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01:00:12,250 --> 01:00:14,625
Bienvenidos y
bienvenidos. Este es akasha
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01:00:14,625 --> 01:00:17,291
Hub, una comunidad
en un espacio independiente
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01:00:17,416 --> 01:00:20,958
autofinanciado de mentes inquietas,
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01:00:21,416 --> 01:00:25,250
curiosas, profesionales
que quieren cambiar el mundo,
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01:00:25,583 --> 01:00:28,458
quiere cambiar el status quo y están aquí
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01:00:28,458 --> 01:00:31,666
para proponer
respuesta, no sólo quejas sino
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01:00:31,666 --> 01:00:36,041
respuestas a cómo
está oyendo la sociedad hoy
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01:00:36,041 --> 01:00:38,500
en día. Sin más, creo
que voy a pasar la palabra
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01:00:38,541 --> 01:00:42,041
directamente a
Chris, que nos va a introducir
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01:00:42,041 --> 01:00:46,583
el tema de hoy. Un
aplauso para Chris. Gracias.
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01:00:49,708 --> 01:00:53,583
Thank you Akasha Hub for hosting
this event. Thank you all for being here.
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01:00:55,125 --> 01:00:59,625
My name is kris de decker and I'm the
founder of Lowtech magazine and you may have
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01:00:59,625 --> 01:01:04,000
heard about the website in
recent years because it's solar powered.
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01:01:04,291 --> 01:01:06,208
That's mainly why
people know it these days.
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01:01:07,208 --> 01:01:11,208
It goes offline when it's bad weather.
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01:01:11,958 --> 01:01:17,125
It kind of summarizes the whole
philosophy of Lowtech magazine in the sense that
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01:01:17,125 --> 01:01:19,750
Lowtech magazine is a journalistic medium
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01:01:19,750 --> 01:01:22,958
that is critical
about technological progress.
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01:01:24,250 --> 01:01:27,458
Rather than
following the newest innovations,
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01:01:27,708 --> 01:01:29,666
what we do is look
to the past for inspiration.
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01:01:30,791 --> 01:01:34,958
The website is
actually, obviously, it has...
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01:01:35,083 --> 01:01:37,458
high tech
components, but it's operated as
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01:01:37,458 --> 01:01:40,625
if it's an
old-fashioned sailboat or windmill
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01:01:40,625 --> 01:01:42,500
in the sense that
it depends on the weather.
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01:01:44,375 --> 01:01:51,750
But I'm not going to talk so much
about the website as it is now, but how it was.
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01:01:52,583 --> 01:01:53,875
And that's the next slide.
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01:01:55,875 --> 01:01:58,750
So this is a low-tech magazine in 2007.
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01:02:00,166 --> 01:02:03,166
So I went to the
Internet Archive, and this
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01:02:03,166 --> 01:02:05,666
is one of the
earliest screenshots I could
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01:02:05,666 --> 01:02:08,125
find in the Wayback machine.
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01:02:08,375 --> 01:02:10,666
So it's from December 2008.
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01:02:12,000 --> 01:02:16,916
And this website was built
on a blog platform called Taipat.
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01:02:16,916 --> 01:02:21,041
So it was a blog, and I was a
blogger, and I was part of the blogosphere.
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01:02:21,375 --> 01:02:25,750
And it's been years since I
introduced myself being a blogger.
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01:02:26,166 --> 01:02:30,583
I got kind of lost that people
don't call themselves bloggers anymore.
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01:02:31,750 --> 01:02:35,958
But actually, after tonight, I
may introduce myself again as a blogger.
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01:02:37,208 --> 01:02:41,125
And the low-tech magazine that you saw in
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01:02:41,125 --> 01:02:46,333
2008 was built in a
time before social media.
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01:02:46,791 --> 01:02:48,916
So it was the Internet that was.
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01:02:49,333 --> 01:02:51,333
It's no longer the Internet that is.
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01:02:52,708 --> 01:02:57,333
And the idea for this event
came actually from another blog.
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01:02:58,541 --> 01:02:59,375
It's called From Jason.
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01:03:00,875 --> 01:03:06,333
And Jason, I assume it's written by
a called Jason, but we never know for sure.
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01:03:07,125 --> 01:03:11,083
Jason wrote an article
asking where have all the websites gone.
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01:03:11,875 --> 01:03:14,416
And in it, he
takes us back to 2009, to the
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01:03:14,416 --> 01:03:16,541
period before the
social media, the period
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01:03:17,125 --> 01:03:19,583
when I found the low-tech magazine.
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01:03:20,916 --> 01:03:24,541
Jason tells us that there
is good news and there is bad news.
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01:03:25,000 --> 01:03:27,708
And the good news is that
the websites have not disappeared.
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01:03:27,708 --> 01:03:29,041
They are still there.
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01:03:29,833 --> 01:03:33,250
The problem is that
we cannot find them anymore.
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01:03:35,125 --> 01:03:39,291
And the point that
Jason makes is that why
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01:03:39,291 --> 01:03:42,541
can't we find them anymore is that humans
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01:03:42,583 --> 01:03:44,333
no longer curate the Internet.
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01:03:45,000 --> 01:03:50,166
So we have outsourced the
process of discovery to corporate algorithms.
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01:03:52,625 --> 01:03:54,125
So what does that mean?
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01:03:54,708 --> 01:04:00,000
Well, nowadays when
you get on the Internet,
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01:04:00,000 --> 01:04:02,500
you usually go to
social media and the content
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01:04:02,500 --> 01:04:05,583
that is presented to
you is selected by an algorithm.
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01:04:06,583 --> 01:04:11,750
And that algorithm
is programmed by companies
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01:04:11,750 --> 01:04:14,916
who want to make
money, who want to get your
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01:04:14,916 --> 01:04:16,166
data and so on.
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01:04:16,166 --> 01:04:19,458
And these algorithms are
not made to make you smarter.
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01:04:20,250 --> 01:04:23,583
On the contrary, they
are made to keep you scrolling.
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01:04:24,041 --> 01:04:29,333
So every platform, their aim is
basically to keep you on their platform for as long
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01:04:29,333 --> 01:04:29,958
as possible.
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01:04:30,833 --> 01:04:32,125
And then you get things like this.
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01:04:32,583 --> 01:04:36,000
Whenever in my case
when somebody sends me a
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01:04:36,000 --> 01:04:39,416
YouTube movie and
I watch it and that movie
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01:04:39,416 --> 01:04:43,541
can be interesting, but then
three hours later, that is what I see.
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01:04:43,583 --> 01:04:48,041
And I somehow end up always
watching the most dangerous roads in the world.
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01:04:48,416 --> 01:04:49,416
The plane crashes.
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01:04:50,583 --> 01:04:53,208
There's a car crashes and so on.
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01:04:54,166 --> 01:04:57,916
But I would never
by myself go like, okay,
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01:04:57,916 --> 01:05:00,666
let's watch some three
hours of the most dangerous
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01:05:00,750 --> 01:05:01,583
roads in the world.
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01:05:01,583 --> 01:05:03,000
There's no way I would do that.
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01:05:03,375 --> 01:05:05,333
So it's the algorithm pushing me there.
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01:05:05,875 --> 01:05:08,750
And after two or three hours, I'm totally
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01:05:08,750 --> 01:05:11,791
wasted and I'm not
really exactly happier.
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01:05:12,541 --> 01:05:15,250
On the contrary, I feel
like what did I do with my time?
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01:05:15,250 --> 01:05:16,250
I'm wasting my time.
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01:05:17,625 --> 01:05:18,791
So how did it work before?
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01:05:20,333 --> 01:05:22,291
There's some
people here who are obviously
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01:05:22,291 --> 01:05:24,291
too young to have
known the internet before
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01:05:24,291 --> 01:05:25,208
social media.
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01:05:25,208 --> 01:05:28,208
So they may wonder like,
well, yeah, how else would you do it?
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01:05:28,583 --> 01:05:30,416
But there was
actually another system, the
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01:05:30,416 --> 01:05:32,708
human curated
system that worked very well.
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01:05:33,625 --> 01:05:36,625
And it had some
elements that were really important.
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01:05:36,625 --> 01:05:39,541
And the first is a
concept called Link Love.
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01:05:41,458 --> 01:05:44,083
Link Love is
basically, there's a beautiful
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01:05:44,083 --> 01:05:48,458
demonstration here
in Jason's blog post because
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01:05:48,583 --> 01:05:53,083
he says that the websites are
still there and he says they're amazing even.
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01:05:53,666 --> 01:05:55,250
And he puts Lowtech magazine there.
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01:05:55,875 --> 01:05:59,000
And what happens
is that when I look at my
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01:05:59,000 --> 01:06:01,750
visitor
statistics, I suddenly see all this
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01:06:01,750 --> 01:06:05,583
traffic coming from a blog
called From Jason and I don't know the guy.
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01:06:06,083 --> 01:06:07,125
So I go have a look.
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01:06:08,583 --> 01:06:10,625
What usually happens if somebody links to
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01:06:10,625 --> 01:06:13,375
you, they are kind
of interested in similar
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01:06:13,375 --> 01:06:14,583
things than you are.
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01:06:15,250 --> 01:06:18,500
And so I found this blog post and then I
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01:06:18,500 --> 01:06:21,791
posted it myself on
my website and then I made a
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01:06:21,791 --> 01:06:22,833
whole event about it.
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01:06:22,833 --> 01:06:24,958
So I kind of returned the Link Love.
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01:06:26,416 --> 01:06:31,625
Another component of the
early internet was the block roll.
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01:06:32,416 --> 01:06:34,625
And a block roll
is basically a collection
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01:06:34,625 --> 01:06:39,416
of links to sites
that you like to read, that
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01:06:39,416 --> 01:06:40,916
you think your readers would like.
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01:06:41,708 --> 01:06:44,875
And you usually put it
in the site column of your blog.
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01:06:45,750 --> 01:06:49,250
And this is another website I
run and it still has a block roll.
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01:06:49,250 --> 01:06:50,708
It hasn't been updated for years.
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01:06:52,166 --> 01:06:56,500
So I went through all the blocks,
like half of them have disappeared obviously.
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01:06:58,083 --> 01:07:02,625
And then the third
part was the RSS reader.
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01:07:03,250 --> 01:07:06,916
And this is not mine because
I stopped using it unfortunately.
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01:07:07,750 --> 01:07:10,333
But this is the example of a RSS reader.
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01:07:10,875 --> 01:07:12,750
What it does basically, how it works, and
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01:07:12,750 --> 01:07:15,000
some people may
still use it, they still exist,
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01:07:15,250 --> 01:07:17,833
is that you put all these
blocks that you want to follow.
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01:07:17,833 --> 01:07:19,375
You put them in your RSS reader.
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01:07:19,833 --> 01:07:21,625
And every time that there is an update on
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01:07:21,625 --> 01:07:25,291
one of these
blocks, you get a note of the
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01:07:25,458 --> 01:07:26,666
new blog post.
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01:07:27,541 --> 01:07:29,125
So that means you
don't have to, every morning
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01:07:29,125 --> 01:07:30,708
you don't have to
go through your whole block
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01:07:30,708 --> 01:07:33,791
roll to see if
somebody published something new.
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01:07:34,250 --> 01:07:36,083
With these three
elements, you can actually
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01:07:36,083 --> 01:07:39,708
have a communication
network that can do everything
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01:07:39,708 --> 01:07:42,166
that a social media platform does.
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01:07:42,958 --> 01:07:46,541
With the exception that there's
no platform, no corporation in between.
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01:07:46,541 --> 01:07:47,583
It's just between people.
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01:07:48,208 --> 01:07:50,666
So in the old system, like we could for
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01:07:50,666 --> 01:07:54,083
example, rather than
making a profile every one of
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01:07:54,125 --> 01:07:56,916
us on a social media platform, if each of
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01:07:56,916 --> 01:08:00,250
us would make
their own block, put a block
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01:08:00,250 --> 01:08:02,375
roll of the people
they are following or they
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01:08:02,375 --> 01:08:04,916
want to follow or
they want to get in contact
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01:08:04,916 --> 01:08:08,583
with, then you put
them on in your RSS reader.
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01:08:09,083 --> 01:08:10,083
You see the updates.
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01:08:10,500 --> 01:08:12,416
If there's an update that you like
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especially and you want
to share it, you make your own
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01:08:14,625 --> 01:08:17,375
blog post about it
and you link back to the
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01:08:17,375 --> 01:08:20,625
source that you
want your followers to read.
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01:08:21,291 --> 01:08:24,791
So essentially you can do
everything that social media does.
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01:08:24,791 --> 01:08:29,583
You can do it with this
blogosphere idea that we had before.
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01:08:30,916 --> 01:08:35,958
So until about 2012, 2013, almost all the
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01:08:35,958 --> 01:08:38,833
traffic on Lowtech
magazine came from human
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01:08:38,833 --> 01:08:39,666
curated blogs.
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01:08:40,583 --> 01:08:43,083
And like I said, I went through my block
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01:08:43,083 --> 01:08:45,375
roll and to see
which ones were still alive and
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01:08:45,375 --> 01:08:46,625
some are still alive.
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01:08:46,625 --> 01:08:51,250
Like this is one, Ranpriyar, he's
been around longer than I am actually.
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01:08:52,000 --> 01:08:55,208
And it's also a good example
because it's the typical personal block.
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01:08:55,458 --> 01:08:58,625
The guy, when I started following him, he
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01:08:58,625 --> 01:09:02,083
wrote about
technology, energy, stuff like
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01:09:02,125 --> 01:09:04,083
that, that completely changed.
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01:09:04,083 --> 01:09:10,208
He's now writing about LSD mainly, but
I'm kind of like, okay, he's a good writer.
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He's a funny writer.
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01:09:11,458 --> 01:09:15,375
And we exchanged a lot
of link love among each other.
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This is another example.
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01:09:17,541 --> 01:09:20,583
So blogs were not all personal products.
