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[tense music building]
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00:00:06,139 --> 00:00:13,153
♪ ♪
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[crickets chirping]
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00:00:22,547 --> 00:00:25,386
CALVIN: You're living in
your parents' basement
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00:00:25,386 --> 00:00:27,641
and you pull out your phone,
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which you look at
100 times an hour.
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MAN: The actual experience
exceeds all expectations.
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00:00:34,362 --> 00:00:36,324
CALVIN: You see a music
festivalc
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00:00:36,324 --> 00:00:37,994
that exceeds all expectations
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on a deserted island
owned by Pablo Escobar.
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There was music,
private planes,
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00:00:45,050 --> 00:00:48,891
and beautiful women swimming
on an island with drugs.
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Man, that's about
as sexy as it gets.
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♪ ♪
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And then you see these
wonderful, beautiful people
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in places that you're not,
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doing things that you can't
afford to do.
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It really didn't matter that
these guys may be waifs,
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00:01:06,469 --> 00:01:08,681
trustafarians,
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and this guy hosting this party
was an obvious fraud
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because many of
these influencers
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are people that you follow‐‐
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that you aspire to be‐‐
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and also this rapper whose
music that you listen to.
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So when an opportunity
presents itself
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to get out
of your parents' basement
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and go be part of something
that's culturally relevant,
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you're gonna absolutely
jump at that.
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♪ ♪
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JAKE: This tapped into all
the biggest millennial trends.
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‐ [laughing] Yeah!
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MAN: Wow.
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[laughing] Never been
so happy in my life
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to see this group of bozos.
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CC: It's like history
in the making.
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00:01:59,449 --> 00:02:00,994
I mean, everyone's supposed
to be here,
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00:02:00,994 --> 00:02:04,208
like Bella Hadid,
Kendall Jenner...
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00:02:04,876 --> 00:02:06,964
OREN: Fyre Festival was
supposed to be
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00:02:06,964 --> 00:02:08,300
the new Coachella,
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00:02:08,300 --> 00:02:11,097
the new Burning Man,
the new whatever.
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00:02:11,097 --> 00:02:14,730
DANIEL: The whole thing is
wrapped in sex appeal.
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00:02:14,730 --> 00:02:18,571
It's in the Bahamas
on a private island
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with a million‐dollar
treasure hunt giveaway.
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SETH: There was swimming
with pigs
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and cuisine unlike
anything you've ever had.
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It was gonna be
an immersive experience
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bordering on impossible.
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JESSE: Exclusivity with
unbelievable access
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to premiere talent.
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00:02:38,109 --> 00:02:40,322
Kanye was gonna be performing
at this festival.
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00:02:40,322 --> 00:02:42,494
JIA: People spent tens
of thousands of dollars
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00:02:42,494 --> 00:02:44,288
on tickets.
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STEWARD: ...and your seats in
their upright position.
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AUSTIN: We were all packed into
a yellow school bus,
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and people are thinking,
"What's the worst thing
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that could possibly happen?"
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♪ ♪
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‐ What's happening?
There's no water over there.
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00:02:59,820 --> 00:03:03,118
Oh, Jesus.
‐ [laughing]
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00:03:03,118 --> 00:03:05,205
‐ I mean, this is just crazy.
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00:03:05,205 --> 00:03:07,001
There's trucks all
over the place.
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Still setting things up.
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00:03:08,838 --> 00:03:10,967
SETH: There were Amazon
boxes everywhere
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00:03:10,967 --> 00:03:12,721
and there was a shower,
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but you couldn't
open your mouth
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'cause the water was green.
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00:03:15,810 --> 00:03:17,396
‐ Yikes.
Oh, get the fuck out of here.
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00:03:17,396 --> 00:03:18,941
Let's get the fuck out of here.
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00:03:18,941 --> 00:03:20,737
AVA: You can party like
an Instagram model
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00:03:20,737 --> 00:03:22,490
and, you know,
live the life of your dreams,
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00:03:22,490 --> 00:03:24,828
but on the beach, everyone was
just sort of wrecked
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and sunburnt and, like,
this is not what I thought
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was gonna happen.
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‐ It's an absolute circus.
I don't know what's going on.
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♪ ♪
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JAKE: People were like,
"What did I get myself into?"
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‐ We don't even know.
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00:03:36,392 --> 00:03:37,687
We're stranded.
‐ Yeah.
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CC: Tents are blowing away.
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All of the acts
have pulled out.
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00:03:42,404 --> 00:03:44,074
MAN: It was a shitshow.
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SETH: You know, like,
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a camp counselor could have
done a better job.
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At one point, a guy was just
standing
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on this little plywood table,
answering questions one by one
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00:03:55,096 --> 00:03:58,019
with a line of 100 people
behind him.
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00:03:58,019 --> 00:03:59,981
REPORTER: Billy McFarland
created the festival
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00:03:59,981 --> 00:04:01,275
and is blaming the disaster
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00:04:01,275 --> 00:04:03,864
on poor weather
and bad planning.
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00:04:03,864 --> 00:04:06,244
‐ We took a big jump here
and a big risk
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00:04:06,244 --> 00:04:08,248
and, uh, V1 has failed.
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00:04:08,248 --> 00:04:10,293
♪ ♪
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00:04:10,293 --> 00:04:15,555
‐ You have to start to wonder,
what is going on with this guy?
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00:04:15,555 --> 00:04:17,307
‐ Let's take it back
to where it all started.
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00:04:17,307 --> 00:04:19,061
REPORTER: Okay.
‐ So,
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00:04:19,061 --> 00:04:20,773
I'm a technology entrepreneur,
but I've always really
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00:04:20,773 --> 00:04:22,735
been interested in payment
tools and credit cards.
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00:04:22,735 --> 00:04:24,614
POLLY: If you ever see
videos of him,
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00:04:24,614 --> 00:04:27,871
it's kind of like the same
high‐energy spiel at all times.
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00:04:27,871 --> 00:04:30,125
‐ So it's a community‐oriented
payment tool
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00:04:30,125 --> 00:04:32,630
that provides guidance,
access, and experiences.
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00:04:32,630 --> 00:04:35,761
‐ It's like the ultimate
used‐car salesman.
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00:04:35,761 --> 00:04:37,347
‐ I wanna get the key and show
you guys in here.
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00:04:37,347 --> 00:04:39,477
We've actually developed
our own little factory.
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POLLY: And he really wanted
to sell you a car.
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00:04:42,316 --> 00:04:44,069
And he'd give you a deal.
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00:04:44,069 --> 00:04:45,489
CALVIN: You're sitting
there saying, like,
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00:04:45,489 --> 00:04:47,994
"I have no idea
what this guy does,
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00:04:47,994 --> 00:04:49,998
"but I'm pretty certain,
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00:04:49,998 --> 00:04:51,292
"because I can't define it,
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that it's not legitimate."
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00:04:53,631 --> 00:04:55,426
REPORTER:
The 25‐year‐old entrepreneur
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00:04:55,426 --> 00:04:59,099
created the Fyre Festival
with rapper Ja Rule.
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00:04:59,099 --> 00:05:00,561
MAN: For people who don't
know what Fyre is,
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00:05:00,561 --> 00:05:02,105
tell the people what Fyre is.
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00:05:02,105 --> 00:05:04,026
‐ Like, so, just to ex‐‐
‐ Hey, how you doing?
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00:05:04,026 --> 00:05:07,241
Uh, welcome.
[laughs]
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00:05:07,241 --> 00:05:09,913
CALVIN: I guess once you attach
Ja Rule to something,
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00:05:09,913 --> 00:05:11,165
you know it's legit.
120
00:05:11,165 --> 00:05:13,796
I mean, that...
[chuckles]
121
00:05:13,796 --> 00:05:15,508
‐ Well, I'm gonna let my
partner in crime here,
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00:05:15,508 --> 00:05:18,179
Billy McFarland,
give y'all a introduction
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00:05:18,179 --> 00:05:22,020
of what Fyre is and‐‐and what
it's bringing to the table.
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00:05:22,020 --> 00:05:26,362
‐ I see Fyre Fest
as this big snowball
125
00:05:26,362 --> 00:05:28,324
rolling down Scam Mountain...
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00:05:28,324 --> 00:05:30,997
♪ ♪
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00:05:30,997 --> 00:05:34,253
That has rolled up all
of the previous scams
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00:05:34,253 --> 00:05:36,675
into one‐‐
the rise of social media,
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00:05:36,675 --> 00:05:38,429
the rise of the
Silicon Valley ethos‐‐
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00:05:38,429 --> 00:05:41,560
you know, make it up first,
suck up a lot of money.
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00:05:41,560 --> 00:05:44,273
Fyre Fest is all of these
things zooming
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00:05:44,273 --> 00:05:47,112
straight at all of our brains,
133
00:05:47,112 --> 00:05:49,826
landing straight in all
of our Twitter feeds.
134
00:05:49,826 --> 00:05:53,625
CALVIN: The cacophony of sound
that they were able to create
135
00:05:53,625 --> 00:05:56,757
using the influencers and
their social media strategy
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00:05:56,757 --> 00:05:58,677
was so overwhelming
137
00:05:58,677 --> 00:06:02,727
that not only did very smart
financial guys give them money,
138
00:06:02,727 --> 00:06:05,566
but, like,
facts were just totally ignored
139
00:06:05,566 --> 00:06:08,279
based off of the strength
of their social media strategy.
140
00:06:08,279 --> 00:06:11,160
VICKIE: What Fyre Festival did
prove
141
00:06:11,160 --> 00:06:13,874
is that the power
of influence is real,
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00:06:13,874 --> 00:06:18,049
because at the time, there was
nothing else but influence.
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00:06:18,049 --> 00:06:21,138
BEN: While social media
was their tool,
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00:06:21,138 --> 00:06:23,017
it was ultimately
their downfall.
145
00:06:23,017 --> 00:06:25,981
REPORTER: Fyre Festival
trending along with the hashtag
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00:06:25,981 --> 00:06:27,485
#FyreFraud.
147
00:06:27,485 --> 00:06:30,031
MAN: Fyre becomes a meme
in and of itself.
148
00:06:30,031 --> 00:06:34,331
‐ Some people are calling it
rich people's problems.
149
00:06:34,331 --> 00:06:38,005
JIA: People like to see rich
millennials get scammed.
150
00:06:38,005 --> 00:06:40,886
‐ It would be perplexing and
funny if it wasn't criminal.
151
00:06:40,886 --> 00:06:43,642
And it is criminal.
But it still is perplexing.
152
00:06:43,642 --> 00:06:46,440
And still a little bit funny,
but still horrible.
153
00:06:50,531 --> 00:06:53,161
♪ ♪
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00:06:53,161 --> 00:06:56,083
‐ The Fyre Music Festival
creator now arrested
155
00:06:56,083 --> 00:06:58,463
and charged with wire fraud
in a separate case.
156
00:06:58,463 --> 00:07:00,551
And Erielle, you got a comment
from the lawyer
157
00:07:00,551 --> 00:07:02,387
for William McFarland?
‐ The attorney
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00:07:02,387 --> 00:07:04,851
just moments ago saying‐‐
and this is a quote‐‐
159
00:07:04,851 --> 00:07:06,730
"When this is all over,
you will see
160
00:07:06,730 --> 00:07:07,982
"that he is hardly the villain
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00:07:07,982 --> 00:07:09,736
the government
portrays him as."
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00:07:09,736 --> 00:07:11,405
♪ ♪
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00:07:11,405 --> 00:07:13,201
JAKE: The investigation against
Billy McFarland
164
00:07:13,201 --> 00:07:15,623
is being led by the
Department of Justice,
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00:07:15,623 --> 00:07:18,879
and specifically the Southern
District of New York,
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00:07:18,879 --> 00:07:21,217
which you might know from
the show "Billions."
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00:07:21,217 --> 00:07:23,387
‐ Drop your credentials
at the guards' desk
168
00:07:23,387 --> 00:07:26,268
and get the fuck out of here!
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00:07:26,268 --> 00:07:28,105
♪ ♪
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00:07:28,105 --> 00:07:29,776
JESSE: The Southern District
of New York
171
00:07:29,776 --> 00:07:32,448
is the premiere office of
the Department of Justice.
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00:07:32,448 --> 00:07:36,247
They consider themselves able
to prosecute anything,
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00:07:36,247 --> 00:07:39,044
anywhere, anytime.
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00:07:39,044 --> 00:07:40,756
JAKE: Billy McFarland's
attorneys
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00:07:40,756 --> 00:07:43,595
presented letters of support
from friends and family.
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00:07:43,595 --> 00:07:46,141
All kinds of people felt
compelled to come out.
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00:07:46,141 --> 00:07:48,814
"He is the most inspiring
and motivating person
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00:07:48,814 --> 00:07:51,611
I have ever met aside
from my mother."
179
00:07:51,611 --> 00:07:53,907
MAN: "Creative, passionate,
and exceedingly optimistic."
180
00:07:53,907 --> 00:07:56,078
COMPUTERIZED VOICE: "He is the
smartest person I know."
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00:07:56,078 --> 00:07:59,084
BOTH: "Billy was and still
is a visionary."
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00:07:59,084 --> 00:08:01,213
♪ ♪
183
00:08:01,213 --> 00:08:04,261
ANASTASIA: I believe that
we all make mistakes.
184
00:08:04,261 --> 00:08:06,433
♪ ♪
185
00:08:06,433 --> 00:08:08,645
And I believe in love.
I love him.
186
00:08:08,645 --> 00:08:13,655
I‐‐I do my best to support him.
187
00:08:13,655 --> 00:08:17,162
I think he did really want
that festival to happen,
188
00:08:17,162 --> 00:08:19,459
and he did work very hard
for it to happen.
189
00:08:19,459 --> 00:08:23,341
♪ ♪
190
00:08:23,341 --> 00:08:24,969
You can read, like,
all the news,
191
00:08:24,969 --> 00:08:27,516
but it's, like, all, like‐‐
it's all super bad
192
00:08:27,516 --> 00:08:28,727
and super negative.
193
00:08:28,727 --> 00:08:31,315
♪ ♪
194
00:08:31,315 --> 00:08:33,194
He wanted to tell his story.
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00:08:33,194 --> 00:08:35,783
♪ ♪
196
00:08:35,783 --> 00:08:37,912
‐ What's up?
MAN: Welcome.
197
00:08:37,912 --> 00:08:39,457
‐ Nice and dark and ominous.
198
00:08:39,457 --> 00:08:41,461
♪ ♪
199
00:08:41,461 --> 00:08:43,465
ANASTASIA: And he wanted
to go deeper
200
00:08:43,465 --> 00:08:46,011
than the festival failure.
201
00:08:46,011 --> 00:08:51,773
♪ ♪
202
00:08:51,773 --> 00:08:54,487
‐ I think it's really easy to
play Monday morning quarterback
203
00:08:54,487 --> 00:08:56,073
for myself right now,
looking back saying,
204
00:08:56,073 --> 00:08:57,535
"I should have done this,
I should have done that."
205
00:08:57,535 --> 00:08:59,329
And I certainly made a lot
of mistakes,
206
00:08:59,329 --> 00:09:02,043
and‐‐and there's no question
about that, but...
207
00:09:02,043 --> 00:09:03,964
♪ ♪
208
00:09:03,964 --> 00:09:07,555
Before we had the worst luck,
I think we had the best luck.
209
00:09:07,555 --> 00:09:10,978
And, like, it sounds crazy,
but so many things
210
00:09:10,978 --> 00:09:13,900
had to go right to make it
this big of a failure.
211
00:09:13,900 --> 00:09:16,990
And everybody fully believed
212
00:09:16,990 --> 00:09:18,952
that we were going to put on
an event
213
00:09:18,952 --> 00:09:21,415
that was going to change
the landscape and deliver
214
00:09:21,415 --> 00:09:23,252
an experience people would talk
about for years.
215
00:09:23,252 --> 00:09:25,006
There was no hidden secret.
There was no hidden agenda.
216
00:09:25,006 --> 00:09:26,258
We're all like,
"Whatever it takes,
217
00:09:26,258 --> 00:09:27,553
"we are all in,
and let's go
218
00:09:27,553 --> 00:09:29,306
and make this happen."
219
00:09:29,306 --> 00:09:32,312
[pensive music]
220
00:09:32,312 --> 00:09:34,357
♪ ♪
221
00:09:34,357 --> 00:09:36,863
JIA: There's this idea that
this is the model of success
222
00:09:36,863 --> 00:09:38,742
in the millennial era.
223
00:09:38,742 --> 00:09:41,790
You can become the biggest,
buzziest company in the world,
224
00:09:41,790 --> 00:09:44,127
where you have this
moonshot vision,
225
00:09:44,127 --> 00:09:45,964
and you figure it out later.
226
00:09:45,964 --> 00:09:49,430
Because, like,
why couldn't you do it?
227
00:09:49,430 --> 00:09:51,058
[dial‐up modem ringing]
228
00:09:51,058 --> 00:09:53,229
MAN: There are about 80 million
of them born
229
00:09:53,229 --> 00:09:55,901
between 1980 and 1995.
230
00:09:55,901 --> 00:09:57,655
They're called millennials.
231
00:09:57,655 --> 00:10:00,034
BOY: Wow, look at those
cool graphics.
232
00:10:00,034 --> 00:10:01,746
JIA: The millennial
understanding of the world
233
00:10:01,746 --> 00:10:04,669
has been shaped
by extreme precarity.
234
00:10:04,669 --> 00:10:06,548
[screaming and gunfire]
235
00:10:06,548 --> 00:10:11,223
And now people want
to construct their own reality.
236
00:10:11,223 --> 00:10:13,060
‐ Do you know what
we're fighting about?
237
00:10:13,060 --> 00:10:14,730
There are people who...
[overlapping shouting]
238
00:10:14,730 --> 00:10:17,235
JIA: With the dream of being
successful enough
239
00:10:17,235 --> 00:10:19,239
that you are beyond
accountability.
240
00:10:19,239 --> 00:10:21,703
And Billy McFarland
is the person that
241
00:10:21,703 --> 00:10:24,291
is, like, baked in that oven
and comes out fully formed
242
00:10:24,291 --> 00:10:26,336
and does Fyre Fest.
243
00:10:26,336 --> 00:10:29,594
♪ ♪
244
00:10:29,594 --> 00:10:32,098
BILLY: I was raised
in New Jersey,
245
00:10:32,098 --> 00:10:33,602
and my two parents
worked together
246
00:10:33,602 --> 00:10:35,187
as real estate developers
and we grew up
247
00:10:35,187 --> 00:10:37,233
as a close family.
248
00:10:37,233 --> 00:10:39,404
COMPUTERIZED VOICE: "I am Billy
McFarland's mother,
249
00:10:39,404 --> 00:10:41,241
"and there is much that I would
like you to know
250
00:10:41,241 --> 00:10:42,953
"about my son.
251
00:10:42,953 --> 00:10:46,711
"As a child, Billy was always
ahead of the curve.
252
00:10:46,711 --> 00:10:49,717
"He walked and talked
well before the norm,
253
00:10:49,717 --> 00:10:52,890
"was first to finish
his math times tables,
254
00:10:52,890 --> 00:10:55,562
"could swim in the ocean
as a toddler,
255
00:10:55,562 --> 00:10:58,902
was scuba diving at age ten."
256
00:10:58,902 --> 00:11:01,783
BILLY: My first combination
of technology and marketing
257
00:11:01,783 --> 00:11:03,495
happened in second grade.
258
00:11:03,495 --> 00:11:06,751
I was put next to, uh,
a girl who I had a crush on.
259
00:11:06,751 --> 00:11:08,797
And her crayon broke.
260
00:11:08,797 --> 00:11:11,636
I said, "If you give me a
dollar, I'll fix your crayon."
261
00:11:11,636 --> 00:11:15,644
The school bought very basic
Internet‐connected typewriters,
262
00:11:15,644 --> 00:11:17,105
and I realized that this
is the best way
263
00:11:17,105 --> 00:11:18,858
to market my crayon business,
264
00:11:18,858 --> 00:11:20,904
so I figured out the school's
administrator password
265
00:11:20,904 --> 00:11:22,365
and I started messing with
them.
266
00:11:22,365 --> 00:11:24,202
I changed the password and,
like,
267
00:11:24,202 --> 00:11:25,914
locked all the teachers out.
So every time the AlphaSmart
268
00:11:25,914 --> 00:11:28,377
was turned on, it would say,
"For your broken crayons,
269
00:11:28,377 --> 00:11:31,216
basically come and find me."
270
00:11:31,216 --> 00:11:33,220
POLLY: I definitely think Billy
was always inspired
271
00:11:33,220 --> 00:11:36,351
by being a businessman,
even if he's a teeny‐tiny
272
00:11:36,351 --> 00:11:38,732
crayon‐based businessman.
273
00:11:38,732 --> 00:11:41,779
[funky electronic music]
274
00:11:41,779 --> 00:11:45,286
CALVIN: Billy McFarland came
of age with the Internet.
275
00:11:45,286 --> 00:11:46,873
BILLY: The Internet
doesn't have parents.
276
00:11:46,873 --> 00:11:49,044
It doesn't have teachers.
It doesn't have rules.
277
00:11:49,044 --> 00:11:52,801
No one really told you
what was right or wrong.
278
00:11:52,801 --> 00:11:55,724
MALE VOICE: Welcome.
You've got mail.
279
00:11:55,724 --> 00:11:58,020
JESSE: As this young man
is growing up,
280
00:11:58,020 --> 00:11:59,565
there's a huge boom.
281
00:11:59,565 --> 00:12:02,070
MAN: The information
technology revolution:
282
00:12:02,070 --> 00:12:05,326
it's affecting the way we do
business and live our lives.
283
00:12:05,326 --> 00:12:07,413
And that's why
it's so profitable.
284
00:12:07,413 --> 00:12:08,750
‐ The investors
are going crazy.
285
00:12:08,750 --> 00:12:10,127
‐ To pass the time,
286
00:12:10,127 --> 00:12:12,716
help yourself
to some more stock.
287
00:12:12,716 --> 00:12:15,012
BILLY: My first real company
when I was in fifth grade
288
00:12:15,012 --> 00:12:16,682
was a web‐posting company,
289
00:12:16,682 --> 00:12:19,020
and I had three full‐time
people working for me, uh,
290
00:12:19,020 --> 00:12:20,732
in India.
291
00:12:20,732 --> 00:12:22,736
I'm talking to people, like,
entirely across the world
292
00:12:22,736 --> 00:12:26,494
when my friends are focused on,
like, kickball at recess.
293
00:12:26,494 --> 00:12:28,998
I had, like, the worst fake
deep voice on the planet.
294
00:12:28,998 --> 00:12:31,044
I would pick up the phone and
just never say how old I was‐‐
295
00:12:31,044 --> 00:12:33,424
be like, "Hello?"
‐ Hello?
296
00:12:33,424 --> 00:12:34,927
COMPUTERIZED VOICE:
"Billy has been gifted
297
00:12:34,927 --> 00:12:37,181
"with both a blessing
and a curse:
298
00:12:37,181 --> 00:12:39,895
He can only think big."
299
00:12:39,895 --> 00:12:42,693
POLLY: Billy thought that he
was going to be Mark Zuckerberg
300
00:12:42,693 --> 00:12:45,197
and that he was on the road
to be Mark Zuckerberg
301
00:12:45,197 --> 00:12:48,788
and that nothing
would stop him.
302
00:12:48,788 --> 00:12:51,042
BILLY: I went to college
at Bucknell.
303
00:12:51,042 --> 00:12:53,715
Bucknell had this, like,
pitch competition,
304
00:12:53,715 --> 00:12:56,178
and I created the content
for Spling.
