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Hello there, everybody, and welcome back into this lecture.
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Now, in order for us to write an SEO optimized article, there needs to be a little bit of research.
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So we call it, let's just say, competitor research or analysis.
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Let's say that you're in the health and fitness niche and that you're actually seeking to write an article
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about something regarding health and fitness.
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So you might go to Google and let's just say you're writing your customer requires from you that you
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write about top ten gym exercises.
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Okay, So this is a topic that might interest your customer top ten gym exercises.
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Let me correct this mistake.
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Okay, so now let's just have a new result.
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Now, here, you notice that there are a couple of websites and position in the first positions.
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I'd like to take muscle and fitness because they're more specialized than this sort of stuff.
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And I'd like to take this URL right here.
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Now I would go back to ChatGPT.
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Naturally here, if you have the ChatGPT API extensions or extension, then you would be able to use
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these prompts that are already here that you can use them for free.
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Now you you have to understand that you have access to 3624 prompts as of now.
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Of course it grows in some cases, people that put prompts in here, they decide to remove them and
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put them on prompt base, which is a website that we've also explored thoroughly in this course and
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how you can go about generating money from that website as well.
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But the point being is that if you are going to write an SEO optimized article, I would like you to
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use your own your own prompts.
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So create your own prompt instead of relying on a prompt that already exists because chances are it's
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not going to be the same quality.
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Okay, so here is how we're going to start.
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I'm going to say use the following link and brainstorm all the important keywords.
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And put them on a table and next to each keyword put the frequency at which the keyword was used.
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Now, of course, I still haven't added the link.
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Use the following link.
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Now I'll use GPT four and I'll just run the search right now and let's just wait.
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So actually after I prompted GPT four, it generated for me a let's just say an error message, which
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is why I'm going to go ahead and prompt GPT 3.5 and hopefully we can get an answer with the table.
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Now, yes, actually GPT 3.5 works like this.
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So it actually gave us all these keywords.
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So these are the keywords that are used in terms of, for example, muscle is used seven times in the
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article on muscle and fitness.
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Strength is used seven times building is used, six moves, five workouts for now, taking an inspiration
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from this, let's just say that your your client demands that you write top the top, not ten exercises,
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but the top seven exercises for building muscle and strength.
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Now, you could go back right here and you can change the writing style if you have the premium version
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of the extension.
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Now, for me, I have the premium extension, which actually allows me to change the writing style as
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well as the tone of writing.
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So it actually makes it a lot easier for me.
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Now, depends on what your customer wants to sound like.
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So it's a good question to ask your customer.
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Do you want to sound informative, creative, argumentative, conversational, creative?
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What do you want to sound like?
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And also it's important to ask them in which tone they want to sound.
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But in here I'm just going to keep everything bland and I'm just going to say write, write a blog post
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an SEO optimized blog post.
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Titled.
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Paste in the title now.
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Of course we said the top seven or let's just.
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Yeah, top seven exercises for building muscle and strength.
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Let's just say that that is our title.
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And I'm going to say the focus key phrase is top seven exercises.
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For building muscle.
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Now, you have to understand that the focus key phrase is what you would like to rank for.
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So, for example, if I just take exercises for building muscle without top five exercises for building
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muscle, and if I go to Google now, there is a tool called Semrush.
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I'm pretty sure you were already aware of it.
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Now, personally I use Ahrefs, but Semrush actually do allow you a free version or a free trial and
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you can use the free trial to do keyword research for as long as you want.
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Now I'm going to click here on Keyword Overview.
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I just want to show you how important it is to have a focus key phrase.
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So because your focus key phrase is what in the eyes of Google, your best or your best answer is for.
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So for instance, here exercise is for building muscle.
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That's the focus.
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Key phrase Let's just search for how much people or how many people are actually looking for that keyword
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in the United States as well as the entire world.
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So over here, there is not much traffic, right?
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So they're not even showing us the volume because there's very low people or very low traffic searching
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for this now.
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This means that this keyword is very low competition.
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It's true.
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There's not a lot of people searching for it.
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It's a little competition.
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But let's just suppose for a minute that that's our focus keyword.
