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Now, before I get going with this lecture, there's a couple of things that I want to say, a couple
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of really key points.
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Now, the first one relates to taking courses.
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So many people take courses, not just my courses, but any course, and they're very happy to listen
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to all the lectures, but they never actually take any action.
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Now, if you want to make a better life for yourself, build a really successful business, which of
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course is exactly what I'm teaching you here.
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You need to take action.
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You need to just start.
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Now, the other thing that I firmly believe is that anybody can build a successful business.
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I know that a lot of people listening to this course have never started a business before and it might
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seem quite daunting.
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Hopefully you're starting to see that it's perhaps much more possible than it thought it was even,
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say, half an hour ago.
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But I firmly believe that anybody can create a really successful business with the right tools, with
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the right education, which, of course, is exactly what you've got here.
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Now, at the same time, it's just human nature to have doubts.
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We all do, right?
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We second guess each other.
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We make excuses for perhaps not starting whatever it might be.
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That's normal.
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But I would really encourage you to just start.
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Just start in the simplest possible fashion, whatever it might be, but just get going and then try
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to maintain some kind of momentum.
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It's much better to do 15 minutes every day than to try and do 2 hours on a Saturday, something like
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that.
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You'll be amazed if you just start doing 15 minutes every day how much you can actually achieve over
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time.
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You'll look back in a month's time and go, Wow, I can't believe how much I've done.
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And I've now got myself on the cusp of having a really fantastic business here.
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So really that's just sort of from my heart.
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I hope you can feel that.
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I'm really saying that from a passionate point of view because I really, really want you to succeed.
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They also want to say that and you've probably figured this out now already, that this course is not
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about me building the most perfect Shopify store for you to copy.
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All right.
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What I'm doing here is I'm giving you the knowledge, the education that you need to do it for yourself.
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I'm giving you all of the tools so that you can go away and create yourself a fantastic business.
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So I'm not spending a huge amount of time delving into every single detail.
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I'm giving you what you need to know, and then it's up to you to run with it.
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It's up to you then to go ahead and make it happen.
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Okay, let's actually get into what this lecture is about, and it's going to be about themes.
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Themes.
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You might remember this when I was talking a few lectures ago.
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Is the look and feel of your store.
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My analogy then was to say when you're walking down the street in the real world, let's say you see
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a shop window.
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That's the kind of presentation of that person's business in our virtual world.
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That's our theme.
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We can play around with the look and feel of our store.
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Now, I'm sure you remember if you go down to the online store and click on themes, then this is where
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it's all going to start to happen.
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So you can see here that we have the current theme, which is Dawn.
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That is basically the theme by default that we get with Shopify.
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Now you see this bit here, these images here, whereas this image banner, etc. If I open up the online
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store, you can see that this image here is this image here.
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That's because we are currently using the dawn theme.
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Now, as I also said a few lectures ago, we can edit all of this and that's exactly what we're going
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to start doing now.
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So this is a very exciting part of the business.
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We're actually going to start changing the look and feel of the store.
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And once again, you're going to see how simple it, easy it is to use and how it is all point and click.
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The other cool thing is that once you've learned this skill that I'm about to teach you, you can apply
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it to any other theme.
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So just to clarify, there are many, many themes with Shopify.
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I'll show you that in a bit.
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There's not just the dawn theme.
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There's a zillion others, okay?
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Depending on the look and the feel and the type of business that you might want to build, and you can
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swap themes out at any time as well.
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So should you build something with the dawn theme and then in a month's time thing, do you know what?
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I don't like this anymore or it's not really representing my business.
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You can very easily come and swap out for a new thing.
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Don't worry, you're not going to lose tons of work or anything like that.
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You can very easily swap out the theme for a whole new look and feel for your store.
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So what do we need to do next?
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Well, if we're going to customize our theme, what we need to do is to click on this customize button
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here.
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So when I click on the Customize button, you will note that it opens up a whole new editor, which
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is the theme editor, as I'm sure you guess, this is where we're going to edit our theme.
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This is where the magic is going to happen.
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Now what you have here is a live editor.
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So what that means is that when you make changes and we're going to do that in this left hand menu here,
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I'm going to show you this in a moment.
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When you make changes to this, you're going to see those changes automatically represented over here.
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This is a live editor you can see up here.
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It says live.
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So this is fantastic.
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As we do the development, we see exactly how it's going to look on our store before we decide to publish
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it.
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So it really is very, very powerful.
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The other thing that's really powerful is that Shopify gives you what's called a responsive theme by
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default, and the responsive theme means that your site will automatically look great on any platform.
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So whether it be desktop, mobile, tablet, etc., it will respond.
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It's a responsive theme.
