Original subtitles

- [Michelle] Last time on "60 Day Hustle

- Seven of you remain.

This next challenge is gonna be a live virtual event.

You're actually gonna be going head to head.

- What does that mean?

- You don't know what that means?

* Time to show the world that that is what I strive for *

- We have a lot of work to do.

10 minutes is gonna fly by like that.

I'm not gonna lie, this challenge is pushing my boundaries.

- Your girl is stressed.

It's like challenge after challenge after challenge.

- I'm like so terrified of doing a live.

- I think we're gonna manifest them all the way home.

- Oh my God, they're on. - I'm so scared to be here.

- Wow, no one's here. - Oh my gosh.

- Oh, what was that?

- The new products, I didn't drop them.

- That's a mistake. - It's a okay.

- No it's not okay, girl.

* I'm in it for the glory *

- Nicki, Tiffany, Sededra, Dario,

you're through to the next round.

- If we could take what we learned from this live

and apply it to our sales, it'll explode our sales.

We don't see numbers like that on a day ever.

- Kalyne, I'm afraid this is the end

of your journey here today.

- If you don't mind, I would like to see

if I can take you on Home Shopping

and get your product out to the world.

- I would absolutely be honored.

She believes in what I'm doing

and it just made me feel heard.

- I'm taking you home with me, bye.

(hosts laughing)

(dramatic music)

(slide swooshing)

(bright music)

- All right, welcome to my dinosaur kingdom

that my parents also live in.

Don't don't mind that part.

- You've been nothing but trouble.

(Dario laughing)

- This is one of my favorite pieces.

This was actually the first Dinostorus illustration

that ever happened.

I looked at it and I was like,

"Wow, I could just pump out dinosaur images all damn day

and how fun would that be?"

So it inspired me to actually keep going

and, you know, eventually create Dinostorus.

(pensive music)

This is my very first therapy session.

Om.

I'm really curious kind of what the difference is

between how I go about handling my mind

and what the therapist is gonna tell me.

Hello.

- Oh, hey. How are you feeling being the

in that kind of environment?

- Literally the most pressure cooker environment.

A lot of the challenges are like create a new bundle,

create a new product and launch it.

I always been thinking about the last competition,

the week three challenge where I was competing with Joshua.

The way it came out was extremely emotional.

- In general, we don't face situations like that

in our lives, and those are the moments

where people see who they are.

- [Dario] This was a lot of fun, thank you.

- Take care, Dario. - All right.

Whew, first session of therapy in the books.

(hip hop music)

* Let me know one like you call me crazy

* There's no way DP might click 100 and this *

* While you all click this act fool daisy *

* You couldn't persuade me *

- I'm gonna here all day alone

'cause my twin sister is in Jamaica,

but I'm holding it down for the both of us.

- The stress returns. - Yeah.

- Seeing Michelle was definitely a surprise.

We were curious of where Rudy was.

- We're at the halfway point.

There used to be 12 of us and now they're six,

so definitely it feels

that the competition's only gonna get harder and harder.

I at this point have no idea what can come next.

- Welcome back. How you guys feeling?

Yes, clearly you can see Rudy's not here today.

On top of running this Accelerator,

he is still running his company.

I have to say, I am so proud of you guys

for making it this far.

Last challenge was hard

and you guys did something pretty impressive.

You made thousands of dollars in sales in just 10 minutes.

Like how do you feel about that?

You feeling good about it?

- Great. - Good.

Well, it's about to get even tougher.

- Oh, no. - Oh.

- Rudy did wanna welcome you

into this next phase of the Accelerator.

- Congratulations on successfully completing

the marketing phase of this Accelerator.

In the last phase, some of you did better than others,

but six of you remain, battling it out

for that $200,000 in prizes.

As we move into this next phase, it's focused on sales.

Sales are the lifeblood of any company.

Sales will dictate if you are successful

or if your business dies.

Without sales, you don't have customers.

Without sales, you can't pay payroll.

Without sales, you can't develop new products

that you need to innovate and stay ahead of the game.

Right now, I'm gonna give you the opportunity

to generate one sale as quickly as possible.

The two winners will be the first two businesses

that complete a transaction.

Are you ready?

Your time starts right now.

- Make a sale now.

I'm like, "Wait, what, now?

What do you mean now?"

- You heard him.

Come on, let the sales begin.

Hustle, hustle, let's go.

I wanna see those transactions verified, all right?

- Oh my God.

- We looked around and everyone was like kind of panicking

and we just were not sure what direction to take.

It just was a lot to take in at once.

- Go on the website now buy something now, please.

- I heard like, "Hey baby, hey Dad.

Hey this like, hey sis."

You know, like all of that.

I'm like, "Okay, I gotta go with the sure fire."

I ended up going with my friend.

He was like at the mall, like there was crowd noise

and I'm like, "I need you to buy something, anything."

