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- Synced and corrected by chamallow -
- www.addic7ed.com -
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[Hugh Hefner] The year was 1963.
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The first James Bond film Dr. No
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00:00:15,432 --> 00:00:17,633
was a hit in the theaters...
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Here's a little song
you can all join in with
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It's very simple and
I hope it's new, yeah
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[Hugh Hefner] Coca-Cola introduced
a new calorie-free soda called Tab
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and a little-known band from
Liverpool named the Beatles
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had shot up to the top
of the charts in the UK.
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But on November 22nd of that year,
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the assassination of John F.
Kennedy changed everything.
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While the country was still in shock,
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I was in the midst of a trial,
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facing jail time on obscenity charges
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for publishing nude pictures
of actress Jayne Mansfield
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in the pages of Playboy magazine.
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After weeks of arguments,
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it was finally time to hear the verdict.
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[Judge] Bailiff...
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I know what pornography is
and I know what obscenity is,
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and it certainly isn't
Playboy and never has been.
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But again, we were questioning
the traditional values,
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and that context, I think,
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is what got us into the most trouble.
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Defendant, please rise.
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On the counts of publishing
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and distributing an obscene publication,
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the jury has been unable
to reach a verdict.
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Mr. Hefner, you are free to go.
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All right
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I been a-hopin' and a-prayin'
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For such a long time
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[Hugh Hefner] The jury
was deadlocked 7 to 5
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in favor of acquittal...
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... and all charges
against me were dropped.
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Ain't it a good thing?
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Ain't it a good thing?
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[Hugh Hefner] I felt relieved
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and like I'd won a major
victory for free speech.
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Oh, ain't it a good thing?
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[Hugh Hefner] My fight was finally over,
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but world events were about to reshape
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the country and Playboy.
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[woman]
Every little movement
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Every little thing you do
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Is it sleight of hand
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That commands my heart to love you?
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Every little movement
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Every little movement
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[Hugh Hefner] With the
obscenity case behind us,
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Playboy spent the next two years
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getting back to business,
publishing centerfolds
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next to articles
promoting social justice.
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But by 1965, there was one issue
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that overshadowed all the others.
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[male newscaster] This is
the hot spot in the Cold War
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and this year saw it getting hotter.
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The Eastern world
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It is exploding
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Violence flaring
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[Hugh Hefner] America had been locked
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in conflict in Vietnam
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since the mid '50s,
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but every year, our involvement
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in the war kept increasing.
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In 1963, there were
16,000 troops in Vietnam.
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By '65, there were 125,000.
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Oh you don't believe
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We're on the eve of destruction
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[David Eisenbach] Vietnam
starts off with, uh, oh,
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we're just gonna be contained,
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and military advisors here
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that'll support the government
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at this resistance to tyranny,
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and then it escalated and escalated,
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and more and more,
uh, kids are being sent
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over to Vietnam, and more
and more kids are dying.
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Can't you feel the fears
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I'm feeling today?
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[Hugh Hefner] With more
casualties every day,
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demonstrators took to the streets
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and young men began
burning their draft cards.
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Take a look around you, boy
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It's bound to scare
you, boy, and you tell me
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[Hugh Hefner] Never
before had an American war
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been protested so openly,
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and I knew the voices
of these young radicals
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belonged in Playboy.
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We're on the eve of destruction
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[sighing]
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[Hugh Hefner] So I hired
a new assistant editor...
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[Steppenwolf]
We'll call
you when you're six years old
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[Hugh Hefner] ... a
popular young journalist
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who had written
politically-charged pieces
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for The Village Voice
named Arthur Kretchmer.
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[Steppenwolf]
To train
your brain for 18 years
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I was hired with a bunch
of other hip, connected,
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intelligent young people.
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Some of us were smoking dope.
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Some of us were emphatically
against the Vietnam War.
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I think all of our editors
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were a little bit to the left,
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but Arthur represented his generation
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and he was well
connected with that world.
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[Spectorsky] Next we have a piece
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for our attire section.
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No man, no matter how fashion-conscious,
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enjoys having to spend
days or even weeks
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breaking in a new pair of shoes.
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Jesus Christ.
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I'm sorry, did you have
something to contribute?
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Yeah. Who cares?
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Seriously, who gives a shit?
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There's a war going on out there,
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and we're sitting around here bickering
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about how many days it takes
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to break in a pair of goddamn shoes.
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Last month, 100,000 Americans
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demonstrated in cities
across the country.
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00:06:50,173 --> 00:06:52,941
Last week, a man stood
in front of the Pentagon,
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00:06:52,942 --> 00:06:56,344
doused himself in kerosene,
and set himself on fire.
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And what the hell are we doing about it?
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What the hell is
Playboy saying about it?
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Nothing.
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[Spectorsky] In case
you haven't noticed,
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00:07:06,823 --> 00:07:09,257
you're no longer working
at The Village Voice.
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00:07:09,258 --> 00:07:11,927
Let them cover those types of stories.
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00:07:11,928 --> 00:07:14,362
No, I think we should have
something to say about it.
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00:07:14,363 --> 00:07:18,300
If it matters to us, it
matters to our readers.
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Bring in an article. If
it's good, I'll run it.
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Shall I continue?
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Mm-hmm.
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For our humor section,
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00:07:31,881 --> 00:07:34,784
a fresh slate of party jokes.
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[Arthur Kretchmer] Spectorsky
and I developed conflict,
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00:07:42,291 --> 00:07:45,193
and Spectorsky hated
the word "political"
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and hated politics.
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I really did represent something
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that he wasn't ready for.
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[The Flying Burrito Brothers]
There is a man
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A tall man
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Follows no...
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[Hugh Hefner] Soon Kretchmer pushed us
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00:08:02,111 --> 00:08:04,146
to take a stance on the Vietnam War.
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00:08:04,147 --> 00:08:05,814
[The Flying Burrito Brothers]
Out in a storm
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Can he stay warm
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00:08:07,283 --> 00:08:10,152
[Hugh Hefner] But he didn't stop there.
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00:08:10,153 --> 00:08:13,088
[Kretchmer] Britain recently
abolished the death penalty.
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00:08:13,089 --> 00:08:14,923
If we're supposed to be the
freest country in the world,
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00:08:14,924 --> 00:08:16,691
why are we one of the
few western nations
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00:08:16,692 --> 00:08:19,494
that hasn't banned capital punishment?
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[The Flying Burrito Brothers]
Can't he move on?
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Tell him it's all right
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[Hugh Hefner] We called for the
abolition of the death penalty,
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arguing not only that it was barbaric
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but that it was disproportionately used
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against poor people.
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[The Flying Burrito Brothers]
There is a man
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[Hugh Hefner] We published pieces
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promoting access to contraception
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and safe and inexpensive
abortions for women.
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[The Flying Burrito Brothers]
Can his new wife
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Live out her life
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[Hugh Hefner] Playboy has always had
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a strong editorial point of view,
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and it's reflected in everything we do.
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While the magazine was a magazine
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of entertainment for men,
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the real intention and
message ran much deeper.
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[The Flying Burrito Brothers]
It's all right
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Say it's all right
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[Hugh Hefner] Fighting for change
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energized the entire office,
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00:09:13,482 --> 00:09:16,919
and soon, letters began
pouring in from readers,
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00:09:16,920 --> 00:09:18,386
letting us know that they also
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wanted to be part of the debate.