305
00:12:56,178 --> 00:12:58,140
MAN: You just found
a hilarious video,
306
00:12:58,140 --> 00:13:01,731
delicious recipe, or even
an interesting article online.
307
00:13:01,731 --> 00:13:03,568
Now you want to share it
with your friends.
308
00:13:03,568 --> 00:13:05,279
What do you do?
309
00:13:05,279 --> 00:13:07,283
‐ Spling was basically
310
00:13:07,283 --> 00:13:11,918
a duplicate of Google+
kind of vibe.
311
00:13:11,918 --> 00:13:15,216
‐ I'm Billy McFarland,
the CEO of Spling.
312
00:13:15,216 --> 00:13:17,846
I don't know if you've ever
seen the video from demo day,
313
00:13:17,846 --> 00:13:20,852
but the pitch for Spling
didn't go so well.
314
00:13:20,852 --> 00:13:22,230
Let's see a quick demo.
315
00:13:22,230 --> 00:13:25,445
[awkward music]
316
00:13:25,445 --> 00:13:27,406
Sorry, one second.
317
00:13:27,406 --> 00:13:30,997
♪ ♪
318
00:13:30,997 --> 00:13:33,126
Remember, Spling it.
Thank you very much.
319
00:13:33,126 --> 00:13:35,757
After that, we were urged
to explore
320
00:13:35,757 --> 00:13:39,180
new versions of our idea.
321
00:13:39,180 --> 00:13:41,769
We moved to New York,
and we were just so concerned
322
00:13:41,769 --> 00:13:43,188
with, like,
"What's the next step?
323
00:13:43,188 --> 00:13:44,733
What's the next step?"
324
00:13:44,733 --> 00:13:46,487
JAKE: When he moved
to New York,
325
00:13:46,487 --> 00:13:48,449
I think it was a moment
where millennials
326
00:13:48,449 --> 00:13:50,495
as a generation
are struggling to understand
327
00:13:50,495 --> 00:13:51,956
the world around them.
328
00:13:51,956 --> 00:13:54,420
‐ It was the worst day
on Wall Street.
329
00:13:54,420 --> 00:13:56,214
JIA: All of the pillars
of upward mobility
330
00:13:56,214 --> 00:13:57,926
have been crumbling
for decades.
331
00:13:57,926 --> 00:13:59,930
REPORTER: More millennials
are living with parents
332
00:13:59,930 --> 00:14:01,684
than with spouses or partners.
333
00:14:01,684 --> 00:14:03,646
JIA: You can't buy a house
and settle down
334
00:14:03,646 --> 00:14:05,315
because you can't afford one.
335
00:14:05,315 --> 00:14:06,819
There is the rise
of this, like,
336
00:14:06,819 --> 00:14:08,656
insane college debt bubble.
337
00:14:08,656 --> 00:14:10,994
CALVIN: There are fewer and
fewer jobs where people can
338
00:14:10,994 --> 00:14:13,875
not just better themselves but
just sustain the status quo.
339
00:14:13,875 --> 00:14:15,335
JAKE: This is what was
happening,
340
00:14:15,335 --> 00:14:16,922
and it was very clear
341
00:14:16,922 --> 00:14:20,304
that Billy understood
what his friends want.
342
00:14:20,304 --> 00:14:21,891
BILLY: I was literally
at dinner with friends
343
00:14:21,891 --> 00:14:24,480
and we all split the bill,
and we all had our
344
00:14:24,480 --> 00:14:28,320
introductory debit cards,
and this idea struck me.
345
00:14:28,320 --> 00:14:31,702
And I'm like, "Wow, like, what
if I could make these cooler?"
346
00:14:31,702 --> 00:14:34,583
So I went and ordered a sheet
of metal from China
347
00:14:34,583 --> 00:14:36,670
and, like, magnetic tape
and this, like,
348
00:14:36,670 --> 00:14:40,804
giant sheet that was super thin
and I found a way to copy
349
00:14:40,804 --> 00:14:42,641
my debit card onto
the sheet of metal.
350
00:14:42,641 --> 00:14:44,018
And I did it and it worked,
and I, like,
351
00:14:44,018 --> 00:14:45,688
went down to the deli.
352
00:14:45,688 --> 00:14:47,358
So I went and, like,
bought something with this,
353
00:14:47,358 --> 00:14:49,237
like, stupid card,
and I'm like, "Shit, it works.
354
00:14:49,237 --> 00:14:51,826
I can go to the store and‐‐and
buy stuff with this."
355
00:14:51,826 --> 00:14:54,163
And that was the genesis
of the Magnises card.
356
00:14:54,163 --> 00:14:56,794
[exciting music]
357
00:14:56,794 --> 00:15:00,552
‐ Jessica, you're chasing
a story about the millennials'
358
00:15:00,552 --> 00:15:02,973
version of the black card.
What do you got?
359
00:15:02,973 --> 00:15:05,520
JESSICA: Billy McFarland wanted
a life with the perks
360
00:15:05,520 --> 00:15:07,899
of the black
American Express card,
361
00:15:07,899 --> 00:15:12,199
so he created it for himself.
This is Magnises.
362
00:15:12,199 --> 00:15:13,995
MAN: How did you come up
with that name?
363
00:15:13,995 --> 00:15:15,957
‐ Uh, the name is made up.
364
00:15:15,957 --> 00:15:17,502
I think I spelled it wrong,
though, 'cause, like,
365
00:15:17,502 --> 00:15:19,506
it probably should have been
M‐A‐G‐N‐E‐S,
366
00:15:19,506 --> 00:15:21,217
but I spelled it M‐A‐G‐N‐I‐S,
367
00:15:21,217 --> 00:15:23,472
so a lot of people said
"Mag‐ness‐is," but whatever.
368
00:15:23,472 --> 00:15:25,643
‐ What is Magnises?
It's a card.
369
00:15:25,643 --> 00:15:27,021
But it's more than that.
‐ It's a card.
370
00:15:27,021 --> 00:15:28,398
It's a card.
It's more than that.
371
00:15:28,398 --> 00:15:30,319
‐ I don't know
if it means magnet.
372
00:15:30,319 --> 00:15:32,239
‐ Some meteorological element.
373
00:15:32,239 --> 00:15:33,993
‐ Someone had a way
better joke about it.
374
00:15:33,993 --> 00:15:35,997
They go, "Well, it just means
magnum penis, right?"
375
00:15:35,997 --> 00:15:37,333
And I was like, "Yeah,
that kinda works.
376
00:15:37,333 --> 00:15:39,630
That makes sense."
377
00:15:39,630 --> 00:15:42,552
‐ This card will piggyback
off of your current credit card
378
00:15:42,552 --> 00:15:45,433
with extra perks that you
can't get anywhere else.
379
00:15:45,433 --> 00:15:48,814
EMILY: The main selling point
to me was this townhouse.
380
00:15:48,814 --> 00:15:50,568
‐ This is the main floor.
381
00:15:50,568 --> 00:15:53,449
It's really great‐‐a communal
workspace during the day.
382
00:15:53,449 --> 00:15:55,160
Then at night we move all
the tables and chairs
383
00:15:55,160 --> 00:15:56,538
out of the way, have a lot
of events and speakers,
384
00:15:56,538 --> 00:15:58,375
parties, dinners.
385
00:15:58,375 --> 00:16:01,297
EMILY: You had this place to go
to meet people like you
386
00:16:01,297 --> 00:16:03,176
and I think if you're, like,
new to the city,
387
00:16:03,176 --> 00:16:04,763
that sounded cool.
That sounded like,
388
00:16:04,763 --> 00:16:06,725
"Oh, that's my way
to make introductions."
389
00:16:06,725 --> 00:16:08,980
In reality, the people who hung
out there were not the people
390
00:16:08,980 --> 00:16:10,942
that they advertised.
391
00:16:10,942 --> 00:16:12,529
[quirky music]
392
00:16:12,529 --> 00:16:14,658
It was, like, guys who lived
in Murray Hill
393
00:16:14,658 --> 00:16:17,162
that, if they could join an
out‐of‐college fraternity,
394
00:16:17,162 --> 00:16:19,459
they would.
395
00:16:19,459 --> 00:16:23,258
BILLY: Grant was a Magnises
member who called me one day,
396
00:16:23,258 --> 00:16:25,888
yelling about 20 things
we could improve on.
397
00:16:25,888 --> 00:16:27,934
And we said, "Why don't you
come and fix it for us?"
398
00:16:27,934 --> 00:16:30,147
And that was the start
of the relationship.
399
00:16:30,147 --> 00:16:32,527
EMILY: So when Billy and Grant
got connected,
400
00:16:32,527 --> 00:16:34,781
it was like "The Office"
except with, like,
401
00:16:34,781 --> 00:16:36,702
no redeeming qualities.
402
00:16:36,702 --> 00:16:38,330
‐ What is a business?
403
00:16:38,330 --> 00:16:41,210
EMILY: Billy was Michael Scott.
Grant was Dwight,
404
00:16:41,210 --> 00:16:43,298
so, like, tattling right away‐‐
he'd be like, "Michael!"
405
00:16:43,298 --> 00:16:45,218
‐ Michael!
‐ You know, like,
406
00:16:45,218 --> 00:16:47,306
that was kind of like‐‐
he'd be like, "Billy!"
407
00:16:47,306 --> 00:16:50,145
Grant made the Magnises
marketing deck.
408
00:16:50,145 --> 00:16:52,776
Like, one word would be "luxe."
[chill trendy music]
409
00:16:52,776 --> 00:16:54,362
Uh, "nuance."
410
00:16:54,362 --> 00:16:56,282
"NYC."
411
00:16:56,282 --> 00:16:57,827
We actually, like, started
running out of time
412
00:16:57,827 --> 00:17:00,207
because it's 152 pages,
and at that point.
413
00:17:00,207 --> 00:17:02,336
Grant just is flipping through
the thing so fast.
414
00:17:02,336 --> 00:17:04,800
"Luxe, NYC, blah, blah, blah,
marketing."
415
00:17:04,800 --> 00:17:06,010
And he was like a robot
kind of like
416
00:17:06,010 --> 00:17:08,098
going through it really fast.
417
00:17:08,098 --> 00:17:11,647
But, like, we were expected
to listen to this as if
418
00:17:11,647 --> 00:17:15,905
this was Tim Cook giving the
Apple Town Hall of the year.
419
00:17:15,905 --> 00:17:17,450
JAKE: When I think
about Magnises,
420
00:17:17,450 --> 00:17:20,080
I think about
Entertainment 720.
421
00:17:20,080 --> 00:17:21,917
There is no actual business.
422
00:17:21,917 --> 00:17:23,838
It's just guys
being in business.
423
00:17:23,838 --> 00:17:27,386
BOTH: ♪ We're flush with cash ♪
424
00:17:27,386 --> 00:17:29,306
[dramatic music]
425
00:17:29,306 --> 00:17:32,605
BEN: It's funny, but Billy knew
how to reach out
426
00:17:32,605 --> 00:17:34,735
to Silicon Valley,
how to reach out
427
00:17:34,735 --> 00:17:36,697
to private equity to get money
428
00:17:36,697 --> 00:17:38,868
to fund his endeavors
at a high level.
429
00:17:39,953 --> 00:17:41,707
CALVIN: As he's building
Magnises,
430
00:17:41,707 --> 00:17:45,590
Billy meets Aubrey McClendon.
431
00:17:45,590 --> 00:17:48,929
REPORTER: Aubrey McClendon is
the CEO of Chesapeake Energy,
432
00:17:48,929 --> 00:17:50,433
one of the country's
most powerful
433
00:17:50,433 --> 00:17:52,186
independent gas producers.
434
00:17:52,186 --> 00:17:54,064
‐ We have discovered
the equivalent
435
00:17:54,064 --> 00:17:56,820
of two Saudi Arabias of oil.
436
00:17:56,820 --> 00:18:00,620
CALVIN: Aubrey McClendon
is a colorful figure.
437
00:18:00,620 --> 00:18:03,459
BEN: Aubrey McClendon owned
the Oklahoma City Thunder.
438
00:18:03,459 --> 00:18:06,214
REPORTER: He is the outspoken,
influential heir
439
00:18:06,214 --> 00:18:08,176
of one of America's
wealthiest families.
440
00:18:08,176 --> 00:18:09,721
‐ In my mind he was, like,
the best entrepreneur
441
00:18:09,721 --> 00:18:11,600
I ever could have imagined.
442
00:18:11,600 --> 00:18:13,687
He could walk into a room with
50 of the most power people
443
00:18:13,687 --> 00:18:16,485
in the world,
and he owned that room.
444
00:18:16,485 --> 00:18:18,697
We had a meeting with Aubrey
445
00:18:18,697 --> 00:18:20,785
about getting involved
in Magnises.
446
00:18:20,785 --> 00:18:22,455
We were at the Four Seasons
in San Francisco.
447
00:18:22,455 --> 00:18:24,083
We started, like,
shooting the shit for a minute,
448
00:18:24,083 --> 00:18:26,045
and I pull out the card
and‐‐and dropped the card
449
00:18:26,045 --> 00:18:27,632
on the table.
450
00:18:27,632 --> 00:18:29,553
Of course he's the center
of attention of the room,
451
00:18:29,553 --> 00:18:31,515
and all the top VCs are there.
All the guys are there.
452
00:18:31,515 --> 00:18:33,268
Everybody wants to talk
to Aubrey.
453
00:18:33,268 --> 00:18:34,938
And he's there just clanging
this card on the table,
454
00:18:34,938 --> 00:18:35,940
just, like, throwing it down
and, like,
455
00:18:35,940 --> 00:18:36,942
taking pictures of it.
456
00:18:36,942 --> 00:18:38,612
♪ ♪
457
00:18:38,612 --> 00:18:40,533
A half hour later, and when
I was on the plane,
458
00:18:40,533 --> 00:18:45,543
he sent me over a term sheet
to invest $500,000 in Magnises.
459
00:18:45,543 --> 00:18:48,424
[hip‐hop music]
And the rest is history.
460
00:18:48,424 --> 00:18:51,430
[air horn blowing]
461
00:18:51,430 --> 00:18:54,018
JAKE: After Aubrey McClendon
invests in Magnises,
462
00:18:54,018 --> 00:18:57,232
Billy drops money on
influencers and musicians.
463
00:18:57,232 --> 00:18:59,487
‐ He showed up with a bag
of cash to pay Rick Ross,
464
00:18:59,487 --> 00:19:00,865
and it really happened.
465
00:19:00,865 --> 00:19:02,493
[explosion booms]
466
00:19:02,493 --> 00:19:03,495
JAKE: As it turns out...
467
00:19:03,495 --> 00:19:05,415
[air horn blows]
468
00:19:05,415 --> 00:19:08,129
It doesn't take much to trick
a New York City media reporter
469
00:19:08,129 --> 00:19:10,426
into writing a story about
how great your company is.
470
00:19:10,426 --> 00:19:12,220
[air horns blowing]
471
00:19:12,220 --> 00:19:14,643
BEN: There were positive
articles that were influenced
472
00:19:14,643 --> 00:19:17,064
heavily by publicists
and marketing teams.
473
00:19:17,064 --> 00:19:19,276
JAKE: These press stories
end up turning Billy
474
00:19:19,276 --> 00:19:20,905
into this image
475
00:19:20,905 --> 00:19:24,328
of the next entrepreneurial god
of New York City.
476
00:19:24,328 --> 00:19:27,292
‐ They were just rerunning
a press release, you know?
477
00:19:27,292 --> 00:19:31,175
It's like, "Ooh, exclusive club
for hot, elite millennials."
478
00:19:31,175 --> 00:19:33,054
[quirky music]
479
00:19:33,054 --> 00:19:36,185
JAKE: Right around this time,
Billy meets Ja Rule,
480
00:19:36,185 --> 00:19:39,776
who himself has had some
problems with the law, um‐‐
481
00:19:39,776 --> 00:19:41,655
‐ So, you spent two
years in prison.
482
00:19:41,655 --> 00:19:45,161
‐ Yeah, I went in on my state
charge for the gun charge,
483
00:19:45,161 --> 00:19:48,167
and they ran it concurrent
with my... [quietly] Tax stuff.
484
00:19:48,167 --> 00:19:49,629
[laughs]
485
00:19:49,629 --> 00:19:52,552
♪ What's my
motherfucking name ♪
486
00:19:52,552 --> 00:19:55,474
‐ As an investor, when
I heard Ja Rule was involved,
487
00:19:55,474 --> 00:19:58,605
I immediately think of the
inimitable Dave Chappelle.
488
00:19:58,605 --> 00:20:00,400
‐ We got Ja Rule on the phone.
489
00:20:00,400 --> 00:20:03,657
Let's see what Ja's thoughts
are on this tragic‐‐
490
00:20:03,657 --> 00:20:05,326
who gives a fuck
what Ja Rule thinks
491
00:20:05,326 --> 00:20:07,623
at a time like this, nigga?
This is ridiculous.
492
00:20:07,623 --> 00:20:08,625
‐ I don't know if you've
seen this clip.
493
00:20:08,625 --> 00:20:10,045
It's hysterical.
494
00:20:10,045 --> 00:20:11,423
‐ Think when bad shit
happens to me,
495
00:20:11,423 --> 00:20:12,884
I'll be in the crib like,
"Oh, my God.
496
00:20:12,884 --> 00:20:14,261
"This is just terrible.
497
00:20:14,261 --> 00:20:17,477
"Could somebody please
find Ja Rule?
498
00:20:17,477 --> 00:20:19,063
"Get a hold of this
motherfucker so I can
499
00:20:19,063 --> 00:20:24,364
make sense of all this.
Where is Ja?"
500
00:20:24,364 --> 00:20:26,828
JAKE: Ja Rule,
like many other rappers,
501
00:20:26,828 --> 00:20:28,707
is looking for
the next big thing.
502
00:20:28,707 --> 00:20:31,378
‐ Ja, what is this new look?
503
00:20:31,378 --> 00:20:32,965
‐ I don't know, man.
504
00:20:32,965 --> 00:20:34,886
She‐‐she want me to leave
the street life alone.
505
00:20:34,886 --> 00:20:36,388
Guess that's what I'm gonna do.
506
00:20:36,388 --> 00:20:38,226
[quirky music]
507
00:20:38,226 --> 00:20:40,188
EMILY: They gave him a role‐‐
like, a title technically,
508
00:20:40,188 --> 00:20:43,236
but, like, just so when he was
on camera he would be
509
00:20:43,236 --> 00:20:44,614
associated with Magnises.
510
00:20:44,614 --> 00:20:47,495
He had nothing
to do with Magnises.
511
00:20:47,495 --> 00:20:49,707
‐ So many celebrities become
brand ambassadors
512
00:20:49,707 --> 00:20:51,878
for something or other.
Why'd you choose this?
513
00:20:51,878 --> 00:20:56,555
‐ Uh, you know, it's‐‐
it's a very unique situation.
514
00:20:56,555 --> 00:21:01,230
Whenever you can
marry the affluent
515
00:21:01,230 --> 00:21:05,865
with the less fortunate,
you get the birth child...
516
00:21:05,865 --> 00:21:07,702
‐ [laughs]
How did‐‐wait, wait.
517
00:21:07,702 --> 00:21:09,539
‐ Which is called hip‐hop.
518
00:21:09,539 --> 00:21:11,751
‐ Okay, well,
this isn't called hip‐hop.
519
00:21:11,751 --> 00:21:13,212
This is‐‐this is called
a credit card.
520
00:21:13,212 --> 00:21:14,883
‐ Yeah, this is
a credit card...
521
00:21:14,883 --> 00:21:17,513
‐ This wasn't a viable
or a sustainable business,
522
00:21:17,513 --> 00:21:22,189
as best I or anyone with
common sense would assume.
523
00:21:22,189 --> 00:21:24,026
[dramatic percussion]
524
00:21:24,026 --> 00:21:27,073
And then Billy gets sued by
the owner of this townhouse
525
00:21:27,073 --> 00:21:29,203
that Magnises
was anchored out of
526
00:21:29,203 --> 00:21:31,958
because he'd completely
trashed the place.
527
00:21:31,958 --> 00:21:33,921
EMILY: The townhouse was
the big selling point,
528
00:21:33,921 --> 00:21:36,885
and that wasn't part
of it anymore.
529
00:21:36,885 --> 00:21:39,264
At that time,
Magnises needed quick cash.
530
00:21:39,264 --> 00:21:41,143
Memberships weren't selling.
531
00:21:41,143 --> 00:21:44,817
They kept trying to come up
with ideas of what would sell,
532
00:21:44,817 --> 00:21:46,988
what would make this cooler.
533
00:21:46,988 --> 00:21:49,284
Billy started coming up with
ideas that we thought
534
00:21:49,284 --> 00:21:52,374
seemed at least shady.
535
00:21:52,374 --> 00:21:55,213
Billy could get a lot of money
quickly when he would try
536
00:21:55,213 --> 00:21:57,217
to sell tickets,
'cause he would sell things
537
00:21:57,217 --> 00:22:00,223
he knew people wanted even if
he didn't actually have them.
538
00:22:00,223 --> 00:22:04,774
He tried to sell access
to a private JLo party,
539
00:22:04,774 --> 00:22:08,364
and then he was saying he had
exclusive tickets
540
00:22:08,364 --> 00:22:10,619
for Jay‐Z and Beyoncé.
541
00:22:10,619 --> 00:22:12,957
But, like, the worst ticket
scam in my opinion
542
00:22:12,957 --> 00:22:14,376
was for "Hamilton."
543
00:22:14,376 --> 00:22:16,297
You could yell at him saying,
like,
544
00:22:16,297 --> 00:22:18,175
"There's no possible way you
have 200 tickets for 'Hamilton'
545
00:22:18,175 --> 00:22:20,305
one night. There's‐‐
It's absolutely impossible.
546
00:22:20,305 --> 00:22:22,560
And he would say,
"It's possible."
547
00:22:22,560 --> 00:22:24,772
It would come to the night
of, when people are like,
548
00:22:24,772 --> 00:22:27,027
"Where are my tickets?
It's the night of the show."
549
00:22:27,027 --> 00:22:28,697
And he would, like,
last minute buy them
550
00:22:28,697 --> 00:22:31,118
on, like, StubHub
for insane prices
551
00:22:31,118 --> 00:22:34,374
and would give them out, like,
literally in person.
552
00:22:34,374 --> 00:22:36,921
I could see clearly, like,
553
00:22:36,921 --> 00:22:39,384
Billy is gonna run
this promotion,
554
00:22:39,384 --> 00:22:40,929
get a ton of money
from "Hamilton,"
555
00:22:40,929 --> 00:22:42,600
and then he'll pay off
the Beyoncé tickets
556
00:22:42,600 --> 00:22:44,227
he sold earlier. And all the
sudden he'd be like,
557
00:22:44,227 --> 00:22:45,814
"By the way, we're selling
Super Bowl tickets."
558
00:22:45,814 --> 00:22:48,152
Because he had to pay
for the Hamilton tickets.
559
00:22:48,152 --> 00:22:52,327
BEN: I think ultimately,
Magnises is what cemented
560
00:22:52,327 --> 00:22:54,457
Billy's idea that he could
really make money
561
00:22:54,457 --> 00:22:57,379
from defrauding millennials.
562
00:22:57,379 --> 00:22:59,049
JAKE: And then Aubrey
McClendon‐‐
563
00:22:59,049 --> 00:23:01,387
Billy's most
important investor‐‐
564
00:23:01,387 --> 00:23:04,811
becomes a sign of everything
that goes wrong.
