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Man:
This is our Design Development
Department here,
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where basically the Mustang's
been designed since 50 years.
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Not many people have access
to this room
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00:01:00,461 --> 00:01:04,098
so you're very privileged to
see where magic is happening.
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You can imagine every single
designer in this building
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wants to be part of the story.
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Man: The designers now
can sketch on the computer,
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but I think that some
of the creativity is lost.
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I think a sculpture
adds a lot of ideas
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that you don't do
with a computer.
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Man: That's one cost that's
held through design.
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We never left clay models.
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There's nothing like getting
a three-dimensional product
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that you can take outside,
put it in the sun,
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spin it around on a turntable,
and look at it.
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00:02:02,356 --> 00:02:03,791
Man:
You cannot evaluate
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00:02:03,824 --> 00:02:05,326
just looking
at a two-dimensional screen.
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00:02:05,359 --> 00:02:07,228
You gotta have to have
the experience
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00:02:07,261 --> 00:02:09,430
walking around the clay
and touching it
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00:02:09,463 --> 00:02:11,332
and feeling it
with your hands actually.
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00:02:16,237 --> 00:02:17,771
Man: All these lines,
they have to know each other.
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00:02:19,607 --> 00:02:21,609
You can see right through
the middle
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where you have
the horizontal lines
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which are giving the length
and strength to the car.
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00:02:25,846 --> 00:02:28,682
And then the haunches
is ready to pounce
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00:02:28,716 --> 00:02:31,852
as it dives down and actually
points to the wheels.
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00:02:31,885 --> 00:02:33,687
So the entire power
is right there
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where he's touching it.
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00:02:40,294 --> 00:02:42,396
Man: The designer puts
emotion into a car.
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00:02:42,430 --> 00:02:43,831
He puts life into it.
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This is what people
are looking for.
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This is what gets them excited.
It's that magic.
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00:02:48,802 --> 00:02:51,672
It's that ingredient X,
the thing that turns it on,
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00:02:51,705 --> 00:02:54,375
that gives it that spark
that makes people say,
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"I've got to have that."
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00:02:57,745 --> 00:03:01,349
A car is really rolling art
when you get right down to it.
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00:03:08,589 --> 00:03:10,758
Man: The very first Mustang
was designed in this room.
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00:03:13,026 --> 00:03:15,563
It's basically the spirit
of Mustang looking over
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00:03:15,596 --> 00:03:17,731
every designer,
so make sure
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00:03:17,765 --> 00:03:19,533
that we don't screw up
the next model.
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00:03:25,439 --> 00:03:29,410
Designing a good-looking car
is absolutely easy as pie.
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00:03:31,479 --> 00:03:35,749
Designing a car
that the company can afford,
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00:03:35,783 --> 00:03:38,352
the manufacturing guys
can assemble,
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00:03:38,386 --> 00:03:42,823
the engineers can engineer,
that's damn difficult.
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00:03:51,031 --> 00:03:54,935
( engine revving )
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00:04:03,911 --> 00:04:05,446
( tires screech )
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00:04:07,948 --> 00:04:09,583
( hawk cries )
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00:04:44,117 --> 00:04:46,520
Man:
It's a creation
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00:04:46,554 --> 00:04:48,522
just as art is a creation.
50
00:04:48,556 --> 00:04:50,524
Each new car,
you're going
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00:04:50,558 --> 00:04:53,060
where no one's
gone before,
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00:04:53,093 --> 00:04:55,329
and you're talking about,
you know,
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00:04:55,363 --> 00:04:57,865
hundreds of millions of dollars
and even billions of dollars.
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00:04:57,898 --> 00:05:00,801
Every day in the life
of a program,
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00:05:00,834 --> 00:05:03,737
you're living on the edge
of the cliff.
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00:05:03,771 --> 00:05:05,739
Female reporter:
Welcome back now to Detroit.
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00:05:05,773 --> 00:05:08,442
The fourth largest city in
the U.S. filed for bankruptcy
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00:05:08,476 --> 00:05:10,844
( fading ) Thursday afternoon
after struggling
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00:05:10,878 --> 00:05:13,080
with an $18 billion debt.
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00:05:13,113 --> 00:05:15,383
( multiple reporters
overlapping )
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00:05:23,123 --> 00:05:25,759
Man:
Everything is a huge risk.
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00:05:25,793 --> 00:05:27,861
We've had several brushes
with death.
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00:05:27,895 --> 00:05:29,530
Those other companies
didn't purposely
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00:05:29,563 --> 00:05:32,800
go out of business,
but it happens.
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00:05:32,833 --> 00:05:36,470
Every little detail
can be a big, big decision.
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00:05:38,038 --> 00:05:41,675
In the end, the person who
should be making those calls
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00:05:41,709 --> 00:05:44,612
is the chief program engineer.
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00:05:44,645 --> 00:05:46,079
Man on telephone: I'm gonna show
you the file here
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00:05:46,113 --> 00:05:47,681
tracking all the way.
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00:05:47,715 --> 00:05:49,850
As the chief engineer,
you're accountable
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00:05:49,883 --> 00:05:52,653
for every success and every
failure on this program.
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00:05:52,686 --> 00:05:54,922
Man on telephone:
If I remember,
it's like 71 pounds.
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00:05:54,955 --> 00:05:57,791
- 70 pounds heavier?