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01:09:20,916 --> 01:09:26,666
So you also had community blogs and
this is one of the ones that have survived.
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01:09:27,000 --> 01:09:30,333
So I think it's 20 years
old by now, Arts and Letters Daily.
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01:09:30,791 --> 01:09:35,416
It's just a curated blog of
interesting content on other sites.
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01:09:36,750 --> 01:09:39,250
Kottke is another
one who survived 25 years.
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01:09:39,250 --> 01:09:43,791
They're even advertising this as a
kind of a look how long we've been here.
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01:09:45,458 --> 01:09:48,750
So again, all this guy does basically is
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01:09:48,750 --> 01:09:51,250
surfing the
internet, looking for interesting
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01:09:52,041 --> 01:09:55,208
stuff and then posting it on his blog.
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01:09:55,625 --> 01:09:56,625
And then there's Slashdot.
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01:09:56,625 --> 01:09:58,416
So you may wonder like, okay, like this
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01:09:58,416 --> 01:10:01,791
blog is fair, cool,
but how do you get like the
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01:10:02,833 --> 01:10:04,833
tens of thousands
of visitors that you can
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01:10:04,833 --> 01:10:07,666
get through social
media if a post goes viral?
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01:10:07,958 --> 01:10:09,875
Well, you go to Slashdot, for example.
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If you see the
date, December 2007, this is
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like more or less
one month after I started
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01:10:16,250 --> 01:10:18,083
the English Low-Tech magazine.
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01:10:19,416 --> 01:10:26,125
And some morphovar kind of
published this on the Slashdot community blog.
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01:10:27,000 --> 01:10:30,041
And I lost, I
don't know exactly how many,
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01:10:30,041 --> 01:10:32,625
but it was like
40,000, 50,000 visitors in
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01:10:32,625 --> 01:10:34,125
one day that came to the blog.
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01:10:36,250 --> 01:10:39,875
And it's really kind of, it was the
kickstart of Low-Tech magazine after that.
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01:10:40,083 --> 01:10:43,541
Like it was one month old
and it already had a lot of traffic.
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01:10:45,250 --> 01:10:46,041
Morphovar was me.
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I put my own post there, which is not
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01:10:49,291 --> 01:10:53,458
really how it works,
but somehow you have to make
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01:10:53,458 --> 01:10:56,375
a start if you start a new medium.
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01:10:57,166 --> 01:11:01,458
And of course you can do this
forever, but I hope nobody of Slashdot is here.
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01:11:03,208 --> 01:11:05,958
Next post, the oil drum was another
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01:11:05,958 --> 01:11:09,791
community blog that was
very important in those days,
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01:11:09,958 --> 01:11:10,916
which had a lot of traffic.
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01:11:11,416 --> 01:11:13,041
But that worked in a different way, and
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01:11:13,041 --> 01:11:15,208
that's the kind of
the concept of the guest post.
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01:11:16,166 --> 01:11:19,125
So rather than posting an article on your
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01:11:19,125 --> 01:11:21,166
own blog, you could
be asked by one of these
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01:11:21,166 --> 01:11:24,708
community blogs to actually
republish something on their blog.
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01:11:25,500 --> 01:11:27,416
And again, that brought a lot of traffic.
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01:11:27,416 --> 01:11:29,833
It makes you, yeah, lots of people get to
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01:11:29,833 --> 01:11:32,083
know you and you get
like, I don't know, there
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01:11:32,083 --> 01:11:34,583
were like 500 comments on this article,
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01:11:34,833 --> 01:11:37,041
which was obviously
not the case on my own blog.
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01:11:39,208 --> 01:11:43,333
This was kind of very short
internet how it was before social media.
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01:11:43,625 --> 01:11:46,166
But then around 2010, I mean, there was
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01:11:46,166 --> 01:11:48,458
not abrupt change
between the old and the new
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01:11:48,458 --> 01:11:52,500
internet
obviously, but around 2010, 2011,
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01:11:52,791 --> 01:11:55,583
it became more and more, the traffic from
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01:11:55,583 --> 01:11:57,916
Low-Tech magazine came
more and more from social media.
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01:11:58,500 --> 01:12:02,666
And one of the big
traffic sources was Facebook.
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01:12:03,458 --> 01:12:05,166
And what you do
then, of course, if you see
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01:12:05,166 --> 01:12:07,583
like, okay, traffic
is now coming from those
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01:12:07,958 --> 01:12:10,416
sites, you start to
build up a following there.
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01:12:11,541 --> 01:12:14,833
And so this, I made
the screenshot yesterday.
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01:12:15,166 --> 01:12:16,916
So I got to 15,000 followers.
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01:12:17,333 --> 01:12:20,000
And then on Twitter, I
got like, I don't know, 13,000.
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01:12:20,208 --> 01:12:21,833
And before that, there was actually
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01:12:21,833 --> 01:12:25,083
StumbleUpon, and then
you have Instagram more recently,
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01:12:25,083 --> 01:12:25,666
and so on.
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01:12:26,208 --> 01:12:28,333
So content
producers like me, what they do,
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01:12:28,583 --> 01:12:33,250
they spend a lot of
effort in building a following
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01:12:33,250 --> 01:12:34,333
on the social media.
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01:12:35,208 --> 01:12:40,416
But then around
2017, Facebook decided that I
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01:12:40,416 --> 01:12:43,666
can only reach my
followers if I pay Facebook.
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01:12:44,333 --> 01:12:47,875
And so what they actually did is
they sell their followers back to me.
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01:12:47,875 --> 01:12:52,625
So I spent all this effort
in creating these 15,000 followers.
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01:12:53,458 --> 01:12:57,375
And now, so as a
test, I put this event in
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01:12:57,375 --> 01:13:00,166
front of the eyes of my 15,000 followers,
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01:13:00,750 --> 01:13:02,041
and I got two likes.
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01:13:03,208 --> 01:13:04,041
So that's all.
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01:13:04,416 --> 01:13:05,166
So what does this mean?
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01:13:05,416 --> 01:13:07,833
It's like, yeah, Facebook
just maybe shows it to 10 people.
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01:13:08,250 --> 01:13:13,166
And if I want to show it to the
rest, there's the button, boost the event.
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01:13:14,166 --> 01:13:18,708
And if I want to reach my 15,000
followers, it costs me around 500 euro per post.
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01:13:19,625 --> 01:13:22,291
So obviously, I'm not going to do that.
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01:13:23,083 --> 01:13:27,000
And so, yeah, I'm
basically back to where I am.
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01:13:27,000 --> 01:13:28,666
I have a blog and
I have a newsletter, and
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01:13:28,666 --> 01:13:31,375
you will have to
look very hard on my website
239
01:13:31,583 --> 01:13:34,583
to find a link to my social
media because I don't want you to go there.
240
01:13:35,166 --> 01:13:37,333
Because I know
that by now that whenever I
241
01:13:37,333 --> 01:13:39,291
build a following
on a social media platform,
242
01:13:39,708 --> 01:13:40,500
it's just temporary.
243
01:13:41,333 --> 01:13:43,625
And so the only
effort, what I try to do is
244
01:13:43,625 --> 01:13:45,833
make people
subscribe to my newsletter, my
245
01:13:45,833 --> 01:13:47,916
email newsletter, because I own that.
246
01:13:48,375 --> 01:13:49,875
Nobody can take it away from me.
247
01:13:50,916 --> 01:13:51,208
Next one.
248
01:13:51,833 --> 01:13:54,375
And then I have the
luck that I have a platform.
249
01:13:54,916 --> 01:13:57,125
So I kind of,
throughout these years, like
250
01:13:57,125 --> 01:14:00,958
17 years of
blogging, I kind of had to move
251
01:14:01,041 --> 01:14:03,458
from one social
media platform to another.
252
01:14:04,000 --> 01:14:06,375
But my blog was always the foundation.
253
01:14:07,125 --> 01:14:08,875
The problem is
that many content producers
254
01:14:08,875 --> 01:14:11,083
these days don't
even bother to have their
255
01:14:11,083 --> 01:14:11,458
own blog.
256
01:14:11,750 --> 01:14:15,375
And they build their
content straight on the platform.
257
01:14:15,375 --> 01:14:16,375
And this is an example.
258
01:14:16,625 --> 01:14:20,541
wrath of Gnon is like an
account on Twitter that I like a lot.
259
01:14:21,458 --> 01:14:22,958
And so this guy has no website.
260
01:14:23,291 --> 01:14:24,041
He has nothing.
261
01:14:24,041 --> 01:14:25,791
He just has his Twitter account.
262
01:14:25,791 --> 01:14:27,083
And I know other people who do it on
263
01:14:27,083 --> 01:14:29,041
Facebook, for instance,
there's many people doing it
264
01:14:29,041 --> 01:14:29,500
on Instagram.
265
01:14:30,208 --> 01:14:33,125
Well, one day, Twitter
is going to change the rules.
266
01:14:33,541 --> 01:14:35,708
Maybe they do the same as Facebook, like,
267
01:14:35,791 --> 01:14:38,500
hey, Mr. Rat of
Gnon, you still want to reach
268
01:14:38,500 --> 01:14:41,250
your 150,000 followers.
269
01:14:42,333 --> 01:14:42,916
You can pay.
270
01:14:43,791 --> 01:14:45,625
And what you can do then, nothing.
271
01:14:45,833 --> 01:14:46,541
You lose everything.
272
01:14:47,083 --> 01:14:48,500
You lose your followers.
273
01:14:48,500 --> 01:14:50,833
You cannot-- it's
not like an email newsletter.
274
01:14:50,833 --> 01:14:52,750
You cannot just
download your followers and
275
01:14:52,750 --> 01:14:54,750
take them to
another social platform or your
276
01:14:54,791 --> 01:14:55,333
newsletter.
277
01:14:55,791 --> 01:15:01,166
You've lost everything that
you invested 10 years of time in.
278
01:15:01,708 --> 01:15:04,666
So these platforms, these social media
279
01:15:04,666 --> 01:15:09,875
platforms are, in my
view, bad for those who visit the
280
01:15:10,000 --> 01:15:13,708
content consumers
because you all get the same crap.
281
01:15:14,333 --> 01:15:18,708
So you get basically-- we
all see the same content also.
282
01:15:18,708 --> 01:15:21,708
In the early days,
like the 2000s, everyone
283
01:15:21,708 --> 01:15:24,166
was looking at
very different things on the
284
01:15:24,166 --> 01:15:24,583
internet.
285
01:15:25,083 --> 01:15:31,750
We all see the same stuff, like
the things that go viral, the 4U news feed.
286
01:15:32,833 --> 01:15:38,833
But for content producers, it's also
very tricky in the sense that, yeah, it's very
287
01:15:38,833 --> 01:15:42,875
hard to build a
reliable business on top of a
288
01:15:42,875 --> 01:15:46,041
platform that can
change the rules any moment.
289
01:15:49,083 --> 01:15:51,375
So yeah, this is a bit of a short
290
01:15:51,375 --> 01:15:55,458
introduction of this
kind of the-- make people be aware
291
01:15:55,458 --> 01:15:57,041
that there was a completely different
292
01:15:57,041 --> 01:16:01,125
internet before social
media in the 2000s and that
293
01:16:01,125 --> 01:16:04,250
we are now in a totally different era.
294
01:16:05,458 --> 01:16:09,625
And there's two people
more that come to have a talk.
295
01:16:09,625 --> 01:16:11,375
It's Tim and Ruh.
296
01:16:11,916 --> 01:16:19,541
And they are more kind of going deeper
into the possibilities of what we could do.
297
01:16:19,541 --> 01:16:21,875
Because of course, I'm just-- in the
298
01:16:21,875 --> 01:16:25,083
tradition of Low-Tech
magazine, I'm like, if I want
299
01:16:25,083 --> 01:16:27,083
to find a solution
for something, I just go
300
01:16:27,083 --> 01:16:29,333
look to the past and
I say, look, the solution
301
01:16:29,333 --> 01:16:29,833
is there.
302
01:16:29,833 --> 01:16:30,750
We just have to go back.
303
01:16:31,375 --> 01:16:34,208
But probably there are ways to kind of go
304
01:16:34,208 --> 01:16:36,625
forward rather than
go back, but in a different
305
01:16:36,625 --> 01:16:36,958
way.
306
01:16:37,750 --> 01:16:41,125
So I don't know who
wants to take the mic now, Roel.
307
01:16:41,541 --> 01:16:44,333
So I give the word to Roel Roscam Abbin.
308
01:16:44,333 --> 01:16:47,250
He's a researcher
into alternative platforms.
309
01:16:47,250 --> 01:16:49,000
He also worked on
the Solar Power website.
310
01:16:50,416 --> 01:16:50,708
Thank you.
311
01:16:51,958 --> 01:16:55,583
So yeah, so the
whole idea of this evening is
312
01:16:55,583 --> 01:17:02,416
to look at which
ideas from the past internet
313
01:17:02,708 --> 01:17:05,833
can inform the internet of tomorrow,
314
01:17:06,416 --> 01:17:08,375
looking specifically
at kind of the issues that we
315
01:17:08,375 --> 01:17:15,583
have with the current platforms,
both as end users or as professional users.
316
01:17:16,708 --> 01:17:24,041
And I'm going to talk a bit about a
concept which is called online federation.
317
01:17:24,916 --> 01:17:32,333
And this is also the subject of
my PhD research in interaction design.
318
01:17:33,416 --> 01:17:36,416
So I'm normally a
doctoral student in Malmö.
319
01:17:37,500 --> 01:17:41,000
These months I'm now doing an exchange
320
01:17:41,000 --> 01:17:45,833
here at the WOC in
Barcelona, where people are
321
01:17:45,833 --> 01:17:48,291
doing very interesting
work on alternative platforms.
322
01:17:51,750 --> 01:17:54,583
And so, as I said,
in my doctoral research,
323
01:17:54,583 --> 01:17:58,416
I look at online
federation as an old idea
324
01:17:58,625 --> 01:18:04,083
how online systems should work and
that I think would be an interesting provocation
325
01:18:04,458 --> 01:18:05,583
for the discussion for later.