He's like, "All right, I'm on it." (tongue trilling)

Men's T, fast as you possibly can.

- I'm like, "Oh my God, I don't know who to call."

I'm like, "I need to get a sale right now."

* Oh, lord * - Okay.

ChickpeaOats.com.

(hip hop music)

- I believe in building proper relationships

with the client, with the customer,

so this particular challenge is crazy.

* Oh, lord *

(dramatic music) (heartbeat rhythm beating)

- I got one, I got a sale.

- Okay, it says confirmed. - I got it.

- Got it? - Thanks.

- Tell me when you're done.

I have a, ooh, yeah, I have a sale.

- Done, done, done, done.

- Need to verify, let's see.

Has the money been transferred?

- Somebody's very behind.

- I'm like, "I need to get a sale right now,"

but then I was the last person to get the sale actually,

so I end up thinking I was with the first person,

but I'd be the last person, which is oka

(upbeat music)

- Let's see.

- 12.22. - I got a 12.21.

- All right, let's see who did it.

- Oh, that was so stressful.

- 12.23, all right.

- 12.22. You guys weren't playing no games.

What in the world?

This is what I'm talking about.

- As soon as a person on the phone started,

said that they were, it was processing,

I run to Michelle and I'm on the phone

refreshing, refreshing, refreshing,

trying to find proof that the purchase was made.

- That was stressful, I could see it in your faces,

but the first ones to come to me, Went There, Loved That,

and ChiChi, you were first to make your transactions.

It was very close.

You guys actually crushed it.

Let's give it up, let's give it up.

We're getting them to move quick

to experience some of that hustle

'cause at the end of the day, it's gonna come down

to who's willing to work to the very last second.

I know for myself, I have absolutely transformed

what's possible in sales when I turned up the volume.

So for them, this is a good opportunity

to see what's possible.

You two were the first to generate sales quickly,

a skill you will all need for this next challenge.

You will be going on an all out sales blitz.

I'm talking in-person sales, B2B sales, online sales,

whatever it takes to move your product fast.

- I'm nervous. My business is different

because a lot of it relies on business-to-business sales.

This challenge is one I'm not comfortable with.

It is one I'm not particularly going to like,

but I'm going to rise to the occasion.

- ChiChi and Went There, Loved That,

since the two of you made the first transactions,

you two have been named team captains, please step forward.

Come on, come on.

All right, each of you will take turns

choosing team members.

The team with the most amount of sales cumulatively

in the first 48 hours of the challenge

will receive an advantage.

Chichi, you're up first.

- Chiara thinks with her eyes, so she was like.

- We just have no idea what's gonna happen to us.

We could be eliminated.

It could be a fun excursion.

It literally could be anything.

Okay, I pick AddaBang.

- Oh.

Rivals and now on the same team,

I like it, I like it.

- I picked Sededra first because her wig

are the most expensive that anybody sell

and the challenge is sales.

She needs less customers to buy less things

and she'll get the same results.

- All right, Went There, Loved That, who's next?

- You wanna pick?

- To follow the same pattern, Moon+Heart

- Ooh, okay.

All right, we've got two left here.

ChiChi, who's it gonna be?

- Joshua.

- And that leaves Dario for Went There, Loved That.

- That gave me like bad memories

of like the playground when you're like

playing with like the older kids.

So like for real it gave me PTSD from like second grade

when I was a scrub.

- All right, guys, while you'll be working together

as a team for the beginning of this challenge,

ultimately you will be judged

on your individual performance.

So that's gonna be based on how much sal

you can actually generate for your own business.

The two to make the most amount of sales automatically

will make it onto the next round of the Accelerator.

The remaining four will be subject to elimination.

Two of you will sadly be going home.

- I feel like I'm just now catching the flow

of what this show's about, what I'm in for,

and the idea of stopping right now, nah.

- For this challenge, you're not only gonna be judged

on sales, you're also gonna be judged on profit.

Profit is the thing that allows you to grow, to thrive,

to scale your business.

And while Rudy is not here, he has absolutely set you up

with someone who is a sales master,

someone who is gonna help you guys dominate this challenge.

Are you guys ready to meet him?

- Yes. - Yeah?

- Yeah? All right, let's do this.

- Yeah. - Yeah.

- Whoo.

- We're bringing someone in who is just extraordinary,

a master at sales,

someone who has helped transform businesses of all sizes,

so they've really got something special coming to them.

* Go get the money *

* So I'll go get it *

- Guys, I cannot express how excited I a

I present to you, Brian Christiano. What's up, Brian?

- What's happening? It's nice to meet all of you.

* Walk slow, walk slow *

* I'm the kingpin *

- I'm Brian Christiano.

I built an ad agency and a company that helps people

scale their businesses, increase sales,

and enjoy life while they're doing it.

