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1
00:00:02,640 --> 00:00:08,320
On September the 17th 1903, The
Daily Telegram shared a sad story
2
00:00:08,320 --> 00:00:12,280
with its readers in Clarksburg,
West Virginia.
3
00:00:14,040 --> 00:00:19,320
A dispute over a pet dog between
two immigrant miners
4
00:00:19,320 --> 00:00:21,120
had led to a tragedy.
5
00:00:21,120 --> 00:00:24,000
This programme contains some strong
language.
6
00:00:24,000 --> 00:00:25,320
GUNSHOT
7
00:00:25,320 --> 00:00:28,240
It was one of the miners
who took the bullet,
8
00:00:28,240 --> 00:00:31,760
a man called Mejk Swenekafew.
9
00:00:34,480 --> 00:00:38,640
The next day, a rival publication,
The Clarksburg Daily News,
10
00:00:38,640 --> 00:00:43,720
also printed this heart-rending
story of the dog and the shot Slav
11
00:00:43,720 --> 00:00:46,640
but, in fact, they'd been caught
in a brilliant trap laid
12
00:00:46,640 --> 00:00:48,400
by their competitor.
13
00:00:48,400 --> 00:00:52,240
The Clarksburg Telegram had long
suspected The Clarksburg Daily News
14
00:00:52,240 --> 00:00:56,440
of stealing their stories,
so they'd simply made this one up
15
00:00:56,440 --> 00:00:58,280
and put it in as bait.
16
00:00:59,960 --> 00:01:05,720
Just read the victim's name
backwards, "we fake news".
17
00:01:07,960 --> 00:01:10,000
The ruse worked brilliantly.
18
00:01:12,600 --> 00:01:16,440
So, none of it happened,
and no animals were harmed
19
00:01:16,440 --> 00:01:18,840
in the faking of this story.
20
00:01:18,840 --> 00:01:22,960
But what it does show us
is that fake news was a problem
21
00:01:22,960 --> 00:01:27,280
long before our own uncertain
and confused times.
22
00:01:28,600 --> 00:01:34,280
They are the fake,
fake, disgusting news.
23
00:01:34,280 --> 00:01:37,120
In this programme,
I want to see if we can learn
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00:01:37,120 --> 00:01:41,440
any lessons about today's fake news
crisis from earlier eras,
25
00:01:41,440 --> 00:01:46,200
when new media and new technology
led to new levels of lying.
26
00:01:47,400 --> 00:01:50,960
It was vastly sensationalised
and overblown and it
27
00:01:50,960 --> 00:01:54,800
had a sometimes malign influence.
28
00:01:54,800 --> 00:01:57,880
I'm heading to the nation
that pioneered mass-market news
29
00:01:57,880 --> 00:02:01,200
in the 19th century,
and also the 21st-century's
30
00:02:01,200 --> 00:02:02,960
information wars.
31
00:02:02,960 --> 00:02:05,320
There's just so much evil!
I'm not trying to...
32
00:02:05,320 --> 00:02:09,160
If you look up my name,
it's disgusting what appears.
33
00:02:09,160 --> 00:02:12,200
And people get hurt
from these things.
34
00:02:12,200 --> 00:02:17,640
I'm looking to history to figure out
what motivates fake news.
35
00:02:17,640 --> 00:02:21,400
I am destroying America
one fake news article at a time.
36
00:02:21,400 --> 00:02:24,640
From propaganda and paranoia...
37
00:02:24,640 --> 00:02:28,920
It's easy to dress up fake news
to make it look as real as possible.
38
00:02:28,920 --> 00:02:31,400
..to profit and politics.
39
00:02:31,400 --> 00:02:34,720
President Trump is a total
and complete dipshit.
40
00:02:38,920 --> 00:02:41,840
One thing I can promise you,
all the news coming
41
00:02:41,840 --> 00:02:46,240
up in this programme will be fake,
and that's the truth.
42
00:02:55,360 --> 00:03:00,160
Back in August 1835,
New Yorkers were thrilled
43
00:03:00,160 --> 00:03:02,280
by a series of newspaper articles
44
00:03:02,280 --> 00:03:05,880
headlined
"great astronomical discoveries".
45
00:03:08,080 --> 00:03:11,240
The reports described
how a scientist had built
46
00:03:11,240 --> 00:03:15,640
the world's largest telescope
and trained it on the moon.
47
00:03:17,040 --> 00:03:22,400
The surface of the moon was clearly
made of basaltic rock,
48
00:03:22,400 --> 00:03:28,240
but profusely covered
with a flower of deepest red,
49
00:03:28,240 --> 00:03:32,200
and there are herds
of miniature bison.
50
00:03:33,560 --> 00:03:39,720
Those quadrupeds were sometimes
hunted by flying man-bats
51
00:03:39,720 --> 00:03:44,200
and, naturally, the moon
was also home to unicorns.
52
00:03:45,640 --> 00:03:48,040
At this point, dear viewer,
you may have rumbled
53
00:03:48,040 --> 00:03:50,200
that this was fake news.
54
00:03:50,200 --> 00:03:53,240
It's very easy, looking back
from the 21st century,
55
00:03:53,240 --> 00:03:57,080
to feel smug about how much smarter
we are than our ancestors,
56
00:03:57,080 --> 00:04:00,280
but remember, this was an age
of constant scientific invention
57
00:04:00,280 --> 00:04:04,000
and new discoveries,
and it was years before man
58
00:04:04,000 --> 00:04:06,840
would set foot on the moon.
59
00:04:06,840 --> 00:04:10,960
That is, if you believe that NASA
mission DID go to the moon.
60
00:04:15,280 --> 00:04:20,400
The story was serialised over six
days, with new revelations on each,
61
00:04:20,400 --> 00:04:25,160
including some salacious details
about lunar lovemaking.
62
00:04:26,840 --> 00:04:30,160
Crowds thronged here,
to the offices of the newspaper
63
00:04:30,160 --> 00:04:34,760
that broke the story, eager for each
fresh new day's instalment.
64
00:04:34,760 --> 00:04:38,640
One eyewitness commented on the
"almost universal impression
65
00:04:38,640 --> 00:04:41,360
"and expression of the multitude,
66
00:04:41,360 --> 00:04:45,520
"that of confident wonder
and insatiable credence."
67
00:04:45,520 --> 00:04:47,120
They were fooled!
68
00:04:49,600 --> 00:04:52,960
Duping large numbers of people
all at the same time,
69
00:04:52,960 --> 00:04:56,840
like this, had only
just become possible.
70
00:04:56,840 --> 00:05:02,920
1830s New York was the birthplace
of modern mass-market news media,
71
00:05:02,920 --> 00:05:06,520
and the moon story ran
in the world's first example
72
00:05:06,520 --> 00:05:08,720
of what we'd call a tabloid.
73
00:05:10,160 --> 00:05:13,280
A paper with a very
appropriate name.
74
00:05:16,440 --> 00:05:20,040
I know, it's unthinkable
that any publication called The Sun
75
00:05:20,040 --> 00:05:23,560
wouldn't be scrupulously
accurate in its reporting.
76
00:05:23,560 --> 00:05:27,200
The New York Sun was
a product of new technology,
77
00:05:27,200 --> 00:05:30,680
the steam-powered printing press,
and because the paper was cheaply
78
00:05:30,680 --> 00:05:35,320
mass-produced, it was priced at a
sixth of the cost of most rivals,
79
00:05:35,320 --> 00:05:38,760
just one cent,
and, in another innovation,
80
00:05:38,760 --> 00:05:41,200
it was sold on the city streets.
81
00:05:42,480 --> 00:05:47,400
The Sun offers a new kind of news
for a new readership,
82
00:05:47,400 --> 00:05:52,440
working-class people, urban people
who didn't care about politics.
83
00:05:52,440 --> 00:05:55,320
These are people who were not used
to having a newspaper central
84
00:05:55,320 --> 00:06:00,520
to their lives. And The Sun gave
them news in a small, cheap format
85
00:06:00,520 --> 00:06:02,720
that they could just
pick up and buy.
86
00:06:02,720 --> 00:06:06,960
And did The Sun mind
what they printed was not
87
00:06:06,960 --> 00:06:08,720
necessarily true?
88
00:06:08,720 --> 00:06:11,560
Well, they didn't and neither
did their readers. Yup.
89
00:06:11,560 --> 00:06:14,840
The Sun drew them in
as a kind of a game -
90
00:06:14,840 --> 00:06:17,600
"Read this story,
decide for yourselves,
91
00:06:17,600 --> 00:06:19,000
"it doesn't really matter."
92
00:06:19,000 --> 00:06:22,520
What was more important was people
in the taverns and in the streets
93
00:06:22,520 --> 00:06:25,280
were discussing it, "Did you see
that? Do you believe it or not?"
94
00:06:25,280 --> 00:06:27,440
and then they would
have debates and fights,
95
00:06:27,440 --> 00:06:29,960
and that was really
what it was all about.
96
00:06:31,600 --> 00:06:35,880
The Sun claimed to have obtained
its facts about life on the moon
97
00:06:35,880 --> 00:06:41,400
from an obscure scientific journal.
But after a week of "lunacy",
98
00:06:41,400 --> 00:06:45,920
the New York Herald gleefully
printed a report of its own.
99
00:06:45,920 --> 00:06:48,760
The Sun's source didn't exist.
100
00:06:48,760 --> 00:06:51,480
They'd made the whole thing up.
101
00:06:51,480 --> 00:06:54,520
The Sun, said its rival newspaper,
102
00:06:54,520 --> 00:06:59,800
"is impudent, unprincipled,
mercenary and low-bred", and worst
of all,
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00:06:59,800 --> 00:07:02,400
"it tells untruths for money."
104
00:07:02,400 --> 00:07:04,400
Can you believe it?
105
00:07:06,040 --> 00:07:09,200
But The Sun was laughing
all the way to the bank.
106
00:07:09,200 --> 00:07:13,280
With the moon story, it achieved
the highest circulation figures
107
00:07:13,280 --> 00:07:16,640
on Earth, and spin-off pamphlets
and engravings
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00:07:16,640 --> 00:07:19,360
were hugely profitable, too.
109
00:07:19,360 --> 00:07:23,440
Not bad for a paper
that was less than two years old.
110
00:07:25,920 --> 00:07:29,720
It was the first great example
of one of the enduring motives
111
00:07:29,720 --> 00:07:33,640
for faking news - lies sell.
112
00:07:34,880 --> 00:07:37,600
The public doesn't just
want to be informed,
113
00:07:37,600 --> 00:07:40,280
it also wants to be entertained.
114
00:07:41,880 --> 00:07:44,680
It's also cheaper to make things up,
115
00:07:44,680 --> 00:07:46,960
rather than find things out,
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00:07:46,960 --> 00:07:49,880
which the proprietors of America's
117
00:07:49,880 --> 00:07:51,960
new popular press loved.