326
01:18:07,458 --> 01:18:11,416
But first to make the point,
I need to expand a bit more on...
327
01:18:13,458 --> 01:18:16,083
So to make the
point, I need to share some
328
01:18:16,083 --> 01:18:17,916
more background on
basically what Chris was
329
01:18:18,041 --> 01:18:21,833
explaining on the problematics of the
330
01:18:21,833 --> 01:18:26,958
platforms and why they
have becoming worse and why this
331
01:18:26,958 --> 01:18:29,833
creates an
opportunity, I would argue, for
332
01:18:29,833 --> 01:18:32,583
old ideas to
change the way we do things in
333
01:18:32,583 --> 01:18:32,958
the future.
334
01:18:34,583 --> 01:18:36,750
And so one
particular theory, which I think
335
01:18:36,750 --> 01:18:41,166
is rather
compelling, is a theory by Canadian
336
01:18:41,166 --> 01:18:46,083
sci-fi writer and blogger Corey
Doctorow, which he calls "ensitification".
337
01:18:46,791 --> 01:18:52,583
And the idea behind it is that platforms
338
01:18:52,583 --> 01:18:55,583
as intermediaries
between different parties,
339
01:18:55,583 --> 01:18:58,125
for example, writers and their audience,
340
01:18:58,583 --> 01:19:00,875
because let's not
forget blogspot and WordPress are
341
01:19:00,875 --> 01:19:02,375
also at the end of the day platforms.
342
01:19:04,541 --> 01:19:05,958
They are often useful and necessary.
343
01:19:08,625 --> 01:19:11,625
But in most
contemporary online platforms,
344
01:19:11,625 --> 01:19:13,708
due to the desire
of their parent companies
345
01:19:13,750 --> 01:19:17,583
to earn ever more
money, a particular dynamic has
346
01:19:17,583 --> 01:19:20,458
set in, which Corey
Doctorow calls "ensitification".
347
01:19:21,916 --> 01:19:24,791
And to quote him, he
says, "It's a three-stage process.
348
01:19:25,333 --> 01:19:26,958
First platforms are good for their users,
349
01:19:27,458 --> 01:19:29,083
then they abuse
their users to make things
350
01:19:29,083 --> 01:19:30,958
better for their business customers, and
351
01:19:30,958 --> 01:19:33,416
finally they abuse
their business customers to claw
352
01:19:33,416 --> 01:19:35,541
back all the value, so that means all the
353
01:19:35,541 --> 01:19:37,541
revenue that's
being created for themselves,
354
01:19:38,375 --> 01:19:38,833
and then they die."
355
01:19:40,041 --> 01:19:43,583
So the basic premise is that
platforms subsidize different classes of users.
356
01:19:44,166 --> 01:19:45,750
First end users,
and these are people like
357
01:19:45,750 --> 01:19:48,916
you and me, are
enticed with cool features,
358
01:19:49,166 --> 01:19:50,583
such as being able to find all your high
359
01:19:50,583 --> 01:19:53,208
school friends on one
social network, being able
360
01:19:53,208 --> 01:19:55,708
to store extremely
large amounts of data for
361
01:19:55,708 --> 01:20:00,291
free, giving you a
massive audience to publish
362
01:20:00,541 --> 01:20:04,583
to, sharing your account with friends and
363
01:20:04,583 --> 01:20:07,166
family so they also
can watch the same series
364
01:20:07,166 --> 01:20:07,666
as you.
365
01:20:08,000 --> 01:20:10,375
All these kinds of benefits that we find
366
01:20:10,375 --> 01:20:13,375
in platforms are
actually being subsidized.
367
01:20:16,166 --> 01:20:19,416
Once end users are convinced about the
368
01:20:19,416 --> 01:20:23,708
platform, so that
means once we're enticed into the
369
01:20:23,708 --> 01:20:25,583
Facebooks and the Netflixs and the Google
370
01:20:25,583 --> 01:20:29,041
search and
whatnot, they start to subsidize
371
01:20:29,750 --> 01:20:31,875
features for business users, such as, for
372
01:20:31,875 --> 01:20:34,625
example, Chris or
Tim, who will speak later.
373
01:20:37,083 --> 01:20:39,583
In this process, most often, according to
374
01:20:39,583 --> 01:20:41,583
Doctorow, the
platform becomes worse for the
375
01:20:41,583 --> 01:20:41,958
end users.
376
01:20:42,666 --> 01:20:44,791
For instance, what they might do is start
377
01:20:44,791 --> 01:20:47,583
collecting a lot of
data on end users so that
378
01:20:47,583 --> 01:20:49,583
they're able to
accurately target them with
379
01:20:49,583 --> 01:20:52,666
advertisement, and
the platform subsidizes
380
01:20:52,750 --> 01:20:55,750
behavior by making
those advertisements very
381
01:20:55,750 --> 01:20:58,458
effective or
cheap, or by paying the people
382
01:20:58,583 --> 01:21:00,458
that have those advertisements on their
383
01:21:00,458 --> 01:21:02,541
websites, paying them a
lot of money for every click
384
01:21:02,541 --> 01:21:02,875
they get.
385
01:21:05,000 --> 01:21:06,208
By subsidizing this, this becomes
386
01:21:06,208 --> 01:21:12,708
interesting to these
business users and convincing them
387
01:21:12,708 --> 01:21:13,583
to stay there as well.
388
01:21:14,500 --> 01:21:17,500
In order to do
these kinds of things, they
389
01:21:17,500 --> 01:21:19,208
necessarily need to make things worse for
390
01:21:19,208 --> 01:21:23,375
users, the end
users, such as, for example,
391
01:21:23,583 --> 01:21:26,208
showing more
advertisements in the timeline,
392
01:21:26,291 --> 01:21:28,583
so sponsored content rather than the
393
01:21:28,583 --> 01:21:30,708
original things you
signed up to see, so that's the
394
01:21:30,708 --> 01:21:33,666
kind of algorithmic
curation that Chris was talking about.
395
01:21:36,083 --> 01:21:37,750
Once you have the
business users convinced
396
01:21:37,750 --> 01:21:40,416
and they have
become dependent, you can stop
397
01:21:41,166 --> 01:21:43,958
subsidizing those and
start actually making a lot of money.
398
01:21:45,583 --> 01:21:47,291
For business users,
it means that rather than
399
01:21:47,291 --> 01:21:50,375
having a system
where you can reach everyone
400
01:21:50,375 --> 01:21:52,083
that you follow, you require increasing
401
01:21:52,083 --> 01:21:54,583
amounts of
advertising spent to reach your actual
402
01:21:54,875 --> 01:21:57,916
source, like Chris showed us.
403
01:21:59,333 --> 01:22:01,083
Also a lot of these business users, they
404
01:22:01,083 --> 01:22:03,166
cannot move away
because all the end users are on
405
01:22:03,166 --> 01:22:07,166
this platform, so you're kind of
holding each other hostage, as he calls it.
406
01:22:09,791 --> 01:22:11,041
Effectively slowly the platform becomes
407
01:22:11,041 --> 01:22:13,333
worse for all groups
until some people start to
408
01:22:13,333 --> 01:22:15,416
leave, then more start to leave, and then
409
01:22:15,416 --> 01:22:17,958
eventually the
platform collapses on itself.
410
01:22:17,958 --> 01:22:19,875
This is a slow process,
but it's happening nonetheless.
411
01:22:20,833 --> 01:22:22,375
However, where
does that leave you with all
412
01:22:22,375 --> 01:22:25,500
your followers,
with all your creative work,
413
01:22:25,500 --> 01:22:26,916
with your audience,
and these kinds of things?
414
01:22:28,791 --> 01:22:33,750
At the core of this process is the
415
01:22:33,750 --> 01:22:38,458
financing model for
platforms where venture capital
416
01:22:38,458 --> 01:22:40,875
investment needs extremely high returns,
417
01:22:40,875 --> 01:22:42,750
creating a lot of
pressures for this process.
418
01:22:45,791 --> 01:22:47,833
This pressure in
return creates very large
419
01:22:47,833 --> 01:22:50,166
platforms that
everyone is on, because everyone
420
01:22:50,250 --> 01:22:52,208
is on it, no one can leave, and these
421
01:22:52,208 --> 01:22:54,166
platforms become
powerful enough to change the rule
422
01:22:54,166 --> 01:22:56,333
of the games, what it
means to be on those platforms.
423
01:23:00,708 --> 01:23:04,416
Eventually in a
period like now, when platforms
424
01:23:04,416 --> 01:23:07,333
actually need to
start making real money rather
425
01:23:07,333 --> 01:23:11,958
than subsidizing everything, you see
that a lot of changes are happening quickly.
426
01:23:11,958 --> 01:23:13,791
You can no longer
share your Netflix password
427
01:23:13,791 --> 01:23:16,041
or your Netflix
account with your neighbors.
428
01:23:17,000 --> 01:23:18,666
People are saying
you cannot store as much
429
01:23:18,666 --> 01:23:20,375
free stuff
anymore, so all these platforms
430
01:23:20,375 --> 01:23:23,250
are slowly rolling down that offer.
431
01:23:24,166 --> 01:23:26,416
That kind of coincided with the reasons
432
01:23:26,416 --> 01:23:28,958
why this is
happening, with the fact that for
433
01:23:28,958 --> 01:23:32,041
a very long time,
if you had a lot of money
434
01:23:32,041 --> 01:23:33,750
and you wanted to
borrow more money, it was
435
01:23:33,750 --> 01:23:35,041
basically free to do so.
436
01:23:35,041 --> 01:23:39,500
This is a graph of the interest
rates of the Federal Reserve in the US.
437
01:23:40,166 --> 01:23:42,083
You can in a way
see that the platform era
438
01:23:42,083 --> 01:23:45,666
that started
around 2007, some people say,
439
01:23:46,250 --> 01:23:49,416
kind of coincides with
when interest rates were super low.
440
01:23:49,583 --> 01:23:52,291
There was a lot of money to
go around to do all the subsidizing.
441
01:23:52,916 --> 01:23:55,000
As interest rates go up,
money becomes more expensive.
442
01:23:55,708 --> 01:23:57,291
You have to stop subsidizing, you have to
443
01:23:57,291 --> 01:23:59,958
start asking for
more money for everything
444
01:23:59,958 --> 01:24:03,875
you do, and basically
platforms become worse for people.
445
01:24:04,875 --> 01:24:06,583
Then the question
becomes, what if the role
446
01:24:06,583 --> 01:24:09,500
of a platform was
not to extract rents from
447
01:24:09,500 --> 01:24:11,375
people and
businesses that are using it, but
448
01:24:11,375 --> 01:24:13,250
instead to just
connect them in the different
449
01:24:13,416 --> 01:24:14,083
ways they want?
450
01:24:16,041 --> 01:24:17,875
For that to
happen, though, platforms have
451
01:24:17,875 --> 01:24:19,833
to become much
less powerful intermediaries
452
01:24:19,833 --> 01:24:20,333
than they are now.
453
01:24:20,916 --> 01:24:23,125
They can no longer change
the network to their own advantage.
454
01:24:24,208 --> 01:24:27,000
Now after having set out this economic
455
01:24:27,000 --> 01:24:30,416
context of platforms,
we can now return to one of
456
01:24:30,416 --> 01:24:31,625
these old ideas for the internet.
457
01:24:32,583 --> 01:24:34,541
What if platforms were not very powerful,
458
01:24:34,541 --> 01:24:36,625
because there would
be many smaller ones that
459
01:24:36,625 --> 01:24:38,750
fulfilled the role of one platform now?
460
01:24:39,750 --> 01:24:41,291
What if instead of one Facebook, we had
461
01:24:41,291 --> 01:24:43,916
10,000 smaller
Facebooks that could set their own
462
01:24:44,083 --> 01:24:47,583
rules, have their
own features, so that if
463
01:24:47,583 --> 01:24:49,250
you don't like the
advertisement on one, you
464
01:24:49,250 --> 01:24:50,041
could move to the other?
465
01:24:50,416 --> 01:24:51,958
If you don't want
to be on a corporate social
466
01:24:51,958 --> 01:24:54,041
network, you can
join one that's done by your
467
01:24:54,041 --> 01:24:54,708
local association.
468
01:24:55,541 --> 01:24:57,375
If you're on one that is disappearing for
469
01:24:57,375 --> 01:24:59,250
whatever reason,
you can move your followers
470
01:24:59,375 --> 01:24:59,666
elsewhere.
471
01:25:00,875 --> 01:25:03,291
All of this without
losing your existing connections.
472
01:25:04,583 --> 01:25:06,166
Before we had
platforms, we had protocols,
473
01:25:06,750 --> 01:25:09,458
and perhaps after
platforms, we should have
474
01:25:09,458 --> 01:25:10,916
protocols once again.
475
01:25:11,250 --> 01:25:13,125
So one place where this experiment is
476
01:25:13,125 --> 01:25:17,791
happening of protocols
over platforms is in a social
477
01:25:17,791 --> 01:25:18,708
network called the Fediverse.
478
01:25:19,375 --> 01:25:21,208
Others they call it
the federated social web.
479
01:25:21,583 --> 01:25:24,500
But both names point
to the fact that it works
480
01:25:24,500 --> 01:25:27,166
around online
federation, a system where multiple
481
01:25:27,166 --> 01:25:31,291
providers make up a communications
network and share the power as they do so.
482
01:25:32,583 --> 01:25:34,708
Online federation is the
technology of yesterday's internet.
483
01:25:35,416 --> 01:25:37,458
This is a map of different social media
484
01:25:37,458 --> 01:25:41,583
platforms with different
kind of federation technologies
485
01:25:41,583 --> 01:25:42,625
that connect them.
486
01:25:43,875 --> 01:25:47,333
The first internet systems
were built around this way of working.
487
01:25:47,750 --> 01:25:50,041
The email system, for
example, is such an example.
