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Would you like to inspect the original subtitles? These are the user uploaded subtitles that are being translated: 1 00:00:00,000 --> 00:00:02,000 LinkedIn presents. 2 00:00:02,001 --> 00:00:07,582 I'm Rufus Griskin and this is the next big 3 00:00:07,594 --> 00:00:13,320 idea. Today, are we forgetting how to read? 4 00:00:13,321 --> 00:00:25,685 It has become clear to me, watching by three 5 00:00:25,697 --> 00:00:39,480 sons navigate the world, that the way they absorb 6 00:00:39,481 --> 00:00:41,722 information is very different from the way 7 00:00:41,734 --> 00:00:43,880 I did, maybe the way you did growing up. 8 00:00:43,881 --> 00:00:47,309 Video, they would say, without hesitation, 9 00:00:47,321 --> 00:00:50,680 is simply a better mode of communication. 10 00:00:50,681 --> 00:00:54,231 Writing is old-fashioned, it's outmoded. They're 11 00:00:54,243 --> 00:00:57,880 not alone. Many of my friends report that they do 12 00:00:57,881 --> 00:01:00,875 not read as much as they used to. Instead of opening 13 00:01:00,887 --> 00:01:03,720 up a novel, they turn to Netflix in the evenings. 14 00:01:03,721 --> 00:01:06,223 Indeed, some friends have told me, and these 15 00:01:06,235 --> 00:01:08,920 are bright folks engaged in the world of ideas, 16 00:01:08,921 --> 00:01:12,040 that they can't remember the last time they finished a book. 17 00:01:12,041 --> 00:01:15,908 What has happened to us? Is reading going the way 18 00:01:15,920 --> 00:01:19,720 of the hammer Dulsomer? And if so, is that okay? 19 00:01:19,721 --> 00:01:23,387 I am honestly torn on this question. On the one 20 00:01:23,399 --> 00:01:26,920 hand, I think whenever technology has changed 21 00:01:26,921 --> 00:01:30,243 communication, we have resisted that change. 22 00:01:30,255 --> 00:01:34,120 Socrates thought the written word was a potentially 23 00:01:34,121 --> 00:01:36,608 catastrophic threat to critical thinking. 24 00:01:36,620 --> 00:01:39,240 Of course, non-digital natives like me feel 25 00:01:39,241 --> 00:01:42,317 nostalgia for the good old days, but my kids have 26 00:01:42,329 --> 00:01:45,480 a point. Video is a great medium for communicating 27 00:01:45,481 --> 00:01:48,229 complex ideas and sharing appreciation for the 28 00:01:48,241 --> 00:01:51,240 sublime. Who's to say "breaking bad" isn't today's 29 00:01:51,241 --> 00:01:54,159 "war and peace"? And for my kids, it's not 30 00:01:54,171 --> 00:01:57,240 just a medium they consume, it's a language, 31 00:01:57,241 --> 00:01:59,973 one in which they're fluent. They shoot and 32 00:01:59,985 --> 00:02:02,920 edit video with ease. Who knows, maybe digital 33 00:02:02,921 --> 00:02:06,440 communication will prove to be more useful to them than the written word. 34 00:02:06,441 --> 00:02:13,000 On the other hand, I don't rule out the possibility that my kids are lazy, 35 00:02:13,001 --> 00:02:15,728 Philistines, whose minds are turning into 36 00:02:15,740 --> 00:02:18,680 applesauce. I fear at times that they and we 37 00:02:18,681 --> 00:02:21,711 are losing what my guests today, Marianne 38 00:02:21,723 --> 00:02:24,840 Wolfe, calls cognitive Patience. Marianne, 39 00:02:24,841 --> 00:02:27,664 who is the world's pre-eminent expert on reading, 40 00:02:27,676 --> 00:02:30,280 says deep reading is critical to our capacity 41 00:02:30,281 --> 00:02:33,977 to sit with ideas, digest them, work through them, 42 00:02:33,989 --> 00:02:37,400 and respond thoughtfully. We think, after all, 43 00:02:37,401 --> 00:02:40,045 in words. So more time with words, it 44 00:02:40,057 --> 00:02:43,000 seems, should help us think more clearly. 45 00:02:43,001 --> 00:02:45,928 Marianne is a professor at UCLA and the author of 46 00:02:45,940 --> 00:02:48,760 several books, including "Pruced in the Squid," 47 00:02:48,761 --> 00:02:50,612 "The Story and Science of the Reading 48 00:02:50,624 --> 00:02:52,840 Brain," and most recently "Reader Come Home, 49 00:02:52,841 --> 00:02:55,043 The Reading Brain in a Digital World." 50 00:02:55,055 --> 00:02:57,560 The point she makes in those books is this. 51 00:02:58,120 --> 00:03:01,293 Reading is not natural. It isn't in our genes. To 52 00:03:01,305 --> 00:03:04,360 read, we have to repurpose neural circuits that 53 00:03:04,361 --> 00:03:08,264 evolved to do other things. And this unnaturalness 54 00:03:08,276 --> 00:03:11,800 makes reading fragile, vulnerable, difficult. 55 00:03:11,801 --> 00:03:14,201 We may take reading for granted, treat it 56 00:03:14,213 --> 00:03:16,920 like a birthright, but it's not. It's a skill. 57 00:03:16,921 --> 00:03:20,058 And like any skill, you use it or lose it. 58 00:03:20,070 --> 00:03:22,920 This, by the way, is not hypothetical. 59 00:03:22,921 --> 00:03:25,492 Research suggests our collective ability 60 00:03:25,504 --> 00:03:28,280 to read slowly, critically, to read deeply, 61 00:03:28,281 --> 00:03:32,143 as Marianne puts it, has already begun to deteriorate. 62 00:03:32,155 --> 00:03:35,240 What will we lose if we allow it to degrade 63 00:03:35,241 --> 00:03:38,118 any further? Well, as Marianne sees it, a great 64 00:03:38,130 --> 00:03:41,080 deal. Like our ability to think analytically and 65 00:03:41,081 --> 00:03:44,539 generate new ideas, the entwined arts of Patience 66 00:03:44,551 --> 00:03:47,880 and empathy, even our democracy may be at risk. 67 00:03:48,600 --> 00:03:50,838 Luckily, though, Marianne believes we can 68 00:03:50,850 --> 00:03:53,320 find our way back to the kind of deep reading 69 00:03:53,321 --> 00:03:56,520 that's been so vital to our species for so long. 70 00:03:58,040 --> 00:04:01,480 [Music] 71 00:04:01,481 --> 00:04:03,654 You're listening to the LinkedIn Podcast 72 00:04:03,666 --> 00:04:05,960 Network sponsored by Atlassian. We get it. 73 00:04:05,961 --> 00:04:09,160 Plans change. But pivoting doesn't have to mean chaos. 74 00:04:09,161 --> 00:04:11,469 JIRA helps teams connect and collaborate 75 00:04:11,481 --> 00:04:13,800 from idea to impact. Whether you work in 76 00:04:13,801 --> 00:04:17,155 software, marketing, or HR, there's a JIRA for 77 00:04:17,167 --> 00:04:20,680 you. Get started for free at Atlassian.com/JIRA. 78 00:04:22,520 --> 00:04:28,440 [Music] 79 00:04:28,441 --> 00:04:32,600 Marianne Wolf, welcome to the Next Big Idea Podcast. 80 00:04:32,601 --> 00:04:35,509 What a pleasure roof was to be with you. For 81 00:04:35,521 --> 00:04:38,440 all kinds of reasons, I look forward to this 82 00:04:38,441 --> 00:04:43,320 conversation and the directions you are going to guide us in. 83 00:04:43,321 --> 00:04:46,085 I am so happy to be talking with you today. 84 00:04:46,097 --> 00:04:48,680 I have been deep in your last two books, 85 00:04:48,681 --> 00:04:51,800 "Pruced in the Squid," "The Story and Science of the Reading Brain," 86 00:04:51,801 --> 00:04:55,480 and your latest reader come home, "The Reading Brain in the Digital World." 87 00:04:55,481 --> 00:05:01,000 And your books are both a powerful argument for the importance of reading 88 00:05:01,001 --> 00:05:03,519 and an expression of the joy of writing and 89 00:05:03,531 --> 00:05:06,120 reading because they're beautifully written. 90 00:05:06,121 --> 00:05:09,469 Let's make a case at the opening here for 91 00:05:09,481 --> 00:05:12,840 the urgency of this topic in this moment. 