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some film critics believe that you can
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oftentimes glance at movies color
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treatment and instantly tell it sauna
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warm red tones for romances D saturated
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colors ripoff elliptic films blue cold
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tones for Horrors fluorescent greens for
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sci-fi yellow tones for film based in
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the desert saturated vibrant red tones
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for comedies and for everything else I
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pick blue and orange drama blue and
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orange bio blue and orange what emotion
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are filmmakers trying to lead us towards
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with this pair of opposing colors and
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every other color treatment for that
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matter consider the mood ring the hues
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of emoji or even aura photography like
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music in an elevator or a doctor's
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waiting room color has the power to
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influence how we feel without our even
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noticing film directors have exploited
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our color connection for decades in fact
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there's a rule book of emotions that
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colourists the people who manipulate the
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colours of film follow our response to
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color varies depending on culture and
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context but here are a few examples of
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familiar emotional applications of color
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color grading is the process of applying
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this understanding of color and its
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power by altering and enhancing the
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color of emotion more still picture
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either electronically photochemically or
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digitally back in the day filmmakers
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could only achieve a stylized look if
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they committed to using filters or if
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they spent a ton of cash to alter
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specific colors frame by frame you've
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seen It's a Wonderful Life but have you
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seen It's a Wonderful Life in color now
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that everything is shot digitally color
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grading is less expensive more
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accessible and flexible
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oh brother where art thou was the first
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movie to be entirely digitally color
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graded the story took place during the
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Great Depression
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so cinematographer Roger Deakins applied
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a warm sepia tone to the whole movie to
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make us feel like we were in the 30 30 s
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since then
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digital color grading has become
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standard practice for filmmakers and one
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color grading trend that seems to be
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taking over Hollywood is blue and orange
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there are a lot of theories out there
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but one leading theory is that this
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color treatment makes actors pop against
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the background on the color wheel skin
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tones are mainly in the orange range and
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the complementary color of orange is
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blue so when you take your orange tone
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to actor and then push everything else
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into the opposing color range
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this contrast leaves you with the
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Hollywood look now that you understand
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the basics of color grading and some of
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its more common uses you can try for
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yourself using a variety of easy-to-use
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apps such as the iOS app video grade we
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decided to test out these color grading
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theories with some of our own footage we
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picked a shot and gave a different
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treatments to explore how much we could
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change the mood of the scene you be the
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judge
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you
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of course it's not as important to know
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how to manipulate color as it is to know
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how color to manipulate you
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