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- Morning, Mark. - What's up, buddy?
How are you? - Good to see you.
- Good to see you. Long time no see.
- You're not wearing a suit? - Why would I wear a suit?
- You excited?
- I think the real work begins now.
- Some days I feel 80. Some days I feel 18.
Hi, baby girl.
You ready to go home and see Daisy?
- Yes.
- All right, I love you. I'll see you at the airport.
- Goodbye, I love you. Goodbye.
- Well, I mean, I was saying
look at the last 18 months, right?
Anything could happen.
So nothing's guaranteed in this world, right?
- Congrats, Mark.
Now the stock market's gonna be watching you.
- I'm glad to be doing it with you.
[dramatic music]
- Hey, guys, keep filing down.
We're gonna form a line right across here.
- Hi, Mark! - Mark!
- Mark! - Come on!
- Mark!
- Yeah, you're fucking awesome. - Aw.
- Wahlburgers. - Thank you. I appreciate it.
- Nice. - Thank you.
[overlapping chatter]
♪ ♪
- Three, two, one!
[applause]
[bell ringing]
[hip-hop music]
♪ ♪
- Marker.
- Here we are. - Here we are.
- Season two.
Last year, I worked my ass off to follow my aspirations
as an entrepreneur and inspire other
entrepreneurs to do the same.
I want people to feel like
if they have something that
they believe in, that they're
passionate about, then go for it.
Take a swing.
Hopefully, they won't blame me
for whatever failures that they've had.
- The respiratory virus outbreak
coming from China, now setting off global concern.
- Shut down because of the coronavirus.
The last production shut down. We're all the same.
How many of our stores are open?
- None.
- We really only have three weeks of cash left.
- How do you feel about losing the Emmy?
- I'm okay with it. - You're used to it.
Like the Jets.
Everybody had to figure out
how to deal with it.
Not everybody made it, unfortunately.
- We have to close stores.
There's a lot of loss that's happening right now.
- Our clock is ticking. We have no time to mess around.
- We're live. - This is our first live thing.
- Municipal is live.
- It feels like it's been a long, long haul, brother.
- Let me tell you something. The first Emmy that you get-
- Uh-huh? - I'm getting with you
at the same time, how 'bout that?
- Nice.
Through it all, I was constantly reminded
the most important part of my life is my family.
You wanna watch a movie with me?
- What?
- I love you, and I miss you.
- [neighs] - [laughs]
- I was going down hard, but I'm on the way back.
[dramatic music]
♪ ♪
- Hey, man. What's going on?
You know what happened yesterday, Mark?
- What? - I turned 50 years old, dude.
50. - Oh, nice.
I'm right behind you, buddy. Happy birthday.
- Thank you. - Plus, my back is shot.
And I've got more aches and pains all over my body.
Turning 50- [sighs]
It's a new territory for me, health-wise.
Hands, ankles, knees, back.
I try to stay as active and healthy as possible.
But you know, sometimes,
there are unforeseeable issues and problems.
How's everything else?
- Even since launch, it's been a thousand
little fires, you know, and you gotta try
to figure out which ones are gonna turn into infernos
and which ones can you just let burn for a little while.
The stakes feel significantly higher now than they even did
before we launched this, because the whole global
supply chain is fubar,
from transportation to the material
to labor shortages to COVID,
we don't know when we're getting product,
we don't know if we're getting product,
what it's gonna be, how it's gonna look.
- We're kind of having issues with what we feel
is the best strategy and road to getting to the next level.
So now, I think it's important
to get non-biased advice from as many people
who have as much experience as possible.
- My name is Michael Rubin. - Anne Wojcicki.
- I'm Robert Earl. - Byron Allen.
- I'm Jeanie Buss. - Dan Lubetzky.
- I am Michele Ghee. - Mark Cuban.
- I'm Tyler Perry.
- Having people who are very experienced in business,
helping me make an informed decision.
- All right, brother.
- Thank you so much. I appreciate it.
- Absolutely. We'll talk soon.
- You're the best. - Bye.
- Anything we can do for you? - Lots of stuff.