* The kingpin *

- First of all, I wanna congratulate all of you

because you six have made it this far.

I'm gonna give you some things

that are gonna be tangible for you

in this challenge of yours.

I'm sure you all know this scene, right?

The "Wolf of Wall Street," sell me this pen.

How many of you know that?

You've seen that, right?

I think it's a legitimate metaphor.

It gives us a good perspective

because I think that if you're gonna sell anything,

it doesn't matter if we're talking like B2B,

consumer brands, or an app, it doesn't matter what it is,

you have to know four things.

Number one is who.

Number two, how?

Number three, what?

And number four, why?

Like if I'm Pilot, this is the Pilot G2 pen,

for an example, like why does it matter?

Well, number one, it's the longest-lasting pen.

Number two, it's super smooth writing.

It's got the G2 gel that makes it awesome, right?

And three, it's the number one selling pen.

That's what differentiates the product.

So I'll ask you all just quickly like 15 seconds,

why does your product matter?

What differentiates it?

- I believe disrupting two huge industries,

mindfulness as well as aromatherapy,

combining everything in one app.

- When people don't have discretionary income

like they used to, I bring luxury within reach.

- There's an extreme lack of dinosaur designs for girls.

- I think our product is different and it matters

because instead of looking through travel blogs,

we make the entire itinerary mapped out, linked,

it's the entire trip.

- For us success is like messages that we get saying like,

"Hey, I just went to Paris and now I can't wait

to travel the world like you guys."

- What's the number one thing that we have to figure out?

What do you have to know?

- The who. - Who's your audience.

So who is your audience?

Do you have a customer in your head,

you're like, "Yeah, that's the perfect customer."

- Yeah, sure. - What's her name?

- Emily.

- What outcome does Emily want?

- Emily is gluten-free

and wants another gluten-free breakfast that tastes good.

- Why?

- Because she's bored of like the options that she has.

- But like what's on the other side of that?

Why am I fixing that?

What's the outcome Emily want?

(beat music)

This is the biggest tip for you

and for everyone else here.

I would call Emily.

She's a big customer, she's gonna answer

Yeah, so like, "Why do you buy our product?"

Whatever that is, that's your focus.

That's how you're gonna sell.

When you understand exactly who your target customer is,

what do they do?

What do they look like?

Where do they live?

How much money do they make?

What do they like?

What do they dislike?

When you understand that specifically

and you can give them an identity,

then it's much more likely that they're gonna feel like

you're actually talking to them because you are.

Otherwise, you're just noise in the marketplace

and no one's gonna remember who you are.

- The best advertisements

for me are always the most natural.

Just a smiling kid who just received their shirt.

- [Brian] What's the outcome?

- They wanna make their kids happy.

- We gotta go beyond that.

They're buying your stuff specifically, why?

- Love.

Aw. - They wanna feel love.

- Yeah.

- It hits people in the heart.

That's what they're really trying to achieve.

Who are you selling to?

- Women 19 through 34

who's looking to feel or be inspired

to express themselves through hair extension.

- Why is your product going to build confidence?

- I'm like blocked right now, I don't really...

That's important.

- You wanna have something tangible.

You wanna be able to pinpoint that thing to say like,

"I understand you, my customer,"

but it's directly attaches back

to the outcome they actually want,

so now they go, "Oh, not only do you get me,

but you made your product specifically

to get me the outcome I want."

- Who are my customers?

Why are they customers?

When, like how, it made me really realize that,

"Okay, this is why they shop with me."

- I think our customers have experience

not knowing like where to start and we feel like

our guides really solve that.

- You're feeling like your best friend's showing you

how to do this. - Yeah, exactly.

- That's cool.

Mapped out for you.

That to me is like my biggest takeaway

of what you just said. - Cool.

- Why does your products create that outcome?

- I do a lot with quality testing and pricing.

It makes it affordable so they know the quality

is going to stick with them longterm.

- I love it, except I don't love

you highlighting the pricing.

- Yeah, I've heard that.

- You're talking about guys that'll drop $800

on a piece of graphite.

- Mm.

- They give zero (bleeps) about price.

- That's not true.

Companies that are charging $95, $110

for shirts that are lower in quality,

we're not getting what we need,

so they'll go and pay the money for the golf clubs,

but they don't wanna pay the money for the apparel

because they know that the quality of the apparel

is going down as the price is going up.

- I get what you're saying.

What luxury products are also affordable

Does Motel 6 go after people that wanna stay at a Hilton

or wanna stay at a Ritz-Carlton?

- No.

- Is Hilton marketing to the truckers?

They know their lane and they stay in their lane.

In America, like people associate the level of price

with the level of quality.

- May I ask one final question of you then?

- Absolutely.

- Why is there a whole category

of affordable luxury now then?