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[Steppenwolf]
Staring at the boob tube
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00:09:21,457 --> 00:09:23,225
Turning on the big knob
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Trying to find some life in the...
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[Hugh Hefner] So I created The
Playboy Forum to open a dialogue.
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[Steppenwolf]
Gonna
deal with Mary Jane
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[Hugh Hefner] The forum
became an interchange of ideas
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00:09:32,301 --> 00:09:34,436
between myself and readers...
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[Steppenwolf]
Obnoxious
Joe comes on the screen
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[Hugh Hefner] ... covering sex, marriage,
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00:09:39,008 --> 00:09:42,310
religion, police, economics...
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anything relevant to social change.
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(Christine Hefner) By
having a conversation
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with millions of men and women
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through The Playboy Forum,
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I think clearly was a major contributor
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to people feeling comfortable
and not feeling so alone.
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[Hugh Hefner] Of course, a lot of people
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only wanted to talk about Vietnam.
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00:10:04,968 --> 00:10:08,770
Many of our loyal readers
were now serving overseas,
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eager to voice their opinions
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00:10:10,206 --> 00:10:11,940
and share their experiences
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00:10:11,941 --> 00:10:13,608
from the front lines.
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[Steppenwolf]
Well it's evil, wicked
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00:10:18,481 --> 00:10:22,684
When Time magazine was still
promoting the war in Vietnam,
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00:10:22,685 --> 00:10:27,022
The Playboy Forum gave real
soldiers a chance to say
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00:10:27,023 --> 00:10:29,224
what their reality was in Vietnam,
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00:10:29,225 --> 00:10:32,660
and it was this place
to put actual testimony
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00:10:32,661 --> 00:10:34,864
about what was going on.
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00:10:37,200 --> 00:10:38,766
Abortion is still illegal.
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00:10:38,767 --> 00:10:40,168
The Chicago Women's Liberation Union
226
00:10:40,169 --> 00:10:41,937
are speaking out about
it and so should we.
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00:10:41,938 --> 00:10:44,006
[Hugh Hefner] But then I
took it one step further,
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00:10:44,007 --> 00:10:47,775
beyond the pages of the magazine,
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00:10:47,776 --> 00:10:50,778
and created The Playboy Foundation...
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00:10:50,779 --> 00:10:52,981
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00:10:52,982 --> 00:10:56,251
... an organization dedicated
to fighting censorship
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00:10:56,252 --> 00:10:59,322
and funding civil rights groups.
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00:11:01,257 --> 00:11:03,258
[Christie Hefner] Hef had said
that The Playboy Foundation
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00:11:03,259 --> 00:11:05,994
was intended to put his
money where his mouth was
235
00:11:05,995 --> 00:11:09,531
for issues that were not
just relevant to Playboy
236
00:11:09,532 --> 00:11:12,935
but were relevant to
a broader philosophy
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00:11:12,936 --> 00:11:15,537
of what makes for a just society.
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00:11:15,538 --> 00:11:19,374
[Hugh Hefner] We donated
hundreds of thousands of dollars
239
00:11:19,375 --> 00:11:21,843
to the Kinsey Institute,
240
00:11:21,844 --> 00:11:25,580
an organization whose
research on sex and sexuality
241
00:11:25,581 --> 00:11:28,383
had inspired the
founding of the magazine.
242
00:11:28,384 --> 00:11:31,920
We involved ourselves in
landmark civil rights cases
243
00:11:31,921 --> 00:11:37,392
such as Roe v. Wade
and continued to support
244
00:11:37,393 --> 00:11:39,962
the African-American
struggle for freedom.
245
00:11:39,963 --> 00:11:43,032
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00:11:46,035 --> 00:11:49,104
When I left before
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00:11:49,105 --> 00:11:52,107
[Hugh Hefner] Across the
country, the civil rights movement
248
00:11:52,108 --> 00:11:56,678
was making significant progress,
249
00:11:56,679 --> 00:12:00,715
and just a year earlier,
Dr. Martin Luther King Jr.
250
00:12:00,716 --> 00:12:05,753
was awarded the Nobel
Peace prize for his work.
251
00:12:05,754 --> 00:12:07,289
It was an incredible moment
252
00:12:07,290 --> 00:12:08,823
for the civil rights movement,
253
00:12:08,824 --> 00:12:11,960
one we wanted to celebrate.
254
00:12:11,961 --> 00:12:14,796
So, in January of 1965,
255
00:12:14,797 --> 00:12:17,599
we published an interview with Dr. King,
256
00:12:17,600 --> 00:12:20,168
the longest one he ever granted.
257
00:12:20,169 --> 00:12:22,971
But I keep coming back
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00:12:22,972 --> 00:12:24,906
[Jesse Jackson] When
Playboy interviewed Dr. King,
259
00:12:24,907 --> 00:12:26,174
it was a serious breakthrough
260
00:12:26,175 --> 00:12:28,710
because it was a chance
for another market.
261
00:12:28,711 --> 00:12:32,280
I mean, those days you
didn't have cable television.
262
00:12:32,281 --> 00:12:34,649
We didn't have much access.
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00:12:34,650 --> 00:12:36,618
264
00:12:36,619 --> 00:12:40,255
[Cooper Hefner] MLK Jr.'s voice
was perfectly suited for Playboy.
265
00:12:40,256 --> 00:12:43,091
If you take a step back and
look at all the other pieces
266
00:12:43,092 --> 00:12:45,260
of what makes Playboy Playboy,
267
00:12:45,261 --> 00:12:48,396
I can't think of another
magazine or media company
268
00:12:48,397 --> 00:12:51,533
where the conversation would
have been more appropriate.
269
00:12:51,534 --> 00:12:53,501
[Hugh Hefner] In his
interview with Playboy,
270
00:12:53,502 --> 00:12:56,271
King emphasized how far we'd come,
271
00:12:56,272 --> 00:12:59,674
but he also explained
how far we had to go.
272
00:12:59,675 --> 00:13:01,376
273
00:13:01,377 --> 00:13:03,211
[Martin Luther King Jr.]
With a nonviolent movement,
274
00:13:03,212 --> 00:13:05,947
the end is to convert the opponent
275
00:13:05,948 --> 00:13:07,849
and to bring about a society
276
00:13:07,850 --> 00:13:10,285
where all men will live
together as brothers
277
00:13:10,286 --> 00:13:12,454
and every man will respect the dignity
278
00:13:12,455 --> 00:13:14,756
and worth of human personality.
279
00:13:14,757 --> 00:13:16,824
280
00:13:16,825 --> 00:13:19,661
[Hugh Hefner] So, just months after
being featured in the magazine,
281
00:13:19,662 --> 00:13:25,300
King led a march of 25,000 Americans,
282
00:13:25,301 --> 00:13:28,070
black and white,
283
00:13:28,071 --> 00:13:30,272
on a 54-mile journey
284
00:13:30,273 --> 00:13:32,807
from Selma, Alabama,
285
00:13:32,808 --> 00:13:34,442
to the state's capital,
286
00:13:34,443 --> 00:13:37,679
to show their support for
a new voting rights bill
287
00:13:37,680 --> 00:13:41,050
in the face of ruthless opposition.