488
01:25:50,583 --> 01:25:53,041
And one of the
reasons why email didn't yet
489
01:25:53,041 --> 01:25:55,791
go the same way as
other platforms is really
490
01:25:55,791 --> 01:25:56,833
because it is in the platform.
491
01:25:57,583 --> 01:25:58,541
It is a set of protocols.
492
01:25:59,500 --> 01:26:01,458
Microsoft and Google, of course, control
493
01:26:01,458 --> 01:26:04,000
the majority of
email and are trying really
494
01:26:04,000 --> 01:26:05,375
hard to turn it into a platform.
495
01:26:05,791 --> 01:26:07,125
But so far they haven't managed.
496
01:26:08,500 --> 01:26:10,416
Which is one of
the reasons why Chris, when
497
01:26:10,416 --> 01:26:12,875
he needs to abandon
Twitter, can still point
498
01:26:12,875 --> 01:26:15,208
to his followers,
to his newsletter as a kind
499
01:26:15,208 --> 01:26:17,916
of technology that
persisted, that was there
500
01:26:17,916 --> 01:26:21,083
before the platform era and
will be there probably long after.
501
01:26:22,666 --> 01:26:24,375
So the Fediverse is an attempt to build a
502
01:26:24,375 --> 01:26:25,916
different internet
where the platforms that
503
01:26:25,958 --> 01:26:28,791
are part of it are
less powerful and more useful.
504
01:26:29,791 --> 01:26:34,291
And as I said, the idea of the
Fediverse is to build it up of multiple providers.
505
01:26:36,125 --> 01:26:39,041
So to give some example, how you would
506
01:26:39,041 --> 01:26:41,416
visualize such a thing,
on the right you could imagine
507
01:26:41,416 --> 01:26:44,625
a network diagram of something like a
508
01:26:44,625 --> 01:26:48,083
Twitter where everyone
is part of the same Twitter.
509
01:26:48,708 --> 01:26:51,500
And on the left you
could imagine the diagram
510
01:26:51,500 --> 01:26:56,416
within the Fediverse
where people join different
511
01:26:56,625 --> 01:26:59,375
smaller clusters that
together form their own network.
512
01:27:00,875 --> 01:27:03,458
So each of these
providers is run by a distinct entity.
513
01:27:03,458 --> 01:27:05,291
It could be an
association, social network
514
01:27:05,291 --> 01:27:07,416
cooperative, an
individual volunteer, or even
515
01:27:07,416 --> 01:27:07,791
a company.
516
01:27:08,666 --> 01:27:12,083
They each run a small part of the
network and each needs the others to be useful.
517
01:27:13,041 --> 01:27:14,833
However, at the
same time, each of them can
518
01:27:14,833 --> 01:27:16,541
also decide what
their part of the network
519
01:27:16,750 --> 01:27:20,958
is about, how things are done, what
things should look like, or how money is made.
520
01:27:22,000 --> 01:27:23,875
These providers can be very big, home to
521
01:27:23,875 --> 01:27:26,250
millions, or very
small, home to a single individual.
522
01:27:27,083 --> 01:27:28,666
And if they disagree with each other on
523
01:27:28,666 --> 01:27:31,250
policies, they can
also cut the connections between
524
01:27:31,458 --> 01:27:31,791
themselves.
525
01:27:32,791 --> 01:27:35,666
And if people want to
switch from one to the other, they can.
526
01:27:37,583 --> 01:27:39,666
Because it is technology of yesterday's
527
01:27:39,666 --> 01:27:42,333
internet, we to a very
large degree already know how
528
01:27:42,333 --> 01:27:43,333
we can build these systems.
529
01:27:43,750 --> 01:27:44,791
It's a one advantage.
530
01:27:44,875 --> 01:27:46,375
We don't need new technologies for this.
531
01:27:46,791 --> 01:27:49,250
No blockchains, no
cryptocurrencies are necessary.
532
01:27:49,916 --> 01:27:52,666
But at the same time, there are
still many things that we need to find out.
533
01:27:53,916 --> 01:27:55,791
Large platforms, before they increasingly
534
01:27:55,791 --> 01:27:58,291
became bad, as I
mentioned before, did some
535
01:27:58,291 --> 01:28:01,583
things very well and also fixed some real
536
01:28:01,583 --> 01:28:03,875
problems that we
had in the internet before
537
01:28:03,875 --> 01:28:04,416
the platforms.
538
01:28:05,083 --> 01:28:08,625
They made it easy to find people
and things that people wanted to find.
539
01:28:11,166 --> 01:28:12,416
They are good at being a trusted
540
01:28:12,416 --> 01:28:16,500
intermediary between, for
example, a buyer and a seller.
541
01:28:16,833 --> 01:28:18,750
If you are on Facebook Marketplace, you
542
01:28:18,750 --> 01:28:20,833
don't need to doubt
whether Facebook Marketplace
543
01:28:20,833 --> 01:28:22,458
itself will directly scam you.
544
01:28:22,875 --> 01:28:25,291
They allow for
different ways of making money online.
545
01:28:25,500 --> 01:28:27,875
They allow you to pay the people
that you actually want to pay online.
546
01:28:28,833 --> 01:28:32,000
The Fediverse, as it stands
now, is not yet good at these things.
547
01:28:32,000 --> 01:28:33,958
But it's also not
sure whether it will ever be.
548
01:28:34,916 --> 01:28:37,833
But that's also only because few people
549
01:28:37,833 --> 01:28:39,541
are dedicated to
working on these problems at
550
01:28:39,541 --> 01:28:40,000
this moment.
551
01:28:40,500 --> 01:28:41,875
And I think with more experimentation,
552
01:28:42,250 --> 01:28:44,333
more money and more
attention is a good way of
553
01:28:44,333 --> 01:28:44,833
finding out.
554
01:28:46,166 --> 01:28:47,958
What happens when
instead of recommendation
555
01:28:47,958 --> 01:28:52,041
algorithms, we can
rely again on other people
556
01:28:52,125 --> 01:28:53,000
curating cool stuff?
557
01:28:54,708 --> 01:28:56,083
So if you're
interested in this kind of thing,
558
01:28:56,750 --> 01:28:58,458
where do you focus
your experimentation, your
559
01:28:58,458 --> 01:28:59,500
money and your attention?
560
01:29:00,666 --> 01:29:02,500
The largest, most well-known Fediverse
561
01:29:02,500 --> 01:29:04,750
platform is called
Mastodon, which is like Twitter
562
01:29:04,750 --> 01:29:05,750
in terms of features.
563
01:29:06,708 --> 01:29:08,291
It's made for short messages.
564
01:29:08,291 --> 01:29:10,583
The microblog,
where you can just share the
565
01:29:10,583 --> 01:29:12,583
interesting link
and not have to be an actual
566
01:29:12,583 --> 01:29:12,958
writer.
567
01:29:15,916 --> 01:29:16,916
That's the most famous one.
568
01:29:17,416 --> 01:29:20,458
And it's also the one that got
people excited about these ideas again.
569
01:29:22,625 --> 01:29:23,916
Even WordPress, the good old blogging
570
01:29:23,916 --> 01:29:27,083
software, now supports
becoming part of this Fediverse.
571
01:29:27,375 --> 01:29:29,250
And in that sense,
it has potential to become
572
01:29:29,250 --> 01:29:34,541
the next generation
RSS, where within one platform,
573
01:29:34,916 --> 01:29:36,375
people can follow and interact with your
574
01:29:36,375 --> 01:29:39,500
blog from other
Fediverse applications, because
575
01:29:39,541 --> 01:29:43,333
RSS was only about reading,
but not about commenting, for example.
576
01:29:46,041 --> 01:29:47,583
So the federated open web is the way
577
01:29:47,583 --> 01:29:50,916
forward, or at least
an important threat to the big
578
01:29:50,916 --> 01:29:54,333
platforms, which we
can gather from the fact
579
01:29:54,333 --> 01:29:58,041
that Facebook has shown
interest in it historically.
580
01:29:58,291 --> 01:30:00,625
So this is leaked from court proceedings,
581
01:30:01,166 --> 01:30:03,583
where already in
2012, they were never afraid
582
01:30:03,791 --> 01:30:05,125
of another large social media.
583
01:30:05,375 --> 01:30:07,833
What they were afraid
of is all the smaller ones.
584
01:30:09,625 --> 01:30:12,583
But also,
Facebook's parent company is now
585
01:30:12,583 --> 01:30:14,333
launching a tool
which will connect to this
586
01:30:14,333 --> 01:30:14,625
Fediverse.
587
01:30:15,166 --> 01:30:16,541
I don't think it's overall positive
588
01:30:16,541 --> 01:30:19,958
development, but it shows
how the model is something the
589
01:30:20,416 --> 01:30:21,916
big platforms are forced to consider.
590
01:30:25,041 --> 01:30:26,541
So large news organizations, governmental
591
01:30:26,541 --> 01:30:28,791
agencies, cultural
institutions, scientists,
592
01:30:29,416 --> 01:30:32,875
directors, are
already trying it out, either
593
01:30:32,875 --> 01:30:34,791
by becoming their
own provider or by joining
594
01:30:34,833 --> 01:30:35,500
another provider.
595
01:30:36,291 --> 01:30:38,125
For each person
that tries it out and adds
596
01:30:38,125 --> 01:30:40,583
their value to the
network, the network becomes
597
01:30:40,583 --> 01:30:41,166
more valuable.
598
01:30:42,083 --> 01:30:45,166
You are probably not on it,
because your friends are not on it.
599
01:30:45,583 --> 01:30:47,916
But your friends are not
on it, because you are not on it.
600
01:30:48,666 --> 01:30:49,958
So how do we break the circle?
601
01:30:50,875 --> 01:30:53,208
I don't know, but I
think it's important to try.
602
01:30:54,041 --> 01:30:55,875
And at the very
least, one can realize that
603
01:30:55,875 --> 01:30:58,041
one can be on,
let's say, Instagram, as well
604
01:30:58,291 --> 01:31:00,416
as on these other
platforms at the same time,
605
01:31:00,916 --> 01:31:03,416
and be more mindful
of where literally you're
606
01:31:03,416 --> 01:31:04,708
adding value to the platform.
607
01:31:07,750 --> 01:31:11,791
So to conclude, to be clear, I don't
talk about these Fediverse platforms because I
608
01:31:11,791 --> 01:31:13,125
think they're perfect or they're the
609
01:31:13,125 --> 01:31:17,083
solution, because they
are a way to concretely try and
610
01:31:17,083 --> 01:31:18,708
work on a
different internet for tomorrow.
611
01:31:19,250 --> 01:31:20,791
It's one of the
few ways that we currently
612
01:31:20,791 --> 01:31:22,750
have to try
something else, or to at least
613
01:31:23,291 --> 01:31:24,750
to be aware of something else before
614
01:31:24,750 --> 01:31:27,500
inevitably the platform
that you're currently depending
615
01:31:27,583 --> 01:31:29,291
on will also go to shit.
616
01:31:29,750 --> 01:31:30,708
This is my contribution.
617
01:31:31,208 --> 01:31:33,166
I explicitly didn't talk that much about
618
01:31:33,166 --> 01:31:36,416
specific platforms,
because there's people from the
619
01:31:36,625 --> 01:31:40,791
local Barcelona Fediverse
community that have weekly meetups.
620
01:31:40,791 --> 01:31:41,916
So if you're interested in these kind of
621
01:31:41,916 --> 01:31:43,916
ideas, I can really
recommend going to one of these
622
01:31:43,916 --> 01:31:44,250
meetups.
623
01:31:45,416 --> 01:31:46,708
And yeah, and if
you want to support the work
624
01:31:46,708 --> 01:31:51,375
that Chris and me are
doing on Low Tech magazine
625
01:31:51,375 --> 01:31:53,625
or hosting these
kinds of evenings, please
626
01:31:53,625 --> 01:31:57,125
become a member of
the Low Tech magazine Patreon
627
01:31:57,333 --> 01:31:58,375
or buy one of the books.
628
01:32:00,083 --> 01:32:03,291
And if you want to
reach me, you can reach
629
01:32:03,291 --> 01:32:05,833
me on historic protocols and the protocol
630
01:32:05,833 --> 01:32:06,250
of tomorrow.
631
01:32:07,125 --> 01:32:08,583
So thank you.
632
01:32:08,916 --> 01:32:09,791
And now to Tim.
633
01:32:12,708 --> 01:32:14,041
It's really nice.
634
01:32:14,625 --> 01:32:17,250
Okay, I'm going to
explain a little bit what
635
01:32:17,250 --> 01:32:19,791
I do in my work,
and then I will speak about
636
01:32:19,791 --> 01:32:22,250
the 128 kilobyte
challenge, which is amazing.
637
01:32:22,541 --> 01:32:23,083
So stay tuned.
638
01:32:24,000 --> 01:32:24,416
I'm Tim.
639
01:32:25,583 --> 01:32:27,375
I tell you a little bit about me, okay?
640
01:32:27,791 --> 01:32:31,541
I teach creative coding, like
programming for artists, designers.
641
01:32:31,833 --> 01:32:35,916
I do this in many different
contexts, like workshops, online, offline.
642
01:32:36,666 --> 01:32:38,666
But my main job is to build an e-learning
643
01:32:38,666 --> 01:32:40,875
platform for
creative coding on my website,
644
01:32:40,875 --> 01:32:41,916
timrodenbroker.de.
645
01:32:42,541 --> 01:32:45,375
So I teach mostly in
the realms of graphic design.
646
01:32:45,375 --> 01:32:47,625
So people that are
actually anyway connected
647
01:32:47,625 --> 01:32:51,375
with design, visual
design, UI, UX, that kind
648
01:32:51,375 --> 01:32:51,666
of stuff.
649
01:32:52,416 --> 01:32:55,583
So I think it's super
interesting to question technology.