- Because that's a segment of the market

- And that's the segment that I'm entering into

in the golf space, so I'm not-

- I don't mean any offense and I don't mean

to cut you off, but here's my problem with that.

The vast majority of people that golf have deep pockets,

spend a lot of money.

- They do not. - Take their King putter out

that costs $600.

- They do not, Brian - Pay $200 for a golf lesson.

That's the majority of people that play golf.

- Okay. - Do you disagree?

- I absolutely do, 1000%.

There's enough research out there that says

that a very small percentage of the population

that actually goes to golf clubs actually drive Mercedes.

The average person that's out there playing golf

makes around $67,000 a year.

- Right, and the average person that spends

more on a pair of Lululemon pants makes half of that.

(dramatic music)

I'm not saying anything is wrong.

I've just given you a different perspective

to make a consideration.

- Thank you.

- I'm not here to tell anybody what to d

I don't think myself or anybody has all the answers.

I wanna give people a totally different perspective

because when you look at things from a different angle,

even if the answer's not right, oftentimes it wakes you up

to the opportunity that's really standing there.

That's why I pushed Josh so hard on the price.

First thing I'm doing, tonight, tomorrow morning,

I'm calling every customer I possibly ca

I'm trying to figure out what is the outcome

they're trying to get to and then go lik

"Where can I go?"

You gotta put yourself in enough spots

to be in the right place at the right time.

I'm gonna put myself so far outside of my comfort zone.

That's where all the upside comes from. Remember that.

Was this helpful, by the way?

- Awesome, bro. - Yes.

- So helpful. - Thank you.

- Thank you so much.

- It's my pleasure, guys.

Go be bold, take some action.

* I put my mind to it *

* Then I got my pen and put my grind to it *

- There's a lot of pressure.

We have two days to make as many sales as possible.

I think that we can literally market the happiness bundle.

Imagine wearing the blanket

with the dinosaur while meditating at the beach

or in Kabul, which I will be tomorrow.

- Great, love it.

- A guided meditation to keep you calm while you travel.

A guide to the city or tour of the city.

And then we're gonna throw in all my blankets and pillows.

- I will do everything that I can on my power on my end.

I brought my laptop.

I was on vacation in Jamaica and I had this commitment

that I'm gonna make it happen no matter what.

Hey, guys, we're gonna crush it, we're gonna win.

Don't worry, okay?

- I don't know what they're doing,

but I overheard them talking and stuff.

They're like, "You're gonna do this."

I'm like, "Okay, we haven't got to that point

and I don't think we're going to get to that point."

- If we each just sell the most we can,

I don't really see any synergies between wigs and chickpeas

and golf apparel at all.

So we're just gonna, I think,

focus on getting really awesome sales ourselves

and then it'll come together.

Online sales has been our strength,

but I think for this week I'm gonna focus a lot on in-person

direct-to-consumer sales.

- I've done very well with the group sales,

the business-to-business and the corporate side,

so that's what I'm going to hammer over the next 48 hours

to try and help my team get this advantage.

- So I'm gonna take a swing at B2B.

I'm gonna take like at least two days

and just hit up every mom and pop little corner store

that sells clothes, bust out a table if necessary

and just start, you know, playing the street game

and selling my stuff person-to-person,

so I'm definitely gonna do that too.

- We wanna introduce physical product into our business.

We're actually gonna try to do that this week.

People may not buy like multiple more guides

that already bought for the vacation

they're taking this year.

A lot of our customers have every single guide.

- So we need to offer them something els

(hip hop music)

* I got a lot of shine *

- So we're at a hike, at the bottom of a hike,

trying to sell ChiChi out of this Crockpot.

We've sold about $200 and it's been about five hours.

I'm worried 'cause two people are going home.

It sucks, but I'm just focused on gettin

as many sales as I can.

- I'm heading to a salon that I found

and I'm about to just walk in there and promote my brand.

I mean, what is there to lose?

(tropical music)

- To Tam and I had a strategy for sales,

so we thought about doing custom candles

with business owners.

- Definitely having a stressful vacation

My sister and I, we believe in our business

and we wanna put everything that we can

into this competition and so,

although we're on vacation, we are working.

We just got our first PO in, it's for a restaurant,

so perfect, 300 candles, good, starting off amazing.

Let's keep it pushing for the next five days.

- Wanted to like definitely spearhead the website.

I think that is a really tough task

to bundle all the products.

- The bundle in the initial decision was a great idea.

Like let's make our products work.

It's a bliss travel kit.

Everything needed to be successful.

Then reality hit a little bit

and we realized I think we have such different audiences

who buy our products for such different purposes

that I don't see the value add

looking back too much for anybody.

(hip hop music)

(phone ringing)

- Hey, Chiara.

- Good morning. - Good morning.

- How's your challenge going?

- Ugh.

I'm not so sure.