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It will fit to those different platforms.
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And you can see that up here and this little logo.
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So here, if I click on this, you can then see how it's going to look under mobile and desktop.
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So if I click on mobile, this is how it would look on a mobile phone and then I go back to desktop.
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Okay, so very straightforward.
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But as you go through your development, you'll want to have a look now and again to make sure everything
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does look like it should on mobile, because a lot of people at the end of the day are going to access
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your store via mobile.
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Now, just before I get into the detail, we can, of course, at any time come out of this simply by
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clicking on this exit button up here.
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Let me just do that.
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I go back to where I was before, but of course, I've got a lot more to show you.
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So let's click on the Customize button again to get back to where we were.
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Okay, let's start off by having a closer look at how this left hand menu behaves.
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So as I go down here, you're going to see if I hover over this.
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This is the image banner.
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If I come down to rich text and watch the right hand side here, it immediately brings me to the rich
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text part of this page.
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If I scroll down here to feature collection it.
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Brings me to the feature collection stage.
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If I go to college.
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All right, I think you get the idea.
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So this is how I can navigate any section very, very easily.
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I can also switch things off very easily.
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So if I stay here on collage, for example, you will see this little I.
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If I click on that, I basically remove collage.
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It's no longer there.
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If I wanted it, I'll just click it back, of course, and then I can move anything as well.
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So I can grab this little hand here, those little dots, and I could move this thing to anywhere that
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I want.
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Now, what I want to do here first is to add in that logo that we created a couple of lectures ago,
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and in order to do that, I need to go up to the header.
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So if I scroll over a header here, you can see that within the header is my logo and also the menu,
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right?
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If I click into the header, therefore you're going to see here some options that are going to allow
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me to upload a logo.
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So we got here logo image.
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So what I can do then is click on change and then click on Select Image.
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And then what I can do is go and find that logo that I created and I can then upload it.
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So what I'm going to do is exactly that.
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I'm just going to go and find it on my laptop.
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Okay, I'm going to upload it and I'll see you in a moment once I'm done.
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Okay.
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I'm back.
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I've basically just selected the logo from my laptop and as you can see, it's sitting here and it's
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now added it in to my site.
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I now have that logo, the dog of Dora's sitting there.
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So if I now come down here and select that, right?
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So here it is.
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And then I could do things like change the logo width, for example, so I could grab this little button
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here and make it wider.
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And I think you probably agree that is a bit too wide.
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So I'll drop it down a little bit to something like 110.
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That ought to do it.
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Okay.
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So very simply, I've now got my logo on my site and given that, I'm happy with that.
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Now I want to click on Save Up Here in the top right hand corner.
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So that's now saved.
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So just to show you this, that things are really happening in real time, let's just go back to the
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store and let's refresh it and we should see our logo.
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So we refresh it and there we go, there's a logo.
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Okay, so things really are happening as we do them within this theme.
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Editor So given that we're happy with that, what we need to do then is to come out of the header.
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And the next thing I want to focus on is this section here you can see it's called Image Banner.
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And so if I click on Image Banner over here, then I can start to play with this area.
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Now the first thing I want to do is therefore to change this image.
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Okay, we've just got this placeholder image here and I talked about images a few lectures ago and you
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might now have chosen some images for your site.
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What I did is I actually went and bought a nice image, which I think really nicely portrays the site.
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So in order to change this cover image, what I need to do is to go over here where it says First Image,
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click on Select Image and then upload the image itself.
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So I'm going to go and find that on my PC and I'll see you back here once I'm done.
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Look, I'm back.
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And as you can see, I've now uploaded that image.
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This what I consider to be a lovely image of a girl cuddling a dog.
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So I like this one, so I must select it with the select button down here.
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And that's now my cover image.
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At this point, I'm going to save just to make sure everything is saved and all good, right?
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Now, the next thing I therefore want to do is to change this image banner.
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I don't want the word image banner anymore.
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So if I click on this, then it takes me straight to the place where I can start to play around.
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With this text, you can see Image Banner over here.
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So let's change this and simply write Come.
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And visit our store.
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Not very original, I agree, but once again, I'm just showing you how to do these things.
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So now I've got come and visit my store, so let's save that again as well.
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And then what I'd like to do is to change this text where it says give customers details about the banner
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images, etc..
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Right?
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So if I click on this, guess what?
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Over here, it takes me immediately to the place where I can start playing around with this text.
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And then just in the interest of time, I've prepared some text which is this okay, explore a fantastic
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collection of dog products.
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So I realize this lecture is going on a bit long, so I'm actually going to split this into two.
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So we'll see you in the next lecture.
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We'll carry on immediately from where I am now.
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