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00:07:51,960 --> 00:07:54,520
And they soon discovered fake news
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00:07:54,520 --> 00:07:56,840
could help in the pursuit of...
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00:07:56,840 --> 00:08:00,000
BELL RINGS
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00:07:56,840 --> 00:08:00,000
..grander ambitions.
122
00:08:03,840 --> 00:08:06,840
In the 1890s, Joseph Pulitzer
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00:08:06,840 --> 00:08:09,520
was the world's most
powerful media mogul.
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00:08:11,240 --> 00:08:14,720
This contemporary cartoon
shows the kind of news
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00:08:14,720 --> 00:08:18,120
with which he made his name.
126
00:08:18,120 --> 00:08:21,640
Later in life, to atone
for this sensationalism,
127
00:08:21,640 --> 00:08:24,440
he used some of the fortune
it had made him to fund
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00:08:24,440 --> 00:08:27,960
the Pulitzer Prize for
better-quality journalism.
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00:08:30,680 --> 00:08:34,560
Aspiring to similar wealth
and influence was a younger,
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00:08:34,560 --> 00:08:37,520
devilish rival,
William Randolph Hearst.
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00:08:39,600 --> 00:08:43,280
His name lives on to this day,
in a publishing empire
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00:08:43,280 --> 00:08:48,000
and in New York's Hearst Tower,
which his fortune paid for.
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00:08:49,760 --> 00:08:53,840
William Hearst imitated
Joseph Pulitzer's successful formula
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00:08:53,840 --> 00:08:58,040
of crime and celebrity, popular,
attention-grabbing stories
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00:08:58,040 --> 00:09:02,280
under lurid headlines,
a sort of 19th-century click bait,
136
00:09:02,280 --> 00:09:05,200
but he also felt there
might be a market for stories
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00:09:05,200 --> 00:09:07,880
of adventure and patriotism.
138
00:09:07,880 --> 00:09:12,040
What could really boost circulation,
he decided, was a good war.
139
00:09:15,880 --> 00:09:19,880
During the 1890s, Cuban rebels
were fighting for independence
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00:09:19,880 --> 00:09:23,120
from their colonial rulers,
the Spanish Empire.
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00:09:24,760 --> 00:09:29,320
Hearst's New York Journal
called for a war on Spain,
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00:09:29,320 --> 00:09:32,840
and to drum up support
he sent staff to Cuba.
143
00:09:32,840 --> 00:09:36,160
Among them, one of America's
leading illustrators,
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00:09:36,160 --> 00:09:38,000
Frederic Remington.
145
00:09:41,440 --> 00:09:43,920
The artist spent much
of his time in Havana,
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00:09:43,920 --> 00:09:46,360
drinking cocktails in his hotel.
147
00:09:46,360 --> 00:09:49,480
He telegraphed Hearst, saying,
"Everything is quiet,
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00:09:49,480 --> 00:09:52,360
"there's no trouble here,
there will be no war.
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00:09:52,360 --> 00:09:55,360
"I wish to return. Remington."
150
00:09:55,360 --> 00:09:59,600
Hearst is reported to have wired
back, "Please remain.
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00:09:59,600 --> 00:10:02,880
"You furnish the pictures
and I'll furnish the war."
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00:10:10,560 --> 00:10:13,920
Although there's no proof
that this oft-repeated exchange
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00:10:13,920 --> 00:10:18,960
actually occurred, Remington did
produce a highly provocative image
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00:10:18,960 --> 00:10:21,800
of the sort his proprietor demanded.
155
00:10:23,520 --> 00:10:27,520
On February the 12th 1897,
Hearst's paper ran a story
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00:10:27,520 --> 00:10:31,640
about Spanish officials boarding
an American steamship and seizing
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00:10:31,640 --> 00:10:35,680
a woman they suspected of spying
for the Cuban rebels.
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00:10:35,680 --> 00:10:38,520
She was then strip-searched.
159
00:10:40,360 --> 00:10:43,080
Pulitzer and Hearst
were in a race to the bottom,
160
00:10:43,080 --> 00:10:46,640
and in this feature,
page two in the Journal,
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00:10:46,640 --> 00:10:48,160
Hearst had won.
162
00:10:48,160 --> 00:10:51,640
This is titillation
masquerading as outrage
163
00:10:51,640 --> 00:10:54,920
and, of course, the readers loved
it and there were serious questions
164
00:10:54,920 --> 00:10:58,280
asked in Congress.
But what had actually happened
165
00:10:58,280 --> 00:11:01,200
was nothing like Remington's
picture.
166
00:11:04,200 --> 00:11:08,760
The woman hadn't been searched
on deck by a gang of rough men,
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00:11:08,760 --> 00:11:13,160
but in a private cabin
by one respectable older woman.
168
00:11:15,600 --> 00:11:19,920
Hearst himself had changed
the crucial details of the report,
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00:11:19,920 --> 00:11:22,040
prompting the journalist
who filed it
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00:11:22,040 --> 00:11:25,080
to vow never to work
for the proprietor again.
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00:11:27,400 --> 00:11:29,720
Even the reporter thought
that he had gone too far.
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00:11:29,720 --> 00:11:32,360
But Hearst didn't care? Hearst
didn't care, Hearst never cared,
173
00:11:32,360 --> 00:11:35,600
and Hearst loved stories
about ladies in danger,
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00:11:35,600 --> 00:11:40,320
about lustful and horrifying
foreigners of all kinds,
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00:11:40,320 --> 00:11:43,760
and he sent his reporters there
and kind of directed them
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00:11:43,760 --> 00:11:45,800
what kind of stories
they were supposed to get.
177
00:11:48,840 --> 00:11:53,800
This paddle steamer isn't in Cuba,
by the way, it's on the Thames.
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00:11:53,800 --> 00:11:56,560
Less Havana, more Kingston.
179
00:11:56,560 --> 00:11:59,160
Typical BBC - fake cruise.
180
00:12:03,440 --> 00:12:06,680
Another Cuban story,
also set at sea,
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00:12:06,680 --> 00:12:12,040
was used by both Hearst and Pulitzer
to help tip America into war.
182
00:12:13,160 --> 00:12:14,960
EXPLOSION
183
00:12:19,040 --> 00:12:21,000
On February the 15th 1898,
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00:12:21,000 --> 00:12:25,200
an explosion ripped apart an
American warship called the Maine,
185
00:12:25,200 --> 00:12:27,480
which had been harboured
near Havana,
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00:12:27,480 --> 00:12:30,920
causing the loss of 260 lives.
187
00:12:30,920 --> 00:12:35,200
No evidence has ever been found
that the Spanish were responsible,
188
00:12:35,200 --> 00:12:38,120
but in the papers,
the reality that it was probably
189
00:12:38,120 --> 00:12:40,440
an accident got short shrift.
190
00:12:41,520 --> 00:12:44,600
In the Journal,
there's no room for doubt.
191
00:12:44,600 --> 00:12:48,200
"The destruction of the warship
Maine was the work of an enemy."
192
00:12:48,200 --> 00:12:51,600
But there's a fantastic bit
of humbug in the small print.
193
00:12:51,600 --> 00:12:52,960
This is very tiny.
194
00:12:52,960 --> 00:12:56,560
It says, "The captain of the ship
and the consul general both urge
195
00:12:56,560 --> 00:12:58,680
"that public opinion be suspended
196
00:12:58,680 --> 00:13:01,200
"until they've completed
their investigation."
197
00:13:01,200 --> 00:13:03,280
Well, there's no chance
of that happening,
198
00:13:03,280 --> 00:13:08,320
and everything here says "they did
it" and it's incredibly successful.
199
00:13:08,320 --> 00:13:11,600
It's the first time the paper
sold more than a million copies.
200
00:13:11,600 --> 00:13:15,120
MUSIC: The Stars And Stripes Forever
201
00:13:18,920 --> 00:13:21,800
Nine weeks later,
Pulitzer and Hearst got the war
202
00:13:21,800 --> 00:13:23,600
they'd been clamouring for,
203
00:13:23,600 --> 00:13:29,440
and America defeated the Spanish
Empire quickly and decisively.
204
00:13:29,440 --> 00:13:32,760
The patriotic hysteria
whipped up by the press
205
00:13:32,760 --> 00:13:34,800
had massive consequences.
206
00:13:34,800 --> 00:13:38,200
1898 was the start
of the USA's ascendancy
207
00:13:38,200 --> 00:13:40,880
into becoming a global superpower,
208
00:13:40,880 --> 00:13:45,000
yet the war that began all this
might never have happened
209
00:13:45,000 --> 00:13:47,480
without the help of fake news.
210
00:13:51,280 --> 00:13:55,160
The nation that unleashed the power
of fake news in the 19th century
211
00:13:55,160 --> 00:13:59,560
is also where more recent panic
about the subject began.
212
00:13:59,560 --> 00:14:01,280
TRUMP: It's fake news, it's fake...
213
00:14:01,280 --> 00:14:03,840
I'm telling you,
it's just fake news.
214
00:14:03,840 --> 00:14:06,920
It was during the last race
for the White House that we started
215
00:14:06,920 --> 00:14:10,280
hearing so much about fake news.
216
00:14:10,280 --> 00:14:13,920
The winner's definition of the term,
however, parts company
217
00:14:13,920 --> 00:14:16,320
with the usual meaning.
218
00:14:16,320 --> 00:14:19,200
When President Trump
talks about fake news,
219
00:14:19,200 --> 00:14:22,080
which he has done more or less
constantly since being elected
220
00:14:22,080 --> 00:14:27,560
in 2016, what he means is
real news that he doesn't like.
221
00:14:27,560 --> 00:14:30,520
Your organisation is terrible. I'm
not going to give you a question.
222
00:14:30,520 --> 00:14:34,840
Can you state categorically...?
You are fake news. Sir... Go ahead.
Can you state categorically that...?
223
00:14:34,840 --> 00:14:39,440
In Trump's topsy-turvy world, by
denouncing real news as fake news,
224
00:14:39,440 --> 00:14:43,000
he and his supporters allow
real fake news to flourish.
225
00:14:43,000 --> 00:14:45,360
Confused? You're meant to be.
226
00:14:47,760 --> 00:14:50,200
Trump tweets the phrase regularly
227
00:14:50,200 --> 00:14:53,720
as part of his war
on the mainstream media,
228
00:14:53,720 --> 00:14:57,160
and a frequent target
is The New York Times.
229
00:14:58,400 --> 00:15:02,200
Ironically, a paper that has long
been renowned for its accuracy
230
00:15:02,200 --> 00:15:06,240
owes a massive debt to the fake news
crisis of the 1890s.
231
00:15:07,800 --> 00:15:11,960
A man called Adolph Ochs was
so horrified by the sensationalism
232
00:15:11,960 --> 00:15:14,000
of Pulitzer and Hearst,
233
00:15:14,000 --> 00:15:18,160
he purchased The Times to provide
a more reliable alternative.
