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These are the user uploaded subtitles that are being translated: 1 00:00:00,080 --> 00:00:01,980 Hello there, everybody, and welcome back. 2 00:00:02,000 --> 00:00:09,050 Now, in this particular lecture, we found ourselves in need to pass the SEO skills assessment by Fiverr 3 00:00:09,080 --> 00:00:11,090 before we can post the gig on Fiverr. 4 00:00:11,090 --> 00:00:16,130 So this is one of the complications that you can encounter as a Fiverr freelancer, but you should be 5 00:00:16,130 --> 00:00:17,150 prepared for them. 6 00:00:17,150 --> 00:00:20,210 So over here, this is the duration is 40 minutes. 7 00:00:20,280 --> 00:00:26,810 Number of questions is 40 multiple choice questions, and each question has between 2 to 8 options. 8 00:00:26,810 --> 00:00:29,720 One or more may be correct. 9 00:00:29,750 --> 00:00:32,420 There is no penalty for guessing if you don't know the answer. 10 00:00:32,450 --> 00:00:35,570 Therefore, make sure you attempt all of the questions. 11 00:00:35,570 --> 00:00:40,730 In order to pass, you will need to answer at least 60% of the questions correctly. 12 00:00:40,730 --> 00:00:44,900 The clock timing of your test is located at the top of the test window. 13 00:00:45,350 --> 00:00:52,730 The test is best viewed using Internet Explorer version 11 or Mozilla Firefox or Higher or Google Chrome 14 00:00:52,730 --> 00:00:53,930 48 or higher. 15 00:00:53,960 --> 00:00:56,120 Thank goodness I'm actually using Google Chrome. 16 00:00:56,150 --> 00:01:00,990 Once you've answered a question, you cannot go back or change your answer. 17 00:01:01,020 --> 00:01:08,850 Do not use the shortcut menu options mouse right click or the keyboard for navigating backwards or forwards 18 00:01:08,850 --> 00:01:11,220 within the test mouse right click. 19 00:01:11,220 --> 00:01:13,740 So we're not allowed to use the mouse. 20 00:01:13,740 --> 00:01:14,880 Right click. 21 00:01:14,880 --> 00:01:15,630 Okay. 22 00:01:16,050 --> 00:01:16,560 All right. 23 00:01:16,560 --> 00:01:19,890 So there is one one day waiting period between test retakes. 24 00:01:19,920 --> 00:01:24,750 You can only take a test twice in three months time window. 25 00:01:24,750 --> 00:01:30,360 So that's pretty good because if you fail three times, you're not going to be able to create your gig 26 00:01:30,360 --> 00:01:30,870 on Fiverr. 27 00:01:30,870 --> 00:01:35,340 So to those of you who thought that creating a gig on Fiverr is easy, well, it might be easy for some 28 00:01:35,340 --> 00:01:37,500 gigs, but not for a lot of gigs. 29 00:01:37,590 --> 00:01:41,700 And so, for instance, here, if we click start the test, it's going to go ahead and start the test. 30 00:01:41,730 --> 00:01:44,130 So this is a protected test, by the way. 31 00:01:44,130 --> 00:01:49,800 When we are taking the test, we will not be able to leave the browser window while taking the test. 32 00:01:49,800 --> 00:01:51,770 So you cannot outsmart Fiverr. 33 00:01:51,780 --> 00:01:57,930 If I click out of this window, the test is going to be nullified and probably you're going to fail 34 00:01:57,930 --> 00:02:04,920 the test if you go out and it will be counted as one of the three times and you remember that in three 35 00:02:04,920 --> 00:02:07,710 months you're only allowed to pass three test tests. 36 00:02:07,740 --> 00:02:09,600 So you don't want to burn your chances. 37 00:02:09,600 --> 00:02:13,950 So I'm going to click on Continue and right now we can go ahead and pass the test. 38 00:02:13,950 --> 00:02:21,150 So question one out of 40 meta keywords are the most important factor for on page SEO strategies. 39 00:02:21,510 --> 00:02:22,140 Okay. 40 00:02:22,170 --> 00:02:24,120 Are the most important? 41 00:02:24,360 --> 00:02:27,750 Well, I would say not the most important. 42 00:02:28,450 --> 00:02:31,390 Okay, because there are other things. 43 00:02:33,440 --> 00:02:33,890 All right. 44 00:02:33,890 --> 00:02:37,370 So I can't actually pause the video even when I'm filming. 45 00:02:37,370 --> 00:02:40,760 If I pause the video, what happens is they give me a warning. 46 00:02:40,760 --> 00:02:45,590 So I'm going to try not to pause the video because I need to do a bit of editing so I can pause the 47 00:02:45,590 --> 00:02:48,610 video from time to time, but I will not pause the video at all. 48 00:02:48,620 --> 00:02:53,450 Okay, so meta keywords are the most important SEO factor. 49 00:02:53,450 --> 00:02:54,020 False. 50 00:02:54,050 --> 00:02:55,730 They're not the most important factor. 51 00:02:55,730 --> 00:02:57,710 I'm quite confident in that answer. 