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Tell us about your trip to America, Hans.
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Yeah, yeah. What did you saw there?
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CHILDREN:
Yeah, yeah. Tell us, Uncle Hans.
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- Quiet, children. Shh.
HANS: Ha, ha.
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What I saw in America.
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Well, first, the boat went into the harbor
to the dock...
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... where the passengers got off from.
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- Hans.
- Willie.
9
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Aunt Frida sends by you a present,
a Bavarian cheese.
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Bavarian cheese. Mm.
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HANS:
It's good, no?
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It's good, yes.
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[HORNS HONKING NEARBY]
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My, this America, it's such a busy place.
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Uh, you ought to see it in the rush hour.
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Hey, be careful.
17
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You're in a big town now.
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[SPEAKS IN GERMAN]
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All those automobiles,
so many rich people.
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They're not all rich,
most of them are just working guys.
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Working guys?
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With all those new automobiles?
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They're not all new,
some of them are a few years old.
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Well, here we are, Hans, my home.
25
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You live here?
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I find it convenient.
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Be my guest.
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[HANS WHISTLES]
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Ah. What conveniences they have here.
30
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Machines just to wash the poker chips.
31
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MAN:
Going up?
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Second floor.
Lamps, clamps, postage stamps...
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...roasters, coasters, electric toasters.
Watch your step.
34
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What's this?
All these people buying? What is?
35
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Uh, that's mass consumption.
36
00:03:05,532 --> 00:03:08,057
MAN: Third floor.
Clippers, nippers, bedroom slippers...
37
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...socks, clocks, bagels and locks.
Watch your step.
38
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Clippers, nippers, bedroom slippers,
all these things, what is this?
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00:03:19,112 --> 00:03:21,273
That's mass production.
40
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So why all this mass production?
41
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Uh, through mass production,
they can buy and sell cheaper.
42
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Why do they have to sell cheaper?
43
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WILLIE:
That's why.
44
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Mass production, mass consumption,
what is this?
45
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Well, you see, it's like this.
46
00:03:46,907 --> 00:03:49,375
Mass production's
created by the competitive market...
47
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...and a high volume and, uh, like that.
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I can see
this isn't getting through to you.
49
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Come on. I'll take you to a friend of mine.
He'll explain it to you.
50
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WILLIE: So you see, professor,
he'd like you to explain it to him.
51
00:04:12,933 --> 00:04:17,393
It would be a pleasure
to expound this economic phenomenon.
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Competition is the driving force
that compels a businessman...
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...to cut his costs
in order to attract the mass market.
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For example, the people on this page...
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...compete to sell things
to the people on that page.
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The competition between the people
on this page...
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...makes prices as low as possible
for the people on that page.
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Does that straighten you out?
59
00:04:41,862 --> 00:04:44,387
Oh, yeah. Sure, sure.
That straightens me out...
60
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...just like a pretzel.
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Herr, professor,
ich thought ich saw ein pussycat.
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Competition makes the businessman
try to sell his product...
63
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...for less than his rivals.
64
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To attract customers, a manufacturer
must reduce his profit margin on each sale.
65
00:05:33,814 --> 00:05:36,282
But he can only go so low...
66
00:05:36,450 --> 00:05:39,942
...he must then lower his costs.
Do you understand?
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- Yeah. You understand. Simple, isn't it?
- Yeah, yeah. I understand.
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Now, to continue.
69
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By efficiency and research...
70
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...the manufacturer reduces costs
and improves the product.
71
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He doesn't make as much on each item
but he sells more items.
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"Machines, markets, medicines,
mica, mice!"
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Slim profit and huge volume
create demand for more production.
74
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Resulting in more employment
and higher wages.
75
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Class dismissed.
76
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We are faced with a problem
of mouse consumption.
77
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And don't forget...
78
00:07:29,663 --> 00:07:34,930
...all this has raised our standard of living
to the highest level in the world.
79
00:07:37,471 --> 00:07:42,408
And now do you all understand
mass consumption and mass production?
80
00:07:42,709 --> 00:07:46,770
Understand mass production?
I'm a victim of it.
81
00:07:46,820 --> 00:07:51,370
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