650
01:32:55,875 --> 01:32:57,666
And through programming, we actually get
651
01:32:57,666 --> 01:32:59,750
kind of a glimpse
into how the things work that
652
01:32:59,750 --> 01:33:01,208
we use on a daily basis, right?
653
01:33:01,625 --> 01:33:05,041
And I think this is super,
super interesting and motivates me a lot.
654
01:33:05,041 --> 01:33:08,416
I really burn for this and
it's a lot of fun and I really enjoy it.
655
01:33:08,833 --> 01:33:12,625
So I got this kind of
motto that I use internally
656
01:33:12,625 --> 01:33:16,083
for myself, which is
actually demystify technology
657
01:33:16,083 --> 01:33:20,083
to show what it
actually consists of, right?
658
01:33:20,125 --> 01:33:22,666
So we are actually
bombarded with marketing messages.
659
01:33:23,250 --> 01:33:25,958
I don't know if you
saw these recent AI, Sora,
660
01:33:26,208 --> 01:33:29,250
Gemini ads that try
to sell us like the super,
661
01:33:29,250 --> 01:33:30,166
super high tech stuff.
662
01:33:30,791 --> 01:33:33,708
It's, yeah, we are
actually very influenced,
663
01:33:33,708 --> 01:33:36,041
I think, also by the
positive vibes that these
664
01:33:36,458 --> 01:33:39,458
companies try to plant into our heads.
665
01:33:39,458 --> 01:33:43,791
I think demystify
technology is a nice way
666
01:33:43,791 --> 01:33:46,083
of putting what I try with my teaching in
667
01:33:46,083 --> 01:33:46,541
creative coding.
668
01:33:47,875 --> 01:33:49,541
Yeah, we have a
problem because programming
669
01:33:49,541 --> 01:33:52,625
is something or it
changed a lot in the last
670
01:33:52,666 --> 01:33:54,375
years, to be honest, but actually
671
01:33:54,375 --> 01:33:57,166
programming has ever
been something like that, what the
672
01:33:57,166 --> 01:33:59,458
nerds does and now
everything goes no code
673
01:33:59,458 --> 01:34:01,250
and we don't have
to think about what we're
674
01:34:01,250 --> 01:34:04,333
actually doing there
anymore, which is a big problem, I think.
675
01:34:04,916 --> 01:34:09,250
So yeah, making programming cool
is something I find super interesting.
676
01:34:09,458 --> 01:34:12,333
Like how can we make
it interesting for people
677
01:34:12,333 --> 01:34:14,875
that actually just
would like to use something
678
01:34:14,875 --> 01:34:16,083
that is no code, for example?
679
01:34:16,791 --> 01:34:18,541
I love to work with limitations.
680
01:34:18,875 --> 01:34:21,208
That's actually
something I'm writing about
681
01:34:21,208 --> 01:34:23,583
right now and
limitations are really, really
682
01:34:23,625 --> 01:34:27,541
powerful also as a
creative, let's say, framework, right?
683
01:34:28,000 --> 01:34:29,666
Okay, I'm not going too deep into this.
684
01:34:30,166 --> 01:34:32,583
So this is the
programming language I teach.
685
01:34:32,833 --> 01:34:33,541
It's called processing.
686
01:34:33,791 --> 01:34:38,625
It's made for artists
and designers and yeah, it's fun.
687
01:34:38,625 --> 01:34:39,375
It's quite easy.
688
01:34:39,375 --> 01:34:42,625
It's very close to how visually oriented
689
01:34:42,625 --> 01:34:46,041
people think and it's a
beautiful tool to teach also
690
01:34:46,083 --> 01:34:49,875
to create quite amazing
artworks, whatever kind of tools.
691
01:34:50,875 --> 01:34:51,291
Super nice.
692
01:34:51,291 --> 01:34:52,125
So it started offline.
693
01:34:52,916 --> 01:34:55,791
These are some recent photos, but
I just wanted to illustrate what I did.
694
01:34:57,083 --> 01:35:00,833
I think 2018 was my first
teaching assignment since then.
695
01:35:01,416 --> 01:35:06,333
I actually did a lot of stuff
because there were many people asking for this.
696
01:35:06,333 --> 01:35:09,500
I gave lots of
talks, sometimes on big stages.
697
01:35:10,000 --> 01:35:13,708
I was quite different
in this time, to be honest.
698
01:35:14,083 --> 01:35:17,375
I started to think completely
different about what I'm doing today.
699
01:35:17,625 --> 01:35:19,125
This, for example,
was a design conference
700
01:35:19,125 --> 01:35:21,708
and I was actually praising in a way that
701
01:35:21,708 --> 01:35:23,666
everybody should learn
to code now, which is wrong.
702
01:35:24,833 --> 01:35:27,291
But yeah, I
learned a lot about myself and
703
01:35:27,291 --> 01:35:29,833
also about my confirmation bias I was in.
704
01:35:30,250 --> 01:35:34,208
Anyway, this was my second
class in Germany, design and university.
705
01:35:35,666 --> 01:35:37,041
This is a workshop I did with my friend,
706
01:35:37,041 --> 01:35:40,541
Martin Lourenz, here
at Power in Barcelona lately.
707
01:35:42,583 --> 01:35:46,916
When COVID happened,
something really, really strange happened.
708
01:35:48,583 --> 01:35:51,333
All the universities were
forced to do everything online.
709
01:35:52,375 --> 01:35:54,458
I thought, when everything is going
710
01:35:54,458 --> 01:35:57,083
digital, I built my
own online school because I was
711
01:35:57,083 --> 01:36:04,166
super frustrated by the rigid and
very conservative design academies in Germany.
712
01:36:06,500 --> 01:36:07,958
I was thinking, how could it look like?
713
01:36:09,208 --> 01:36:11,541
The thing is that
when you build an online
714
01:36:11,541 --> 01:36:15,000
school, one thing
is amazing, you can reach
715
01:36:15,000 --> 01:36:16,166
way more people.
716
01:36:16,833 --> 01:36:19,291
When I teach in a
class in Germany, in a small
717
01:36:19,291 --> 01:36:21,750
city, and it's a
graphic design course, there
718
01:36:21,750 --> 01:36:23,958
are maybe five people that are really
719
01:36:23,958 --> 01:36:27,750
interested in what I'm
doing, but 20 who think, "I don't
720
01:36:27,750 --> 01:36:28,458
have to do this.
721
01:36:28,458 --> 01:36:29,250
It's not really important."
722
01:36:29,791 --> 01:36:31,625
If you think it globally as an internet
723
01:36:31,625 --> 01:36:34,208
platform, you can
actually reach everyone who wants
724
01:36:34,208 --> 01:36:34,958
to learn this.
725
01:36:34,958 --> 01:36:36,083
This is amazing, I think.
726
01:36:37,916 --> 01:36:44,541
I did workshops online at that
time, but it's also crap, to be honest.
727
01:36:45,875 --> 01:36:46,958
I don't know, I learned a lot.
728
01:36:47,750 --> 01:36:50,750
Online has big limitations.
729
01:36:53,250 --> 01:36:55,708
But exactly, I
already said this, I wanted
730
01:36:55,708 --> 01:36:58,500
to reach people
beyond the dusty German design
731
01:36:58,750 --> 01:36:58,916
programs.
732
01:36:59,250 --> 01:37:01,708
If that worked, I
will more explain you now
733
01:37:01,708 --> 01:37:03,583
exactly how my
platform architecture looks
734
01:37:03,583 --> 01:37:05,250
like and how it grew over the last years.
735
01:37:07,000 --> 01:37:10,458
First of all, I have this website.
736
01:37:11,000 --> 01:37:14,250
It's my fortress, I would
say, because there's all my content.
737
01:37:15,250 --> 01:37:17,666
I was always aware
of this problem that when
738
01:37:17,666 --> 01:37:19,458
you have social
media and put everything there,
739
01:37:19,458 --> 01:37:21,333
it's going to be
lost, it's going to be gone.
740
01:37:21,916 --> 01:37:25,583
Because I used
Tumblr in the beginning, it
741
01:37:25,583 --> 01:37:28,208
was my sketchbook for some time, and then
742
01:37:28,208 --> 01:37:29,666
I think, "Who bought Tumblr?"
743
01:37:29,666 --> 01:37:31,958
It was just disappearing on very crappy.
744
01:37:33,166 --> 01:37:34,833
I just built this website with WordPress.
745
01:37:37,333 --> 01:37:40,208
There I have my
online courses I offer, which
746
01:37:40,208 --> 01:37:42,083
are actually only
video courses, as you know
747
01:37:42,083 --> 01:37:44,500
them from LinkedIn Learning or Domestika.
748
01:37:44,791 --> 01:37:46,041
It's a terrible company, by the way.
749
01:37:47,166 --> 01:37:52,125
I hosted all this
stuff on my own website.
750
01:37:52,416 --> 01:37:53,833
I always tried to build a platform.
751
01:37:54,125 --> 01:38:01,916
I never made a course for any other
platform, which paid out very, very well.
752
01:38:03,166 --> 01:38:04,083
I forgot a blog.
753
01:38:04,333 --> 01:38:10,083
I interview many amazing people
because this platform also got known at some point.
754
01:38:10,375 --> 01:38:13,125
I do this now since, I think, five years.
755
01:38:14,708 --> 01:38:15,375
I do interviews.
756
01:38:15,666 --> 01:38:16,333
I also write.
757
01:38:16,750 --> 01:38:17,500
My new blog is called
758
01:38:17,500 --> 01:38:22,958
downgrade.timburtenboker.de, which
is actually about limiting limitations.
759
01:38:23,416 --> 01:38:25,916
Now I also create
a platform that I want to
760
01:38:25,916 --> 01:38:29,000
present to you in a
moment called the 128-kilobyte
761
01:38:29,000 --> 01:38:29,250
challenge.
762
01:38:30,916 --> 01:38:33,291
Yes, everything is working with Patreon.
763
01:38:33,500 --> 01:38:36,833
For Patreon, well,
I have got mixed feelings.
764
01:38:37,458 --> 01:38:39,333
Patreon made it
possible that I built this.
765
01:38:39,333 --> 01:38:40,666
I make my whole living out of it.
766
01:38:40,666 --> 01:38:43,958
I even can sometimes hire
freelancers to work for me, which is amazing.
767
01:38:45,708 --> 01:38:46,833
Sometimes I teach.
768
01:38:46,833 --> 01:38:49,541
Sometimes I do some freelance
work, but I don't have to do this.
769
01:38:49,916 --> 01:38:52,333
I have the whole
time, the whole day, to work on
770
01:38:52,333 --> 01:38:54,291
my teaching and on my
ideas, which is absolutely
771
01:38:54,458 --> 01:38:54,666
fantastic.
772
01:38:55,375 --> 01:38:57,333
At the same time, this is also an
773
01:38:57,333 --> 01:39:00,416
in-shitty-five platform
because Patreon is going through
774
01:39:00,458 --> 01:39:04,083
a weird phase with
a lot of venture capital.
775
01:39:06,000 --> 01:39:06,875
It's a disaster.
776
01:39:07,458 --> 01:39:08,250
Anyway, it works.
777
01:39:09,416 --> 01:39:09,750
Social media.
778
01:39:12,208 --> 01:39:15,166
I always take this
as my orientation to make
779
01:39:15,166 --> 01:39:17,916
sure I'm not getting
swamped away by messages.
780
01:39:19,541 --> 01:39:22,125
I have a community
on Discord, like a Discord
781
01:39:22,125 --> 01:39:25,500
server, and also I
have some other community
782
01:39:25,583 --> 01:39:27,958
tools, but mostly it's Discord.
783
01:39:28,625 --> 01:39:31,125
I keep myself out of the bottleneck by
784
01:39:31,125 --> 01:39:34,666
having people there
that are very helpful and help
785
01:39:34,666 --> 01:39:35,375
also the beginners.
786
01:39:37,125 --> 01:39:37,916
I create the courses.
787
01:39:38,166 --> 01:39:40,791
The courses go to the
person that does the course.
788
01:39:41,500 --> 01:39:43,166
The person
communicates with the community,
789
01:39:43,375 --> 01:39:45,083
and I also
communicate with the community,
790
01:39:45,083 --> 01:39:46,625
but the people never communicate with me.
791
01:39:47,083 --> 01:39:51,625
That makes sure I'm not the
bottleneck and I have enough time to create my stuff.
792
01:39:53,208 --> 01:39:54,875
There's this beautiful Discord server.
793
01:39:55,250 --> 01:39:57,250
I don't know why they didn't send any
794
01:39:57,250 --> 01:39:59,750
invoices to me because
it's free and it works super
795
01:39:59,750 --> 01:40:00,541
well to be honest.
796
01:40:00,541 --> 01:40:01,041
It's amazing.
797
01:40:01,583 --> 01:40:03,083
Probably at some point they will also
798
01:40:03,083 --> 01:40:06,583
in-shitty-five, but at
the moment it's really good.
799
01:40:07,000 --> 01:40:09,583
There are, I think,
1,000 people or something.
800
01:40:09,833 --> 01:40:14,750
I never checked this number
exactly, but some time ago it was 1,000.
801
01:40:17,375 --> 01:40:19,583
I used Tumblr many years ago.
802
01:40:21,916 --> 01:40:24,083
It's dead, actually, but it's the first
803
01:40:24,083 --> 01:40:26,750
stuff I did in my
creative coding experiments are
804
01:40:26,750 --> 01:40:27,458
visible on Tumblr.
805
01:40:28,625 --> 01:40:30,166
I'm actually married to Instagram.
806
01:40:31,166 --> 01:40:32,208
This is a big deal.
807
01:40:33,291 --> 01:40:35,208
When Tumblr was dying, I was using
808
01:40:35,208 --> 01:40:38,333
Instagram when it was
still a photo platform to post
809
01:40:38,333 --> 01:40:40,583
my experiments there
because that's what I do.
810
01:40:40,583 --> 01:40:43,958
I experiment a lot and try
out new things and share my ideas.