234
00:15:19,400 --> 00:15:23,520
It's now run by
ex-BBC head Mark Thompson.
235
00:15:23,520 --> 00:15:26,200
Adolph Ochs bought
the failing New York Times,
236
00:15:26,200 --> 00:15:32,080
it really was failing in the 1890s,
with a vision of a different
237
00:15:32,080 --> 00:15:33,240
kind of journalism.
238
00:15:33,240 --> 00:15:35,800
It was going to be accurate,
it was going to be serious,
239
00:15:35,800 --> 00:15:40,320
it was going to be accompanied
by intelligent and civil opinion
240
00:15:40,320 --> 00:15:43,760
from every perspective,
and it changed journalism.
241
00:15:43,760 --> 00:15:48,240
His vision was an idealistic one,
but he made it work financially.
242
00:15:48,240 --> 00:15:52,520
To the surprise of a very cynical
industry, there was a real call
243
00:15:52,520 --> 00:15:57,280
for it, and the story of real news
has been a commercial success story
244
00:15:57,280 --> 00:15:58,760
for most of the time.
245
00:15:58,760 --> 00:16:02,880
But I'm interested because
real news is under attack.
246
00:16:02,880 --> 00:16:06,760
At this moment in time,
the President's trying to define you
247
00:16:06,760 --> 00:16:08,200
as fake news.
248
00:16:08,200 --> 00:16:11,000
Yeah, it's a very interesting
and in some ways rather clever
249
00:16:11,000 --> 00:16:15,280
little trope by Donald Trump that,
you know, you should doubt all news,
250
00:16:15,280 --> 00:16:21,320
that all of this comes from some
agenda, and who's to say what's true
251
00:16:21,320 --> 00:16:24,400
and what's not true? They're not
necessarily even trying to persuade
252
00:16:24,400 --> 00:16:26,320
people to believe their version,
253
00:16:26,320 --> 00:16:29,520
they're just trying to cast doubt
on all of it.
254
00:16:29,520 --> 00:16:33,440
It's sort of an attack on the idea
that we communally share a view
255
00:16:33,440 --> 00:16:34,880
of what might be true.
256
00:16:34,880 --> 00:16:37,080
You could argue that Donald Trump
257
00:16:37,080 --> 00:16:41,120
and some of the other populist
leaders have decided that reality
258
00:16:41,120 --> 00:16:43,240
may not suit their purpose,
259
00:16:43,240 --> 00:16:45,960
and would therefore
like to cast doubt on it.
260
00:16:45,960 --> 00:16:49,840
In the end, the best journalism
is grounded on an idea
261
00:16:49,840 --> 00:16:52,560
that there are facts,
that things actually happen,
262
00:16:52,560 --> 00:16:56,400
and that although, of course,
every journalist brings some
263
00:16:56,400 --> 00:16:59,800
preconceptions to the party,
notwithstanding that,
264
00:16:59,800 --> 00:17:05,160
you can do a pretty good job
of reflecting the world as it is.
265
00:17:06,600 --> 00:17:09,440
When it comes to capturing
the world as it is,
266
00:17:09,440 --> 00:17:13,280
the written word is only one
of the available tools.
267
00:17:15,040 --> 00:17:19,400
Images have also long been used
to represent reality,
268
00:17:19,400 --> 00:17:23,840
though with these, too,
fakery is always a danger.
269
00:17:23,840 --> 00:17:27,160
At this memorial
to the American Civil War,
270
00:17:27,160 --> 00:17:33,960
artistic tradition brings a familiar
idealised heroism to its subject.
271
00:17:33,960 --> 00:17:37,720
But that conflict was also one
of the first to be portrayed
272
00:17:37,720 --> 00:17:40,360
with a new technology.
273
00:17:40,360 --> 00:17:43,360
Since its invention in the 1830s,
274
00:17:43,360 --> 00:17:48,000
photography had promised
a new standard of authenticity.
275
00:17:48,000 --> 00:17:51,600
War photographs,
like these by Alexander Gardner,
276
00:17:51,600 --> 00:17:55,200
displayed an unprecedented
level of realism.
277
00:17:55,200 --> 00:18:00,880
He took this photo in 1863,
after the Battle of Gettysburg.
278
00:18:00,880 --> 00:18:05,360
It's a powerful shot,
but this pioneering photojournalist
279
00:18:05,360 --> 00:18:08,560
thought he could achieve
an even more potent image,
280
00:18:08,560 --> 00:18:13,240
so he and an assistant dragged the
dead body of the Confederate soldier
281
00:18:13,240 --> 00:18:16,280
40 yards away from
where he'd actually fallen,
282
00:18:16,280 --> 00:18:20,000
and rearranged it
in a more dramatic setting.
283
00:18:23,720 --> 00:18:27,160
For extra pathos, the corpse's
head has now been turned
284
00:18:27,160 --> 00:18:29,040
to face the camera.
285
00:18:30,800 --> 00:18:35,240
And that's not the fallen soldier's
rifle pointing up to the heavens.
286
00:18:35,240 --> 00:18:39,040
It's a prop that Gardner
carried around with him.
287
00:18:39,040 --> 00:18:41,440
To inspire pity in the viewer,
288
00:18:41,440 --> 00:18:43,280
he's composed the photo
289
00:18:43,280 --> 00:18:45,800
as if it were a painting.
290
00:18:45,800 --> 00:18:49,200
There was an understanding
photography could be flexible.
291
00:18:49,200 --> 00:18:51,240
Nowadays, we wouldn't
accept any of this.
292
00:18:51,240 --> 00:18:53,560
We would not, no,
this would be definitely seen
293
00:18:53,560 --> 00:18:56,520
as an ethical violation,
but at the time,
294
00:18:56,520 --> 00:19:01,320
people were learning the rules
of photography of real situations.
295
00:19:02,520 --> 00:19:05,880
What was acceptable behaviour
for photojournalists
296
00:19:05,880 --> 00:19:08,400
took decades to resolve.
297
00:19:08,400 --> 00:19:12,160
At a meeting of the Photographers'
Association Of America,
298
00:19:12,160 --> 00:19:14,160
one speaker declared he sought,
299
00:19:14,160 --> 00:19:18,080
"Not literal but spiritual
and eternal truth."
300
00:19:18,080 --> 00:19:22,000
He rejected what he called
"the falseness of ultra realism"
301
00:19:22,000 --> 00:19:26,400
and confessed,
"I admire legitimate faking,
302
00:19:26,400 --> 00:19:30,080
"faking which produces
the results desired."
303
00:19:34,680 --> 00:19:37,280
But the photography
of William Mumler,
304
00:19:37,280 --> 00:19:39,320
like this self-portrait,
305
00:19:39,320 --> 00:19:43,720
was felt by many to go
way beyond legitimate faking.
306
00:19:45,080 --> 00:19:49,200
Look at the slightly
blurry woman on the left.
307
00:19:49,200 --> 00:19:54,000
During the 1860s, when Gardner
was rearranging Confederate corpses,
308
00:19:54,000 --> 00:19:57,720
Mumler opened studios
in Boston and New York,
309
00:19:57,720 --> 00:20:02,040
where customers would
sit for him, alone.
310
00:20:04,320 --> 00:20:07,960
But when Mumler delivered the
prints, another figure appeared
311
00:20:07,960 --> 00:20:12,360
in the frame, a ghostly photo-bomber
from beyond the grave,
312
00:20:12,360 --> 00:20:16,120
and many of Mumler's customers
were convinced that the camera
313
00:20:16,120 --> 00:20:19,480
could detect
what their own eyes could not -
314
00:20:19,480 --> 00:20:23,080
the presence of a dear,
departed loved one.
315
00:20:26,720 --> 00:20:30,280
Since America was grieving
on an unprecedented scale
316
00:20:30,280 --> 00:20:32,360
during the Civil War years,
317
00:20:32,360 --> 00:20:36,040
Mumler had no shortage of clients.
318
00:20:36,040 --> 00:20:39,320
Spiritualism was a growing
movement at the time,
319
00:20:39,320 --> 00:20:45,040
and some thought his work offered
scientific proof of the afterlife.
320
00:20:45,040 --> 00:20:49,200
He was using the mystification
of a new technology,
321
00:20:49,200 --> 00:20:52,600
but it was definitely cheating,
and he would go off and develop them
322
00:20:52,600 --> 00:20:55,080
and come back and say,
"Look, here in this picture,
323
00:20:55,080 --> 00:20:58,200
"over your shoulder,
you know who that is, don't you?"
324
00:20:58,200 --> 00:21:01,160
And the sitter would
say, "Uncle Homer?"
325
00:21:01,160 --> 00:21:03,800
"Yes! Uncle Homer!
It's Uncle Homer!"
326
00:21:03,800 --> 00:21:07,520
It was ludicrous, and that's
where it becomes a little troubling,
327
00:21:07,520 --> 00:21:12,600
cos he preyed on people's real grief
and desire and passion, and he made
328
00:21:12,600 --> 00:21:14,520
a lot of money from it.
329
00:21:17,320 --> 00:21:23,280
The New York authorities arrested
Mumler and charged him with fraud.
330
00:21:23,280 --> 00:21:27,320
And he wasn't the only one
put on trial in 1869.
331
00:21:30,000 --> 00:21:33,120
So was photography itself.
332
00:21:33,120 --> 00:21:37,560
The prosecution called a series
of photographers who put forward
333
00:21:37,560 --> 00:21:39,600
nine different techniques
334
00:21:39,600 --> 00:21:42,880
by which Mumler
could've achieved his results,
335
00:21:42,880 --> 00:21:46,160
and none of them were supernatural.
336
00:21:46,160 --> 00:21:51,040
Mumler's legal team called a large
number of his satisfied customers,
337
00:21:51,040 --> 00:21:54,000
including a Supreme Court Judge.
338
00:21:54,000 --> 00:21:57,960
These people absolutely believed
what the camera told them,
339
00:21:57,960 --> 00:22:01,440
and they saw no reason
for the law to interfere.
340
00:22:01,440 --> 00:22:04,880
The prosecution hit back
with a star witness,
341
00:22:04,880 --> 00:22:09,240
a man who'd made a fortune creating
fake exhibits for his circuses,
342
00:22:09,240 --> 00:22:11,760
Phineas T Barnum.
343
00:22:11,760 --> 00:22:14,680
On the basis of
"it takes one to know one",
344
00:22:14,680 --> 00:22:17,840
Barnum declared Mumler a charlatan,
345
00:22:17,840 --> 00:22:22,240
and he made a sensational photograph
of his own.
346
00:22:25,800 --> 00:22:30,040
Hovering over Barnum's shoulder
is President Lincoln,
347
00:22:30,040 --> 00:22:34,520
who had been assassinated
four years previously.
348
00:22:34,520 --> 00:22:38,160
When the judge gave his verdict,
he declared himself,
349
00:22:38,160 --> 00:22:42,680
"Morally convinced that trick
and deception has been practised
350
00:22:42,680 --> 00:22:44,520
"by the prisoner."