288
00:13:44,787 --> 00:13:48,057
[people shouting and screaming]
289
00:13:59,368 --> 00:14:00,635
After being attacked
290
00:14:00,636 --> 00:14:03,671
with nightsticks and teargas,
291
00:14:03,672 --> 00:14:08,910
Dr. King and protesters
arrived in Montgomery.
292
00:14:08,911 --> 00:14:12,280
We are standing before
the forces of power
293
00:14:12,281 --> 00:14:13,948
in the State of Alabama,
294
00:14:13,949 --> 00:14:17,152
saying we ain't gonna
let nobody turn us around.
295
00:14:17,153 --> 00:14:22,957
[cheers and applause]
296
00:14:22,958 --> 00:14:28,596
[Hugh Hefner] What we saw in the
news shocked the entire nation.
297
00:14:28,597 --> 00:14:30,064
298
00:14:30,065 --> 00:14:33,335
[Eisenbach] There's no question
that the power of the media
299
00:14:33,336 --> 00:14:35,570
was a major force
300
00:14:35,571 --> 00:14:38,973
because it allowed the
civil rights protestors
301
00:14:38,974 --> 00:14:41,309
to get their message out
302
00:14:41,310 --> 00:14:43,845
by generating images of oppression
303
00:14:43,846 --> 00:14:47,782
that were compelling
because they were so violent.
304
00:14:47,783 --> 00:14:49,317
305
00:14:49,318 --> 00:14:51,953
[Hugh Hefner] After
considerable public pressure,
306
00:14:51,954 --> 00:14:53,388
President Johnson passed
307
00:14:53,389 --> 00:14:57,425
the Voting Rights Act
of 1965, which outlawed
308
00:14:57,426 --> 00:15:00,662
discriminatory voting
practices based on race.
309
00:15:00,663 --> 00:15:02,364
310
00:15:02,365 --> 00:15:06,201
This bill will strike down restrictions
311
00:15:06,202 --> 00:15:09,637
to voting in all elections.
312
00:15:09,638 --> 00:15:14,442
[applause]
313
00:15:14,443 --> 00:15:19,113
[Hugh Hefner] America was
beginning to see we needed change.
314
00:15:19,114 --> 00:15:23,586
315
00:15:28,991 --> 00:15:32,627
With progress being made
throughout the country,
316
00:15:32,628 --> 00:15:34,762
I wanted to break the color barrier
317
00:15:34,763 --> 00:15:38,866
in all aspects of our magazine.
318
00:15:38,867 --> 00:15:40,001
319
00:15:40,002 --> 00:15:41,035
Hi.
320
00:15:41,036 --> 00:15:42,270
Hi.
321
00:15:42,271 --> 00:15:44,005
If you could just slip this on.
322
00:15:44,006 --> 00:15:48,910
And when you come to see me baby
323
00:15:48,911 --> 00:15:51,746
You don't have to bring no note
324
00:15:51,747 --> 00:15:54,882
You gotta have sweet sweet lovin'
325
00:15:54,883 --> 00:15:57,084
[Hugh Hefner] In March of 1965,
326
00:15:57,085 --> 00:15:58,653
we published the first ever
327
00:15:58,654 --> 00:16:01,088
African-American Playmate of the month,
328
00:16:01,089 --> 00:16:03,024
Jennifer Jackson.
329
00:16:03,025 --> 00:16:04,926
I said baby
330
00:16:04,927 --> 00:16:06,728
[Hugh Hefner] We found
Jenny working part-time
331
00:16:06,729 --> 00:16:08,830
in our Chicago Playboy Club.
332
00:16:08,831 --> 00:16:11,899
She was a Bunny alongside
her twin sister, Jan,
333
00:16:11,900 --> 00:16:15,703
while studying at a
Chicago Teachers' College
334
00:16:15,704 --> 00:16:19,173
and doing some freelance
modeling on the side.
335
00:16:19,174 --> 00:16:21,743
336
00:16:21,744 --> 00:16:26,614
When Playboy published its
first African-American Playmate,
337
00:16:26,615 --> 00:16:29,984
it was a really important comment
338
00:16:29,985 --> 00:16:32,554
on race relations at the time.
339
00:16:32,555 --> 00:16:36,624
This was an important
acknowledgment of black women
340
00:16:36,625 --> 00:16:39,361
and their sexuality and their beauty.
341
00:16:39,362 --> 00:16:40,628
Sweet lovin'
342
00:16:40,629 --> 00:16:42,530
And that's all you need
343
00:16:42,531 --> 00:16:44,667
Oh yeah
344
00:16:45,901 --> 00:16:47,769
345
00:16:47,770 --> 00:16:50,272
[Hugh Hefner] Reader responses
to Jennifer's centerfold
346
00:16:50,273 --> 00:16:52,707
were mostly positive,
347
00:16:52,708 --> 00:16:55,176
but we still got some backlash,
348
00:16:55,177 --> 00:16:56,711
which convinced me
349
00:16:56,712 --> 00:16:59,814
there was still a lot
of work to be done.
350
00:16:59,815 --> 00:17:03,518
351
00:17:03,519 --> 00:17:04,819
I need it by 2 p.m. Thank you.
352
00:17:04,820 --> 00:17:06,788
Uh, Spec.
353
00:17:06,789 --> 00:17:09,791
[Hugh Hefner] As Playboy
became more political,
354
00:17:09,792 --> 00:17:12,494
I continued to personally oversee
355
00:17:12,495 --> 00:17:14,696
every page of the magazine
356
00:17:14,697 --> 00:17:17,632
to make sure it was
as good as it could be.
357
00:17:17,633 --> 00:17:21,035
[Hugh Hefner] I am by nature
a perfectionist, anyway.
358
00:17:21,036 --> 00:17:24,406
I think the difference
between good and excellent
359
00:17:24,407 --> 00:17:27,208
is detail, and I was consumed
360
00:17:27,209 --> 00:17:31,178
with every kind of detail
related to the company.
361
00:17:31,179 --> 00:17:34,417
362
00:17:38,721 --> 00:17:43,658
[Hugh Hefner] Soon, there didn't
seem to be enough hours in the day,
363
00:17:43,659 --> 00:17:50,197
so I relied on a little
orange pill, Dexedrine.
364
00:17:50,198 --> 00:17:52,600
365
00:17:52,601 --> 00:17:54,436
[Richard Rosenzweig]
Dexedrine is an upper.
366
00:17:54,437 --> 00:17:55,937
It keeps you awake.
367
00:17:55,938 --> 00:17:59,541
It was originally formulated as a drug
368
00:17:59,542 --> 00:18:01,008
to help you lose weight,
369
00:18:01,009 --> 00:18:06,247
but it has this other
quality that gives you pep
370
00:18:06,248 --> 00:18:07,749
and keeps you going.
371
00:18:07,750 --> 00:18:10,619
372
00:18:15,424 --> 00:18:19,226
One, two, three, four...
373
00:18:19,227 --> 00:18:22,597
374
00:18:22,598 --> 00:18:25,600
Fortune has me well in hand
375
00:18:25,601 --> 00:18:27,702
[Hugh Hefner] I never tried hard drugs.
376
00:18:27,703 --> 00:18:31,005
I didn't believe in them.