811
01:40:46,041 --> 01:40:50,708
The last years, Instagram
became such a disaster with the reels.
812
01:40:52,041 --> 01:40:55,791
When I opened the application, I got
puppies and stuff I just don't want to see.
813
01:40:56,208 --> 01:41:00,041
I like puppies, but not those.
814
01:41:01,625 --> 01:41:03,041
It's also pretty much logged in.
815
01:41:03,041 --> 01:41:06,833
I'm happy because the most
important ideas also can be found on my blog.
816
01:41:07,166 --> 01:41:07,958
This is very important.
817
01:41:09,375 --> 01:41:13,708
Before I want to ask you,
who uses Instagram on a daily basis?
818
01:41:13,791 --> 01:41:14,666
Let's raise your hands, please.
819
01:41:16,125 --> 01:41:23,000
Can you tell me about how
much time you use Instagram in a day?
820
01:41:23,500 --> 01:41:25,125
I know it's the double when you say this.
821
01:41:25,125 --> 01:41:25,583
I know this.
822
01:41:27,625 --> 01:41:28,083
10 minutes?
823
01:41:28,458 --> 01:41:29,166
It works for you?
824
01:41:31,625 --> 01:41:33,583
Who uses it more than 10 minutes?
825
01:41:35,791 --> 01:41:36,333
Me too.
826
01:41:37,791 --> 01:41:39,500
Let's say you use Instagram for an hour.
827
01:41:39,708 --> 01:41:42,500
This is realistic because many
people use Instagram for an hour per day.
828
01:41:43,041 --> 01:41:44,625
Let's check how
many data is going through
829
01:41:44,625 --> 01:41:46,916
Instagram when we just scroll on desktop,
830
01:41:47,125 --> 01:41:49,541
which is important
with open developer tools.
831
01:41:50,250 --> 01:41:54,708
I'm very sure that they are checking
if we are actually spying on the website.
832
01:41:55,166 --> 01:41:58,083
If we open developer
tools, we get way more static content.
833
01:41:58,708 --> 01:41:59,250
I made a test.
834
01:41:59,250 --> 01:42:03,208
I don't have any proof for that,
but I see that it's more static, less video.
835
01:42:03,458 --> 01:42:04,333
Let's see what happens here.
836
01:42:07,125 --> 01:42:11,500
It's very small, actually,
but I'm just scrolling down my feed.
837
01:42:14,458 --> 01:42:20,708
I think here's the number.
838
01:42:27,291 --> 01:42:34,375
After one minute of scrolling, I
have 300 megabytes going through the line.
839
01:42:34,750 --> 01:42:39,500
It means when we use Instagram for one
hour, you can imagine this is a lot of data.
840
01:42:39,958 --> 01:42:43,291
This is a lot of data
just for this addictive shit.
841
01:42:45,375 --> 01:42:46,583
I think this is a disaster.
842
01:42:46,833 --> 01:42:50,916
I feel also guilty of it because
I'm the one who puts content to Instagram.
843
01:42:51,291 --> 01:42:53,791
I'm the one who just makes things that
844
01:42:53,791 --> 01:42:55,625
people watch and
some people watch my videos.
845
01:42:56,541 --> 01:42:57,958
It's a problem, I think.
846
01:42:58,916 --> 01:43:01,541
I feel locked in, in a way.
847
01:43:04,708 --> 01:43:09,333
I was just thinking and dreaming up
848
01:43:09,333 --> 01:43:12,041
something that could
maybe potentially rescue me.
849
01:43:12,041 --> 01:43:13,750
It's just an utopia.
850
01:43:14,291 --> 01:43:17,583
It's not there yet, but I
wanted to show you what I built.
851
01:43:17,583 --> 01:43:18,583
I think it's really interesting.
852
01:43:19,083 --> 01:43:22,916
It's actually called
the 128 kilobyte challenge.
853
01:43:24,291 --> 01:43:26,958
These were the questions
that I was just asking myself.
854
01:43:26,958 --> 01:43:30,666
How could a dedicated social network
for a creative coding community look like?
855
01:43:32,375 --> 01:43:34,666
What would be a minimum viable product?
856
01:43:34,666 --> 01:43:38,291
I don't know if you know this term,
but it's just a minimum version of this thing.
857
01:43:39,583 --> 01:43:44,250
What if an animated post size
would be limited to 128 kilobytes?
858
01:43:44,916 --> 01:43:46,458
That's not much, I tell you.
859
01:43:46,458 --> 01:43:48,541
It's really, really just a little bit.
860
01:43:50,041 --> 01:43:53,166
How does this limitation
influence the identity of the platform?
861
01:43:53,166 --> 01:43:56,458
This maybe is
interesting for those who are
862
01:43:56,458 --> 01:43:58,375
into graphic
design because this is a term
863
01:43:58,416 --> 01:43:59,291
like the identity.
864
01:43:59,708 --> 01:44:03,083
What kind of identity does this
platform get through this limitation?
865
01:44:05,000 --> 01:44:06,916
I was used to limitations because Tumblr
866
01:44:06,916 --> 01:44:10,333
restricted me to use
two megabytes of gifs, which was
867
01:44:10,333 --> 01:44:12,000
really, really not a lot.
868
01:44:13,208 --> 01:44:15,458
Two megabytes for a
post is just a little bit.
869
01:44:15,458 --> 01:44:17,583
It's really
difficult to stay in that range.
870
01:44:18,583 --> 01:44:21,541
But 128 kilobytes, it's crazy.
871
01:44:23,208 --> 01:44:26,750
I made this emoji to make
you feel how I feel about this.
872
01:44:29,166 --> 01:44:32,166
When I create these projects,
I often work with a magic triangle.
873
01:44:33,000 --> 01:44:35,041
This is a
creativity technique I developed
874
01:44:35,041 --> 01:44:37,125
when I was a
bachelor student just on a sheet
875
01:44:37,125 --> 01:44:37,541
of paper.
876
01:44:38,166 --> 01:44:40,875
It's all about
setting three restrictions,
877
01:44:41,250 --> 01:44:43,333
three limitations
to create a self-initiated
878
01:44:43,375 --> 01:44:43,750
project.
879
01:44:45,416 --> 01:44:50,500
The framework here is I want people to
880
01:44:50,500 --> 01:44:55,833
post gifs with
maximum 128 frames, maximum 128
881
01:44:55,833 --> 01:44:56,166
colors.
882
01:44:56,375 --> 01:45:01,375
I want them to use processing or
P5JS, which are creative coding languages.
883
01:45:02,250 --> 01:45:03,583
The rest is up to them.
884
01:45:05,583 --> 01:45:10,416
This is a blown up gif with
36 kilobytes, which is quite good.
885
01:45:12,291 --> 01:45:13,791
The thing is everything became super
886
01:45:13,791 --> 01:45:16,458
blurred because these
128 pixels are super, super,
887
01:45:16,458 --> 01:45:17,000
super small.
888
01:45:17,666 --> 01:45:22,666
I found a CSS function
that actually makes it sharp.
889
01:45:23,083 --> 01:45:26,583
I don't know if you see the
difference, but this is blurry and looks broken.
890
01:45:27,083 --> 01:45:29,916
But as soon as you make it
sharp, it becomes more interesting.
891
01:45:30,125 --> 01:45:32,000
It becomes more like a conceptual thing.
892
01:45:33,000 --> 01:45:36,500
That's something that
I found super interesting.
893
01:45:37,041 --> 01:45:38,791
These are already submissions by friends
894
01:45:38,791 --> 01:45:41,291
who were invited
to, from the creative coding
895
01:45:41,375 --> 01:45:43,541
community to post something.
896
01:45:45,250 --> 01:45:46,666
I forgot to put the names there.
897
01:45:47,166 --> 01:45:48,375
Oh my goodness, this is bad.
898
01:45:49,291 --> 01:45:49,500
Sorry.
899
01:45:51,000 --> 01:45:52,833
But yeah, this is how it could look like.
900
01:45:53,250 --> 01:45:57,500
These are objects to think with.
901
01:45:57,833 --> 01:46:00,791
These are objects to
work with as creative coders.
902
01:46:01,125 --> 01:46:01,541
Really nice.
903
01:46:02,958 --> 01:46:06,583
It's very connected to the demo scene.
904
01:46:06,583 --> 01:46:07,625
Has anybody heard of this?
905
01:46:08,750 --> 01:46:11,541
The demo scene was about creating super,
906
01:46:11,541 --> 01:46:13,875
super small programs
that create video graphics
907
01:46:14,125 --> 01:46:15,208
for computer games.
908
01:46:15,583 --> 01:46:18,583
Super low fidelity in the 90s.
909
01:46:20,250 --> 01:46:21,333
It's a whole art community.
910
01:46:21,583 --> 01:46:22,458
It's a big, big thing.
911
01:46:24,166 --> 01:46:24,958
This is how it looks.
912
01:46:25,166 --> 01:46:27,041
This is the 128 kilobyte challenge.
913
01:46:29,500 --> 01:46:33,083
It's a feat with gifs.
914
01:46:34,125 --> 01:46:35,041
It is a link.
915
01:46:36,291 --> 01:46:37,958
There's a lot of link love going on here.
916
01:46:38,333 --> 01:46:40,791
I'm linking the people
that just submitted something.
917
01:46:44,708 --> 01:46:49,083
There's something like a manual, like
how it works so people can learn how they can
918
01:46:49,083 --> 01:46:50,708
submit, how they can participate.
919
01:46:51,250 --> 01:46:51,916
These are the rules.
920
01:46:52,791 --> 01:46:56,916
At the moment, I do it with
Google Forms, which is pretty much a hack.
921
01:46:59,125 --> 01:47:01,083
They just can upload a gif, which is also
922
01:47:01,083 --> 01:47:04,083
nice because I can
make sure that the quality
923
01:47:04,250 --> 01:47:06,875
of the submission
stays in a specific level.
924
01:47:07,083 --> 01:47:09,000
They don't have the
power to submit it themselves.
925
01:47:09,416 --> 01:47:11,541
There's still a
curational process going on.
926
01:47:11,541 --> 01:47:14,791
I'm thinking of asking some of my friends
927
01:47:14,791 --> 01:47:18,541
and peers to help
me with this, to also build
928
01:47:18,541 --> 01:47:20,208
this kind of
firewall because I was getting
929
01:47:20,208 --> 01:47:23,666
a lot of crap
already in the last days since
930
01:47:23,666 --> 01:47:24,541
I promoted this.
931
01:47:25,458 --> 01:47:27,875
We were thinking,
wow, because he makes lots
932
01:47:27,875 --> 01:47:31,416
of these high tech
VR experiences, web, XR,
933
01:47:31,416 --> 01:47:31,625
and stuff.
934
01:47:32,458 --> 01:47:34,083
He's very, very good in webGL.
935
01:47:34,125 --> 01:47:36,333
We were thinking,
what if we create a gallery
936
01:47:36,333 --> 01:47:42,041
with dimensions of
128 x 128 voxels that people
937
01:47:42,041 --> 01:47:44,125
could walk through
in the internet browser
938
01:47:44,125 --> 01:47:46,083
where we could
hang these gifs and make an
939
01:47:46,291 --> 01:47:48,750
interactive super lo-fi exhibition?
940
01:47:49,541 --> 01:47:52,583
I don't know if that's a good idea, but I
941
01:47:52,583 --> 01:47:54,416
just put this
video inside the presentation
942
01:47:54,416 --> 01:47:54,916
as well.
943
01:47:55,416 --> 01:47:56,500
Yeah, exactly.
944
01:47:57,250 --> 01:48:00,708
Imagine, even also,
you go to the exhibition
945
01:48:00,708 --> 01:48:04,416
and you will be
dropped out in 128 seconds,
946
01:48:04,833 --> 01:48:05,500
which would be nice.
947
01:48:06,666 --> 01:48:07,083
That's it.
948
01:48:08,083 --> 01:48:08,291
Gracias.
949
01:48:08,875 --> 01:48:09,416
This is my website.
950
01:48:11,083 --> 01:48:11,250
Thanks.
951
01:48:14,333 --> 01:48:14,708
Questions?
952
01:48:15,791 --> 01:48:16,000
Hi.
953
01:48:18,500 --> 01:48:22,375
My question is
directed at you, or you, I guess.
954
01:48:24,083 --> 01:48:28,166
I completely agree
with your analysis, but
955
01:48:28,166 --> 01:48:34,750
I do also want to ask if this, especially
956
01:48:34,750 --> 01:48:38,458
when we talk about
federated platforms, there
957
01:48:38,458 --> 01:48:43,250
seems to be a challenge
of usability for non-technical
958
01:48:43,333 --> 01:48:46,083
users, which is pretty hard to overcome.
959
01:48:50,583 --> 01:48:53,791
I'm a Macedon, but when I talk to people
960
01:48:53,791 --> 01:48:55,416
of why they should
be a Macedon, they mostly
961
01:48:55,500 --> 01:48:56,041
don't care.
962
01:48:57,291 --> 01:48:59,583
Maybe this is because platforms have been
963
01:48:59,583 --> 01:49:02,666
good to users and
things will change and they
964
01:49:02,666 --> 01:49:05,416
will start caring, but I think it's also
965
01:49:05,416 --> 01:49:08,583
because generally, a lot
of people don't want to think
966
01:49:08,583 --> 01:49:12,708
about whether a
platform is federated or not.
967
01:49:13,291 --> 01:49:15,125
It might not be their highest priority.
968
01:49:18,458 --> 01:49:22,166
I do wonder, why doesn't everybody host
969
01:49:22,166 --> 01:49:26,666
their own website at
home on their hardware that
970
01:49:26,666 --> 01:49:28,541
they own with a solar panel?
971
01:49:28,541 --> 01:49:32,583
Why does everybody just go
and open a website on WordPress?
972
01:49:32,875 --> 01:49:33,541
Because it's easier.
973
01:49:34,666 --> 01:49:35,166
So, the...