I took the responsibility for my team

of building the website

and at the last second, Went There, Love That changed

what they wanted to include in the bundl

and in my opinion,

that completely killed the value of the bundle.

- That sucks.

- Rather than providing London, Mykonis, Paris,

which are their big three cities, they just decided nope,

it has to be Costa Rica, only Costa Rica

We were leading with those travel guides

Now it's, you better be interested in going

to Costa Rica in the next six months

or you're never gonna buy this thing.

So I think we're screwed.

The other team,

they're just completely ignoring the team aspect of this.

I spent like 20 hours creating essentially a new business

for this team aspect

and I would count as lucky if we sold five products.

I'm gonna leave right now, I got some stuff to do.

- Okay, bye. - See ya.

This is my business partner.

No. - I didn't sign up for-

- More like my helpers.

I love my mom.

I definitely wanna bring her even more in on Dinostorus.

You're making me look bad.

Like I was gonna, I'm gonna do all of that, Mom.

I've always wanted to connect with boutiques

and sell them purchase orders

and so I've never tried that.

I'm not making her do the whole challeng

I just said, "Hey, can you maybe look into some small

mom and pop retailers and just write a list for me

so that I can do the cold calling?"

But she's such a hustler and a go-getter

- So I got three pages. - She has three pages.

Let me do the hard parts, I just need a list.

My parents are getting older

and if Dinostorus could be their third act in life,

so to speak, that would be incredible.

Thank you so much.

Thank you.

You don't have to work so hard.

- (screaming) It's so crazy.

I'm screaming right now in my own Airbnb in Kabul

because I cannot believe

that our strategy is actually working ou

We have seven signed POs,

and some of them are pretty big.

So I'm trying to get all these PO orders signed off.

Hopefully we can get it done on time tod

so that we can win this advantage.

(time clocking bleeping)

(dramatic music)

- The team part of the sales challenge is officially over.

- Yeah, okay.

- Team Bliss, congratulations on winning

the team sales challenge.

- The team that has generated the most sales was Team Bliss.

As such, Moon+Heart Dinostorus, Went There, Loved That

will receive the advantage of an additional five hours.

- Five hours to generate sales.

- For the remainder of the challenge.

- Nice. - Amazing.

- We'll take every hour in these 60 days

- We will. - Whoo!

- We have five more hours and that's great news.

- So we lost five hours,

which sucks.

- At this current point in sales challenge,

the ranking of entrepreneurs

from the highest to lowest sales is as follows.

- We got number five, it seems.

- Okay, I'm in the top three.

- Sitting in second right now.

- Hey. - Yeah.

- It's also interesting

because Moon+Heart's number one

and then the rest of our team is five and six,

which means Moon+Heart must have a lot of sales

for our team to get the heat.

- Totally.

- Any win I'll take at this time.

- We have been wanting to make an airport line

for like literally years and today is the day

that we're actually gonna pick up our merch.

Wow.

- So fun. - So cool.

- We love the quick turnaround time, it's today.

- Guess where we are.

- Our favorite place, LAX, baby.

We came to do a little bit of content with our new merch

that we just picked up.

We're super excited.

Tiffany, give us a twirl. - Here is, baba.

(phone ringing)

- Chiara reached out to me

first when she heard I was gonna be tabling

and I said, "Yeah, let's do it."

You know, it just makes it less awkward to be a dude

with a bunch of dinosaur products

sitting at a table in a park.

I have to look after my own survival.

(phone ringing)

She's probably eating chickpeas.

- We're going door to door selling this ChiChi.

Our Facebook ad stopped working so we had to go out

into the real world to get some more sales.

We're one for one so far.

- Hi, would you be the right person to talk to

about like POs and sort of backend sales

- Yes.

- This is Serendipity Gift Shop.

It's right near my house.

I've known about it for years.

It's super cute and I think

that there's probably at least one thing on my store

that they'll be interested in.

I think that there's a natural collaboration

between some of my products and some of your products.

- [Owner] Sure, what is it that you do?

- I actually run a business called Dinostorus.com.

Do you do kids things?

- Yes, it's one of our main parts of the store.

It's how I started.

- All right, we're off to good start the

- Can you show me some of your products and your designs?

- Yes, so here are my puzzles.

You would be the first store to sell the

including my store.

I don't even sell these yet,

so this would be an exclusive drop.

- Okay, super cute.

I would just be curious on price point and quantity

and if you can bring me some of your puzzle designs

and what the packaging looks like,

that would be something I'd be interested in.

- Cool, all right, I can put that all together

in like an hour,

so let me go home and we'll be in touch.

- Okay.

(upbeat music)

- If I close this, this is by far the biggest sale

of the week and it also means that I might be able

to do this again with other stores,

so I'm like really excited right now.

I need to land this and then go land

like three more of these.

* I can't take no loss *

* I don't even know what it cost *

- For the past several months I have been doing research

about different companies that do international trade

and apparel distribution.