565
00:23:04,811 --> 00:23:07,190
REPORTER: Aubrey McClendon,
one of the best‐known
566
00:23:07,190 --> 00:23:09,487
architects
of the US shale boom,
567
00:23:09,487 --> 00:23:11,783
indicted by
a federal grand jury Tuesday
568
00:23:11,783 --> 00:23:13,745
on conspiracy charges
569
00:23:13,745 --> 00:23:15,916
linked to rigging the price of
oil and gas leases in Oklahoma.
570
00:23:15,916 --> 00:23:18,295
‐ Aubrey McClendon
is a fraudster.
571
00:23:18,295 --> 00:23:21,719
REPORTER: Chesapeake has had
to borrow more than $6 billion
572
00:23:21,719 --> 00:23:23,347
to stay afloat.
573
00:23:23,347 --> 00:23:25,226
REPORTER: Chesapeake could be
the next Enron.
574
00:23:25,226 --> 00:23:27,313
JESSE: He's leading a company
that is built
575
00:23:27,313 --> 00:23:29,025
on a tissue of lies.
576
00:23:29,025 --> 00:23:32,282
And eventually he's indicted
for securities fraud.
577
00:23:32,282 --> 00:23:35,329
‐ Police in Oklahoma
are investigating the death
578
00:23:35,329 --> 00:23:37,125
of a legendary energy titan.
579
00:23:37,125 --> 00:23:40,966
Aubrey McClendon died yesterday
in a fiery car crash
580
00:23:40,966 --> 00:23:43,179
one day after being indicted.
581
00:23:43,179 --> 00:23:46,185
[sinister music]
582
00:23:46,185 --> 00:23:49,274
♪ ♪
583
00:23:49,274 --> 00:23:50,903
‐ Yeah, um...
584
00:23:50,903 --> 00:23:53,365
♪ ♪
585
00:23:53,365 --> 00:23:55,328
I think I convinced myself
for, like, a week
586
00:23:55,328 --> 00:23:56,748
he wasn't actually dead.
587
00:23:56,748 --> 00:23:58,543
I think that was, like,
obviously wrong,
588
00:23:58,543 --> 00:24:00,672
but I hit
a mental block there.
589
00:24:00,672 --> 00:24:05,891
♪ ♪
590
00:24:05,891 --> 00:24:07,603
JAKE: This, in a nutshell,
591
00:24:07,603 --> 00:24:09,690
marks the end of an era
for Magnises
592
00:24:09,690 --> 00:24:12,153
and the beginning of trouble
for his company.
593
00:24:12,153 --> 00:24:13,823
♪ ♪
594
00:24:13,823 --> 00:24:18,792
But right around this time,
Billy meets Carola Jain,
595
00:24:18,792 --> 00:24:22,215
a very well‐off investor
and the wife of Bob Jain,
596
00:24:22,215 --> 00:24:25,514
who runs one of the biggest
hedge funds in New York City.
597
00:24:25,514 --> 00:24:28,853
Carola becomes one of Billy's
most important
598
00:24:28,853 --> 00:24:32,110
and core seed investors.
599
00:24:32,110 --> 00:24:33,488
‐ I found out some of our
coworkers were working
600
00:24:33,488 --> 00:24:35,492
on a side business for Billy.
601
00:24:35,492 --> 00:24:37,997
And we kind of were like, "Hey,
like, that doesn't feel right."
602
00:24:37,997 --> 00:24:43,592
♪ ♪
603
00:24:43,592 --> 00:24:46,723
"Is he starting, like,
another fraudulent business?"
604
00:24:46,723 --> 00:24:51,356
♪ ♪
605
00:24:51,356 --> 00:24:55,072
DELROY: When I first met Billy,
I was on Norman's Cay.
606
00:24:55,072 --> 00:24:58,538
I was a bartender there
at MacDuff's Restaurant.
607
00:24:58,538 --> 00:25:01,001
I'm like, "What the fuck these
guys coming here to do?"
608
00:25:01,001 --> 00:25:03,590
'Cause there's nothing
on this island.
609
00:25:03,590 --> 00:25:07,556
I think, "Well, let me just be
quiet and do my job."
610
00:25:07,556 --> 00:25:09,977
[blender whirring]
611
00:25:09,977 --> 00:25:13,985
I'm the bartender.
Let me get them drunk
612
00:25:13,985 --> 00:25:18,202
'cause a drunk mind speaks
a sober tongue.
613
00:25:18,202 --> 00:25:19,914
And it happened.
614
00:25:19,914 --> 00:25:21,751
♪ ♪
615
00:25:21,751 --> 00:25:24,339
Billy said,
"Bring out the laptop.
616
00:25:24,339 --> 00:25:26,218
Show Delroy what you got."
617
00:25:26,218 --> 00:25:27,971
BILLY: Our pitch was simple.
618
00:25:27,971 --> 00:25:29,725
We want to bring music
on this island
619
00:25:29,725 --> 00:25:31,604
and allow hundreds of people
620
00:25:31,604 --> 00:25:33,942
to come and experience
the magic at one time.
621
00:25:33,942 --> 00:25:35,946
And we were hoping to build
this creative center
622
00:25:35,946 --> 00:25:38,242
in the Bahamas where maybe
our music artists would come
623
00:25:38,242 --> 00:25:40,371
and record and models
could come and shoot.
624
00:25:40,371 --> 00:25:43,043
And we were hoping to have
a year‐round creative center
625
00:25:43,043 --> 00:25:45,297
that was culminated
in this annual festival.
626
00:25:45,297 --> 00:25:48,638
♪ ♪
627
00:25:48,638 --> 00:25:51,477
‐ Said "What do you think?
Can we pull this off?"
628
00:25:51,477 --> 00:25:52,813
I looked at him.
629
00:25:52,813 --> 00:25:57,448
I was like, "Billy, uh,
uh‐uh."
630
00:25:57,448 --> 00:26:00,327
[engine idling]
631
00:26:02,206 --> 00:26:04,670
They're just like, "I'll
be back in, like, two weeks."
632
00:26:04,670 --> 00:26:06,841
So I'm like, "Yeah, right.
Whatever."
633
00:26:06,841 --> 00:26:08,678
[dramatic music]
634
00:26:08,678 --> 00:26:10,849
AVA: People like Billy
McFarland were not unique
635
00:26:10,849 --> 00:26:12,770
to the Bahamas, you know?
This is not the first time
636
00:26:12,770 --> 00:26:14,774
that we've had someone purport
to be something
637
00:26:14,774 --> 00:26:16,527
and they're not.
638
00:26:16,527 --> 00:26:19,199
Because of our proximity
and our high visibility,
639
00:26:19,199 --> 00:26:23,708
the Bahamas have always been
a first‐stop shop for scammers.
640
00:26:23,708 --> 00:26:27,966
We're a country of industrious,
hardworking people,
641
00:26:27,966 --> 00:26:32,016
but unemployment
is incredibly high.
642
00:26:32,016 --> 00:26:34,229
We're still
a developing country.
643
00:26:34,229 --> 00:26:36,984
WOMAN: Call 1‐800‐Sandals.
644
00:26:36,984 --> 00:26:40,032
AVA: The culture
of exclusive resorts,
645
00:26:40,032 --> 00:26:43,080
this ultra‐luxe lifestyle
in an environment
646
00:26:43,080 --> 00:26:48,006
where there's so much poverty‐‐
there is a level of collusion
647
00:26:48,006 --> 00:26:50,344
and pay‐for‐play
and kickbacks involved.
648
00:26:50,344 --> 00:26:53,601
[water splashes]
649
00:26:53,601 --> 00:26:54,937
It's so ripe for fraud.
650
00:26:54,937 --> 00:26:56,649
♪ ♪
651
00:26:56,649 --> 00:26:58,360
DELROY: I'm riding past
the runway
652
00:26:58,360 --> 00:27:00,155
and I see this plane coming in.
653
00:27:00,155 --> 00:27:04,748
Billy said, "Hey, Delroy,
I told you I'd be back."
654
00:27:04,748 --> 00:27:07,796
This other dude walked
off the plane.
655
00:27:07,796 --> 00:27:10,342
It's Ja Rule.
656
00:27:10,342 --> 00:27:13,265
And apparently, Ja is the face
for the festival.
657
00:27:13,265 --> 00:27:17,064
And he came to make sure the
shit kick off the right way.
658
00:27:17,064 --> 00:27:21,281
‐ I am cofounder of Fyre.
659
00:27:21,281 --> 00:27:23,118
Me and my‐‐me and my brother,
Billy.
660
00:27:23,118 --> 00:27:25,540
♪ ♪
661
00:27:25,540 --> 00:27:27,794
And this is what we call
a moonshot.
662
00:27:27,794 --> 00:27:30,049
[laughs]
663
00:27:30,049 --> 00:27:33,640
‐ I checked the calendar.
Checked the date.
664
00:27:33,640 --> 00:27:35,392
All I did was just
scratch my head.
665
00:27:35,392 --> 00:27:39,317
I was like, "Boy, I don't know
if this shit can happen."
666
00:27:39,317 --> 00:27:41,989
‐ Get ready, baby.
Fyre Festival coming in April.
667
00:27:41,989 --> 00:27:44,285
The best shit in the world.
668
00:27:44,285 --> 00:27:48,670
♪ ♪
669
00:27:48,670 --> 00:27:50,507
DAVE: I'm in
the music business.
670
00:27:50,507 --> 00:27:52,469
Everyone talks.
671
00:27:52,469 --> 00:27:56,309
And we started hearing these
rumors that Ja Rule
672
00:27:56,309 --> 00:27:59,983
was working on this high‐end
event in the Bahamas
673
00:27:59,983 --> 00:28:01,946
called Fyre Festival
674
00:28:01,946 --> 00:28:03,991
and it was gonna
be really expensive‐‐
675
00:28:03,991 --> 00:28:09,252
villas, private yacht rides,
exclusive dinners with artists.
676
00:28:09,252 --> 00:28:14,095
This utopian concept that's
about culture and art
677
00:28:14,095 --> 00:28:16,182
and music‐‐
678
00:28:16,182 --> 00:28:19,313
that kind of festival culture
that, "We could create
679
00:28:19,313 --> 00:28:22,988
our own society here
temporarily."
680
00:28:22,988 --> 00:28:26,954
It started with Woodstock
and Monterey Pop.
681
00:28:26,954 --> 00:28:29,375
‐ This is our generation, man.
We're all together, man.
682
00:28:29,375 --> 00:28:30,962
It's groovy.
683
00:28:30,962 --> 00:28:34,218
DAVE: Fast forward to the '80s
and Live Aid.
684
00:28:34,218 --> 00:28:35,262
‐ We love you!
685
00:28:35,262 --> 00:28:36,682
DAVE: And then in the '90s,
686
00:28:36,682 --> 00:28:39,897
Perry Farrell
launched Lollapalooza.
687
00:28:39,897 --> 00:28:42,611
And there was Burning Man.
688
00:28:42,611 --> 00:28:47,871
But in 1999, Goldenvoice
launched Coachella.
689
00:28:47,871 --> 00:28:51,377
There was no VIP area.
There was no glamping.
690
00:28:51,377 --> 00:28:56,054
It was a site in the desert and
hot dogs and porta potties.
691
00:28:56,054 --> 00:28:58,976
That's really the start
of the modern festival movement
692
00:28:58,976 --> 00:29:01,649
in North America.
693
00:29:01,649 --> 00:29:04,278
But now Coachella
is $100 million,
694
00:29:04,278 --> 00:29:07,117
almost high‐end luxury event.
695
00:29:07,117 --> 00:29:09,915
It seems like, you know,
only the very wealthy
696
00:29:09,915 --> 00:29:13,171
can afford to really have
a comfortable experience.
697
00:29:13,171 --> 00:29:16,470
JIA: Coachella is about putting
on your deeply inappropriate
698
00:29:16,470 --> 00:29:18,348
feather headdress and,
like, posing in front
699
00:29:18,348 --> 00:29:20,060
of the Ferris wheel.
700
00:29:20,060 --> 00:29:22,607
It's like, "I've got money.
I've got tons of friends.
701
00:29:22,607 --> 00:29:25,655
I'm, like, young and attractive
and carefree."
702
00:29:25,655 --> 00:29:28,452
And the music festival's
a great place to display that.
703
00:29:28,452 --> 00:29:31,249
And there a lot of people
in the millennial generation
704
00:29:31,249 --> 00:29:32,794
that are interested
in experiences
705
00:29:32,794 --> 00:29:34,213
that are effectively, like,
706
00:29:34,213 --> 00:29:37,136
pretext for really
good Instagrams.
707
00:29:37,136 --> 00:29:39,558
‐ [yelps]
708
00:29:39,558 --> 00:29:41,520
‐ And I hate to speak on behalf
of millennials,
709
00:29:41,520 --> 00:29:42,898
'cause there's nothing worse
than a millennial
710
00:29:42,898 --> 00:29:44,066
speaking on behalf
of millennials.
711
00:29:44,066 --> 00:29:46,154
‐ I'm sorry, who are you again?
712
00:29:46,154 --> 00:29:48,283
ANNOUNCER: "The Millennials."
713
00:29:48,283 --> 00:29:50,580
‐ Some of the stereotypes
about millennials are true.
714
00:29:50,580 --> 00:29:52,709
‐ Taking a break
from social media.
715
00:29:52,709 --> 00:29:55,047
JAKE: We are obsessed
with our phones.
716
00:29:55,047 --> 00:29:56,926
ALL: No!
717
00:29:56,926 --> 00:29:59,138
‐ We are a little
bit narcissistic.
718
00:29:59,138 --> 00:30:03,898
‐ I think that I may be
the voice of my generation.
719
00:30:03,898 --> 00:30:05,777
JAKE: A little bit arrogant
as a generation,
720
00:30:05,777 --> 00:30:07,739
I guess you could say.
721
00:30:07,739 --> 00:30:09,910
CALVIN: But certainly,
our generation
722
00:30:09,910 --> 00:30:12,414
loves to be a part of the hype.
723
00:30:12,414 --> 00:30:15,755
We identify ourselves with
what we're attached to
724
00:30:15,755 --> 00:30:18,051
or who's involved or who
follows us or who likes us
725
00:30:18,051 --> 00:30:20,473
or who comments.
"Do I have a blue checkmark?"
726
00:30:20,473 --> 00:30:22,644
"Am I trending
at the right event?
727
00:30:22,644 --> 00:30:24,898
You're either tagged in posts
or you're sharing memes
728
00:30:24,898 --> 00:30:27,529
or you're sending videos that
everyone can relate to
729
00:30:27,529 --> 00:30:31,453
and laugh, like Star Wars kids
or dramatic gopher
730
00:30:31,453 --> 00:30:33,874
or Antoine Dodson.
731
00:30:33,874 --> 00:30:37,214
You see what everyone else
is doing.
732
00:30:37,214 --> 00:30:41,097
The fact that you're
not there creates this fear
733
00:30:41,097 --> 00:30:43,393
that you're less
of an individual.
734
00:30:43,393 --> 00:30:44,646
BILLY: I think the world's
always been where
735
00:30:44,646 --> 00:30:45,898
there's always
somebody smarter,
736
00:30:45,898 --> 00:30:47,527
more successful,
better‐looking,
737
00:30:47,527 --> 00:30:49,948
taller, whatever than you,
but people didn't see it
738
00:30:49,948 --> 00:30:52,119
as much as they're
exposed to it now.
739
00:30:52,119 --> 00:30:54,458
They weren't in your face
all day long.
740
00:30:54,458 --> 00:30:57,087
And that's what drives a lot
of these things.
741
00:30:57,087 --> 00:31:00,678
‐ It's tapping into FOMO‐‐
fear of missing out,
742
00:31:00,678 --> 00:31:02,432
which is kind of a core thing
743
00:31:02,432 --> 00:31:03,934
for millennials.
744
00:31:03,934 --> 00:31:05,395
‐ If I missed out
on chili and cheese,
745
00:31:05,395 --> 00:31:06,774
I'd have a bad case of FOMO.
‐ FOMO?
746
00:31:06,774 --> 00:31:08,109
‐ Fear of missing out.
747
00:31:08,109 --> 00:31:09,696
‐ So you're, like,
a millennial?
748
00:31:09,696 --> 00:31:11,407
JIA: FOMO is something
that was invented
749
00:31:11,407 --> 00:31:13,704
by the social media paradigm.
750
00:31:13,704 --> 00:31:17,127
It's this underlying anxiety
where if you don't continue
751
00:31:17,127 --> 00:31:18,964
to escalate your visibility,
752
00:31:18,964 --> 00:31:20,551
your identity will start
753
00:31:20,551 --> 00:31:22,722
to crumble in pieces.
754
00:31:22,722 --> 00:31:25,770
VICKIE: Millennials are
spending around two‐hours‐plus
755
00:31:25,770 --> 00:31:27,565
a day on social media.
756
00:31:27,565 --> 00:31:29,903
‐ Every day, I start by hitting
up Facebook, Twitter,
757
00:31:29,903 --> 00:31:31,239
Tumblr, and Instagram.
758
00:31:31,239 --> 00:31:32,992
‐ If you're not relevant
in social media,
759
00:31:32,992 --> 00:31:36,625
if you're not talked about,
you don't exist.
760
00:31:36,625 --> 00:31:38,879
Instagram,
social media marketing,
761
00:31:38,879 --> 00:31:41,844
influencer marketing
is the most impactful form
762
00:31:41,844 --> 00:31:45,518
of marketing for
an entire generation.
763
00:31:45,518 --> 00:31:49,191
So, an influencer is anyone
with a social following.
764
00:31:49,191 --> 00:31:52,824
There are plenty of people who
are models and celebrities
765
00:31:52,824 --> 00:31:55,496
that have influence,
like Kendall Jenner,
766
00:31:55,496 --> 00:31:58,334
Hailey Baldwin,
Bella Hadid.
767
00:31:58,334 --> 00:31:59,754
We call them macros,
768
00:31:59,754 --> 00:32:02,384
but those are celebrity
influencers.
769
00:32:02,384 --> 00:32:05,474
JIA: What an influencer is
is someone who has effectively
770
00:32:05,474 --> 00:32:07,854
monetized their identity.
771
00:32:07,854 --> 00:32:10,066
That is their work:
772
00:32:10,066 --> 00:32:13,449
the performance
of an attractive life.
773
00:32:13,449 --> 00:32:16,204
That is their job.
774
00:32:16,204 --> 00:32:19,084
‐ I'm Austin Mills.
I do a lot of TV hosting.
775
00:32:19,084 --> 00:32:22,090
I do some social media
influencing.
776
00:32:22,090 --> 00:32:24,386
‐ My name's Alyssa Lynch.
777
00:32:24,386 --> 00:32:29,439
I have almost half a million
followers on Instagram.
778
00:32:29,439 --> 00:32:31,610
♪ ♪
779
00:32:31,610 --> 00:32:32,946
SETH: So, my name is Seth.
780
00:32:32,946 --> 00:32:35,033
[music winds down]
781
00:32:35,033 --> 00:32:37,956
‐ I don't know who that is.
782
00:32:37,956 --> 00:32:40,419
SETH: I created this
influencer character,
783
00:32:40,419 --> 00:32:42,840
William Needham Finley IV,
784
00:32:42,840 --> 00:32:45,262
the most influential
influencer.
785
00:32:45,262 --> 00:32:50,105
I'm just kinda poking fun at
the whole influencer culture.
786
00:32:50,105 --> 00:32:52,276
It's all a joke.
787
00:32:52,276 --> 00:32:54,405
[quirky music]
788
00:32:54,405 --> 00:32:57,453
JAKE: Everybody is now an
influencer in a certain sense.
789
00:32:57,453 --> 00:32:59,123
Everybody is a brand.
790
00:33:02,296 --> 00:33:05,469
‐ Um, when I say "my brand,"
um, I just mean
791
00:33:05,469 --> 00:33:08,016
kind of, like, the lifestyle
that I want to live.
792
00:33:08,016 --> 00:33:10,228
So, positivity, um...
793
00:33:10,228 --> 00:33:12,608
♪ ♪
794
00:33:12,608 --> 00:33:18,119
‐ Health, wellness,
and honestly just, like,
795
00:33:18,119 --> 00:33:19,914
positivity.
796
00:33:19,914 --> 00:33:24,256
VICKIE: I look at influencers
as really brave people.
797
00:33:24,256 --> 00:33:27,889
They're sharing
a lot of information
798
00:33:27,889 --> 00:33:30,603
and they're sort of taking one
for the team
799
00:33:30,603 --> 00:33:33,358
for all of us
to relate to them.
800
00:33:33,358 --> 00:33:38,744
And FuckJerry was one
of the original influencers.
801
00:33:38,744 --> 00:33:41,917
REPORTER: Believe it or not,
27‐year‐old Elliot Tebele
802
00:33:41,917 --> 00:33:43,837
makes memes for a living.
803
00:33:43,837 --> 00:33:45,633
JIA: FuckJerry's part
of the same ecosystem
804
00:33:45,633 --> 00:33:48,597
that produced influencer
marketing in the first place.
805
00:33:48,597 --> 00:33:50,392
JAMES: If you wanna learn how
to dominate social media
806
00:33:50,392 --> 00:33:53,649
and how you make money
off of it, watch.
807
00:33:53,649 --> 00:33:55,861
MAN: We come up with campaigns
for big brands.
808
00:33:55,861 --> 00:33:57,824
We produce the pictures
and the videos.
809
00:33:57,824 --> 00:34:00,496
We post it to their Instagram,
Facebook, or YouTube
810
00:34:00,496 --> 00:34:03,084
because you've got all of these
brands that are trying
811
00:34:03,084 --> 00:34:05,088
to get in on
the viral meme game.
812
00:34:05,088 --> 00:34:07,175
These big brands don't know
how to think like we do.
813
00:34:07,175 --> 00:34:09,138
‐ You now have 30 million
followers across
814
00:34:09,138 --> 00:34:11,100
the entire Jerry network.
815
00:34:11,100 --> 00:34:14,816
‐ The campaign objective is to
truly shift mainstream opinion.
816
00:34:14,816 --> 00:34:16,402
‐ What's up, fam?
‐ He's the CEO.
817
00:34:16,402 --> 00:34:18,782
He's a lot smarter
than he looks.
818
00:34:18,782 --> 00:34:22,164
VICKIE: It doesn't surprise me
that Fyre would turn
819
00:34:22,164 --> 00:34:25,170
to a social media marketing
entity like FuckJerry
820
00:34:25,170 --> 00:34:28,384
because that's what
they do best.
821
00:34:31,933 --> 00:34:36,066
OREN: I was on the FuckJerry
design team.
822
00:34:36,066 --> 00:34:39,782
The first client that they
gave me was Fyre Festival.
823
00:34:39,782 --> 00:34:42,287
This was supposed to be
the new Coachella,
824
00:34:42,287 --> 00:34:45,126
the new Burning Man,
the new whatever.
825
00:34:45,126 --> 00:34:48,049
And I was designing it.
826
00:34:48,049 --> 00:34:50,763
[light music]
827
00:34:50,763 --> 00:34:53,602
I came to a meeting with Fyre.
828
00:34:53,602 --> 00:34:56,315
In the meeting it was like, uh,
you know, two agencies
829
00:34:56,315 --> 00:34:57,944
never met each other but
bidding kind of
830
00:34:57,944 --> 00:34:59,989
for the same business.
So it was very, like...
831
00:34:59,989 --> 00:35:01,535
[clicks tongue]
"Who are you guys?"
832
00:35:01,535 --> 00:35:03,914
Like, "We don't want anything
to do with you."
833
00:35:03,914 --> 00:35:06,795
The Fyre team said they wanted
to do a music festival
834
00:35:06,795 --> 00:35:09,467
in the Bahamas,
but they wanted to do it
835
00:35:09,467 --> 00:35:11,596
in only six months.
