Original subtitles

News, which has broken in the last hour,

the owner of the Tampa Bay Buccaneers, Hugh Culverhouse,

died of lung cancer today.

He was 75 years old.

Culverhouse was one of the wealthiest men in America.

He helped the NFL make a ton of money

by lending his financial expertise

to league business matters.

Tampa Bay fans only wish that Culverhouse's own team

could have been as successful.

So Hugh Culverhouse got lung cancer, and it was tragic.

Upon his death, the family has decided to sell the franchise.

The team is officially on the market.

The only offer on the table right now

is from Tampa businessman Tommy Shinin

and the founders of the Outback Steakhouse.

The Angelos offer may require a relocation to Maryland.

Negotiations for a franchise, people are tight-lipped.

There was talk about moving the team to Baltimore.

There was a lot of fear.

You guys here to make an offer?

And here come the Glazers.

Malcolm Glazer leading the way,

with his sons at his side.

The first impression of the Glazers,

meeting them as a group, was that they're young.

Brothers are very young, naive.

I was 31, Joel was 29.

Yeah, with my father, age meant nothing ever.

Because if you go to his background, at age 15,

he took over the family jewelry store, small jewelry store,

didn't graduate college.

So his mindset was, it didn't matter what age you were,

as long as you worked hard, you could do anything.

My father gave us the latitude to go in and negotiate

some of these things with him.

In the meeting, immediately, they're very serious.

They kind of wanted $150, $160 million,

whatever the number was.

Whatever they were asking,

we put about $40 million more on the table.

We thought, we need to see that you're real.

We need to see a deposit, non-refundable,

just to prove that you're dead serious.

I think it was $10 million.

Mr. Glazer pulled out the check, threw it across.

He said, hey, you keep this. I don't need an agreement.

This is just to show you that I want the team.

This is your money.

When we left that room and got together ourselves,

we said, you know what, they're going to buy this team.

And they did.

Florida financier Malcolm Glazer

bought the Bucs for a reported $192 million.

A record $192 million for the NFL Tampa Bay Buccaneers.

People think, why the hell would you

want to own the Tampa Bay Buccaneers?

The worst team in the history of sports.

Everybody wants a winning team here.

There aren't many cities that have 45,000 people showing up

not knowing if the team is going to win.

And that's one of the reasons that we became

so interested in Tampa.

If that's the way the fans act and you don't win a lot,

God, how do they act when you win all the time?

This was an opportunity to take what

was the laughing stock of the National Football League,

turn it around, and make it a success.

You got to go way back to the beginning.

You got to go back to 1973.

It's the height of the Miami Dolphins,

the undefeated season.

We end up going to a Miami Dolphin playoff game.

I was six years old, sitting at the very top of the stadium,

the sun blurring in our eyes.

From that moment on, I was hooked on football.

We were all football fans.

And at that time, we were Dolphin fans.

Except for one.

Ed, the youngest, liked the Vikings.

I became a Minnesota Viking fan

because I liked the color purple.

So I was the oddball out in my family.

The day before we go to a Dolphin game,

my brothers would be in the basement with sheets

with their paint or their markers,

creating these big signs so you could see them on the field.

And hopefully a news camera would pick it up.

"The thrill is back."

Got it on television, so mission accomplished.

We'd have the BYFL, the Backyard Football League,

ourselves and our neighbors.

Didn't matter if it was 10 inches of snow out there.

We'd all get together and play football.

We would play knee football in our basement.

I don't know quite why we were on our knees.

They were sports fans. They love sports.

My father didn't give a damn about what anybody else thought.

He'd always say, why can't we do this?

And he would push us as his children.

Anything you want to do, give it a shot.

It doesn't make a difference.

We could look at anything as long as the numbers made sense.

That led us on a course to many different sports opportunities

that we got close to, but never happened.

We ended up looking at Major League Baseball.

The Pittsburgh Pirates was for sale.

The San Diego Padres.

The next thing we did was we got involved in the NFL.

The owner of the Remington Razor Company

was selling the New England Patriots.

Hello, I'm Victor Kiam.

I used to be a dedicated wet shaver

'til my wife bought me this Remington M3 electric shaver.

However, he didn't own the parking lots.

A family by the name of the Krafts

owned the stadium parking lots.

We walked away from that deal.

We spent several years trying to get an expansion

football team in Baltimore.