I ended up reaching out and I was like,

"Hey, we've been having this conversatio

for about two and a half months.

I know it's early, but I really want

to put myself in position to win this competition."

$15,000, it was crazy good.

If I look at the people around me,

the amount of volume they'll have to do to catch up

to that, good luck to them.

- So I have 158 people on the website.

I hope they buy.

- Okay, let's see. - Oh my God.

- We got the variety package from ChiChi

- Love it.

- It is a really cute packaging.

- I know, I hate to say it.

- Not us doing a ChiChi ad.

- Yeah, what is this?

- It's businesses supporting businesses.

- Yeah, it is.

- We're the "Today Show" this week.

We had a merch drop this week.

- To me, I think it was one of the most like

amazing days we've ever had.

Is that the guy that would interview you

(all laughing)

Seeing ourselves like talk on the "Today Show"

is such a dream come true

that I never even knew would happen.

- [Sededra] Guys, we just got a order online.

- Got a DoorDash order for our sale.

- It was a pretty good day.

I got two more purchase orders that should hopefully maybe,

pray to God close tomorrow,

and if they do, I feel somewhat comfortable.

We'll see who's in last place now.

(dramatic music)

- There's now 24 hours left in the competition

and I'm going to trust that I've done enough.

That's gonna keep going.

- Now we would like to welcome up Chiara Munzi.

- I emailed my elementary school because they have kids

and they're young fit moms.

I'm so happy to be here to talk about courage

for a minute and I wanted to talk about how I learned

courage here at Los Tinos.

And I talk about courage

'cause that's their virtue and value of the month.

Basically I was scared to do everything,

but I got my reps in and I got a lot of practice here

and I'm actually starting my own business now

and Los Tinos helped me with the courage

to turn my idea into a business.

And then after that assembly, I went to the PTA meeting.

That was literally my target customer group

and they loved it and they bought it

and I sold like $3,000 in the PTA meetin

- I'm feeling so much better today

because I feel like yesterday we had an extremely,

but today, we were able to close on a lot of deals.

- Do you know anyone who likes dinosaurs

Does she like dinosaurs?

Do you know anyone who likes dinosaurs?

Do you guys know anyone who likes dinosaurs, by the way?

I got dinosaur stuff.

So it's 25.

That is 24 usually, so I can get you both for 45.

42, would that do it? All right.

Come on, guys, like I can't take that much off.

I'm being judged on my profits here.

The last two days I've brought in

a couple thousand bucks so I feel pretty good about that.

Two businesses are being eliminated this week

so it's not just about not being last.

You gotta kind of be in the middle of the pack here

so little nervous, but I think I honestl

did everything I could do.

Does he like dinosaurs?

I'm also expecting a potential phone cal

for another purchase order.

I hope that comes through because that will be a big number

and then I will just pack up immediately

and try to get out there as fast as I ca

- Hello, entrepreneurs, the sales challenge

is officially over for the following businesses:

J. Butler, AddaBang, ChiChi.

- Oh, the challenge is over.

- Okay then, the sale is over for us.

- Our time is pretty much done and we'll see what happens.

- Hello, entrepreneurs.

There are just as few hours left in the sales challenge.

- The current ranking of entrepreneurs

at the highest and lowest cumulative sales.

- Will not be revealed until the judgmen

which is tomorrow.

- I encourage you all to hustle during the time

you have left to try to claim the top two spots

of the challenge.

- Good luck. Oh my God.

(dramatic music)

(pensive music)

- It's time to wrap it up

and see if I can go land that one last purchase order.

(pensive music continues)

This is a big phone call.

This is potentially a couple thousand bucks,

so I really, really want her to pick up.

Here goes nothing.

- [Voicemail] Sorry we missed your call.

Please leave a message and we will call you back shortly.

- I'll just call her back later.

Let's check my shop.

Looks like I've made four new sales.

Yesterday we did 325, today we're at 753

and then this week 1.3K.

And I made about 100 bucks at the very beginning of tabling,

so you know, I think I'm in it still.

That's my gut feeling is that I'm in it.

I don't think I'm number one, but I think I have a shot

and I also have $2,500 worth of purchase orders,

so I don't know, time's starting to get short here.

I don't know.

(upbeat music)

- Hi.

- Okay, welcome back, guys.

It's great to be back here with you.

This week we were focused on total sales and also profit.

The two that generated the most profit

go through to that next round,

and that leaves not one business,

but two businesses facing elimination.

(dramatic music)

You all could see each other's result.

Then you lost visibility to see where you were all at.

So let's see where we all ended up in that final day.

Going into that last day,

Moon+Heart, J. Butler, you guys are on top.

The other four of you were remaining in that bottom four.

You wanna turn back to me?

