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1
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[upbeat music]
2
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- Hey.
3
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- Yeah, he wore that every day,
and I snuck out with it.
4
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That's why Mark hired me,
'cause I worked with Walter.
5
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- She was feelingsuper nostalgic.
6
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- I was.
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- She went
to visit Walter's grave
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and Jack Lemmon.
- I did.
9
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- [laughs]
10
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- This job sucks.
11
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- I love it here.
- Now I'm late.
12
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[mimics spitting]
13
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[laughs]
14
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- Mm-hmm.
- [laughs]
15
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[upbeat hip-hop music]
16
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♪ ♪
17
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[dynamic music]
18
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♪ ♪
19
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- Hey, what's going on?
No worries.
20
00:01:10,320 --> 00:01:11,905
- [unintelligible]
- How we doin'?
21
00:01:11,988 --> 00:01:13,490
- Mark.
- Mark, Shey.
22
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- Nice to meet you.
- Pleasure. Pleasure's mine.
23
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- What's up there, man?
Nice to meet you.
24
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Pleasure.
- As well.
25
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♪ ♪
26
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- Thanks for being here.
27
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Well, you know,
Shey had reached out
28
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and seen the brand and--
- Love that.
29
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- Yeah.
- I already wear
30
00:01:30,048 --> 00:01:31,633
clothes like this
from day to day.
31
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And I go with people
and organizations,
32
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businesses that I align with,
like, with my values.
33
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- We think Mylesis an absolute superstar.
34
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It's an important opportunityto give athletes
35
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a chance to investin the business
36
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and help grow the brand,so see who has
37
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that kindof entrepreneurial spirit
38
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that is in sync with ours.
39
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We've got a lot of reach,
40
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so we're gonna utilize
all that reach.
41
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- Other companies wanted
to kind of pitch him
42
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as a football athlete.
43
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Let's not just typecast him
as a football player.
44
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He's an athlete.
Basketball next week.
45
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- I know I saw that.
- You know, football, training,
46
00:02:01,830 --> 00:02:03,289
fitness, the whole nine.
- And then also
47
00:02:03,373 --> 00:02:04,707
continue to prove people wrong
48
00:02:04,791 --> 00:02:06,751
about how people try
to put you in a box.
49
00:02:06,835 --> 00:02:08,837
You know what I mean, I've been
doing that forever, but--
50
00:02:08,920 --> 00:02:12,257
- What box do you think
you're in now?
51
00:02:12,340 --> 00:02:13,716
- You know. What the fuck?
52
00:02:13,800 --> 00:02:15,468
It'd be the fucking wooden one.
53
00:02:15,552 --> 00:02:17,262
[laughter]
54
00:02:17,345 --> 00:02:18,972
- He said--
55
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- We'll do this shit.
- That's cool.
56
00:02:20,723 --> 00:02:22,183
Who have you guys
done stuff with?
57
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- Ladder Sport.
We're working with Tonal now.
58
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He just signed a pretty big
partnership with Reebok.
59
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- A shoe, like, cross-trainer?
- Yeah.
60
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That was one of the bigger
things that we wanted to do.
61
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It really made sense in regard
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to translate athleticism
and fitness
63
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and healthiness
across that campaign.
64
00:02:35,363 --> 00:02:38,116
- Yeah, I mean, that's--
everything that you described
65
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really speaks
to our brand a lot.
66
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What inspired me
about these guys
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is, they don't cut corners.
68
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They don't do things
the easy way. [laughs]
69
00:02:47,959 --> 00:02:49,335
- We're doing good now.
70
00:02:49,419 --> 00:02:51,588
We've had a great, great year,
and, you know,
71
00:02:51,671 --> 00:02:53,214
product just keeps
getting better,
72
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people loving everything
that we're doing.
73
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- So let's see if we can
figure something out, you know?
74
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- Yeah.
- Yeah.
75
00:02:59,137 --> 00:03:01,723
- When we thought about
expanding the opportunity
76
00:03:01,806 --> 00:03:04,267
for people to be part
of Municipal at a--
77
00:03:04,350 --> 00:03:06,811
really,as a strategic investor,
78
00:03:06,895 --> 00:03:09,898
we started with, who are people
that are going to buy
79
00:03:09,981 --> 00:03:12,859
into our vision but helptake it to another level
80
00:03:12,942 --> 00:03:15,194
and somebody
that's not just gonna wanna
81
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wear our stuff because
they think it's cool
82
00:03:17,780 --> 00:03:20,617
but really be a part
of helping change
83
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a category and build something
from the ground floor?
84
00:03:23,870 --> 00:03:26,247
- Don't you think the Reebok
thing is a direct conflict?
85
00:03:26,331 --> 00:03:27,790
- Kinda, yeah.
- Right.
86
00:03:27,874 --> 00:03:29,250
- Kinda, yeah.
- I mean, that bummed me out.
87
00:03:29,334 --> 00:03:30,668
- Yeah. We'll see.
We're probably gonna
88
00:03:30,752 --> 00:03:32,128
run into that quite a bit...
- Yeah.
89
00:03:32,211 --> 00:03:34,589
- Of people that are already
established.
90
00:03:34,672 --> 00:03:37,508
♪ ♪
91
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[intense electronic music]
92
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- ♪ Whoa ♪
93
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♪ ♪
94
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- Brendan,
can I open this last one?