52 00:02:57,920 --> 00:03:00,650 Now let's move on to the next question, which is. 53 00:03:02,420 --> 00:03:05,030 E a y m y. 54 00:03:05,060 --> 00:03:07,850 L means your money, your life. 55 00:03:08,270 --> 00:03:10,610 You must yield loopholes your monthly Yahoo! 56 00:03:10,610 --> 00:03:11,480 Listing. 57 00:03:11,630 --> 00:03:13,580 Actually, none of the above. 58 00:03:14,060 --> 00:03:16,850 All right, so let's just click next. 59 00:03:17,800 --> 00:03:21,190 Which of the following is not recommended for long term SEO growth? 60 00:03:21,200 --> 00:03:24,460 Adding a lot of different keywords to a page, buying a lot of backlinks. 61 00:03:24,460 --> 00:03:25,540 Clickbaiting. 62 00:03:27,160 --> 00:03:30,370 Actually all of them, all of them are not recommended. 63 00:03:30,400 --> 00:03:32,020 The first one is keyword stuffing. 64 00:03:32,020 --> 00:03:33,370 It's a black hat SEO tactic. 65 00:03:33,370 --> 00:03:39,520 The next one is buying backlinks, which is also an SEO black hat tactic, and Clickbaiting is also 66 00:03:39,520 --> 00:03:40,900 a black hat SEO tactic. 67 00:03:40,900 --> 00:03:43,150 So I'm going to click all of the above. 68 00:03:43,150 --> 00:03:48,460 I'm quite confident the answer will be actually permit me because I'm going to drink a cup of water 69 00:03:48,460 --> 00:03:50,800 because I'm not allowed to pause the video here. 70 00:03:53,760 --> 00:03:59,520 Actually, I'm quite sorry for that, but I'm not allowed to pause the video while I'm taking the test 71 00:03:59,550 --> 00:04:01,080 because I need a cup of water. 72 00:04:01,650 --> 00:04:08,160 Now all links are treated the same, whether they are in the main navigational menu or in the body of 73 00:04:08,160 --> 00:04:09,000 a page. 74 00:04:09,210 --> 00:04:10,650 Actually, no. 75 00:04:10,650 --> 00:04:12,220 Not all links are treated the same. 76 00:04:12,270 --> 00:04:13,350 I'll just leave it at that. 77 00:04:13,770 --> 00:04:20,550 Now the three pillars of SEO are on page off page, user experience on page, keyword research, backlinks 78 00:04:20,670 --> 00:04:22,170 on page off page. 79 00:04:22,170 --> 00:04:22,980 Technical. 80 00:04:23,010 --> 00:04:23,520 Yeah. 81 00:04:23,520 --> 00:04:25,560 On page and off page and technical SEO. 82 00:04:25,650 --> 00:04:28,350 The Three Pillars of SEO. 83 00:04:28,710 --> 00:04:35,040 Now Google y m will update affected which industries. 84 00:04:35,070 --> 00:04:43,200 Now the Google updates actually affected the health industry, if I'm correct. 85 00:04:44,260 --> 00:04:45,460 Uh, not. 86 00:04:45,460 --> 00:04:45,730 Yeah. 87 00:04:45,730 --> 00:04:48,040 If it's your money, your life. 88 00:04:48,640 --> 00:04:51,160 So naturally it should be the finance industry. 89 00:04:51,400 --> 00:04:55,090 So I think one of the answers that we answered was wrong. 90 00:04:55,120 --> 00:04:57,880 So now we have six answers. 91 00:04:57,880 --> 00:04:59,140 So five, correct. 92 00:04:59,140 --> 00:04:59,860 One wrong. 93 00:04:59,890 --> 00:05:00,820 My bad. 94 00:05:00,850 --> 00:05:02,620 What is Fred update? 95 00:05:02,710 --> 00:05:07,570 The Fred update penalized websites that had quality backlinks part of the panda update. 96 00:05:07,570 --> 00:05:12,520 It's not a part of the panda update because the panda update is a distinct update. 97 00:05:12,550 --> 00:05:14,590 Has nothing to do with the Fred update. 98 00:05:14,680 --> 00:05:20,710 Penalized websites for having ads or affiliate backlinks, penalized websites for having duplicate content 99 00:05:20,710 --> 00:05:27,940 or affiliate links and affiliate links that had bad quality backlinks websites having ads and affiliate 100 00:05:27,940 --> 00:05:28,510 links. 101 00:05:28,510 --> 00:05:29,920 I'm going to go with this one. 102 00:05:29,920 --> 00:05:33,580 The third write ads and affiliate links. 103 00:05:34,440 --> 00:05:34,800 Okay. 104 00:05:34,800 --> 00:05:39,030 So how do you check on Google if your site is indexed? 105 00:05:39,120 --> 00:05:40,350 Index operator. 106 00:05:40,350 --> 00:05:41,250 Site Operator. 107 00:05:41,250 --> 00:05:41,560 Check. 108 00:05:41,580 --> 00:05:44,010 Operator The index operator. 109 00:05:45,030 --> 00:05:46,740 So that makes sense. 110 00:05:46,770 --> 00:05:55,640 Question nine out of exactly 10 or 40, how should local businesses acquire high quality backlinks now 111 00:05:55,650 --> 00:05:57,600 to acquire high quality backlinks? 112 00:05:58,140 --> 00:05:59,560 Get on business directory. 113 00:05:59,580 --> 00:06:00,620 Start creating blog posts. 114 00:06:00,630 --> 00:06:07,740 Build relationships with local businesses to exchange content and posts actually to acquire backlinks. 115 00:06:07,740 --> 00:06:10,020 There's not just one thing that you can do naturally. 116 00:06:10,020 --> 00:06:11,500 You should do a bunch of things. 