- No. (entrepreneurs chuckling)

- When we found out the rankings,

it was definitely a little disheartening

We knew right away that it would be like a B2B win,

and while our business like isn't modeled that way,

we got our first B2B order, it was a success for us.

- Now let's look at the final results.

(intense music)

- Oh my God. - Wow.

- Oh my goodness. - So look, one spot changed,

and as it would seem,

Chichi was able to sell more chickpeas.

Now that's how the results finished

until about an hour ago when I found out Chichi

forgot to include her advertising spend into the results.

Let's see if the numbers changed.

- Oh my God.

- J. Butler Golf.

Hopefully those polos are sweat proof.

(Joshua chuckling)

You made it through.

Let's look at the entire results of the challenge.

Sales to start, the most important top line revenue number.

How did we do when it came to gross revenue?

There's some impressive stats right ther

Moon+Heart, congratulations.

Amazing top line revenue numbers.

Let's look at cost of goods.

How much did it cost to actually manufacture

and develop the products you're selling?

Moon+Heart, you had great margins.

ChiChi, I guess those chickpeas are expensive.

Finally, expenses.

ChiChi, a big number to forget, $3,500.

Look, all of you had different expenses

and you had to make a decision on what to spend

and where that led you.

And total profit.

When you're advertising, running, selling your products,

it's not only the top line revenue numbe

it's how you manage expenses, how you pl

and how creative you are in generating those sales.

Hitting high sales numbers are great.

I love nothing more than crazy big numbers.

I like to go big and I like to make a lot of money,

but you've also gotta watch the profit.

You've gotta know your numbers,

and if you don't have profit,

you won't survive in the game of busines

For some of you guys,

I know you did more in a week here

than you've done in several months of your business

and I call this the four minute mile effect.

But once you see something's possible,

you can continue to do it.

So I hope no matter what happens today,

this serves as a lesson to you

and every entrepreneur that you're only ever limited

by what you believe is possible.

You guys did a fantastic job during this challenge

and I know it put you to the test.

As we all knew going into this,

two of you will automatically go through to the next round.

Those two people,

(intense music)

Moon+Heart, J. Butler Golf, congratulations,

you two are going through to the next round.

You guys may leave.

- We're feeling proud of ourselves.

I didn't really enjoy my vacation

'cause I had this commitment,

but ultimately I told my husband like, "Guess what?

We made a (bleeps) of (bleeps) money,"

so that really helped, you know.

- Today two businesses go home

and one of those businesses is gonna go home right now.

Based on the results of this challenge,

(dramatic music)

Dinostorus.

I'm sorry, but this is the end of your journey here today.

Congratulations on everything so far, thank you.

- Thank you, good luck, guys. Bye bye.

I can't be too upset because I just had the biggest week

of my business life by like 3X.

I just landed two big purchase orders,

so like how can I really be that upset when my business

has come so far in just a short amount of time.

- Three of you left and one of you has to go home.

But there's one final twist that will determine

who stays and who goes.

(intense music)

(intense music continues)

Earlier today you may have been wonderin

why I was the only judge, and as you can now see, I'm not.

Around me, I brought in some more judges

some of your potential customers,

people that match your brand

and what you're selling and are attracte

to the products that you have.

We have more judges to help me decide

who stays and who goes.

In a minute, you'll be selecting five people

and you will have five minutes

to sell the group on your products.

At the end of the five minutes,

they will decide if they wanna part

with their hard-earned cash and buy your products.

Your goal is to make as many sales

and as much profit as possible.

- AddaBang and ChiChi,

like those are some tough competitors,

so it's a little bit of nerves right now

- [Rudy] Are you ready?

- Yeah, I guess.

I just like have been selling all week,

selling my butt off basically to everybo

and I'm like, oh my God, I need to do it again?

- So Chiara, you've gotta convince the group

why we should have chickpeas for breakfast.

You're gonna pick five people from the group,

five people that you think are your potential customers

and then they will step forward

and you'll have five minutes to interact with them,

present your products, and hopefully make lots of sales.

- I'm really excited to prioritize talking to the customers

and meeting them where they're at

because that's what you are.

You're trying to provide value to the customers

and make some money from it.

I will pick you with that feathery bag.

- You with the white pants.

- Can I do the leather jacket girl?

- [Tiffany] Yeah.

- You in the back.

- Gosh, this is hard.

- All right, two more.

- Four. Yes, ma'am.

- I don't like pointing at people.

- With the glasses.

Thank you.

Okay.

- So you've got five people.

Five minutes, your time starts now.

- Hello, everyone.

How you guys are feeling?

- [Judges] Good.

- Do you guys like to travel?

- Yes.

- I have a lot of places I wanna go.

- Okay, great, well happy you're here.

- What did you guys eat for breakfast today?

- I had oatmeal, but I always find the taste very boring.

I actually tried yours backstage and I loved it so much.

- Did you guys feel the hair? Did you like it?