95
00:03:47,894 --> 00:03:48,811
- Uh-huh.
96
00:03:48,895 --> 00:03:50,605
- 10 out of 65. LeBron James.
97
00:03:50,688 --> 00:03:51,981
- Let me see.
- Check it out.
98
00:03:52,065 --> 00:03:53,441
Patrick Mahomes, Travis Kelce.
99
00:03:53,524 --> 00:03:55,068
Oh, that's the three-way.
- [unintelligible]
100
00:03:55,151 --> 00:03:56,486
- Card collecting,
101
00:03:56,569 --> 00:03:58,488
something that I lovedto do as a kid.
102
00:03:58,571 --> 00:03:59,822
- These are really good
football cards.
103
00:03:59,906 --> 00:04:01,324
- Oh, look at this one.
- Ooh.
104
00:04:01,407 --> 00:04:02,784
- It's exciting
because we've amassed
105
00:04:02,867 --> 00:04:04,327
a nice little collection,
and, you know,
106
00:04:04,410 --> 00:04:06,162
they always look forward
to getting more cards,
107
00:04:06,245 --> 00:04:08,164
opening more cards together,
108
00:04:08,247 --> 00:04:09,791
and of course,you know, finding
109
00:04:09,874 --> 00:04:12,210
those little hidden gemswithin that packet.
110
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It's pretty cool.
111
00:04:13,920 --> 00:04:15,755
- We wanna get kids excited
about this hobby again.
112
00:04:15,838 --> 00:04:17,882
Mark's son Brendan
and my son Sebastien
113
00:04:17,966 --> 00:04:20,510
are the founding membersof The Card Boyz.
114
00:04:20,593 --> 00:04:22,387
- We're here
with The Card Boyz.
115
00:04:22,470 --> 00:04:24,514
- The boys have even startedtheir own Instagram account,
116
00:04:24,597 --> 00:04:26,432
and they're stillgaining followers.
117
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- Go to Instagram and hit us
up on @thecardboyz.
118
00:04:29,102 --> 00:04:30,520
[laughter]
119
00:04:30,603 --> 00:04:33,356
- My first business was buying
and selling trading cards
120
00:04:33,439 --> 00:04:35,066
at eight years old.
I loved it.
121
00:04:35,149 --> 00:04:37,485
No better way for kidsto learn about investing.
122
00:04:37,568 --> 00:04:39,779
They buy a trading card,and before you know it,
123
00:04:39,862 --> 00:04:41,281
they're an investor
and they're figuring out
124
00:04:41,364 --> 00:04:42,740
both things that
they're passionate about.
125
00:04:42,824 --> 00:04:44,117
I love that
'cause I always say,
126
00:04:44,200 --> 00:04:45,827
"You gotta do
what you love doing.
127
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Learn everything about itand then go for it."
128
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- You gotta take your time,
'cause when you open them,
129
00:04:50,289 --> 00:04:51,916
they have to go
right into the cases.
130
00:04:52,000 --> 00:04:53,876
There are cards selling
131
00:04:53,960 --> 00:04:55,545
for millions of dollars,
you know?
132
00:04:55,628 --> 00:04:57,046
You can open up a pack of cards
133
00:04:57,130 --> 00:04:59,632
and immediately have
six figures in your hand.
134
00:04:59,716 --> 00:05:01,175
- Probably
one of the best cards
135
00:05:01,259 --> 00:05:02,552
we're gonna get in this box.
136
00:05:02,635 --> 00:05:04,929
- And if you don't treatthat card
137
00:05:05,013 --> 00:05:10,059
like it is the most delicateflower petal,
138
00:05:10,143 --> 00:05:12,061
it can go
from a six-figure card
139
00:05:12,145 --> 00:05:13,563
to a one-figure card.
140
00:05:13,646 --> 00:05:14,689
- These are good ones?
141
00:05:14,772 --> 00:05:16,315
- Yeah.
- Most of them.
142
00:05:16,399 --> 00:05:19,027
- And Mark doesn't do anything
kind of half-assed.
143
00:05:19,110 --> 00:05:22,697
He has big expectationsfor them.
144
00:05:25,658 --> 00:05:27,577
- We'll be with you next time.
We're The Card Boyz.
145
00:05:27,660 --> 00:05:29,078
Bye-bye.
- Peace out.
146
00:05:29,162 --> 00:05:31,664
- Peace out.
[laughter]
147
00:05:31,748 --> 00:05:34,751
[mellow electronic music]
148
00:05:34,834 --> 00:05:41,049
♪ ♪
149
00:05:41,132 --> 00:05:42,842
- Hi.- Hey. Hi.
150
00:05:42,925 --> 00:05:44,260
- How are you?- Good.
151
00:05:44,343 --> 00:05:45,720
I have something
to share with you.
152
00:05:45,803 --> 00:05:48,890
- Sure.
- This is the newest BBE.
153
00:05:48,973 --> 00:05:50,975
We're calling it
the Best Bag Ever.
154
00:05:51,059 --> 00:05:52,852
I first met Markthrough Municipal
155
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and, shortly after,
156
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starting doing workouts
at 5:00 a.m. with the team.
157
00:05:57,356 --> 00:06:00,359
With another canvas that's
paired with our Night Camo.
158
00:06:00,443 --> 00:06:02,445
- Mm-hmm.