836
00:35:11,596 --> 00:35:13,725
I'm like, "Whoa."
837
00:35:13,725 --> 00:35:15,771
[light music dies, restarts]
838
00:35:15,771 --> 00:35:18,025
The second we stepped outside
onto the street
839
00:35:18,025 --> 00:35:20,948
with the other agency,
it was kind of a quick exchange
840
00:35:20,948 --> 00:35:23,829
of, like‐‐
[exhales sharply]
841
00:35:23,829 --> 00:35:26,250
"This is crazy."
842
00:35:26,250 --> 00:35:29,674
Like, and both of us were like,
"This can't happen."
843
00:35:29,674 --> 00:35:31,761
Like, "This will never work."
844
00:35:31,761 --> 00:35:34,266
Saying it out loud on the
street just‐‐and being like,
845
00:35:34,266 --> 00:35:37,314
"Well, let's, uh‐‐
let's just do it.
846
00:35:37,314 --> 00:35:39,026
It'll probably be fine."
847
00:35:39,026 --> 00:35:42,115
Like, "We're, you know‐‐
We're both pros at what we do.
848
00:35:42,115 --> 00:35:44,328
What could go wrong?"
849
00:35:44,328 --> 00:35:46,875
♪ ♪
850
00:35:46,875 --> 00:35:50,006
JAKE: Billy understood the
sense that you need to be part
851
00:35:50,006 --> 00:35:51,927
of this world of status‐‐
that you need to be
852
00:35:51,927 --> 00:35:54,599
where influencers
and Instagram stars are.
853
00:35:54,599 --> 00:35:56,478
BEN: And so what did he do?
854
00:35:56,478 --> 00:35:58,482
He stole money from people,
basically,
855
00:35:58,482 --> 00:36:00,986
and did a commercial.
856
00:36:00,986 --> 00:36:04,368
MICHAEL: I get a call
for a job in the Bahamas.
857
00:36:04,368 --> 00:36:06,915
What they told us was this
client was pretty much here
858
00:36:06,915 --> 00:36:08,209
to party.
859
00:36:08,209 --> 00:36:09,963
‐ Yo, everybody come here.
Yo.
860
00:36:09,963 --> 00:36:11,633
‐ Cameras, get us coming
up on him.
861
00:36:11,633 --> 00:36:12,635
‐ Get right here.
‐ Hey, the cameras‐‐
862
00:36:12,635 --> 00:36:14,304
‐ Yo.
863
00:36:14,304 --> 00:36:16,058
‐ And so we needed to keep it
professional and get
864
00:36:16,058 --> 00:36:17,770
the commercial out of the shoot
even if things around us
865
00:36:17,770 --> 00:36:19,231
were chaotic.
866
00:36:19,231 --> 00:36:20,651
MAN: When are we leaving?
Right now?
867
00:36:20,651 --> 00:36:24,366
MAN: Yeah, we're
leaving right now.
868
00:36:24,366 --> 00:36:26,328
‐ It was one
of the more ridiculous,
869
00:36:26,328 --> 00:36:28,625
ambitious creative treatments
that I'd seen.
870
00:36:28,625 --> 00:36:31,130
Included on it was, you know,
getting the models
871
00:36:31,130 --> 00:36:33,092
swimming with sharks
in open water.
872
00:36:33,092 --> 00:36:35,806
That M. I. A. music video
on the runway with the cars
873
00:36:35,806 --> 00:36:37,727
where they're all, like,
riding sideways‐‐
874
00:36:37,727 --> 00:36:39,939
we wanted to do something
like that with golf carts
875
00:36:39,939 --> 00:36:41,443
on an airplane runway.
876
00:36:41,443 --> 00:36:43,655
♪ ♪
877
00:36:43,655 --> 00:36:47,580
Pretty quickly became clear
that it was unfeasible.
878
00:36:47,580 --> 00:36:49,207
Everyone kept talking,
"When are we gonna go
879
00:36:49,207 --> 00:36:51,295
to the pig island?
I'm excited for pig island."
880
00:36:51,295 --> 00:36:54,217
Okay, I guess it's an island
with a bunch of pigs.
881
00:36:54,217 --> 00:36:56,514
And as soon as we get there,
they're all swimming up
882
00:36:56,514 --> 00:36:57,767
and someone's
feeding them beer
883
00:36:57,767 --> 00:36:59,812
and thinks it's funny.
884
00:36:59,812 --> 00:37:01,356
And they're‐‐you know,
they're like pigeons
885
00:37:01,356 --> 00:37:03,862
except they're pigs
with mouths and teeth.
886
00:37:03,862 --> 00:37:05,783
‐ [screams]
887
00:37:05,783 --> 00:37:07,661
‐ [screaming, laughing]
888
00:37:07,661 --> 00:37:08,955
‐ Oh, my God.
889
00:37:08,955 --> 00:37:10,374
‐ Get down here.
Get down here
890
00:37:10,374 --> 00:37:12,295
Back up, back up.
891
00:37:12,295 --> 00:37:14,592
MICHAEL: Chanel Iman actually
fell 'cause she's getting bit
892
00:37:14,592 --> 00:37:16,554
by a pig.
893
00:37:16,554 --> 00:37:19,142
The pigs at one point bit Billy
in the balls
894
00:37:19,142 --> 00:37:22,273
and he's running off,
and people are just laughing.
895
00:37:22,273 --> 00:37:24,194
And my point guy was Grant.
896
00:37:24,194 --> 00:37:30,916
Um, he was just overly excited
about pretty much everything.
897
00:37:30,916 --> 00:37:34,715
DAVE: Somebody had leaked to us
this thousand‐word email
898
00:37:34,715 --> 00:37:37,429
that Grant sent out to his
staff about how the video
899
00:37:37,429 --> 00:37:39,057
should be scored.
900
00:37:39,057 --> 00:37:41,729
[Ludwig van Beethoven's"Symphony No. 5"]
901
00:37:41,729 --> 00:37:43,859
♪ ♪
902
00:37:43,859 --> 00:37:47,700
[man screaming]
903
00:37:47,700 --> 00:37:51,666
Someone created a composition
based on it,
904
00:37:51,666 --> 00:37:53,795
and this is the actual piece.
905
00:37:53,795 --> 00:37:57,135
I'm going to read
the actual letter.
906
00:37:57,135 --> 00:37:59,515
[voice overlapping]
"I want to use odd meters
907
00:37:59,515 --> 00:38:01,018
and compounded time
signatures."
908
00:38:01,018 --> 00:38:02,438
"Global music elements."
909
00:38:02,438 --> 00:38:03,607
"Extremely constant key
signatures."
910
00:38:03,607 --> 00:38:04,942
He mentioned using a xylophone;
911
00:38:04,942 --> 00:38:06,738
a surdo,
which is a Brazilian drum;
912
00:38:06,738 --> 00:38:10,286
"tiko drums," especially
during the "more exploratory
913
00:38:10,286 --> 00:38:11,956
elements" of the composition.
914
00:38:11,956 --> 00:38:13,543
[upbeat music]
915
00:38:13,543 --> 00:38:17,342
It just reeks of disconnection
from reality.
916
00:38:17,342 --> 00:38:18,762
♪ ♪
917
00:38:18,762 --> 00:38:21,517
OREN: Once video production
was done,
918
00:38:21,517 --> 00:38:23,897
FuckJerry has to market
this thing.
919
00:38:23,897 --> 00:38:27,613
My whole idea was like,
stop the Internet.
920
00:38:27,613 --> 00:38:29,533
And so to do that,
you have to kind of
921
00:38:29,533 --> 00:38:33,875
figure out a way, in this time
of advertising, how to
922
00:38:33,875 --> 00:38:37,549
stop somebody who's scrolling
at speeds that are like‐‐
923
00:38:37,549 --> 00:38:39,428
you have less than
a second, most times.
924
00:38:39,428 --> 00:38:40,973
Every influencer
that you follow,
925
00:38:40,973 --> 00:38:44,312
every art account,
every food page,
926
00:38:44,312 --> 00:38:46,901
whatever they're posting
is not neon orange.
927
00:38:46,901 --> 00:38:48,446
That's a stopper.
928
00:38:48,446 --> 00:38:51,368
That's gonna stop as fast
as you're scrolling.
929
00:38:51,368 --> 00:38:53,205
And now I've got
your attention.
930
00:38:53,205 --> 00:38:56,713
‐ We think about visual
disruption all the time.
931
00:38:56,713 --> 00:38:59,134
You have a ton of sameness
in your feed,
932
00:38:59,134 --> 00:39:02,975
and something like an orange
square creates pause.
933
00:39:02,975 --> 00:39:06,315
BILLY: We had 400 musicians,
athletes, models,
934
00:39:06,315 --> 00:39:10,031
actors at the same time post
this orange tile to Instagram.
935
00:39:10,031 --> 00:39:12,828
OREN: And everyone that you
love and follow is now
936
00:39:12,828 --> 00:39:14,874
feeding into it,
and you're going crazy.
937
00:39:14,874 --> 00:39:16,627
You need the answers.
938
00:39:16,627 --> 00:39:18,088
BILLY: Our target customers
when they were browsing
939
00:39:18,088 --> 00:39:19,090
their Instagram feed,
they were like,
940
00:39:19,090 --> 00:39:20,552
"What is this?
941
00:39:20,552 --> 00:39:22,431
Why is there orange
all over my feed?"
942
00:39:22,431 --> 00:39:24,894
CALVIN: These guys figured out
a way to optimize
943
00:39:24,894 --> 00:39:27,023
social media‐‐
almost weaponize it.
944
00:39:27,023 --> 00:39:28,860
OREN: When you click
the orange tile,
945
00:39:28,860 --> 00:39:30,989
it linked to the video.
946
00:39:30,989 --> 00:39:32,785
And it worked perfectly.
947
00:39:32,785 --> 00:39:34,914
JAKE: Almost immediately,
the promo video
948
00:39:34,914 --> 00:39:36,542
goes completely viral.
949
00:39:36,542 --> 00:39:39,673
MAN: The actual experience
exceeds all expectations
950
00:39:39,673 --> 00:39:42,136
and is something that's
hard to put into words.
951
00:39:42,136 --> 00:39:47,021
All these things that may seem
big and impossible are not.
952
00:39:47,021 --> 00:39:49,610
It gives people that
type of energy.
953
00:39:49,610 --> 00:39:52,031
That type of power.
954
00:39:52,031 --> 00:39:55,539
JIA: The promo video was
perfectly generic fantasia
955
00:39:55,539 --> 00:39:58,962
of what an Instagram
come to life would be.
956
00:39:58,962 --> 00:40:04,557
It was nothing but backdrop,
like, montage‐friendly bliss.
957
00:40:04,557 --> 00:40:08,188
EMILY: The boat is going across
the blue waters of the Exuma
958
00:40:08,188 --> 00:40:10,109
and all of these, like,
really hot models are, like,
959
00:40:10,109 --> 00:40:12,531
dancing around and then there's
just random white guys there
960
00:40:12,531 --> 00:40:14,159
for, like, who knows
what reason.
961
00:40:14,159 --> 00:40:16,413
CALVIN: Beautiful women
on a deserted island?
962
00:40:16,413 --> 00:40:18,835
Yeah, 100%, I'm going.
Take my money.
963
00:40:18,835 --> 00:40:20,797
Here, I‐‐I will throw
my credit card at it.
964
00:40:20,797 --> 00:40:23,302
DAVE: You see these super
models on jet skis
965
00:40:23,302 --> 00:40:25,849
and you're thinking like, "Wow,
I really want to be there."
966
00:40:25,849 --> 00:40:28,353
CALVIN: It was going to be
on a deserted island
967
00:40:28,353 --> 00:40:30,024
owned by Pablo Escobar.
968
00:40:30,024 --> 00:40:32,654
Man, that's about as sexy
as it gets.
969
00:40:32,654 --> 00:40:35,159
OREN: Pablo Escobar's actually,
like, a criminal
970
00:40:35,159 --> 00:40:37,413
who's murdered people brutally.
971
00:40:37,413 --> 00:40:40,127
And I was getting messages‐‐
again on Instagram‐‐
972
00:40:40,127 --> 00:40:42,841
private messages from people
telling me their parents
973
00:40:42,841 --> 00:40:45,430
were murdered by Pablo Escobar,
and I'm the‐‐
974
00:40:45,430 --> 00:40:47,893
I'm the social media guy.
What am I supposed to...
975
00:40:47,893 --> 00:40:50,482
[dramatic music]
976
00:40:50,482 --> 00:40:53,821
CALVIN: Then Billy convinces
Kendall Jenner,
977
00:40:53,821 --> 00:40:56,827
one of the largest influencers
in the world,
978
00:40:56,827 --> 00:40:59,833
to post about
the Fyre Festival.
979
00:40:59,833 --> 00:41:02,881
VICKIE: Kendall Jenner
is defining a generation.
980
00:41:02,881 --> 00:41:06,764
She can take a brand
from zero awareness
981
00:41:06,764 --> 00:41:09,269
to a brand that has
a phenomenal amount
982
00:41:09,269 --> 00:41:12,108
of brand equity
with one social media post.
983
00:41:12,108 --> 00:41:15,114
CALVIN: By some accounts,
she gets paid $250,000
984
00:41:15,114 --> 00:41:16,241
per post.
985
00:41:16,241 --> 00:41:18,328
‐ I think 250's a steal.
986
00:41:18,328 --> 00:41:20,500
‐ To, like, post
how many Instagrams?
987
00:41:20,500 --> 00:41:22,504
One?
988
00:41:22,504 --> 00:41:24,340
CALVIN: The point of Kendall's
post was to announce
989
00:41:24,340 --> 00:41:28,474
that G. O. O. D. Music
was involved with the festival.
990
00:41:28,474 --> 00:41:31,814
OREN: But there was this huge
meltdown on the Fyre side.
991
00:41:31,814 --> 00:41:34,486
"We're ready to go."
Everyone's freaking out.
992
00:41:34,486 --> 00:41:35,822
"No, hold on.
Hold on."
993
00:41:35,822 --> 00:41:38,828
"Launch it."
"No, don't"‐‐like...
994
00:41:38,828 --> 00:41:41,124
we eventually got it up.
995
00:41:41,124 --> 00:41:43,838
CALVIN: And so when she does
post about the Fyre Festival,
996
00:41:43,838 --> 00:41:46,384
she gets millions
of impressions.
997
00:41:46,384 --> 00:41:49,307
So the presupposition,
at least on social media,
998
00:41:49,307 --> 00:41:52,021
was that Kanye was gonna be
performing at this festival.
999
00:41:52,021 --> 00:41:55,194
DAVE: Who would wanna miss
seeing Kanye in the Bahamas
1000
00:41:55,194 --> 00:41:57,323
with Kendall Jenner?
I mean, talk about
1001
00:41:57,323 --> 00:41:58,534
the FOMO movement.
1002
00:41:58,534 --> 00:42:00,245
Like, it elevated it
to a ten.
1003
00:42:00,245 --> 00:42:03,126
‐ I had influencers
begging to go
1004
00:42:03,126 --> 00:42:06,132
because all the other
influencers are going.
1005
00:42:06,132 --> 00:42:07,886
CALVIN: You're in Lower
Manhattan,
1006
00:42:07,886 --> 00:42:09,598
where you're freezing.
1007
00:42:09,598 --> 00:42:12,019
You got an election
that just upended
1008
00:42:12,019 --> 00:42:13,606
the political environment.
1009
00:42:13,606 --> 00:42:15,777
The thing that you're
absolutely focused on
1010
00:42:15,777 --> 00:42:17,906
is escaping from that.
1011
00:42:17,906 --> 00:42:20,537
And so people are dying
to be a part of something
1012
00:42:20,537 --> 00:42:22,624
that was going to be the‐‐
the Woodstock
1013
00:42:22,624 --> 00:42:25,045
of the millennial generation.
1014
00:42:25,045 --> 00:42:27,133
‐ People would message me
things like,
1015
00:42:27,133 --> 00:42:31,266
"I quit my job because my boss
wouldn't give me time off."
1016
00:42:31,266 --> 00:42:34,397
"I sold, like,
everything I own."
1017
00:42:34,397 --> 00:42:37,319
And just listing all these
crazy actions that they took
1018
00:42:37,319 --> 00:42:42,664
just to go to this fantasy
island festival.
1019
00:42:42,664 --> 00:42:45,002
But there was nothing built.
1020
00:42:46,922 --> 00:42:48,718
JAKE: And mind you,
this is January,
1021
00:42:48,718 --> 00:42:51,640
so there's only four months
to actually pull this off.
1022
00:42:51,640 --> 00:42:53,811
♪ ♪
1023
00:42:53,811 --> 00:42:56,399
CALVIN: You could not produce
a festival on a deserted island
1024
00:42:56,399 --> 00:43:00,700
in a foreign country with such
a truncated time frame.
1025
00:43:00,700 --> 00:43:02,411
It's not going to happen.
1026
00:43:02,411 --> 00:43:05,919
‐ Billy started panicking.
Billy's like, "No. Shit."
1027
00:43:05,919 --> 00:43:09,760
He said, "Listen, people are
actually buying into it,
1028
00:43:09,760 --> 00:43:12,306
so‐‐so we have to have a
festival."
1029
00:43:12,306 --> 00:43:16,064
New Year's Eve, we had a dinner
party in Staniel Cay.
1030
00:43:16,064 --> 00:43:19,028
‐ Here's to living
like movie stars,
1031
00:43:19,028 --> 00:43:23,411
partying like rock stars.
Billy?
1032
00:43:23,411 --> 00:43:25,332
BILLY: And fucking
like porn stars.
1033
00:43:25,332 --> 00:43:29,591
[laughter]
1034
00:43:29,591 --> 00:43:32,597
[excited chatter]
1035
00:43:33,139 --> 00:43:35,227
DELROY: After everybody
got done, I stood up.
1036
00:43:35,227 --> 00:43:37,106
I said, "Okay, can I have
some‐‐
1037
00:43:37,106 --> 00:43:40,279
like, a moment of silence?"
It's like, "Yeah. What's up?"
1038
00:43:40,279 --> 00:43:44,287
I said, "Okay, everybody,
wine, dine, eat, drink.
1039
00:43:44,287 --> 00:43:47,084
"Who didn't fuck got suck?
Who didn't suck
1040
00:43:47,084 --> 00:43:49,798
"had a good fuck?
Good.
1041
00:43:49,798 --> 00:43:51,844
"Now as of tomorrow,
1042
00:43:51,844 --> 00:43:54,516
"you guys need to start
making your phone calls,
1043
00:43:54,516 --> 00:43:56,227
"dealing with the festival
1044
00:43:56,227 --> 00:43:59,275
to get this shit to start
coming in now."
1045
00:43:59,275 --> 00:44:00,945
Everybody looked at me,
and they laughed.
1046
00:44:00,945 --> 00:44:03,241
They said,
"Delroy, sit down, man."
1047
00:44:03,241 --> 00:44:05,078
They said, "Why are you
so worried?
1048
00:44:05,078 --> 00:44:08,043
We got this. We're straight.
We're good with this, man."
1049
00:44:08,043 --> 00:44:09,963
I'm like, "Okay."
1050
00:44:09,963 --> 00:44:12,259
♪ ♪
1051
00:44:12,259 --> 00:44:13,930
JAKE: As it turns out,
1052
00:44:13,930 --> 00:44:16,184
Billy doesn't actually have
a site for the festival.
1053
00:44:16,184 --> 00:44:18,898
So Billy goes island shopping.
1054
00:44:18,898 --> 00:44:22,154
[dreamy ukulele music]
1055
00:44:22,154 --> 00:44:24,158
CALVIN: You know, Johnny Depp
has an island.
1056
00:44:24,158 --> 00:44:27,999
Richard Branson has an island.
1057
00:44:27,999 --> 00:44:33,093
An island is a very
aspirational thing to own.
1058
00:44:33,093 --> 00:44:34,680
But in the Bahamas,
1059
00:44:34,680 --> 00:44:37,602
buying an island is sort
of an involved process.
1060
00:44:37,602 --> 00:44:39,523
Under a truncated time frame,
1061
00:44:39,523 --> 00:44:41,150
if you had all the money
in the world,
1062
00:44:41,150 --> 00:44:43,447
it takes several months,
if not years.
1063
00:44:43,447 --> 00:44:45,702
AVA: If any investors had
really done
1064
00:44:45,702 --> 00:44:47,706
any real sort of research,
they would've realized
1065
00:44:47,706 --> 00:44:50,210
that there's not really
much infrastructure here,
1066
00:44:50,210 --> 00:44:52,465
so they would have to create
all of the infrastructure.
1067
00:44:52,465 --> 00:44:57,141
We're looking at a year of
planning and construction.
1068
00:44:57,141 --> 00:44:59,061
CALVIN: You don't buy
an island in February
1069
00:44:59,061 --> 00:45:01,942
to then host a party in April.
1070
00:45:01,942 --> 00:45:03,946
That is an impossible thing
to do.
1071
00:45:03,946 --> 00:45:05,950
♪ ♪
1072
00:45:05,950 --> 00:45:07,369
JAKE: According
to our accounts,
1073
00:45:07,369 --> 00:45:09,791
Billy hops on his jet
with a cook
1074
00:45:09,791 --> 00:45:13,381
who claims the perfect island
is actually Great Exuma.
1075
00:45:13,381 --> 00:45:16,095
[swanky music]
1076
00:45:16,095 --> 00:45:19,644
AVA: Exuma is one of the
more bustling islands.
1077
00:45:19,644 --> 00:45:21,690
For Bahamians,
our hospitality‐‐
1078
00:45:21,690 --> 00:45:25,698
our ability to be great hosts‐‐
is a part of our pride.
1079
00:45:25,698 --> 00:45:27,284
CALVIN: It actually
has an airport;
1080
00:45:27,284 --> 00:45:29,539
there's an established hotel;
1081
00:45:29,539 --> 00:45:32,044
there is some infrastructure;
but the problem is,
1082
00:45:32,044 --> 00:45:34,381
this site is a complete
gravel pit.
1083
00:45:34,381 --> 00:45:36,970
♪ ♪
1084
00:45:36,970 --> 00:45:39,810
AVA: It's nothing like that
trailer that they shot.
1085
00:45:39,810 --> 00:45:44,318
It's just very barren
and just very concrete rubble.
1086
00:45:44,318 --> 00:45:47,867
CALVIN: When they posted
the photo of the island,
1087
00:45:47,867 --> 00:45:50,623
it's like,
"Here's Fyre Island!"
1088
00:45:50,623 --> 00:45:52,961
And I found that
this is a parking lot
1089
00:45:52,961 --> 00:45:54,798
on an undeveloped portion
1090
00:45:54,798 --> 00:45:58,096
outside of Sandals
Emerald Bay resort.
1091
00:45:58,096 --> 00:46:00,142
If you Google
"Sandals Emerald Bay,"
1092
00:46:00,142 --> 00:46:03,022
you will also find
"Fyre Island."
1093
00:46:03,022 --> 00:46:05,486
♪ ♪
1094
00:46:05,486 --> 00:46:09,452
I mean that‐‐that‐‐genius.
1095
00:46:09,452 --> 00:46:11,330
I'm seeing these things,
and it's like,
1096
00:46:11,330 --> 00:46:13,001
"This is getting ridiculous."
Like, "These guys are lying.
1097
00:46:13,001 --> 00:46:15,088
This is‐‐no way
this is going on."
1098
00:46:15,088 --> 00:46:17,342
‐ Anyone who'd ever been
involved with event production
1099
00:46:17,342 --> 00:46:19,138
would have understood that
this wasn't possible.
1100
00:46:19,138 --> 00:46:20,433
Like, a wedding planner would
have known, like,
1101
00:46:20,433 --> 00:46:22,896
"Absolutely no way."