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This is what we want to rank for.
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This is what we want to appear for when people search on Google.
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Because when people search on Google for exercises, for building muscle, obviously the websites or
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the yeah, the websites, the web pages that are optimized for SEO, for that keyword are the ones that
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are going to appear at the first position.
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And you can see here that this website appears number one.
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Then there's a YouTube, then there's muscle fitness and muscle fitness appears only because they have
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optimized for the the the focus keyword as exercises for building muscle and probably they've added
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strength as well.
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Now let's just suppose that that is our focus keyword or our focus key phrase.
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What next?
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Now that you've added the focus key phrase, you're going to have to say, okay, we've done keyword
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research.
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You found the keywords as well as their frequency that they're used at.
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I want you to take those keywords and integrate them into the blog post so you want to say use the keywords
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above and, and incorporate them.
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In a similar frequency, in a similar frequency to the to the table.
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And I can say also and.
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Write an FAQ as well.
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And make sure make sure that you format the blog in a way that I can directly copy, paste it onto Gutenberg
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on WordPress without having to assign.
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Assign headings or titles because now normally if you don't if you didn't tell it this what it's going
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to generate, it's going to generate bland text and then you obviously going to have to go to Gutenberg
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and you're going to have to for each heading, you're going to say, okay, well, this is heading number
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two.
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This is heading number three.
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This is heading number four.
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And by the way, there's actually only one heading number one, because Heading number one is the title
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of the blog post.
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And so you can say this, you can say there's only one heading number.
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Number one.
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And you can say as far as far as the others.
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You can you can you can assign as many as you want and I can just simply hit enter right now.
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We scroll down.
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So it's actually going ahead and generating the post.
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Now, believe it or not, it might not sound like it, but if you just copy paste this post, it will
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be fine to Gutenberg.
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Now that we have our post, should we go ahead and copy it to Gutenberg?
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Well, that's a good idea.
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This is an extremely well optimized blog post.
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It has an FAQ, a conclusion.
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It has basically all this stuff.
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But how about if we go and ask ChatGPT for to generate a blog post for us just so you can see the difference
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in terms of quality?
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So I'm going to go ahead and open up a new ChatGPT tab.
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And I'm going to select GPT four.
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Okay.
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Now selecting GPT four, I'm going to go ahead and copy the prompt.
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Go back over here, paste the prompt.
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I'm not going to do much Anything else?
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I'm going to go back right here and I'm going to copy the table with the keywords as well as their approximate
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frequency that they're used at.
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Now that I have selected GPT four, let's see the difference.
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Now GPT four is much slower when it comes to generating the answer, but it's much better.
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The quality of the answer generated by GPT four is much better.
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Notice that it actually went ahead.
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The title made it a heading number one, then introduction.
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Then there is this one I believe is the heading number two.
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Then it talks about the exercises, strength training, squats.
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It talks about them thoroughly.
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And by the way, if it stops generating, you can just simply click, continue generating.
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So now you can see it's currently going ahead and writing this.
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It's absolutely much better, to be honest with you, than the other one than GPT.
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3.5.
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And now it's actually generating the FAQ, which is quite good.
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So it's generating the FAQ and everything else.
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Now, of course, we will take this particular blog and I'll show you how you can optimize it for SEO
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using a free WordPress plugin known as Rankmath.
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Actually that's the precisely.
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The name is Rankmath and I'll show you how to optimize it.
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But first of all, you need to know how you can check this for AI content percentage and also for plagiarism.
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So that's what we're going.
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So what we're going to be doing for the most part in the next lecture is checking this content for AI
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percentage and for plagiarism as well.
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And I'll take you to the last lecture, not the last lecture.
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The lecture before the last lecture to show you how you can go and optimize your content for SEO using
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Rankmath.
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And we'll move to the last lecture, which is about how you can go about finding clients for your services
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as a blog writer on the internet.
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So I hope that you are enjoying this and let's just hope that you get the most value out of this.
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Remember that there is a lot of other ways that you can make money using ChatGPT.
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Explain in detail in this course.
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So do not fret if you don't like this.
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There's a lot of methods for you to like and I'll see you in the next lecture.
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