- If it ever gets, like,
159
00:06:02,528 --> 00:06:04,781
a coffee spill,
you can just hose it down.
160
00:06:04,864 --> 00:06:06,157
- Can we do a backpack too?
161
00:06:06,240 --> 00:06:07,742
- Yeah.
- Yeah.
162
00:06:07,825 --> 00:06:09,202
Roxanne, I wanted
to talk to you about
163
00:06:09,285 --> 00:06:11,329
some kind of food thing too.
- Yeah.
164
00:06:11,412 --> 00:06:13,623
- Roxanne is a partof Municipal.
165
00:06:13,706 --> 00:06:15,917
All the input that she's
contributed has been fantastic.
166
00:06:16,000 --> 00:06:18,544
So of course I wanted to hearher pitch and help guide her.
167
00:06:18,628 --> 00:06:20,379
Let's see what we got.
- Yeah.
168
00:06:20,463 --> 00:06:22,131
So this
is what I've been working on
169
00:06:22,215 --> 00:06:23,508
the last year with my dad.
170
00:06:23,591 --> 00:06:26,427
I'm doing Westero
barbecue seasonings
171
00:06:26,511 --> 00:06:29,639
with my pop,
who is a total foodie.
172
00:06:29,722 --> 00:06:31,265
- Could sell this
at Wahlburgers.
173
00:06:31,349 --> 00:06:33,893
- These recipes, my dad
has perfected for years.
174
00:06:33,976 --> 00:06:37,063
- Nice. But I would imagine
there's probably...
175
00:06:37,146 --> 00:06:38,940
- Competition.
- A massive competitive space.
176
00:06:39,023 --> 00:06:41,317
- It is. Something that's
different for us, though...
177
00:06:41,400 --> 00:06:42,819
- I was gonna say, what are you
doing to differentiate?
178
00:06:42,902 --> 00:06:44,821
- Is--and Doc would love this--
no sugar,
179
00:06:44,904 --> 00:06:47,156
no preservatives, not GMO.
180
00:06:47,240 --> 00:06:50,451
Usually barbecue and steak
seasonings start with sugar.
181
00:06:50,535 --> 00:06:51,953
That's their number one
ingredient.
182
00:06:52,036 --> 00:06:53,704
- Yeah, but a lot of it
is the--
183
00:06:53,788 --> 00:06:55,540
all your probiotics in here--
184
00:06:55,623 --> 00:06:57,834
your prebiotics,
the garlic and the onions...
185
00:06:57,917 --> 00:06:59,293
- Okay.
- Cayenne and all that stuff.
186
00:06:59,377 --> 00:07:00,962
- Mm-hmm.
- That makes a huge difference,
187
00:07:01,045 --> 00:07:02,672
because most people don't even
think about that...
188
00:07:02,755 --> 00:07:03,840
- Yeah.
- Or care about it.
189
00:07:03,923 --> 00:07:05,550
- No. It's so important.
190
00:07:05,633 --> 00:07:08,928
I'm his only daughter,
and I've always felt this need
191
00:07:09,011 --> 00:07:10,638
to do something with him.
192
00:07:10,721 --> 00:07:12,014
- Of course.
- Yeah.
193
00:07:12,098 --> 00:07:13,766
- No, that's exactly
what you should do.
194
00:07:13,850 --> 00:07:15,518
How do you think I got
in the fucking burger business?
195
00:07:15,601 --> 00:07:16,686
[laughter]
196
00:07:16,769 --> 00:07:19,105
I didn't want
a burger business.
197
00:07:19,188 --> 00:07:22,441
We literally had to take
what was a cool idea...
198
00:07:22,525 --> 00:07:23,985
- Right.
- Try to grow it and expand it
199
00:07:24,068 --> 00:07:25,778
in a field
that we knew nothing about.
200
00:07:25,862 --> 00:07:27,363
You should definitely be doing
everything you can
201
00:07:27,446 --> 00:07:28,781
to help your dad
and work with him,
202
00:07:28,865 --> 00:07:30,366
and we'll help you
any way that we can.
203
00:07:30,449 --> 00:07:32,243
- I appreciate it.
- Fantastic.
204
00:07:32,326 --> 00:07:33,661
- Good. Good. Thank you.
- Love it.
205
00:07:33,744 --> 00:07:35,037
- Thank you, seriously.
- Great job.
206
00:07:35,121 --> 00:07:37,540
♪ ♪
207
00:07:37,623 --> 00:07:40,543
[dramatic hip-hop music]
208
00:07:40,626 --> 00:07:47,717
♪ ♪
209
00:07:57,977 --> 00:07:59,896
- Right here.
Cards and Coffee.
210
00:07:59,979 --> 00:08:02,982
The Card Boyz, we got
some amazing collaborations
211
00:08:03,065 --> 00:08:04,066
coming up.
212
00:08:04,150 --> 00:08:05,443
We gonna buy some cards today?
213
00:08:06,319 --> 00:08:08,070
- You want some coffee,
or you want some cards?
214
00:08:08,154 --> 00:08:09,363
[laughter]
215
00:08:09,447 --> 00:08:11,532
- There's a lot of adults
in the space
216
00:08:11,616 --> 00:08:14,577
that are doing this as,
like, part of their careers.