351
00:22:44,520 --> 00:22:50,040
These visions of the afterlife
were fake views but, legally,
352
00:22:50,040 --> 00:22:54,600
the prosecution had failed to prove
which fraudulent technique
353
00:22:54,600 --> 00:23:00,880
Mumler had used, so, reluctantly,
the judge had to dismiss the case.
354
00:23:04,040 --> 00:23:07,240
Yet even after the disgrace
of the trial,
355
00:23:07,240 --> 00:23:11,040
Mumler still attracted
select customers.
356
00:23:11,040 --> 00:23:14,160
Three years later, he was
commissioned to take a portrait
357
00:23:14,160 --> 00:23:17,520
of Mary Lincoln,
the widow of Abraham Lincoln,
358
00:23:17,520 --> 00:23:22,320
who, yes, you guessed it,
made a posthumous appearance.
359
00:23:22,320 --> 00:23:26,840
Why would an intelligent woman
believe this was an actual photo
360
00:23:26,840 --> 00:23:30,240
of her dead husband,
given that Barnum had demonstrated
361
00:23:30,240 --> 00:23:35,440
in court how easy it was
to fake this exact scenario?
362
00:23:35,440 --> 00:23:38,640
Presumably, she wanted
to believe that the great man
363
00:23:38,640 --> 00:23:41,040
was still there to look after her.
364
00:23:41,040 --> 00:23:45,040
After the trauma of seeing him
gunned down in the theatre,
365
00:23:45,040 --> 00:23:49,040
she must have wanted
consolation from any source,
366
00:23:49,040 --> 00:23:51,560
however implausible.
367
00:23:51,560 --> 00:23:56,000
And that is the common thread
with many fake news stories -
368
00:23:56,000 --> 00:24:02,240
people are more likely to believe
a lie if they want it to be true.
369
00:24:04,520 --> 00:24:09,600
And just as Mumler hadn't been
entirely discredited by the trial,
370
00:24:09,600 --> 00:24:14,040
photography hadn't been entirely
vindicated either.
371
00:24:15,360 --> 00:24:18,800
"Who, henceforth, can trust
the accuracy of a photograph?"
372
00:24:18,800 --> 00:24:22,040
wrote a shocked journalist
from the New York World.
373
00:24:22,040 --> 00:24:25,760
"Photographs have been treasured
in the belief they could not lie,
374
00:24:25,760 --> 00:24:29,200
"and now comes the revelation
they can be made to lie,
375
00:24:29,200 --> 00:24:32,240
"and with a most
deceiving exactness."
376
00:24:34,640 --> 00:24:38,480
In the age of Photoshop
and selfie filters,
377
00:24:38,480 --> 00:24:41,760
most people are well aware
of how easy it is to crop out
378
00:24:41,760 --> 00:24:47,160
unflattering details or smooth away
blemishes from a still image.
379
00:24:50,960 --> 00:24:54,560
By contrast, for most
of their history, moving pictures
380
00:24:54,560 --> 00:24:57,880
were seen as more trustworthy.
381
00:24:57,880 --> 00:25:01,280
You basically needed a
Hollywood special effects budget
382
00:25:01,280 --> 00:25:04,000
to create convincing fakes.
383
00:25:04,000 --> 00:25:06,280
So, documentaries, for instance,
384
00:25:06,280 --> 00:25:09,120
just show you human life
the way it really is.
385
00:25:10,920 --> 00:25:14,160
Obviously you would never
find fakery on the BBC,
386
00:25:14,160 --> 00:25:17,080
and I would never mislead you.
387
00:25:17,080 --> 00:25:20,360
UPBEAT CLASSICAL MUSIC REMIX
388
00:25:32,640 --> 00:25:35,560
As you can see,
I'm now ready for Strictly.
389
00:25:39,880 --> 00:25:43,080
And I think you'll agree
I'm an obvious winner.
390
00:25:50,000 --> 00:25:54,360
OK, so I confess,
and you may possibly have suspected,
391
00:25:54,360 --> 00:25:56,080
that wasn't me.
392
00:25:56,080 --> 00:26:00,640
The sequence you just saw was
created by visual artist Eric Drass,
393
00:26:00,640 --> 00:26:03,320
who explores the effects
of technology
394
00:26:03,320 --> 00:26:05,120
on our understanding of truth.
395
00:26:07,440 --> 00:26:13,200
So, this is created using a piece
of software that learns your face,
396
00:26:13,200 --> 00:26:15,400
what's known as deepfake.
397
00:26:15,400 --> 00:26:18,200
The software itself
comes from the internet,
398
00:26:18,200 --> 00:26:22,160
downloaded for free,
and if you've got a teenager
399
00:26:22,160 --> 00:26:25,160
with a super-powerful gaming
computer in their bedroom,
400
00:26:25,160 --> 00:26:28,160
that's just the kind of kit
you need to do this kind of fakery.
401
00:26:28,160 --> 00:26:32,800
Right. Deepfake is generally used
for pornographic clips.
402
00:26:32,800 --> 00:26:37,600
You take the face of a famous
actress and you map it onto the body
403
00:26:37,600 --> 00:26:41,440
of a pornographic star
and you send that out.
404
00:26:41,440 --> 00:26:42,640
Secret sex tape.
405
00:26:42,640 --> 00:26:45,880
Oh, well, I'm delighted you haven't
decided to do that with it!
406
00:26:45,880 --> 00:26:49,480
It immediately seems to be, "Well,
I can put someone in a compromising
407
00:26:49,480 --> 00:26:52,200
"position, I can blackmail someone"?
Absolutely.
408
00:26:52,200 --> 00:26:55,840
Well, this one here of Obama...
409
00:26:55,840 --> 00:26:58,640
We're entering an era in which our
enemies can make it look like
410
00:26:58,640 --> 00:27:01,960
anyone is saying anything
at any point in time.
411
00:27:01,960 --> 00:27:04,960
For instance, they could
have me say things like,
412
00:27:04,960 --> 00:27:08,400
"President Trump
is a total and complete dipshit."
413
00:27:08,400 --> 00:27:13,280
The actor Jordan Peele is able
to not only give a convincing voice,
414
00:27:13,280 --> 00:27:16,720
but he's able to manipulate
the video footage of Obama to match.
415
00:27:16,720 --> 00:27:18,880
But how we move forward...
416
00:27:18,880 --> 00:27:21,480
in the age of information,
417
00:27:21,480 --> 00:27:23,480
is going to be the difference
418
00:27:23,480 --> 00:27:27,040
between whether we survive
or whether we become some kind of
419
00:27:27,040 --> 00:27:28,840
fucked-up dystopia.
420
00:27:28,840 --> 00:27:32,680
Pretty effective. Is the
dystopian vision the correct one?
421
00:27:32,680 --> 00:27:35,120
It's inevitably going to used
for something really grim.
422
00:27:35,120 --> 00:27:37,880
That clip of Obama, we enjoy the
fact that it sounds like him
423
00:27:37,880 --> 00:27:41,280
and looks like him, but we know
it's not because of what he says,
424
00:27:41,280 --> 00:27:44,040
whereas if you make it
something plausible,
425
00:27:44,040 --> 00:27:46,640
it's much more likely to spread.
Yeah.
426
00:27:46,640 --> 00:27:50,560
We all live in our own filter
bubbles and tend to share content
427
00:27:50,560 --> 00:27:54,200
that we agree with,
so if I see a politician I hate
428
00:27:54,200 --> 00:27:57,240
saying something objectionable,
I'm much more likely to pass it on
429
00:27:57,240 --> 00:27:59,280
to my friends and believe
that it's true
430
00:27:59,280 --> 00:28:01,920
because my own world view
is being supported.
431
00:28:01,920 --> 00:28:04,360
And do we have any
defence against that?
432
00:28:06,000 --> 00:28:08,640
The best defence
is to remain suspicious.
433
00:28:11,360 --> 00:28:15,000
But as we keep seeing,
people often aren't suspicious
434
00:28:15,000 --> 00:28:17,480
about things they want to believe.
435
00:28:17,480 --> 00:28:20,800
And that helps explain
the popularity of a particular type
436
00:28:20,800 --> 00:28:23,800
of fake news online.
437
00:28:23,800 --> 00:28:25,240
Here's an example.
438
00:28:25,240 --> 00:28:28,600
During 2016's American elections,
439
00:28:28,600 --> 00:28:31,080
the Pope endorsing Trump was the
440
00:28:31,080 --> 00:28:33,880
most shared news item on Facebook.
441
00:28:33,880 --> 00:28:37,840
It was written as a wind-up,
but was so widely believed
442
00:28:37,840 --> 00:28:41,000
some even think it
swung the election.
443
00:28:42,720 --> 00:28:47,080
This is worrying terrain for me
because the defence used by several
444
00:28:47,080 --> 00:28:50,360
of the most controversial
sources of fake news
445
00:28:50,360 --> 00:28:53,600
is that they are producing satire.
446
00:28:56,240 --> 00:28:58,240
One of the leading offenders,
447
00:28:58,240 --> 00:29:02,920
who keeps fictionally bumping off
Hillary Clinton in ludicrous ways,
448
00:29:02,920 --> 00:29:07,520
is a former construction worker,
called Christopher Blair.
449
00:29:07,520 --> 00:29:11,040
A purveyor of fake news, that's me.
450
00:29:11,040 --> 00:29:13,560
Right. I'm glad you're laughing.
451
00:29:13,560 --> 00:29:16,880
VOICEOVER: His most popular stories
have been read by millions,
452
00:29:16,880 --> 00:29:20,880
including one reporting that Obama
has made a fortune in royalties
453
00:29:20,880 --> 00:29:23,520
from the word "Obamacare".
454
00:29:23,520 --> 00:29:26,560
Every once in a while,
a post will go viral.
455
00:29:26,560 --> 00:29:29,920
It means that the headline plus
the featured image plus the story
456
00:29:29,920 --> 00:29:32,920
elicited an emotional response
from a whole bunch of people,
457
00:29:32,920 --> 00:29:35,800
and if you get a million page views
on something and you have ads,
458
00:29:35,800 --> 00:29:38,880
you're going to make some money on
it. Do we make a lot of money?
459
00:29:38,880 --> 00:29:41,760
Sometimes. There have been times
when I made a whole bunch of money.
460
00:29:41,760 --> 00:29:43,720
Typically, no,
we make next to nothing.
461
00:29:43,720 --> 00:29:45,880
I'm interested in
the people who read it.
462
00:29:45,880 --> 00:29:51,960
I make it my business to mess
with not necessarily just people
463
00:29:51,960 --> 00:29:55,560
who have different political views,
but political extremists
464
00:29:55,560 --> 00:29:58,760
on the other side, the "alt-right"
is what we call them.
465
00:29:58,760 --> 00:30:01,240
OK, so tell me how
you actually do it.