974
01:49:36,208 --> 01:49:41,875
Your own static website
with solar power is not that easy?
975
01:49:42,250 --> 01:49:42,583
Exactly.
976
01:49:44,750 --> 01:49:48,125
So, that's a bit
the problem that also with
977
01:49:48,125 --> 01:49:51,208
the solar power
website, that we build something
978
01:49:51,208 --> 01:49:53,125
that many people like and want to build
979
01:49:53,125 --> 01:49:55,541
themselves, but it's
actually not easy to build.
980
01:49:55,833 --> 01:49:58,041
I think you're right, it's a problem.
981
01:49:58,708 --> 01:50:03,750
You cannot expect something to go
mainstream if you have to learn to code before.
982
01:50:05,416 --> 01:50:06,166
That's also why...
983
01:50:07,416 --> 01:50:09,458
Rul talked a lot
about Macedon, but I'm not a
984
01:50:09,458 --> 01:50:11,541
Macedon because for
me, it's too complicated.
985
01:50:12,083 --> 01:50:17,833
I could, of course, if I have spent
time on it, I could manage, but I'm not willing
986
01:50:17,833 --> 01:50:18,583
to do that.
987
01:50:19,916 --> 01:50:24,958
And so, the older blog that I had on
988
01:50:24,958 --> 01:50:29,666
TypeAd, I've used
TypeAd for 15 years and I found
989
01:50:29,666 --> 01:50:31,791
it amazing because
it was even simpler than
990
01:50:31,791 --> 01:50:33,250
WordPress in the
sense that you didn't have
991
01:50:33,250 --> 01:50:36,041
to look for a host, it was all in one.
992
01:50:37,166 --> 01:50:39,791
And it's amazing to have such an
993
01:50:39,791 --> 01:50:42,625
accessible platform,
like really everyone could make
994
01:50:42,791 --> 01:50:43,958
their own website.
995
01:50:45,083 --> 01:50:49,916
And if we want to see alternative social
996
01:50:49,916 --> 01:50:52,958
networks or
sustainable blogging breakthrough, then
997
01:50:53,583 --> 01:50:54,791
we need a solution like this.
998
01:50:55,750 --> 01:51:00,708
And we were surprised after launching
the solar power website that nobody seemed to
999
01:51:00,708 --> 01:51:01,125
want it.
1000
01:51:02,083 --> 01:51:04,041
Like there's not a
kind of, you could think
1001
01:51:04,041 --> 01:51:07,375
of a WordPress-like
system to build sustainable
1002
01:51:07,375 --> 01:51:12,708
static websites, but nobody
seems to really make work of that.
1003
01:51:14,541 --> 01:51:17,083
But yeah, Rul, we'll
have more to say about this.
1004
01:51:17,791 --> 01:51:19,708
Yeah, I think it's
a super good question that
1005
01:51:19,708 --> 01:51:22,333
you bring in, the
whole idea of usability and
1006
01:51:25,458 --> 01:51:28,250
that nobody wants
federation as a thing in
1007
01:51:28,250 --> 01:51:31,000
itself, and I completely agree with that.
1008
01:51:32,666 --> 01:51:35,833
But we want these other
properties from platforms, right?
1009
01:51:35,833 --> 01:51:40,916
We want to have the kind of
independence, the rules of the game don't change on the
1010
01:51:40,916 --> 01:51:43,250
UF to how you use them, et cetera.
1011
01:51:44,833 --> 01:51:48,041
A few ways that we
have are regulation and
1012
01:51:48,041 --> 01:51:49,625
there are things
coming, et cetera, but at
1013
01:51:49,666 --> 01:51:52,583
the same time, it's also a lot of the
1014
01:51:52,583 --> 01:51:55,833
issues with these
other platforms are also issues
1015
01:51:55,833 --> 01:52:01,500
of a lack of investment and a lack
of different perspectives on these issues.
1016
01:52:03,458 --> 01:52:09,125
So yeah, I agree that as
it currently is, it's not perfect.
1017
01:52:09,125 --> 01:52:10,916
I'm also definitely not saying it's a
1018
01:52:10,916 --> 01:52:13,916
solution, but again,
it's one of the few ways we have
1019
01:52:13,916 --> 01:52:21,041
to very concretely kind of
try to build other types of systems.
1020
01:52:21,500 --> 01:52:24,833
There's also another problem and
that's what Tim asked, who's on Instagram?
1021
01:52:25,250 --> 01:52:26,833
We are dealing with addicts.
1022
01:52:28,041 --> 01:52:29,916
So many people are
addicted and it's like,
1023
01:52:29,916 --> 01:52:33,208
imagine you tell
the heroin addict, hey, it's
1024
01:52:33,208 --> 01:52:35,333
bad for you, we're
going to give you methadone.
1025
01:52:35,583 --> 01:52:37,041
Well, good luck with that.
1026
01:52:37,958 --> 01:52:39,416
It's a bit like...
1027
01:52:41,916 --> 01:52:45,833
Yeah, methadone is
like a methadone for Instagram.
1028
01:52:47,375 --> 01:52:51,791
So it's never
attractive as an addict to go to
1029
01:52:51,791 --> 01:52:54,791
a kind of another
drug that is less dangerous
1030
01:52:55,000 --> 01:52:58,083
and will kind of
save you in the long term.
1031
01:52:58,500 --> 01:53:08,083
So I think what is very important, we
have to recultivate this whole thing, right?
1032
01:53:08,125 --> 01:53:10,083
I mean, the problem is that we faced
1033
01:53:10,083 --> 01:53:12,583
things like
programming, oh my goodness, like we
1034
01:53:12,583 --> 01:53:15,625
are traumatized by bad
programming teachers from school and so on.
1035
01:53:16,041 --> 01:53:18,541
And I think this is a very big problem.
1036
01:53:18,541 --> 01:53:21,083
I think we should start educating people
1037
01:53:21,083 --> 01:53:23,000
that it's not that
different to build a static
1038
01:53:23,000 --> 01:53:23,916
website, for example.
1039
01:53:23,916 --> 01:53:25,083
I think everybody can learn this.
1040
01:53:25,458 --> 01:53:26,666
It's a one page tutorial.
1041
01:53:27,583 --> 01:53:29,958
Learning a little bit
of markdown is so liberating.
1042
01:53:31,166 --> 01:53:34,000
And I think this is
something I try to tackle
1043
01:53:34,000 --> 01:53:37,208
in my teaching,
like cultivating programming
1044
01:53:37,416 --> 01:53:39,708
in a way that it's
fun, that it's joy, that
1045
01:53:39,708 --> 01:53:41,708
it's connecting,
it's a community where people
1046
01:53:41,708 --> 01:53:42,833
help each other and so on.
1047
01:53:43,583 --> 01:53:47,125
And this is where I would
say that would be a very nice step.
1048
01:53:47,375 --> 01:53:49,041
And I personally love websites.
1049
01:53:49,041 --> 01:53:51,041
I think blogs and websites are beautiful.
1050
01:53:51,958 --> 01:53:54,416
I would even prefer having more like this
1051
01:53:54,416 --> 01:53:58,708
blog-over than different
social media platforms, maybe.
1052
01:54:00,625 --> 01:54:02,333
Wow, that was a bold statement, right?
1053
01:54:03,250 --> 01:54:07,125
Yeah, but actually what Tim
says, like there's two ways to solve it.
1054
01:54:07,166 --> 01:54:12,875
So either you make platforms so that
every idiot can make a sustainable website, or
1055
01:54:12,875 --> 01:54:16,375
you kind of learn people how to code.
1056
01:54:17,125 --> 01:54:21,083
It's also what we had, the discussion we
1057
01:54:21,083 --> 01:54:22,875
had in the team for
the Solar Power website.
1058
01:54:23,166 --> 01:54:25,708
Because of course,
I mean, I had an old team
1059
01:54:25,708 --> 01:54:28,666
who made a
fantastic website, but then I have
1060
01:54:28,666 --> 01:54:29,333
to manage it.
1061
01:54:29,583 --> 01:54:32,833
And it was way easier to
manage my old TypePad website.
1062
01:54:33,625 --> 01:54:35,666
Every time I have
to change something now,
1063
01:54:35,666 --> 01:54:37,875
I have to call
someone, you know, hey, Ru,
1064
01:54:37,875 --> 01:54:39,541
or hey, Marie, could you change this?
1065
01:54:39,833 --> 01:54:41,375
And I could do everything myself.
1066
01:54:42,250 --> 01:54:44,125
So there's two
ways to look at the problem.
1067
01:54:44,375 --> 01:54:47,500
Like either we
build very accessible tools,
1068
01:54:47,500 --> 01:54:50,125
or we all get more
knowledgeable kind of--
1069
01:54:50,958 --> 01:54:53,583
we get to learn how
computers work and how coding works.
1070
01:54:53,583 --> 01:54:58,333
And the long term, that's maybe a
better idea than building accessible tools.
1071
01:54:58,333 --> 01:54:59,125
Or we can do both.
1072
01:54:59,750 --> 01:54:59,958
Sorry.
1073
01:55:00,375 --> 01:55:03,583
I mean, if we start very early, like in--
1074
01:55:04,000 --> 01:55:05,083
oh yeah, sure.
1075
01:55:06,083 --> 01:55:10,250
If we start educating people in
coding very, very early, like building into--
1076
01:55:10,750 --> 01:55:13,083
making it an
elementary cultural technique,
1077
01:55:13,083 --> 01:55:15,041
like reading,
writing, and math, that would
1078
01:55:15,041 --> 01:55:15,500
be amazing.
1079
01:55:16,000 --> 01:55:20,250
Putting this into the curriculum in
the elementary school, maybe even the basics.
1080
01:55:20,833 --> 01:55:22,000
I think that would be super nice.
1081
01:55:26,125 --> 01:55:27,875
Mark Mullen from Rorschach.
1082
01:55:30,000 --> 01:55:31,083
My question is that--
1083
01:55:32,916 --> 01:55:35,375
I mean, there's
clearly something happening that
1084
01:55:35,375 --> 01:55:37,166
people are coming out
from different directions.
1085
01:55:38,500 --> 01:55:42,041
From open source, or from lowering screen
1086
01:55:42,041 --> 01:55:46,500
time, or from
anti-capitalism, or anti-venture
1087
01:55:46,541 --> 01:55:52,416
capital models of finance for
sort of self-reliance and learning to code.
1088
01:55:52,416 --> 01:55:55,583
But it's all arriving
at more or less the same thing.
1089
01:55:56,625 --> 01:56:04,166
And inshitification refers to the sort
of corporate, mostly American sort of walled
1090
01:56:04,166 --> 01:56:07,625
gardens that are all
becoming walled deathscapes.
1091
01:56:09,458 --> 01:56:12,375
What's the word or the term for this
1092
01:56:12,375 --> 01:56:16,541
movement, this thing
that you're all talking about?
1093
01:56:16,541 --> 01:56:20,916
How do you-- what is
it that we are moving towards?
1094
01:56:21,500 --> 01:56:22,541
De-sitification?
1095
01:56:24,291 --> 01:56:25,625
De-inshitification?
1096
01:56:25,875 --> 01:56:28,125
Is that-- or de-sitification?
1097
01:56:28,958 --> 01:56:31,791
I mean, that's not-- it doesn't--
it's not that graceful, but is there--
1098
01:56:35,708 --> 01:56:38,083
I don't think it's one movement.
1099
01:56:38,500 --> 01:56:43,458
I mean, there are many of the same
kind of analyses, but there's obviously--
1100
01:56:44,208 --> 01:56:44,833
yeah, it's federated.
1101
01:56:44,833 --> 01:56:45,500
That's what I would say.
1102
01:56:46,458 --> 01:56:48,583
No, I definitely
don't think it's one movement.
1103
01:56:48,583 --> 01:56:52,916
But I think one of
the things that you see
1104
01:56:52,916 --> 01:56:55,166
now and why we wanted to bring a specific
1105
01:56:57,000 --> 01:57:02,541
perspective of also people that
have a business approach is also plural.
1106
01:57:02,791 --> 01:57:04,583
So for example, now there's a lot of
1107
01:57:04,583 --> 01:57:08,125
regulation from the EU
coming and from the US as well,
1108
01:57:08,125 --> 01:57:08,958
like antitrust law.
1109
01:57:08,958 --> 01:57:11,000
So that's one way
of addressing this issue.
1110
01:57:11,000 --> 01:57:15,958
So the other way is educating
your friends and family around you.
1111
01:57:15,958 --> 01:57:17,958
The other way is
prototyping your platform.
1112
01:57:17,958 --> 01:57:21,625
So I think-- I
don't think there's one way
1113
01:57:21,625 --> 01:57:26,125
out, but I think
there's very many different
1114
01:57:26,208 --> 01:57:28,166
kind of groups of
people that are suffering
1115
01:57:28,166 --> 01:57:31,791
the negative
effects of this kind of-- yeah,
1116
01:57:31,791 --> 01:57:34,541
this extreme
commercialization of the platforms
1117
01:57:34,541 --> 01:57:37,250
we've come to rely on
that are part of our lives.
1118
01:57:40,041 --> 01:57:41,583
Yeah, don't have so much a question.
1119
01:57:41,791 --> 01:57:42,583
Just one thing.
1120
01:57:42,916 --> 01:57:43,875
Yeah, maybe it is a question.
1121
01:57:44,666 --> 01:57:48,125
Like going back in time to
the first internet, there's one thing
1122
01:57:48,583 --> 01:57:52,000
that is the peer-to-peer
sharing, the torrents that started there.
1123
01:57:52,250 --> 01:57:55,833
I think that's one
thing that proves that users
1124
01:57:55,833 --> 01:57:59,291
will completely jump
on something if it's actually
1125
01:57:59,708 --> 01:58:03,041
a solution for whatever it is.
