All language subtitles for Fantastic.Machine.2023.1080p.WEB-DL.AAC2.0.H.264-KUCHU

So I'm in my bedroom

and I'm looking at the wall.

And those are my neighbors' houses.

What is this sorcery
that is happening?

Look at this...

Watch, you'll see a car go past.

I am confused at how this is happening.

Has this ever happened to anybody?

What dimension have I entered?

Do you see them?

- Are you in there?
- Yes, and we can see you.

Do you see us?

Upside-down!

- Here we are!
- Here we are...

Am I supposed to see something?

If you hold the canvas like this...

- Right...
- Then move in slowly.

Wow! But it's upside-down!

Yeah, now, now, now I see!

Yeah, I see you very well now.

So, yes...
How coming this one? My God!

Elin, could you take a step back?

Wow, I can see you!

Looking good!

Looking really good! Wow!

Elin, do something.

Damn, they're upside-down!

- Back away.
- No, they're too close now.

Hey Simon, take a step back.

More.

Oh, holy moly!

- Hang on...
- There!

- Cool!
- Wave to us.

How the hell does this work?

- Inside my eyes it's like that?
- Yes, like this.

And then our brain, our human brain
turns the image around.

- Oh, my God!
- So it's the same in the camera.

- This is so cool!
- Sure is.

And it works without any technology,
it's just a hole...

- Where does the image come from?
- From... the light!

- That's incredible.
- It's a natural phenomenon.

Totally awesome!

This is why photography is possible.

We learned how to capture
the image we see.

So this is how all cameras work?

Yes, and all photographic images.

Science, bitch!

It's 1828.

A French inventor, Joseph Niépce,

manages to save the image
that appears in the dark.

For 10 hours, he exposes a tin plate
coated with bitumen to light.

A new term is coined:
Photography, "to draw with light".

The view from Niépce's workshop,
a backyard in Southern France,

is the oldest preserved
photograph of our world.

A decade later,

the technology has improved and
only 10 minutes of exposure is required.

When Louis Daguerre
takes a photo from his window

a man getting a shoe-shine is captured.

It's the world's first photograph
of a human being.

California, 1858:

Edward Muybridge makes a bet:

When galloping, does a horse
lift all four hooves off the ground?

His cameras register
what human eyes are unable to see.

Later, when he flips through the images

an illusion of movement appears.

They are the world's
first motion pictures.

But what to do with these possibilities?

At the time the author Elizabeth
Eastlake writes about the camera:

"Its nature is to give evidence of facts"

"as minutely and impartially... as only
a machine can do."

"The camera records space
and time simultaneously,"

"and every photograph
becomes an authentic chapter"

"in the history of our world."

Bitch!

Oh, my God!
Look at that picture over there.

There's the earth coming up.
Wow, that's pretty!

You got a color film, Jim?

- Hand me a roll of color, quick!
- Oh man, that's great!

Quick!

- Take several, take several!
- Let's get the right setting here.

Calm down, Lovell!

Oh, that's a beautiful shot.

All right... We had a baby!

He came right out in the car!

Oh, my God, babe...

We'll have ice cream,
candies, movies... everything. OK?

- It's so ready to come out.
- It is! One more little drop.

Be brave.

Oh, yes...
Those are nice and clean!

- We're gonna die!
- Let's go! Let's Go!

This is the camera we're going to use.
It goes in your nose.

Fuck.

Pardon me.

Pardon me, my apologies.

Who the fuck is that?

Is that somebody at my door?
Fuck!

- I can keep recording.
- Turn it off or it's jail.

For recording you?
I'm sitting in my car.

Turn the camera,
go ahead, turn the camera, ma'am.

Turn the camera.

You with the blonde hair,
turn the camera!

I got it on camera!

Watch out, let her walk!

PRIVATE EYE

Don't make unnecessary journeys!

Don't take risks on treacherous roads.

Fuck fake news! Fuck fake news!

- This is extremely dangerous...
- to our democracy.

Say cheese!

AND THE KING SAID, WHAT A FANTASTIC MACHINE

Europe in the 1890s...

Several different inventors
find a way to project motion pictures.

Now, watch that white sheet.

That was Hyde Park.

I recognized it.

Where's it come from?
Where's it gone to?

Come and see the thrill of a century,
pictures that move!

Come have the thrill
of your lifetime.

Admission: one penny!
One copper coin.

A train entering the station
so real that it will terrify you!

A TRAIN COMES INTO A STATION.

1895...

These are the first moving images
shown to a larger audience.

The Lumière brothers,
who filmed this train,

regard the camera
strictly as a scientific instrument.