Shoes, accessories, the women's line.
- Um...
- Maybe bags, um, our own brick and mortar.
- Okay.
Mark wants new stuff all the time.
It's intense. He's always full-throttle.
But he's really good about the positivity that,
"We got this. We can do this."
- I think in your second year of business,
you need to be really ready
that you're truly ready for scaling.
Pretty much any time where there's inventory,
I think carefully about how you scale,
because it's expensive, it's expensive to scale,
and it doesn't always- it's not always predictable.
- Thanks again, Mark. - All right, buddy.
- Okay, bye. - Bye.
- So here we go.
Figure that shit out or not. [chuckles]
♪ ♪
[device chimes] - Hey.
- You pulled it off, Rosie.
- Oh, no, you killed it. - Well done.
- It's not a complete disaster.
- No, it's amazing.
♪ ♪
- Selling the idea that post-baptism,
your character is still in some kind of turmoil,
emotionally, and then also transition into becoming
a priest, those were the most difficult parts,
I think, that needs work.
- Yeah, you definitely wanna see that.
People have gone back to the theater.
There have been certain theatrical releases
that have had great success.
None in the kind of adult drama.
But I think there is such a need and an appetite
for something that's going to reaffirm people's faith
and give them hope and continue to help them push forward.
- It's a work in progress.
- You're sounding just like a filmmaker, bro.
- That's intense. [laughter]
♪ ♪
- Mark called me and told me he had an idea for a story
that he'd been wanting to tell for a long time,
and he relayed the story of Stuart Long
and asked if I'd be interested in writing it,
and it was really daunting, partly because I was not
raised Catholic, and the story
does have a spiritual, faith-based element to it.
So I did some soul-searching
and found the part of the story that I could really connect to.
- Obviously, it's a big risk, having to finance it yourself.
But it was just something that was that important to me.
We'll talk later. - [indistinct]
- All right. - Bye.
- Bye.
- Stuart Long was so deeply committed to changing,
even though everybody in his life counts him out
and doesn't think it's possible.
- Look, there he is. - Mm-hmm, the man, himself.
- I think the faith-based audience,
more than any other audiences,
really know when it's authentic.
You have to be 1,000% authentic
if you're gonna be in that faith-based space.
You really have to bring it.
- God bless. - Yeah, it's good.
[hip-hop music]
♪ ♪
You want ice?
- Were you ever a bartender?
- No.
Actually, I have bartended many times.
I wasn't going to get involved with spirits companies,
because I was always about just health and wellness and fitness
and always wanting to encourage people to be super healthy.
Now, I was a wine guy, and you look in my house,
I have- I'm a big wine collector.
- Everybody loves [indistinct].
- Rasta is not really a big drinker.
He's a bit of a sipper.
Ace has a tendency to like most things
that have alcohol in it.
Ernesto, he's a big tequila snob,
so getting his vote of approval was really important to me.
- Mm-hmm.
- I tasted lots of other tequilas,
so when I first tasted Flecha,
I could just tell the difference.
I didn't know exactly
what the difference was.
I mean, it could compare to,
you know, a beautiful '09 Chateau Latour.
You open up, and you taste the difference,
and it's drastically different.
- Cheers.
- What do you think, Tommy?
- Ace.
- So you're a tequila drinker.
Which one did you like the best out of the ones that we tasted?
- What can I say? - And I loved it.
- I'm still on my kind of journey
to learn and understand tequila as a whole.
You know, I wanna be involved.
- And this is a blessing, not a curse.
- Flecha Azul. - Flecha Azul.
- Flecha Azul. - Flecha Azul.
- [laughs]
- Yeah, it's long, like agave.
[laughter]
[dramatic music]
♪ ♪
- Hey. [indistinct chatter]
- Mark, nice to meet you.
- When I work out and I exercise,
after I do that, I feel like,
"Okay, I can go and accomplish anything."
But I'm gonna be 50 years old.
So that's not the same. It's not the same.
It's, like, sharp fucking pains
going through my back, my mid-back.
