All language subtitles for 42 - Section Intro English

Welcome to this really exciting part of the course where we're going to start talking about traffic.

You've now set your store up.

You've got some fantastic products in the store and it's looking really, really great.

But what of course, we need is a constant source of really good, high quality traffic coming to our

store every day so we can continue to make really great sales.

Now, traffic, as you probably won't be surprised to hear, is an enormous subject.

I mean, it really is not only is it huge, but it's constantly shifting.

And it seems to me that you have a new platform popping up every six months, which could be the next

and greatest traffic idea for your store.

So as a result of that, this is where so many people get lost and overwhelmed.

You might have heard of sort of one traffic source, let's say Facebook ads or something like that,

or you might be thinking, oh, Pinterest could be good for my store, but you very quickly or potentially

get very quickly lost within all these different possibilities and get overwhelmed, give up or perhaps

lose money.

And I don't want any of that to happen.

So that's why I put this is where many people get lost and overwhelmed, but not on this course, because

I'm going to teach you a strategy, a strategy that I use and I know works.

And most importantly, it's the strategy that you can use starting with $0 zero.

I know that a lot of people that start this course or a lot of people just try to start their own businesses,

for example, don't have a huge budget.

And so it's so important to be able to organically grow your business.

So what do I mean by that?

Well, what I mean is that say you start with $0 and you use perhaps a free traffic technique to get

those initial sales.

And then when those initial sales come in, now you've got a bit of money that you can start to invest

in other traffic techniques that might require a little bit of investment.

And then you make more sales and then you reinvest that and you go on like that.

So you're organically building your business and you're not losing money.

That is so key to success with entrepreneurship, particularly in eCommerce.

And so that's exactly what we're going to do.

You're going to see over the coming lectures, we're going to start with the best free traffic methods,

what I call the easy wins.

Then once we got those sorted out, we'll move on to the best low cost traffic methods, the easy affordable

wins, and then when it makes sense, which is typically when you've got plenty of sales coming in and

plenty of money to reinvest, that's when we can start to talk about the best paid methods.

Now, at the end of all of that, I'm going to pull this all together and show you step by step exactly

what you need to do to build an incredibly profitable and sustainable source of traffic.

Or let me put it another way I'm about to give you a ton of information and you might feel a little

bit overwhelmed or even possibly a little bit confused with all the different methods that I'm going

to introduce you to right now.

Okay.

But don't worry.

Just let it wash over you and get excited about all these different possibilities.

And at the end of it, I'm going to give you a strategy, this step by step strategy that you can follow

to build out your really profitable and sustainable traffic source.

Okay.

And lastly, the other thing that's amazing that's really, really cool here is that the stuff that

I'm going to teach you here, this traffic building techniques will work with any business.

Obviously, I hope that this is going to be an enormous success for you here, this dropshipping business.

And once you've done that, you perhaps go on and do other things.

Perhaps you've become a serial entrepreneur.

I don't want to get carried away, but I just love the ideas like that.

That's basically what I've been doing for the last 20 plus years.

So you'll be able to take these techniques and use them now and in the future for any other business

that you might want to do.

So let's get going with all this traffic excitement and I will see you in the next lecture.