Shortly thereafter, two Englishmen
hit on a business model:

They film large crowds
and sell tickets to those

who wish to see themselves
on the silver screen.

The same people film the first tales
of the Wild West in their garden.

And in New York, someone
films the first erotic motifs.

Manchester United begins selling
image rights to their games.

And the news,

visualizing telegraph reports,

become a product.

Meanwhile, in Paris...

a man named George Méliès uses
the camera to create popular illusions.

This is one of the first examples of man
manipulating the moving image...

to entertain, and to produce
new ways of experiencing reality.

Later, Méliès is commissioned to film
the coronation of the British King...

which he stages in his studio,

with French actors.

The film premieres in England
on the day of the actual coronation.

The King is delighted by the film.

"What a fantastic machine
the camera is," he says.

"It even found a way to record

the parts of the ceremony
that didn't take place."

"Honorable Englishmen, you're
being fooled," one reporter writes.

"This something you will see, that
we need to find the right word for..."

"is a spectacle, a bluff,
a simple theatrical trick."

No man on earth
can get in the way

of the partisan troop of Kim Jong-un,

proceeding with firm convictions!

EARTHQUAKE HAITI 2010

Haiti, 2010.

A brutal earthquake ravages the island.

Hundreds of thousands die.

A photojournalist
takes a photo of a dead girl.

The photo is published
in a Swedish newspaper.

Alongside a beer commercial
featuring Mads Mikkelsen.

Probably...

The photo goes on to win
a "Press Photo of the Year" award.

"The whole story of the earthquake
in a single image,"

is the jury's motivation.

But in connection with this award,
another photo is published...

The same situation,
a different perspective.

A lack of perspective can distort
what the world looks like.

To preserve an illusion,
certain elements must be kept hidden.

Come on, people -on your feet!

I said: On your feet, Friends Arena!

The stands as well,
don't be so lazy.

Let's party,
it's the Eurovision finals!

We're going live in five:
Ramp it up!

Get up!

I said: On your feet!

For you guys at home,
please keep those votes coming

while we move on to Poland.

Hello, Poland and Mateusz Grezesinski.

Good evening, Sweden.

Thank you for inviting Poland again,

and congratulations with the great show.

- May we have your votes, please?
- Yes, of course.

8 points go to song number 6.

10 points go to song number 11.

And 12 points go to song number 10.

Congratulations Margaret,
for the first 12 points.

Hello, Albania and Kleart Duraj.

Hello. Good evening.

Congratulations for the great show.

- Thank you, may we have your votes?
- Yes.

Our 8 points go to song number 3.

Our 10 points go to song number 10.

And our 12 points go to song number 11.

Thank you very much.

Benjamin Ingrosso, congratulations.
12 points.

Hello, Iceland and Felix Bergsson.

Hello, David. Hello, Sweden.

Thank you for a fantastic show.
When it comes to Eurovision,

you lead,
the rest of us just follow.

Approach from this side.

Go back to the others.

Is this really a good angle?

Start with the greetings: How are you?
May peace be upon you.

- Let's go.
- 1, 2, 3: action!

Yemen, 2017.

A group of ISIS fighters get together
to shoot a propaganda video.

They bring a script, props,

and a trained bird of prey.

This is part of the material
they shot that day.

Footage cut and discarded,
never intended to be seen.

Commander of the faithful,
caliph of the Muslims,

Abu Bakr al-Baghdadi,
may God protect him.

To you, we convey the finest
greetings... To you, we convey...

Sorry, I forgot what's next.

Start over at: "To you, we convey..."

- He forgot his lines.
- He forgot that too?

The wording makes you want to laugh.

- Start from the beginning.
- Can the bird be quiet?

To you, we convey
the finest greetings...

- To you, we convey...
- Come on...

To you, we convey the finest greetings.

Three years have passed
since your caliphate came into being,

around which God united
the scattered Muslims...

Start over at "scattered Muslims"...

The scattered Muslims...

Oh please...

- Keep the script in front of you.
- Really?

- Is that okay?
- Yes.

Let him go on and repeat it.

We can fix it later, in the edit.

RECRUITMENT VIDEO PRODUCED BY ISIS

Combat troops will not
be returning to fight in Iraq.

FLAMES OF WAR
FIGHTING HAS JUST BEGUN

Being behind the camera

allows you to stage
the image of reality.

1934

The Nazi Party hires Leni Riefenstahl
to do just that:

To craft an image
of the Party's might and greatness.

The techniques used by Riefenstahl
were innovative and effective.

She has influenced
generations of modern filmmakers.