92 00:05:12,841 --> 00:05:14,899 I mean, I'm sure there are people thinking, "Oh, 93 00:05:14,911 --> 00:05:17,240 reading." That sort of is not the most exciting topic. 94 00:05:17,241 --> 00:05:20,309 But it is so critical. I feel this personally. I 95 00:05:20,321 --> 00:05:23,400 have three boys who seem to believe that reading 96 00:05:23,401 --> 00:05:27,054 is a backup system if the power goes out. 97 00:05:27,066 --> 00:05:31,000 But you have persuaded me through your books 98 00:05:31,001 --> 00:05:33,261 that this is important not just for our 99 00:05:33,273 --> 00:05:35,720 children, but for the future of democracy, 100 00:05:35,721 --> 00:05:39,284 for our nation, for our species. And I've witnessed 101 00:05:39,296 --> 00:05:42,520 firsthand raising three sons that were in this 102 00:05:42,521 --> 00:05:45,508 extraordinary moment where the ways that we learn, 103 00:05:45,520 --> 00:05:48,280 the ways that we communicate, the ways that we 104 00:05:48,281 --> 00:05:52,325 ingest information are fundamentally changing. 105 00:05:52,337 --> 00:05:56,040 And why does this matter? Because reading, 106 00:05:56,041 --> 00:05:58,205 I've learned from reading your books, is a kind 107 00:05:58,217 --> 00:06:00,440 of cultural innovation that we've adopted in the 108 00:06:00,441 --> 00:06:04,386 last several thousand years that has rewired our 109 00:06:04,398 --> 00:06:08,520 brains. And if we are deprioritizing reading right 110 00:06:08,521 --> 00:06:11,503 now, and there's evidence that we are, this 111 00:06:11,515 --> 00:06:14,440 means the brains of future generations are 112 00:06:14,441 --> 00:06:18,267 effectively being wired differently and maybe not 113 00:06:18,279 --> 00:06:21,960 for the better. Do you see this as an important 114 00:06:21,961 --> 00:06:26,647 moment, as a hinge moment? Oh, absolutely. And here 115 00:06:26,659 --> 00:06:31,080 is what I will do to talk to your sons and mine. 116 00:06:32,040 --> 00:06:37,057 For them to understand and appreciate the digital 117 00:06:37,069 --> 00:06:42,200 screen world is a wonderful tool that is necessary 118 00:06:42,201 --> 00:06:46,529 for their existence. At the same time, they 119 00:06:46,541 --> 00:06:50,680 don't understand what that is potentially 120 00:06:50,681 --> 00:06:59,640 disrupting or diminishing from what are the benefits of the other medium. 121 00:07:00,360 --> 00:07:05,748 So I am asking all of us in this hinge moment 122 00:07:05,760 --> 00:07:11,160 to understand what each medium does to change 123 00:07:11,161 --> 00:07:15,989 our brain. And here we come back to your initial 124 00:07:16,001 --> 00:07:20,840 point, literacy changes the circuit of the brain 125 00:07:20,841 --> 00:07:26,429 of an individual, which collectively changes 126 00:07:26,441 --> 00:07:32,040 the way that society thinks, which over time 127 00:07:32,041 --> 00:07:38,989 changes the way that society works, which eventually 128 00:07:39,001 --> 00:07:45,560 over time changes our species and how our species 129 00:07:45,561 --> 00:07:51,738 thinks, acts, and behaves to one another. So 130 00:07:51,750 --> 00:07:58,360 the question of whether reading is important is 131 00:07:58,361 --> 00:08:04,657 eclipsed by the question of how will the human 132 00:08:04,669 --> 00:08:10,840 species learn to preserve its best processes. 133 00:08:11,720 --> 00:08:16,404 of thinking as it expands and elaborates 134 00:08:16,416 --> 00:08:20,760 that very circuit with new processes. 135 00:08:20,761 --> 00:08:23,690 I believe the first line of the first chapter of 136 00:08:23,702 --> 00:08:26,520 "Pruced in the Squid" is we were never born to 137 00:08:26,521 --> 00:08:29,092 read. You go on to say, "Human beings invented 138 00:08:29,104 --> 00:08:31,800 reading only a few thousand years ago." And with 139 00:08:31,801 --> 00:08:35,292 this invention, we rearranged the very organization 140 00:08:35,304 --> 00:08:38,600 of our brain, which in turn expanded the ways we 141 00:08:38,601 --> 00:08:42,715 were able to think, which altered the intellectual 142 00:08:42,727 --> 00:08:46,440 evolution of our species. So it's an argument 143 00:08:46,441 --> 00:08:48,703 that I had never really seen assembled in this 144 00:08:48,715 --> 00:08:50,840 way. Because I think we all know that like, 145 00:08:50,841 --> 00:08:53,233 evolutions happens over hundreds of thousands of 146 00:08:53,245 --> 00:08:55,800 years, millions of years, not a few thousand years. 147 00:08:55,801 --> 00:08:58,989 So language comes naturally to a child who's 148 00:08:59,001 --> 00:09:02,200 born into a family. But the ability to read, 149 00:09:02,201 --> 00:09:05,867 we all know as parents, does not just happen by 150 00:09:05,879 --> 00:09:09,400 itself. So your argument, as I understand it, 151 00:09:09,401 --> 00:09:14,172 is that this actually requires a really deeply 152 00:09:14,184 --> 00:09:18,760 intensive, immersive process of studying and 153 00:09:18,761 --> 00:09:21,966 training over the course of a decade or more to 154 00:09:21,978 --> 00:09:25,400 become expert readers. And in the process of doing 155 00:09:25,401 --> 00:09:28,787 that, we're rewiring our brains. And this 156 00:09:28,799 --> 00:09:32,280 process, which began some 6,000 years ago, 157 00:09:32,281 --> 00:09:34,989 really came to fruition a couple thousand years ago 158 00:09:35,001 --> 00:09:37,720 with the Greek alphabet, which had some advantages, 159 00:09:37,721 --> 00:09:41,430 seems to have been an enormous benefit to our 160 00:09:41,442 --> 00:09:45,080 species in terms of the kind of thinking and 161 00:09:45,081 --> 00:09:48,076 communication it made possible. Do you want to 162 00:09:48,088 --> 00:09:51,160 talk a little bit about, I mean, I had no idea. 163 00:09:51,800 --> 00:09:55,573 that the 26th letter alphabet was itself 164 00:09:55,585 --> 00:09:59,560 a kind of open system that all of a sudden 165 00:09:59,561 --> 00:10:03,080 made it possible for all the spoken languages to be written down. 166 00:10:03,081 --> 00:10:08,463 It's an enormous intellectual epiphany to be 167 00:10:08,475 --> 00:10:14,360 able to transcribe any language with characters. 168 00:10:15,000 --> 00:10:20,296 and keep it as an historical memory that would be 169 00:10:20,308 --> 00:10:25,400 democratically available. We could now preserve 170 00:10:25,401 --> 00:10:29,474 and didn't have to rediscover the wheel generation 171 00:10:29,486 --> 00:10:33,080 after generation by carrying on through oral 172 00:10:33,081 --> 00:10:37,151 language the traditions and the body of knowledge. 173 00:10:37,163 --> 00:10:41,000 So we could have this body or corpus preserved, 174 00:10:41,001 --> 00:10:46,200 and that became a platform for going beyond it. 175 00:10:46,201 --> 00:10:50,268 We tend to think of reading as a singular activity, 176 00:10:50,280 --> 00:10:53,880 but in fact, there are many levels or degrees 177 00:10:53,881 --> 00:10:57,421 of depth, you might say, of reading. Can you tell 178 00:10:57,433 --> 00:11:00,840 us about deep reading and the miraculous beauty 179 00:11:00,841 --> 00:11:04,600 of what happens in the brain when we read deeply? 