1102
00:46:22,896 --> 00:46:25,108
DANIEL: My first job
for Fyre Festival
1103
00:46:25,108 --> 00:46:27,614
was just an assessment
for them.
1104
00:46:27,614 --> 00:46:31,287
The scale of this project
was enormous,
1105
00:46:31,287 --> 00:46:34,293
but typically, you'd have
this kind of planning effort
1106
00:46:34,293 --> 00:46:39,178
around a festival of this scale
18 months in advance,
1107
00:46:39,178 --> 00:46:42,267
not four months in advance.
1108
00:46:42,267 --> 00:46:44,021
FELIX: When I was brought
onboard,
1109
00:46:44,021 --> 00:46:46,902
we were a month and a half out.
1110
00:46:46,902 --> 00:46:48,363
I don't know how they thought
1111
00:46:48,363 --> 00:46:49,991
that we were gonna
be able to do this.
1112
00:46:49,991 --> 00:46:51,244
I‐‐I just don't know.
1113
00:46:51,244 --> 00:46:52,747
And if it was gonna happen,
1114
00:46:52,747 --> 00:46:55,043
we were gonna have
to work 24‐hour days.
1115
00:46:55,043 --> 00:46:57,172
HENRY: We tried to
pick up our pace.
1116
00:46:57,172 --> 00:46:58,801
We started to work
day and night.
1117
00:46:58,801 --> 00:47:00,930
Some days, I came off the site
1118
00:47:00,930 --> 00:47:03,686
at 3:00 at night
and I went back at 7:00.
1119
00:47:03,686 --> 00:47:05,606
NICK: I was brought on
to be a general store manager
1120
00:47:05,606 --> 00:47:07,276
and a sourcing coordinator.
1121
00:47:07,276 --> 00:47:09,656
We were all working
18‐hour days, 19‐hour days.
1122
00:47:09,656 --> 00:47:13,121
I was sleeping an average
of three hours a night.
1123
00:47:13,121 --> 00:47:16,545
JAKE: Another huge problem is
that the two weekends
1124
00:47:16,545 --> 00:47:18,549
that Billy has chosen
for the festival
1125
00:47:18,549 --> 00:47:22,264
happen to coincide with the
Exuma Family Regatta...
1126
00:47:22,264 --> 00:47:24,226
[dramatic music]
1127
00:47:24,226 --> 00:47:25,813
Which is a sailing regatta.
1128
00:47:25,813 --> 00:47:28,234
It's the biggest event
that happens annually.
1129
00:47:28,234 --> 00:47:31,616
DONALD: We have the national
regatta going on.
1130
00:47:31,616 --> 00:47:33,369
That's bigger
than Christmas here.
1131
00:47:33,369 --> 00:47:38,505
♪ ♪
1132
00:47:38,505 --> 00:47:40,133
‐ The organizer was told,
1133
00:47:40,133 --> 00:47:43,222
"This is not the right time
to do this."
1134
00:47:43,222 --> 00:47:45,101
JAKE: The problem is,
with this regatta,
1135
00:47:45,101 --> 00:47:46,521
there's not gonna be any cars.
1136
00:47:46,521 --> 00:47:47,732
There's not gonna
be any hotels.
1137
00:47:47,732 --> 00:47:49,276
It'll be difficult to host
1138
00:47:49,276 --> 00:47:50,988
thousands of people
for the festival.
1139
00:47:50,988 --> 00:47:52,700
[tense music]
1140
00:47:52,700 --> 00:47:54,370
He's warned
that he should cancel it‐‐
1141
00:47:54,370 --> 00:47:57,250
that it just can't
come together.
1142
00:47:57,250 --> 00:48:01,342
DELROY: And Ja Rule came down,
and he saw it for himself.
1143
00:48:01,342 --> 00:48:03,931
He pulled me aside.
He's like, "Yo, Delroy.
1144
00:48:03,931 --> 00:48:05,976
"Just be straight up, dawg.
1145
00:48:05,976 --> 00:48:08,774
Is this festival gonna happen?
What'd you think?"
1146
00:48:08,774 --> 00:48:10,528
All I did was just
scratch my head.
1147
00:48:10,528 --> 00:48:14,243
I was just like, "Ja, it's
really not gonna happen."
1148
00:48:14,243 --> 00:48:17,792
‐ Here's to living life...
[laughter]
1149
00:48:17,792 --> 00:48:20,380
Like motherfucking movie stars.
1150
00:48:20,380 --> 00:48:24,931
MAN: So Ja Rule didn't know
anything that was going on?
1151
00:48:24,931 --> 00:48:26,643
‐ I was in charge
of the festival,
1152
00:48:26,643 --> 00:48:30,651
and I made the decision
to keep it going‐‐to‐‐to‐‐
1153
00:48:30,651 --> 00:48:33,030
to‐‐I was in charge,
and so it's on me.
1154
00:48:33,030 --> 00:48:34,784
But...yeah.
1155
00:48:34,784 --> 00:48:37,874
MAN: But he was there with you
on the island frequently.
1156
00:48:37,874 --> 00:48:39,544
‐ Uh, he‐‐yup, he was
on the island.
1157
00:48:39,544 --> 00:48:41,255
MAN: Did he tell you,
"Billy, we can't do this.
1158
00:48:41,255 --> 00:48:44,136
We need to cancel"?
1159
00:48:44,136 --> 00:48:45,514
‐ I'm not gonna talk about
1160
00:48:45,514 --> 00:48:47,100
our different
private conversations,
1161
00:48:47,100 --> 00:48:48,812
but, you know,
we've had many conversations,
1162
00:48:48,812 --> 00:48:50,273
as well as I did with
the rest of the team,
1163
00:48:50,273 --> 00:48:54,072
and those were
the decisions we made.
1164
00:48:54,072 --> 00:48:56,786
CALVIN: And so they didn't
cancel the festival,
1165
00:48:56,786 --> 00:49:00,628
but what happened is
the story kept getting bigger.
1166
00:49:00,628 --> 00:49:03,759
And then people I knew,
you know,
1167
00:49:03,759 --> 00:49:07,224
you know, started buying
GA passes.
1168
00:49:07,224 --> 00:49:09,061
But what I think Billy
figured out very quickly
1169
00:49:09,061 --> 00:49:11,650
was that he was not gonna be
able to throw this festival
1170
00:49:11,650 --> 00:49:13,570
with the number of people
that were buying GA passes
1171
00:49:13,570 --> 00:49:15,198
for the cost that he thought
it was gonna be.
1172
00:49:16,535 --> 00:49:19,373
And so ultimately, they just
said, "Well, it's sold out,
1173
00:49:19,373 --> 00:49:21,085
"so the only thing
that you can buy now
1174
00:49:21,085 --> 00:49:23,381
are the premium passes."
1175
00:49:23,381 --> 00:49:28,015
‐ So Grant designed these,
like, villas.
1176
00:49:28,015 --> 00:49:32,357
♪ ♪
1177
00:49:32,357 --> 00:49:34,445
I think he just used AutoCAD.
1178
00:49:34,445 --> 00:49:37,451
[pinging and beeping]
1179
00:49:39,246 --> 00:49:41,876
CALVIN: And the whole thing
sort of became an ad hoc
1180
00:49:41,876 --> 00:49:43,922
"We're gonna sell one
of one for this.
1181
00:49:43,922 --> 00:49:46,343
We have two villas
available for this."
1182
00:49:46,343 --> 00:49:48,890
You know, "The Dolphin Villa
is available
1183
00:49:48,890 --> 00:49:50,686
for $25,000."
1184
00:49:50,686 --> 00:49:56,823
DAVE: I remember there
was a $250,000 package.
1185
00:49:56,823 --> 00:49:58,619
‐ But those villas
did not exist‐‐
1186
00:49:58,619 --> 00:50:00,163
the ones that
had been marketed
1187
00:50:00,163 --> 00:50:02,501
just straight up weren't‐‐
not even there.
1188
00:50:02,501 --> 00:50:04,756
JIA: Billy might have very well
believed, you know, like,
1189
00:50:04,756 --> 00:50:07,052
"There's gotta be some company
that'll set up a villa
1190
00:50:07,052 --> 00:50:09,348
for me for super cheap."
I mean, it's like,
1191
00:50:09,348 --> 00:50:11,978
"Why can't we Amazon Prime this
or something?"
1192
00:50:11,978 --> 00:50:15,151
[awkward music]
1193
00:50:15,151 --> 00:50:17,364
JAKE: These guys were just
selling villas
1194
00:50:17,364 --> 00:50:19,535
because they needed another
$25,000
1195
00:50:19,535 --> 00:50:22,415
to pay the production
and stage guys.
1196
00:50:22,415 --> 00:50:26,173
JAKE: In fact, very quickly
after the festival,
1197
00:50:26,173 --> 00:50:29,722
I acquired a trove
of thousands of emails
1198
00:50:29,722 --> 00:50:33,020
detailing the inner workings
of the Fyre Festival.
1199
00:50:33,020 --> 00:50:35,442
What they show is that
right around this time,
1200
00:50:35,442 --> 00:50:38,615
Billy is so short of cash
and he's trying desperately
1201
00:50:38,615 --> 00:50:40,619
to figure out how
to pay everybody off
1202
00:50:40,619 --> 00:50:44,126
that he begins engaging in
criminal acts and wire fraud.
1203
00:50:44,126 --> 00:50:45,629
He's securing services
1204
00:50:45,629 --> 00:50:48,134
by promising vendors
wire transfers.
1205
00:50:48,134 --> 00:50:51,641
He's sending screenshots
of a confirmation page
1206
00:50:51,641 --> 00:50:53,562
but the tracking number
is cut off
1207
00:50:53,562 --> 00:50:56,108
and he's not really
wiring the money.
1208
00:50:56,108 --> 00:50:58,320
♪ ♪
1209
00:50:58,320 --> 00:51:00,283
‐ It just seemed like
every day,
1210
00:51:00,283 --> 00:51:03,832
we'd wake up with an issue,
solve it by the next morning,
1211
00:51:03,832 --> 00:51:05,461
and then a new one
would pop up,
1212
00:51:05,461 --> 00:51:08,340
and it was just playing
this Whac‐a‐Mole game
1213
00:51:08,340 --> 00:51:10,011
where we kept solving
the problems,
1214
00:51:10,011 --> 00:51:11,848
kept solving the problems,
kept solving the problems
1215
00:51:11,848 --> 00:51:14,771
and I guess gained a little bit
of confidence from that,
1216
00:51:14,771 --> 00:51:16,524
thinking everything
in the world was solvable.
1217
00:51:16,524 --> 00:51:21,158
♪ ♪
1218
00:51:21,158 --> 00:51:22,953
CALVIN: And then
I started hitting up
1219
00:51:22,953 --> 00:51:25,249
my friends in the music
industry who were announced
1220
00:51:25,249 --> 00:51:29,550
as headliners at the festival,
saying, "Are you being paid?"
1221
00:51:29,550 --> 00:51:31,345
DAVE: They had Blink‐182.
1222
00:51:31,345 --> 00:51:33,265
Major Lazer was playing.
1223
00:51:33,265 --> 00:51:35,353
Diplo.
Lil Yachty.
1224
00:51:35,353 --> 00:51:37,398
And you had G. O. O. D. Music.
1225
00:51:37,398 --> 00:51:39,529
All these really big artists
1226
00:51:39,529 --> 00:51:43,285
are gonna demand
payment upfront.
1227
00:51:43,285 --> 00:51:45,122
‐ And the information I'm
getting from them is,
1228
00:51:45,122 --> 00:51:47,920
"No, they're not paying on
the terms that we disclosed."
1229
00:51:47,920 --> 00:51:50,592
‐ I spoke to a number of agents
who said
1230
00:51:50,592 --> 00:51:54,057
Fyre Festival went into breach
almost from day one,
1231
00:51:54,057 --> 00:51:56,896
were not making payments,
following wire instructions,
1232
00:51:56,896 --> 00:51:59,401
it was late,
there were excuses.
1233
00:51:59,401 --> 00:52:03,325
CALVIN: So I'm watching this
thing unfold from afar,
1234
00:52:03,325 --> 00:52:05,747
but what I didn't know was that
1235
00:52:05,747 --> 00:52:09,422
the festival was basically
just a big promotion
1236
00:52:09,422 --> 00:52:15,308
for Billy and Ja's bigger idea,
which was the Fyre app.
1237
00:52:15,308 --> 00:52:18,022
CALVIN: The Fyre app is a
booking app
1238
00:52:18,022 --> 00:52:21,696
so you can rent out celebrities
to appear at your events,
1239
00:52:21,696 --> 00:52:23,617
and I think this was sort of
1240
00:52:23,617 --> 00:52:25,954
the Tinder for booking talent.
1241
00:52:25,954 --> 00:52:28,835
You'd swipe right and make
an offer on Coldplay,
1242
00:52:28,835 --> 00:52:31,048
and Coldplay would either
accept and swipe right
1243
00:52:31,048 --> 00:52:33,385
or swipe left on you,
and then
1244
00:52:33,385 --> 00:52:36,058
you guys would be linked
and then, you know,
1245
00:52:36,058 --> 00:52:38,939
you'd have them playing
at Timmy's bar mitzvah.
1246
00:52:40,859 --> 00:52:43,531
A very dear friend sent me
a term sheet
1247
00:52:43,531 --> 00:52:46,119
from Comcast Ventures
to Fyre Media.
1248
00:52:47,623 --> 00:52:50,921
It was for a significant
amount of money‐‐
1249
00:52:50,921 --> 00:52:53,342
a really meaningful valuation.
1250
00:52:53,342 --> 00:52:56,891
But he was just indicating that
1251
00:52:56,891 --> 00:53:00,440
the app was far more profitable
than it actually was.
1252
00:53:00,440 --> 00:53:02,235
And that's really
when it turned from something
1253
00:53:02,235 --> 00:53:04,699
of rich millennials
getting picked off
1254
00:53:04,699 --> 00:53:10,042
to something that became, like,
a significant financial crime.
1255
00:53:10,042 --> 00:53:12,548
And so at this point,
1256
00:53:12,548 --> 00:53:15,804
I have a thesis that
this is a fraud.
1257
00:53:15,804 --> 00:53:19,060
So I called Comcast Ventures,
and I said, "Look,
1258
00:53:19,060 --> 00:53:21,273
"you gotta trust me.
It's not legitimate.
1259
00:53:21,273 --> 00:53:23,193
"Just do me this favor.
1260
00:53:23,193 --> 00:53:26,617
"Promise me that you won't
write a check to this company
1261
00:53:26,617 --> 00:53:29,414
until after
the festival occurs."
1262
00:53:29,414 --> 00:53:34,257
And to their credit, you know,
they ultimately didn't invest.
1263
00:53:34,257 --> 00:53:36,804
But still, more tickets are
getting sold.
1264
00:53:36,804 --> 00:53:39,267
And the more money people were
spending on this thing,
1265
00:53:39,267 --> 00:53:41,564
you know, the more I felt like,
1266
00:53:41,564 --> 00:53:43,985
"Hey, someone has got
to stand up and say,
1267
00:53:43,985 --> 00:53:46,783
'This isn't real.'"
And so I created
1268
00:53:46,783 --> 00:53:52,461
the anonymous Twitter account
FyreFraud,
1269
00:53:52,461 --> 00:53:55,592
and I just started posting
what I knew to be factual.
1270
00:53:55,592 --> 00:54:00,101
♪ ♪
1271
00:54:00,101 --> 00:54:02,481
OREN: We would sit in meetings
with the Fyre team,
1272
00:54:02,481 --> 00:54:05,487
and we advised them to stay
away from Twitter
1273
00:54:05,487 --> 00:54:06,697
because there was,
like, an account
1274
00:54:06,697 --> 00:54:08,283
that basically called them out.
1275
00:54:08,283 --> 00:54:10,789
The guy would start talking
to other people
1276
00:54:10,789 --> 00:54:13,461
and connecting dots together
in the comments.
1277
00:54:19,640 --> 00:54:22,145
And I think everyone in the
room kind of had, like,
1278
00:54:22,145 --> 00:54:24,775
a little thing on their mind,
like, "Yeah, you're right."
1279
00:54:24,775 --> 00:54:26,863
Like, "How is this gonna work?"
1280
00:54:26,863 --> 00:54:29,367
How are 20,000 people getting
to this island
1281
00:54:29,367 --> 00:54:31,539
when you're pitching it as
1282
00:54:31,539 --> 00:54:34,085
Cessna planes are what's
bringing you there?
1283
00:54:34,085 --> 00:54:37,258
People are like, "Eh,
someone will figure it out."
1284
00:54:37,258 --> 00:54:39,012
Like, "It's fine."
1285
00:54:39,012 --> 00:54:40,557
This cliff is really high.
1286
00:54:40,557 --> 00:54:41,893
If people are drunk,
1287
00:54:41,893 --> 00:54:43,605
they could just fall
into this water.
1288
00:54:43,605 --> 00:54:46,234
They didn't even think, like,
"Maybe we need a fence."
1289
00:54:46,234 --> 00:54:48,030
I would say,
"Where's the beach?"
1290
00:54:48,030 --> 00:54:50,744
And they'd be like, "Oh, the
beach is five miles away."
1291
00:54:50,744 --> 00:54:55,837
We'd be like, "Oh...uh...
1292
00:54:55,837 --> 00:54:59,511
"this could actually be, like,
a failure, I think.
1293
00:54:59,511 --> 00:55:01,056
Could it?"
And everyone would be like,
1294
00:55:01,056 --> 00:55:02,559
"Could it? Could it?"
1295
00:55:02,559 --> 00:55:05,440
VICKIE: If you're
a business partner in this
1296
00:55:05,440 --> 00:55:07,861
and you have the information
1297
00:55:07,861 --> 00:55:09,865
that this is gonna be
a shitstorm,
1298
00:55:09,865 --> 00:55:11,409
you should tell somebody.
1299
00:55:11,409 --> 00:55:16,252
OREN: So there were a few
vendors who dropped out.
1300
00:55:16,252 --> 00:55:18,048
For everybody,
this is a red flag.
1301
00:55:18,048 --> 00:55:20,302
This is one of those things
that you kind of question,
1302
00:55:20,302 --> 00:55:23,559
"If they're doing something,
why aren't we?"
1303
00:55:23,559 --> 00:55:27,024
But it would always come back
to, like, "Nah," and...
1304
00:55:28,695 --> 00:55:31,617
VICKIE: If it were my agency
and I didn't think
1305
00:55:31,617 --> 00:55:33,454
that this was something
I could put my name behind,
1306
00:55:33,454 --> 00:55:35,709
I would've dropped out.
1307
00:55:35,709 --> 00:55:37,921
OREN: There's so much
momentum,
1308
00:55:37,921 --> 00:55:39,717
so much money, so much force
behind everything
1309
00:55:39,717 --> 00:55:44,017
that it's like,
"This train's not stopping."
1310
00:55:46,146 --> 00:55:47,607
CALVIN: You can say
in hindsight
1311
00:55:47,607 --> 00:55:49,152
that this is very
easily a fraud,
1312
00:55:49,152 --> 00:55:51,364
but there's a point
at which I questioned,
1313
00:55:51,364 --> 00:55:53,995
like, "Am I wrong? Am I crazy?"
1314
00:55:53,995 --> 00:55:56,041
I needed some of the validation
1315
00:55:56,041 --> 00:55:59,172
that an actual journalist
could provide,
1316
00:55:59,172 --> 00:56:02,219
so I called
"The Wall Street Journal,"
1317
00:56:02,219 --> 00:56:04,767
and I say,
"Here's everything I know.
1318
00:56:04,767 --> 00:56:06,771
You need to put
a stop to this thing,"
1319
00:56:06,771 --> 00:56:11,572
because these guys were not
running an honest operation.
1320
00:56:11,572 --> 00:56:14,410
And they printed it in
"The Wall Street Journal."
1321
00:56:14,410 --> 00:56:17,459
Okay, I've done my civic duty.
We have killed this thing.
1322
00:56:17,459 --> 00:56:20,799
That's good enough for me.
And I was wrong.
1323
00:56:20,799 --> 00:56:22,636
They were unfazed.
1324
00:56:22,636 --> 00:56:24,473
In fact, they were
only emboldened.
1325
00:56:24,473 --> 00:56:26,852
They hit back with
a counterpunch
1326
00:56:26,852 --> 00:56:30,317
of what can only be described
as a social media blitz.
1327
00:56:30,317 --> 00:56:32,531
Somebody would post
a question on the thing.
1328
00:56:32,531 --> 00:56:34,660
The question would
immediately get deleted.
1329
00:56:34,660 --> 00:56:37,916
‐ Anytime there would be
anything that was "distasteful"
1330
00:56:37,916 --> 00:56:40,337
or calling Fyre out
on anything.
1331
00:56:40,337 --> 00:56:41,757
It was always a matter of,
1332
00:56:41,757 --> 00:56:44,262
"Go to that source
and eliminate it."
1333
00:56:44,262 --> 00:56:46,559
‐ If you're asked,
as a media company,
1334
00:56:46,559 --> 00:56:49,731
to start deleting things,
you‐‐that's a red flag.
1335
00:56:49,731 --> 00:56:51,694
OREN: Instantly flagged words
about "lineup,
1336
00:56:51,694 --> 00:56:55,994
"lineups, performers,
details, info,
1337
00:56:55,994 --> 00:56:59,459
flights, fraud, stupid, scam"‐‐
1338
00:56:59,459 --> 00:57:01,922
"festival," even.
"Festival" was blocked.
1339
00:57:01,922 --> 00:57:03,551
It got that bad.
‐ They would say, "Hey,
1340
00:57:03,551 --> 00:57:05,345
"like, I haven't gotten
my flights confirmed.
1341
00:57:05,345 --> 00:57:07,057
What's going on?"
And it would be,
1342
00:57:07,057 --> 00:57:09,438
that person would then
get blocked from the account.
1343
00:57:09,438 --> 00:57:12,485
OREN: And then I had to make
this list again in all caps
1344
00:57:12,485 --> 00:57:15,575
because Grant didn't believe
that it wasn't case‐sensitive.
1345
00:57:15,575 --> 00:57:17,871
♪ ♪
1346
00:57:17,871 --> 00:57:20,793
CALVIN: They were so good
at silencing the dissenters
1347
00:57:20,793 --> 00:57:23,507
that I'm screaming this
from a rooftop,
1348
00:57:23,507 --> 00:57:25,428
and there's no one listening.
1349
00:57:25,428 --> 00:57:31,523
♪ ♪
1350
00:57:31,523 --> 00:57:34,571
DELROY: Billy was running
out of money,
1351
00:57:34,571 --> 00:57:37,368
'cause I heard him on the phone
talking to one of the investors
1352
00:57:37,368 --> 00:57:39,915
and, like, this dude
was begging.
1353
00:57:39,915 --> 00:57:44,883
"Um, I need, like, um, a mill?"
1354
00:57:44,883 --> 00:57:47,346
POLLY: Someone was investing
in the Fyre app
1355
00:57:47,346 --> 00:57:49,851
and the Fyre Festival.
1356
00:57:49,851 --> 00:57:53,943
Billy created a spreadsheet
and wrote in "musical act,
1357
00:57:53,943 --> 00:57:57,784
thousands paid.
Musical act, thousands paid."
1358
00:57:57,784 --> 00:57:59,538
MAN: So Lil Wayne was
on the platform?
1359
00:57:59,538 --> 00:58:01,416
‐ Every artist in your‐‐
in the‐‐
1360
00:58:01,416 --> 00:58:03,754
in materials that we created
as a team was on the platform.