Wasn't it difficult, since you had
no knowledge of politics,

to edit political speeches?

That has nothing to do with politics,
it's a technical matter.

If a 2-hour speech,
regardless of its content,

whether it may be fish or politics,

needs to be edited down to 5 minutes

any editor will cut whatever they can.

The speech needs
a beginning and an end,

and two or three important
sentences in the middle.

Everything else has to go.

You need a real beginning, an end,

and in the middle,
something that gives people a thrill.

This shot is one of my favorites.

I obtained this effect

and brought out the festive quality...

by using a telephoto lens,

which is why the lines of banners

look so lush.

And here's another interesting detail:

The effect of the shots
taken from the lift.

Now, the camera sweeps...

over to one side.

To the right.

And then it turns

in the other direction,

to the left.

And these two angles
combine to produce a circle,

thereby creating a powerful impact.

Here, the two lines of banners
appear to be cutting each other.

That was made possible
by using different camera positions.

And the editing lends it
a ballet-like quality.

It's cut in time to the music.

Precisely in time
with the march music.

1945,
the final days of World War II.

Allied Forces witness
the suffering in the camps

and at the same time face a problem:

How can we, in the aftermath
of war propaganda,

convince others of what we saw?

My instructions...

were to film everything
which would prove one day,

that this had actually happened.

It would be a lesson
to all mankind as well,

as to the Germans, for whom

the film we were putting together
was designed

to show to the German people.

That's because most of them,
on our way down,

and on the troops' way down,

had denied they knew
anything about the camps.

This would be the evidence
which we could show them.

We tried to make shots
as long as possible,

used panning shots,
so there was no possibility of trickery.

Going from respected dignitaries
or high churchmen

straight to the bodies and corpses,

so it couldn't be suggested
that we were faking the film.

To try to make it
as authentic as possible,

it was most important that everybody,
particularly the Germans themselves,

should believe that this was true.

That this horror had happened,
and people had suffered to that extent.

After the war,

the Universal Declaration
of Human Rights is adopted.

Cinema faces
competition from television,

as the camera’s images are
transmitted right into people's homes.

A new opportunity arises
to link humanity together,

to learn from each other's
experiences and living conditions.

THE IRISH PRESIDENT
LAUNCHES NATIONAL TELEVISION

I am privileged in being
the first to address you

on our new service, the television.

I hope this service
will provide for you all

sources of recreation and pleasure.

But also...

information,
instruction, and knowledge.

I must admit
that sometimes when I think

of television and radio
and their immense power,

I feel somewhat afraid.

Like atomic energy,

it can be used for incalculable good...

but it can also do irreparable harm.

Here we are!

There's a bar...

ENGLAND 1963

We are anticipating...

That's a man's face. There it is!

That's the picture.

You see it for yourself.

There it is, it's a man.

Mr. Booth looking
anxiously at the quality...

Delicate tuning
to hold the toppling picture.

There it is, the unmistakable image.

There is the first live television
picture across the Atlantic.

Did you watch
the Telstar broadcast last night?

NEW YORK CITY, THE NEXT DAY
Yes, I did.

Could I talk to the lady first, please?

Ma'am, how was the quality
of the picture from Europe...

- on the set you watched?
- Very good.

I really enjoyed the program.
And being from Wisconsin,

it's a wonderful opportunity for
my little girl to watch these programs

and to see something
she'd never get to see.

Do you think this type
of an exchange would help

- the understanding between people?
- Undoubtedly, I think.

It's a wonderful medium,
it really is, television.

Thank you very much.

- Top quality.
- Reliability.

Satisfaction guaranteed.

- A bigger selection.
- The prices are fantastic.

- More friendly.
- Brand names.

More, for less money.

That's why we believe that Comfort
belongs in your laundry routine.

THURSDAY

Meanwhile, on the factory floor,

husband Daryl is anticipating
the moment when he gets home.

But home to what?

After a long day at work,

I don't think you want to do
anything physical when you come home.

Yeah. Just to sit down and relax
in front of the television.

You know, that's it for the night.
I'm happy with that.

Go on, move.

Move!

Can I...?

Give me the comb!

Give me the goddamn comb!

Now, back to the studio.

Thank you.

Let's say the telly did go...

Do you think it would change
your relationship with each other?

- You do?
- Yeah, I do.

- For the better?
- Yes, I think so.

I like the TV, I just wish
we could turn it on and off.

But Daryl has to have it on
all the time,

whether there's anything he wants
to watch or not, it's on.

Where I'd just rather
watch it and turn it off.

But not him.

In the 60s, 90% of
the households in the US buy a TV set.

