All language subtitles for 17. Blog Post SEO Optimization - Part 2 (1)

So I actually went ahead and made everything bold.

I made all the questions bold this way.

This actually looks better now.

Don't mind this, bosses.

That's not a mistake.

Because like I said, there could be more bosses in the same company.

Now, everything is set right now.

Now, let's go back to our blog over here.

And over here on the blog, there is an image.

Now we can take that image and we can actually take a print screen of it.

So here, BBC, it displays the BBC.

If I scroll down now, we can't see the images anymore, so I'm just going to go ahead and refresh the

page.

And normally this should appear or the image is on the website should start to appear now.

Yeah.

So here we have this particular image.

Now it's not an image, it's actually a video.

You can take a print screen of that because we want to make that the hero image of our blog.

So let's take a print screen of that.

And for the blog, remember that the size should be 1200 by 630.

So go to Canva and create a size of a 1200 by 6630.

And I'm going to paste the image right now.

Right.

So first of all, let me go back here because I need to take a print screen pretty clearly.

So let me just take a print screen again.

Let me come back right So you can see it was pasted.

So let me just crop this from here to here.

Click here again.

Crop.

I'm just going to crop this image and I'm going to click the image right hand side set image as background.

Now still there's a little bit of cropping that needs to be done.

So I'm going to maybe, right, so click, maybe make it a little bigger like this.

Zoom out a little bit.

Make it a little bigger from here.

And you can even go ahead and use doll E to extend the image, make it bigger.

So right now I'm satisfied with the image the way it is.

I'm going to click on it.

I know I said I'm satisfied.

I'm adding a little bit more contrast to it.

And so I'm going to go here and name it.

Blog Image one.

So this is the image of the blog.

Number one, I'm going to download this.

Download again.

And let me go back to the Gutenberg editor.

And what I want you to do here, I want you to click on post.

Make sure that you are clicking on the settings.

Click on post.

Scroll down over here and if you scroll down you can see here Featured image, click on it.

And right here you can set a featured image.

Click set a featured image upload.

Lets upload the image from our computer and later on we can even add a category to this post.

Now, like I said at the beginning, setting up categories for your post is pretty useful not only for

organization purposes, but people also know what you're talking about.

So when you set sports news, journalist news, politics, news, all of that is pretty good.

So over here we've added an image except for this image right here doesn't have an alt text, so I'm

going to click on my image.

But later on I'm going to show you why you should add an alt text because from an SEO perspective,

the alt text should contain your focus.

Key phrase.

Right now let's click on publish.

And over here publish again.

And right now let's go ahead and start using Rankmath to optimise our blog posts for SEO.

Now over here, if I close and if you click on here, you can see that we have a score, an SEO score

of eight on a scale of 100, which is absolutely not cool.

Okay.

And that's because we don't have a focus key phrase and we didn't do a bunch of stuff, a bunch of SEO

optimization stuff.

Now here the focus key phrase that we're going to use is Ken Bruce.

Now, Ken Bruce is the name of the guy which the Post is about.

So I'm going to use his name and I want you to copy and paste his name on the focus keyword.

And right away, right after we pasted this name, you can see that we went from 8 to 64 on a scale

of 100in terms of SEO.

Now that's a pretty good optimization.

Pretty neat, isn't it?

So here click on edit snippet and when you click on edit snippet, make sure that the name of the guy

is integrated in the permalink.

Now, the permalink should always be in this structure.

It should be a keyword tag, keyword tag, keyword and that.

So here it is, 100 in size.

Now it should be 75.

No more.

Now, I'm going to remove some words over here because I want to make it 75.

Now, the most important thing is that Ken Bruce needs to appear.

Over there.

Right.

So here I'm going to remove as.

I want it to be 75.