377
00:18:31,006 --> 00:18:35,009
But Dexedrine was completely legal
378
00:18:35,010 --> 00:18:39,414
and my doctor kept prescribing it,
379
00:18:39,415 --> 00:18:42,550
so I told myself it was
a harmless little pill.
380
00:18:42,551 --> 00:18:45,520
And brought you to my bed
381
00:18:45,521 --> 00:18:48,356
[Hugh Hefner] But pretty soon,
I couldn't live without it.
382
00:18:48,357 --> 00:18:50,392
Everybody loves me baby
383
00:18:50,393 --> 00:18:53,127
Page 37, the robe is not...
384
00:18:53,128 --> 00:18:55,897
The colors here are confusing.
385
00:18:55,898 --> 00:18:56,831
Page 29...
386
00:18:56,832 --> 00:18:57,899
[Kretchmer] Dexedrine helped Hefner
387
00:18:57,900 --> 00:19:00,635
write very long, very dense memos
388
00:19:00,636 --> 00:19:02,904
and engage in very long meetings.
389
00:19:02,905 --> 00:19:06,774
We used to go to meetings
at 4:00 in the afternoon.
390
00:19:06,775 --> 00:19:10,478
They would last until
6:00 the next morning.
391
00:19:10,479 --> 00:19:12,947
To offend you
392
00:19:12,948 --> 00:19:14,382
Now
393
00:19:14,383 --> 00:19:16,250
[Hugh Hefner] I would
take them as I needed them,
394
00:19:16,251 --> 00:19:20,655
but the work could often go
for 24 or 30 or more hours,
395
00:19:20,656 --> 00:19:22,490
so it was possible in that timeframe
396
00:19:22,491 --> 00:19:25,527
to use 20, 25 pills.
397
00:19:25,528 --> 00:19:26,828
I don't think I would have created
398
00:19:26,829 --> 00:19:29,697
the Playboy empire without it.
399
00:19:29,698 --> 00:19:33,635
Because everybody loves me baby
400
00:19:33,636 --> 00:19:36,137
He became very dependent on Dexedrine.
401
00:19:36,138 --> 00:19:37,872
Scrap it.
402
00:19:37,873 --> 00:19:40,842
[Rosenzweig] If he was taking the drug,
403
00:19:40,843 --> 00:19:44,045
that let him work for
two days or even more...
404
00:19:44,046 --> 00:19:46,313
Everybody loves me baby
405
00:19:46,314 --> 00:19:49,851
[Rosenzweig] And then, he was
so exhausted that he'd crash.
406
00:19:49,852 --> 00:19:54,689
When he would awaken, he
would be a bit of a grouch.
407
00:19:54,690 --> 00:19:57,191
What did I do to offend you?
408
00:19:57,192 --> 00:19:59,462
Yeah! (laughing)
409
00:20:03,331 --> 00:20:04,499
[knocking on door]
410
00:20:04,500 --> 00:20:05,667
[Spectorsky] Hef.
411
00:20:05,668 --> 00:20:06,801
I'll be done with the new notes
412
00:20:06,802 --> 00:20:08,169
on the mansion piece in ten minutes.
413
00:20:08,170 --> 00:20:10,037
Then I'm gonna go over
the Zwerin article.
414
00:20:10,038 --> 00:20:11,405
Tell everyone else to go over
what they're working on, too.
415
00:20:11,406 --> 00:20:12,474
I'm seeing too many errors.
416
00:20:12,475 --> 00:20:13,675
I've already sent them home.
417
00:20:13,676 --> 00:20:16,010
What? You sent them home?
418
00:20:16,011 --> 00:20:17,579
They need to be with their families.
419
00:20:17,580 --> 00:20:18,580
But they're working, Spec.
420
00:20:18,581 --> 00:20:19,781
It's after midnight.
421
00:20:19,782 --> 00:20:21,849
What, so people can't work late now?
422
00:20:21,850 --> 00:20:22,984
Three nights in a row?
No, Hef, they can't.
423
00:20:22,985 --> 00:20:24,185
They can't keep their eyes open.
424
00:20:24,186 --> 00:20:25,319
That's fine.
425
00:20:25,320 --> 00:20:26,320
Just means more work for you and me.
426
00:20:26,321 --> 00:20:28,690
You cannot keep doing this.
427
00:20:28,691 --> 00:20:30,758
Oh, is it my fault if
the articles are shit?
428
00:20:30,759 --> 00:20:33,528
The articles are fine.
The problem is you.
429
00:20:33,529 --> 00:20:35,196
You've been up for three days.
430
00:20:35,197 --> 00:20:37,264
You're a wreck.
431
00:20:37,265 --> 00:20:40,568
You are killing yourself.
432
00:20:40,569 --> 00:20:41,569
I'm fine.
433
00:20:41,570 --> 00:20:42,970
You're not fine.
434
00:20:42,971 --> 00:20:44,572
If you want to leave, then leave.
435
00:20:44,573 --> 00:20:46,641
Maybe I'm the only one around here
436
00:20:46,642 --> 00:20:47,909
who still remembers what it takes
437
00:20:47,910 --> 00:20:49,310
to put out a good magazine,
438
00:20:49,311 --> 00:20:51,713
but I am not going
to be lectured by you.
439
00:20:51,714 --> 00:20:53,147
Do you even hear yourself?
440
00:20:53,148 --> 00:20:55,450
Get out!
441
00:21:19,575 --> 00:21:21,342
[Kretchmer] When Hef became addicted,
442
00:21:21,343 --> 00:21:25,212
Hefner was accurately
described as self-centered,
443
00:21:25,213 --> 00:21:27,515
demanding, obsessive.
444
00:21:27,516 --> 00:21:30,618
Monstrous, even, you could say.
445
00:21:30,619 --> 00:21:32,220
Really difficult to deal with.
446
00:21:50,606 --> 00:21:55,109
[Hugh Hefner] My staff had
reached a breaking point,
447
00:21:55,110 --> 00:21:59,615
and it was clear that I
needed to make some changes.
448
00:22:10,626 --> 00:22:13,695
[Hugh Hefner] When I
stopped taking the Dexedrine,
449
00:22:13,696 --> 00:22:18,766
it took the better part of a year
450
00:22:18,767 --> 00:22:22,604
for my own body to
kick in and give me back
451
00:22:22,605 --> 00:22:25,139
what I'd previously
gotten from the drug.
452
00:22:25,140 --> 00:22:29,043
If you start using an
artificial stimulus for it,
453
00:22:29,044 --> 00:22:31,879
then the body starts depending on that,
454
00:22:31,880 --> 00:22:35,482
and it needs more of it, and, you know,
455
00:22:35,483 --> 00:22:37,819
they do all those jokes
about get high on life,
456
00:22:37,820 --> 00:22:39,553
but it's true.
457
00:22:39,554 --> 00:22:43,324
458
00:22:43,325 --> 00:22:45,426
[Hugh Hefner] While I
was regaining my health,
459
00:22:45,427 --> 00:22:47,695
Playboy was getting bigger every month
460
00:22:47,696 --> 00:22:49,463
and the effects of our hard work
461
00:22:49,464 --> 00:22:53,400
could be seen in every
aspect of the company.