Commercial interests gain access
to airtime in country after country.

A new market emerges,
with a direct channel to consumers.

Only ratings matter
in commercial television.

It panders to the majority.

Why is that so?

Because...

the channels have to sell

the audience to brands and advertisers.

- That’s the business model?
- Exactly. That’s it.

So we must always try and reach
the largest possible audiences.

And constantly... um...

try to reach the majority.

There is no ideology.

There is no...

There are no politics,
there is no substance.

Ratings are all that matters.

Are you going to find gold
in them there skies, Mr. Turner?

I sure hope so.
I don't want to die in debtors' prison.

You've described
your station as "escapist".

What are you escaping from?

The realities of the world we live in.

Remember The Beverly Hillbillies?
They probably showed it in England.

Yes.

Everybody's scared over here now.
Everybody else is always telling us

that gold's going up
and the stock market's going down.

Floods and earthquakes and everything...

We show The Beverly Hillbillies and
let them forget about it for a minute.

That's what entertainment's
supposed to do!

It's supposed to make you forget
your miserable life.

And... action!

Run, George!

1979

Companies like Nielsen start
to measure the TV audience's

physical and subconscious reactions.

Run, George!

Production companies
buy this data

and use it to design their shows.

In a book, the CEO of France's
first commercial channel

describes his business.

"Let's be realistic."

"My job is to help
Coca-Cola sell their products."

"In order for a commercial to register,"

"the brains of the audience
have to be accessible."

"Our programming aims
to make their brains accessible."

"To keep them entertained
and disconnected."

"Our product
is available brain time."

What would happen
if all the other stations decided

to stop showing the news
and show The Beverly Hillbillies?

Because then I'd put on the news,
you dummy!

7 YEARS LATER TED TURNER
FOUNDS THE NEWS NETWORK CNN

TODAY

Good morning, everyone.
This is Today, Wednesday, July 12.

In the news headlines
this morning, the death toll...

The increasing competition
for viewers

means that even the news
take to entertainment.

He found that given
a choice of plain water,

or water flavored
with anise-flavored alcohol,

the rats preferred the booze.
And after a hard night of drinking,

- your eyes would be pink too.
- This is Today...

- Why do you call this a show?
- We don't.

We periodically are reminded
that it's not a show, it's a program.

I think it implies some sort of dignity,
because we are a news program.

Sometimes we slip, and call it a show.

DECISION NIGHT IN AMERICA

US ELECTION TV PROMOS

Election Night. ABC.

We will make America great again!

THE RACE ENDS HERE CNN

The way only CNN can bring it to you.

FROM THEH FIRST VOTES

TO THE CRITICAL COUNT

FOREIGN CORRESPONDENT
SWEDISHH TELEVISION, MOSCOW

Hello?

Oh, hi!

Sure.
How long until I'm on the air?

No? Okay.

I think our camera
is pretty much set up.

- Can you stand up straight?
- Yeah, but it's a few minutes...

The problem was,
last live you moved up a lot...

Yeah. I'm going to tell you
when it's one minute.

It's so cold I can't stand still.

We can go inside if you want.

How long until I'm on, Göran?

Two minutes?

Two minutes to me.

People in front of
the camera play different roles.

Over to our European correspondent,
Ulrika Bergsten.

The Expert...

If you need a spokesperson video
for your medical or health...

The Tough Guy...

The Provocateur...

And the Trustworthy One.

Welcome to the evening news.

These roles are clearcut
and recognizable.

They're so familiar that
we can imitate them...

if necessary.

2006

Guy Goma comes to the BBC
for a job interview in accounting,

but is mistaken
for the tech expert Guy Kewney.

He is taken to a live-TV studio,

and is asked to comment
a new peer-to-peer copyright law.

So what does this mean for the industry
and the growth of music online?

Guy Kewney is the editor of
the technology website News Wireless.

- Hello, good morning to you.
- Good morning.

Were you surprised
by this verdict today?

I was very surprised to see
this verdict to come on me.

Because I was not expecting that.

When I came,
they told me something else...

I got an interview,
it's a big surprise.

- A big surprise?
- Exactly.

Um, with regards to
the cost that's involved,

do you think now more people
will be downloading online?

Actually, if you can go everywhere
you are going to see

lots of people downloading
from the internet

and websites, everything they want.

But I think...

it's much better for development
and to improve people

what they want,
and to get on the easy way,

and find faster
the things they are looking for.

This does really seem to be the way
the music industry is progressing

now that people want to go to onto
the website and download music.

Exactly.

You can go everywhere

on the cyber café and you can check.