We spent a lot of time understanding the NFL business,

understanding the stadium business.

We almost had like a college education

into the buying of a sports team.

We did not get Baltimore.

Oh, God, they worked so hard on that.

After all those years of trying to get an NFL team,

once we had finally successfully agreed to buy the Buccaneers,

it was a unbelievable feeling.

But to make it work,

there was a road ahead

and some things had to be accomplished.

So while there was a lot of celebration going on,

the hard part was yet to come.

A beautiful day in New York City

and inside the Paramount Theater,

the Madison Square Garden Junior,

the action is heating up.

Welcome to the 60th Annual National Football League College Draft.

For the 95 draft, we knew we had a great opportunity

and we didn't want to screw it up.

We wanted to show these people we meant business.

We said we got to do it right, we got to build this right,

maybe that's the problem of the past.

My concern was we don't own the team yet, technically.

We signed the deal to buy the team in January,

but we don't actually take ownership of the team until June.

But they treated us as owners,

so we were around in the draft room.

They could hear kind of what's going on,

but they couldn't be involved.

That was a high anxiety moment because I remember,

jeez, father's investing a lot of money,

there's a lot riding on this.

I'll never forget Rich McKay saying

I would trade my entire draft for Warren Sapp.

I just left the University of Miami

losing five games in four years,

playing in three national championship games,

and then, you know, all hell breaks loose.

University of Miami defensive end Warren Sapp

tested positive for marijuana.

Sapp also tested positive for cocaine.

The problem is when you have those allegations,

that's enough to push him back a little bit.

So we walk into the draft room,

they had a board set up with all the players on it.

Next to Warren Sapp's name is a red dot.

We asked, what's the red dot?

They said, "Oh no, no, character issues,

we're not going to draft him."

So all of a sudden the guy who we would trade

our entire draft for, now we're not interested.

You know, we didn't know what to do, we're scrambling.

You know what drugs does, it's the cancer.

We just wanted to get our breath.

Maybe we can find out more information.

Well, Tampa Bay, you're talking about a team

that's really under the gun to do a good job.

The Glazers, they were watching us

and we were at the seventh pick in the draft.

Now the Buccaneers are on the clock.

Sapp would not be a bad player to take here.

Tampa Bay either will go with Warren Sapp

or he might slide a little bit.

I'm in Washington, D.C.

Sick as a dog, I can't go to the draft.

And I remember sitting there watching the TV.

I'm screaming, take him! What are we doing? Take him!

They're saying, well here's the plan,

here's the, I don't give a damn what the plan is.

Take Warren Sapp, what are you doing?

Well, with about two minutes,

a little and change left on the clock.

We have word that there may be a trade in this spot.

With the seventh pick just acquired from Tampa Bay,

the Eagles select defensive end, Mike Mamula.

We traded back, we're not drafting him.

We're looking at you like this doesn't make any sense,

but again we're new and Warren Sapp starts to drop.

When we traded down, we went from 7 to 12

and then all of a sudden Warren fell a couple more times.

Have you ever done drugs at the University of Miami?

I've never had a problem

at the University of Miami with any kind of substance.

Drew Rosenhaus and Sapp were on TV.

We're watching this and it's grueling for Sapp.

He's sitting there, he's squirming.

Rosenhaus is trying to keep everything upbeat.

I think it's going to be any second.

Literally this could be the key call.

I think it's obvious he's going to be drafted very soon.

So I call him on the phone.

Hello, Rosenhaus.

Yes.

Yes, Jerry.

I said, Drew, what's true? What isn't true?

You got to be candid with me, buddy.

Okay, you got it.

I got to take this call, guys, okay?

Tell us what you know.

He said, Jerry, this is all bullshit.

All of a sudden Tampa Bay came calling.

Sam Wyche gets on the phone and says,

"we might take you."

I almost hung the phone up on him

because I was at my end.

I had no idea what 11 straight double-digit

lost seasons even looked like.

I had never been on a team that didn't have

a winning record, so...

With the 12th pick of the first round,

Tampa Bay selects defensive tackle

University of Miami, Warren Sapp.

My brother's over in the corner of the draft room,

just giddy about it. Ah!

And I'm like, really?

And my older brother looked at me

and said, "Everything happens for a reason.

So now you got to go build a dough man into a champion."

Tampa, again, really getting the benefits of that move-down trade

when they were able to get Warren Sapp.