462
00:22:53,401 --> 00:22:55,436
Oh my love
463
00:22:55,437 --> 00:22:58,606
[Hugh Hefner] We had 15 clubs
operating within the United States,
464
00:22:58,607 --> 00:23:02,744
including locations in
Los Angeles and Miami,
465
00:23:02,745 --> 00:23:05,412
and international locations
466
00:23:05,413 --> 00:23:08,883
in Montreal, Manila, and Jamaica.
467
00:23:08,884 --> 00:23:11,352
[Hugh Hefner] Originally, when
we started off the first one
468
00:23:11,353 --> 00:23:12,887
in Chicago back in '59,
469
00:23:12,888 --> 00:23:14,956
we had no notion it
would be so successful.
470
00:23:14,957 --> 00:23:17,959
So many times
471
00:23:17,960 --> 00:23:20,427
You're gonna be lonely
472
00:23:20,428 --> 00:23:23,530
So many times you're gonna be blue
473
00:23:23,531 --> 00:23:27,268
[Hugh Hefner] By the end of the
1960s, the magazine was selling
474
00:23:27,269 --> 00:23:30,337
an average of 5.5
million issues per month
475
00:23:30,338 --> 00:23:32,339
and Playboy's profits had climbed
476
00:23:32,340 --> 00:23:34,241
to $80 million a year.
477
00:23:34,242 --> 00:23:35,710
478
00:23:35,711 --> 00:23:39,580
I decided the time had
come to make a big statement
479
00:23:39,581 --> 00:23:43,617
and establish ourselves
as an American institution.
480
00:23:43,618 --> 00:23:45,821
481
00:23:51,559 --> 00:23:54,929
So I purchased the
37-floor Palmolive Building
482
00:23:54,930 --> 00:23:59,033
on Michigan Ave. for $2.7 million
483
00:23:59,034 --> 00:24:02,937
and put our name across
it in nine-foot letters.
484
00:24:02,938 --> 00:24:04,505
She asked me maybe
485
00:24:04,506 --> 00:24:06,573
If I could share her sorrow
486
00:24:06,574 --> 00:24:07,875
[Hugh Hefner] Not only was it
487
00:24:07,876 --> 00:24:11,012
one of Chicago's most iconic buildings,
488
00:24:11,013 --> 00:24:13,247
but as a kid, I'd looked out my window
489
00:24:13,248 --> 00:24:17,651
and seen the spotlight
on top light up the city.
490
00:24:17,652 --> 00:24:19,921
When Hefner puts Playboy
491
00:24:19,922 --> 00:24:22,724
in big, bright shining letters
492
00:24:22,725 --> 00:24:24,959
on the Palmolive Building in Chicago,
493
00:24:24,960 --> 00:24:29,063
the Playboy brand becomes
part of the skyline.
494
00:24:29,064 --> 00:24:31,332
The argument is over, right?
495
00:24:31,333 --> 00:24:33,267
The empire is now here,
496
00:24:33,268 --> 00:24:35,870
and there's really nothing
you can do about it.
497
00:24:35,871 --> 00:24:37,071
The promised land
498
00:24:37,072 --> 00:24:38,706
Hang on 'til then
499
00:24:38,707 --> 00:24:41,109
As best as you can
500
00:24:43,011 --> 00:24:44,678
Stand on this one, the
mark here that we've placed.
501
00:24:44,679 --> 00:24:48,282
Yeah, that's the one. Perfect.
502
00:24:48,283 --> 00:24:49,283
Holding the pipe?
503
00:24:49,284 --> 00:24:51,152
Yes.
504
00:24:51,153 --> 00:24:56,791
[Hugh Hefner] As for me, after
years of fighting to prove ourselves,
505
00:24:56,792 --> 00:24:58,392
I ended up on the cover
506
00:24:58,393 --> 00:25:04,365
of one of the most
respected publications,
507
00:25:04,366 --> 00:25:06,633
Time magazine.
508
00:25:06,634 --> 00:25:08,102
[Eisenbach] To make it onto the cover
509
00:25:08,103 --> 00:25:11,839
of Time magazine in '67 was huge.
510
00:25:11,840 --> 00:25:14,175
This is the recognition
of the establishment
511
00:25:14,176 --> 00:25:17,011
that you are a player, right?
512
00:25:17,012 --> 00:25:18,112
Presidents are on the cover,
513
00:25:18,113 --> 00:25:20,014
dictators are on the cover, right?
514
00:25:20,015 --> 00:25:23,485
That's who makes the
cover of Time magazine.
515
00:25:24,953 --> 00:25:27,089
He had arrived.
516
00:25:29,591 --> 00:25:32,794
[Hugh Hefner] Being on the cover
of Time validated everything
517
00:25:32,795 --> 00:25:36,498
I'd been doing for the last 15 years.
518
00:25:42,037 --> 00:25:44,138
Here we have panels along this wall,
519
00:25:44,139 --> 00:25:45,706
similar to what we use in the clubs.
520
00:25:45,707 --> 00:25:47,441
It should look nice. This is the bar.
521
00:25:47,442 --> 00:25:49,343
Made it L-shaped so we can have people
522
00:25:49,344 --> 00:25:51,946
along both sides and not miss anything.
523
00:25:51,947 --> 00:25:53,280
Glasses here.
524
00:25:53,281 --> 00:25:56,617
Uh, Bobbie, we're in a meeting.
525
00:25:56,618 --> 00:25:58,085
[Walter Cronkite] Police have
issued an all-points bulletin
526
00:25:58,086 --> 00:25:59,753
for a well-dressed young white man
527
00:25:59,754 --> 00:26:01,322
seen running from the scene.
528
00:26:01,323 --> 00:26:03,825
Dr. King was standing on the balcony
529
00:26:03,826 --> 00:26:05,827
of his second-floor hotel room tonight
530
00:26:05,828 --> 00:26:08,129
when, according to a companion,
531
00:26:08,130 --> 00:26:10,597
a shot was fired from across the street.
532
00:26:10,598 --> 00:26:11,999
In the friend's words,
533
00:26:12,000 --> 00:26:14,035
the bullet exploded in his face.
534
00:26:14,036 --> 00:26:18,940
[Hugh Hefner] April 4th, 1968,
was a day I will never forget.
535
00:26:18,941 --> 00:26:20,975
[Cronkite] ... in the
civil rights movement
536
00:26:20,976 --> 00:26:22,776
were on the scene almost immediately.
537
00:26:22,777 --> 00:26:26,080
They rushed the 39-year-old
Negro leader to a hospital,
538
00:26:26,081 --> 00:26:28,916
where he died of a
bullet wound in the neck.
539
00:26:28,917 --> 00:26:31,185
540
00:26:31,186 --> 00:26:33,888
[Dick Cavett] The death
of Martin Luther King,
541
00:26:33,889 --> 00:26:39,660
that just seemed to stop time.
542
00:26:39,661 --> 00:26:42,864
It was horrible, it was unimaginable,
543
00:26:42,865 --> 00:26:44,999
but you didn't need to imagine it.
544
00:26:45,000 --> 00:26:47,434
And people were really saying,
545
00:26:47,435 --> 00:26:53,107
"What kind of world are we
in? What kind of people are we?
546
00:26:53,108 --> 00:26:55,509
Who's gonna stop this sort of thing?"