466
00:30:01,240 --> 00:30:06,920
So, you take Obama, Clinton, Pelosi,
and attach something to it,
467
00:30:06,920 --> 00:30:11,680
a crime, an injury, a death,
and add something as silly
468
00:30:11,680 --> 00:30:14,560
as possible to make sure
that some reasonable person
469
00:30:14,560 --> 00:30:17,880
is going to be able to say,
"I don't know about this."
470
00:30:17,880 --> 00:30:20,400
How do you feel about
the people who do believe it?
471
00:30:20,400 --> 00:30:23,680
Because I'm terribly worried that
you would put a story out
472
00:30:23,680 --> 00:30:27,320
and that becomes part of their world
view, and you've done that. Right.
473
00:30:27,320 --> 00:30:29,800
Every article has the word
"satire" in it.
474
00:30:29,800 --> 00:30:32,920
It's before the title,
after the title again.
475
00:30:32,920 --> 00:30:35,440
The entire operation is satire.
476
00:30:35,440 --> 00:30:38,720
But why do they believe it, then?
What is it? An emotional response?
477
00:30:38,720 --> 00:30:40,840
Confirmation bias, 100%.
478
00:30:40,840 --> 00:30:44,200
It's so easy to just pass
something along that confirms
479
00:30:44,200 --> 00:30:46,040
what you believe.
480
00:30:46,040 --> 00:30:48,000
I'm serving them what they want.
481
00:30:48,000 --> 00:30:52,320
The number-one comment
that we get on our pages,
482
00:30:52,320 --> 00:30:54,560
"I hope this is true."
483
00:30:54,560 --> 00:30:57,440
I'm still not entirely
convinced that stories
484
00:30:57,440 --> 00:31:00,920
like these don't have
real-world consequences,
485
00:31:00,920 --> 00:31:04,480
especially in our politically
polarised times.
486
00:31:04,480 --> 00:31:07,840
Is your conscience clear?
Oh, I sleep very well at night.
487
00:31:07,840 --> 00:31:13,080
I don't believe that I'm doing
anything different from the people
488
00:31:13,080 --> 00:31:15,160
who sell the supermarket tabloids.
489
00:31:15,160 --> 00:31:17,680
Do you believe if there was,
you know, the next election,
490
00:31:17,680 --> 00:31:20,520
and you were out there in force,
you could change minds either way?
491
00:31:20,520 --> 00:31:23,680
No, I don't believe I can change
minds. People who share my headlines
492
00:31:23,680 --> 00:31:26,800
out into cyberspace without reading
them, without looking at them,
493
00:31:26,800 --> 00:31:29,480
things like that, they were going to
vote for Donald Trump.
494
00:31:29,480 --> 00:31:32,720
They weren't sitting on some fence
waiting for my satire to push them
495
00:31:32,720 --> 00:31:35,960
over to the dark side.
That's not the way this works.
496
00:31:35,960 --> 00:31:38,360
Unfortunately,
they are lower-information,
497
00:31:38,360 --> 00:31:41,280
lower-educated, ignorant people.
498
00:31:41,280 --> 00:31:43,880
My goal is to say,
"Why are you so dumb?"
499
00:31:46,960 --> 00:31:52,360
Now, the magazine I edit has itself
been accused of being fake news.
500
00:31:52,360 --> 00:31:55,320
An American university put us
on a media black list,
501
00:31:55,320 --> 00:31:58,720
basically cos they didn't understand
when we were serious
502
00:31:58,720 --> 00:32:00,760
and when we were joking.
503
00:32:00,760 --> 00:32:04,640
As we keep seeing, just because
something looks like news,
504
00:32:04,640 --> 00:32:08,560
that doesn't mean it is.
And that critical attitude
505
00:32:08,560 --> 00:32:12,440
is also central
to any investigative journalism.
506
00:32:12,440 --> 00:32:17,360
Rule number one has to be,
"Is this from a reliable source?"
507
00:32:17,360 --> 00:32:20,040
Take, for example, a book that's
getting five-star reviews
508
00:32:20,040 --> 00:32:23,360
and purports to be
"a shocking expose".
509
00:32:24,960 --> 00:32:27,560
"A must-read if you want the truth."
510
00:32:27,560 --> 00:32:31,040
"Essential to understanding
the Hidden Hand by which the world
511
00:32:31,040 --> 00:32:33,520
"is governed and led."
512
00:32:33,520 --> 00:32:37,160
"This is propably," probably,
"one of the books that's
513
00:32:37,160 --> 00:32:41,440
"going to be banned,
so buy it when it's still possible."
514
00:32:41,440 --> 00:32:45,240
At the moment, it's certainly not
difficult to get hold of.
515
00:32:45,240 --> 00:32:47,760
Just one click and it
can be at your door.
516
00:32:51,120 --> 00:32:55,800
The Protocols Of The Learned Elders
Of Zion purports to reveal
517
00:32:55,800 --> 00:32:59,000
the detailed plans with which a
Jewish elite
518
00:32:59,000 --> 00:33:02,680
will take over the world,
starting with finance,
519
00:33:02,680 --> 00:33:05,040
politics, and the media.
520
00:33:06,360 --> 00:33:09,720
Spoiler alert -
there is no such plot.
521
00:33:09,720 --> 00:33:14,320
This is an idiotic
and largely incomprehensible
522
00:33:14,320 --> 00:33:16,960
anti-Semitic conspiracy theory,
523
00:33:16,960 --> 00:33:22,440
which was comprehensively debunked
nearly 100 years ago.
524
00:33:22,440 --> 00:33:28,760
What is unbelievable
is that it's so freely available now
525
00:33:28,760 --> 00:33:33,760
and so many people still choose
to believe it's true.
526
00:33:33,760 --> 00:33:36,400
But then, I would say that,
wouldn't I?
527
00:33:36,400 --> 00:33:42,360
Because the press is already
entirely in their hands.
528
00:33:46,280 --> 00:33:49,400
Baseless preconceptions..
529
00:33:46,280 --> 00:33:49,400
BELL RINGS
530
00:33:49,400 --> 00:33:51,760
..and irrational obsessions...
BELL RINGS
531
00:33:51,760 --> 00:33:56,200
..have spawned some of the most
malign fake news.
532
00:33:56,200 --> 00:34:00,040
A Russian newspaper, in 1903,
first brought to life
533
00:34:00,040 --> 00:34:02,320
the Elders Of Zion.
534
00:34:02,320 --> 00:34:05,360
They were blamed for spreading
"decadent capitalism"
535
00:34:05,360 --> 00:34:09,480
and "dangerous democracy"
in order to undermine the Tsar.
536
00:34:09,480 --> 00:34:12,960
A few years later,
the Protocols were used as proof
537
00:34:12,960 --> 00:34:16,680
that the Communist revolution
had been dreamt up by Jews,
538
00:34:16,680 --> 00:34:20,120
who'd also instigated
the First World War.
539
00:34:21,160 --> 00:34:26,400
The Protocols updated anti-Semitism
for the age of the mass media,
540
00:34:26,400 --> 00:34:31,440
making prejudice seem more
legitimate by presenting it as news.
541
00:34:31,440 --> 00:34:35,320
The introduction to the early
editions claimed that the minutes
542
00:34:35,320 --> 00:34:40,360
of this Jewish plot had been stolen
from a secret meeting and passed
543
00:34:40,360 --> 00:34:44,640
to the publisher by someone
who mysteriously died.
544
00:34:44,640 --> 00:34:49,040
It sounds like classic undercover,
investigative journalism,
545
00:34:49,040 --> 00:34:53,040
but it's simply lies
disguised as leaks.
546
00:34:55,320 --> 00:35:00,320
Yet despite clearly recycling
ancient, offensive stereotypes,
547
00:35:00,320 --> 00:35:05,560
people across Europe still chose
to believe that this book was true.
548
00:35:08,240 --> 00:35:12,280
In Britain, it prompted serious
calls for an official enquiry
549
00:35:12,280 --> 00:35:14,840
into the alleged conspiracy.
550
00:35:16,800 --> 00:35:21,400
In 1921, however, The Times
published a series of articles
551
00:35:21,400 --> 00:35:25,160
which showed how long passages
of the Protocols had in fact
552
00:35:25,160 --> 00:35:30,320
been copied, more or less word
for word, from an old French novel,
553
00:35:30,320 --> 00:35:34,000
one which had nothing
to do with Judaism.
554
00:35:34,000 --> 00:35:38,760
The sinister Elders Of Zion were
shown to be entirely fictitious.
555
00:35:38,760 --> 00:35:41,040
They were fake Jews.
556
00:35:41,040 --> 00:35:45,880
This was encouraging evidence
that journalism can correct lies
557
00:35:45,880 --> 00:35:48,120
as well as spread them.
558
00:35:48,120 --> 00:35:50,960
And the reality is that nowadays,
559
00:35:50,960 --> 00:35:53,800
journalists have to do
more and more of this.
560
00:35:53,800 --> 00:35:57,600
When I started, the main job
was finding new stories.
561
00:35:57,600 --> 00:36:02,880
Now, more and more time
is spent debunking fake stories.
562
00:36:02,880 --> 00:36:06,720
Depressingly, even when you
lay out the facts clearly
563
00:36:06,720 --> 00:36:09,800
and comprehensively,
as The Times does here,
564
00:36:09,800 --> 00:36:12,760
sometimes it's still not enough.
565
00:36:12,760 --> 00:36:15,680
The most pernicious thing
about conspiracy theories
566
00:36:15,680 --> 00:36:21,200
is how they persist, even after
they've been thoroughly discredited.
567
00:36:21,200 --> 00:36:23,320
HE SPEAKS GERMAN
568
00:36:23,320 --> 00:36:26,680
When the Nazis came to power,
Joseph Goebbels declared
569
00:36:26,680 --> 00:36:30,760
the Protocols could still be put
"to very good use",
570
00:36:30,760 --> 00:36:34,240
and so, by the 1930s,
the book was being studied
571
00:36:34,240 --> 00:36:36,240
in German classrooms.
572
00:36:36,240 --> 00:36:38,360
Goebbels didn't care it was forged.
573
00:36:38,360 --> 00:36:42,200
What mattered, he said, was
"the inner, not the factual truth
574
00:36:42,200 --> 00:36:45,080
"of the Protocols".
575
00:36:45,080 --> 00:36:48,600
Goebbels' boss had used a different
argument when he praised
576
00:36:48,600 --> 00:36:51,560
the Protocols in Mein Kampf.
577
00:36:51,560 --> 00:36:55,600
Hitler did concede that some
German newspapers had reported
578
00:36:55,600 --> 00:37:00,240
that the Protocols were forgery,
but these "groans and moans",
579
00:37:00,240 --> 00:37:07,080
he argued, were actually "evidence
in favour of their authenticity".
580
00:37:07,080 --> 00:37:11,520
"If these newspapers say
they're fake, they must be true."
581
00:37:11,520 --> 00:37:14,640
Basically, he's telling his
followers not to believe
582
00:37:14,640 --> 00:37:16,640
in the mainstream media.