117 00:06:11,520 --> 00:06:16,590 So creating blog posts is part of them because when you create blog posts, what ends up happening is 118 00:06:16,590 --> 00:06:20,880 that you will have a consistent website, you will have a brand. 119 00:06:21,510 --> 00:06:25,590 Also reaching out to business directories is another good practice. 120 00:06:25,800 --> 00:06:32,580 Building relationships with local businesses cannot really function if you don't have what to offer. 121 00:06:32,610 --> 00:06:37,400 So if you just have one blog post, nobody's going to be willing to exchange backlinks with you. 122 00:06:37,420 --> 00:06:40,210 So I'm going to go with all of the above. 123 00:06:40,690 --> 00:06:43,150 Okay, so it might seem weird. 124 00:06:43,820 --> 00:06:48,460 Choose the proper type of schema, local recipe event article. 125 00:06:48,490 --> 00:06:49,720 All of the above. 126 00:06:49,750 --> 00:06:51,970 The proper type of schema. 127 00:06:52,900 --> 00:06:56,320 Actually I'm going to go with article. 128 00:06:58,260 --> 00:06:58,890 All right. 129 00:06:58,950 --> 00:07:04,410 Um, I'm not sure of that answer, but Google Analytics and Google search console serve the same role. 130 00:07:04,410 --> 00:07:05,140 False. 131 00:07:05,900 --> 00:07:07,250 This one is pretty obvious. 132 00:07:07,280 --> 00:07:10,190 What are the main parts of on page SEO? 133 00:07:10,400 --> 00:07:13,940 Title Tag URL, h1, Meta Description. 134 00:07:13,940 --> 00:07:18,320 All of those are on page SEO factors, so I'm going to choose all of the above. 135 00:07:18,980 --> 00:07:20,450 Hit, save and continue. 136 00:07:21,680 --> 00:07:30,890 Which of the hreflang tag for English in Australia, which is the hreflang tag for English in Australia? 137 00:07:31,860 --> 00:07:33,840 Uh, in Australia. 138 00:07:35,140 --> 00:07:37,300 It's actually definitely not us. 139 00:07:37,510 --> 00:07:39,670 So it's it's the second one. 140 00:07:39,670 --> 00:07:41,500 So let's go with the second one. 141 00:07:42,540 --> 00:07:43,120 Right. 142 00:07:43,950 --> 00:07:51,870 The sitemap should be located in the robot text file so it can be crawled and indexed by search engine 143 00:07:51,870 --> 00:07:52,740 bots. 144 00:07:52,860 --> 00:07:54,630 Yeah, true. 145 00:07:54,900 --> 00:07:58,420 So which or what isn't a factor in link building? 146 00:07:58,440 --> 00:07:59,520 Page Rank. 147 00:07:59,640 --> 00:08:01,020 Page authority. 148 00:08:01,050 --> 00:08:02,520 Cost per click. 149 00:08:03,450 --> 00:08:08,160 It's actually cost per click because page rank dictates. 150 00:08:08,190 --> 00:08:14,320 Page authority is also important when it comes to link building because nobody is going to really accept 151 00:08:14,340 --> 00:08:20,580 a link back to you if you don't have a good page rank and a good page authority. 152 00:08:20,730 --> 00:08:27,450 So and actually, by the way, page rank and page authority are two different things. 153 00:08:27,450 --> 00:08:29,640 But just like I said, this is not an SEO course. 154 00:08:29,910 --> 00:08:31,140 I'm going to go for cost per click. 155 00:08:31,170 --> 00:08:34,680 It's pretty obvious commercial businesses that create Google. 156 00:08:34,680 --> 00:08:37,380 My business accounts are highly favored by Google. 157 00:08:38,420 --> 00:08:41,580 Um, actually, no, I'm not. 158 00:08:41,580 --> 00:08:44,040 Not not necessarily. 159 00:08:44,040 --> 00:08:44,340 Right. 160 00:08:44,340 --> 00:08:50,610 Even though some people might lean towards the other way, it might be wrong what I answered, but I'm 161 00:08:50,610 --> 00:08:51,540 confident in it. 162 00:08:51,930 --> 00:08:55,770 More users use desktops to search rather than mobiles. 163 00:08:56,310 --> 00:09:02,280 No, not necessarily, because nowadays most people use mobiles. 164 00:09:02,310 --> 00:09:03,960 So I'm going to go for false. 165 00:09:04,170 --> 00:09:06,360 Who created the term domain authority? 166 00:09:06,840 --> 00:09:16,290 Domain authority or De is actually was created by Moz because Google created PageRank. 167 00:09:17,250 --> 00:09:19,530 Moz has created domain authority. 168 00:09:19,530 --> 00:09:23,850 So I'm going to lean towards Moz now for the next next step. 169 00:09:23,850 --> 00:09:26,760 What landing page impacts users the most? 170 00:09:27,580 --> 00:09:29,740 It's actually the landing page. 171 00:09:30,130 --> 00:09:32,830 What landing page impacts users the most? 172 00:09:32,860 --> 00:09:35,920 It's the landing page or the home page. 173 00:09:35,920 --> 00:09:37,180 So one of them. 174 00:09:37,420 --> 00:09:40,930 Okay, so what landing page impacts users the most? 175 00:09:41,770 --> 00:09:45,580 Normally the landing page is usually the home page. 176 00:09:45,850 --> 00:09:46,570 So. 177 00:09:46,570 --> 00:09:51,730 So it makes sense to answer home page because it's the landing page. 178 00:09:51,850 --> 00:09:59,980 But there is no actually landing pages is in most cases it's it's set that way for funnels. 