547
00:26:55,510 --> 00:26:57,111
548
00:26:57,112 --> 00:26:59,646
[Hugh Hefner] As riots
broke out across the country,
549
00:26:59,647 --> 00:27:04,118
leaders tried desperately
to calm the nation.
550
00:27:04,119 --> 00:27:06,553
[Robert F. Kennedy] What
we need in the United States
551
00:27:06,554 --> 00:27:08,255
is not division.
552
00:27:08,256 --> 00:27:09,756
What we need in the United States
553
00:27:09,757 --> 00:27:11,792
is not hatred.
554
00:27:11,793 --> 00:27:15,262
[Hugh Hefner] And no speech did
more to bring the country together
555
00:27:15,263 --> 00:27:16,931
than Robert F. Kennedy's...
556
00:27:16,932 --> 00:27:19,300
... but is love and wisdom
557
00:27:19,301 --> 00:27:21,802
and compassion toward one another.
558
00:27:21,803 --> 00:27:24,471
[Hugh Hefner] ... who'd experienced
his own brother's assassination
559
00:27:24,472 --> 00:27:26,540
just under five years earlier.
560
00:27:26,541 --> 00:27:30,077
... within our country,
whether they be white
561
00:27:30,078 --> 00:27:31,913
or whether they be black.
562
00:27:31,914 --> 00:27:35,984
[cheers and applause]
563
00:27:40,588 --> 00:27:43,458
564
00:28:09,584 --> 00:28:11,385
[Hugh Hefner] Martin Luther King Jr.
565
00:28:11,386 --> 00:28:15,157
was laid to rest in Atlanta, Georgia.
566
00:28:16,758 --> 00:28:21,496
Over 100,000 people attended
the funeral procession.
567
00:28:23,898 --> 00:28:27,368
[Cooper Hefner] The big piece
which I think resonated with my dad
568
00:28:27,369 --> 00:28:30,972
was that Dr. King had died for something
569
00:28:30,973 --> 00:28:34,808
that was a lot more than just him,
570
00:28:34,809 --> 00:28:39,346
that he'd given his life for change...
571
00:28:39,347 --> 00:28:42,049
572
00:28:42,050 --> 00:28:46,620
... and that change was the
challenge of finding a way
573
00:28:46,621 --> 00:28:47,788
to live in a world
574
00:28:47,789 --> 00:28:51,825
where people could make
their own choices freely.
575
00:28:51,826 --> 00:28:55,297
576
00:28:59,601 --> 00:29:01,335
[Hugh Hefner] I knew what a blow
577
00:29:01,336 --> 00:29:04,038
his death was for the
civil rights movement
578
00:29:04,039 --> 00:29:06,307
and the country as a whole,
579
00:29:06,308 --> 00:29:07,641
and I wanted to figure out
580
00:29:07,642 --> 00:29:09,210
the best way to honor his memory.
581
00:29:09,211 --> 00:29:12,346
"A promised land of true equality."
582
00:29:12,347 --> 00:29:13,747
[Hugh Hefner] Weeks
before his assassination,
583
00:29:13,748 --> 00:29:17,151
Playboy received an essay from Dr. King
584
00:29:17,152 --> 00:29:20,187
called A Testament of Hope,
585
00:29:20,188 --> 00:29:22,756
a work that would tragically become
586
00:29:22,757 --> 00:29:25,426
his final written words.
587
00:29:25,427 --> 00:29:27,194
"In his final published statement,
588
00:29:27,195 --> 00:29:28,929
"the civil rights
leader points the way out
589
00:29:28,930 --> 00:29:30,431
"of America's racial turmoil
590
00:29:30,432 --> 00:29:32,866
into the promised land of equality."
591
00:29:32,867 --> 00:29:35,969
That's better, but add "fallen"
592
00:29:35,970 --> 00:29:37,138
before "civil rights leader"
593
00:29:37,139 --> 00:29:39,873
and add "true" before equality.
594
00:29:39,874 --> 00:29:42,543
[Hugh Hefner] We knew that
publishing his passionate words
595
00:29:42,544 --> 00:29:46,480
was the best way we
could honor his legacy.
596
00:29:46,481 --> 00:29:52,053
But soon, another
tragedy rocked the nation.
597
00:29:52,054 --> 00:29:57,224
[men shouting]
598
00:29:57,225 --> 00:29:58,925
[Man] If there's a doctor in the house,
599
00:29:58,926 --> 00:30:00,161
I want to see him right here.
600
00:30:00,162 --> 00:30:02,196
Everybody else, please stay back.
601
00:30:02,197 --> 00:30:05,232
[onlookers talking]
602
00:30:05,233 --> 00:30:07,769
[man] Oh, no!
603
00:30:11,539 --> 00:30:15,409
[Jackson] Before we could
adjust in any measure
604
00:30:15,410 --> 00:30:19,380
to Dr. King's assassination,
April 4th, 1968,
605
00:30:19,381 --> 00:30:23,317
Robert Kennedy killed June
the 5th in Los Angeles.
606
00:30:23,318 --> 00:30:27,188
It just left us pained and hurt,
607
00:30:27,189 --> 00:30:30,457
as if all hope had been lost.
608
00:30:30,458 --> 00:30:33,026
We were numb.
609
00:30:33,027 --> 00:30:37,498
610
00:30:37,499 --> 00:30:41,968
[Hugh Hefner] Soon, that
grief turned to anger.
611
00:30:41,969 --> 00:30:46,607
[Strawbs]
In the early
dawn the Bishop's men
612
00:30:46,608 --> 00:30:49,042
Shivered in the damp
613
00:30:49,043 --> 00:30:52,346
Who prayed that wives and families
614
00:30:52,347 --> 00:30:56,917
Might see them once again
615
00:30:56,918 --> 00:30:59,787
616
00:31:02,590 --> 00:31:04,325
[Eisenbach] In the summer of '68,
617
00:31:04,326 --> 00:31:07,494
the fear and anxiety
of the long hot summer,
618
00:31:07,495 --> 00:31:12,133
you had all of the issues
and all of the anger
619
00:31:12,134 --> 00:31:15,068
that had been building up.
620
00:31:15,069 --> 00:31:17,638
It turns into absolute mayhem.
621
00:31:17,639 --> 00:31:20,307
[Strawbs]
The ground mist
hid the patrol's approach
622
00:31:20,308 --> 00:31:22,609
As they drew close enough to show
623
00:31:22,610 --> 00:31:25,912
[Hugh Hefner] It was a time of
revolution and some of it was violent.
624
00:31:25,913 --> 00:31:28,882
It was a time of questioning
old mores and values.
625
00:31:28,883 --> 00:31:30,851
[Strawbs]
Of pure white sand
626
00:31:30,852 --> 00:31:34,054
It was questioning a lot
of the fundamental views
627
00:31:34,055 --> 00:31:36,257
that people saw were hurtful.
628
00:31:36,258 --> 00:31:39,193
[Strawbs]
At evensong
both camps reviewed
629
00:31:39,194 --> 00:31:41,528
Their sad depleted ranks
630
00:31:41,529 --> 00:31:45,899
[Hugh Hefner] To make matters
worse, by the summer of 1968,
631
00:31:45,900 --> 00:31:48,835
the Vietnam War was
spiraling out of control.