583
00:37:19,800 --> 00:37:24,480
70 years after the defeat
of the Nazis, the Protocols live on,
584
00:37:24,480 --> 00:37:27,240
notably in the Islamic world.
585
00:37:27,240 --> 00:37:32,840
Here it is in 2019
at a Cairo book fair.
586
00:37:32,840 --> 00:37:37,800
Online, anti-Semitism sits alongside
hatred of every religious,
587
00:37:37,800 --> 00:37:40,800
ethnic or minority group imaginable.
588
00:37:41,960 --> 00:37:46,440
Fake news stories on Facebook
fuelled violence against Muslims
589
00:37:46,440 --> 00:37:49,800
in Burma, while in India,
people have been lynched
590
00:37:49,800 --> 00:37:52,880
as a result of lies
spread on WhatsApp.
591
00:37:54,440 --> 00:37:58,320
And back in Washington,
this pizzeria suffered grim,
592
00:37:58,320 --> 00:38:03,600
real-world consequences
from online conspiracy theories.
593
00:38:03,600 --> 00:38:08,040
I've come to meet its owner,
James Alefantis.
594
00:38:08,040 --> 00:38:11,640
If you look up my name now,
on any platform... Yeah.
595
00:38:11,640 --> 00:38:13,720
..it's disgusting what appears.
596
00:38:13,720 --> 00:38:17,960
If you look up the name of the
restaurant, it's pretty bad, too.
597
00:38:17,960 --> 00:38:23,840
YouTube and Instagram and everything
is filled with just...lies.
598
00:38:25,400 --> 00:38:30,240
This story began in 2016,
when WikiLeaks released e-mails
599
00:38:30,240 --> 00:38:33,520
from Hillary Clinton's campaign.
600
00:38:33,520 --> 00:38:37,520
Among them was an exchange
about James supplying pizza
601
00:38:37,520 --> 00:38:41,000
for a Democrat fundraising dinner.
602
00:38:41,000 --> 00:38:43,880
That was all conspiracy
theorists needed
603
00:38:43,880 --> 00:38:47,880
to spin some
fantastical accusations.
604
00:38:47,880 --> 00:38:53,360
So, you find out that you are online
being described as running
605
00:38:53,360 --> 00:38:56,800
an enormous paedophile ring,
based, as far as I can see,
606
00:38:56,800 --> 00:39:03,280
on the fact that Comet Ping Pong and
cheese pizza has the initials CP,
607
00:39:03,280 --> 00:39:06,120
which is the same as
child pornography.
608
00:39:06,120 --> 00:39:08,880
I mean, this is the level
of the evidence, isn't it?
609
00:39:08,880 --> 00:39:11,160
People think that Comet Ping Pong,
610
00:39:11,160 --> 00:39:13,680
which is a family-friendly
restaurant,
611
00:39:13,680 --> 00:39:16,680
is the centre of a place where
Hillary Clinton
612
00:39:16,680 --> 00:39:19,480
and these political people
were either kidnapping children
613
00:39:19,480 --> 00:39:24,800
and selling them, in order
to retain their immense wealth,
614
00:39:24,800 --> 00:39:29,200
or sacrificing them
in ritualistic sacrifices,
615
00:39:29,200 --> 00:39:32,280
or sexually abusing them.
616
00:39:32,280 --> 00:39:35,080
There was a big thing
about this place was operating
617
00:39:35,080 --> 00:39:36,240
with a basement?
618
00:39:36,240 --> 00:39:39,240
They claim there are tunnels leading
from this to the White House
619
00:39:39,240 --> 00:39:42,440
and that Obama is travelling
here to Comet in secret tunnels
620
00:39:42,440 --> 00:39:46,920
from the White House. And you
pointed out there's not a basement.
621
00:39:46,920 --> 00:39:50,720
It's difficult to exaggerate
just how mad this is.
622
00:39:50,720 --> 00:39:54,120
In the beginning, we thought, this
is just an online something. Yeah.
623
00:39:54,120 --> 00:39:58,280
And until it broke through,
out of this online computer screen
624
00:39:58,280 --> 00:40:02,320
and into the real world,
we were basically OK.
625
00:40:03,960 --> 00:40:07,080
The headline is "Pizzagate is real".
626
00:40:07,080 --> 00:40:10,320
The only question is, exactly what
is it? But something...
627
00:40:10,320 --> 00:40:14,640
American shock jock Alex Jones
recklessly broadcast the theory
628
00:40:14,640 --> 00:40:18,000
to a much wider audience
through his show.
629
00:40:18,000 --> 00:40:19,840
There's just so much evil...
630
00:40:19,840 --> 00:40:22,760
In a trademark rant,
he urged his followers
631
00:40:22,760 --> 00:40:24,360
to investigate further.
632
00:40:24,360 --> 00:40:26,880
It's up to you to research
it for yourself, but...
633
00:40:26,880 --> 00:40:29,760
And one of them duly
drove from North Carolina
634
00:40:29,760 --> 00:40:31,960
to the Washington restaurant.
635
00:40:34,400 --> 00:40:38,240
It was December 4th and a man
walked in the front door
636
00:40:38,240 --> 00:40:41,160
into a crowded dining room
filled with families eating,
637
00:40:41,160 --> 00:40:46,000
carrying a loaded,
large AR-15 assault rifle,
638
00:40:46,000 --> 00:40:51,440
walked through this dining room
here, down this bar.
639
00:40:51,440 --> 00:40:54,920
VOICEOVER: Of course, he couldn't
find the basement full of horrors,
640
00:40:54,920 --> 00:40:56,840
because it didn't exist.
641
00:40:56,840 --> 00:41:01,280
This gunman went to this one
locked spot and at this point
642
00:41:01,280 --> 00:41:04,520
he shoots his AR-15...
He lets off his rifle?
643
00:41:04,520 --> 00:41:07,320
Yes, into this door,
and the bullets went
644
00:41:07,320 --> 00:41:10,480
into our computer system here.
Can I have a look? Yeah.
645
00:41:10,480 --> 00:41:14,680
Just check. And there's our
computer system still there,
646
00:41:14,680 --> 00:41:16,200
and our messy closet.
647
00:41:17,760 --> 00:41:19,520
But no secret basement.
648
00:41:19,520 --> 00:41:22,720
So he realised
that there's nothing there.
649
00:41:22,720 --> 00:41:27,760
Yeah, and immediately laid
down his weapons and he surrenders
650
00:41:27,760 --> 00:41:29,400
to the police.
651
00:41:29,400 --> 00:41:32,120
And he ended up just
shooting a computer. Yeah.
652
00:41:32,120 --> 00:41:34,160
I like the symbolism of that!
653
00:41:34,160 --> 00:41:37,600
He shot the only thing
that had actually spread the trouble
654
00:41:37,600 --> 00:41:41,120
in the first place.
Did he say anything?
655
00:41:41,120 --> 00:41:45,280
Later, in an interview,
he said maybe the intel wasn't 100%.
656
00:41:45,280 --> 00:41:47,080
One of the great understatements.
657
00:41:49,480 --> 00:41:53,720
Luckily, no-one here was killed,
but as the judge said in this case,
658
00:41:53,720 --> 00:41:55,880
many people could have.
659
00:41:55,880 --> 00:41:59,840
I still get lots of threatening
messages and the conspiracy theory
660
00:41:59,840 --> 00:42:01,920
continues very strongly online.
661
00:42:01,920 --> 00:42:05,920
They claim that this gunman is a
false flag and that Hillary Clinton
662
00:42:05,920 --> 00:42:10,760
or I had hired him to distract
from our heinous crimes.
663
00:42:10,760 --> 00:42:15,840
Why is it so hard to argue
with this sort of fake news?
664
00:42:15,840 --> 00:42:20,160
I mean, you come up with a complete
and utter rebuttal of all the things
665
00:42:20,160 --> 00:42:23,040
they say, and they believe it
anyway.
666
00:42:23,040 --> 00:42:25,200
There is no appropriate response.
667
00:42:25,200 --> 00:42:27,400
If someone calls you the worst
thing in the world,
668
00:42:27,400 --> 00:42:29,960
and you say, I'm not that thing,
it's obviously evidence
669
00:42:29,960 --> 00:42:31,680
that you are that thing. Yeah.
670
00:42:31,680 --> 00:42:35,480
It's not disprovable, because
the truth isn't what it's about.
671
00:42:35,480 --> 00:42:37,280
The truth doesn't matter.
672
00:42:40,520 --> 00:42:43,840
This place is a powerful testament
to the damage that can be caused
673
00:42:43,840 --> 00:42:46,320
by malicious individuals,
674
00:42:46,320 --> 00:42:50,960
but potentially even more corrosive
is another category of fake news.
675
00:42:53,080 --> 00:42:56,520
On April the 17th 1917,
676
00:42:56,520 --> 00:42:59,720
as the First World War dragged
gruellingly along,
677
00:42:59,720 --> 00:43:03,560
British newspapers carried
a horrifying story.
678
00:43:05,840 --> 00:43:08,760
This is the discovery
behind enemy lines
679
00:43:08,760 --> 00:43:12,480
of a kadaververwertungsanstalt,
680
00:43:12,480 --> 00:43:14,560
which The Times helpfully translates
681
00:43:14,560 --> 00:43:17,720
as a corpse exploitation
establishment.
682
00:43:19,600 --> 00:43:23,920
A factory was extracting fat
from the bodies of dead soldiers
683
00:43:23,920 --> 00:43:30,240
to be used in the manufacture
of soap, pig food and explosives.
684
00:43:30,240 --> 00:43:36,840
The report cited German documents
and gave some grisly details.
685
00:43:36,840 --> 00:43:42,240
A great cauldron, where human flesh
is steamed for six to eight hours.
686
00:43:42,240 --> 00:43:47,000
It's specific, it's repulsive -
and, yes, it's fake.
687
00:43:48,640 --> 00:43:50,680
There are occasions where fake news
688
00:43:50,680 --> 00:43:54,480
has been undertaken with the full
knowledge of the state and justified
689
00:43:54,480 --> 00:43:56,560
as being in the national interest.
690
00:43:56,560 --> 00:43:58,200
BELL RINGS
691
00:43:59,440 --> 00:44:02,440
And it's not just nasty dictators
692
00:44:02,440 --> 00:44:05,280
who get up to such dirty tricks.
693
00:44:05,280 --> 00:44:08,280
Sometimes, the good guys do it, too.
694
00:44:09,560 --> 00:44:12,920
So if it's our lot responsible,
695
00:44:12,920 --> 00:44:14,160
is that OK?
696
00:44:19,880 --> 00:44:22,240
The corpse factory story
697
00:44:22,240 --> 00:44:26,120
was signed off and spread
around the world from here.
698
00:44:27,320 --> 00:44:31,520
In 1917, the Foreign Office
housed the innocuous-sounding
699
00:44:31,520 --> 00:44:33,800
Department of Information.