179 00:10:00,010 --> 00:10:04,450 There's a landing page, but home page is usually the landing page. 180 00:10:04,450 --> 00:10:05,620 I hope that makes sense. 181 00:10:05,650 --> 00:10:07,450 What are natural links? 182 00:10:07,480 --> 00:10:10,900 Natural links are links that you get without asking for them. 183 00:10:10,900 --> 00:10:17,170 For example, Amazon doesn't ask for backlinks, but most websites do link to them even when Amazon 184 00:10:17,170 --> 00:10:18,100 doesn't ask. 185 00:10:18,130 --> 00:10:20,770 That is what is called organic links. 186 00:10:20,770 --> 00:10:25,960 And so I'm going to lean towards organically made, organically made. 187 00:10:25,960 --> 00:10:32,170 So the website in question does not actually go and beg for backlinks. 188 00:10:32,200 --> 00:10:40,660 Long tail keywords search phrases that contain one long word, phrases that contain two or fewer words. 189 00:10:40,690 --> 00:10:44,180 Very specific phrases containing three or more words. 190 00:10:44,180 --> 00:10:48,050 It's almost non-existent in the practice. 191 00:10:48,860 --> 00:10:50,500 Of SEO. 192 00:10:50,540 --> 00:10:58,370 Actually, I'm going to lean towards phrases that contain two, not not two or fewer words and very 193 00:10:58,370 --> 00:11:00,750 specific phrases containing three or more words. 194 00:11:00,770 --> 00:11:06,080 Not that certain phrases that contain one long word. 195 00:11:06,410 --> 00:11:08,660 The first one is also not good. 196 00:11:09,020 --> 00:11:11,720 Very specific phrases containing three or more. 197 00:11:12,200 --> 00:11:13,700 Two or fewer. 198 00:11:14,790 --> 00:11:15,180 Um. 199 00:11:17,110 --> 00:11:21,490 Actually, I'm quite lost in between the second and the third question. 200 00:11:21,580 --> 00:11:22,630 The third answer. 201 00:11:23,440 --> 00:11:28,030 Because long tail keywords are long, so they're most likely more than two words. 202 00:11:28,210 --> 00:11:32,200 So they can be more two or more words. 203 00:11:32,350 --> 00:11:34,030 So I'm going to lean towards the third. 204 00:11:35,470 --> 00:11:37,210 Hopefully that will work. 205 00:11:37,630 --> 00:11:43,270 You should use both Http and Https pages on your website for it to operate adequately. 206 00:11:43,600 --> 00:11:45,790 No, actually no. 207 00:11:46,570 --> 00:11:50,470 Just one of them will suffice and it's usually Https. 208 00:11:50,500 --> 00:11:57,190 Will the search change if I type a word in all caps or lowercase letters? 209 00:11:57,430 --> 00:11:58,420 No. 210 00:11:58,720 --> 00:11:59,160 Okay. 211 00:11:59,170 --> 00:12:02,290 No, because that doesn't impact. 212 00:12:02,410 --> 00:12:02,980 Right. 213 00:12:02,980 --> 00:12:11,620 So the lowercase or uppercase, it doesn't impact if someone searches for, let's say, a brain or brain 214 00:12:11,620 --> 00:12:18,410 neuroscience, even if you have written neuroscience in caps, that will not impact the search. 215 00:12:18,430 --> 00:12:19,510 You will still appear. 216 00:12:19,510 --> 00:12:21,600 If you've done SEO quite well. 217 00:12:21,610 --> 00:12:23,640 So will the search change? 218 00:12:23,650 --> 00:12:25,600 No, that's the correct answer. 219 00:12:26,110 --> 00:12:29,080 How should you tag outbound links from your site? 220 00:12:29,350 --> 00:12:35,870 Outbound links from your site sponsored false UGC or false? 221 00:12:35,900 --> 00:12:36,080 A. 222 00:12:36,110 --> 00:12:36,320 B. 223 00:12:36,320 --> 00:12:36,560 C. 224 00:12:36,590 --> 00:12:37,040 False. 225 00:12:37,070 --> 00:12:37,280 B. 226 00:12:37,280 --> 00:12:37,520 C. 227 00:12:37,550 --> 00:12:38,360 False. 228 00:12:38,360 --> 00:12:43,700 And so nofollow is actually the one to go for. 229 00:12:44,240 --> 00:12:46,010 Outbound links. 230 00:12:47,460 --> 00:12:52,110 Now, A, B and C means first, second and third. 231 00:12:52,140 --> 00:12:54,240 B and C means second and third. 232 00:12:54,330 --> 00:12:56,670 But I'm just going to go with no follow. 233 00:12:57,400 --> 00:13:01,900 Next, Which sitemap format is best used for SEO? 234 00:13:02,680 --> 00:13:07,240 The best sitemap format for SEO is XML. 235 00:13:08,500 --> 00:13:10,000 I'm going to click next. 236 00:13:10,030 --> 00:13:13,750 How is keyword density used to optimize on page SEO? 237 00:13:14,470 --> 00:13:20,620 Keyword density naturally, including keywords to make a page relevant to user's query will help improve 238 00:13:20,620 --> 00:13:21,940 your rank on SERPs. 239 00:13:22,580 --> 00:13:25,430 If you put enough keywords on a page, that's false. 