1126
01:58:03,041 --> 01:58:05,125
And if you say
now, yeah, Netflix is going
1127
01:58:05,125 --> 01:58:08,125
more and more hard, then Disney Plus also
1128
01:58:08,375 --> 01:58:12,041
is increasing their stuff, and then
people do not get to their movies anymore,
1129
01:58:12,916 --> 01:58:15,291
probably torrents will go sky high again.
1130
01:58:15,541 --> 01:58:18,708
So yeah, this
peer-to-peer network, I think that
1131
01:58:18,708 --> 01:58:23,291
we can go back to this
one, so if we go to the past.
1132
01:58:27,166 --> 01:58:30,291
I also would like
to put one thing out there.
1133
01:58:30,916 --> 01:58:34,208
There's something interesting that I
discovered when I repaired these computers.
1134
01:58:34,958 --> 01:58:35,291
I don't know.
1135
01:58:35,458 --> 01:58:37,458
Do you think you can
repair a computer if it's broken?
1136
01:58:37,958 --> 01:58:39,625
Is anybody here able to do that?
1137
01:58:40,208 --> 01:58:40,583
Raise your hands.
1138
01:58:42,416 --> 01:58:45,541
Many people seem not to know, but
there's a beautiful platform out there.
1139
01:58:45,541 --> 01:58:46,375
It's called iFixit.
1140
01:58:46,958 --> 01:58:50,333
So iFixit is sharing
tutorials, and it makes it super, super easy.
1141
01:58:50,916 --> 01:58:52,541
They explain everything in detail.
1142
01:58:52,541 --> 01:58:55,125
If you want to
change the battery, no problem.
1143
01:58:55,375 --> 01:58:56,166
It explains it.
1144
01:58:56,583 --> 01:59:02,166
They even bash the company, say, wow,
they took glue to make us not open this case.
1145
01:59:03,333 --> 01:59:06,500
They're putting a lot of
pressure onto the companies as well.
1146
01:59:06,500 --> 01:59:09,208
And I think Apple
even implemented the law.
1147
01:59:09,583 --> 01:59:10,208
How is it called?
1148
01:59:10,583 --> 01:59:11,666
The right to repair.
1149
01:59:12,458 --> 01:59:15,750
So they are slowly
implementing a store, as
1150
01:59:15,750 --> 01:59:18,125
far as I understood
it, where they sell parts.
1151
01:59:19,625 --> 01:59:22,916
It's coming from the bottom,
because people started to repair the computers.
1152
01:59:23,416 --> 01:59:24,708
And I think we all can do it.
1153
01:59:24,916 --> 01:59:27,000
I'm very sure it's not that difficult.
1154
01:59:28,541 --> 01:59:33,416
If you have to build your own
website, you have to repair your own computer,
1155
01:59:33,416 --> 01:59:36,708
you have to do everything yourself,
then you don't have time to work anymore.
1156
01:59:36,958 --> 01:59:37,541
But your friends.
1157
01:59:38,416 --> 01:59:38,875
Yeah.
1158
01:59:42,583 --> 01:59:44,083
Judas perspective on the problem?
1159
01:59:44,791 --> 01:59:48,500
No, I'm just-- I mean, this is the
reason, I think, why it doesn't happen.
1160
01:59:50,666 --> 01:59:54,291
It's all very convenient what
the platforms have to offer, for example.
1161
01:59:55,541 --> 02:00:01,083
And like, OK, you can buy an old
ThinkPad, which I did, and you repair it.
1162
02:00:01,916 --> 02:00:03,375
But it's going to cost you time.
1163
02:00:03,416 --> 02:00:08,875
And if you're short on time, then
you kind of-- and you're not short on money,
1164
02:00:08,875 --> 02:00:10,458
then you just buy a new Apple laptop.
1165
02:00:11,583 --> 02:00:15,416
It's the same with--
or building your own website,
1166
02:00:15,416 --> 02:00:18,666
or just jumping onto a
platform like this guy on Twitter.
1167
02:00:18,666 --> 02:00:19,291
It's easy.
1168
02:00:19,291 --> 02:00:22,500
You just start posting something,
and you don't have to invest any time.
1169
02:00:23,333 --> 02:00:28,083
It's convenience who always-- not
only the internet, but with everything.
1170
02:00:28,083 --> 02:00:30,750
It's convenience that
makes us go into the wrong direction.
1171
02:00:31,791 --> 02:00:37,291
And that, of course, hangs
together with a lot of more systemic issues,
1172
02:00:37,291 --> 02:00:40,458
like that we all have to
work very hard to pay the rent.
1173
02:00:41,750 --> 02:00:44,541
Because, yeah,
that's a whole different topic.
1174
02:00:45,333 --> 02:00:52,083
If I can, as you mentioned,
convenience get us to the wrong direction
1175
02:00:52,583 --> 02:00:55,916
as far as the
opportunity is in the wrong direction.
1176
02:00:56,375 --> 02:01:01,208
So if we basically-- if we have a
service that goes in the right direction,
1177
02:01:02,666 --> 02:01:05,708
well-designed, so the
convenience is in that direction.
1178
02:01:06,791 --> 02:01:11,583
I can just imagine something
like this that is just plug and play,
1179
02:01:11,625 --> 02:01:14,500
website, solar
website, that is plug and play,
1180
02:01:15,583 --> 02:01:21,583
and costs less than
to have WordPress somewhere.
1181
02:01:22,750 --> 02:01:25,791
Probably people
will switch towards there.
1182
02:01:27,250 --> 02:01:32,291
If we are offering
something cooler, people are moving.
1183
02:01:32,583 --> 02:01:37,625
If we are offering something
that implies more effort from the user,
1184
02:01:38,041 --> 02:01:41,791
and this is not going to change at all.
1185
02:01:42,208 --> 02:01:44,625
Only geeks will go in
that direction and keep pushing.
1186
02:01:45,083 --> 02:01:49,041
We need to do that in the old
style, but nobody's going to do that
1187
02:01:49,791 --> 02:01:50,750
if it's not convenient.
1188
02:01:52,458 --> 02:01:53,583
That's my point of view.
1189
02:01:53,666 --> 02:01:56,416
I don't agree very much,
because I think this is a paradigm,
1190
02:01:56,416 --> 02:01:58,416
and this is also a
self-fulfilling prophecy.
1191
02:01:58,791 --> 02:02:01,625
If we think we cannot do it,
and this is actually common sense,
1192
02:02:01,625 --> 02:02:04,208
I think we will not be able to do it.
1193
02:02:04,208 --> 02:02:10,041
But if we start research here,
especially hosting websites and this kind of stuff.
1194
02:02:11,875 --> 02:02:16,250
Personally, I would like to have an
example where people actually struggle more,
1195
02:02:16,250 --> 02:02:20,500
and everybody moves towards
more struggle and better solution.
1196
02:02:21,166 --> 02:02:27,458
I don't see the convenience of
modifying the brain of millions of people
1197
02:02:27,625 --> 02:02:31,041
towards something
that's deterrent for them.
1198
02:02:32,541 --> 02:02:33,708
That's my point of view.
1199
02:02:34,250 --> 02:02:34,750
Thank you.
1200
02:02:34,750 --> 02:02:36,166
Actually, I don't have a question.
1201
02:02:36,166 --> 02:02:38,958
I would just comment on something.
1202
02:02:40,541 --> 02:02:43,625
When you asked us if
we can repair our computers,
1203
02:02:44,416 --> 02:02:47,833
it reminded me of my
grandfather, who was really suffering
1204
02:02:48,375 --> 02:02:54,041
because of the
digitalization, because he was a mechanic,
1205
02:02:54,041 --> 02:02:56,125
and he could repair almost everything.
1206
02:02:56,791 --> 02:03:01,541
But then there came the digital
watch, and he said, "Oh, no, I can do that."
1207
02:03:02,625 --> 02:03:07,875
And then making a book.
1208
02:03:09,291 --> 02:03:12,583
Now we are with the digitalization.
1209
02:03:12,791 --> 02:03:15,791
We have the
impression it's very convenient,
1210
02:03:16,041 --> 02:03:19,416
and that's also the reason why
we don't do what you guys are doing.
1211
02:03:21,375 --> 02:03:26,500
But I think we are now
coming from an era of abundance
1212
02:03:27,333 --> 02:03:32,666
to an era of where this abundance is
disappearing as we see with the energy crisis.
1213
02:03:33,791 --> 02:03:39,541
Also, the question of the raw
materials that we need now for the transitions,
1214
02:03:40,166 --> 02:03:41,250
also digital transition.
1215
02:03:42,000 --> 02:03:44,166
I think this is my hope,
1216
02:03:45,166 --> 02:03:48,750
because when we are in need, and
this is also the generation of my grandfather
1217
02:03:48,916 --> 02:03:54,041
or our grandfathers
that knew a lot of crisis, war,
1218
02:03:54,041 --> 02:03:59,416
and there were not a lot of
material, so people get very creative
1219
02:03:59,583 --> 02:04:01,791
and invent and substitute.
1220
02:04:02,708 --> 02:04:08,916
So I think you are like the
pioneers in that way, I would say, for a new era.
1221
02:04:09,791 --> 02:04:10,041
Thanks.
1222
02:04:10,250 --> 02:04:11,208
We'll bring the water.
1223
02:04:12,541 --> 02:04:13,250
Hopefully not.
1224
02:04:14,250 --> 02:04:20,083
When there's not enough
material or people get creative,
1225
02:04:20,375 --> 02:04:23,291
and they always find ways, and suddenly
1226
02:04:23,291 --> 02:04:27,583
things become
mainstream that before didn't want.
1227
02:04:27,833 --> 02:04:32,416
Yeah, the other way around, if we're
in a time of abundance, we get left with that.
1228
02:04:32,416 --> 02:04:32,875
Exactly.
1229
02:04:34,833 --> 02:04:38,750
So picking up from where you
left off, I think if we pull the threads,
1230
02:04:39,000 --> 02:04:42,416
it goes back to the
growth myth and et cetera.
1231
02:04:42,458 --> 02:04:45,791
I think the economy must
be always growing and et cetera.
1232
02:04:46,125 --> 02:04:50,083
And I think one thing that I
connect with is also the lock-in effect.
1233
02:04:50,750 --> 02:04:52,250
I don't think that
happens only in platforms.
1234
02:04:52,750 --> 02:04:55,041
I think that also happens
in terms of hardware, for example.
1235
02:04:55,708 --> 02:04:59,666
If you're using, say,
Android or if you're using PC,
1236
02:05:00,208 --> 02:05:05,166
all the suite is made to get you
trapped within, in terms of compatibility.
1237
02:05:07,208 --> 02:05:09,166
They don't make it
exactly easier for you to switch
1238
02:05:09,708 --> 02:05:13,625
or to open up to
communicate with other interfaces.
1239
02:05:15,500 --> 02:05:16,791
In terms of...
1240
02:05:17,791 --> 02:05:21,750
And there is an idea
I want to share, because I
1241
02:05:21,750 --> 02:05:23,625
had a conversation
about this today with a friend.
1242
02:05:24,333 --> 02:05:28,500
And I think that's
why when we speak on stages
1243
02:05:28,500 --> 02:05:31,333
like this, it's
super important that we don't
1244
02:05:31,708 --> 02:05:34,833
are like the
radicals that do it the right way
1245
02:05:34,833 --> 02:05:36,416
and the other people
don't do it the right way.
1246
02:05:36,875 --> 02:05:38,625
This creates a big contradiction.
1247
02:05:38,875 --> 02:05:41,916
Like it actually splits
the people from these ideas.
1248
02:05:41,916 --> 02:05:42,791
It disconnects them.
1249
02:05:45,500 --> 02:05:48,833
And yeah, this is not absolutely not
related to your thing that you said, right?
1250
02:05:49,041 --> 02:05:52,333
Sorry. Just realize this.
1251
02:05:53,750 --> 02:05:56,833
Now, what I wanted to say is that
there are a few interesting initiatives going on.
1252
02:05:57,125 --> 02:06:00,000
I think it's pretty old by now.
1253
02:06:00,000 --> 02:06:02,000
I think it happened
already a couple of years ago.
1254
02:06:02,583 --> 02:06:05,375
Like a phone that was like,
it was part of this line process
1255
02:06:06,083 --> 02:06:10,083
that you could repair and
upgrade the phone parts as you wanted.
1256
02:06:10,416 --> 02:06:13,041
So you could remove the
camera, you could remove the memory.
1257
02:06:13,541 --> 02:06:15,625
And it was almost
like a Lego type of phone.
1258
02:06:16,208 --> 02:06:17,500
So I guess it goes back to the...
1259
02:06:18,666 --> 02:06:20,833
Like you need to think of
these things within the design process.
1260
02:06:21,291 --> 02:06:23,208
But I guess most companies don't have any
1261
02:06:23,208 --> 02:06:25,916
interest in doing
that for the user, right?
1262
02:06:26,708 --> 02:06:28,458
Like, again, lock-in effect.
1263
02:06:29,750 --> 02:06:32,916
But also, as people who are, let's say,
1264
02:06:33,375 --> 02:06:35,166
use social media
and have a lot of following,
1265
02:06:35,833 --> 02:06:37,333
they can, of
course, make a big difference
1266
02:06:37,333 --> 02:06:39,541
because we are living also in a time when
1267
02:06:39,875 --> 02:06:41,458
individuals have a lot of power.
1268
02:06:42,125 --> 02:06:43,791
We can grow with our ideas.
1269
02:06:43,791 --> 02:06:46,458
We can get very
big inside of the platforms
1270
02:06:46,458 --> 02:06:48,791
and then start to
evangelize for the things
1271
02:06:48,791 --> 02:06:50,708
that we find right.
1272
02:06:51,416 --> 02:06:53,250
And this is also something
that we should not underestimate.
1273
02:06:53,541 --> 02:06:55,625
I think it really makes a lot of sense to
1274
02:06:55,625 --> 02:06:58,666
speak up and share
these opinions and perspectives.
1275
02:06:58,666 --> 02:06:59,250
Right.
1276
02:07:01,041 --> 02:07:01,208
Definitely.
101670
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