It's going to be very easy for everyone
to get something through the internet.

Guy Kewney, thanks very much indeed.
I think we can

now also speak to Rob Pitton,

who's at the court for us this morning.
Hello to you, Rob.

What do you think this means...

Imitating others is an instinct.

We mimic behavior
in order to build relationships.

And learn from what we observe
in our surroundings.

Piece of shit!

Kick me...

Kick me.

What was that? An exhibition?

We need emotional content.

Alright, I'm going to try this shit
Rambo-style.

Starting right now on ABC's
This Week.

- Deadly rampage.
- Shots fired, shots fired!

Breaking details
on the California shooting spree.

The moments of terror.

The urgent calls for action.

We don't have to live like this!

And the chilling video
and manifesto left behind.

We've had 20 years of mass murders,

throughout which I have repeatedly
told CNN and our other media:

If you don't want to propagate
more mass murders,

don't start the story
with sirens blaring,

don't have photographs of the killer,

don't make this 24/7 coverage,

do localize this story
to the affected community,

and make it as boring as possible
in every other market.

Because every time we have intense
saturation coverage of a mass murder,

we expect to see one or two more
within a week.

But hold on a second here...

CHILDREN AT THE THEATER
RIGA, 1978

1969,

in Papua New Guinea.

The Biami people hear recordings
of their own voice

and see photos of themselves
for the very first time.

The anthropologist Edmund Carpenter

notes that they, at first, do not
understand what the photos represent.

But that they slowly realize
that it is an image of themselves.

Carpenter describes how a man suddenly
becomes self-conscious of his hat,

and how it looks on him.

He returns home

and studies the photo of himself
for more than 20 minutes.

On three: 1, 2, 3!

It's only natural
to feel uncomfortable

in front of the camera.

It has the power
to depict us exactly as we look.

It creates a representation of our self.

Everybody look over here.
Come on...

Listen, you can't sit like that.

If you feel that way,
you'd better move.

Come on, look here!

I was thinking of doing this...

That's what you want?
Take a step forward, please.

Put both hands into your pockets.

You know what, pull in your tongue too.

And where's my camera?

- I want to shut my eyes. It's fun.
- All right.

Nice. Show me a happy face.

How about a smile?

How about a smile?

A smile, please.

How about a smile?

Now smile.

- How about a smile?
- No.

No, this way.

Every day, 300 million
photographic images are published.

What does this entail?

New impressions,
new references, new comparisons.

How about trying one
with your hands in your pockets?

Or at least the thumbs,
if it's too tight.

And come just a little bit closer.

Let me see a happy face.

- Am I done now?
- Yes, thank you.

Next!

Super ugly, super ugly, super ugly...

I really don't think I look good
in pictures.

It sucks that I only like the ones
that don't show my face.

Maybe not as close this time?

ALWAYS MATCHING WITH BESTIE

TIME TO UPDATE YOUR LOOK?

The digital revolution
begins in the early 2000s.

New technology enables anyone
to share their images

and consume those taken by others.

We can consume these images
anywhere, anytime.

This technology changes
not only our perception of the world,

but also how we use the camera.

Hi, guys... YouTube subscribers,

everyone.

When we produce stuff on YouTube
and we put it up

and we talk to each other
and comment and rate...

Are we producing reality?

You know, are our identities real?

Because right now I'm probably not
who I'd be in real life

because I'm not talking
to a real-life person.

To my knowledge right now,
I'm looking at a camera.

I had a mirror around here
to show you guys, but...

Oh, here it is!

This is what I'm talking to.

Not you -this.

Well you... but this.

More! Come on!

Crazy!

And beautiful.

Those notes are so catchy!

A little kid:

5, 6, 7 years old...

they can sing it.

YouTube-dot-com

You'll find the whole world
for what you're looking for

YouTube-dot-com

It's a blessing for mankind
that's for sure

It's not too much to say
that what Gutenberg did for writing,

online video can now do
for face-to-face communication.

HOW WEB VIDEO POWERS GLOBAL INNOVATION

So that primal medium, which your brain
is exquisitely wired for,

that just went global.

YouTube's got the world
in your eyes

It's a wonder of the world today

It should win
the all-time Pulitzer Prize

It should have an international holiday

You're part of the crowd
that may be about to launch

the biggest learning cycle
in human history.

A cycle capable of carrying all of us,

to a smarter, wiser,
more beautiful place.

Who's the teacher?

You're the teacher!

The whole world's
looking for YouTube

at YouTube

Okay, so this is
the cold-shock response...

which really can be mitigated

HOW TO SURVIVE A FALL
THROUGH ICE BY KENTON WHITMAN

if you just relax.