240 00:13:25,460 --> 00:13:28,820 Having at least 15 false keyword density doesn't matter. 241 00:13:28,820 --> 00:13:29,500 False. 242 00:13:29,510 --> 00:13:35,030 So the first the first answer is the right one because you want to sound natural in your in the way 243 00:13:35,030 --> 00:13:38,660 that you put and the way that you include the keyword. 244 00:13:38,690 --> 00:13:40,280 You don't want to sound robotic. 245 00:13:40,310 --> 00:13:42,770 You don't want to create content that is made for SEO. 246 00:13:42,860 --> 00:13:47,330 On the other hand, you want to make sure that your keywords flow naturally. 247 00:13:47,540 --> 00:13:48,230 Okay. 248 00:13:48,230 --> 00:13:49,940 And so I'll go with the first one. 249 00:13:50,330 --> 00:13:51,890 That's the correct answer. 250 00:13:51,890 --> 00:13:55,130 If your website is penalized by Google, what should you do? 251 00:13:55,400 --> 00:13:58,310 Naturally, you should revise. 252 00:13:58,460 --> 00:14:03,050 Alright, so the first answer is revise inadequate content of your site. 253 00:14:03,530 --> 00:14:05,060 Wait for Google to recrawl. 254 00:14:05,060 --> 00:14:08,720 Contact Google Support content Google Webmaster. 255 00:14:09,560 --> 00:14:13,540 So the first question, the first answer is good. 256 00:14:13,550 --> 00:14:17,210 Okay, so it's revised inadequate content of your site. 257 00:14:17,210 --> 00:14:24,270 So the first the first the plan of action here or the action plan is to go and find out what's wrong 258 00:14:24,300 --> 00:14:27,840 to fix it and then also to contact Google support. 259 00:14:27,840 --> 00:14:33,440 But here, obviously, we're only allowed to to check one. 260 00:14:33,450 --> 00:14:39,210 So we'll go with the first one because if you have done something wrong, even if you contact Google 261 00:14:39,210 --> 00:14:41,640 support, you have messed up because you've done wrong. 262 00:14:41,640 --> 00:14:44,610 You can't call Google and say hello. 263 00:14:44,820 --> 00:14:45,990 Are you Google support? 264 00:14:45,990 --> 00:14:47,580 Yes, we are Google support. 265 00:14:47,670 --> 00:14:51,210 I know I messed up, but please just give me my website back. 266 00:14:51,450 --> 00:14:54,390 They're actually not going to do that because they're going to tell you you've messed up. 267 00:14:54,390 --> 00:14:55,730 You didn't respect the law. 268 00:14:55,740 --> 00:15:00,720 So the first rule of business, first of all, go and fix the mess. 269 00:15:00,720 --> 00:15:08,430 And then if you want to contact Google support later and what you call file a, I just say not complaint, 270 00:15:08,430 --> 00:15:15,540 but file a, let's just say for them to go back and reconsider. 271 00:15:15,570 --> 00:15:22,290 Okay, Long tail keywords result in high purchases because it's closer to what users are looking for. 272 00:15:22,290 --> 00:15:25,830 Most users search the terms that drives volume and traffic to your product. 273 00:15:26,430 --> 00:15:32,010 The third one is definitely not the case because long tail keywords have very low traffic. 274 00:15:32,740 --> 00:15:34,450 More users search the terms? 275 00:15:34,450 --> 00:15:38,620 No, because more users search for generic terms. 276 00:15:38,620 --> 00:15:44,680 And it's actually I would say it's the first answer because most people that use long tail keywords 277 00:15:44,680 --> 00:15:46,180 are targeted. 278 00:15:46,420 --> 00:15:54,250 So, for example, if you if you look for the best coffee blender, chances are you're looking for a 279 00:15:54,250 --> 00:15:55,150 coffee blender. 280 00:15:55,150 --> 00:15:56,740 So you're a serious customer. 281 00:15:56,740 --> 00:16:01,720 You have high purchase intent as opposed to if you're just searching for coffee, then you might just 282 00:16:01,720 --> 00:16:06,910 probably be conducting a search for school or you just might be looking for information about coffee, 283 00:16:07,160 --> 00:16:09,010 how much calories are in coffee. 284 00:16:09,850 --> 00:16:12,220 So I will lean towards the first question. 285 00:16:12,250 --> 00:16:17,800 The first answer, How do you update Google about your revised page? 286 00:16:17,860 --> 00:16:23,230 Submit the page URL to Google index, Share it on our social media accounts. 287 00:16:23,260 --> 00:16:28,000 Ping Google submit the page URL on Google Search now. 288 00:16:28,000 --> 00:16:35,660 First wrong third Wrong fourth submit the page URL on Google Search is also wrong. 289 00:16:35,990 --> 00:16:37,490 I'll go with the second one. 290 00:16:38,140 --> 00:16:40,120 It's indexing the URL. 291 00:16:40,360 --> 00:16:44,830 That's what's actually going to make you accomplish that. 292 00:16:44,860 --> 00:16:46,870 How does Google handle keyword density? 