217
00:08:15,578 --> 00:08:17,455
- This is gonna be
all the crazy cards,
218
00:08:17,538 --> 00:08:19,498
all the most expensive.
219
00:08:19,582 --> 00:08:21,083
- All right,
we going in the back?
220
00:08:21,167 --> 00:08:23,502
- Yeah, sure.
221
00:08:23,586 --> 00:08:25,254
- What is this place?
222
00:08:25,338 --> 00:08:27,381
- Next up. Here we go.
223
00:08:29,926 --> 00:08:31,886
- Jalen Hurts graffiti.
[air horn blares]
224
00:08:31,969 --> 00:08:33,721
Bam. That's a nice one.
225
00:08:33,804 --> 00:08:35,264
- How we doin', guys?
- Good.
226
00:08:35,348 --> 00:08:36,766
- Yeah? You guys are
card collectors, right?
227
00:08:36,849 --> 00:08:37,975
- Yeah.
228
00:08:38,684 --> 00:08:40,102
- Oh, nice. There we go.
229
00:08:40,186 --> 00:08:41,229
I like it.
230
00:08:42,313 --> 00:08:44,190
- Right? Don't want them
taking my job now, man.
231
00:08:44,273 --> 00:08:45,983
- I love to see the boysturn their hobby
232
00:08:46,067 --> 00:08:47,568
into a bigger opportunity,
233
00:08:47,652 --> 00:08:51,113
maybe expand thisbeyond just us
234
00:08:51,197 --> 00:08:52,949
to include other fathersand their sons.
235
00:08:53,032 --> 00:08:54,367
And hopefully we'll be able
to recognize
236
00:08:54,450 --> 00:08:56,035
what are interesting,
good things
237
00:08:56,118 --> 00:08:58,120
that could help or enhance
what we're already doing.
238
00:08:58,204 --> 00:08:59,997
Sebby, if you were gonna buy
one card in here,
239
00:09:00,081 --> 00:09:01,374
which one would it be?
240
00:09:01,457 --> 00:09:02,458
- I haven't looked
at all of them yet,
241
00:09:02,541 --> 00:09:03,751
so I wouldn't know.
242
00:09:04,919 --> 00:09:06,462
I'm excited to seewhere Brendan and Sebby
243
00:09:06,545 --> 00:09:08,297
are gonna take it next.
244
00:09:08,381 --> 00:09:11,133
They're really getting moreand more excited about cards.
245
00:09:11,217 --> 00:09:12,301
- Thanks, guys.
- Thank you.
246
00:09:12,385 --> 00:09:13,719
- Appreciate it.
Good job.
247
00:09:15,680 --> 00:09:18,766
[dramatic piano music]
248
00:09:18,849 --> 00:09:25,940
♪ ♪
249
00:09:40,997 --> 00:09:42,373
Hey, Mama.
250
00:09:42,456 --> 00:09:44,166
- Hi.What the heck is going on?
251
00:09:44,250 --> 00:09:46,794
- Nothing, just shithole
traffic in Boston.
252
00:09:46,877 --> 00:09:48,212
- [unintelligible]
253
00:09:48,296 --> 00:09:49,505
- Don't worry.
254
00:09:49,588 --> 00:09:51,299
How was your night?
You sleep good?
255
00:09:51,382 --> 00:09:53,009
- Uh, yeah.
256
00:09:53,092 --> 00:09:55,011
Yeah.
- Good.
257
00:09:55,094 --> 00:09:56,679
There's so much going on,
258
00:09:56,762 --> 00:09:59,724
but the more you get the mojo,
the more you got momentum,
259
00:09:59,807 --> 00:10:01,309
the more excited you are,
260
00:10:01,392 --> 00:10:04,145
the more you're fueled
by adrenaline, the success,
261
00:10:04,228 --> 00:10:06,647
the more you have a tendency
262
00:10:06,731 --> 00:10:09,442
to forget about the things
that are most important.
263
00:10:09,525 --> 00:10:11,235
Oh, you look gorgeous.
264
00:10:11,319 --> 00:10:13,237
Can I get a hug and a kissfrom my mother?
265
00:10:13,321 --> 00:10:14,905
- Mm-hmm.- I love you.
266
00:10:14,989 --> 00:10:17,700
[soft piano music]
267
00:10:17,783 --> 00:10:20,369
- Anybody building a business,
you look at your phone.
268
00:10:20,453 --> 00:10:21,912
You're in your calendar.
You're jumping up.
269
00:10:21,996 --> 00:10:24,165
You're running.
You have to center yourself.
270
00:10:24,248 --> 00:10:26,500
Spending time with thosethat you love--
271
00:10:26,584 --> 00:10:28,836
really, really important,because what's the purpose
272
00:10:28,919 --> 00:10:31,047
of having all these things
273
00:10:31,130 --> 00:10:32,381
if we're not spending the time
274
00:10:32,465 --> 00:10:34,258
with the people
that we love most?
275
00:10:34,342 --> 00:10:40,973
♪ ♪
276
00:10:43,976 --> 00:10:46,979
[dramatic electronic music]
277
00:10:47,063 --> 00:10:54,153
♪ ♪
278
00:11:00,659 --> 00:11:02,787
- All you gotta remember
is "all-purpose bag,
279
00:11:02,870 --> 00:11:04,246
handmade in the U.S."