- What's the diagnosis, doc?
- Still move. - Yeah.
- Don't-yeah, I mean, you know that.
- Yeah, yeah. - Movement's medicine.
Literally. - Yeah.
- We just gotta work it out.
You feel a nice stretch in your lat?
- Yup. - Good.
Come back to center.
Can you come a little more towards the right?
To get a little more lateral flexion.
There you go, good.
- Hey, team. Welcome to F45.
Today's workout is gonna be all-star.
- Three, two, and one! Let's go!
[energetic music]
♪ ♪
- Closer. Push.
Really give me-yeah. Push it to me. Good.
- Palms just outside the shoulders!
Press straight up overhead!
♪ ♪
[bell rings] [cheers and applause]
- Whoo! [applause]
- I was in so much pain.
She stretched me out a little bit.
I mean, I tried everything
'cause I was really looking forward to this workout.
Bye, guys. Thank you, bye.
My back is just locked up.
[dramatic hip-hop music]
[jazz music]
♪ ♪
[hip-hop beat]
- I started working out again. - Oh, nice.
- My legs were so sore.
- Lactic acid. Do some squats. Just squat.
Look, I'm gonna do it. 'Cause this is important.
Watch. - Yeah.
- You gotta get down here like this. You see that?
- Yeah. - So I'm pushing-
and then you're pushing from the heels,
and squeeze in the glutes.
- How do you do that though? My body already-
- 'Cause I'm gonna reset you.
You gotta keep-no. Keep this flat.
Just-here. Keep going.
- [sighs] I literally-my-
- Keep going. - [groans]
- Keep going. - [laughs] It's so hard.
- Jeez.
Just get down here like this, and then thrust up like that.
Keep going. - I-yeah-I see, I see.
I literally- my legs are so sore.
- Trust me, this is the most important thing,
because you're gonna start creating bad habits,
and you're gonna hurt your back and stuff.
- Right.
- You need to build up those big, thick glutes
and those big, thick quads.
[laughter]
- You wanna be a monument to physical perfection?
You wanna be a shrine?
[scoffs] You should be.
Come on, look. What do we got, what do we got?
Tell me something good, will you?
- I got some good stuff.
- What shows do we have in production?
- First- - Besides my own?
Nothing. That's one.
- That's not true.
- Have you sold a show recently?
- Yes. - Oh, you have?
It's on the air? It's going on the air?
- Well, we have several shows
that are gonna be going on the air.
- Well, give me something. Come on.
- We have three we're pitching right now.
And we'll find out-
- Pitching doesn't sound like going on the air.
- Overall, 2020, we were able to weather the storm
through the pandemic.
We basically had to scale down a little bit,
because we had to keep our expenses down,
because we weren't bringing enough revenue
through selling projects.
And right now, we have a show called
"Gold, Lies on Videotape."
It's a series for Discovery Plus.
- What's the concept of that? - Treasure hunt.
- Yes. - People love mysteries.
True crime is a huge category.
It's far and away the most important project
for our company.
- We need three more seasons. Go get 'em, boss.
- Well, that's not what we need.
We need three more series. - Yes!
- Now we're slowly getting out of the pandemic,
and so end of 2020 to 2021,
we're able to sell a few projects, which is fantastic.
We have a three-part doc series-limited doc
coming out on HBO in two weeks.
It's awesome. I'm gonna send you the cut-
the three episodes.
- Archie, he knows exactly what he's doing.
He's the very serious adult in this space.
But I would love to see Unrealistic Ideas
kind of continue to expand in many different directions.
It'd be nice to see some more shows on the air.
Dirk Diggler, like-
- 20th anniversary this year?
- 20? No, 25th.
- Wow.
[quirky upbeat music]
- The Dirk Diggler. Like, whoa.
So bright, it just explodes.
- [laughs]
- I was happy, Archie. I was happy.
- So happy you gotta go to bed?
- I gotta take a nap.
Oh...
♪ ♪
[soft dramatic music]
♪ ♪
- How are you?
How are you feeling today?
- All right. I love you.
I'll miss you. I'm sad.
