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These are the user uploaded subtitles that are being translated: 1 00:00:00,000 --> 00:00:03,690 I wanted to include this early in the course. 2 00:00:03,700 --> 00:00:06,190 It's How to Succeed as a print-on-demand seller. 3 00:00:06,200 --> 00:00:09,390 And while these are not exact actionable steps. 4 00:00:09,400 --> 00:00:14,490 They are in general just really good advice to keep 5 00:00:14,500 --> 00:00:16,790 in mind throughout the entire process. 6 00:00:16,800 --> 00:00:17,890 Okay. 7 00:00:17,900 --> 00:00:19,990 I think this is extremely valuable just as a reminder. 8 00:00:20,000 --> 00:00:21,990 So let's just go through the six steps. 9 00:00:22,000 --> 00:00:22,590 I wrote down. 10 00:00:22,600 --> 00:00:25,590 Number one is follow the customers. 11 00:00:25,600 --> 00:00:29,190 Make sure you're selling on the big platforms. 12 00:00:29,200 --> 00:00:30,990 That not only rank. 13 00:00:31,000 --> 00:00:31,890 Well on Google, 14 00:00:31,900 --> 00:00:32,390 which by the way, 15 00:00:32,400 --> 00:00:35,590 don't forget Google can actually send customers directly to your 16 00:00:35,600 --> 00:00:36,590 Amazon listing, 17 00:00:36,600 --> 00:00:37,490 Etsy listing xcetera, 18 00:00:37,500 --> 00:00:38,790 but also, 19 00:00:38,800 --> 00:00:39,190 you know, 20 00:00:39,200 --> 00:00:42,890 if customers go directly to Amazon or Etsy or Ebay 21 00:00:42,900 --> 00:00:43,690 when they want to make a purchase. 22 00:00:43,700 --> 00:00:45,190 So follow the customers, 23 00:00:45,200 --> 00:00:46,990 try to be present on as many of these big 24 00:00:47,000 --> 00:00:48,290 Market places as you possibly can. 25 00:00:49,400 --> 00:00:52,290 Number to make sure your designs are good enough. 26 00:00:52,300 --> 00:00:52,590 Now, 27 00:00:52,600 --> 00:00:53,190 some people are like, 28 00:00:53,200 --> 00:00:53,990 what does that mean? 29 00:00:54,000 --> 00:00:54,990 And they can kind of take offense, 30 00:00:55,000 --> 00:00:58,590 what I mean by this isn't to shoot low. 31 00:00:58,600 --> 00:00:59,190 I mean, 32 00:00:59,200 --> 00:00:59,690 shoot High. 33 00:00:59,700 --> 00:01:01,190 You don't make your designs as good as you can 34 00:01:01,200 --> 00:01:02,890 but also, 35 00:01:02,900 --> 00:01:03,290 you know, 36 00:01:03,300 --> 00:01:06,190 it like there is kind of a baseline for how 37 00:01:06,200 --> 00:01:08,490 good a design needs to be in order for it 38 00:01:08,500 --> 00:01:08,990 to sell, 39 00:01:09,000 --> 00:01:10,890 and if somebody like these web sites, 40 00:01:10,900 --> 00:01:12,390 they can track Impressions. 41 00:01:12,400 --> 00:01:14,790 So when your listing showed up in search results, 42 00:01:14,800 --> 00:01:15,690 but doesn't get clicked. 43 00:01:15,700 --> 00:01:17,690 It sees that you got an impression, 44 00:01:17,700 --> 00:01:19,890 not a click in overtime. 45 00:01:19,900 --> 00:01:23,190 It starts to figure out your click-through rate. 46 00:01:23,200 --> 00:01:24,190 If you're not getting clicked, 47 00:01:24,200 --> 00:01:24,990 they're going to bury you. 48 00:01:25,000 --> 00:01:26,090 You're not going to be on page one. 49 00:01:26,100 --> 00:01:26,990 If you're on page one. 50 00:01:27,000 --> 00:01:27,890 No one's going to see you. 51 00:01:27,900 --> 00:01:28,790 So, 52 00:01:28,800 --> 00:01:29,290 from there, 53 00:01:29,300 --> 00:01:30,990 it's like you got to click then he start measuring 54 00:01:31,000 --> 00:01:31,890 your conversion rate. 55 00:01:31,900 --> 00:01:33,990 Of the people that click you is your design good 56 00:01:34,000 --> 00:01:35,390 enough that they actually make the purchase. 57 00:01:36,100 --> 00:01:37,690 So your design data base, 58 00:01:37,700 --> 00:01:39,090 line need to be good enough. 59 00:01:39,100 --> 00:01:41,990 I have a separate mini course called p.o.d. 60 00:01:42,000 --> 00:01:43,790 Design that you may want to check out if you're 61 00:01:43,800 --> 00:01:44,590 not enrolled in it. 62 00:01:44,600 --> 00:01:45,590 It's also included in my, 63 00:01:45,600 --> 00:01:45,790 you know, 64 00:01:45,800 --> 00:01:47,590 Master turn on demand class. 