293 00:16:46,900 --> 00:16:49,330 Google doesn't calculate keyword density anymore. 294 00:16:49,360 --> 00:16:54,550 Using your main keywords frequently throughout your pages will help you get noticed by Google's PageRank. 295 00:16:54,580 --> 00:17:01,360 Google frowns upon keyword stuffing to increase keyword density and may result in penalization. 296 00:17:02,180 --> 00:17:02,780 All right. 297 00:17:03,410 --> 00:17:07,760 So for keyword density, as long as you're not overdoing it, it's okay. 298 00:17:07,970 --> 00:17:11,810 So if you're doing keyword stuffing, what will end up happening? 299 00:17:11,810 --> 00:17:16,910 You will get penalized using your main keywords frequently throughout your pages will help you get noticed. 300 00:17:16,910 --> 00:17:21,530 That's not true because that's made for made for SEO content. 301 00:17:21,560 --> 00:17:23,480 Google doesn't calculate keyword density. 302 00:17:23,480 --> 00:17:27,080 That's also not true because Google calculates keyword density. 303 00:17:27,110 --> 00:17:33,530 Google frowns upon keyword stuffing to increase keyword density and may result in penalization. 304 00:17:33,680 --> 00:17:36,710 That is actually true. 305 00:17:36,890 --> 00:17:39,080 So I will go with the third. 306 00:17:39,710 --> 00:17:40,370 Okay. 307 00:17:40,460 --> 00:17:42,020 Now next question. 308 00:17:42,020 --> 00:17:45,320 Which of the following are important for on page SEO? 309 00:17:45,350 --> 00:17:51,950 Title Tag Meta Description URL All of the above actually, because all of those are on page SEO tactics 310 00:17:52,670 --> 00:17:54,350 while optimizing your website. 311 00:17:54,350 --> 00:17:57,230 Is it important to generate the right type of traffic? 312 00:17:58,270 --> 00:18:02,440 How this bounce rate help inform this bounce rate is. 313 00:18:02,440 --> 00:18:06,480 Actually let me let me try to explain this as fast as possible. 314 00:18:06,490 --> 00:18:08,020 I think we have more than enough time. 315 00:18:08,020 --> 00:18:12,610 We actually have 22 more minutes and there's only nine questions to go now. 316 00:18:12,610 --> 00:18:14,200 Actually, eight questions to go. 317 00:18:14,200 --> 00:18:21,280 So so bounce rate is actually when you go to a website and you just click out of it as fast as possible, 318 00:18:21,490 --> 00:18:25,810 that that tells Google that you didn't find what you were looking for in that website. 319 00:18:25,930 --> 00:18:32,740 So if a website has a high bounce rate, what that tells Google is that that website is not an appropriate 320 00:18:32,740 --> 00:18:36,460 website to show for those specific searches. 321 00:18:36,460 --> 00:18:40,780 So they will just kick you down the bottom of the search results. 322 00:18:41,490 --> 00:18:45,120 Usually the bounce rate should not be more than 40%. 323 00:18:45,570 --> 00:18:47,550 Some people say 60%. 324 00:18:47,670 --> 00:18:50,700 I would lean towards 40%, not more than 40%. 325 00:18:50,700 --> 00:18:55,320 Because if it's more than 40%, then you are not satisfying the customers. 326 00:18:55,320 --> 00:18:58,500 And if you're not satisfying the customers, it's not bad. 327 00:18:58,500 --> 00:19:00,720 And also how bounce rate is calculated. 328 00:19:00,720 --> 00:19:03,000 It's actually calculate like this. 329 00:19:03,030 --> 00:19:09,300 If someone goes to a web page and then quickly, quickly clicks close, that is considered a bounce 330 00:19:09,300 --> 00:19:10,830 rate, right? 331 00:19:10,860 --> 00:19:17,400 But if they go to a website and they spend actually, I think more than 30s, that is not considered 332 00:19:17,400 --> 00:19:24,570 as a bounce rate because at least they crawled and they viewed and they had the time to see the website. 333 00:19:24,570 --> 00:19:27,240 So it's not considered bounce rate. 334 00:19:27,240 --> 00:19:31,340 While optimizing your website is important to generate the right type of traffic. 335 00:19:31,350 --> 00:19:33,180 How this bounce rate help inform. 336 00:19:33,180 --> 00:19:38,220 This shows the percentage of users who entered the website and then went on to visit additional pages 337 00:19:38,250 --> 00:19:43,600 shows the percentage of users who entered the website and then left without viewing any other page showed 338 00:19:43,600 --> 00:19:47,050 the percentage of users who decided to go back to the source from which they found. 339 00:19:47,050 --> 00:19:53,620 Your site shows the percentage of users who left your website within 10s of viewing the first page. 340 00:19:54,130 --> 00:19:54,910 So. 341 00:19:55,510 --> 00:20:00,670 The second one shows the percentage of users who entered the website and then left without using viewing 342 00:20:00,670 --> 00:20:02,200 any other page. 343 00:20:02,620 --> 00:20:07,840 The third shows the percentage of users who decided to go back to the source from which they found your 344 00:20:07,840 --> 00:20:08,500 site. 345 00:20:08,530 --> 00:20:12,280 I would lean towards the third because that tells you that they're alienated. 