280
00:11:04,330 --> 00:11:05,581
- Am I recording this?
281
00:11:05,664 --> 00:11:06,916
- All-purpose?
- Yeah.
282
00:11:06,999 --> 00:11:08,417
- All right, here it is.
283
00:11:08,501 --> 00:11:12,963
Municipal's first all-purpose,
made-in-the-U.S.
284
00:11:13,047 --> 00:11:14,882
handbag, carry bag, satchel--
285
00:11:14,965 --> 00:11:16,926
- No. "Handmade in the U.S."
- Okay.
286
00:11:17,009 --> 00:11:18,469
All right, here it is.
All-purpose?
287
00:11:18,552 --> 00:11:20,096
- All-purpose.
- Bag?
288
00:11:20,179 --> 00:11:21,263
Handmade in the U.S.?
- Yeah.
289
00:11:21,347 --> 00:11:22,264
- All right, here it is,
290
00:11:22,348 --> 00:11:24,141
the Municipal all-purpose,
291
00:11:24,225 --> 00:11:26,936
handmade bag in the U.S.
292
00:11:27,019 --> 00:11:29,438
What?
- Handmade bag in the U.S.
293
00:11:29,522 --> 00:11:32,024
Not "bag in the U.S."
[laughs]
294
00:11:32,108 --> 00:11:33,484
- It's a tote.
295
00:11:33,567 --> 00:11:35,111
- All-purpose tote.
- All right, here it is.
296
00:11:35,194 --> 00:11:39,281
Here's the first
Municipal handmade tote,
297
00:11:39,365 --> 00:11:41,075
made in the U.S.
298
00:11:41,158 --> 00:11:43,452
You can put all kinds
of stuff in here.
299
00:11:43,536 --> 00:11:45,913
This--why do you want that?
300
00:11:45,996 --> 00:11:47,832
Stupid.
301
00:11:47,915 --> 00:11:49,208
This.
302
00:11:49,291 --> 00:11:51,919
Now, if you can get a bag
and you can carry that...
303
00:11:52,002 --> 00:11:53,712
- Mm-hmm.
- Good day.
304
00:11:53,796 --> 00:11:56,090
All right, so there it is,
305
00:11:56,173 --> 00:11:58,134
handmade bag from Municipal,
306
00:11:58,217 --> 00:11:59,635
handmade in the U.S.A.
307
00:11:59,718 --> 00:12:01,429
The great U.S.A.
308
00:12:01,512 --> 00:12:02,888
Look at that.
- Oh, God.
309
00:12:02,972 --> 00:12:06,308
- Nailed it. Nailed it.
- Fantastic. Wow.
310
00:12:06,392 --> 00:12:08,102
Harry's doing great.
311
00:12:08,185 --> 00:12:10,479
I mean, Harry's always open
to trying new things
312
00:12:10,563 --> 00:12:12,356
when it comes to expanding.
313
00:12:12,440 --> 00:12:15,651
This is our Municipal tote,
handmade in the U.S.A.
314
00:12:15,734 --> 00:12:17,319
- Tote.
- All-purpose tote.
315
00:12:17,403 --> 00:12:18,988
- Tote.- All-purpose tote.
316
00:12:19,071 --> 00:12:20,489
- Tote.
317
00:12:20,573 --> 00:12:23,409
[dramatic hip-hop music]
318
00:12:23,492 --> 00:12:30,416
♪ ♪
319
00:12:33,919 --> 00:12:37,006
[unintelligible chatter]
320
00:12:38,966 --> 00:12:40,843
- Mike is a longtime friend.
321
00:12:40,926 --> 00:12:44,180
He's one of the three founders
of Casamigos Tequila--
322
00:12:44,263 --> 00:12:46,807
him and George Clooneyand Rande Gerber.
323
00:12:46,891 --> 00:12:49,101
They've had great successin the space.
324
00:12:51,395 --> 00:12:53,230
- Well, it came
in the plastic bottle
325
00:12:53,314 --> 00:12:55,441
just like you see it.
326
00:13:13,125 --> 00:13:14,919
- Everybody else--
yeah, everybody else is--
327
00:13:15,002 --> 00:13:17,838
- I thought it would be coolto get to pick Mike's brain
328
00:13:17,922 --> 00:13:20,132
about all the different thingsthat they experienced
329
00:13:20,216 --> 00:13:23,928
while starting the launch
and to where they are today.
330
00:13:24,011 --> 00:13:24,887
Try it?
331
00:13:24,970 --> 00:13:26,555
- Yeah, I'll try it.
332
00:13:28,641 --> 00:13:31,852
I was hoping to get Miketo taste the tequila
333
00:13:31,936 --> 00:13:33,687
so we could, you know,
let him know
334
00:13:33,771 --> 00:13:37,858
that there's serious
competition in the space.
335
00:13:37,942 --> 00:13:39,652
- You have a repo?
336
00:13:39,735 --> 00:13:41,737
- Mm-hmm.
- We have reposado?
337
00:13:41,820 --> 00:13:43,072
We got a reposado?
338
00:13:44,156 --> 00:13:45,616
- I thought we did.
339
00:13:45,699 --> 00:13:47,993
Must have evaporatedfrom the heat.
340
00:13:49,578 --> 00:13:51,747
Yeah. Something happened.
341
00:13:53,958 --> 00:13:56,293
- Rule number one:
always be prepared.