65 00:01:47,600 --> 00:01:50,290 So just make sure your designs are good enough. 66 00:01:50,300 --> 00:01:52,190 If you're not a good graphic designer just use text 67 00:01:52,200 --> 00:01:54,090 to make sure the text is big bold and easy 68 00:01:54,100 --> 00:01:57,590 to read step 3 assist algorithms by mimicking. 69 00:01:57,600 --> 00:02:00,390 What a customer would type into the search bar. 70 00:02:00,400 --> 00:02:02,990 What I mean by that is, 71 00:02:03,000 --> 00:02:03,790 you know, 72 00:02:03,800 --> 00:02:07,290 if we put a dad joke like a you know, 73 00:02:07,300 --> 00:02:09,289 what the Father's Day Dad joke on a t-shirt. 74 00:02:09,300 --> 00:02:12,890 We need to assist the algorithm by saying things like 75 00:02:12,900 --> 00:02:17,490 funny Father's Day gift or funny gift for Dad. 76 00:02:17,500 --> 00:02:18,190 Whatever it is, 77 00:02:18,200 --> 00:02:18,390 you know, 78 00:02:18,400 --> 00:02:20,190 there's not like an exact science to the stuff but 79 00:02:20,200 --> 00:02:22,390 put something like that but like a funny gift for 80 00:02:22,400 --> 00:02:23,090 Dad, 81 00:02:24,400 --> 00:02:26,690 And then put the actual text of the dad joke. 82 00:02:26,700 --> 00:02:28,390 Something along those lines, 83 00:02:28,400 --> 00:02:33,290 assist the algorithm though in understanding what your design, 84 00:02:33,300 --> 00:02:34,290 what your product is about. 85 00:02:34,300 --> 00:02:36,190 Because when you post a new products in the marketplace, 86 00:02:36,200 --> 00:02:37,590 they do not know. 87 00:02:37,600 --> 00:02:40,290 And all they know is based on the keywords. 88 00:02:40,300 --> 00:02:43,890 We include in the listing and your title is the 89 00:02:43,900 --> 00:02:45,390 biggest heavily. 90 00:02:45,400 --> 00:02:48,190 Heaviest weight is assigned to the titles of the keyword. 91 00:02:48,200 --> 00:02:49,590 You put there isn't going to be the most important 92 00:02:49,600 --> 00:02:51,190 and the reason I say, 93 00:02:51,200 --> 00:02:53,290 mimic what a customer would type into the search bar. 94 00:02:54,300 --> 00:02:57,290 Is if you can mimic what they searched and get 95 00:02:57,300 --> 00:02:59,290 as close to an exact match as possible, 96 00:02:59,300 --> 00:03:03,690 you're going to be ideally ranked Higher by these algorithms. 97 00:03:05,000 --> 00:03:08,790 Case number for you need to consistently push new products, 98 00:03:08,800 --> 00:03:11,290 figure out what upload schedule works best for you. 99 00:03:11,300 --> 00:03:15,290 My recommendation is always to plan on uploading manually initially 100 00:03:15,300 --> 00:03:18,790 and then overtime just know that you can also use 101 00:03:18,800 --> 00:03:19,290 automation. 102 00:03:21,000 --> 00:03:21,790 Number five, 103 00:03:21,800 --> 00:03:24,090 upload to multiple products and marketplaces. 104 00:03:24,100 --> 00:03:27,790 So just because you made a kick-ass t-shirt design, 105 00:03:27,800 --> 00:03:30,490 doesn't mean that you can't put that T-shirt design on 106 00:03:30,500 --> 00:03:30,990 a coffee mug. 107 00:03:31,000 --> 00:03:32,890 Some people want coffee mugs. 108 00:03:32,900 --> 00:03:35,590 Why would you exclude the people that want coffee mugs 109 00:03:35,600 --> 00:03:36,490 from buying your design? 110 00:03:36,500 --> 00:03:36,790 Right? 111 00:03:36,800 --> 00:03:37,490 You don't want to do that. 112 00:03:37,500 --> 00:03:38,790 You use their money is green. 113 00:03:38,800 --> 00:03:40,690 So offered on coffee mugs, 114 00:03:40,700 --> 00:03:41,390 offered on t-shirts, 115 00:03:41,400 --> 00:03:42,290 offered on stickers, 116 00:03:42,300 --> 00:03:43,890 offered on hats, 117 00:03:43,900 --> 00:03:44,490 offered on, 118 00:03:44,500 --> 00:03:45,290 whatever, 119 00:03:45,300 --> 00:03:45,690 whatever, 120 00:03:45,700 --> 00:03:46,390 you know, 121 00:03:46,400 --> 00:03:46,790 whatever you think, 122 00:03:46,800 --> 00:03:47,390 makes sense, 123 00:03:47,400 --> 00:03:49,190 sweatshirts or another big one. 124 00:03:49,200 --> 00:03:50,890 But remember guys, 125 00:03:50,900 --> 00:03:57,090 more products and more marketplaces equals more money online. 