700
00:44:33,800 --> 00:44:37,800
In fact, the British Empire's
HQ for disinformation.
701
00:44:39,640 --> 00:44:43,520
The staff within these walls knew
full well that the enemy was not
702
00:44:43,520 --> 00:44:47,200
turning corpses
into bombs and bars of soap.
703
00:44:47,200 --> 00:44:50,480
The piece in The Times hinged
on official references
704
00:44:50,480 --> 00:44:53,080
to processing cadavers.
705
00:44:53,080 --> 00:44:56,120
But the German word for cadaver
in this context
706
00:44:56,120 --> 00:44:58,280
clearly meant animal carcasses,
707
00:44:58,280 --> 00:45:01,400
not human bodies -
and they were aware of it.
708
00:45:01,400 --> 00:45:05,560
But the Ministry of Information
chose to ignore this
709
00:45:05,560 --> 00:45:09,040
and let that fact
be lost in translation.
710
00:45:12,360 --> 00:45:17,240
The story caused global outrage,
particularly in China,
711
00:45:17,240 --> 00:45:20,960
where the dead are
especially venerated.
712
00:45:20,960 --> 00:45:25,160
British spies believed the corpse
factory lie was what persuaded
713
00:45:25,160 --> 00:45:28,360
the Chinese to abandon
their previous neutrality
714
00:45:28,360 --> 00:45:30,640
and join the war on Germany.
715
00:45:33,400 --> 00:45:36,080
So, could the government
claim to be justified
716
00:45:36,080 --> 00:45:39,040
in weaponising this story?
717
00:45:39,040 --> 00:45:42,680
After years of slaughter
in the trenches, some people
718
00:45:42,680 --> 00:45:46,840
believed Britain should try anything
which might help to finally
719
00:45:46,840 --> 00:45:48,600
win the war.
720
00:45:50,240 --> 00:45:52,960
The caricature of the barbaric Hun
721
00:45:52,960 --> 00:45:56,600
was frequently used to stiffen
resolve at home,
722
00:45:56,600 --> 00:46:00,000
and since the Germans really did
commit some atrocities,
723
00:46:00,000 --> 00:46:04,280
surely it didn't matter if not
every story about them was true?
724
00:46:05,480 --> 00:46:09,520
On the other hand, doesn't lying
make us as bad as the enemy?
725
00:46:09,520 --> 00:46:12,520
Stafford Cripps, who served
in Churchill's War Cabinet
726
00:46:12,520 --> 00:46:15,920
a generation later,
said of black propaganda,
727
00:46:15,920 --> 00:46:19,000
"If this is the sort of thing
needed to win the war,
728
00:46:19,000 --> 00:46:21,040
"why, I'd rather lose it."
729
00:46:24,520 --> 00:46:28,320
The trouble is, lies have
unforeseeable consequences.
730
00:46:28,320 --> 00:46:32,800
25 years after the corpse factory
story, Germans really did build
731
00:46:32,800 --> 00:46:36,320
industrial facilities
to process human bodies.
732
00:46:36,320 --> 00:46:40,480
But earlier reports of the Holocaust
were disbelieved because,
733
00:46:40,480 --> 00:46:44,600
as one American diplomat put it,
they sounded too much like
734
00:46:44,600 --> 00:46:48,360
"leftover horror tales
of the last war."
735
00:46:48,360 --> 00:46:51,400
That's one of the biggest
problems with fake news -
736
00:46:51,400 --> 00:46:53,960
it makes people doubt
the truth as well.
737
00:46:53,960 --> 00:46:59,360
If, say, in the future, a dictator
had weapons of mass destruction,
738
00:46:59,360 --> 00:47:03,120
who would believe the government
or the journalist who said so?
739
00:47:08,200 --> 00:47:12,320
The British state no longer runs
disinformation campaigns abroad,
740
00:47:12,320 --> 00:47:14,320
or at least, so we're told.
741
00:47:16,760 --> 00:47:20,560
But other states are less squeamish
about propaganda.
742
00:47:22,920 --> 00:47:26,400
We know Russia has paid
for online advertisements,
743
00:47:26,400 --> 00:47:31,000
including these, to influence
elections in America and Europe.
744
00:47:31,000 --> 00:47:35,640
It is estimated over 350 million
unsuspecting voters have seen
745
00:47:35,640 --> 00:47:41,320
the material, which pretends to be
posted by concerned local citizens.
746
00:47:41,320 --> 00:47:45,640
And in 2018, in response
to accusations they'd sent Novichok
747
00:47:45,640 --> 00:47:49,960
to Salisbury, the Kremlin took
to Twitter and its noisy polemical
748
00:47:49,960 --> 00:47:53,240
TV channel, Russia Today.
749
00:47:53,240 --> 00:47:56,360
And to top all that off,
the British insisted...
750
00:47:56,360 --> 00:48:01,480
They put forward 46 alternative
theories for whodunnit and why.
751
00:48:01,480 --> 00:48:04,080
Contradictions everywhere.
752
00:48:06,760 --> 00:48:11,280
This is the type of disinformation
which most worries our politicians.
753
00:48:17,920 --> 00:48:20,640
There is a deliberate strategy
from the Russians to try
754
00:48:20,640 --> 00:48:24,240
and influence news and opinion
in other countries, and elections
755
00:48:24,240 --> 00:48:26,200
as well, through these techniques.
756
00:48:26,200 --> 00:48:29,000
I think principally to divide
communities and societies,
757
00:48:29,000 --> 00:48:30,800
to turn people against each other.
758
00:48:30,800 --> 00:48:33,720
We've seen them putting out
all sorts of conspiracy theories
759
00:48:33,720 --> 00:48:36,520
about things like the
Skripal poisoning in Salisbury.
760
00:48:36,520 --> 00:48:39,080
And do you think this is effective,
you know - they're not hugely
761
00:48:39,080 --> 00:48:40,520
convincing, are they?
762
00:48:40,520 --> 00:48:43,440
They're not, but their purpose
is not necessarily to persuade you
763
00:48:43,440 --> 00:48:46,560
of an alternative truth, it's to
make you disbelieve everything,
764
00:48:46,560 --> 00:48:49,880
so you no longer know
what's true or not true.
765
00:48:49,880 --> 00:48:53,920
And I think they are glad to see
that sort of chaos being unleashed.
766
00:48:53,920 --> 00:48:55,800
You led an investigation,
767
00:48:55,800 --> 00:48:58,280
a Parliamentary investigation
into fake news.
768
00:48:58,280 --> 00:49:01,320
So, how scared should we be?
769
00:49:01,320 --> 00:49:03,320
I think we should be scared by this.
770
00:49:03,320 --> 00:49:08,280
Not just by the fact that I think
fake news is crowding out real news
771
00:49:08,280 --> 00:49:11,560
on social media and people find
it often very difficult to
772
00:49:11,560 --> 00:49:14,280
distinguish between what is fake
and what's real.
773
00:49:14,280 --> 00:49:18,040
And alongside that, about half the
people in this country consume news
774
00:49:18,040 --> 00:49:21,400
from a social media feed, and that
feed could easily be gained
775
00:49:21,400 --> 00:49:24,960
by bad actors who want to change
what you think and what you see.
776
00:49:24,960 --> 00:49:28,360
Without any... There is no regulator
that can stop that happening.
777
00:49:28,360 --> 00:49:31,560
And that means, I think,
that our democracy,
778
00:49:31,560 --> 00:49:36,440
our society, is open to massive
abuse by anyone who wants to invest
779
00:49:36,440 --> 00:49:38,360
their resources in doing it.
780
00:49:38,360 --> 00:49:41,560
I mean, that's the diagnosis -
we should be frightened,
781
00:49:41,560 --> 00:49:44,720
democracy is at risk.
What do we do?
782
00:49:44,720 --> 00:49:47,200
If you take, for example,
the Russians buying adverts
783
00:49:47,200 --> 00:49:48,880
on social media to target Americans
784
00:49:48,880 --> 00:49:50,920
in the American
presidential election,
785
00:49:50,920 --> 00:49:53,720
those ads were approved
by the Facebook ad-check team.
786
00:49:53,720 --> 00:49:55,760
This is someone committing
a federal offence
787
00:49:55,760 --> 00:49:58,600
by using foreign money to try
and influence voters in America.
788
00:49:58,600 --> 00:50:00,840
And when we asked Facebook
about this, they said,
789
00:50:00,840 --> 00:50:03,880
"If we'd been told this was going
on, we would have looked into it
790
00:50:03,880 --> 00:50:06,960
"and done something about it and
cooperated with the investigation."
791
00:50:06,960 --> 00:50:09,560
So it's your fault for not
telling us? Exactly, so...
792
00:50:09,560 --> 00:50:12,680
The company with the most complex
research teams in the world.
793
00:50:12,680 --> 00:50:15,400
If you ran a bank like that, you'd
lose your licence. If you said,
794
00:50:15,400 --> 00:50:18,160
"I can see someone is laundering
money, but no-one asked me about it,
795
00:50:18,160 --> 00:50:19,560
"so I didn't do anything."
796
00:50:19,560 --> 00:50:23,160
So, in that situation, the only
people that could really intervene
797
00:50:23,160 --> 00:50:25,560
are the companies that are
providing the technology.
798
00:50:30,960 --> 00:50:34,760
The British Museum,
that traditional temple to truth,
799
00:50:34,760 --> 00:50:39,040
might seem an unexpected destination
for a history of fake news.
800
00:50:41,200 --> 00:50:44,880
But at the end of the 19th century,
people here were confronted
801
00:50:44,880 --> 00:50:50,240
with the same question Parliament is
grappling with in the 21st century -
802
00:50:50,240 --> 00:50:53,000
what can be done about fake news?
803
00:50:58,480 --> 00:51:03,080
For 140 years, this was
the home of the British Library.
804
00:51:03,080 --> 00:51:06,720
The reading room was built
to be a cathedral of knowledge,
805
00:51:06,720 --> 00:51:10,440
and obliged by law to keep
a copy of every British book,
806
00:51:10,440 --> 00:51:14,360
and as many foreign ones
as possible, as well.
807
00:51:14,360 --> 00:51:20,160
But in 1893, someone discovered
fake news on these shelves.
808
00:51:21,440 --> 00:51:24,960
What happened next has uncanny
parallels with much more recent
809
00:51:24,960 --> 00:51:27,040
debates about the internet.
810
00:51:27,040 --> 00:51:29,640
Do people have the right
to be forgotten,
811
00:51:29,640 --> 00:51:33,440
and who should be held responsible
for fake news about them?
812
00:51:35,000 --> 00:51:38,640
The victim of the fake news in
question was a remarkable American
813
00:51:38,640 --> 00:51:43,200
called Victoria Woodhull,
who campaigned for female suffrage,
814
00:51:43,200 --> 00:51:48,080
and in 1872, was the first woman
ever to run to be president.