342
00:13:56,377 --> 00:13:57,503
- [laughs]
343
00:13:57,586 --> 00:13:59,421
Always have product.
344
00:13:59,505 --> 00:14:02,466
[dramatic Latin music]
345
00:14:02,550 --> 00:14:04,093
♪ ♪
346
00:14:04,176 --> 00:14:06,095
- Go ahead. Try it.
See what you think.
347
00:14:06,178 --> 00:14:07,930
- Let it chill a little bit.
348
00:14:08,013 --> 00:14:12,560
♪ ♪
349
00:14:12,643 --> 00:14:14,603
- It's smooth. It's good.
350
00:14:14,687 --> 00:14:16,272
♪ ♪
351
00:14:16,355 --> 00:14:18,774
Hopefully one day,
when I take a sip of Casamigos
352
00:14:18,857 --> 00:14:21,235
or a shot--
I take it and just slam it--
353
00:14:21,318 --> 00:14:22,695
I look at everyone and go,
354
00:14:22,778 --> 00:14:25,155
"Tastes like a billion bucks."
[laughter]
355
00:14:25,239 --> 00:14:27,449
Yeah, hopefully you'll be able
to do that one day.
356
00:14:27,533 --> 00:14:29,285
Well, you're authentic.
- Thank you.
357
00:14:29,368 --> 00:14:30,619
- So...
- Yeah.
358
00:14:30,703 --> 00:14:32,204
I'll call you just
to pick your brain.
359
00:14:32,288 --> 00:14:33,872
- Anything you need,
yeah, call me anytime.
360
00:14:33,956 --> 00:14:40,796
♪ ♪
361
00:14:41,672 --> 00:14:44,550
[dramatic orchestral music]
362
00:14:44,633 --> 00:14:51,724
♪ ♪
363
00:14:53,225 --> 00:14:54,810
- This is what he'll do.
364
00:14:54,893 --> 00:14:57,479
He'll kind of start walking
while he's looking at that.
365
00:14:57,563 --> 00:14:59,815
- Stu was kind of successfulas a boxer.
366
00:14:59,898 --> 00:15:01,567
He failed miserablyin Hollywood.
367
00:15:01,650 --> 00:15:05,404
Then he found his callingto become a priest.
368
00:15:05,487 --> 00:15:07,406
- We're gonna have to just hold
369
00:15:07,489 --> 00:15:08,991
on his face for a, like--
370
00:15:09,074 --> 00:15:10,784
- Rosalind Rossis our writer-director
371
00:15:10,868 --> 00:15:12,286
for "Father Stu."
372
00:15:12,369 --> 00:15:15,122
She did such a great jobat writing "Stu,"
373
00:15:15,205 --> 00:15:17,207
and I thought she would do
just equally a good job
374
00:15:17,291 --> 00:15:18,667
of bringing it to the screen.
375
00:15:18,751 --> 00:15:20,836
You know, she had aspirations
to direct,
376
00:15:20,919 --> 00:15:23,088
and so why not give her a shot?
377
00:15:24,506 --> 00:15:26,008
- Mark called me at, like,
378
00:15:26,091 --> 00:15:27,718
4:00 in the morningand said, you know,
379
00:15:27,801 --> 00:15:29,637
"I can't think of anybody
380
00:15:29,720 --> 00:15:32,598
better to direct this film
than you."
381
00:15:32,681 --> 00:15:34,058
And I was like,
382
00:15:34,141 --> 00:15:36,226
"I could think of 100 people,
but thank you."
383
00:15:36,310 --> 00:15:38,062
[laughs]
384
00:15:38,145 --> 00:15:41,190
So of course
I was very grateful for that.
385
00:15:41,273 --> 00:15:43,525
This, I'm wondering
if the shot here wants
386
00:15:43,609 --> 00:15:45,819
to be kind of dirty over him.
- Okay.
387
00:15:45,903 --> 00:15:49,740
- Too many people are afraid
of ever taking a risk.
388
00:15:49,823 --> 00:15:53,160
But everything that's newand innovative
389
00:15:53,243 --> 00:15:54,787
has some element of risk.
390
00:15:55,621 --> 00:15:57,373
- For us to usea smaller budget,
391
00:15:57,456 --> 00:15:59,750
they gotta get a lot donein a short amount of time.
392
00:15:59,833 --> 00:16:01,627
It's a lotfor a first-time director.
393
00:16:01,710 --> 00:16:03,087
It's trial by fire,
394
00:16:03,170 --> 00:16:05,172
but I believeshe's up to the task.
395
00:16:05,255 --> 00:16:07,966
Everybody's gotta start
somewhere, right?
396
00:16:12,638 --> 00:16:15,599
[dynamic Latin music]
397
00:16:15,683 --> 00:16:17,601
♪ ♪
398
00:16:17,685 --> 00:16:19,228
- This is my happy place.
399
00:16:19,311 --> 00:16:21,063
- ♪ Hola, compadre ♪
400
00:16:21,146 --> 00:16:22,606
♪ Oy ♪
401
00:16:22,690 --> 00:16:24,483
[laughs]
402
00:16:24,566 --> 00:16:28,070
♪ ♪
403
00:16:28,153 --> 00:16:29,405
- Shit.
404
00:16:29,488 --> 00:16:30,948
- We met becauseof our love of golf.