It hurt my heart to see you like that,
but you know, it also-
it gave me some encouragement
to know that you are one tough cookie,
and there's nothing you can't handle, so I better suck it up
and be tough too.
- Exactly.
[upbeat music]
♪ ♪
"What are you doing?" "Who knows?"
[grunting]
We're out here again, doing it, the warm-up beforehand.
I've always kind of taken it to extremes,
whether it's losing weight or putting on weight.
19 hours a day fasting.
I had three weeks to be in good boxing shape
for "Father Stu,"
and then, the day we shoot, day one,
which was the fighting, we started all the weight gain.
So going from a clean diet to triple-to quadruple-
like, 7,000 calories a day for the first two weeks,
and then the final four weeks, 11,000 calories.
I'm back to doing what I know how to do.
All this other shit got me rattled.
- This is all kind of happening, you know,
just before 50.
It's a roller coaster.
With Stu, it's just such a big
part of his story and what happened to him.
So to see him deteriorate as his spirituality soared,
was such an important part of it.
But I'm not looking forward to doing that again
any time soon, that's for sure.
[crickets chirping]
[dramatic music]
♪ ♪
Kay, first things first.
- Hello, mate. - I love it.
[laughing] Wow.
Steve "The Nightmare" Levinson.
- What are we doing? This is your meeting.
- We just need to discuss Municipal
and what we wanna allow Harry to be able to do
and the freedom that we wanna give him
to build and grow the brand.
- We need a ton of scale, a ton of distribution,
a ton of know-how.
Maybe do this with partners to make this even bigger
and stronger and more magnificent
than we can do on our own.
We're already attracting like-minded people
that wanna either partner with us or help us make
the full potential concept of Municipal brand a reality.
And Lev was just giving me one no after another
on everything that I tried to bring up to him.
- I do not wanna be in a position to compromise
the quality of our stuff. - I'm with you.
- My biggest concern is protecting the brand
going forward, no matter who we're in business with.
- I think that partnering with other companies
can be the best way to grow.
There are plenty of like-minded people and brands out there
to help us get there faster and maybe even a way
that we didn't expect, maybe even better.
But Lev very much sees us as pure as a brand like Apple.
So no outside distribution, no outside partners,
and that's the tension you have.
- Do you think there's a chance that we'll scale too fast?
- Well, I think that's up to us.
- The most important thing is the quality of the product,
and so if they were to partner with another brand,
they need to join with a brand that has that same reputation.
Otherwise, they're going to lower their standard
and erase what they're trying to build.
- We need manpower, womanpower.
- Yeah. - We need a staff.
We need the tools and the heavy artillery, right?
If we wanna grow bigger.
But are you ready to protect our turf to get on the deal?
- Absolutely.
It's what I do.
I mean, you just described 15 years of-you know,
I put all my chips on the table on Municipal,
all my chips on you guys as partners,
and this is the moment we've been waiting for.
♪ ♪
[soul music]
♪ ♪
- What's going on? - How are you, man?
- Good to see you. Aw, man.
- How are you? - Good.
- I've been fortunate enough to meet
some really great winemakers,
but people that I identify with most closely
to my Irish heritage is Mexican Americans
and Mexican people.
You know, super prideful,
hard-working people, family-oriented,
tough as nails.
- Here we go.
This is the first little sample we got.
- Oh, that's a nice box, too.
- On the box, obviously, some things are gonna change.
You can switch it that way.
- Amigo, it's gonna be the- - That's the extra-
only the extra añejo and the cristalino
are gonna come in that.
- It opens here. - And then from the top.
- And then from the top,
you can see that it's kind of ergonomically-
it can hold the bottle pretty well.
That's something that
we kind of kept in mind in the design.
- And the most important thing is about honoring the culture
and making tequila the right way,
how it's supposed to be made, not just trying to make money.
- Abe and I are upbringing in both, you know,
first generation Mexican Americans
and being the first in our family to graduate from college
on both sides.
- Aron's from Chihuahua, I'm from Reynosa,
and we both kind of had to work our butt off
to where we're at now.