126 00:03:57,100 --> 00:03:58,290 Real estate is cheap. 127 00:03:58,300 --> 00:03:59,790 Remember that. 128 00:03:59,800 --> 00:03:59,990 So, 129 00:04:00,000 --> 00:04:01,390 if you can get in front of customers, 130 00:04:01,400 --> 00:04:02,290 that is step one, 131 00:04:02,300 --> 00:04:02,990 two, 132 00:04:03,000 --> 00:04:04,390 then getting clicked and then getting, 133 00:04:04,400 --> 00:04:04,790 you know, 134 00:04:04,800 --> 00:04:05,590 conversion. 135 00:04:05,600 --> 00:04:06,190 When you check out, 136 00:04:06,200 --> 00:04:09,390 that's the process optimized for the process. 137 00:04:09,400 --> 00:04:10,990 And the number six, 138 00:04:11,000 --> 00:04:11,490 remember, 139 00:04:11,500 --> 00:04:15,590 this is a scalable long-term passive income stream. 140 00:04:16,200 --> 00:04:17,390 Paint did the word. 141 00:04:17,399 --> 00:04:18,490 Scalable is important there. 142 00:04:18,500 --> 00:04:21,690 That means that like the work you did in the 143 00:04:21,700 --> 00:04:21,990 past, 144 00:04:22,000 --> 00:04:24,290 is not going to put a burden on your future. 145 00:04:24,300 --> 00:04:25,390 Yes. 146 00:04:25,400 --> 00:04:28,190 You may need to do customer service on like Etsy, 147 00:04:28,200 --> 00:04:28,490 you know, 148 00:04:28,500 --> 00:04:30,890 for whatever reason customers on Etsy love to reach out 149 00:04:30,900 --> 00:04:31,490 to the seller's. 150 00:04:31,500 --> 00:04:32,290 So, 151 00:04:32,300 --> 00:04:33,390 the more product you have an Etsy, 152 00:04:33,400 --> 00:04:34,090 the more customer service, 153 00:04:34,100 --> 00:04:34,690 you might do, 154 00:04:34,700 --> 00:04:35,290 but beyond that, 155 00:04:35,300 --> 00:04:37,290 like you're not going to do too much of it 156 00:04:37,300 --> 00:04:37,590 on eBay. 157 00:04:37,600 --> 00:04:38,590 You're not going to be too much of it on 158 00:04:38,600 --> 00:04:39,090 Amazon, 159 00:04:39,100 --> 00:04:42,090 if you're selling on Amazon or Redbubble, 160 00:04:42,100 --> 00:04:43,490 you don't have to deal with any customer service. 161 00:04:43,500 --> 00:04:45,190 It's completely scalable, 162 00:04:45,200 --> 00:04:47,890 and there's no headache at all as you steal your 163 00:04:47,900 --> 00:04:48,390 account up. 164 00:04:48,400 --> 00:04:50,490 So just remember guys its long-term. 165 00:04:50,500 --> 00:04:52,090 Before I wrap this up. 166 00:04:52,100 --> 00:04:53,690 I want to recommend one thing. 167 00:04:53,700 --> 00:04:55,790 Like I always think of things in terms of dollars 168 00:04:55,800 --> 00:04:56,090 per day. 169 00:04:56,100 --> 00:04:59,390 Like if I make one sale on work by Amazon 170 00:04:59,400 --> 00:05:00,990 a day at 19.99 171 00:05:01,000 --> 00:05:04,790 of a standard t-shirt that's $5.23 172 00:05:04,800 --> 00:05:05,090 a day. 173 00:05:05,100 --> 00:05:06,290 So I take 5.23 174 00:05:06,300 --> 00:05:09,290 and then I multiply that by 365 days in a 175 00:05:09,300 --> 00:05:09,290 year. 176 00:05:09,300 --> 00:05:11,290 OK. 177 00:05:11,300 --> 00:05:13,890 Is $1,908. 178 00:05:14,500 --> 00:05:15,190 A year, 179 00:05:15,200 --> 00:05:16,890 1908 dollars. 180 00:05:16,900 --> 00:05:20,290 A year from selling one t-shirt, 181 00:05:20,300 --> 00:05:22,590 a day in making $5.23. 182 00:05:23,600 --> 00:05:24,690 If I can do that guys, 183 00:05:24,700 --> 00:05:25,690 I know you can. 184 00:05:25,700 --> 00:05:28,090 When was last time your job give you a $2,000 185 00:05:28,100 --> 00:05:29,890 bonus or $2,000 186 00:05:29,900 --> 00:05:30,190 raise. 187 00:05:31,200 --> 00:05:31,890 Hey, 188 00:05:31,900 --> 00:05:33,690 you guys make it that but I'm guessing most don't. 189 00:05:33,700 --> 00:05:35,190 So give yourself to raise. 190 00:05:35,200 --> 00:05:36,590 Take it into your own hands. 191 00:05:36,600 --> 00:05:37,490 You can do this. 192 00:05:37,500 --> 00:05:38,590 No reason, 193 00:05:38,600 --> 00:05:38,790 you can't. 194 00:05:38,800 --> 00:05:40,190 You got the script. 195 00:05:40,200 --> 00:05:40,990 So let's get.13266

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