I kind of think that they're maneuvering

themselves for Derrick Brooks,

the linebacker from Florida State.

That'd be a good pick.

Derrick Brooks has been everywhere.

We had this strategy all along to get Derrick Brooks,

but there was nervousness

because from where we were in the second round,

you're not getting back in until in the mid-20s.

We began to work the phones,

just trying to work our way back.

Dallas has traded its pick to Tampa Bay.

Tampa Bay, with the 28th pick in the first round,

has selected linebacker from Florida State, Derrick Brooks.

He checked every box for us.

His coaches would gush over him.

You know, the type of person he was

and the intangible that he would bring to the team.

I guess the only question is,

can the Canes and the Knowles play together?

So ultimately, if it wasn't for the red dot,

we wouldn't have had Warren Sapp and Derrick Brooks.

The fact that things worked out that day,

we ended up with two Hall of Fame players

in our first draft, you just can't ask for a better start.

It was just magical.

What a great, great, great day.

Derrick Brooks, linebacker from Florida State.

When we got here, we came in with the attitude

that we were here to help change the franchise

and really get rid of that losing stigma.

Everything that we can control,

it was going to be about winning.

At that time, the defense wasn't great,

but they had some tough football players.

People like Hardy Nickerson, John Lynch.

What a draft. I mean, Sapp and Brooks.

I remember those guys coming to the facility.

Warren came in and said,

hey, Brooks, this is that badass white boy

that knocks people out.

It wasn't always that way with me.

You know, people always ask you,

what did you want to be when I grew up

and probably six, seven years old?

You know, my parents will always tell people,

I'm going to play Major League Baseball

or in the NFL.

Football and baseball.

Those were my two passions.

So I played bowl sports at Stanford.

John Elway was just my absolute idol.

In large part went on to Stanford

because he was a football/baseball guy.

Baseball was really the sport I was most highly touted in,

so there were always scouts around here,

and everybody was always telling me,

you got to just give up football.

My career at Stanford was frustrating.

I was a really highly recruited quarterback

in my true freshman year.

I think I won the quarterback job at Stanford.

Long ball by Lynch has got play.

Turns out they went with somebody else.

I ended up going in for a meeting with Coach Green.

I said, I just want to play.

I walked out a strong safety.

About three games in, the season's not going really well.

And they make some changes,

and I was pulled from the starting lineup.

I thought about transferring, and I thought about

just focusing on baseball.

Baseball was going real well,

and I knew I'd be drafted after my junior year.

Lynch, John Lynch.

Listed as a right-handed pitcher

from Stanford University.

He's a crude athlete, but an exciting kid.

Lynch, the Marlins' second-round pick

in the 1992 free-agent draft,

has a year-to-year minor league contract.

I'm off at spring training.

Out of nowhere, the great Bill Walsh takes the job at Stanford.

Today the news was confirmed.

The football genius headed back to the school

where he coached so successfully in the '70s.

I get a call from Bill Walsh,

and he says, hey, I know you got pulled from the starting lineup,

but you're our best defensive player.

I'm here to tell you, you can not only play in the NFL,

but you can be a Pro Bowl strong safety.

And I said, coach, with all due respect,

you know, I started three games at safety.

I really do have something good going on here

with the Florida Marlins.

All Bill asked me is, hey,

next time you're back in the Bay Area,

stop by and see me.

I go over there and in typical Bill Walsh fashion,

he's put together a tape.

When I took the job,

I was really looking for a Ronnie Lott-type safety.

It's a tape of me coming up, making a physical tackle.

And then it's a play of Ronnie Lott

doing the same thing.

And then it's me making an interception

and then Ronnie Lott doing something similar.

And by the end, we probably met for an hour and a half.

He had me all in.

And I went back to the Florida Marlins.

My contract was still being worked out.

And they said, well, there's two contracts.

There's one.

Look, we drafted you thinking you were all in on baseball,

but there's another one if you're going to choose

to go back to Stanford and play football.

And it was a pretty sizable difference.

I listened to Coach Walsh

and went back and just tore it up my senior year.

Makes the throw, it's intercepted by John Lynch.

And the defensive star of the game continues to shine.

I really thought baseball was my future,

but football really was my passion.

I chose to go back. I listened to my heart.

Let's go, John Lynch. Welcome to the NFL.

You deserve to be here.

I saw John. We scrimmaged Miami.