632
00:31:48,836 --> 00:31:53,140
[Strawbs]
Gave God
their grateful thanks
633
00:31:53,141 --> 00:31:57,378
634
00:31:57,379 --> 00:32:01,582
[President Johnson] Even while
the search for peace was going on,
635
00:32:01,583 --> 00:32:04,485
North Vietnam rushed their preparations
636
00:32:04,486 --> 00:32:08,722
for a savage assault on the people,
637
00:32:08,723 --> 00:32:09,956
the government,
638
00:32:09,957 --> 00:32:13,059
and the allies of South Vietnam.
639
00:32:13,060 --> 00:32:15,529
[Hugh Hefner] The North
Vietnamese launched
640
00:32:15,530 --> 00:32:17,364
their most brutal campaign yet
641
00:32:17,365 --> 00:32:19,166
against American troops,
642
00:32:19,167 --> 00:32:21,702
a series of surprise bomb attacks
643
00:32:21,703 --> 00:32:25,873
that would come to be
known as the Tet Offensive.
644
00:32:27,675 --> 00:32:29,743
[male newscaster] The Viet
Cong simultaneously attacked
645
00:32:29,744 --> 00:32:33,247
just about every major city
and town in South Vietnam,
646
00:32:33,248 --> 00:32:34,681
and it was a new war.
647
00:32:34,682 --> 00:32:37,718
[Hugh Hefner] After
over a decade of war,
648
00:32:37,719 --> 00:32:41,388
nearly 20,000 American
soldiers had been killed
649
00:32:41,389 --> 00:32:44,891
and it seemed there was no end in sight.
650
00:32:44,892 --> 00:32:48,429
651
00:32:48,430 --> 00:32:50,130
Just hoping to stay
alive from day to day.
652
00:32:50,131 --> 00:32:52,132
Everybody just wants to go
back home and go to school.
653
00:32:52,133 --> 00:32:53,400
That's about it.
654
00:32:53,401 --> 00:32:54,835
[reporter] Have you lost any friends?
655
00:32:54,836 --> 00:32:57,438
Quite a few. We lost one the other day.
656
00:32:57,439 --> 00:32:59,840
This whole thing stinks, really.
657
00:32:59,841 --> 00:33:02,175
[gunfire]
658
00:33:02,176 --> 00:33:07,215
659
00:33:11,286 --> 00:33:14,221
[Hugh Hefner] But as strongly
as Playboy opposed the war
660
00:33:14,222 --> 00:33:16,957
in the pages of the magazine,
661
00:33:16,958 --> 00:33:21,662
we knew many of our readers
were stationed overseas,
662
00:33:21,663 --> 00:33:24,398
and we wanted to do
what we could to help.
663
00:33:24,399 --> 00:33:27,701
[The Grass Roots]
One, two,
three, four sha la la la la la
664
00:33:27,702 --> 00:33:29,770
[Hugh Hefner] We teamed up with the USO,
665
00:33:29,771 --> 00:33:34,140
sending our 1965 Playmate
of the Year, Jo Collins,
666
00:33:34,141 --> 00:33:36,109
to visit the soldiers.
667
00:33:36,110 --> 00:33:38,512
[Merv Griffin] Miss Jo
Collins, ladies and gentlemen.
668
00:33:38,513 --> 00:33:40,314
[cheers and applause]
669
00:33:40,315 --> 00:33:44,785
So, Lieutenant Jack Price
of the 173rd Airborne Brigade
670
00:33:44,786 --> 00:33:46,720
in Vietnam sent a letter to Hugh Hefner,
671
00:33:46,721 --> 00:33:48,322
saying that him and his company
672
00:33:48,323 --> 00:33:51,858
wanted to chip in $150 to
have the Playmate of the Year
673
00:33:51,859 --> 00:33:53,760
deliver a lifetime subscription,
674
00:33:53,761 --> 00:33:56,763
so we flew over to
Saigon and delivered it.
675
00:33:56,764 --> 00:33:58,732
Isn't that a sweet story?
676
00:33:58,733 --> 00:34:00,200
[applause]
677
00:34:00,201 --> 00:34:02,536
[The Grass Roots]
Two, three, four
678
00:34:02,537 --> 00:34:04,971
Sha la la la la la live for today
679
00:34:04,972 --> 00:34:08,041
[Hugh Hefner] It was a uniquely
Playboy way to build morale,
680
00:34:08,042 --> 00:34:10,277
and while it wasn't
going to bring them home,
681
00:34:10,278 --> 00:34:12,813
I hoped it could at
least brighten the mood
682
00:34:12,814 --> 00:34:15,582
of the men fighting for our
country, even momentarily.
683
00:34:15,583 --> 00:34:17,484
[The Grass Roots]
Sha la
la la la la live for today
684
00:34:17,485 --> 00:34:19,721
Live for today
685
00:34:22,524 --> 00:34:24,825
[Hugh Hefner] Also, we
thought it would be fun
686
00:34:24,826 --> 00:34:28,061
to have two floors and see
how that opens up the space.
687
00:34:28,062 --> 00:34:31,698
[Hugh Hefner] 1968 had
been a year of chaos.
688
00:34:31,699 --> 00:34:34,768
It was clear that Americans
had grown disheartened
689
00:34:34,769 --> 00:34:38,339
by what they were seeing on TV,
690
00:34:38,340 --> 00:34:40,140
so I came up with an idea
691
00:34:40,141 --> 00:34:43,276
that could help lift
the mood a little...
692
00:34:43,277 --> 00:34:46,112
693
00:34:46,113 --> 00:34:50,451
bringing Playboy back to television.
694
00:34:50,452 --> 00:34:52,919
My last TV show, Playboy's Penthouse,
695
00:34:52,920 --> 00:34:56,122
had lasted two seasons
and brought together
696
00:34:56,123 --> 00:34:59,560
some of the best names
in jazz and culture,
697
00:34:59,561 --> 00:35:02,829
but Playboy had changed
throughout the past decade
698
00:35:02,830 --> 00:35:05,699
and I wanted a new
generation to experience
699
00:35:05,700 --> 00:35:08,702
the lifestyle for themselves.
700
00:35:08,703 --> 00:35:11,472
On this new show, I would invite guests
701
00:35:11,473 --> 00:35:12,973
from all walks of life
702
00:35:12,974 --> 00:35:15,709
that could appeal to
our younger audience.
703
00:35:15,710 --> 00:35:18,579
But I knew if I wanted
to get the biggest names,
704
00:35:18,580 --> 00:35:20,881
I couldn't stay in Chicago,
705
00:35:20,882 --> 00:35:24,951
so I set my sights on Los Angeles.
706
00:35:24,952 --> 00:35:27,954
What can you see with
your ear on ground
707
00:35:27,955 --> 00:35:30,156
Try to lift up your feet, girl
708
00:35:30,157 --> 00:35:32,659
And take a look around
oh let me see you...
709
00:35:32,660 --> 00:35:35,261
[Hugh Hefner] For years,
Hollywood had been synonymous
710
00:35:35,262 --> 00:35:38,499
with the film industry,
711
00:35:38,500 --> 00:35:40,434
but the city was also becoming
712
00:35:40,435 --> 00:35:42,369
a major culture center for art,
713
00:35:42,370 --> 00:35:44,838
music, and now television.
