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In this video I'm going to show you how to add a cover image to your Facebook page.
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I don't even show you how to design one for free.
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Tonight a cover image to your Facebook page.
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You can click on this little button here in the cover image space and you can choose a photo or upload
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a photo and you can even upload a video or a slide show in this space as well.
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But for this video we're just going to look at it uploading a photo.
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So what are some of the best practices for using this space and getting the most out of it.
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Well let's have a look at an example here on you Timmy Dotcom's Facebook page.
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They have used this in an interesting way.
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They have included a picture of their ideal customer or their customer really in action using their
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product or service.
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So to me is an online marketplace that sells online courses.
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And here you can see a picture of one of their students really using their marketplace.
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You can see he's got the laptop.
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It looks like he's at home.
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He's taking notes.
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And so they are using this space to really identify with the customer.
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So when I see that and come to their page I say hey that's kind of what I'm doing.
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And then I can identify with that.
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It speaks directly to the customer.
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Another way that you can use this cover image space.
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For example if you were a local business like this one here which is a steakhouse in Dublin they have
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taken a picture of the outside of their building and this is a great use of this space as well because
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if I come to their Facebook page to find out if they're open a little bit more about them read the reviews
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well then I get a clear picture of what it looks like from the street and that when I walk past it makes
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it very easy for me to identify.
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Yes that's the place I saw it online and that's the exact picture of it.
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So I know I'm here or that's where I saw that review.
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But the place that looks good.
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So that's another interesting way to use this cover image space.
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Now there's really unlimited possibilities for this.
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And so if you want you can come in use the Facebook search bar search for a similar business to your
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to yourself and check out how they are using them.
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Now I do want to show you how to design your own cover image for free and to do that and you can come
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into Kanva dot com.
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It's essentially just like Photoshop but a lot simpler and completely free.
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And the best thing about it is that they have templates for Facebook cover images so you can just log
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in and then click on Facebook cover.
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You can see it has the exact dimensions that we need.
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So this really saves a couple of steps in the process.
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So you can click into that and right now you can see that we have our blank canvas in those correct
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pixel dimensions.
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And then over here on the left hand side we have templates that we can actually use and drag and drop
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into this blank canvas.
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Now a lot of these are free and you can use those and just manipulate the text and the colors and the
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images if you want.
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And some of them do have some page image page images and or paid elements to them.
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And that's OK because Kanva are providing a great service.
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Obviously they need to make some money out of this.
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And the cool thing is that if you see a template like this that has some paid elements to it it doesn't
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mean you can't use it at all.
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You can just go ahead and delete the paid elements so I can see here because it's got the Xs at the
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back that this is a paid element.
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So I can actually delete that.
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And what I'm going to do is actually put my background in this and then delete the background here per
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my own background that I've uploaded.
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And actually I can see that this part of the image as well as the paid elements are actually going to
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remove that and I'm going to replace that so I can come up in two elements shapes and I'm going to pop
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this in here.
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I'm going to
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reposition this.
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And you can see it gives you a lot of help to make things centered and I think that looks pretty good.
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So once you have created a cover image that you like then you can just go ahead and click download and
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save it as a ngi
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and it can take a couple of seconds like this for it to download and it's going to move that to my desktop.
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What I might do before I leave this is just click save.
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So I have that for later.
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And then they're going to come back to my Facebook page.
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Click on Add a cover from a photo and actually I need to click upload upload a photo and there's my
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design
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I can just uploaded there.
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And I think you'll agree that looks fantastic and we're really taking advantage of this prime real estate
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on our Facebook page.
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Now one final thing that you want to do in order to get more Web site traffic from your Facebook page
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is to opt in your web site here under the Learn More button.
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So I've just added in web site dot com This is just a test and you cannot in your own.
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You were all there.
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And then click on Save changes and we've updated our learn more button.
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So anybody who comes to our Facebook page and wants to learn more they can click straight through to
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our Web site and you can even test that to make sure that does actually go through to the right you
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world that you've put in there so that you know how to create your own cover image for Facebook and
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uploaded an ad in that link back to your Web site.
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Go ahead and take these important steps to set up your presence on Facebook.
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