346 00:20:12,280 --> 00:20:14,240 They just want to they just want to run away. 347 00:20:14,260 --> 00:20:17,680 So what's the runaway button is the go back button. 348 00:20:17,680 --> 00:20:21,160 That's bounce rate and it's not 10s. 349 00:20:21,310 --> 00:20:23,200 What is a form of black hat? 350 00:20:23,260 --> 00:20:25,740 SEO, Private blog networks? 351 00:20:25,750 --> 00:20:26,560 Yes. 352 00:20:26,590 --> 00:20:27,550 Overoptimize. 353 00:20:27,550 --> 00:20:28,510 All descriptions? 354 00:20:28,510 --> 00:20:29,020 Yes. 355 00:20:29,050 --> 00:20:29,890 Webrings. 356 00:20:29,890 --> 00:20:30,370 Yes. 357 00:20:30,400 --> 00:20:31,450 Gateway Pages. 358 00:20:31,450 --> 00:20:32,230 Yes. 359 00:20:32,230 --> 00:20:33,700 So all of the above. 360 00:20:33,940 --> 00:20:35,630 That's the correct answer. 361 00:20:35,650 --> 00:20:38,050 Now let's move on to the next question. 362 00:20:38,230 --> 00:20:43,900 How would you determine which city has the most interest for a search keyword? 363 00:20:44,440 --> 00:20:45,640 Google Trends. 364 00:20:46,060 --> 00:20:47,550 Google Trends will tell you. 365 00:20:47,560 --> 00:20:50,740 It will tell you which city has the most interest for a search keyword. 366 00:20:51,580 --> 00:20:54,490 What is the rel canonical tag used for? 367 00:20:54,490 --> 00:20:59,540 To point users to the master page to help search engines identify the master page and resolve duplicate 368 00:20:59,540 --> 00:21:05,180 content issues to help search engines and users with 300 301 redirect. 369 00:21:05,600 --> 00:21:07,700 I would lean towards the second one. 370 00:21:08,090 --> 00:21:08,780 Okay. 371 00:21:09,110 --> 00:21:14,330 Because sometimes you might have a URL that is repeated twice. 372 00:21:14,990 --> 00:21:16,730 Okay, that can happen. 373 00:21:16,760 --> 00:21:17,060 Okay. 374 00:21:17,060 --> 00:21:20,110 So you might you might have that, you might have that issue. 375 00:21:20,120 --> 00:21:28,130 And so when you use the rel canonical tag, it's basically to tell Google how to differentiate between 376 00:21:28,130 --> 00:21:34,760 these two URLs because Google might think it might be might be confused or what is what what is what 377 00:21:34,770 --> 00:21:40,490 URL is what both of them are have the same URL, both of them have the same title. 378 00:21:40,490 --> 00:21:44,630 For example, top ten best exercises for chest. 379 00:21:44,660 --> 00:21:46,850 Both of them have the same domain. 380 00:21:46,850 --> 00:21:52,880 For example fitness Vault.com slash top ten best exercises for chest. 381 00:21:53,030 --> 00:21:59,840 So when you use the canonical tag, you can tell Google that this is you. 382 00:21:59,840 --> 00:22:04,670 You change the tag of a page to differentiate between each page. 383 00:22:04,670 --> 00:22:12,980 Next, Google's algorithm is known to have many How many signals Actually Google's algorithm. 384 00:22:15,040 --> 00:22:18,160 I would guess it's 250 plus. 385 00:22:19,100 --> 00:22:20,070 I'm not sure. 386 00:22:20,090 --> 00:22:20,750 Okay. 387 00:22:21,200 --> 00:22:26,000 This may be wrong, but I'm not sure these are really some some difficult questions. 388 00:22:26,270 --> 00:22:28,460 What was the former name for Google? 389 00:22:28,490 --> 00:22:29,510 Google. 390 00:22:29,690 --> 00:22:30,230 Okay. 391 00:22:30,230 --> 00:22:33,410 Well, Google search Search index. 392 00:22:33,410 --> 00:22:34,910 Webmaster Tools. 393 00:22:35,870 --> 00:22:37,940 Um, goggles. 394 00:22:38,300 --> 00:22:40,220 The former name for Google. 395 00:22:40,370 --> 00:22:47,030 I think I might have to search this on a phone, but I'm probably going to lean towards Google search. 396 00:22:47,420 --> 00:22:47,990 I don't know. 397 00:22:48,080 --> 00:22:48,680 Just my guts. 398 00:22:48,890 --> 00:22:50,180 My gut tells me that. 399 00:22:51,580 --> 00:22:55,810 Putting as many semantically related keywords in anchor text is a good strategy. 400 00:22:55,840 --> 00:22:56,920 Yes. 401 00:22:56,920 --> 00:22:57,910 Yes. 402 00:22:57,940 --> 00:23:03,220 It's actually when you're when you're linking using an anchor text, it's better off to be an anchor 403 00:23:03,220 --> 00:23:06,910 text that is related to the website or the web page that you're linking to. 404 00:23:07,240 --> 00:23:11,060 Internal linking is a good strategy in SEO because it helps identify images. 