Would you like to inspect the original subtitles? These are the user uploaded subtitles that are being translated:
1
00:00:00,000 --> 00:00:08,189
The sales funnel also called the sales pipeline,
2
00:00:08,189 --> 00:00:11,640
tracks the number of incoming leads or prospects.
3
00:00:11,640 --> 00:00:14,100
These are leads that a sales team member has
4
00:00:14,099 --> 00:00:17,789
identified as being potentially interested in the product.
5
00:00:17,789 --> 00:00:22,574
Then, the sales team member follows up for an interested lead to
6
00:00:22,574 --> 00:00:27,480
ask more about what they're looking for, possibly making presentations.
7
00:00:27,480 --> 00:00:31,530
Here, you track metrics like number of sales leads.
8
00:00:31,530 --> 00:00:37,090
This is followed by a qualifying process whereas the sales team qualifies the leads.
9
00:00:37,090 --> 00:00:41,345
Checks to see if the product offering is within the leads budget,
10
00:00:41,344 --> 00:00:42,754
a sort of vetting,
11
00:00:42,755 --> 00:00:47,075
to identify the ideal buyer and confirm their viable lead.
12
00:00:47,075 --> 00:00:51,935
Here, you track metrics like ratio of qualified leads to sales leads.
13
00:00:51,935 --> 00:00:54,859
Once the sales team has a qualified lead,
14
00:00:54,859 --> 00:00:57,664
you end with a closed deal or booking.
15
00:00:57,664 --> 00:01:02,179
At this stage, you can also have a lead on hold or last.
16
00:01:02,179 --> 00:01:04,984
Here, you track metrics like bookings,
17
00:01:04,984 --> 00:01:09,125
close ratio, and average size of deal in pipeline.
18
00:01:09,125 --> 00:01:14,405
Bookings is a very important metric for tracking the success of the sales team.
19
00:01:14,405 --> 00:01:19,250
Close ratio is the ratio of closed deals to leads,
20
00:01:19,250 --> 00:01:21,415
you had in the sales pipeline.
21
00:01:21,415 --> 00:01:23,250
As you may have noticed,
22
00:01:23,250 --> 00:01:28,519
sales metrics are measuring the performance of the sales team internal to the company.
23
00:01:28,519 --> 00:01:34,265
As oppose to tracking the behavior of individual customers in the marketing metrics.
24
00:01:34,265 --> 00:01:38,045
For this lesson, we will cover the metrics at the bottom of the funnel.
25
00:01:38,045 --> 00:01:40,820
But we have provided links and resources
26
00:01:40,819 --> 00:01:44,679
below for you to learn more about the others if you're interested.
2333
Can't find what you're looking for?
Get subtitles in any language from opensubtitles.com, and translate them here.
Afrikaans
Akan
Albanian
Amharic
Armenian
Azerbaijani
Basque
Belarusian
Bemba
Bengali
Bihari
Bosnian
Breton
Bulgarian
Cambodian
Catalan
Cebuano
Cherokee
Chichewa
Chinese (Simplified)
Chinese (Traditional)
Corsican
Croatian
Czech
Danish
Dutch
English
Esperanto
Estonian
Faroese
Finnish
Galician
Georgian
German
Greek
Guarani
Haitian Creole
Hausa
Hawaiian
Hebrew
Hmong
Hungarian
Icelandic
Indonesian
Irish
Italian
Japanese
Kazakh
Kinyarwanda
Kirundi
Kongo
Korean
Krio (Sierra Leone)
Kurdish
Kyrgyz
Laothian
Latin
Latvian
Lithuanian
Luganda
Luo
Luxembourgish
Macedonian
Malagasy
Malay
Maltese
Maori
Mauritian Creole
Moldavian
Mongolian
Myanmar (Burmese)
Montenegrin
Nepali
Norwegian
Pashto
Persian
Polish
Portuguese (Brazil)
Portuguese (Portugal)
Quechua
Romanian
Romansh
Russian
Samoan
Scots Gaelic
Serbian
Sesotho
Setswana
Seychellois Creole
Shona
Sindhi
Sinhalese
Slovak
Slovenian
Somali
Spanish
Swedish
Tajik
Thai
Tigrinya
Tonga
Turkish
Turkmen
Ukrainian
Uzbek
Vietnamese
Welsh
Wolof