And realize that it's going to pass.

And that after it passes...

you'll be able to do
the 2nd part of your self-rescue.

So I spread my arms out...

So that I didn't get fully emerged
and that gasp-response

didn’t make me inhale water.

So I've survived my...

cold-shock response.

Now to get out,

instead of trying
to pull myself straight up...

I'm going to start to kick my feet...

and raise them up behind me.

And then kick...

till I'm on flat ice.

HOW TO MAKE A BOMB AT HOME BY ISIS

Some white grains

have appeared on
the mixture's surface

after the reaction.

We now remove the mixture
from the ice until it's matured.

It may need between 24 to 48 hours.

Hi guys! Oops.

HOW TO DEFROST YOUR FREEZER by ARI PRIYANTI

Welcome to my channel,
my name is Ari Priyanti.

In this video I want to give
tips for removing the ice

from the fridge freezer
quickly and safely.

2008

Paige Reynolds involuntarily creates
one of the first viral videos...

when she films herself singing
in her living room.

In order to show her sister,

she uploads her video on YouTube.

But the clip quickly spreads

and becomes a global sensation.

The content that spreads the most

is what triggers our instincts.

What generates emotions
without any detours.

She's on the floor!

This little French fry
is named Turbo.

He was born without any front legs.

And he was being picked on
by his brothers and sisters.

It wasn't very nice.

SIMBA'S FATHER DIES IN THE LION KING

Oh, my God! Oh, my God!!

Stop.

Oh, my God... Please stop!

Are you okay?

Yeah...

Well, come here, buddy.

It's okay, my love...

So as we see here,
this is the brain.

And...

visual inputs are perceived by the brain

and trigger different responses.

For example, if you see an image,
or a scene in a film,

that causes you to feel fear,

the limbic system will be activated,

and trigger a bodily response

through the release of adrenaline.

And your body basically
gets into fight or flight mode.

But when you sit safely at home
looking at an image,

there is no actual threat.

So the experience of the rush

is quite analogous to riding
a roller-coaster

and provide the release of dopamine
and a sense of reward afterwards.

We can get the same feeling of reward
following other strong inputs.

For instance,
images that trigger not only fear,

but joy, or love, or lust, or anger.

It's quite easy nowadays
to get this feeling of reward

over and over again.

Give me the camera. Come on.

Do you have a good grip?

Are you sure?

Let's go.

I don't feel anything.

- Okay, bye-bye.
- Bye-bye!

3, 2, 1...

Yeah.

STAR WARS TRAILER RELEASE EVENT

Yes!!!

Wow! Ooh!!!

Holy shit!

NO!!!!

No!!! No!!!

Checking up on what
your buddy Tarzan's doing?

What's he been up to?

Oh, that's you!

That's when you first met, huh?

Through increased awareness
of our biology,

new business models are created.

The goal is to capture
the viewer's interest,

and hold their attention
as long as possible.

And you made this -what seems
a really interesting shift years ago.

HOW NETFLIX CHANGED ENTERTAINMENT - AND
WHERE IT'S HEADED - You used to ask people:

"Here are ten movies, what do you think?
Which ones are your best movies?"

And then tried to match those movies

with recommendations
for what was coming.

And then you changed away from that,
talk about that.

Sure. Everyone would
rate Schindler's List five stars,

REED HASTINGS NETFLIX CEO

and then they'd rate Adam Sandler's
The Do-Over, three stars.

But in fact, when you
looked at what they watched,

it was almost always Adam Sandler.

So what happens is, when we rate
and are metacognitive about quality,

that's sort of our aspirational self.

It works out much better
to please people

to look at the actual choices
they make.

You know, we have some candy too,
but we have lots of broccoli.

And if you have a good mix,
you get to a healthy diet.

But isn't it the case that algorithms
tend to point you away from the broccoli

and towards the candy if you're not
careful? We just had a talk about

how on YouTube, algorithms tend to...
Just by actually being smarter,

tend to drive people towards
more radical or specific content.

HOW CARNIVOROUS PLANTS CATCH THEIR PREY

It makes itself very attractive,

oozing nectar across the brim
of each leaf.

But any visiting insect
had better watch out

for these six tiny hairs.

If it strikes one hair...

it can carry on feeding,

but a timer has been set.

A second strike in less than 20 seconds

and the fly is doomed.

If you had 24 hours with me,

and I couldn't say no,
what would we do?

If you had 24 hours with me,

and I couldn't say no,
what would we do?

If you had 24 hours with me,
and I couldn't say no,

what would we do?