- Abe and I were playing at a golf tournament,
and we were talking about tequila, and for a while
in North America, there was a stigma of tequila's something
that you pinch your nose and, you know,
you take a shot and you bite a lime.
Said, you know, would be great if we could create something
that was smoother, and that's how Flecha Azul came about.
- You know, having it all happen organically,
what we loved about this and what we loved about what you
guys were, I mean, you got these guys sitting around
in a big think tank talking about
how do we make it seem like I created some sort of tequila
in an authentic way.
It's the most ridiculous, absurd thing I've ever heard.
- Yeah.
- You guys created this amazing brand, and, you know,
sometimes the truth is just a much better story.
Well, my first impression of Abe and Aron
was just we have so much in common-
our work ethic, our drive, our desire to be successful
and willingness to do whatever
it takes to get there in the hard way.
I was a, you know, big wine guy.
I was always, like, you know- I have a massive collection.
But you just consume so much more,
and there's so much more sugar.
- And the sugar, that's what gets you.
- But I don't know what I'm gonna do with all that wine.
- You have time to figure that out.
- [laughs]
[dramatic music]
♪ ♪
- We got a lot of stuff going on.
You know this. We're working our tails off.
Mark and Lev-
there's an expectation of that premium level,
which is why I'm super thrilled,
because we have a project,
"Gold, Lies on Videotape," with Discovery Plus.
- We'll finally have kicked open the door on formats,
which is a long time frickin' coming.
- You're the format queen.
That's why you're here. - Mm-hmm.
I oversee the non-scripted format division.
That could be competition series,
that could be podcasting, that could be docuseries,
anything within that vein.
- Also, one thing we- definitely we should talk
about is the podcast division.
- I mean, for us to take our next big swing
in the podcast space, we need to do something loud
and that's gonna-something's that's gonna cut through.
- Absolutely.
I just wanna pump out great content and be proud of it.
So we got a lot of work to do.
♪ ♪
[hip-hop music]
- Oof. - [indistinct]
Just relax, yeah.
- [grunting]
♪ ♪
- [groaning] That's it. - Okay.
[phone ringing]
- 5:00 a.m., I had chicken breast,
four eggs, two over easy, two scrambled, bowl of oatmeal
with peanut butter and blueberries.
And then three- almond butter.
It was almond butter. It wasn't peanut butter.
- I would agree.
- And then I have two chicken thigh-
- Well, I was trying to get Lev and everybody
on the phone to talk about our plan.
Call me back. [grunts]
Oh, that sucks.
Oh, Doctor, you're wonderful, man.
- [laughs]
- Legs just keep reminding me of that.
Hey, what do we got?
- 54 container ships stuck in Long Beach.
- Why didn't you leave the clothes in my kitchen
so I can change into them in the privacy of my home?
- I'll walk back with you. I'm here to serve you.
- Relax, Doctor. Relax-ah!
Fucking hurt my shoulder.
- Did you feel that one? - I feel it in my shoulder.
The fuck? - I walked right into that.
- Felt it in my-
I think the theme for the season-
sad, old, broken-down man.
[upbeat music]
- ♪ Flow too real, hit 'em with a rhythm rhyme ♪
♪ Ten thou 'cause it's cold in the winter time ♪
♪ I'm a boss, yeah, you know that I'm finna shine ♪
♪ Got that money in the bank like it's inter-♪
- ♪ Flow too real, hit 'em with a rhythm rhyme ♪
♪ Ten thou 'cause it's cold in the winter time ♪
♪ I'm a boss, yeah, you know that I'm finna shine ♪
♪ Got that money in the bank like it's intertwined ♪
- ♪ Flow too real, hit 'em with a rhythm rhyme ♪
♪ Ten thou 'cause it's cold in the winter time ♪
♪ I'm a boss, yeah, you know that I'm finna shine ♪
♪ Got that money in the bank like it's intertwined ♪
- ♪ Flow too real, hit 'em with a rhythm rhyme ♪
♪ Ten thou 'cause it's cold in the winter time ♪
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