815
00:51:50,840 --> 00:51:55,760
The contentious material originated
from that time and from New York,
816
00:51:55,760 --> 00:52:00,280
where Woodhull was also
the editor of her own newspaper.
817
00:52:00,280 --> 00:52:04,040
Arguing for sexual freedom
and against male hypocrisy,
818
00:52:04,040 --> 00:52:08,280
Woodhull published an expose
about a famous preacher of the day,
819
00:52:08,280 --> 00:52:13,760
Henry Ward Beecher,
who was having an adulterous affair.
820
00:52:13,760 --> 00:52:17,360
For exposing the truth
about the great and well-connected
821
00:52:17,360 --> 00:52:22,600
clergyman Beecher, she found herself
smeared by fake news reports.
822
00:52:22,600 --> 00:52:26,520
Papers and pamphlets
accused her of being a drunk,
823
00:52:26,520 --> 00:52:31,640
the mistress of a gambling den,
or the queen of prostitutes.
824
00:52:33,280 --> 00:52:36,440
It's really easy to shut down
a woman by calling her a slut,
825
00:52:36,440 --> 00:52:39,120
it instantaneously takes away
all her credibility.
826
00:52:39,120 --> 00:52:42,160
It really works.
It has worked for generations.
827
00:52:42,160 --> 00:52:46,400
You always criticise uppity women
for being sexually unconventional,
828
00:52:46,400 --> 00:52:51,200
you smear them with whatever
is seen as bad in the context
829
00:52:51,200 --> 00:52:54,160
of the times, and she was smeared
with all of that... Yeah.
830
00:52:54,160 --> 00:52:58,040
..because she was challenging these
very entrenched and important mores,
831
00:52:58,040 --> 00:52:59,720
she was assaulted.
832
00:53:02,240 --> 00:53:05,680
Woodhull was made out
to be the devil, literally.
833
00:53:05,680 --> 00:53:09,520
And to escape the media storm,
she fled to Britain.
834
00:53:11,600 --> 00:53:15,080
But when she discovered the lies
about her were preserved
835
00:53:15,080 --> 00:53:17,360
for posterity in the British Museum,
836
00:53:17,360 --> 00:53:20,560
she and her husband sent them
a letter of complaint.
837
00:53:22,440 --> 00:53:23,800
They accused the Library of
838
00:53:23,800 --> 00:53:25,920
"bringing within the reach
of the public,
839
00:53:25,920 --> 00:53:29,240
"obscene and defamatory literature."
840
00:53:29,240 --> 00:53:32,600
What Victoria wanted
was for the offending publications
841
00:53:32,600 --> 00:53:36,680
to be taken down
off the shelves permanently.
842
00:53:39,680 --> 00:53:42,680
This caused great concern
to the chief librarian,
843
00:53:42,680 --> 00:53:46,200
who the next day wrote,
"The trustees will not,
844
00:53:46,200 --> 00:53:49,840
"I'm sure, sanction the principle
that a book is to be withdrawn
845
00:53:49,840 --> 00:53:52,320
"merely because it is objected to.
846
00:53:52,320 --> 00:53:55,520
"Such a principle might
have very extensive
847
00:53:55,520 --> 00:53:58,680
"and very undesirable consequences."
848
00:53:58,680 --> 00:54:01,720
He believed, of course,
that a library shouldn't be
849
00:54:01,720 --> 00:54:06,040
in the business of banning books,
nor of censoring history.
850
00:54:06,040 --> 00:54:10,560
But Victoria was not a woman
who took no for an answer and,
851
00:54:10,560 --> 00:54:15,000
incredibly, she decided to sue
the British Museum for libel.
852
00:54:17,960 --> 00:54:21,200
At a High Court hearing in 1894,
853
00:54:21,200 --> 00:54:24,320
the museum's lawyer warned
of the consequences
854
00:54:24,320 --> 00:54:27,800
if Victoria proved victorious.
855
00:54:29,000 --> 00:54:34,040
He estimated that the library
would need to employ 110 experts
856
00:54:34,040 --> 00:54:38,960
in libel law to inspect
the 315,000 new books
857
00:54:38,960 --> 00:54:41,600
added to the collection every year.
858
00:54:41,600 --> 00:54:43,240
Surely, he argued,
859
00:54:43,240 --> 00:54:48,040
no library could be expected to
fact-check the books on its shelves?
860
00:54:49,960 --> 00:54:52,400
Set against these arguments,
however,
861
00:54:52,400 --> 00:54:56,360
was the persuasive testimony
of Victoria herself.
862
00:54:56,360 --> 00:55:03,120
And the jury...sensationally
found in her favour.
863
00:55:03,120 --> 00:55:06,160
However, on appeal, the museum won.
864
00:55:06,160 --> 00:55:09,040
Clearly, they hadn't actually
published the material
865
00:55:09,040 --> 00:55:13,080
that Victoria objected to,
neither had they originated it.
866
00:55:13,080 --> 00:55:18,800
The judge ruled that librarians must
not be found guilty by association.
867
00:55:18,800 --> 00:55:23,280
This was an important verdict
for freedom of information.
868
00:55:23,280 --> 00:55:27,160
And, to this day, most people
would agree that libraries
869
00:55:27,160 --> 00:55:30,360
should not be held liable
for their contents.
870
00:55:30,360 --> 00:55:34,800
But should the principle apply
to all sites that store information?
871
00:55:34,800 --> 00:55:38,480
The British Museum's arguments
have been put forward more recently
872
00:55:38,480 --> 00:55:40,760
by the giants of Silicon Valley.
873
00:55:40,760 --> 00:55:44,760
They say they can't be expected
to fact-check what's on their sites
874
00:55:44,760 --> 00:55:48,600
and they are not publishers,
merely platforms.
875
00:55:48,600 --> 00:55:53,000
Tech companies have a responsibility
because they are not just making
876
00:55:53,000 --> 00:55:56,960
the content available to you,
they are curating what you see.
877
00:55:56,960 --> 00:56:00,000
You are seeing content that's been
selected for you by the tech company
878
00:56:00,000 --> 00:56:02,680
because it thinks that's what
you're most interested in. Yes.
879
00:56:02,680 --> 00:56:05,120
Which is very different
from a library. Indeed.
880
00:56:05,120 --> 00:56:07,880
It's a system that's been designed
to make money for the platforms
881
00:56:07,880 --> 00:56:10,960
out of advertising. Though the
technology that's being used
882
00:56:10,960 --> 00:56:13,680
to direct you towards
the perfect pair of trainers
883
00:56:13,680 --> 00:56:16,920
could also be used to direct you
towards radicalised hate speech,
884
00:56:16,920 --> 00:56:20,440
disinformation, other harmful
content as well, and I think we
885
00:56:20,440 --> 00:56:24,160
should call the tech companies out
on this and say they can do more to
stop it.
886
00:56:25,560 --> 00:56:27,800
# We're half-awake
887
00:56:27,800 --> 00:56:31,040
# In a fake empire... #
888
00:56:32,880 --> 00:56:36,640
Given so many people
are online so much of the time,
889
00:56:36,640 --> 00:56:39,800
and so much of what's out there
isn't true,
890
00:56:39,800 --> 00:56:44,120
I believe there are potentially
very real threats from fake news.
891
00:56:45,600 --> 00:56:49,520
The more hatred and vitriol
that shows up on these platforms,
892
00:56:49,520 --> 00:56:53,480
the more people are engaged,
and the more revenue they receive.
893
00:56:53,480 --> 00:56:57,040
So they have monetised hatred
and fake news is the way
894
00:56:57,040 --> 00:57:02,040
they've done it? Yes. And people
get hurt from these things.
895
00:57:03,960 --> 00:57:06,360
But all is not yet lost.
896
00:57:06,360 --> 00:57:09,680
I think we can draw some hope
and some inspiration
897
00:57:09,680 --> 00:57:14,200
from how previous eras dealt
with their crises of trust.
898
00:57:14,200 --> 00:57:17,880
Back in the 1890s, the arrival
of superfast printing presses
899
00:57:17,880 --> 00:57:21,960
and advertising
created a crazy period in the media.
900
00:57:21,960 --> 00:57:25,440
You know, highly exaggerated
journalism arrived.
901
00:57:25,440 --> 00:57:28,160
Now, we're seeing some of the
similar things with digital,
902
00:57:28,160 --> 00:57:30,920
the immediacy of digital,
its global reach,
903
00:57:30,920 --> 00:57:35,480
again makes it prey to all sorts of
distortions and abuse.
904
00:57:35,480 --> 00:57:38,720
If you are an optimist, you say
history suggests that what happens
905
00:57:38,720 --> 00:57:42,880
is people get used to this,
they take it with a pinch of salt,
906
00:57:42,880 --> 00:57:48,080
they calm down and eventually
you get a kind of new equilibrium.
907
00:57:51,200 --> 00:57:55,000
If we are to have genuine grounds
for such optimism,
908
00:57:55,000 --> 00:57:59,960
we do need to be ruthless
about a tendency all of us have,
909
00:57:59,960 --> 00:58:03,840
and one we've seen time and again
in the past and the present.
910
00:58:03,840 --> 00:58:06,520
We have to stop believing
news stories
911
00:58:06,520 --> 00:58:08,760
just because we want them
to be true.
912
00:58:08,760 --> 00:58:11,640
I'm not saying
don't believe in anything -
913
00:58:11,640 --> 00:58:14,800
that's exactly what the peddlers
of fake news would love,
914
00:58:14,800 --> 00:58:17,840
the idea that no-one even cares
what the truth is any more.
915
00:58:17,840 --> 00:58:22,000
But there are still such
things as objective facts,
916
00:58:22,000 --> 00:58:24,800
events either did or didn't happen.
917
00:58:24,800 --> 00:58:27,680
Not everything
is a matter of opinion.
918
00:58:27,680 --> 00:58:30,960
So I'm not arguing
for a more cynical public,
919
00:58:30,960 --> 00:58:35,960
I want a more sceptical public, who
question the new social media
920
00:58:35,960 --> 00:58:40,080
in the same way they do
the old mainstream media.
921
00:58:40,080 --> 00:58:42,640
Who is telling me this and why?
922
00:58:42,640 --> 00:58:45,680
And do they actually
know anything about it?
923
00:58:45,680 --> 00:58:50,600
In short, you have to be very
critical about who you trust.
924
00:58:50,600 --> 00:58:52,320
Apart from me, obviously.
925
00:58:52,320 --> 00:58:53,880
MUSIC: Fake Empire
by The National
926
00:58:53,880 --> 00:58:56,520
# Turn the light out, say goodnight
927
00:58:56,520 --> 00:59:00,200
# No thinking for a little while
928
00:59:00,200 --> 00:59:02,080
# We're half-awake
929
00:59:02,080 --> 00:59:05,160
# In a fake empire
930
00:59:06,960 --> 00:59:09,040
# We're half-awake
931
00:59:09,040 --> 00:59:12,440
# In a fake empire... #
127158
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