The receiver was going to make a catch in the end zone

and John hit him so hard.

I was like, wow, helmet popped off,

mouthpiece flying all over the place,

jaw pads all out the helmet, everything.

I went over to him and I told him,

"Hey, man, you're going to be all right.

You're going to be a damn good football player."

Let's hear it for your

1995 Tampa Bay Buccaneers!

Defense! Defense! Defense!

In that 95 season, from a talent perspective,

you know, we had Sapp, we had Brooks, we had Lynch.

I mean, we had pieces.

The team substantially upgraded,

but the record did not.

You got something you want to say to the coach?

No.

Please win one for us, Sam.

So, we started the season 5-2,

and Sam Wyche would announce we were 5-2

to all the media that was doubting us, 5-2.

And then the season just turned to crap,

and we ended up being 7-9.

So, it started out great, didn't finish very well.

And at the end of the year, we had to fire Sam Wyche.

We interviewed a bunch of people in a bunch of different places.

Hey, I got to get a new ring!

Jimmy Johnson had coached the Cowboys,

won the Super Bowls.

Steve Spurrier, head coach of University of Florida.

Somebody that would have given us instant credibility locally,

neither of which we're interested.

And I remember the conversation with Jerry Angelo,

and the discussion was really Tony Dungy.

Under and up, under and up.

The elbows in, Wash.

Early on in my career,

I'm with the Pittsburgh Steelers,

under Chuck Noll.

So, I was basically a cover two defensive backfield coach.

From there on, ended up as a Minnesota defensive coordinator.

Monte Kiffin was the linebacker coach.

Hey, listen! We may never stop!

We're gonna play all January!

Monte had this great scheme of run defense

and how everything fit in.

So, we spent about three and a half weeks talking X's and O's,

going over things, how can we put this together?

We ended up one year later leading the NFL in defense

and having some great defenses there in Minnesota.

Tony's resume screamed,

"I deserve a chance, I am the best candidate."

He's so different than most coaches.

Very calm and placid in his demeanor.

But he had interviewed for like six or seven other jobs,

never got 'em.

When I came into the NFL,

there were 10 African-American assistants in the entire league,

no head coaches.

In the mid-90s, you had Art Shell with the Raiders

and Denny Green got hired at Minnesota.

And people saying, you might be the next one.

But I actually don't think it's all about race.

I think I was denied opportunities

way more because of how I lived and what I did.

People told me I didn't respond like a coach.

I didn't fit the mold of a coach.

I talked to people too calmly.

I'm not going to yell at you, I'm not going to curse,

and you couldn't succeed like that as a coach.

So it's 95, we're doing the coach search.

We've interviewed four or five people.

Tony probably was going to be interview number,

you know, six.

I pulled up to the Santa Clara Marriott

and I dropped my glasses, getting out of the car,

and actually broke a screw off.

So I'm saying, gosh, I can go in there

and not be able to see

or I could fit my glasses any way I could.

So I went into the interview,

my glasses were tipped sideways with only one earpiece on.

Approximately like this, and he began to talk.

He did great, but it was about 20 minutes into it when I said,

"Hey, coach, you're driving me crazy here.

"You need to take those glasses off.

I can't focus on anything."

I remember calling my wife after the interview and saying,

"Trust me, we're not getting the Tampa job.

This was ridiculous."

Yeah.

You get concerned about, hey, how tough a guy is Tony?

Hey, can he really, you know,

push it when the going gets hard?

So we went back and we talked to three players

that had played for Tony in Minnesota.

We talked to three coaches that had coached with Tony.

It was crazy positive.

And so much more positive than anybody else we had researched.

We gave that information to the Glazers and they said,

"Well, you know, we want to meet him.

We want to talk to him. We want to be a part of it."

You know, I assume going into the dinner,

Tony expected a four-hour dinner of X's and O's

and what does he think about this player?

What about this play?

The dinner was 95% non-football related.

My father would talk to Tony about his background,

about his parents,

and about his kids and everything

that made up who Tony Dungy the person was.

Mr. Glazer asked me how I was going to run the team,

what was important to me,

how I was going to discipline the players.

And I talked about doing it with love and mutual respect,

putting high character players on the field

that Tampa Bay community would be proud of.

Believe it or not, that turned a lot of other owners off.

But Mr. Glazer, he said, that's exactly what I'm looking for.