180 00:11:05,160 --> 00:11:08,750 Yes, you know, Rufus, I'm so glad you asked that 181 00:11:08,762 --> 00:11:12,440 question. It all comes back to the fact that when 182 00:11:12,441 --> 00:11:17,256 we learn to read, we make this most basic circuit 183 00:11:17,268 --> 00:11:21,800 that connects visual and linguistic areas with 184 00:11:21,801 --> 00:11:26,549 cognitive areas and then affective areas as we 185 00:11:26,561 --> 00:11:31,320 elaborate over time. But we can either develop 186 00:11:31,321 --> 00:11:34,556 that circuit and elaborate it with everything 187 00:11:34,568 --> 00:11:37,960 that we read. Alberto Mungal always talks about 188 00:11:37,961 --> 00:11:41,623 the geometric progression that happens in reading 189 00:11:41,635 --> 00:11:45,160 from one book, preparing ourselves to read more 190 00:11:45,161 --> 00:11:49,315 deeply another. Well, the brain actually does 191 00:11:49,327 --> 00:11:53,400 that with neuronal networks of connectivity. 192 00:11:54,120 --> 00:11:58,173 that connect more and more cognitively 193 00:11:58,185 --> 00:12:03,640 sophisticated processes to that very basic circuit. 194 00:12:03,641 --> 00:12:07,365 Over time, we begin to connect all that 195 00:12:07,377 --> 00:12:11,400 we know, the background knowledge, and use 196 00:12:11,401 --> 00:12:14,823 analogical reasoning to compare it to whatever 197 00:12:14,835 --> 00:12:18,120 new text, our new information we're getting. 198 00:12:18,121 --> 00:12:20,964 And there's a kind of frontal lobe dance, if 199 00:12:20,976 --> 00:12:23,960 you will, that's going on between what we know 200 00:12:23,961 --> 00:12:27,101 and what we're encountering. But that's just the 201 00:12:27,113 --> 00:12:30,200 beginning because in that dance, the background 202 00:12:30,201 --> 00:12:34,469 knowledge is happening and feeding the center. But 203 00:12:34,481 --> 00:12:38,760 we're using it for really important, sophisticated 204 00:12:38,761 --> 00:12:42,658 processes. And I say this to your sons, to my 205 00:12:42,670 --> 00:12:46,840 sons, to society. We are using inference. We are 206 00:12:46,841 --> 00:12:50,666 using deduction and induction with that, if you 207 00:12:50,678 --> 00:12:54,760 will, that exchange of what we know and what we're 208 00:12:54,761 --> 00:13:00,150 learning. We're making inferences. Is this true? 209 00:13:00,162 --> 00:13:05,000 Or is this misinformation, or worst of all, 210 00:13:05,001 --> 00:13:09,189 these days, disinformation, we have the ability 211 00:13:09,201 --> 00:13:13,400 through these deep reading processes to add our 212 00:13:13,401 --> 00:13:16,790 own background knowledge, our inference, our 213 00:13:16,802 --> 00:13:20,280 deductions, our inductions to make a critical 214 00:13:20,281 --> 00:13:24,821 analysis of what is written. There may be little 215 00:13:24,833 --> 00:13:29,480 more important for a democracy than to have truly 216 00:13:29,481 --> 00:13:36,355 critical analytic citizens. So when we citizens 217 00:13:36,367 --> 00:13:42,520 of a society read something, do we deploy. 218 00:13:43,320 --> 00:13:47,843 those very important deep reading processes 219 00:13:47,855 --> 00:13:52,600 that give us the ability to discern the truth 220 00:13:52,601 --> 00:13:56,682 and attempt to understand the thoughts and 221 00:13:56,694 --> 00:14:01,080 feelings of others? And you know this, Rufus, 222 00:14:01,081 --> 00:14:05,880 but this wonderful interview that former President Barack Obama had. 223 00:14:05,881 --> 00:14:09,103 One of my favorite novelists, Marilyn Robinson, 224 00:14:09,115 --> 00:14:12,280 he had an interview with her in which he said, 225 00:14:12,281 --> 00:14:15,106 I consider you, I think he used the term, 226 00:14:15,118 --> 00:14:18,440 "ambassadore of empathy." And what she said was, 227 00:14:18,441 --> 00:14:23,789 the tendency towards seeing others as enemies 228 00:14:23,801 --> 00:14:29,160 and not to read so that we understand others, 229 00:14:29,161 --> 00:14:32,626 but the tendency to see others as enemies 230 00:14:32,638 --> 00:14:36,200 is the greatest threat to democracy today. 231 00:14:36,201 --> 00:14:38,872 I was so moved by the quote you have in the 232 00:14:38,884 --> 00:14:41,880 book from Barack Obama, in his conversation with 233 00:14:41,881 --> 00:14:43,951 Marilyn Robinson, in which he talks 234 00:14:43,963 --> 00:14:46,520 about what he learned about being a citizen 235 00:14:46,521 --> 00:14:50,408 from novels. Obama said, "It has to do with empathy. 236 00:14:50,420 --> 00:14:53,720 It has to do with being comfortable with the 237 00:14:53,721 --> 00:14:56,438 notion that the world is complicated and full 238 00:14:56,450 --> 00:14:59,240 of grace, but there's still truth to be found, 239 00:14:59,241 --> 00:15:01,523 and that you have to strive for that and work 240 00:15:01,535 --> 00:15:03,880 for that, and the notion that it's possible to 241 00:15:03,881 --> 00:15:06,658 connect with someone else, even though they're 242 00:15:06,670 --> 00:15:09,640 very different from you." So I do think that this 243 00:15:09,641 --> 00:15:12,829 is something that people can debate the relative 244 00:15:12,841 --> 00:15:16,040 merits of different genres, of different mediums 245 00:15:16,041 --> 00:15:20,806 of communication, but it does feel like novels in 246 00:15:20,818 --> 00:15:25,400 particular are extraordinary empathy exercises, 247 00:15:25,401 --> 00:15:28,669 more so than maybe any other medium. I can't 248 00:15:28,681 --> 00:15:31,960 agree with you more. And I say that from the 249 00:15:31,961 --> 00:15:36,087 standpoint of someone who like your sons and 250 00:15:36,099 --> 00:15:40,520 like so many in our society, I truly love film, 251 00:15:40,521 --> 00:15:45,486 but the novel gives us a chance to pause 252 00:15:45,498 --> 00:15:50,600 in the moment where the film, the screen, 253 00:15:50,601 --> 00:15:52,930 is always rushing us along into the next 254 00:15:52,942 --> 00:15:55,400 thought, the next feeling, the next scene, 255 00:15:55,401 --> 00:15:59,060 but the novel like few other mediums. 256 00:15:59,072 --> 00:16:03,240 It allows us to pause in the midst of that 257 00:16:03,241 --> 00:16:06,644 character's feelings and to experience 258 00:16:06,656 --> 00:16:10,520 and identify it like few other experiences. 259 00:16:10,521 --> 00:16:13,758 It is this incredible kind of rigorous workout 260 00:16:13,770 --> 00:16:17,160 in, as we were saying, the ability to get inside 261 00:16:17,161 --> 00:16:20,704 the head of another human, and that Barack 262 00:16:20,716 --> 00:16:24,440 Obama and you and I and many others think is 263 00:16:24,441 --> 00:16:27,520 critical to democracy around some level, right? 