- I loved the presentation.

- You like it? Okay.

- So we're selling each bag individually for $10,

or you could bundle them all and get either a variety pack

or one pack for $36.

- The guides we're offering today are Paris,

London, and New York,

but if you guys would wanna buy a guide,

you can switch the guide out

for any other guide on our site.

- Also, this week came out with our really cute merch.

We're really excited about it.

- Finally, it's been a long time coming.

- Yeah, and these are 30% off for you guys.

We actually only made them for this week

so they're collectors items.

- Yes.

- This lasts three years,

so we also have the raw Cambodian.

- It's beautiful. - Feels good.

- Yeah, it's very soft. - It feels good.

- Thank you. - Feels different.

- If you have any problems, we will definitely make sure

that you are satisfied at the end.

Make sure you guys see that, sorry.

- Thank you, guys. - Thank you, good job.

- We wanted to let them know

that if they buy over a certain amount

there'd be a special deal.

- We forgot about that.

- And then we forgot about it.

I think we did the best we could.

- Yeah.

- Okay, well, hopefully you had a bit of fun there.

You got to see some amazing entrepreneur

pitching some amazing products,

and hopefully some of them convinced you

of why you should be buying their produc

So if you have your credit cards ready,

I will be your assistant today

helping you make those purchases.

The shop is now open.

(upbeat dance music)

* Onto the next one *

- Okay, great, and then...

- I'm a holistic wellness doctor,

so the chickpea oatmeal is right up my alley

and I bought some.

- And then how do you want to pay?

There you go, approved.

You now have a new breakfast, congratulations.

- I travel a lot, I've been to 35 states in the US

and I'm trying to finish the US, so it's perfect.

* Onto the next one *

- Well, I love the travel site

and I went to a very expensive travel agent

and I got from her exactly what I would've gotten from this.

* Onto the next one *

- The texture was really nice.

It was really good quality,

something that I would potentially wear.

It's my style, I love my extensions.

- I think all of the contestants were very engaging

and they really showcased their products in a great way.

- The point of this challenge is,

although they think they're talking

to their target customer,

other people around them are still listening, watching,

maybe potentially buying,

and this challenge hits a home run

for testing those variables.

Well, the shop is now closed.

The numbers are in.

Guys, firstly, congratulations.

You did an amazing job

and the good news is you all made sales.

But remember, we were here to look at profit,

and of course we're ultimately here

because one of you will face elimination

This was close.

Chiara, please step forward.

(intense music)

Congratulations, you're going through to the next round.

- Thank you.

I'm exhausted.

That's all I can think about.

I'm a couple cups of coffee in, but I feel tired

but kind of relieved that

I can take a little breather right now.

- Please step into the middle.

When I said this was close,

$3 dictating who stays and who goes home

(dramatic music)

The business that's going home today

(dramatic music continues)

is Went There, Loved That.

(pensive music)

AddaBang, you're gonna have to hustle

harder than ever next phase.

For now, rest up and get ready for the next round.

Congratulations.

(gentle music)

- It was like a once in a lifetime experience.

Like it is like more than I could have imagined,

so the whole experience has been amazing

This like catapulted us in the best way, I think.

- I think we've had like a lot of ideas

throughout this process,

so we like have a whole year slate of work to do

the second we get home. - Yeah.

(gentle music)

- You did amazing.

- I'm so happy for you guys.

- You too.

- I'm so sad to see you go.

- Thank you.

- The team with you.

- I know.

- I'm just excited, really.

That's also why I'm not that upset.

I'm more excited than anything

'cause I know what the blueprint moving forward is.

- Team (indistinct).

- Good job.

Go get 'em.

- Thank you, guys.

- I wanna tell other people

that like if you had the idea,

you had it for a reason, like carry it out.

Like it doesn't have to be like,

like you don't have to sell something

that's already on the market,

like it can't happen for you too.

- Yeah.

- [Michelle] Next time on "60 Day Hustle

- We're down to the final four.

This week's challenge is for you guys

to create a viral hype campaign

and it has to be something cool enough

for at least one million impressions.

- [Chiara] It's overwhelming.

- If it's not loud, no one's gonna pay attention.

- Everybody deserve a DJ.

- Do you wanna taste my ChiChi? ChiChi.

- No photos, no photos, no photos.

- I'm flying you guys out to my three-day event.

- Oh, that's what's up.

(all cheering)

This is crazy.

Like this is super crazy and awesome.

- So the moment of truth to see who stay

and who's gonna go through to the final.

- It's okay, baby.

* One day you can brag *

- If you wanna take your business to the next level,

go to 60DayHustle.com.

There, you'll find our 60 Day Hustle Companion Course,

behind the scenes access, and interactive challenges.

* Whoo *

(upbeat hip hop music)

(upbeat hip hop music continues)

(upbeat hip hop music continues)