For Malcolm, there was a family feeling, they connected.

Tony and Malcolm connected.

We go up to the dessert room and there was a broadcast.

They said, we think the Glazers are inside

and they may be interviewing a coach.

Mr. Glazer looked up and he said,

"All those people are out there.

"Well, we ought to take them down

and introduce them to our new coach."

That's how I found out I had the job.

- Hey, Tony. - How are you doing?

You have to ask Mr. Glazer that one.

Yeah, I think it's going to go pretty well.

You felt good for Tony Dungy.

This is a guy who had been looked past for many years.

And to us, Tony was just an unbelievable person,

great at what he does,

and was going to bring something to our franchise

that was sorely needed.

All right, we got a little cloud cover today.

We might need some heaters out here.

All right, here we go.

Set, hook.

Ah, ball shouldn't hit the ground.

We got to get a jump on the quarterback.

Once I got to Tampa, I called three guys in.

John Lynch, Warren Sapp, and Derrick Brooks.

And I said, hey, this is defense

that Monte Kiffin's going to bring here.

It's designed for you guys.

Derrick, you're going to be Jack Ham.

Warren, you're going to be Joe Green.

And John, you're going to be Donnie Shell.

Finally, we got a coach here that's

finna to run a 4-3 and put me with a linebacker.

It was Sapp up front. It was Brooks.

And then I was back.

We had all three levels right down the middle.

He wanted me to play like I played

at the University of Miami.

And I said, "Hold on, Coach. Do you know what that entails?"

I said, "I trampled the run on my way to the quarterback."

He said, "That's fine by me."

If you guys play this defense the way I think you will,

you're going to have great careers.

We're going to win championships.

And you're going to be in the Hall of Fame.

There's some real building blocks

and guys who are going to be able to do the things

that are necessary to build a winning team.

And I think you're going to see that in the very near future.

Tony introduced the championship mindset for the team.

The other coaches that we had before that,

they didn't talk about a championship.

Hey, that's what we want. Good protection.

But it's got to be that way every time.

Not going to get a chance to repeat it in the game.

Coach Dungy was calm, collected, kept his poise.

He had to take 53 guys and mold us.

Now I can go anywhere.

I can run corner. I can run deep.

I can run comeback.

And you're not going to know.

You've got to focus in right here.

No other coach won me over like Tony Dungy did.

Because he laid things out.

I like people who say, do this and this will happen.

Working technique now. How we do it.

Not necessarily what we do.

How we do it.

I saw him rebuilding the details of everything in the program.

He was able to make a very complex game, simple.

He gave us a mountain to climb.

But he gave us a system and the knowledge to go do it.

All right, good work, men. Good work.

Get some rest. This afternoon, we want to come out,

and we want to finish off strong this evening.

That's the way to work.

It's opening day, NFL 96, the Tampa Bay Buccaneers,

host the Green Bay Packers.

So 1996, Tony Dungy era begins.

And it begins with a thud.

Bilford facing a rush.

Quick pass, incomplete, and intercepted.

The first game, they get beat 34 to 3

to the Green Bay Packers.

Start the season...

0-1...

0-2.

And the Broncos have it.

0-3, 0-4.

And Tony Dungy is beat by more than I've ever seen him beat.

I remember walking off the field.

We had just lost the game to the Seattle Seahawks.

And this guy just yelling at the top of his lungs.

"Dungy, you stink.

"You're the worst coach we've ever had.

"We're worse than we've ever been.

I'm never coming back here as long as you're the coach."

We started the first season with Tony.

We're 0-5.

We'd been knocked to the ground. We'd been beaten.

You know, the media, not happy with things.

♪ Hey, hey, goodbye ♪

The press is screaming for Tony's head.

Fans are upset. You can't blame them.

Will work for a win. We're hungry. Go Bucs!

It was hard because, you know,

you kind of felt like the red-headed stepchild of the NFL.

It was definitely rougher than I thought it was going to be.

His first job as a head coach

and the Buccaneers lose his first five games,

starting to think, was this the right hire?

So we knew something had to happen.

And we tell Tony that we'd like to have lunch with him.

And I wasn't sure if they were going to say,

"Hey, this is it," or what.

Yes, we were 0-5.

But when you watch the games, you could see there was a plan.

If it means losing to get to the promised land,

to get to winning, to play the right players,

to have them get more experience, to win later on,

that was okay with us.