264 00:16:27,532 --> 00:16:30,360 Is that we're able to really inhabit to the 265 00:16:30,361 --> 00:16:33,021 extent that we can, the thoughts and minds and 266 00:16:33,033 --> 00:16:35,880 experiences of other people. Getting back to deep 267 00:16:35,881 --> 00:16:39,670 reading, you quote a few times Marcel Proust who 268 00:16:39,682 --> 00:16:43,800 calls reading that fertile miracle of communication, 269 00:16:43,801 --> 00:16:50,760 affected in solitude. Our wisdom begins where that of the author leaves off. 270 00:16:52,280 --> 00:16:55,369 This notion that it's a duet, it's a dance, and 271 00:16:55,381 --> 00:16:58,680 that this is how reading is maybe different from a 272 00:16:58,681 --> 00:17:02,116 film, maybe different from some of these other 273 00:17:02,128 --> 00:17:05,800 mediums of communication, in that because it is a 274 00:17:05,801 --> 00:17:10,122 somewhat low fidelity medium, because not everything 275 00:17:10,134 --> 00:17:13,800 is contained in the words, there is room and 276 00:17:13,801 --> 00:17:17,938 space to react and fill in the blanks and push 277 00:17:17,950 --> 00:17:22,280 back and have a kind of dialogue with that which 278 00:17:22,281 --> 00:17:26,844 we read. You were just putting your thumbprint, 279 00:17:26,856 --> 00:17:30,360 your intellectual thumbprint, Rufus, 280 00:17:30,361 --> 00:17:34,384 on the heart of what Proust was really trying 281 00:17:34,396 --> 00:17:38,520 to tell us. Very few people understand what he 282 00:17:38,521 --> 00:17:43,903 really got the heart of, which is Proust was 283 00:17:43,915 --> 00:17:49,800 saying, we leave the wisdom of the author behind 284 00:17:49,801 --> 00:17:55,189 to discover our own. That's the heart of it all. 285 00:17:55,201 --> 00:18:00,600 And you know, as much as I love film and as much 286 00:18:00,601 --> 00:18:06,440 as I'm on the digital screen out of both intentionality 287 00:18:06,452 --> 00:18:10,920 and you know, there's efficiency, I do not 288 00:18:10,921 --> 00:18:16,189 enter and pause in that sanctuary. I think even 289 00:18:16,201 --> 00:18:21,480 the word pause, we go there, we stop, we think, 290 00:18:21,481 --> 00:18:25,577 we take the measure of ourselves along with the 291 00:18:25,589 --> 00:18:29,960 measure of that author's words and we are changed. 292 00:18:30,600 --> 00:18:34,228 That doesn't happen as easily in other genres. To 293 00:18:34,240 --> 00:18:37,880 read this way, it seems to be that it's important 294 00:18:37,881 --> 00:18:41,740 to give ourselves permission to go slowly. Quickly, 295 00:18:41,752 --> 00:18:45,320 perhaps, when we're excited, I love this notion 296 00:18:45,321 --> 00:18:47,684 that you talk about it, "Talo Calvino's use 297 00:18:47,696 --> 00:18:49,960 of that" and expression, "Testino Lente." 298 00:18:49,961 --> 00:18:53,043 Hurry slowly, right? When we get in this, as 299 00:18:53,055 --> 00:18:56,360 I'm speaking to you now, I've got a goosebumps, 300 00:18:56,361 --> 00:18:59,029 I've got a goosebumps because this, when we get 301 00:18:59,041 --> 00:19:01,720 in these transported moments of reading deeply, 302 00:19:01,721 --> 00:19:04,876 we're rushing excitedly to the next sentence and 303 00:19:04,888 --> 00:19:08,120 then slowing down and rolling it over and reading 304 00:19:08,121 --> 00:19:12,023 it again. And it's, I think of how people used 305 00:19:12,035 --> 00:19:16,120 to type with typewriters when writing the spaces 306 00:19:16,121 --> 00:19:18,938 between the lines so you could go back and write 307 00:19:18,950 --> 00:19:21,720 in between the lines. And I thought you have to 308 00:19:21,721 --> 00:19:26,040 read slowly enough so there is space between the lines for you to think. 309 00:19:26,041 --> 00:19:29,422 Beautiful. When I was in the 1980s, when I was 310 00:19:29,434 --> 00:19:32,680 in high school, my parents put me in a speed 311 00:19:32,681 --> 00:19:34,915 reading class. They thought this would be good 312 00:19:34,927 --> 00:19:37,320 for me, right? And where they would train you and 313 00:19:37,321 --> 00:19:38,818 force you to read at these incredible speeds. 314 00:19:38,830 --> 00:19:40,440 And it was kind of interesting because you would 315 00:19:40,441 --> 00:19:44,472 actually find that you could skim very quickly. 316 00:19:44,484 --> 00:19:48,440 But I later had to unlearn the habit because I 317 00:19:48,441 --> 00:19:53,401 realized like, wait a second, what is the objective 318 00:19:53,413 --> 00:19:57,800 here? Is the objective to get the gist of the 319 00:19:57,801 --> 00:20:00,698 information? Or are you trying to fully absorb and 320 00:20:00,710 --> 00:20:03,560 interact with it? Are you trying to let the words 321 00:20:03,561 --> 00:20:06,608 base to let them marinate? And so I mean, obviously 322 00:20:06,620 --> 00:20:09,560 you need to have texts that's worthy of that kind 323 00:20:09,561 --> 00:20:12,891 of treatment. But I think that part of what I see 324 00:20:12,903 --> 00:20:16,040 as a sort of beautiful thrust of your argument 325 00:20:16,041 --> 00:20:19,910 is that this particular kind of reading is also 326 00:20:19,922 --> 00:20:23,720 a kind of thinking and a form of learning that 327 00:20:23,721 --> 00:20:27,106 is really critical to developing human beings 328 00:20:27,118 --> 00:20:30,440 who can think critically and empathetically. 329 00:20:30,441 --> 00:20:33,550 And we need this for our society. We want 330 00:20:33,562 --> 00:20:36,760 this for our children, but more than that, 331 00:20:36,761 --> 00:20:39,709 we need it as a species to be able to think this 332 00:20:39,721 --> 00:20:42,680 way. And there's evidence that our ability to do 333 00:20:42,681 --> 00:20:46,756 this is eroding. Is that accurate? Yes, is 334 00:20:46,768 --> 00:20:52,120 unfortunately one of the things I would tell your sons, 335 00:20:52,121 --> 00:20:56,395 as I've told mine, the largest meta analysis that's 336 00:20:56,407 --> 00:21:00,440 ever been done has been a compilation of over 50 337 00:21:00,441 --> 00:21:04,189 studies in which from the year 2000 to the year 338 00:21:04,201 --> 00:21:08,280 2017, in which they simply looked at any study that 339 00:21:08,281 --> 00:21:12,612 had a comparison of the same story or text in 340 00:21:12,624 --> 00:21:17,160 the two mediums, print and screen, and then ask 341 00:21:17,161 --> 00:21:20,021 comprehension questions that got out. Did the 342 00:21:20,033 --> 00:21:23,160 person understand this, the plot, the sequence of 343 00:21:23,161 --> 00:21:28,404 details, etc. And the results showed incredibly 344 00:21:28,416 --> 00:21:33,560 that print was truly superior for that kind of 345 00:21:33,561 --> 00:21:38,586 comprehension. But Akerman in Israel then looked 346 00:21:38,598 --> 00:21:43,320 at what these young adults thought themselves 347 00:21:43,321 --> 00:21:46,948 about what was better for them. And they would 348 00:21:46,960 --> 00:21:50,520 say, Oh, we know we did better on the screen, 349 00:21:50,521 --> 00:21:55,677 because we can read faster. And you see, there 350 00:21:55,689 --> 00:22:00,520 is this unquestioned assumption that speed, 351 00:22:00,521 --> 00:22:04,374 I think David Yulin said this, that speed is 352 00:22:04,386 --> 00:22:09,480 illumination, when speed is actually often skipping to the 353 00:22:09,481 --> 00:22:12,282 gist of the information, which is all we need 354 00:22:12,294 --> 00:22:14,920 in a lot of things that we do, like email, 355 00:22:14,921 --> 00:22:18,505 you know, we don't need to have every word. 356 00:22:18,517 --> 00:22:22,280 But if it is anything that is worth its real. 357 00:22:22,920 --> 00:22:28,203 use of deep reading, what we have done is 358 00:22:28,215 --> 00:22:33,640 absolutely skipped beauty. We have skipped 359 00:22:33,641 --> 00:22:37,230 the elaboration, the historical elaboration of 360 00:22:37,242 --> 00:22:41,000 arguments that led to this particular viewpoint. 