405
00:16:31,031 --> 00:16:32,408
I wasn't really a tequila guy.
406
00:16:32,491 --> 00:16:34,410
I was able
to get a crash course
407
00:16:34,493 --> 00:16:36,370
in authentic Mexican tequila.
408
00:16:36,453 --> 00:16:37,913
- Salud.- Salud.
409
00:16:37,996 --> 00:16:39,748
- Hey, a toast to our
first time playing together.
410
00:16:39,832 --> 00:16:41,500
- Let's drink.
- Yes.
411
00:16:41,583 --> 00:16:43,210
To seeing perfection in person.
412
00:16:43,293 --> 00:16:45,671
This is amazing to watch.
413
00:16:45,754 --> 00:16:47,589
It really is an amazing product
414
00:16:47,673 --> 00:16:51,343
that is far better than most
of the things out there.
415
00:16:52,511 --> 00:16:54,096
- There it is.
- Yeah.
416
00:16:54,179 --> 00:16:56,682
- Pretty good.
[camera shutter clicks]
417
00:16:56,765 --> 00:16:59,268
- I'm used to working
with Kevin Hart, you know?
418
00:16:59,351 --> 00:17:00,978
I'm not used to being
the tall guy either.
419
00:17:01,061 --> 00:17:02,312
- [laughs]
- Trust me.
420
00:17:02,396 --> 00:17:03,981
- Please tell me
I'm taller than him.
421
00:17:04,064 --> 00:17:05,482
- Oh, he's about up to there.
- I'm taller than him.
422
00:17:05,566 --> 00:17:07,151
- Oh, yeah, yeah, yeah.
- Hell yeah.
423
00:17:07,234 --> 00:17:08,652
- All right. Last hole.
424
00:17:08,736 --> 00:17:10,279
- Vámonos.
425
00:17:10,362 --> 00:17:13,365
[dramatic Latin music]
426
00:17:13,449 --> 00:17:15,784
♪ ♪
427
00:17:15,868 --> 00:17:18,120
- Hey, excuse me, sir.- Yes, sir?
428
00:17:19,496 --> 00:17:20,706
- Yeah.
- Thank you so much.
429
00:17:20,789 --> 00:17:22,499
- Mm-hmm.
- That sucks, man.
430
00:17:24,793 --> 00:17:26,462
- What'd you do?
431
00:17:26,545 --> 00:17:28,547
[dramatic music]
432
00:17:28,630 --> 00:17:31,884
[glass shatters]
433
00:17:31,967 --> 00:17:35,596
♪ ♪
434
00:17:35,679 --> 00:17:37,097
- Your disc?
- Really?
435
00:17:38,766 --> 00:17:39,975
- And your knee too?
436
00:17:41,226 --> 00:17:42,394
- Goddamn.
437
00:17:42,478 --> 00:17:44,813
Gotta take it easy, man,
you know?
438
00:17:46,940 --> 00:17:48,442
- 30.
- Yeah.
439
00:17:50,569 --> 00:17:52,237
[laughter]
440
00:17:52,321 --> 00:17:55,949
I've always had
little physical ailments.
441
00:17:56,033 --> 00:17:58,619
Hands, ankles, knees, back.
442
00:17:58,702 --> 00:18:01,914
But turning 50,you really notice
443
00:18:01,997 --> 00:18:04,708
different issues
and different problems arising.
444
00:18:04,792 --> 00:18:07,252
You know, just things
that come with the job.
445
00:18:07,336 --> 00:18:08,337
No, I was just thinking
about Ace.
446
00:18:08,420 --> 00:18:10,047
You gotta see Ace play.
447
00:18:10,130 --> 00:18:12,090
We're on a par five.
It's a 600-yard par five.
448
00:18:12,174 --> 00:18:13,675
He drives down
right beside the green.
449
00:18:13,759 --> 00:18:14,802
He sees a ball on the ground:
450
00:18:14,885 --> 00:18:16,512
"That's my ball."
[laughter]
451
00:18:16,595 --> 00:18:19,973
- I find Flecha very,very appealing, you know?
452
00:18:20,057 --> 00:18:22,226
You got something
that's a great product.
453
00:18:22,309 --> 00:18:24,144
The guys
are absolutely amazing.
454
00:18:24,228 --> 00:18:26,021
You know, getting to know them
455
00:18:26,105 --> 00:18:28,899
and just kind of creatingthis real friendship and bond,
456
00:18:28,982 --> 00:18:30,609
it's been really nice.
457
00:18:30,692 --> 00:18:32,319
[unintelligible chatter]
458
00:18:32,402 --> 00:18:34,112
- You're one of those, huh?
459
00:18:34,196 --> 00:18:35,948
I see you. I see you.
460
00:18:36,031 --> 00:18:38,951
[dramatic music]
461
00:18:39,034 --> 00:18:45,415
♪ ♪
462
00:18:54,716 --> 00:18:56,218
- This looks pretty good
on this side.
463
00:18:56,301 --> 00:18:58,011
Let's take a look.
- This is...
464
00:18:58,095 --> 00:19:00,347
- Let's see.
- Right on the edge there.
465
00:19:00,430 --> 00:19:07,521
♪ ♪
466
00:19:08,814 --> 00:19:09,898
- Rehearsal's up.