714
00:35:44,839 --> 00:35:47,808
Yeah, your mind is...
715
00:35:47,809 --> 00:35:50,611
[Hugh Hefner] Shows like Laugh-In,
716
00:35:50,612 --> 00:35:53,414
The Smothers Brothers,
717
00:35:53,415 --> 00:35:55,048
and The Carol Burnett Show
718
00:35:55,049 --> 00:35:57,884
represented a changing culture,
719
00:35:57,885 --> 00:36:01,121
and I knew Playboy would fit right in.
720
00:36:01,122 --> 00:36:02,155
Hey
721
00:36:02,156 --> 00:36:06,628
722
00:36:09,564 --> 00:36:12,132
[Hugh Hefner] In 1969, we signed a deal
723
00:36:12,133 --> 00:36:15,135
to film 26 episodes of a new show
724
00:36:15,136 --> 00:36:16,970
at CBS Television City.
725
00:36:16,971 --> 00:36:19,640
We'd call it Playboy After Dark.
726
00:36:19,641 --> 00:36:22,375
[director] All right,
stand by. Quiet. Shh!
727
00:36:22,376 --> 00:36:23,644
Playboy After Dark.
728
00:36:23,645 --> 00:36:26,813
Airdate TBA. Take one.
729
00:36:26,814 --> 00:36:28,749
Hi, I'm Hugh Hefner,
730
00:36:28,750 --> 00:36:30,417
your host on a weekly series
731
00:36:30,418 --> 00:36:32,385
of swinging parties
called Playboy After Dark.
732
00:36:32,386 --> 00:36:34,387
The great names of show
business will perform,
733
00:36:34,388 --> 00:36:36,923
and I hope you'll be able
to be part of the scene.
734
00:36:36,924 --> 00:36:39,593
[Hugh Hefner] As soon as
I arrived in Los Angeles,
735
00:36:39,594 --> 00:36:42,529
we immediately started shooting.
736
00:36:42,530 --> 00:36:44,364
[announcer] It's nighttime fun and games
737
00:36:44,365 --> 00:36:48,101
on Playboy After Dark,
and the action is wild.
738
00:36:48,102 --> 00:36:53,740
739
00:36:53,741 --> 00:36:55,676
[Brett Ratner] Hef always believed in
740
00:36:55,677 --> 00:36:58,979
and always knew the
power of the television.
741
00:36:58,980 --> 00:37:00,380
742
00:37:00,381 --> 00:37:02,549
He had a real understanding
743
00:37:02,550 --> 00:37:04,951
of youth culture and pop culture.
744
00:37:04,952 --> 00:37:08,221
[laughter]
745
00:37:08,222 --> 00:37:10,557
[Hugh Hefner] It seemed
like the pent-up energy
746
00:37:10,558 --> 00:37:12,693
everyone had shared
over the last few years
747
00:37:12,694 --> 00:37:14,160
was ready to explode
748
00:37:14,161 --> 00:37:16,830
into something new and different.
749
00:37:16,831 --> 00:37:19,701
750
00:37:25,406 --> 00:37:27,474
[laughter]
751
00:37:27,475 --> 00:37:28,775
Who gets the espresso?
752
00:37:28,776 --> 00:37:30,611
[squeals and laughter]
753
00:37:30,612 --> 00:37:33,747
[both screaming]
754
00:37:33,748 --> 00:37:37,484
He had people from all
walks of life on the show,
755
00:37:37,485 --> 00:37:41,154
whether they were
entertainers or thinkers.
756
00:37:41,155 --> 00:37:44,024
He mixed all kinds of people
757
00:37:44,025 --> 00:37:46,960
and it was just an interesting show.
758
00:37:46,961 --> 00:37:48,495
[Rex Reed] First, I want to say
759
00:37:48,496 --> 00:37:50,430
that I'm gonna come
back on this show often,
760
00:37:50,431 --> 00:37:52,132
because it's the first show
I've ever been on in my life
761
00:37:52,133 --> 00:37:53,867
where I can plug a book and get zonked
762
00:37:53,868 --> 00:37:55,368
all at the same time.
763
00:37:55,369 --> 00:37:56,937
[laughter]
764
00:37:56,938 --> 00:38:00,140
[Hugh Hefner] This
generation was tuning in.
765
00:38:00,141 --> 00:38:01,274
We even paid tribute
766
00:38:01,275 --> 00:38:03,009
to the psychedelic drug culture,
767
00:38:03,010 --> 00:38:05,145
inviting bands like The Grateful Dead
768
00:38:05,146 --> 00:38:06,547
to appear show.
769
00:38:06,548 --> 00:38:10,116
Boogie down until the end
770
00:38:10,117 --> 00:38:12,986
[Jason Buhrmester] The
magazine had a core DNA to it
771
00:38:12,987 --> 00:38:17,157
that could adapt to culture,
could adapt to, you know,
772
00:38:17,158 --> 00:38:20,093
an America that had
changed rapidly for years
773
00:38:20,094 --> 00:38:22,963
and still be relevant and
find new ways to be relevant.
774
00:38:22,964 --> 00:38:28,769
And I think that's what helped
Playboy endure for so long.
775
00:38:28,770 --> 00:38:32,038
[Hugh Hefner] Playboy After
Dark became an instant success
776
00:38:32,039 --> 00:38:34,941
and gave our readers
a weekly opportunity
777
00:38:34,942 --> 00:38:36,476
to forget about the problems
778
00:38:36,477 --> 00:38:39,813
of their daily life,
779
00:38:39,814 --> 00:38:41,381
but I had no idea
780
00:38:41,382 --> 00:38:45,051
what the show was about to give me.
781
00:38:45,052 --> 00:38:47,187
Because on that very set,
782
00:38:47,188 --> 00:38:49,723
among the dozens of beautiful women
783
00:38:49,724 --> 00:38:51,992
and celebrity guests,
784
00:38:51,993 --> 00:38:56,129
I was about to meet the love of my life.
785
00:38:56,130 --> 00:38:59,000
786
00:39:00,902 --> 00:39:04,671
[woman]
Every little movement
787
00:39:04,672 --> 00:39:09,009
Every motion of your hips
788
00:39:09,010 --> 00:39:11,845
I feel the compulsion
789
00:39:11,846 --> 00:39:17,517
To pull you to my sweet lips
790
00:39:17,518 --> 00:39:21,622
Is it a black magic spell
791
00:39:21,623 --> 00:39:24,758
You put me under?
792
00:39:24,759 --> 00:39:28,428
This miracle moment
793
00:39:28,429 --> 00:39:32,633
Never let it end
794
00:39:32,634 --> 00:39:36,637
Every little movement
795
00:39:36,638 --> 00:39:40,707
Is beyond improvement
796
00:39:40,708 --> 00:39:43,343
You are the magician
797
00:39:43,344 --> 00:39:48,448
I've been wishing for forever
798
00:39:48,449 --> 00:39:52,552
Every little movement
799
00:39:52,553 --> 00:39:56,624
Every little movement
800
00:39:56,625 --> 00:40:01,625
- Synced and corrected by chamallow -
- www.addic7ed.com -
801
00:40:01,675 --> 00:40:06,225
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