361 00:22:41,001 --> 00:22:49,160 We have skipped the details that might even in some novels portray the very. 362 00:22:50,520 --> 00:22:54,263 resolution of the mystery the whole work had been 363 00:22:54,275 --> 00:22:57,800 building towards. And there are works in which 364 00:22:57,801 --> 00:23:01,852 there are pauses that if you miss them, you've 365 00:23:01,864 --> 00:23:06,280 missed that the protagonist just, you know, in one 366 00:23:06,281 --> 00:23:09,711 book, one short story, I'll never forget, if 367 00:23:09,723 --> 00:23:13,400 you missed this one ellipsis, just an ellipsis, 368 00:23:13,401 --> 00:23:17,822 you don't know that this villain has impregnated 369 00:23:17,834 --> 00:23:22,360 the heroine. An ellipsis, you missed an ellipsis. 370 00:23:22,361 --> 00:23:26,194 You can't speed read that short story. But 371 00:23:26,206 --> 00:23:29,960 it is the fact that we are living in such 372 00:23:29,961 --> 00:23:33,739 an over networked, speeded society and 373 00:23:33,751 --> 00:23:37,640 culture. And I'm absolutely part of it. 374 00:23:38,360 --> 00:23:43,418 Yes, yes. We all are. We can't remember 375 00:23:43,430 --> 00:23:48,760 where we left that heart of reading, that 376 00:23:48,761 --> 00:23:53,240 interiority, that sanctuary. We know it's in there because we learned it. 377 00:23:53,241 --> 00:23:57,797 Yes. But we in neuroscience, you have this this 378 00:23:57,809 --> 00:24:02,280 platitude, use it or lose it. We lose our way. 379 00:24:03,160 --> 00:24:06,209 We lose our way back. And that's why my book 380 00:24:06,221 --> 00:24:09,560 was called Reader Come Home. So many people even 381 00:24:09,561 --> 00:24:13,591 tell me when reading enough to know why it's got 382 00:24:13,603 --> 00:24:17,560 that title. But it's the home that I don't want 383 00:24:17,561 --> 00:24:22,079 people to forget their way back to. How did Marianne 384 00:24:22,091 --> 00:24:26,360 find her way back home when she too lost her way? 385 00:24:26,361 --> 00:24:28,840 That story right after the break. 386 00:24:28,841 --> 00:24:36,200 [Music] 387 00:24:36,201 --> 00:24:39,810 We hope you're enjoying this episode. The LinkedIn 388 00:24:39,822 --> 00:24:43,080 Podcast Network is sponsored by Atlassian. We 389 00:24:43,081 --> 00:24:45,641 understand. Deadlines shift. Plans don't always 390 00:24:45,653 --> 00:24:48,280 go as planned. But there's no need to worry with 391 00:24:48,281 --> 00:24:51,291 GiroBiot Atlassian. Giro helps teams connect and 392 00:24:51,303 --> 00:24:54,200 collaborate from idea to impact. From software 393 00:24:54,201 --> 00:24:56,996 to marketing to HR, there's a GiroBilt specifically 394 00:24:57,008 --> 00:24:59,320 for you to manage work and meet deadlines. 395 00:24:59,321 --> 00:25:01,861 So instead of panicking, you and your entire 396 00:25:01,873 --> 00:25:04,600 company can pivot with ease. Power work forward 397 00:25:04,601 --> 00:25:08,440 with Giro. Get started for free at Atlassian.com/Giro. 398 00:25:08,441 --> 00:25:16,760 [Music] 399 00:25:16,761 --> 00:25:19,960 David Uland, who you just quoted. Yes. 400 00:25:20,600 --> 00:25:23,427 Had another wonderful quote in your book. He 401 00:25:23,439 --> 00:25:26,600 said, "To read, we need a certain kind of silence 402 00:25:26,601 --> 00:25:31,160 that seems increasingly elusive in our over network society." 403 00:25:31,161 --> 00:25:34,782 And it's not contemplation we desire, but an odd 404 00:25:34,794 --> 00:25:38,200 kind of distraction. Distraction masquerading 405 00:25:38,201 --> 00:25:41,334 as being in the know. And he goes on to say, 406 00:25:41,346 --> 00:25:44,920 "Reading is an act of resistance in a landscape of 407 00:25:44,921 --> 00:25:48,709 distraction." I really get quote so loud. Isn't 408 00:25:48,721 --> 00:25:52,520 that wonderful? But I feel this. It's a radical 409 00:25:52,521 --> 00:25:56,589 act. It feels like to read a long book start 410 00:25:56,601 --> 00:26:00,680 to finish. It feels wildly anachronistic and 411 00:26:00,681 --> 00:26:04,112 an active resistance perhaps. And do you know 412 00:26:04,124 --> 00:26:07,720 what my sons wanted the title of my book to be? 413 00:26:08,360 --> 00:26:13,808 I'm dying to know. I'm dying to know. TLDR. Clearly, 414 00:26:13,820 --> 00:26:18,440 we both have colorful conversations with our 415 00:26:18,441 --> 00:26:20,930 children at the dinner table on this topic of 416 00:26:20,942 --> 00:26:23,720 reading. We also have to say to be fair that we're 417 00:26:23,721 --> 00:26:27,886 all struggling now, right? In this digital age, 418 00:26:27,898 --> 00:26:31,720 with having this kind of silence that David 419 00:26:31,721 --> 00:26:34,162 Uland talks about, the certain kind of silence 420 00:26:34,174 --> 00:26:36,680 we need, the cognitive Patience is another term 421 00:26:36,681 --> 00:26:39,719 you use, right? The cognitive Patience to do 422 00:26:39,731 --> 00:26:42,920 this kind of deep reading we're talking about. 423 00:26:42,921 --> 00:26:44,864 And you had your own experience, didn't you? 424 00:26:44,876 --> 00:26:46,920 And you went back to read one of your favorite 425 00:26:46,921 --> 00:26:51,111 authors, Herman Hesse. Yes. In the Herman Hesse, I 426 00:26:51,123 --> 00:26:55,240 knew everything. I knew it was one of my favorite 427 00:26:55,241 --> 00:26:59,204 books. I wasn't going to be surprised. So I 428 00:26:59,216 --> 00:27:03,560 could really just enter it, I thought. Instead, 429 00:27:03,561 --> 00:27:09,981 it was almost paralyzing my cerebral cortex to try 430 00:27:09,993 --> 00:27:16,040 to get the rhythm of his prose, which is dense, 431 00:27:16,041 --> 00:27:20,576 its labyrinthine, it's sometimes nauseatingly 432 00:27:20,588 --> 00:27:25,640 circuitous. And I couldn't read it. I was so upset 433 00:27:25,641 --> 00:27:28,509 with myself. And I said in the book, I said, why 434 00:27:28,521 --> 00:27:31,400 in the world did anybody ever give him the Nobel 435 00:27:31,401 --> 00:27:34,429 Prize for literature? Right, right. You didn't 436 00:27:34,441 --> 00:27:37,480 like it. You thought, well, maybe I was wrong. 437 00:27:37,481 --> 00:27:40,669 I didn't really like it. And here it had been 438 00:27:40,681 --> 00:27:43,880 one of my favorite books. The moral, however, 439 00:27:43,881 --> 00:27:47,586 was I discovered I couldn't immerse myself. I 440 00:27:47,598 --> 00:27:51,480 couldn't, when I'm telling people to find their 441 00:27:51,481 --> 00:27:55,556 way back home, I was lost in my own digital 442 00:27:55,568 --> 00:27:59,560 bleed over from the dominant reading mode, 443 00:27:59,561 --> 00:28:03,019 which is get the information fast, efficiently, 444 00:28:03,031 --> 00:28:06,280 and move on. And you can't do that with some 445 00:28:06,281 --> 00:28:09,429 novel, some novels, you can't find. I do that on 446 00:28:09,441 --> 00:28:12,600 an airplane with a Kindle, nothing against that. 447 00:28:12,601 --> 00:28:16,903 It's a relaxation of the mind. But for the 448 00:28:16,915 --> 00:28:21,640 immersive quality, in which we really do enter 449 00:28:21,641 --> 00:28:26,047 others, and we enter other thoughts and feelings 450 00:28:26,059 --> 00:28:30,200 that can elicit our own, we have to have this 451 00:28:30,201 --> 00:28:34,103 Patience that I myself have lost, regained. 