If you could have me
for 24 hours.

And I couldn't say no...

What would we do?

Sexual intercourse,

that's the answer for all of these,
every single one you that are:

"What if you had 24 hours with me..."

Sexual intercourse.
Every single time.

We don't need to do anymore.
All done, you're so hot.

Hubba-hubba, wanna have sex.
That's it -no more!

The dude that's like:
"If I brought you Dominos,"

"and I worked at Dominos,
what would you do?"

I'd take the pizza
and I'd have sex with you.

'Cause you're so attractive.

The girl: "If I worked at Starbucks"

"and I gave you your drink
that you pay for,"

"but I looked at you...
What would you do?"

Intercourse! I would take you
to the back and have intercourse,

because I can't resist you, okay?

We're all done, there's no more.
What more do we need...?

I need to fucking
delete this app, dude.

AHEGAO FACE WITH
HAMBURGER BY BELLE DELPHINE

And one video went really big
at the time.

It was the "ahegao" face that I did,

and it got big.
And then I was like:

I'm gaining some followers,
I need to take advantage of this.

I need to figure out a way
for people to be interested in me.

I've got the "taking cute pictures",
but that's not going to really do it.

There are so many
cute girls on the internet,

so I decided to do weird things in the
combination, as well as being sexy.

Like I'll be sexy and cracking an egg
in my mouth or something.

And people will share that, be like:
"What the fuck, this girl's so weird

- "and quirky", or whatever.
- But they love you too.

- But I'll also put my image out there.
- Genius, I have to say.

- That is genius.
- I've got to say, I mean you...

That's very smart.

Hello, internet!

So it's been really fun playing with you
over the last couple of years.

But I think now is finally the time
that you've all been waiting for...

This year, the 25th of December,
Christmas Day,

I'm going to be posting

my hardcore porn

onto my OnlyFans.

And if you don't believe me, well...

How much do you anticipate you'll be
making after the release of this video,

over the next month or so?

Well, I don't know
if I'm going to charge it yet.

Like the pay-per-view thing, I'm not
sure what I'm going to do with that.

I'm still thinking about it,
but I've seen...

- Hold on, what is there to think about?
- Well...

Do you have a blanket deal?
Are you selling this to...

You should absolutely
be doing a deal with OnlyFans.

So not only will they
have to pay the $35/month

to get access...
to even being able to buy the video,

but now you're trying to figure out
what you want to charge for the clip.

- I'm still thinking about it.
- Of course you will!

What are you saying!?

As your business advisor: obviously!

One thing I know is that I did have
the largest withdrawal ever.

- Which was crazy!
- Could tell us what that was?

- It was 2 million in one withdrawal.
- That's good.

Good for you.
Really good for you.

- Wow.
- Thank you.

100 WAYS TO DISTRIBUTE, ENGAGE AND MONETIZE

Hey, guys! It's Gio from Streann Media,
We're in New York City at NAB.

There's a lot of talk at the show
about direct-to-consumer,

and we're helping customers
go direct-to-consumer.

We're helping content providers
create new strategies.

Not only for going direct-to-consumers,
but really to interact with them.

And the most important piece:
you need to monetize, right?

Creators are having the best time.

It's never been a better time to be
in the content business than right now.

2019

Every day, Jesse Daugherty
livestreams from his living room

while he's gaming.

He usually has an audience
that only consists of a few people.

But one day he falls asleep
during his livestream,

and attracts more than 200 viewers

who pay to watch him.

In many people's lives the camera
is almost always turned on.

Livestreaming your own life
has become a job.

When viewers figure out where
the person they're looking at is,

they can increase the entertainment
value in real-time.

Hello, I'm from the hotel.

From the reception.
Hello, do you hear me?

- What?
- Your brother is calling.

PAUL DENINO LIFESTREAMER

Oh, okay... I'll call my brother,

Your brother has been calling 50 times.
I don't know what's wrong,

but he said you're going to miss
your flight and you have to get up.

Uber...

Uber dropped me off
at the wrong address, homie.

Hello?

Yo, what's up? I'm livestreaming...

What's up?

Your son's on the phone.

Trying to meet you at my psychic shop?

- Do you have a son?
- No, I'm livestreaming.

And they're fucking with you.

I'm livestreaming, that's what it is.
It's nothing, just hang up.

- What?
- People are calling my phone.

You'd better stop before I knock
your fucking bitch ass...

We’re doing a livestream.
I'm sorry, we don't mean to.

- Who are you dealing with?
- We're on YouTube.

Sometimes the viewers, they call.
They say stupid shit.