1361
00:58:03,754 --> 00:58:05,591
MAN: Jamie Foxx was
on the platform?
1362
00:58:05,591 --> 00:58:07,470
‐ Uh, as again‐‐once again,
every artist that we created
1363
00:58:07,470 --> 00:58:09,599
in the materials
was on the platform.
1364
00:58:09,599 --> 00:58:11,227
POLLY: But the reality is
1365
00:58:11,227 --> 00:58:12,981
that there were never thousands
of acts booked
1366
00:58:12,981 --> 00:58:15,360
and there were never millions
of dollars paid.
1367
00:58:15,360 --> 00:58:20,037
It was about $57,000 total.
1368
00:58:20,037 --> 00:58:23,753
Even worse, he alleged that
he owned Facebook shares
1369
00:58:23,753 --> 00:58:26,884
to the tune of over $2 million.
1370
00:58:26,884 --> 00:58:31,225
In reality, he had over
1,000 bucks in there.
1371
00:58:31,225 --> 00:58:34,441
And after Billy submitted these
doctored loan documents,
1372
00:58:34,441 --> 00:58:37,906
this investor put $800,000
1373
00:58:37,906 --> 00:58:39,367
on the line for Billy.
1374
00:58:39,367 --> 00:58:41,329
‐ [laughing]
1375
00:58:41,329 --> 00:58:43,501
‐ He hung up.
He said, "Delroy,
1376
00:58:43,501 --> 00:58:45,838
"put it here, man.
1377
00:58:45,838 --> 00:58:48,511
Let's go Jet‐Skiing."
1378
00:58:48,511 --> 00:58:51,349
[racing bass line]
1379
00:58:51,349 --> 00:58:53,019
["Misirlou"by Dick Dale & the Del Tones]
1380
00:58:53,019 --> 00:58:56,150
‐ ♪ Ha, ha, ha ♪
1381
00:58:56,150 --> 00:58:58,614
JAKE: Despite all
of the warning signs,
1382
00:58:58,614 --> 00:59:02,079
as even the most basic things
just can't come together,
1383
00:59:02,079 --> 00:59:04,375
Billy becomes obsessed
with an idea
1384
00:59:04,375 --> 00:59:07,757
of bringing a pirate ship
to the Bahamas.
1385
00:59:07,757 --> 00:59:09,553
‐ [scoffs] Like, what are you
gonna‐‐
1386
00:59:09,553 --> 00:59:11,055
what do you need
a pirate ship for?
1387
00:59:11,055 --> 00:59:13,184
You're als‐‐you're‐‐
you're drowning in debt.
1388
00:59:13,184 --> 00:59:14,855
You're literally drowning
in debt.
1389
00:59:14,855 --> 00:59:16,107
You can't even see.
1390
00:59:16,107 --> 00:59:17,861
BEN: He could sit
in the cannonball
1391
00:59:17,861 --> 00:59:20,992
and you could shoot him
and he would do three 360s,
1392
00:59:20,992 --> 00:59:22,495
throw out a bunch of money,
1393
00:59:22,495 --> 00:59:24,039
pour the drinks
in everybody's mouth,
1394
00:59:24,039 --> 00:59:25,835
and say, "Billy's here!"
1395
00:59:25,835 --> 00:59:29,383
JAKE: The team is really,
really against this idea,
1396
00:59:29,383 --> 00:59:31,387
but Billy is so obsessed
with it
1397
00:59:31,387 --> 00:59:32,599
that they go through
the process
1398
00:59:32,599 --> 00:59:34,561
of trying to find it anyway.
1399
00:59:34,561 --> 00:59:37,191
There was an urgent email
about the bathrooms‐‐
1400
00:59:37,191 --> 00:59:40,071
that instead of having
these luxurious bathrooms,
1401
00:59:40,071 --> 00:59:43,662
they're gonna have to
try to ship in porta potties.
1402
00:59:43,662 --> 00:59:45,750
And there's this great email
that I love.
1403
00:59:45,750 --> 00:59:47,754
The quote is,
"Well, nobody's eating,
1404
00:59:47,754 --> 00:59:49,758
so nobody's pooping."
1405
00:59:49,758 --> 00:59:54,559
DELROY: And then they order
2‐million dollars' worth
1406
00:59:54,559 --> 00:59:57,356
of booze.
1407
00:59:57,356 --> 00:59:59,318
Who the fuck orders
2‐million dollars' worth
1408
00:59:59,318 --> 01:00:01,615
of booze, dawg?
1409
01:00:01,615 --> 01:00:03,994
You know the duty on liquor
in the Bahamas?
1410
01:00:03,994 --> 01:00:06,542
45% of $2 million.
1411
01:00:06,542 --> 01:00:09,673
I was like...
1412
01:00:16,687 --> 01:00:18,356
‐ Okay, and just a couple
of remaining items.
1413
01:00:18,356 --> 01:00:20,402
‐ So then Billy took out
this loan
1414
01:00:20,402 --> 01:00:22,322
from someone named
Ezra Birnbaum.
1415
01:00:22,322 --> 01:00:25,245
‐ Please indicate here if
I look like a schmuck to you.
1416
01:00:25,245 --> 01:00:26,915
‐ I'm gonna say no.
1417
01:00:26,915 --> 01:00:30,171
POLLY: Ezra Birnbaum
gives a loan for $3 million.
1418
01:00:30,171 --> 01:00:34,514
The loan had a maximum
interest rate of 120%.
1419
01:00:34,514 --> 01:00:38,146
The interest on the loan
amounted to $600,000
1420
01:00:38,146 --> 01:00:40,025
in three months.
1421
01:00:40,025 --> 01:00:44,784
He needed to make a payment of
$1/2 million within 16 days.
1422
01:00:44,784 --> 01:00:47,205
‐ I‐‐I was a big boy.
I knew what I was getting into.
1423
01:00:47,205 --> 01:00:49,961
And, you know,
if I signed something
1424
01:00:49,961 --> 01:00:53,092
that doesn't make‐‐it doesn't
sound smart financially,
1425
01:00:53,092 --> 01:00:56,975
that's on me, and it's‐‐
no one made me do that.
1426
01:00:56,975 --> 01:01:01,443
DAVE: But about a week before
the festival was to take place,
1427
01:01:01,443 --> 01:01:05,241
attendees started receiving
this email.
1428
01:01:05,241 --> 01:01:08,331
The email said,
"This is a cashless event,
1429
01:01:08,331 --> 01:01:10,795
"and you'll be paying
for the festival
1430
01:01:10,795 --> 01:01:12,715
using a wristband."
1431
01:01:12,715 --> 01:01:14,552
You load the wristband
with money,
1432
01:01:14,552 --> 01:01:16,807
and then whenever
you wanna buy anything,
1433
01:01:16,807 --> 01:01:21,023
you scan the wristband and
it's debited from the account.
1434
01:01:21,023 --> 01:01:22,485
SETH: The directions
in the email
1435
01:01:22,485 --> 01:01:23,487
said you were required
1436
01:01:23,487 --> 01:01:24,948
to put something on it.
1437
01:01:24,948 --> 01:01:27,704
"We recommend
at least $300 per day."
1438
01:01:27,704 --> 01:01:30,668
People asked me,
"Are those red flags?"
1439
01:01:30,668 --> 01:01:32,463
And I thought, "I don't know.
1440
01:01:32,463 --> 01:01:34,426
I've never planned
a music event before."
1441
01:01:34,426 --> 01:01:36,805
DAVE: Whenever he's
doing a scam,
1442
01:01:36,805 --> 01:01:40,061
it kind of always gets in this,
like, realm of believability
1443
01:01:40,061 --> 01:01:43,444
because festivals do use
cashless wristbands.
1444
01:01:43,444 --> 01:01:46,450
MAN: Did the decision
to make the wristbands
1445
01:01:46,450 --> 01:01:48,829
and have people upload cash
have anything to do
1446
01:01:48,829 --> 01:01:51,417
with your loan
to Ezra Birnbaum?
1447
01:01:51,417 --> 01:01:54,674
‐ Uh...
1448
01:01:56,720 --> 01:01:58,181
DAVE: Our reporting found
1449
01:01:58,181 --> 01:02:02,690
that plan itself raised
about $2 million.
1450
01:02:09,954 --> 01:02:12,417
FELIX: Every day,
it was something new.
1451
01:02:12,417 --> 01:02:14,672
Everyone was very stressed out.
1452
01:02:14,672 --> 01:02:17,135
There were a lot of people
that weren't paid.
1453
01:02:17,135 --> 01:02:19,432
DIALLO: And I remember
one day in particular,
1454
01:02:19,432 --> 01:02:21,603
we were out there working,
and all of the sudden,
1455
01:02:21,603 --> 01:02:23,440
I see a cop show up
and they're shutting down
1456
01:02:23,440 --> 01:02:25,276
the job site.
1457
01:02:25,276 --> 01:02:27,782
Why? Because these guys aren't
paying national insurance.
1458
01:02:27,782 --> 01:02:30,370
[dramatic music]
1459
01:02:30,370 --> 01:02:33,292
FELIX: A week before
the festival,
1460
01:02:33,292 --> 01:02:36,883
everyone seems to know that
this is not going to happen.
1461
01:02:36,883 --> 01:02:38,554
‐ Seven days in advance,
1462
01:02:38,554 --> 01:02:40,139
we knew that we didn't
have enough accommodations
1463
01:02:40,139 --> 01:02:43,104
for guests, and now
the slippery slope begins.
1464
01:02:43,104 --> 01:02:45,776
♪ ♪
1465
01:02:45,776 --> 01:02:47,697
AVA: The contractor was
begging for more time,
1466
01:02:47,697 --> 01:02:49,324
and they were like, "No.
There's no more time."
1467
01:02:49,324 --> 01:02:51,036
DANIEL: And you don't have
radio communication.
1468
01:02:51,036 --> 01:02:52,999
Why? Because the guy didn't
pay the customs bill.
1469
01:02:52,999 --> 01:02:55,003
♪ ♪
1470
01:02:55,003 --> 01:02:57,132
OREN: The FuckJerry team
was still posting stuff.
1471
01:02:57,132 --> 01:02:58,510
I could say, "I'm scared."
1472
01:02:58,510 --> 01:02:59,971
I could say,
"This is dangerous."
1473
01:02:59,971 --> 01:03:01,600
It won't change anything
1474
01:03:01,600 --> 01:03:04,564
'cause the festival
has to happen.
1475
01:03:04,564 --> 01:03:06,275
FELIX: It was chaos.
At the end, I was like,
1476
01:03:06,275 --> 01:03:07,653
"This shit ain't happening.
1477
01:03:07,653 --> 01:03:09,574
I'm getting a flight
out of here."
1478
01:03:09,574 --> 01:03:10,993
NICK: People started
to have breakdowns.
1479
01:03:10,993 --> 01:03:12,747
People started to have
panic attacks.
1480
01:03:12,747 --> 01:03:14,626
‐ No idea what they were doing.
‐ It was a shitshow.
1481
01:03:14,626 --> 01:03:18,842
‐ Just chaos and anarchy.
1482
01:03:18,842 --> 01:03:24,520
FELIX: The night before,
we worked through the night.
1483
01:03:24,520 --> 01:03:26,608
We were driving back
to the house.
1484
01:03:26,608 --> 01:03:28,946
It's, like, 3:00 a.m.
at this point
1485
01:03:28,946 --> 01:03:30,908
and it starts to rain,
and we're like, "Okay.
1486
01:03:30,908 --> 01:03:32,995
It might just be light rain."
And then...
1487
01:03:32,995 --> 01:03:34,540
♪ ♪
1488
01:03:34,540 --> 01:03:38,799
NICK: And it started
monsooning.
1489
01:03:38,799 --> 01:03:41,429
We all started crying
of laughter.
1490
01:03:41,429 --> 01:03:42,932
It was, like, hours before
the first people
1491
01:03:42,932 --> 01:03:44,769
were supposed to get here.
1492
01:03:44,769 --> 01:03:46,773
‐ And then thunder
and then the lights go out
1493
01:03:46,773 --> 01:03:48,777
and the roads look like
they're flooded.
1494
01:03:48,777 --> 01:03:53,119
I thought to myself,
"This is an act of God."
1495
01:03:53,119 --> 01:03:58,045
And, you know,
it was kind of like...
1496
01:03:58,045 --> 01:04:00,133
‐ That's it.
That's‐‐that's it.
1497
01:04:00,133 --> 01:04:02,638
It's two hours from now.
We're fucked.
1498
01:04:02,638 --> 01:04:05,728
♪ ♪
1499
01:04:05,728 --> 01:04:08,734
[alarm blares]
1500
01:04:11,489 --> 01:04:14,495
[eerie music]
1501
01:04:14,495 --> 01:04:16,123
♪ ♪
1502
01:04:16,123 --> 01:04:18,587
DAVE: Before Fyre Festival,
1503
01:04:18,587 --> 01:04:22,553
there was definitely some
disastrous festivals.
1504
01:04:22,553 --> 01:04:24,264
[crowd shouting]
1505
01:04:24,264 --> 01:04:27,730
The Hells Angels stabbing
someone at Altamont Speedway
1506
01:04:27,730 --> 01:04:30,109
with the Rolling Stones.
1507
01:04:30,109 --> 01:04:32,907
MAN: Everybody, just cool out!
1508
01:04:35,746 --> 01:04:37,917
DAVE: And then Woodstock 1999,
1509
01:04:37,917 --> 01:04:43,052
it was almost like
this apocalyptic event.
1510
01:04:43,052 --> 01:04:45,891
Whenever a festival fails,
it's something about it
1511
01:04:45,891 --> 01:04:48,730
that really fascinates people.
1512
01:04:48,730 --> 01:04:51,235
So fast‐forward to today.
1513
01:04:51,235 --> 01:04:53,740
We are at high alert.
1514
01:04:53,740 --> 01:04:55,619
[alarm blaring]
1515
01:04:55,619 --> 01:04:56,996
We didn't know
what was gonna happen.
1516
01:04:56,996 --> 01:05:00,002
We just knew we had to tune in.
1517
01:05:00,002 --> 01:05:03,760
So I basically set up
a little mini war room.
1518
01:05:03,760 --> 01:05:06,766
‐ We are at DEFCON 1.
MAN: DEFCON 1.
1519
01:05:06,766 --> 01:05:08,812
‐ Well, okay, so the war room
was at my house.
1520
01:05:08,812 --> 01:05:11,442
It was just me, but I had
the computer up.
1521
01:05:11,442 --> 01:05:13,864
I was watching different
Twitter feeds.
1522
01:05:13,864 --> 01:05:16,034
Anybody who was gonna
go to Fyre Fest,
1523
01:05:16,034 --> 01:05:17,913
I was following them.
1524
01:05:17,913 --> 01:05:21,796
‐ It is Thursday, officially
the day of my flight to Fyre.
1525
01:05:21,796 --> 01:05:25,344
‐ We're about to go
to Fyre Festival.
1526
01:05:25,344 --> 01:05:27,098
CC: So this Fyre Festival,
right,
1527
01:05:27,098 --> 01:05:29,394
it's like history
in the making.
1528
01:05:29,394 --> 01:05:31,774
It's gonna be interesting
one way or another.
1529
01:05:31,774 --> 01:05:35,991
‐ Going to the Bahamas.
Wow.
1530
01:05:35,991 --> 01:05:39,457
SETH: We got an email Thursday
on morning that said
1531
01:05:39,457 --> 01:05:41,335
they were still putting
things together
1532
01:05:41,335 --> 01:05:43,005
so you might see some trucks,
1533
01:05:43,005 --> 01:05:45,427
you might see some people
moving some stuff around,
1534
01:05:45,427 --> 01:05:47,514
and just kind of bear
with them.
1535
01:05:47,514 --> 01:05:50,938
We even joked and, like,
bought toilet paper
1536
01:05:50,938 --> 01:05:52,315
before we went and thought,
you know,
1537
01:05:52,315 --> 01:05:54,820
"This might end up being
currency."
1538
01:05:54,820 --> 01:05:57,660
And then while we were
waiting in the airport,
1539
01:05:57,660 --> 01:06:00,331
we saw that Blink 182 had
tweeted out
1540
01:06:00,331 --> 01:06:03,087
that they were not gonna play.
1541
01:06:03,087 --> 01:06:07,345
"Well, one band has backed out,
but that's just one band."
1542
01:06:07,345 --> 01:06:10,894
Everything was gonna be fine,
right?
1543
01:06:10,894 --> 01:06:14,025
AUSTIN: [sighs] I'm saying
my prayers right now.
1544
01:06:14,025 --> 01:06:17,323
Could be amazing.
Could be a disaster.
1545
01:06:17,323 --> 01:06:20,622
STEWARD: And your seats
in their upright positions.
1546
01:06:20,622 --> 01:06:22,166
Thank you very much.
1547
01:06:22,166 --> 01:06:25,882
‐ All right, we are here
in the "private jet."
1548
01:06:25,882 --> 01:06:27,553
GIRL: [laughs]
1549
01:06:27,553 --> 01:06:30,600
‐ It's actually worse than,
like, really, like,
1550
01:06:30,600 --> 01:06:33,732
being, like, low,
low economy class.
1551
01:06:33,732 --> 01:06:35,736
[awkward music]
1552
01:06:35,736 --> 01:06:37,823
♪ ♪
1553
01:06:37,823 --> 01:06:39,785
AUSTIN: There were some people
already on the island,
1554
01:06:39,785 --> 01:06:42,875
including a couple
of our friends.
1555
01:06:42,875 --> 01:06:45,422
But our friends were redirected
to another place on the island,
1556
01:06:45,422 --> 01:06:48,052
which was one of
the nicer parts.
1557
01:06:48,052 --> 01:06:50,766
DANIEL: They decided that
they would ship
1558
01:06:50,766 --> 01:06:52,728
all their first three planes
1559
01:06:52,728 --> 01:06:55,776
to somebody else's resort.
1560
01:06:55,776 --> 01:06:59,366
‐ Okay, so we got
the three cowboys in a row.
1561
01:06:59,366 --> 01:07:01,244
OREN: I went down
to the Bahamas
1562
01:07:01,244 --> 01:07:03,207
with the FuckJerry guys.
1563
01:07:03,207 --> 01:07:07,090
We're at that side party that
they threw everyone to.
1564
01:07:07,090 --> 01:07:09,219
This is weird.
1565
01:07:09,219 --> 01:07:12,726
This already seemed
like a nosedive.
1566
01:07:12,726 --> 01:07:15,356
You could tell everyone's like,
"All right.
1567
01:07:15,356 --> 01:07:17,820
Could we go do the thing,
like, now?"
1568
01:07:17,820 --> 01:07:21,702
Planes are landing
and people are showing up.
1569
01:07:21,702 --> 01:07:23,372
‐ We're here!
1570
01:07:23,372 --> 01:07:25,919
[excited chatter]
1571
01:07:25,919 --> 01:07:29,552
AUSTIN: We were all packed into
the yellow school bus.
1572
01:07:29,552 --> 01:07:33,643
SETH: So a maybe 10‐
or 15‐minute drive,
1573
01:07:33,643 --> 01:07:37,316
and right as soon as you get
to the entrance...
1574
01:07:37,316 --> 01:07:40,406
WOMAN: [sobs] Oh, God.
MAN: Oh, my God.
1575
01:07:40,406 --> 01:07:42,619
WOMAN: Oh...
1576
01:07:42,619 --> 01:07:44,707
Oh, God.
1577
01:07:44,707 --> 01:07:46,376
AUSTIN: A girl next
to me on the bus
1578
01:07:46,376 --> 01:07:47,713
started bawling and crying.
1579
01:07:47,713 --> 01:07:49,925
WOMAN: [crying] Turn around.
1580
01:07:49,925 --> 01:07:51,386
MAN: There's no bed
in that tent.
1581
01:07:51,386 --> 01:07:53,600
There's no beds in the tents.
1582
01:07:53,600 --> 01:07:55,854
WOMAN: Amber was like,
"This isn't funny!"
1583
01:07:55,854 --> 01:07:57,524
[chatter]
1584
01:07:57,524 --> 01:08:01,657
SETH: It was just gravel,
mattresses stacked up
1585
01:08:01,657 --> 01:08:03,368
along the road.
1586
01:08:03,368 --> 01:08:07,586
MAN: That's an air mattress.
I see an air mattress.
1587
01:08:07,586 --> 01:08:09,673
AUSTIN: I mean,
this is just crazy.
1588
01:08:09,673 --> 01:08:11,511
There's, like, 50 tents
that are ready,
1589
01:08:11,511 --> 01:08:14,057
and all the rest aren't.
1590
01:08:14,057 --> 01:08:15,519
SETH: There was plenty
of liquor.
1591
01:08:15,519 --> 01:08:17,230
There were just pallets
of liquor bottles
1592
01:08:17,230 --> 01:08:20,236
sitting next to kiosks that
said "bar."
1593
01:08:20,236 --> 01:08:23,116
‐ What's happening?
There's no water over there.
1594
01:08:23,116 --> 01:08:26,039
Oh, Jesus.
1595
01:08:26,039 --> 01:08:28,252
Maybe we all get
to burn it down at the end?
1596
01:08:28,252 --> 01:08:31,258
[laughs] We just burned all
of our money.
1597
01:08:31,258 --> 01:08:34,807
SETH: This is not what we
signed up for.
1598
01:08:34,807 --> 01:08:40,359
OREN: The first thing I saw
was, "These are FEMA tents.
1599
01:08:40,359 --> 01:08:45,244
What have I done?"
My child is like Satan.
1600
01:08:45,244 --> 01:08:50,045
This is such a disaster,
but I heard that
1601
01:08:50,045 --> 01:08:52,593
some influencers
actually got villas.
1602
01:08:52,593 --> 01:08:53,886
Like, mansions.
1603
01:08:53,886 --> 01:08:56,182
‐ Look at this kitchen!
1604
01:08:56,182 --> 01:08:59,272
We actually did have a villa.
1605
01:08:59,272 --> 01:09:01,318
We felt real bad.
1606
01:09:01,318 --> 01:09:04,157
[dance music]
1607
01:09:04,157 --> 01:09:06,954
[laughs]
1608
01:09:06,954 --> 01:09:09,960
[tense hip‐hop beats]
1609
01:09:09,960 --> 01:09:11,422
AUSTIN: I hate you for telling
me to come here.
1610
01:09:11,422 --> 01:09:12,924
‐ [laughing] It wasn't me.
It was you.
1611
01:09:12,924 --> 01:09:14,218
AUSTIN: I hate you. I hate you.
1612
01:09:14,218 --> 01:09:17,684
♪ ♪
1613
01:09:17,684 --> 01:09:20,064
People were freaking out.
1614
01:09:20,064 --> 01:09:21,817
No one had their room.
1615
01:09:21,817 --> 01:09:24,698
No one knew where
their bags were.
1616
01:09:24,698 --> 01:09:26,452
SETH: There were just
lines forming
1617
01:09:26,452 --> 01:09:31,002
in front of the blue house,
so we got in line.
1618
01:09:31,002 --> 01:09:32,923
NICK: So I went out there
with my laptop.
1619
01:09:32,923 --> 01:09:35,887
There was a line of, like,
600 people in front of me.
1620
01:09:35,887 --> 01:09:38,476
And I just, one by one, just
started plugging away.
1621
01:09:38,476 --> 01:09:40,020
You know, tent by tent,
tent by tent.
1622
01:09:40,020 --> 01:09:41,774
And we started‐‐we had
a system going.
1623
01:09:41,774 --> 01:09:45,197
We got through maybe
400 people,
1624
01:09:45,197 --> 01:09:47,326
but then Billy stood up
on that table
1625
01:09:47,326 --> 01:09:49,873
and he decided to undo
everything that I had done.