452 00:28:34,115 --> 00:28:38,120 I had to discipline myself for two weeks and 453 00:28:38,121 --> 00:28:42,256 20 minutes a day. And then finally, I came to 454 00:28:42,268 --> 00:28:46,600 the point where it was like coming back home. I 455 00:28:46,601 --> 00:28:50,057 rediscovered myself. But Rufus, you have to keep 456 00:28:50,069 --> 00:28:53,320 disciplining yourself. I have found that if I 457 00:28:53,321 --> 00:28:58,411 book into my day with really an effort to enter 458 00:28:58,423 --> 00:29:03,960 even a paragraph or a page of theology or spiritual 459 00:29:03,961 --> 00:29:07,469 or philosophical reading, but something that 460 00:29:07,481 --> 00:29:11,240 demands nothing but my Patience, nothing but my 461 00:29:11,241 --> 00:29:15,564 thinking. And I began that day and it reminds 462 00:29:15,576 --> 00:29:20,200 me of how, and I really mean this, what a little 463 00:29:20,201 --> 00:29:22,775 ant we human beings are. You know, we're going to 464 00:29:22,787 --> 00:29:25,320 spend the rest of our day thinking how important 465 00:29:25,321 --> 00:29:28,309 we are and how important all the things we have to 466 00:29:28,321 --> 00:29:31,320 do are and we rush with them. And we're distracted 467 00:29:31,321 --> 00:29:33,909 constantly. And then we come back and we do something, 468 00:29:33,921 --> 00:29:36,280 we think, Oh, this is marvelous. Aren't we great? 469 00:29:36,760 --> 00:29:41,916 Ha. We really need to come to that place where 470 00:29:41,928 --> 00:29:47,320 we're not the center of the world, but rather we 471 00:29:47,321 --> 00:29:53,115 see the world and we try on humbly other viewpoints, 472 00:29:53,127 --> 00:29:58,040 humbly entering sometimes even the spiritual 473 00:29:58,041 --> 00:30:03,141 domain in which we feel glimpses of the transcendent, 474 00:30:03,153 --> 00:30:07,880 glimpses of what it is to think about the highest 475 00:30:07,881 --> 00:30:11,197 thoughts. But it requires absolute 476 00:30:11,209 --> 00:30:15,320 slowing down and leaving the world behind. 477 00:30:15,321 --> 00:30:18,269 I think of it almost as a form of meditation. Oh, 478 00:30:18,281 --> 00:30:21,240 it is. But it's more interesting than meditation. 479 00:30:23,880 --> 00:30:27,123 Well, you know, the great irony is that we're 480 00:30:27,135 --> 00:30:30,680 reading more than ever right now. I think you say 481 00:30:30,681 --> 00:30:33,749 50,000 to 100,000 words per day, which is almost 482 00:30:33,761 --> 00:30:36,520 like the length of a book, right? That's an 483 00:30:36,521 --> 00:30:40,111 extraordinary amount of reading, but it's mostly 484 00:30:40,123 --> 00:30:43,800 not deep reading, right? It's a different kind of 485 00:30:43,801 --> 00:30:46,708 reading. Very little of it is. And that's a piece 486 00:30:46,720 --> 00:30:49,400 of what happened to deep reading right there. 487 00:30:49,401 --> 00:30:53,385 Because all of us are so bombarded by 488 00:30:53,397 --> 00:30:58,040 information are so easily distracted by the 489 00:30:58,041 --> 00:31:01,166 thousand profiteers who are trying to take our 490 00:31:01,178 --> 00:31:04,520 distraction and and earn something from it or use 491 00:31:04,521 --> 00:31:08,206 it because of all of that. We can't 492 00:31:08,218 --> 00:31:12,760 help but use skimming. And then we miss it. 493 00:31:12,761 --> 00:31:17,182 Talo Calvinos plea to us to realize that, you 494 00:31:17,194 --> 00:31:22,120 know, the true author is doing everything they can 495 00:31:22,121 --> 00:31:26,206 to find the most perfect expression for their 496 00:31:26,218 --> 00:31:30,680 best thought. Well, we miss all of that. And then 497 00:31:30,681 --> 00:31:34,340 the publishers, they realize, well, we can't 498 00:31:34,352 --> 00:31:38,440 read that much deeply so that things get shorter, 499 00:31:38,441 --> 00:31:41,992 less dense. And I don't mean just novels. I mean, 500 00:31:42,004 --> 00:31:45,640 even our scientific articles are becoming shorter, 501 00:31:45,641 --> 00:31:49,069 less devoted to the historical argumentation. 502 00:31:49,081 --> 00:31:52,520 And then the authors who need to be published 503 00:31:52,521 --> 00:31:56,378 are changing how they write. And then what happens? 504 00:31:56,390 --> 00:31:59,880 And this is going full circle back to what you 505 00:31:59,881 --> 00:32:04,174 call that hinge moment. We change. We're reading 506 00:32:04,186 --> 00:32:08,760 what we're given. And it has changed because of how 507 00:32:08,761 --> 00:32:13,233 we learn to read with all that information. So the 508 00:32:13,245 --> 00:32:17,640 defense strategy and the novelty reflects that we 509 00:32:17,641 --> 00:32:22,249 have. And this sense of being overwhelmed, 510 00:32:22,261 --> 00:32:27,320 which pushes us to use these familiar silos of 511 00:32:27,321 --> 00:32:30,429 information that just confirm our original bias. 512 00:32:30,441 --> 00:32:33,560 Therefore, we don't take perspectives of others. 513 00:32:33,561 --> 00:32:40,520 We end up impoverished shallow readers. And that's the danger. 514 00:32:40,521 --> 00:32:43,633 I'm now going to take on the role, Marianne, 515 00:32:43,645 --> 00:32:46,840 of being a devil's advocate here and engaging 516 00:32:46,841 --> 00:32:49,318 you in a bit of debate because although we clearly 517 00:32:49,330 --> 00:32:51,720 are capable of finishing each other's sentences. 518 00:32:53,800 --> 00:32:57,268 but I think it's fascinating to go back to this 519 00:32:57,280 --> 00:33:00,760 moment when Socrates was telling Plato that the 520 00:33:00,761 --> 00:33:04,568 transition from the oral to written language 521 00:33:04,580 --> 00:33:08,920 threatens critical thought. It threatens a culture 522 00:33:08,921 --> 00:33:12,272 of dialogue that is critical for us to be able 523 00:33:12,284 --> 00:33:15,720 to think clearly. Socrates mercilessly attacked 524 00:33:15,721 --> 00:33:18,901 those who, quote, "think like papyrus roles being 525 00:33:18,913 --> 00:33:22,040 neither able to answer your questions nor to ask 526 00:33:22,041 --> 00:33:25,159 themselves." You write, Socrates did not fear 527 00:33:25,171 --> 00:33:28,440 reading. He feared superfluity of knowledge and 528 00:33:28,441 --> 00:33:31,269 its corollary superficial understanding, which 529 00:33:31,281 --> 00:33:34,120 is amazing because that's exactly what we fear 530 00:33:34,121 --> 00:33:36,949 today. There's too much information. We're 531 00:33:36,961 --> 00:33:39,800 concerned about superficial understanding. 532 00:33:39,801 --> 00:33:43,029 So I can't help but raise the question, will 533 00:33:43,041 --> 00:33:46,280 we always feel a sense of nostalgia and loss 534 00:33:46,281 --> 00:33:50,868 when our modes of communication change? No. 535 00:33:50,880 --> 00:33:55,800 So my real argument is that it is not a binary 536 00:33:55,801 --> 00:34:02,211 print versus screen. And so I ask all of us, do not 537 00:34:02,223 --> 00:34:08,520 ever think about either or but rather what is best 538 00:34:08,521 --> 00:34:11,793 for the purpose of what you're reading. 539 00:34:11,805 --> 00:34:14,920 And there are individual differences, 540 00:34:14,921 --> 00:34:18,989 there are developmental differences, but I will 541 00:34:19,001 --> 00:34:23,080 ask everyone until we have still more knowledge 542 00:34:23,081 --> 00:34:28,282 about how to have our generation steeped in both, 543 00:34:28,294 --> 00:34:33,400 I plea for all of us to consider how to preserve 544 00:34:33,401 --> 00:34:37,429 that deep reading brain in the next generation 545 00:34:37,441 --> 00:34:41,480 so that it can be used across mediums and with 546 00:34:41,481 --> 00:34:45,650 intentionality so that we don't end up really, 547 00:34:45,662 --> 00:34:49,480 you're individually being a video culture. 