We had a long-term vision.

They said, we need guys who are committed

and are going to stay the course.

We're not going to change anything we're doing.

We just want you to know we believe

this isn't a one-year deal. We're in your corner.

And man, that just said so much to me.

Tony thought we're going to fire him or something.

We just told him we are on his side.

Don't worry about it.

We're here for the long haul

because it wasn't going to happen overnight.

We had a young team that needed leadership

and guidance and needed to learn how to win.

San Diego, I don't know the date, but I know it was 1996.

We was sitting there watching ESPN.

The Chargers get set today to host Tampa Bay.

Tony's finding out, oh, to be a Bucs coach.

Can you believe Tampa Bay is one in 19 lifetime

on the West Coast?

Me and Brooks were sitting there watching this thing,

and the San Diego Superchargers play the Yucks.

And I look over at Brooks and say,

"Are you fucking kidding me, Yucks?"

He is just going lividly off, throws the remote.

What the hell?

Do you see how they talk about us on TV?

They call us the fucking Yucks!

Are you kidding me right now?

And they are on their feet at Jack Murphy Stadium

as we get ready for the Tampa Bay Buccaneers

and the San Diego Chargers.

They haven't won since 1980 on the West Coast.

Today, they would like to end that.

That was a pivotal game.

Tampa Bay underdogs.

We had never beaten San Diego on the West Coast.

Time to maybe rewrite the history books.

Here's the kickoff and we're underway.

Early in the game, they hit us with two big plays.

Humphries drops the throw, gets in the pass away.

It is caught in the 45. To the 50.

We'll go all the way.

Touchdown, San Diego.

Darren Bennett sends a towering shot up into the air.

Marvin Marshall, he fumbles the football.

Before you know it, we're down 14 zip.

And San Diego has scored a pair of TDs

and we still have 4:12 left in the first quarter.

Past Buc teams, they get behind 14-nothing,

that final is going to be 31-10.

Well, the Tampa Bay Buccaneers have dug themselves a hole

here in Southern California.

Here we are. We never win.

We're down two scores.

We're not going to do it, but those guys would not give up.

We're going to throw the stake in the ground

and that's the last time they're going to disrespect

the Tampa Bay Buccaneers.

B-U-C-C-A-N-E-E-R-S.

Down the pocket...

He's hit. He fumbled the football.

It's loose.

And we started making plays

against a competitive team on the road.

The Bucs are in the red zone

with a chance to put seven on the board.

Hand off to all sides.

Zigs to his left.

On the three, two, one.

Touchdown, Tampa Bay.

Bucs have their first touchdown on the West Coast in a long time.

We never gave up. We continued to play hard.

Picked off.

Picked off by Donny Abraham.

He's on the 20. Abraham to the 15, to the 14.

Wow. What a hit by Brooks.

Trent Dilfer goes 30 for 40.

300-plus yards, has one of his best days ever.

Goes downfield... Caught!

What a throw by Dilfer.

When I came to Tampa, I was the sixth pick of the draft.

However, the early part of my Tampa Bay Buccaneer experience,

I think I was the worst player

in the National Football League.

Not quarterback, like player.

Coach Dungy easily could have got rid of me.

Instead, he believed in me and breathed life

back into me as a player.

All these things that Coach Dungy has been

preaching to us, it kind of all came to life.

Humphries wants to throw to the far side--

It's picked off by Johnny Lynch!

Lynch to the 40, 35, Lynch to the 30!

Lynch still going to the 20-yard-line.

And the Bucs are back in business!

Me making an interception in the stadium that I used

to go to as a kid watching the Chargers.

My whole family was there.

- Johnny Lynch. - Welcome home.

A California kid.

It's first and goal. Hand off--

We've got a touchdown!

The Buccaneers lead.

Alley oop hail Mary. Hail Mary, knocked away, incomplete,

Ball game's over.

Buccaneers beat the Chargers! Buccaneers beat the Chargers!

Buccaneers beat the Chargers!

That's when people really started to believe,

in the possibilities of what we could do led by Coach Dungy.

We ended up that year winning five of the last seven.

Touchdown, Tampa Bay!

Our offense and our defensive systems,

you could just see the whole picture coming together.

I think that was a culmination

of being patient with Tony's defense

and being patient with Tony.

The players buying in, everything kind of coming together

to say, listen, we are headed in the right direction.