1626
01:09:52,294 --> 01:09:55,760
SETH: And he kind of just said,
"Go find a tent."
1627
01:09:55,760 --> 01:09:58,766
[overlapping chatter]
1628
01:10:00,102 --> 01:10:03,358
FELIX: And everyone's
just running.
1629
01:10:03,358 --> 01:10:06,907
NICK: It was just this mad dash
to claim your tent.
1630
01:10:06,907 --> 01:10:08,745
MAN: Shit.
1631
01:10:08,745 --> 01:10:10,832
AUSTIN: It was definitely
a state of panic.
1632
01:10:10,832 --> 01:10:12,502
MAN: They're just telling
everyone it's a free‐for‐all,
1633
01:10:12,502 --> 01:10:14,005
to just find an empty tent
and grab it,
1634
01:10:14,005 --> 01:10:15,967
so this whole place
is pretty fucked.
1635
01:10:15,967 --> 01:10:19,683
‐ Things could go terribly,
terribly wrong at this point.
1636
01:10:19,683 --> 01:10:21,352
‐ It's about to be pitch
black out here.
1637
01:10:21,352 --> 01:10:23,441
‐ People are panicking.
‐ People are panicking.
1638
01:10:23,441 --> 01:10:26,989
Like, tripping out.
‐ Okay.
1639
01:10:26,989 --> 01:10:29,620
‐ We have 250 houses rented
for millions of dollars
1640
01:10:29,620 --> 01:10:32,626
with paper receipts
and pictures of every house.
1641
01:10:32,626 --> 01:10:35,047
MAN: Why didn't your guests get
to those houses
1642
01:10:35,047 --> 01:10:37,259
that you rented?
1643
01:10:37,259 --> 01:10:40,182
♪ ♪
1644
01:10:40,182 --> 01:10:43,021
‐ We had a box
of physical keys,
1645
01:10:43,021 --> 01:10:45,527
cars to take people there,
1646
01:10:45,527 --> 01:10:47,404
and maps
for every single house,
1647
01:10:47,404 --> 01:10:51,622
and the box of keys‐‐
unfortunately, it went missing.
1648
01:10:51,622 --> 01:10:54,127
MAN: You lost a box of keys
to two‐million dollars' worth
1649
01:10:54,127 --> 01:10:56,507
of houses?
‐ Mm‐hmm.
1650
01:10:56,507 --> 01:10:59,387
MAN: So why didn't you tell
that to the guests?
1651
01:11:03,311 --> 01:11:05,315
[awkward music]
1652
01:11:05,315 --> 01:11:09,407
♪ ♪
1653
01:11:09,407 --> 01:11:11,912
DAVE: After Blink 182
dropped out,
1654
01:11:11,912 --> 01:11:14,333
a lot of the bands just never
got on the plane
1655
01:11:14,333 --> 01:11:18,885
because they could sense it was
a smoldering heap.
1656
01:11:18,885 --> 01:11:20,387
AUSTIN: This is, like,
five or six hours later,
1657
01:11:20,387 --> 01:11:21,724
we still don't have
our luggage.
1658
01:11:21,724 --> 01:11:23,978
‐ What the fuck are
we gonna do?
1659
01:11:23,978 --> 01:11:26,775
SETH: And that's when we ended
up at that shipping container
1660
01:11:26,775 --> 01:11:29,781
where they were throwing
luggage out,
1661
01:11:29,781 --> 01:11:33,623
like the white‐glove concierge
service that they promised.
1662
01:11:33,623 --> 01:11:36,002
AUSTIN: There was absolutely
zero organization.
1663
01:11:36,002 --> 01:11:38,758
NICK: People had to
literally fight through
1664
01:11:38,758 --> 01:11:40,553
and try to find their bags.
1665
01:11:40,553 --> 01:11:43,684
That is the worst thing
you could have possibly done.
1666
01:11:43,684 --> 01:11:47,484
AUSTIN: People are
carrying mattresses.
1667
01:11:47,484 --> 01:11:51,074
SETH: So I tweet out,
"Look at this.
1668
01:11:51,074 --> 01:11:52,869
"Do you see these lockers?
1669
01:11:52,869 --> 01:11:56,919
"Do you see
the luxury food court?
1670
01:11:56,919 --> 01:11:59,967
Do you see this luxury
cheese sandwich?"
1671
01:11:59,967 --> 01:12:02,054
CALVIN: At the same time,
1672
01:12:02,054 --> 01:12:05,018
Billy's lawyers were issuing
cease and desist orders
1673
01:12:05,018 --> 01:12:09,193
to anyone that's actively
posting negative comments.
1674
01:12:09,193 --> 01:12:11,615
BEN: They were threatening,
"We're gonna sue you."
1675
01:12:11,615 --> 01:12:14,328
It wasn't just rich kids
trapped on an island to me.
1676
01:12:14,328 --> 01:12:16,875
At that point, it was also
a health concern
1677
01:12:16,875 --> 01:12:19,297
that there were people
literally trapped on an island.
1678
01:12:19,297 --> 01:12:22,303
AUSTIN: This shit is
a fucking disaster.
1679
01:12:22,303 --> 01:12:25,935
My immediate reaction was,
"We need to get out of here."
1680
01:12:25,935 --> 01:12:27,772
Like, #RescueMission,
1681
01:12:27,772 --> 01:12:29,901
um...
1682
01:12:29,901 --> 01:12:32,657
♪ ♪
1683
01:12:32,657 --> 01:12:35,455
AVA: There was just, like,
a run on the airports.
1684
01:12:35,455 --> 01:12:36,915
It was incredibly nightmarish
1685
01:12:36,915 --> 01:12:38,209
because they had to deal
with persons
1686
01:12:38,209 --> 01:12:40,380
who were high out of your mind.
1687
01:12:40,380 --> 01:12:44,848
Very rowdy...
‐ 145! Whoo!
1688
01:12:44,848 --> 01:12:49,398
ALL: ♪ Happy birthday to you ♪
1689
01:12:49,398 --> 01:12:51,027
SETH: They had been drinking
all day.
1690
01:12:51,027 --> 01:12:53,114
There was a guy
putting baby oil
1691
01:12:53,114 --> 01:12:55,410
on his completely
sunburned body
1692
01:12:55,410 --> 01:12:57,373
just hammered at, like,
11:30 at night,
1693
01:12:57,373 --> 01:12:59,461
and we're just sitting
there like,
1694
01:12:59,461 --> 01:13:03,761
"When do we get off
this island?"
1695
01:13:03,761 --> 01:13:05,556
‐ Mind you, at this point,
everyone's starting
1696
01:13:05,556 --> 01:13:08,186
to get antsy, grumpy,
hungry, thirsty.
1697
01:13:08,186 --> 01:13:10,315
SETH: One guy passed out,
1698
01:13:10,315 --> 01:13:12,027
and they had to take him
to the hospital.
1699
01:13:12,027 --> 01:13:13,823
AUSTIN: People were starting
to yell and scream.
1700
01:13:13,823 --> 01:13:15,910
They brought, like,
police from the island
1701
01:13:15,910 --> 01:13:17,956
into the room
to calm people down.
1702
01:13:17,956 --> 01:13:19,626
MAN: When do we get
our money back?
1703
01:13:19,626 --> 01:13:22,256
AUSTIN: Finally, we hear
a plane is actually coming.
1704
01:13:22,256 --> 01:13:25,805
‐ We made it!
‐ We made it!
1705
01:13:25,805 --> 01:13:27,934
SETH: We get on the plane
1706
01:13:27,934 --> 01:13:29,938
and the pilot does
the headcount,
1707
01:13:29,938 --> 01:13:31,775
and it doesn't match up
with the manifest.
1708
01:13:31,775 --> 01:13:34,196
‐ We need to pay attention.
He's gonna be calling names.
1709
01:13:34,196 --> 01:13:36,493
AUSTIN: The U. S. wouldn't
let us come back
1710
01:13:36,493 --> 01:13:40,793
because we had 111 names
and 112 people on the flight.
1711
01:13:40,793 --> 01:13:42,672
SETH: So he's making
everybody wake up
1712
01:13:42,672 --> 01:13:45,511
and get off the plane.
1713
01:13:45,511 --> 01:13:47,974
‐ We are officially off
the plane.
1714
01:13:47,974 --> 01:13:49,769
[bossa nova music]
1715
01:13:49,769 --> 01:13:53,109
♪ ♪
1716
01:13:53,109 --> 01:13:57,702
So far, heading to be
the worst 24 hours of my life.
1717
01:13:57,702 --> 01:13:59,163
SETH: We get back on the plane.
1718
01:13:59,163 --> 01:14:03,129
‐ 4:51 a. m.,
still sitting here.
1719
01:14:03,129 --> 01:14:05,050
SETH: And then the pilot
comes back.
1720
01:14:05,050 --> 01:14:07,346
‐ Ladies and gentlemen,
I got some bad news.
1721
01:14:07,346 --> 01:14:11,354
SETH: Due to FAA regulations,
that crew has to leave.
1722
01:14:11,354 --> 01:14:16,280
They've been on for too long.
MAN: Let us go home.
1723
01:14:16,280 --> 01:14:19,411
AUSTIN: We go back
into the waiting room.
1724
01:14:19,411 --> 01:14:21,542
SETH: And they lock the doors.
1725
01:14:21,542 --> 01:14:23,546
‐ We couldn't have anyone going
out of the air side,
1726
01:14:23,546 --> 01:14:26,426
light up a cigarette,
a fuel truck explodes.
1727
01:14:26,426 --> 01:14:28,263
Then we have a bigger issue.
1728
01:14:28,263 --> 01:14:29,933
STEWARD: Please take your seat
and fasten your seatbelts.
1729
01:14:29,933 --> 01:14:32,229
[cheers and applause]
1730
01:14:32,229 --> 01:14:34,191
[engine roars]
1731
01:14:34,191 --> 01:14:36,237
SETH: On the plane,
I got an email that said,
1732
01:14:36,237 --> 01:14:38,701
"We got off to a rough start
on day one.
1733
01:14:38,701 --> 01:14:41,540
But day two's gonna be, you
know, awesome."
1734
01:14:41,540 --> 01:14:43,460
‐ Crazy.
1735
01:14:43,460 --> 01:14:46,048
JAKE: And then things
just blew up.
1736
01:14:46,048 --> 01:14:48,386
‐ Nightmare in paradise.
There was no music.
1737
01:14:48,386 --> 01:14:50,307
REPORTER: They were put into
disaster relief tents.
1738
01:14:50,307 --> 01:14:52,352
REPORTER: Slice of cheese
on bread.
1739
01:14:52,352 --> 01:14:54,941
‐ For 48 hours, it was the
number one trending story
1740
01:14:54,941 --> 01:14:56,695
on the news.
1741
01:14:56,695 --> 01:14:58,574
JIA: The media loves to write
about millennials
1742
01:14:58,574 --> 01:15:01,913
that are really rich,
really white, spoiled,
1743
01:15:01,913 --> 01:15:03,792
so when you have all of them
stuck on an island
1744
01:15:03,792 --> 01:15:05,630
having a shit fit,
1745
01:15:05,630 --> 01:15:07,425
people were gleeful.
1746
01:15:07,425 --> 01:15:10,138
‐ Other events that Kendall
Jenner has been promoting:
1747
01:15:10,138 --> 01:15:13,102
the Mount Etna
Active Volcano Rave.
1748
01:15:13,102 --> 01:15:15,775
JIA: You know, this, like,
tsunami of schadenfreude.
1749
01:15:15,775 --> 01:15:17,612
REPORTER: Some people are
calling it
1750
01:15:17,612 --> 01:15:19,532
rich people's problems.
1751
01:15:19,532 --> 01:15:22,412
JIA: It's like, "Inject it
directly into my veins.
1752
01:15:22,412 --> 01:15:25,210
"I want nothing but this
1753
01:15:25,210 --> 01:15:26,880
until the supply runs dry."
1754
01:15:26,880 --> 01:15:28,634
CONAN: What do you think
of the Fyre Festival?
1755
01:15:28,634 --> 01:15:30,220
DAVE MATTHEWS: One of the
greatest things
1756
01:15:30,220 --> 01:15:31,515
that's ever happened.
I mean, it's terrible.
1757
01:15:31,515 --> 01:15:33,267
I mean, I know it's terrible.
1758
01:15:33,267 --> 01:15:35,230
WOMAN: We had no electricity.
There was no showers.
1759
01:15:35,230 --> 01:15:36,608
There was no bathrooms.
There's no, like,
1760
01:15:36,608 --> 01:15:38,361
running water.
1761
01:15:38,361 --> 01:15:40,825
‐ Man, white people love
camping unless it's a surprise.
1762
01:15:40,825 --> 01:15:43,706
[laughter]
1763
01:15:43,706 --> 01:15:45,626
‐ Our firm started getting
messages
1764
01:15:45,626 --> 01:15:47,379
from people who were there.
1765
01:15:47,379 --> 01:15:51,345
Images, screengrabs,
audio, video.
1766
01:15:51,345 --> 01:15:54,351
And it invoked these images
of "The Hunger Games"
1767
01:15:54,351 --> 01:15:56,063
or "Lord of the Flies."
1768
01:15:56,063 --> 01:15:57,942
‐ Release the monster!
1769
01:15:57,942 --> 01:16:01,031
‐ And it was like, you know,
"Holy shit. This is serious."
1770
01:16:01,031 --> 01:16:03,704
I called all the associates
into the office.
1771
01:16:03,704 --> 01:16:05,373
I said, "We're drafting
a complaint."
1772
01:16:05,373 --> 01:16:08,171
And we actually filed
on a Sunday night.
1773
01:16:08,171 --> 01:16:10,926
REPORTER: The failed
Fyre Festival has been hit
1774
01:16:10,926 --> 01:16:15,436
with a $100 million lawsuit.
1775
01:16:15,436 --> 01:16:17,774
BEN: We asserted
$100 million damages,
1776
01:16:17,774 --> 01:16:20,069
which is a large number.
1777
01:16:20,069 --> 01:16:23,494
It was my view that he should
basically pay back
1778
01:16:23,494 --> 01:16:26,081
everything that the company
could've been worth
1779
01:16:26,081 --> 01:16:29,254
to his victims.
1780
01:16:29,254 --> 01:16:31,383
CALVIN: While the Fyre Festival
was gone,
1781
01:16:31,383 --> 01:16:33,597
Billy still had the Fyre app,
1782
01:16:33,597 --> 01:16:35,726
which was a talent‐booking app,
and, you know,
1783
01:16:35,726 --> 01:16:38,732
a number of employees that were
still working on it.
1784
01:16:38,732 --> 01:16:40,611
And there was this letter
where the employees
1785
01:16:40,611 --> 01:16:44,702
of the Fyre app were seeking
to separate themselves
1786
01:16:44,702 --> 01:16:46,498
from the festival.
1787
01:16:46,498 --> 01:16:50,213
‐ The first demand they made
was that Billy fire Grant.
1788
01:16:50,213 --> 01:16:53,261
"Grant was abusive,"
they were saying.
1789
01:16:53,261 --> 01:16:56,685
You know, "Grant caused a lot
of these problems."
1790
01:16:56,685 --> 01:17:00,526
CALVIN: And then someone had
recorded this internal call
1791
01:17:00,526 --> 01:17:03,322
between Billy and
the Fyre app employees
1792
01:17:03,322 --> 01:17:06,245
and then posted it
on Soundcloud.
1793
01:17:12,842 --> 01:17:14,177
CALVIN: Billy was still
representing
1794
01:17:14,177 --> 01:17:16,348
that this Comcast investment,
1795
01:17:16,348 --> 01:17:18,437
which I had effectively killed,
1796
01:17:18,437 --> 01:17:20,148
was still going
to be coming in.
1797
01:17:20,148 --> 01:17:22,653
DAVE: They started
expressing shock
1798
01:17:22,653 --> 01:17:26,118
that the Comcast investment
never really happened.
1799
01:17:31,003 --> 01:17:33,341
MAN: You told several employees
that "there was a $20 million
1800
01:17:33,341 --> 01:17:36,890
investment.
We're gonna be fine."
1801
01:17:36,890 --> 01:17:40,021
‐ I can't comment on that.
1802
01:17:40,021 --> 01:17:42,192
CALVIN: Not only had he
successfully conned
1803
01:17:42,192 --> 01:17:46,325
ticket holders, but he had also
successfully conned employees.
1804
01:17:46,325 --> 01:17:50,083
And instead of trying to figure
out how to make it right,
1805
01:17:50,083 --> 01:17:53,423
Billy decides that he's
now a movie producer.
1806
01:17:53,423 --> 01:17:58,600
♪ ♪
1807
01:17:58,600 --> 01:18:01,355
MICHAEL: I get a call,
and it's Billy McFarland.
1808
01:18:01,355 --> 01:18:05,447
I picked up just with, like,
a "hey, how's it going?"
1809
01:18:05,447 --> 01:18:08,411
Billy wanted to do
this "recovery documentary."
1810
01:18:08,411 --> 01:18:12,628
That's what he was calling it.
It sounded like a PR exercise.
1811
01:18:12,628 --> 01:18:15,968
He says, "Where are you?
Could you be here tonight?"
1812
01:18:15,968 --> 01:18:19,349
And he Venmos me $1,000 on
the spot to buy a flight.
1813
01:18:19,349 --> 01:18:21,395
♪ ♪
1814
01:18:21,395 --> 01:18:24,986
So I get to his penthouse
and the elevator opens up.
1815
01:18:24,986 --> 01:18:26,906
[shower running]
1816
01:18:26,906 --> 01:18:29,746
And about 45 minutes goes by,
and he's still in the shower.
1817
01:18:29,746 --> 01:18:31,458
[laughs]
1818
01:18:31,458 --> 01:18:34,464
[shower running]
1819
01:18:34,464 --> 01:18:37,343
♪ ♪
1820
01:18:37,343 --> 01:18:39,932
That...was interesting.
1821
01:18:39,932 --> 01:18:42,813
He was living in
this posh, clean penthouse,
1822
01:18:42,813 --> 01:18:45,778
removed from it all
by many layers of glass,
1823
01:18:45,778 --> 01:18:48,240
and he wanted to get
to the Bahamas
1824
01:18:48,240 --> 01:18:51,581
to try and recoup money
for investors.
1825
01:18:51,581 --> 01:18:53,209
As we're on our way to land,
1826
01:18:53,209 --> 01:18:54,962
the entire government
switches over
1827
01:18:54,962 --> 01:18:57,843
and comes out with a statement
pretty much barring Billy
1828
01:18:57,843 --> 01:19:00,432
and the Fyre Festival
for the rest of eternity.
1829
01:19:00,432 --> 01:19:02,937
Yeah.
1830
01:19:02,937 --> 01:19:06,026
[tense music]
1831
01:19:06,026 --> 01:19:08,615
‐ Uh, Delroy was gonna help us
get all of our merchandise‐‐
1832
01:19:08,615 --> 01:19:11,411
all of our T‐shirts
and sweatshirts and hats
1833
01:19:11,411 --> 01:19:12,748
out of Great Exuma,
1834
01:19:12,748 --> 01:19:15,086
but the customs has them
all locked down.
1835
01:19:15,086 --> 01:19:17,048
‐ They didn't pay
their customs duties,
1836
01:19:17,048 --> 01:19:20,681
so the Fyre Festival's
merchandise was seized.
1837
01:19:20,681 --> 01:19:22,935
‐ Robbing customs
was on the bullet list
1838
01:19:22,935 --> 01:19:26,066
of things that they
were planning to do.
1839
01:19:26,066 --> 01:19:28,362
I was just curious to see
how they were even gonna
1840
01:19:28,362 --> 01:19:30,617
possibly trick themselves
into thinking
1841
01:19:30,617 --> 01:19:32,997
they could pull that off.
1842
01:19:32,997 --> 01:19:36,838
MAN: You say that Billy tried
to get you to rob customs.
1843
01:19:36,838 --> 01:19:38,633
‐ Yeah, he tried.
1844
01:19:38,633 --> 01:19:41,263
BILLY: Did he pay you anything
for stealing the merch?
1845
01:19:41,263 --> 01:19:44,102
‐ Me ain't never stole
any merch.
1846
01:19:44,102 --> 01:19:46,566
[laughs]
1847
01:19:46,566 --> 01:19:48,486
JIMMY: Fyre Music Festival.
Did you hear about this mu‐‐
1848
01:19:48,486 --> 01:19:51,325
in the Bahamas?
[laughing] It was a disaster.
1849
01:19:51,325 --> 01:19:53,245
It was a big disaster.
The bands didn't show up.
1850
01:19:53,245 --> 01:19:54,582
Nothing was ready.
1851
01:19:54,582 --> 01:19:55,834
Now the organizers
are being sued
1852
01:19:55,834 --> 01:19:58,882
for $100 million.
[crowd gasps]
1853
01:19:58,882 --> 01:20:00,427
When asked how they're
gonna raise the money,
1854
01:20:00,427 --> 01:20:02,388
they said, "How about
a musical festival?"
1855
01:20:02,388 --> 01:20:04,810
[laughter]
1856
01:20:04,810 --> 01:20:08,400
MICHAEL: I wish it was a joke,
but after the Bahamas,
1857
01:20:08,400 --> 01:20:12,493
we went to Los Angeles.
Ja Rule was there.
1858
01:20:12,493 --> 01:20:14,580
Billy was there.
1859
01:20:20,258 --> 01:20:23,723
MICHAEL: We're talking just
a month after the disaster,
1860
01:20:23,723 --> 01:20:27,898
Fyre Festival 2018
was the goal.
1861
01:20:27,898 --> 01:20:29,735
CALVIN: When the thing
went belly up,
1862
01:20:29,735 --> 01:20:34,537
Ja Rule took absolutely
no accountability.
1863
01:20:34,537 --> 01:20:36,833
That's amazing to me.
1864
01:20:36,833 --> 01:20:40,882
But even though Ja Rule wasn't
sweating any repercussions,
1865
01:20:40,882 --> 01:20:43,638
Billy was gonna have
to deal with the FBI.
1866
01:20:51,361 --> 01:20:54,702
REPORTER: William McFarland,
who created and founded
1867
01:20:54,702 --> 01:20:56,622
Fyre Festival
with rapper Ja Rule,
1868
01:20:56,622 --> 01:20:58,960
arrested and charged
with wire fraud
1869
01:20:58,960 --> 01:21:02,300
by the FBI, Friday.
1870
01:21:02,300 --> 01:21:05,056
‐ The legal situation does not
involve any aspects
1871
01:21:05,056 --> 01:21:07,226
of the execution
of the festival.
1872
01:21:07,226 --> 01:21:09,147
BILLY: So financial dealings
have nothing to do
1873
01:21:09,147 --> 01:21:10,776
with the execution
of the festival?
1874
01:21:10,776 --> 01:21:12,654
‐ Any payments made to vendors,
team members,
1875
01:21:12,654 --> 01:21:15,702
are not in question in terms of
any legal proceedings, no.
1876
01:21:15,702 --> 01:21:17,831
[dark music]
1877
01:21:17,831 --> 01:21:19,960
♪ ♪
1878
01:21:19,960 --> 01:21:22,006
JAKE: I'm looking right now
at all of the details
1879
01:21:22,006 --> 01:21:25,722
that they're laid out
in their case against him.
1880
01:21:25,722 --> 01:21:28,394
"McFarland's fraud was
a deliberate plan
1881
01:21:28,394 --> 01:21:32,193
to deceive, motivated
by unadulterated greed."
1882
01:21:32,193 --> 01:21:33,905
OVERLAPPING VOICES: "Whenever
he needed more money,
1883
01:21:33,905 --> 01:21:36,326
he lied to investors."