548 00:34:49,481 --> 00:34:53,927 And I love some of the research on what it's 549 00:34:53,939 --> 00:34:58,600 doing for high hand coordination, for speed of 550 00:34:58,601 --> 00:35:02,352 decision making, all that's fine. But what is it 551 00:35:02,364 --> 00:35:06,520 doing for true comprehension, for those deep reading. 552 00:35:07,320 --> 00:35:11,319 critical analytic processes, show me that data. 553 00:35:11,331 --> 00:35:15,000 And I can show you at least till this point 554 00:35:15,001 --> 00:35:19,829 that it is going to demand that until we know 555 00:35:19,841 --> 00:35:24,680 better how to have the system redress its own 556 00:35:24,681 --> 00:35:29,075 weaknesses, and that is going on, until we know 557 00:35:29,087 --> 00:35:33,400 how to do that, build deep reading brains with 558 00:35:33,401 --> 00:35:38,200 print for 10 years, 12 years, and then have our 559 00:35:38,212 --> 00:35:42,920 teachers learn how to help transfer those deep 560 00:35:42,921 --> 00:35:47,638 reading skills to hybrid or digital screens and 561 00:35:47,650 --> 00:35:52,680 really be consciously aware that we are building a 562 00:35:52,681 --> 00:35:56,869 bilettorate brain until I know differently. 563 00:35:56,881 --> 00:36:01,080 That's how I want to preserve as we expand. 564 00:36:02,040 --> 00:36:05,011 So okay, we should all be building bilettorate 565 00:36:05,023 --> 00:36:08,200 brains, but don't feel bad if you prefer podcasts 566 00:36:08,201 --> 00:36:10,878 to magazines or audiobooks to print. There's 567 00:36:10,890 --> 00:36:13,640 a spoken word renaissance going on right now. 568 00:36:13,641 --> 00:36:16,760 I'm coming up, Marianne and I discuss why that's a good thing. 569 00:36:16,761 --> 00:36:22,369 Hey folks, quick update from Next Big Idea Club 570 00:36:22,381 --> 00:36:28,120 headquarters. We recently launched a new podcast 571 00:36:28,121 --> 00:36:31,088 with our friends at LinkedIn. It's called the 572 00:36:31,100 --> 00:36:33,880 Next Big Idea Daily, and it's hosted by my 573 00:36:33,881 --> 00:36:37,349 brilliant colleague, he of the Malefluis baritone, 574 00:36:37,361 --> 00:36:40,840 Michael Kavnatt. Every week in 10 minutes or less, 575 00:36:40,841 --> 00:36:43,925 you'll get a mini masterclass in better, smarter 576 00:36:43,937 --> 00:36:46,840 living from thought leaders like Greg McEwen, 577 00:36:46,841 --> 00:36:49,875 Jonah Burger, Jesse Hemple, and Adam Copnick. 578 00:36:49,887 --> 00:36:53,000 It's really a wonderful show to listen, follow 579 00:36:53,001 --> 00:36:58,520 the Next Big Idea Daily, wherever you get your podcasts. 580 00:36:58,521 --> 00:37:03,296 So there are a few areas of hopefulness that I 581 00:37:03,308 --> 00:37:08,200 see when I look out into the world. One of them 582 00:37:08,201 --> 00:37:12,516 actually is the world of podcasting. I see podcasting 583 00:37:12,528 --> 00:37:16,120 culture as really quite reminiscent of this. 584 00:37:17,160 --> 00:37:20,633 socratic courtyard. We had a wonderful conversation 585 00:37:20,645 --> 00:37:23,720 with Annie Murphy-Paul who wrote a great book 586 00:37:23,721 --> 00:37:26,929 called The Extended Mind, which he cited fascinating 587 00:37:26,941 --> 00:37:29,480 research by Hugo Mercier and Dan Spurber, 588 00:37:29,481 --> 00:37:31,616 showing that when we think individually, 589 00:37:31,628 --> 00:37:33,560 we have these cognitive blind spots, 590 00:37:33,561 --> 00:37:37,666 got confirmation bias, and so on, where we basically 591 00:37:37,678 --> 00:37:41,320 were very good at convincing ourselves of what 592 00:37:41,321 --> 00:37:44,749 we want to believe when we are thinking in 593 00:37:44,761 --> 00:37:48,120 isolation. But we're much better at being 594 00:37:48,121 --> 00:37:50,919 critical thinkers when interacting with others. 595 00:37:50,931 --> 00:37:53,800 And so when we think in groups, we are much less 596 00:37:53,801 --> 00:37:57,695 susceptible to these kinds of biases. So this 597 00:37:57,707 --> 00:38:01,960 push-pull of people having dialogue and listening 598 00:38:01,961 --> 00:38:05,157 to others, I think there are probably quite a 599 00:38:05,169 --> 00:38:08,520 few people, maybe some listeners now, for whom. 600 00:38:09,000 --> 00:38:12,782 podcasts have replaced some amount of reading. And 601 00:38:12,794 --> 00:38:16,360 I would argue that that's not necessarily a bad 602 00:38:16,361 --> 00:38:21,728 thing because I think the podcast may be resuscitating 603 00:38:21,740 --> 00:38:26,920 some of the healthy elements of Socrates' courtyard. 604 00:38:26,921 --> 00:38:31,663 I can't agree with you more, and I love the 605 00:38:31,675 --> 00:38:36,760 analogy. And I think it's also so exciting and 606 00:38:36,761 --> 00:38:39,905 hopeful to think that we are making these 607 00:38:39,917 --> 00:38:42,920 various courtyards available to people. 608 00:38:42,921 --> 00:38:46,749 I would, however, not I don't want to use the 609 00:38:46,761 --> 00:38:50,600 word pushback, but I will use the term differ 610 00:38:50,601 --> 00:38:55,356 because I do differ from the idea that podcasts 611 00:38:55,368 --> 00:39:00,440 is an am... it can be an amplification of what was 612 00:39:00,441 --> 00:39:05,296 written, but you see the act of writing itself 613 00:39:05,308 --> 00:39:10,280 is so generative. And so that is... that's what 614 00:39:10,281 --> 00:39:14,148 what I love about writing at its best. And that's 615 00:39:14,160 --> 00:39:17,960 what Tony Morris has said. Word work is sublime, 616 00:39:17,961 --> 00:39:22,667 it is generative. I think there is something 617 00:39:22,679 --> 00:39:28,040 extraordinary miraculous. This inexpressible drive 618 00:39:28,041 --> 00:39:33,749 we have to use written language to propel our own 619 00:39:33,761 --> 00:39:39,480 thoughts. And I will say that is irreplaceable by 620 00:39:39,481 --> 00:39:43,637 any other genre, but that doesn't mean it can't 621 00:39:43,649 --> 00:39:47,640 be complemented by podcasts. I think podcasts 622 00:39:47,641 --> 00:39:52,186 will not, in my mind, replace either the writing 623 00:39:52,198 --> 00:39:56,280 or the reading of books that give us pause. 624 00:39:57,240 --> 00:40:01,182 in a very particular way. One other argument I 625 00:40:01,194 --> 00:40:05,320 would put forward is that the power of the human 626 00:40:05,321 --> 00:40:09,029 voice is extraordinary. And it's easy to forget 627 00:40:09,041 --> 00:40:12,840 that these modes of communication that we see as 628 00:40:12,841 --> 00:40:17,153 sacrosancts were always based on the technologies 629 00:40:17,165 --> 00:40:21,400 available at a given moment in time. So if audio 630 00:40:21,401 --> 00:40:24,076 recordings had been available several thousand 631 00:40:24,088 --> 00:40:26,600 years ago, that might have been chosen as a 632 00:40:26,601 --> 00:40:29,668 superior. And one of my favorite conversations 633 00:40:29,680 --> 00:40:33,160 we've had on the show is with John Calapinto author, 634 00:40:33,161 --> 00:40:36,628 This is the Voice. And he writes and speaks 635 00:40:36,640 --> 00:40:40,280 lyrically about the power of the human voice, 636 00:40:40,281 --> 00:40:44,069 which he calls molecular lasagna. Delivering is 637 00:40:44,081 --> 00:40:47,800 that wonderful. Delivering all these layers of 638 00:40:47,801 --> 00:40:51,600 meaning and communication in parallel. And so talking 639 00:40:51,612 --> 00:40:54,920 with you, Marianne, your writing is beautiful, 640 00:40:54,921 --> 00:40:58,476 but in some sense, your speech to me is even more 641 00:40:58,488 --> 00:41:02,200 beautiful. You have such varied levels of emphasis. 