We have a hell of a team here.

It was time to start paying attention to the Buccaneers

and gone were those days of being called the Yucks.

When I came to the Bucs, I asked every veteran player,

please tell me why you think we haven't won,

any of the problems that we have to address.

Hardy Nickerson came in, he had a yellow legal pad

with about six pages of notes on it.

And one of the things he said was the orange uniforms.

The uniform had developed over the years

to this just neon orange, winking pirate.

He said, how the hell can these guys feel good in these?

It's almost embarrassing what the uniform had kind of become.

I remember sitting in the room at the NFL,

and they started putting helmets on the table.

There was a white helmet, a black helmet.

And there's this different looking one.

What's this?

It's pewter.

That's unique.

Nobody was using pewter.

It was something we could own.

People could talk about pewter as being our color.

We had a real simple decision.

Do we want evolution, or do we want revolution?

Ladies and gentlemen, the new colors

and the new logo for the Tampa Bay Buccaneers.

This team needed a reboot,

a facelift to give it more of a menacing look.

We feel that we put the past behind us now.

You know, the colors give us a little confidence.

I think everybody's going to like it.

I love it.

We'd learned that Buccaneers were a certain type of pirate

that when they raised a red flag,

that's what signaled their attack.

It was the aha moment.

All right, it's the Tampa Bay Buccaneers

and the San Francisco 49ers.

We're back to Tampa.

96 had been a very unusual year,

yet we finished the year well.

So 97 our hopes were high,

but now we're going to play the 49ers.

They beat everybody. That's all they do.

Steve Young's the quarterback. Jerry Rice is the receiver.

I mean, what chance do you have?

It was a David and Goliath type of situation.

We were the David, but with a chip on our shoulder.

Let's show people that we are different.

It's Young being chased...

brought down!

Warren Sapp, the sack.

Tampa Bay Defense sacked Young, he is out.

Stepping on the field in regular season

in the new look, everybody loved it.

And these things really just from the moment we started,

you know, they rocked.

Handoff to Hearst.

The former Arizona Cardinal, with no place to go.

Here comes the home group.

Everybody tries to get in on every tackle.

They became not just a defense, but a gang.

This was a fearsome bunch.

They wanted to be feared like pirates.

18 yard line, first down and 10.

And here's the reverse...

And it's a loose ball! Fumble on the play.

And a flag thrown on the play.

We really, really complemented each other

in every way, shape and form.

It was magic.

It was magic. The crowd was unreal.

I just called myself the Firestarter.

I was always going to start something.

We have us an inferno going by the second half.

I like this Tampa Bay defense.

Oh, they swarm and chase it.

Jerry Rice on crutches. It's a left leg injury.

Young is out, woozy after a first series hit.

This is turned into a physical football game.

Wow. Hardy Nickerson lit him up.

The change in organization, how we did things.

The change in uniforms.

All of those things introduced us to that next level.

He gets by... and takes it to the 1.

And Tampa Bay's got the lead.

The Bucs physically just beat up on the 49ers.

And San Francisco has held the final 25 minutes

without a first down.

That severed notice, I think to the rest of the NFL

that these guys were for real.

And a benchmark game for a second year head coach

Tony Dungy, opening day to beat San Francisco.

I mean I get goosebumps thinking about that day.

It's emotional because that... you knew, you felt

in that moment against the San Francisco 49ers...

We turned the corner.

Tony Dungy, Marker, take one.

Jerry Angelo, take one, mark.

Come on, buddy.

Come on, don't give me the greatest Buc of all time.

Don't give me that one.

Phew. Greatest Buc of all time.

I'm sorry, but I'm old school,

and I have to go back to Lee Roy Selman.

Tremendous player.

But then what he did off the field in the community

and being an ambassador for the Buccaneers,

he set the bar.

I think some people have approached it,

but I don't think anybody's passed that bar yet.

I got my list down to three.

Derrick Brooks, Warren Sapp, Lee Roy Selman.

But if I had to say it would be Sapp.

I love Derrick Brooks.

If I had to have a son, it would be Derrick Brooks.

And what a great player.

What a great career.

Lee Roy, I mean, it's like picking flavors.

But given the time

and what we needed at the time,

Sapp was a true Hall of Fame player on all three downs.

Yeah, that's a tough one.

But if I got to vote so I can get out of this room,

that's where I'm going.