405 00:23:11,080 --> 00:23:15,750 You know, it helps users and search engines navigate your website and establish your site architecture. 406 00:23:15,760 --> 00:23:20,200 Yes, it gives users a break on the page and sends you to another website. 407 00:23:20,230 --> 00:23:20,800 No. 408 00:23:20,800 --> 00:23:22,810 So I will go for the second one. 409 00:23:23,050 --> 00:23:25,180 The second one is definitely correct. 410 00:23:25,210 --> 00:23:29,530 Next, internal and external links are scored differently by Google. 411 00:23:29,920 --> 00:23:32,710 Yes, naturally. 412 00:23:32,710 --> 00:23:33,520 Yes. 413 00:23:33,700 --> 00:23:35,050 But yeah. 414 00:23:35,050 --> 00:23:36,250 So I'm going to lean towards. 415 00:23:36,250 --> 00:23:36,730 True. 416 00:23:37,250 --> 00:23:38,330 This is the last. 417 00:23:38,330 --> 00:23:38,540 Okay. 418 00:23:38,540 --> 00:23:40,280 So let's see, what was the result? 419 00:23:40,280 --> 00:23:40,700 Yes. 420 00:23:40,700 --> 00:23:42,110 We want to end the test. 421 00:23:43,200 --> 00:23:46,650 So we pass actually, we pass with a relatively high score. 422 00:23:47,220 --> 00:23:51,080 33 correct questions, 82%. 423 00:23:51,090 --> 00:23:52,520 Congratulations. 424 00:23:52,530 --> 00:23:55,410 Some of the questions I think were too far fetched. 425 00:23:55,440 --> 00:24:01,320 So they didn't really need to ask us questions like what was the name of the previous name of Google? 426 00:24:02,430 --> 00:24:11,250 So so some things are really not that necessary, but 82%, not bad, even though I wanted it to be 427 00:24:11,250 --> 00:24:11,970 100%. 428 00:24:11,970 --> 00:24:13,320 But you cannot do that. 429 00:24:13,320 --> 00:24:19,740 And also, if you get six on 10 or 6 out of ten, you pass because it's 60%. 430 00:24:19,740 --> 00:24:21,420 That's what's required of you. 431 00:24:21,420 --> 00:24:24,720 So we're already above the 62%. 432 00:24:24,720 --> 00:24:31,350 So what was your overall impression of impression of the test content, including relevance coverage 433 00:24:31,350 --> 00:24:35,490 of important concepts and clarity of possible answers? 434 00:24:35,520 --> 00:24:40,830 I would say I'm third if you would like to provide any specific comments or suggestions related to Question 435 00:24:40,830 --> 00:24:43,330 one, please put them in the inbox. 436 00:24:44,840 --> 00:24:45,500 All right. 437 00:24:46,460 --> 00:24:50,420 So what I would say is I would say some questions. 438 00:24:51,350 --> 00:24:53,690 Were unnecessary. 439 00:24:55,450 --> 00:24:59,710 Such as what was the previous. 440 00:25:00,400 --> 00:25:01,930 Name of Google. 441 00:25:02,080 --> 00:25:06,730 I don't see how knowing what was the previous name of Google is going to help you become an SEO master. 442 00:25:06,940 --> 00:25:07,690 Okay. 443 00:25:07,690 --> 00:25:14,860 And so the second one, what was your overall impression of the test procedure format? 444 00:25:15,340 --> 00:25:17,890 I would say it's excellent. 445 00:25:17,900 --> 00:25:20,590 So I don't have any comment to add on that one. 446 00:25:21,040 --> 00:25:25,540 Did you find any errors in the questions such as incorrect grammar spelling mistakes? 447 00:25:25,540 --> 00:25:26,500 Actually, no. 448 00:25:27,040 --> 00:25:27,750 And such. 449 00:25:27,850 --> 00:25:28,600 I can just submit. 450 00:25:28,600 --> 00:25:32,590 The only issue I have is just like I said, some questions are unnecessary. 451 00:25:32,590 --> 00:25:34,570 So now back to Fiverr.com. 452 00:25:34,570 --> 00:25:35,920 We've passed the test. 453 00:25:35,950 --> 00:25:38,710 Now you can allow us to post the gig. 454 00:25:38,740 --> 00:25:42,070 This was one of the most troublesome gigs we ever posted. 455 00:25:42,100 --> 00:25:43,810 We succeeded in the test. 456 00:25:44,450 --> 00:25:45,810 So congratulations. 457 00:25:45,830 --> 00:25:49,820 Go ahead and start your SEO journey on Fiverr. 458 00:25:49,820 --> 00:25:55,880 And if you ever need any help to pass the test, please let me know in the Q&A section, even though 459 00:25:55,880 --> 00:25:57,860 that might be considered cheating by many. 460 00:25:57,860 --> 00:26:04,820 But I've already cheated by showing you how to pass the exam and we didn't use ChatGPT. 461 00:26:04,850 --> 00:26:12,050 As you've seen, I've just used my pure knowledge as an SEO master and from five plus years of experience 462 00:26:12,050 --> 00:26:13,940 in the digital marketing field. 463 00:26:14,240 --> 00:26:20,180 And so I'll see you in the next lecture or the next section where we're going to go ahead and I'll show 464 00:26:20,180 --> 00:26:24,380 you another way of earning money online using ChatGPT. 465 00:26:24,500 --> 00:26:26,150 Stay tuned and I'll see you next. 40383

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