- Okay, so?
- Sometimes they say stupid shit.

- Is everybody okay here?
- Yeah.

You haven't threatened
to shoot somebody today?

No.

Hi.

I'm getting about 30 calls about you
on my phone, and I'm a gangster.

So you'd better fucking
leave here right now,

before there's trouble for yourself.
You understand that?

You're fucking with the mob over here.
You'd better leave now.

- I apologize.
- You'd better leave now.

- What's going on?
- The sooner you leave, the better.

- I will be gone...
- You're not gone yet.

- You'd better go now.
- I will be gone.

- What the fuck's going on?
- I don't know, bro.

Am I muted right now?

No, you're not.
Hold... Stop, stop.

That's a police officer.

- What the fuck's going on?
- What?

Turn the car off.

- Dude, we're in the middle of the road.
- Oh, my God, it's a SWAT.

You came at the wrong fuckin' time.

- Oh, God...
- Look, it's a SWAT.

- What the fuck, dude?
- Oh, God...

Why is this happening?

My phone's at 3%,
do you have a charger? Goddamnit!

- Dude...
- Hands outside the vehicle!

- Hold on, my fucking...
- Roll the windows down!

Oh God, a shotgun!
He just cocked a shotgun!

Oh, God...

Oh, God. Do they think...?
Somebody's said some bad shit.

They literally have guns pointed at us
and he cocked a shotgun.

What the fuck, bro?

Oh, God...

Exit the vehicle slowly.

Hands up!

Put your cellphone
on top of the car for me!

Just lay it on the car!

It doesn’t need to stand up.

Just leave it on the car!

People say I want it or something...

Dude, I have
fucking issues from this shit!

You have no idea
the amount of time and stress...

that I put into letting the police know

about what I do
before I turn on the fucking stream!

The police don't care, dude!

They go to a situation,
they think someone's fucking dead!

It doesn't matter.
Think they're going to listen to me

'cause I tell them I'm going to be there
before I get there?!

It doesn't matter, man!

Okay?

There's nothing I can do

if people want to be assholes!

All I want to do is just stream.

Now breathe out...

Sigh out your pain, sigh out tension,

sigh out heaviness.

Please stay calm,
it's very important to stay calm.

We will rescue all of you,

Please subscribe to my channel!

And things might be a shit show,
they might not. I will keep you posted.

Soon, there will be
45 billion cameras in the world.

Every single minute, over 500 hours
of footage are published.

We consume more
than one billion hours daily.

Every one of us takes their pick
from an infinite number of choices,

all competing for our attention,

and are programmed
to confirm our world view.

Endless lies and disinformation.

Fuck fake news! Fuck fake news!

Fuck fake news...

Fuck fake news!

Fake mic, real news!

Yeah fake mic -real news!

That's my friend,
now you got the real mic.

My name is Gabriel Brown,
GB0083 YouTube channel.

Everybody go follow him!
I've got 2000 people.

Go follow him!
We're rock-n-rolling!

You know what?
They're not going to cover the news,

then they don't need this equipment.
We'll cover it for them.

We'll do it! We got the cameras,
we got the freakin' voice.

We're live and we're giving you
the unscripted truth.

This is raw and real.
This is reality TV. This is not staged.

We are the news!
Make it a point,

we all need to keep broadcasting,
we are the news now.

US CAPITOL, 2021 BY LUKE MOGELSON

Knock! Knock!

We're here!

Look, it's a PR war, okay?
You have to understand, it's an IO war.

- We can't lose an IO war.
- We're better than that!

"Information Operation".

I wanna tell you,
just get a snap of that.

Yeah, I took a picture.

There's got to be something in here
we can use against these scumbags.

Quit acting a fool, man!

This is good stuff.

Quit acting a fool!

"Greetings to the inhabitants
of the universe

"from the third planet Earth
of the star Sun." ~ Odia

"Greetings to our friends in the stars.

"May time bring us together." ~ Arabic

"Hope everyone's well.
We are thinking about you all.

"Please come to visit
when you have time." ~ Mandarin

1977

The Voyager probe leaves Earth
to explore our solar system.

Its mission is to photograph
planets and moons

before entering interstellar space.

Voyager carries greetings
from humanity

intended for possible life
in the universe.

Recordings of sounds, music,

and 116 photos which
try to convey who we are.

A conscious choice is made

to not include images of violence,
suffering and antagonism.

Before Voyager
leaves our solar system,

another decision is made:

to turn the camera around
towards Earth for one last photograph.

The photo shows Earth
as a pale blue dot.

The camera saves what's in front of it.

Now what to do with this possibility?

Yeah!