642 00:41:02,201 --> 00:41:05,276 If you were writing in text, what you're saying 643 00:41:05,288 --> 00:41:08,440 right now, we'd need like 10 different levels of 644 00:41:08,441 --> 00:41:11,269 italics or bold thought to express all these sort 645 00:41:11,281 --> 00:41:14,120 of levels of emphaticness. We can feel the warmth 646 00:41:14,121 --> 00:41:16,399 and generosity of your attention through your 647 00:41:16,411 --> 00:41:18,600 voice. So I, you know, I think that though, 648 00:41:19,560 --> 00:41:22,984 audio is worse, I think, for retention. And it's 649 00:41:22,996 --> 00:41:26,360 it makes it makes rereading harder. And I think 650 00:41:26,361 --> 00:41:29,645 rereading is an important part of this deep reading 651 00:41:29,657 --> 00:41:32,760 experience. I do think feel like there are extra 652 00:41:32,761 --> 00:41:35,238 layers of communication that are powerful 653 00:41:35,250 --> 00:41:37,800 and that maybe your sons would agree with. 654 00:41:37,801 --> 00:41:42,715 Oh, I have never heard the term molecular lasagna, 655 00:41:42,727 --> 00:41:47,160 but I will savor it. And I certainly wouldn't 656 00:41:47,161 --> 00:41:51,524 have come up with lasagna, but he's absolutely 657 00:41:51,536 --> 00:41:55,720 correct. There is this auditory architecture 658 00:41:55,721 --> 00:42:00,447 to how we use our words. And when we think about 659 00:42:00,459 --> 00:42:05,000 the beginnings of language in the human being, 660 00:42:06,200 --> 00:42:12,534 the first aspect of language is music. The first 661 00:42:12,546 --> 00:42:18,760 thing that I almost gasped over was when my six 662 00:42:18,761 --> 00:42:24,687 week old baby at this, I just happened to have a 663 00:42:24,699 --> 00:42:30,760 video right there taping David. And he was going, 664 00:42:30,761 --> 00:42:39,109 he was grasping music in in our exchange. 665 00:42:39,121 --> 00:42:47,480 He was grasping what we call linguistics, 666 00:42:47,481 --> 00:42:52,717 prosody. But what it is, is the melodic contour 667 00:42:52,729 --> 00:42:58,200 that the voice gives language. And I haven't read 668 00:42:58,201 --> 00:43:02,750 this is your voice. I really want to, but I 669 00:43:02,762 --> 00:43:07,960 couldn't agree more that there are special gifts. 670 00:43:09,240 --> 00:43:13,342 that we might call the affordances of the voice, 671 00:43:13,354 --> 00:43:17,640 as well as the affordances of print or the screen. 672 00:43:17,641 --> 00:43:22,520 Yes, I love that. Well, now that I've exercised all of my devil's advocacy, 673 00:43:22,521 --> 00:43:25,616 I want to confess, Marianne, that I completely 674 00:43:25,628 --> 00:43:28,600 agree with you in terms of the importance of 675 00:43:28,601 --> 00:43:33,473 building biliterate brains in ourselves and our 676 00:43:33,485 --> 00:43:38,680 children and preserving deep reading so important. 677 00:43:38,681 --> 00:43:41,885 Thank you so much Marianne for your time today. 678 00:43:41,897 --> 00:43:44,840 It's just been delightful to talk with you. 679 00:43:44,841 --> 00:43:48,427 It was truly a joy. It was a fertile miracle of 680 00:43:48,439 --> 00:43:51,960 communication. Yes, it was, even though it was 681 00:43:51,961 --> 00:43:54,440 not in text format, I'd rather that. 682 00:43:54,441 --> 00:44:06,600 And that's our show. To learn more about Marianne's work, visit her website, 683 00:44:06,601 --> 00:44:10,548 mariannewolf.com. A quick note before I go, really 684 00:44:10,560 --> 00:44:14,440 a confession. When I was reading Marianne's book, 685 00:44:14,441 --> 00:44:16,955 Reader Come Home, it occurred to me that she might 686 00:44:16,967 --> 00:44:19,240 see what we do here at the next big idea club 687 00:44:19,241 --> 00:44:22,381 as part of the problem. We, like you, don't have 688 00:44:22,393 --> 00:44:25,480 time to read as many books as we would like to. 689 00:44:25,481 --> 00:44:27,869 So we partner with the worlds of leading 690 00:44:27,881 --> 00:44:30,520 nonfiction authors to create 10 to 15 minute 691 00:44:30,521 --> 00:44:33,355 audio and text summaries of their books. This 692 00:44:33,367 --> 00:44:35,960 at first blush feels at odds with a slow, 693 00:44:35,961 --> 00:44:38,559 methodical, trance-like reading that Marianne 694 00:44:38,571 --> 00:44:41,240 is all about. But the more I thought about it, 695 00:44:41,241 --> 00:44:43,721 the more I came to realize that the work we do 696 00:44:43,733 --> 00:44:46,280 isn't antithetical to deep reading. It's really 697 00:44:46,281 --> 00:44:49,358 a compliment to it. More than four million 698 00:44:49,370 --> 00:44:52,680 books are published every year, four million, 699 00:44:52,681 --> 00:44:56,440 deciding what to read can be as hard as finding time to read. 700 00:44:56,441 --> 00:44:59,333 That's where the next big idea club comes in. 701 00:44:59,345 --> 00:45:02,120 We're a collection of readers, journalists, 702 00:45:02,121 --> 00:45:05,254 former book editors, and we look far and wide to 703 00:45:05,266 --> 00:45:08,280 identify the very best new books from the best 704 00:45:08,281 --> 00:45:11,338 writers in the world. And then every day in our 705 00:45:11,350 --> 00:45:14,680 next big idea app, we deliver the five key insights 706 00:45:14,681 --> 00:45:17,949 from a brand new book in 10 to 15 minutes 707 00:45:17,961 --> 00:45:21,400 of audio and text directly from the author. 708 00:45:21,401 --> 00:45:24,397 If it moves you by the book, go deeper. If 709 00:45:24,409 --> 00:45:27,560 not, tune in tomorrow for the next new book. 710 00:45:28,280 --> 00:45:32,546 Tell me what you think of this mission. Does it resonate 711 00:45:32,558 --> 00:45:36,760 for you? You can reach me at rufus@nextbigideaclub.com. 712 00:45:36,761 --> 00:45:39,594 Have you signed up for our newsletter on LinkedIn? 713 00:45:39,606 --> 00:45:42,280 Every Thursday morning, I take listeners behind 714 00:45:42,281 --> 00:45:44,815 the scenes of these episodes, provide additional 715 00:45:44,827 --> 00:45:47,160 insights and takeaways and chat with curious 716 00:45:47,161 --> 00:45:49,899 folks like you. To subscribe, all you have to 717 00:45:49,911 --> 00:45:52,600 do is follow me, Rufus Griskam, on LinkedIn. 718 00:45:52,601 --> 00:45:54,537 On my profile page, you'll see a link 719 00:45:54,549 --> 00:45:56,760 to sign up for the newsletter. It's called 720 00:45:56,761 --> 00:46:01,640 The Next Big Idea. Today's episode was produced by Caleb Bissinger, 721 00:46:01,641 --> 00:46:03,887 sound designed by Mike Tota. The team 722 00:46:03,899 --> 00:46:06,280 at LinkedIn are ambassadors of empathy. 723 00:46:06,281 --> 00:46:11,960 I'm your host Rufus Griskam. See you next week. 63112

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