467
00:19:09,982 --> 00:19:11,817
- Stand by.
- Rehearsal's up.
468
00:19:12,734 --> 00:19:15,904
- The hardest part for mewith directing--
469
00:19:15,988 --> 00:19:17,739
it's such a differentheadspace
470
00:19:17,823 --> 00:19:20,826
emotionally and physically
from the writing process.
471
00:19:20,909 --> 00:19:23,912
- And...background.
472
00:19:23,996 --> 00:19:25,831
Action!
473
00:19:25,914 --> 00:19:27,749
- Hi, baby.
474
00:19:27,833 --> 00:19:29,543
- In his firstsort of pitch to me,
475
00:19:29,626 --> 00:19:32,045
Mark said, "Look, I think thiscould be something great
476
00:19:32,129 --> 00:19:33,380
for Mel to play my dad,
477
00:19:33,463 --> 00:19:37,259
and I said, "Yeah, of course."
478
00:19:37,342 --> 00:19:39,887
But that's super dauntingfor me
479
00:19:39,970 --> 00:19:43,599
because Melis my longtime partner,
480
00:19:43,682 --> 00:19:46,852
and the risk or the stakes
481
00:19:46,935 --> 00:19:51,106
are their reputations
and legacies as actors.
482
00:19:51,189 --> 00:19:52,482
♪ ♪
483
00:19:52,566 --> 00:19:53,650
- Whoops. Sorry.
484
00:19:53,734 --> 00:19:55,402
[laughter]
- Cut.
485
00:19:55,485 --> 00:19:58,739
- It's like, Mark and Mel
star in a fucking melodrama,
486
00:19:58,822 --> 00:20:00,032
and...[laughs]
487
00:20:00,115 --> 00:20:01,950
They try to make you cry,
and they fail.
488
00:20:02,034 --> 00:20:03,911
[engine turning over]
489
00:20:03,994 --> 00:20:05,329
Of course, that's Mark.
490
00:20:05,412 --> 00:20:06,830
He is fearless,and he is willing
491
00:20:06,914 --> 00:20:08,790
to take risks on people.
492
00:20:08,874 --> 00:20:12,002
And he's behind you 100%.
493
00:20:12,085 --> 00:20:13,837
- And action.
494
00:20:13,921 --> 00:20:15,881
- But it's still terrifying.
495
00:20:15,964 --> 00:20:19,051
[engine whirring]
496
00:20:20,177 --> 00:20:21,219
- Catch that?
497
00:20:21,303 --> 00:20:22,596
- The dashboard is smoking.
498
00:20:27,851 --> 00:20:31,063
- In the script, the truckis supposed to break down.
499
00:20:35,150 --> 00:20:36,526
- Yeah. Let's go.
500
00:20:42,908 --> 00:20:45,869
- The truck actually didbreak down in that scene.
501
00:20:45,953 --> 00:20:48,121
[unintelligible chatter]
502
00:20:48,205 --> 00:20:51,083
When you're on set surroundedby hundreds of people
503
00:20:51,166 --> 00:20:52,793
who are asking youhundreds of questions
504
00:20:52,876 --> 00:20:55,003
and having to makehundreds of decisions
505
00:20:55,087 --> 00:20:57,005
and inevitablysomething happens,
506
00:20:57,089 --> 00:21:00,175
it feels likea catastrophe in the moment.
507
00:21:00,259 --> 00:21:03,762
But you also have to try
to not let on to everybody else
508
00:21:03,845 --> 00:21:05,389
that it's a catastrophe.
509
00:21:05,472 --> 00:21:07,015
- Okay.
- Let's go on Mel.
510
00:21:07,099 --> 00:21:08,642
I can't see the image, but--
511
00:21:08,725 --> 00:21:10,185
- I understand. I understand.
Yes.
512
00:21:10,269 --> 00:21:11,728
- All right.
[unintelligible]
513
00:21:11,812 --> 00:21:13,355
- I love workingwith first-time directors.
514
00:21:13,438 --> 00:21:15,315
I love giving them a chance.
515
00:21:15,399 --> 00:21:17,693
My concern about
a first-time director is,
516
00:21:17,776 --> 00:21:19,194
you are the general
of the army,
517
00:21:19,278 --> 00:21:21,697
and if you slow down,
if you miss anything,
518
00:21:21,780 --> 00:21:23,532
your one choicecan be the difference
519
00:21:23,615 --> 00:21:26,451
between something costing
$10,000 or a million.
520
00:21:26,535 --> 00:21:28,245
- All right, guys,
I'm gonna pull the truck in
521
00:21:28,328 --> 00:21:29,705
and make a change.
522
00:21:29,788 --> 00:21:31,206
- And we were, like,super mindful
523
00:21:31,289 --> 00:21:33,667
about the amount of timethat we had.
524
00:21:33,750 --> 00:21:35,585
You know,we need to be running
525
00:21:35,669 --> 00:21:38,046
very tight, lean, efficient.
526
00:21:38,130 --> 00:21:40,799
And costs have gone way up.
527
00:21:40,882 --> 00:21:43,343
All of those things
present new challenges
528
00:21:43,427 --> 00:21:45,053
that are very, very difficult.
529
00:21:45,137 --> 00:21:47,514
[tense music]
530
00:21:47,597 --> 00:21:54,688
♪ ♪
37700
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