"Lack of remorse."
1884
01:21:36,326 --> 01:21:37,538
COMPUTERIZED VOICE:
"He did not feel
1885
01:21:37,538 --> 01:21:39,332
that what he was
doing was wrong."
1886
01:21:39,332 --> 01:21:42,088
JAKE: "Throughout this scheme,
McFarland causes losses
1887
01:21:42,088 --> 01:21:45,554
"to at least 80
victim‐investors
1888
01:21:45,554 --> 01:21:49,269
totaling more
than $24 million."
1889
01:21:49,269 --> 01:21:54,279
‐ We didn't break the law in
the execution of the festival.
1890
01:21:54,279 --> 01:21:56,909
MAN: What were you
indicted for?
1891
01:21:56,909 --> 01:21:58,830
‐ Uh, I'm not gonna comment
on any criminal‐‐
1892
01:21:58,830 --> 01:22:01,586
ongoing criminal proceedings.
MAN: But you were indicted.
1893
01:22:01,586 --> 01:22:03,380
‐ I'm not‐‐I cannot comment
on any ongoing
1894
01:22:03,380 --> 01:22:05,510
criminal proceedings.
MAN: But there are
1895
01:22:05,510 --> 01:22:08,056
ongoing criminal proceedings?
‐ [stammers]
1896
01:22:08,056 --> 01:22:10,770
I can't comment on this.
1897
01:22:10,770 --> 01:22:12,900
BEN: He can come on
he didn't do it,
1898
01:22:12,900 --> 01:22:15,196
but he's signing documents
that say he did it.
1899
01:22:15,196 --> 01:22:18,285
And ultimately,
you had a guilty plea.
1900
01:22:18,285 --> 01:22:21,959
♪ ♪
1901
01:22:21,959 --> 01:22:24,882
MAN: Has anyone ever called you
a compulsive liar?
1902
01:22:24,882 --> 01:22:27,804
‐ I've been called a lot of
things since the festival.
1903
01:22:27,804 --> 01:22:32,230
MAN: So you don't believe you
have a compulsion
1904
01:22:32,230 --> 01:22:35,110
to augment the truth?
1905
01:22:35,110 --> 01:22:37,406
‐ It's like you're calling me
all these crazy things, man.
1906
01:22:37,406 --> 01:22:39,285
Like, show me one thing
that I said that's not true.
1907
01:22:39,285 --> 01:22:41,248
MAN: So you're not a liar?
‐ Show me one thing I said
1908
01:22:41,248 --> 01:22:44,337
that's not true today.
I'm ready.
1909
01:22:44,337 --> 01:22:46,717
I'll sit here and wait.
1910
01:22:46,717 --> 01:22:50,684
MAN: Okay. Magnises.
1911
01:22:50,684 --> 01:22:52,980
‐ We had over 10,000
paying customers.
1912
01:22:52,980 --> 01:22:55,735
‐ We have 100,000 customers
around the globe.
1913
01:22:55,735 --> 01:22:57,698
COMPUTERIZED VOICE: According
to former Magnises employees,
1914
01:22:57,698 --> 01:23:01,371
Magnises never had more than
4,000 to 5,000 members.
1915
01:23:01,371 --> 01:23:03,918
‐ We spent $30 million
to execute this festival.
1916
01:23:03,918 --> 01:23:05,797
COMPUTERIZED VOICE:
But that was not true.
1917
01:23:05,797 --> 01:23:07,593
‐ We had 250 houses rented.
COMPUTERIZED VOICE: Not true.
1918
01:23:07,593 --> 01:23:10,264
‐ I spent $5.9 million
of my own money.
1919
01:23:10,264 --> 01:23:12,018
COMPUTERIZED VOICE: Not true.
He lied to investors.
1920
01:23:12,018 --> 01:23:13,896
Defrauded.
Repeated misrepresentations.
1921
01:23:13,896 --> 01:23:15,399
Deliberate plan to deceive.
1922
01:23:15,399 --> 01:23:16,777
Fictitious and forged
documents.
1923
01:23:16,777 --> 01:23:18,448
A sham.
Betrayed and deceived
1924
01:23:18,448 --> 01:23:20,785
his investors, customers,
and employees.
1925
01:23:20,785 --> 01:23:24,417
♪ ♪
1926
01:23:24,417 --> 01:23:26,046
‐ Okay, I'm gonna take
a ten‐minute break
1927
01:23:26,046 --> 01:23:28,509
and I'll come back
and we'll continue.
1928
01:23:28,509 --> 01:23:30,472
MAN: Uh, what's
the ten‐minute break for?
1929
01:23:30,472 --> 01:23:32,601
To come up with that, or...
‐ No, I'm taking
1930
01:23:32,601 --> 01:23:36,817
a personal break.
MAN: Okay.
1931
01:23:36,817 --> 01:23:39,155
MARIA: I would not trust
a single word
1932
01:23:39,155 --> 01:23:41,326
that Billy says
about his own motivations
1933
01:23:41,326 --> 01:23:42,954
or about himself
1934
01:23:42,954 --> 01:23:47,213
simply because Billy McFarland
is a con artist.
1935
01:23:47,213 --> 01:23:49,050
I know all about them.
1936
01:23:49,050 --> 01:23:51,806
You know, I've researched them.
I know they ruin lives.
1937
01:23:51,806 --> 01:23:54,352
They look into your soul,
they see what you're missing,
1938
01:23:54,352 --> 01:23:56,691
and they take advantage
of that.
1939
01:23:56,691 --> 01:23:59,195
The most surprising thing
about con artists
1940
01:23:59,195 --> 01:24:04,163
is just how normal
and likable they are.
1941
01:24:04,163 --> 01:24:08,589
For a con artist, deception
is a constant practice.
1942
01:24:08,589 --> 01:24:10,677
A con artist would pass
a lie detector test
1943
01:24:10,677 --> 01:24:14,852
with flying colors because
there's no tension there.
1944
01:24:14,852 --> 01:24:17,566
To them, this is the truth.
1945
01:24:17,566 --> 01:24:19,110
They aren't delusional.
1946
01:24:19,110 --> 01:24:21,114
They're doing it
very deliberately.
1947
01:24:21,114 --> 01:24:24,747
Billy has been running
small cons his entire life.
1948
01:24:24,747 --> 01:24:26,667
♪ ♪
1949
01:24:26,667 --> 01:24:29,423
We're gonna be hearing
from him again.
1950
01:24:29,423 --> 01:24:31,677
All con artists end up
going back to conning.
1951
01:24:31,677 --> 01:24:34,600
♪ ♪
1952
01:24:34,600 --> 01:24:36,896
ANASTASIA: When me
and Billy met,
1953
01:24:36,896 --> 01:24:40,779
it was destiny for us, I guess.
1954
01:24:40,779 --> 01:24:44,995
It's like, it's love.
I don't know how to explain it.
1955
01:24:44,995 --> 01:24:46,791
Babe, what are you doing here?
1956
01:24:46,791 --> 01:24:49,003
‐ We're going on a little ride.
Come on. Get in.
1957
01:24:49,003 --> 01:24:51,299
‐ I never had this kind of
connection,
1958
01:24:51,299 --> 01:24:55,600
but he drew my attention
just with his energy.
1959
01:24:55,600 --> 01:24:59,148
MARIA: Con artists like Billy
are really personable.
1960
01:24:59,148 --> 01:25:03,616
They're fun and have just
extraordinary charm.
1961
01:25:03,616 --> 01:25:07,874
‐ But then I Googled him.
1962
01:25:07,874 --> 01:25:11,297
That's when I realized that he
was connected to Fyre Festival.
1963
01:25:11,297 --> 01:25:14,095
My mind, maybe my head,
was saying one thing,
1964
01:25:14,095 --> 01:25:16,642
but then I had
these feelings in my heart.
1965
01:25:16,642 --> 01:25:19,272
MARIA: These are people
who get people to trust them,
1966
01:25:19,272 --> 01:25:22,319
and they have an explanation
for everything.
1967
01:25:22,319 --> 01:25:25,075
ANASTASIA: He kind of
explained me that, you know,
1968
01:25:25,075 --> 01:25:29,501
at some point, I guess he lost
the sense of reality.
1969
01:25:29,501 --> 01:25:30,879
REPORTER: The biggest event
in decades.
1970
01:25:30,879 --> 01:25:32,006
REPORTER: Tech mogul,
Billy McFarland.
1971
01:25:32,006 --> 01:25:33,049
REPORTER: The next Zuckerberg.
1972
01:25:33,049 --> 01:25:35,972
[overlapping voices]
1973
01:25:35,972 --> 01:25:39,145
‐ [exhales, laughs] Sorry.
1974
01:25:39,145 --> 01:25:41,650
I think I'm shaking a little,
and that's getting...
1975
01:25:41,650 --> 01:25:43,069
[laughs]
1976
01:25:43,069 --> 01:25:45,491
[eerie music]
1977
01:25:45,491 --> 01:25:47,244
♪ ♪
1978
01:25:47,244 --> 01:25:50,000
CALVIN: After the festival,
Billy was out on bail
1979
01:25:50,000 --> 01:25:53,925
and still living a
larger‐than‐life lifestyle.
1980
01:25:53,925 --> 01:25:55,720
I remember walking past Billy,
1981
01:25:55,720 --> 01:25:56,847
and one of my friends
was with him.
1982
01:25:56,847 --> 01:25:58,643
I said, "What are you doing?"
1983
01:25:58,643 --> 01:26:01,314
He's like, "I don't know.
Billy's got a table up at PH‐D.
1984
01:26:01,314 --> 01:26:02,984
And I'm thinking, like,
"Wait a minute."
1985
01:26:02,984 --> 01:26:04,905
You got this guy
1986
01:26:04,905 --> 01:26:08,036
that's still out buying bottles
in nightclubs in Manhattan,
1987
01:26:08,036 --> 01:26:11,669
and he had his girlfriend
pay cash
1988
01:26:11,669 --> 01:26:13,213
to rent a Hamptons house.
1989
01:26:13,213 --> 01:26:15,258
They're hanging out in
Amagansett together.
1990
01:26:15,258 --> 01:26:17,346
How is he affording to do this?
1991
01:26:17,346 --> 01:26:19,058
♪ ♪
1992
01:26:19,058 --> 01:26:22,022
SETH: Around the middle
of December of 2017,
1993
01:26:22,022 --> 01:26:26,072
I got an email from
NYC VIP Access.
1994
01:26:26,072 --> 01:26:28,284
It was a guy named
Frank Tribble
1995
01:26:28,284 --> 01:26:30,540
offering Masters tickets.
1996
01:26:30,540 --> 01:26:32,919
My friends who had attended
Fyre Festival
1997
01:26:32,919 --> 01:26:35,758
got the same email,
and I kept getting them.
1998
01:26:35,758 --> 01:26:39,390
I got the Victoria's Secret,
the Met Gala, Burning Man.
1999
01:26:39,390 --> 01:26:42,062
CALVIN: You can't buy tickets
to the Met Gala.
2000
01:26:42,062 --> 01:26:43,816
I'd try.
2001
01:26:43,816 --> 01:26:45,820
You can't buy tickets to
Victoria's Secret fashion show.
2002
01:26:45,820 --> 01:26:47,699
I've really tried that.
2003
01:26:47,699 --> 01:26:50,705
These are things
that don't exist.
2004
01:26:50,705 --> 01:26:52,542
POLLY: If you've never been
out on bail before,
2005
01:26:52,542 --> 01:26:54,253
that's the time in your life
2006
01:26:54,253 --> 01:26:57,510
where you wanna be committing
the least number crimes.
2007
01:26:57,510 --> 01:27:00,558
SETH: I assumed Billy had
sold this email list.
2008
01:27:00,558 --> 01:27:02,562
Like, I didn't actually think
Billy was behind the scenes,
2009
01:27:02,562 --> 01:27:04,941
doing any of this.
2010
01:27:04,941 --> 01:27:06,570
So he was?
2011
01:27:15,253 --> 01:27:17,299
‐ [laughing]
2012
01:27:17,299 --> 01:27:20,723
[both laughing]
2013
01:27:20,723 --> 01:27:23,896
You cannot make this up.
2014
01:27:23,896 --> 01:27:28,614
‐ As it turns out,
NYC VIP was Billy.
2015
01:27:28,614 --> 01:27:31,829
JAKE: He's out on bail for
fraud and then he comes up
2016
01:27:31,829 --> 01:27:34,166
with another company
to defraud people.
2017
01:27:34,166 --> 01:27:36,379
This is really a return
to Billy's roots
2018
01:27:36,379 --> 01:27:38,383
when he built Magnises‐‐
it's promise people
2019
01:27:38,383 --> 01:27:42,349
exclusive access to events,
and here he is doing it again.
2020
01:27:42,349 --> 01:27:45,021
BEN: He's like a gambler
or an alcoholic,
2021
01:27:45,021 --> 01:27:48,654
where somebody keeps going back
to that negative behavior.
2022
01:27:48,654 --> 01:27:50,825
He keeps going back
to scamming people
2023
01:27:50,825 --> 01:27:54,331
like it's injected in his DNA.
2024
01:27:54,331 --> 01:27:59,885
JIA: In the millennial era,
scamming is the air we breathe.
2025
01:27:59,885 --> 01:28:01,972
BEN: There is, essentially,
a Fyre Festival going on
2026
01:28:01,972 --> 01:28:04,811
every day in the West Wing.
2027
01:28:04,811 --> 01:28:08,611
‐ It's basically the
Fyre Festival of budgets.
2028
01:28:08,611 --> 01:28:11,032
JIA: One of the safest ways
of making money in America
2029
01:28:11,032 --> 01:28:13,454
is to get really good
at exploiting people
2030
01:28:13,454 --> 01:28:15,165
and to treat everyone
like a mark.
2031
01:28:15,165 --> 01:28:19,424
You've got Anna Delvey,
the so‐called Soho Grifter
2032
01:28:19,424 --> 01:28:20,885
and Elizabeth Holmes,
2033
01:28:20,885 --> 01:28:23,097
the CEO and founder
of Theranos.
2034
01:28:23,097 --> 01:28:24,851
And then you have
Billy McFarland,
2035
01:28:24,851 --> 01:28:28,358
and all three of them coasted
for a really long time.
2036
01:28:28,358 --> 01:28:31,615
‐ I think Billy truly believed
that he'd get away with it.
2037
01:28:31,615 --> 01:28:33,661
POLLY: But the rules
still exist,
2038
01:28:33,661 --> 01:28:36,082
and he ended up facing
three more charges
2039
01:28:36,082 --> 01:28:37,961
for wire fraud, bank fraud,
2040
01:28:37,961 --> 01:28:40,549
and giving false statements
to a law enforcement officer.
2041
01:28:40,549 --> 01:28:47,104
♪ ♪
2042
01:28:47,730 --> 01:28:50,861
MAN: What does going to prison
look like for you?
2043
01:28:50,861 --> 01:28:54,953
♪ ♪
2044
01:28:54,953 --> 01:28:56,163
‐ I don't know.
2045
01:28:56,163 --> 01:28:58,084
I haven't really
gotten there yet.
2046
01:28:58,084 --> 01:29:04,848
♪ ♪
2047
01:29:05,265 --> 01:29:08,439
BEN: Billy had his bail
revoked, and he was sent
2048
01:29:08,439 --> 01:29:11,360
to jail to basically start
his prison sentence.
2049
01:29:13,532 --> 01:29:15,870
COMPUTERIZED VOICE:
"The United States of America
2050
01:29:15,870 --> 01:29:18,333
versus William McFarland,
defendant."
2051
01:29:18,333 --> 01:29:20,378
COMPUTERIZED VOICE:
"It is my conclusion
2052
01:29:20,378 --> 01:29:22,467
"that the defendant
is a serial fraudster
2053
01:29:22,467 --> 01:29:25,013
"and that to‐date,
his fraud, like a circle,
2054
01:29:25,013 --> 01:29:26,516
"has no end.
2055
01:29:26,516 --> 01:29:28,437
"Your choices, and yours
alone,
2056
01:29:28,437 --> 01:29:30,106
"are the reasons
for your sentence,
2057
01:29:30,106 --> 01:29:32,152
"which is six years in custody.
2058
01:29:32,152 --> 01:29:34,406
"There is an agreed‐upon
forfeiture
2059
01:29:34,406 --> 01:29:41,420
of $26,191,306.28."
2060
01:29:41,420 --> 01:29:44,719
JAKE: Billy has defrauded
people. He's harmed people.
2061
01:29:44,719 --> 01:29:46,473
People have really suffered.
2062
01:29:46,473 --> 01:29:48,477
But is six years in prison
2063
01:29:48,477 --> 01:29:50,815
actually enough
for what he's done?
2064
01:29:57,954 --> 01:30:02,295
‐ Um...
2065
01:30:02,295 --> 01:30:04,007
everyone.
2066
01:30:04,007 --> 01:30:06,596
[The Foundations'"Build Me Up Buttercup"]
2067
01:30:06,596 --> 01:30:08,349
CALVIN: We're living
in an era in which
2068
01:30:08,349 --> 01:30:12,190
you can convince millions
of people to do anything
2069
01:30:12,190 --> 01:30:14,988
just on marketing alone.
2070
01:30:14,988 --> 01:30:18,369
But in its wake,
it leaves real harm.
2071
01:30:25,008 --> 01:30:26,428
‐ ♪ Let me down ♪
DIALLO: They skated out
2072
01:30:26,428 --> 01:30:28,849
of town and left
everybody high and dry.
2073
01:30:28,849 --> 01:30:30,268
Can I curse on here?
MAN: Yeah, go ahead.
2074
01:30:30,268 --> 01:30:32,105
‐ He's a fuck‐shot.
He's a fuck‐shot.
2075
01:30:32,105 --> 01:30:33,567
It was a scam
from the beginning.
2076
01:30:33,567 --> 01:30:35,529
‐ ♪ I need you,
I need you ♪
2077
01:30:35,529 --> 01:30:37,658
BEN: Don't just focus on Billy.
There are people who helped
2078
01:30:37,658 --> 01:30:40,998
Billy commit fraud so that
they could make their money.
2079
01:30:40,998 --> 01:30:42,877
MAN: Yeah, that's
Billy and Grant,
2080
01:30:42,877 --> 01:30:44,839
our new EMTs.
2081
01:30:44,839 --> 01:30:47,970
EMILY: I heard that Grant
is now an EMT.
2082
01:30:47,970 --> 01:30:49,849
His favorite word was "urgent."
2083
01:30:49,849 --> 01:30:52,187
I had all‐caps "urgent"
in my subject lines
2084
01:30:52,187 --> 01:30:54,943
all the time, so now he
actually has urgent situations.
2085
01:31:03,634 --> 01:31:05,129
CALVIN: I have
very deep concerns
2086
01:31:05,129 --> 01:31:07,092
around the marketing
companies‐‐
2087
01:31:07,092 --> 01:31:09,973
anyone who kept promoting this
up until the very end.
2088
01:31:15,776 --> 01:31:17,613
COMPUTERIZED VOICE: "All
actions taken by Jerry Media
2089
01:31:17,613 --> 01:31:20,494
were done at the direction of
the Fyre Festival."
2090
01:31:20,494 --> 01:31:24,502
"Like the ticket holders,"
"we were also misled."
2091
01:31:24,502 --> 01:31:26,464
"Per our previous
correspondence,
2092
01:31:26,464 --> 01:31:30,138
Oren Aks
has misrepresented himself."
2093
01:31:30,138 --> 01:31:33,562
‐ Okay. [chuckles]
Well, fuck you guys.
2094
01:31:33,562 --> 01:31:34,602
[air horn blares]
2095
01:31:40,421 --> 01:31:41,703
OREN: I honestly can't believe
2096
01:31:41,703 --> 01:31:45,001
this documentary‐‐
there's two of them.
2097
01:31:53,100 --> 01:31:56,566
BEN: You kind of hope
they do the right thing.
2098
01:31:56,566 --> 01:31:58,027
You can hope all you want.
2099
01:31:58,027 --> 01:31:59,614
More frequently,
you have to sue.
2100
01:32:06,836 --> 01:32:08,840
‐ Motherfuckin' Ja Rule's
in the building!
2101
01:32:13,224 --> 01:32:15,061
JAKE: So Ja Rule decides to go
2102
01:32:15,061 --> 01:32:16,731
on this show called
"Drink Champs."
2103
01:32:16,731 --> 01:32:19,904
There's not a better place
to brag about your crimes
2104
01:32:19,904 --> 01:32:22,033
than a show where a bunch
of guys get drunk.
2105
01:32:22,033 --> 01:32:23,829
‐ People didn't really know
I had anything to do
2106
01:32:23,829 --> 01:32:25,958
with the festival until...
MAN: Until it went wrong.
2107
01:32:25,958 --> 01:32:27,545
That's the crazy part.
‐ Until it went wrong.
2108
01:32:27,545 --> 01:32:29,674
"Ja Rule's Festival!"
MAN: And then they‐‐yeah.
2109
01:32:29,674 --> 01:32:31,009
They're trying to blame
somebody.
2110
01:32:31,009 --> 01:32:32,387
[laughter]
‐ ♪ Ooh ♪
2111
01:32:32,387 --> 01:32:33,890
CALVIN: By the end of it,
he's like,
2112
01:32:33,890 --> 01:32:35,894
"Yeah, it was my vision
the whole time."
2113
01:32:35,894 --> 01:32:40,069
‐ It was my idea,
my vision, to do this.
2114
01:32:40,069 --> 01:32:43,075
‐ This whole thing is‐‐
is an incredible story
2115
01:32:43,075 --> 01:32:45,539
because now he's out trying
to do it all again
2116
01:32:45,539 --> 01:32:48,795
with Iconn, which is just
a re‐branded Fyre app.
2117
01:32:48,795 --> 01:32:50,549
JIA: It's just an app where you
can book rich people
2118
01:32:50,549 --> 01:32:54,097
to, you know, play your
birthday party or whatever.
2119
01:32:54,097 --> 01:32:57,730
‐ It's very different,
but it‐‐it's similar.
2120
01:33:03,295 --> 01:33:04,999
‐ ♪ I need you ♪
2121
01:33:08,794 --> 01:33:12,383
ANASTASIA: Jail sucks.
Don't go to jail.
2122
01:33:12,383 --> 01:33:14,806
He says in the letter,
like, uh...
2123
01:33:14,806 --> 01:33:17,143
[laughing] "I took
a shower in the sink."
2124
01:33:17,143 --> 01:33:20,233
It's also, like,
"Billy loves Anastasia."
2125
01:33:20,233 --> 01:33:22,738
Like, the drawings.
You see?
2126
01:33:26,286 --> 01:33:28,583
JAKE: Billy is now teaching
a class
2127
01:33:28,583 --> 01:33:32,215
on music entrepreneurship
to fellow inmates.
2128
01:33:32,215 --> 01:33:34,135
In a certain sense, I mean,
I guess you have to admire
2129
01:33:34,135 --> 01:33:35,806
the hustle.
2130
01:33:35,806 --> 01:33:39,312
‐ This is him calling.
Can I answer really quick?
2131
01:33:39,312 --> 01:33:43,572
OPERATOR: This call is from...
BILLY: William McFarland.
2132
01:33:43,572 --> 01:33:46,243
‐ Hey, babe.
‐ ♪ Ooh ♪
2133
01:33:46,243 --> 01:33:49,876
BEN: It's a great time
to be a con man in America.
2134
01:33:49,876 --> 01:33:52,631
‐ ♪ Why do you build me up ♪
‐ ♪ Build me up ♪
2135
01:33:52,631 --> 01:33:55,554
‐ ♪ Buttercup, ba... ♪
[music dies]
169744
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