- Yes.
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00:05:57,825 --> 00:05:59,893
- Guys.
- Hau: It's
a stand-and-deliver job.
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00:05:59,927 --> 00:06:02,162
I'm just saying the scope
of the program does not align
76
00:06:02,195 --> 00:06:03,897
with what we're trying to do.
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00:06:03,931 --> 00:06:05,999
We're spending most
of the money on this program
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00:06:06,033 --> 00:06:08,001
is being spent
for fuel economy,
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00:06:08,035 --> 00:06:09,903
and yet we're adding 70 pounds
of weight to the car.
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00:06:09,937 --> 00:06:11,972
That's like--
that doesn't even make sense.
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00:06:12,005 --> 00:06:14,608
Mustang is--
I always describe it
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00:06:14,642 --> 00:06:17,445
as the vehicle that everyone in
the company aspires to work on.
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00:06:17,478 --> 00:06:19,447
( engine starts )
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00:06:19,480 --> 00:06:21,949
From the design team,
to marketing,
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00:06:21,982 --> 00:06:24,151
there are literally thousands
of people in the company
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00:06:24,184 --> 00:06:25,352
working on Mustang.
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00:06:27,955 --> 00:06:30,758
Hau: At the end of the day,
maybe only 30 of those people
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00:06:30,791 --> 00:06:33,527
actually work
for the chief engineer.
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00:06:33,561 --> 00:06:37,465
The nature of the job is you're
accountable for everything,
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00:06:37,498 --> 00:06:40,501
but you don't control directly
any of the resources.
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00:06:42,570 --> 00:06:44,438
It really comes down
to getting people
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00:06:44,472 --> 00:06:46,640
who don't report to you
to do what you need them to do.
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00:06:48,776 --> 00:06:51,211
It's the ultimate definition
of being a leader.
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00:06:51,244 --> 00:06:52,713
Before we even talk
weight buys,
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00:06:52,746 --> 00:06:54,047
we better talk
weight efficiency
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00:06:54,081 --> 00:06:55,916
of all the actions that
we're taking
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00:06:55,949 --> 00:06:57,651
because we're not gonna
throw more money in this car
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00:06:57,685 --> 00:06:59,620
just to offset an inefficient
addition to the program.
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00:06:59,653 --> 00:07:01,922
That we're not gonna do.
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00:07:01,955 --> 00:07:04,558
Art: You cannot settle
for the wrong answer.
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00:07:04,592 --> 00:07:08,195
You cannot be second-best.
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00:07:08,228 --> 00:07:10,598
It's a very,
very difficult job.
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00:07:10,631 --> 00:07:13,734
*
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00:07:41,562 --> 00:07:42,963
Do I feel pressure?
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00:07:42,996 --> 00:07:46,800
As chief engineer,
you have a ton of pressure,
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00:07:46,834 --> 00:07:48,502
but it's good and bad, right?
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00:07:48,536 --> 00:07:50,838
We have a huge responsibility
to keep Mustang going
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00:07:50,871 --> 00:07:52,706
in the direction
that it needs to go
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00:07:52,740 --> 00:07:55,976
and yet at the same time never
forgetting where we came from.
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00:07:56,009 --> 00:07:57,645
I do have decision-making tools.
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00:07:57,678 --> 00:08:02,115
We have an 8 ball,
and this is a--
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00:08:02,149 --> 00:08:04,251
the 8 ball that you'd find
in any store.
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00:08:04,284 --> 00:08:06,787
This-- actually,
we refer to this a lot.
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00:08:06,820 --> 00:08:08,989
It has guided us
along the way.
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00:08:09,022 --> 00:08:11,792
The other decision-making
tools we have
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00:08:11,825 --> 00:08:16,163
are persuasive tools
like bats and hammers
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00:08:16,196 --> 00:08:17,665
and things like that
that we, you know,
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00:08:17,698 --> 00:08:19,166
when we want something
to make sure
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00:08:19,199 --> 00:08:20,834
that they understand
that we're being serious.
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00:08:20,868 --> 00:08:23,604
You spend 12 to 14 hours
a day together.
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00:08:23,637 --> 00:08:26,640
If we can't have fun
and if we can't sort of laugh
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00:08:26,674 --> 00:08:28,876
about things every once
in a while,
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00:08:28,909 --> 00:08:30,878
then it's gonna get pretty
boring and you're not gonna get
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00:08:30,911 --> 00:08:33,180
the best out of people,
so we try to keep it alive.
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00:08:33,213 --> 00:08:37,651
So yeah, we use some of these
tools of decision-making.
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00:08:40,588 --> 00:08:41,755
Yeah.
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00:08:48,195 --> 00:08:49,997
Well,
that's a good question.
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00:08:52,966 --> 00:08:55,002
We're still starting
with initial sketches
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00:08:55,035 --> 00:08:56,837
that the designers do.
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00:08:56,870 --> 00:08:59,072
I don't think that process
has changed much
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00:08:59,106 --> 00:09:01,875
since day one in cars.
132
00:09:01,909 --> 00:09:04,244
Gale: From the sketch,
they make a clay model.
133
00:09:04,277 --> 00:09:08,115
Then, we release that clay
to the engineers.
134
00:09:08,148 --> 00:09:11,184
We need to engineer the car
135
00:09:11,218 --> 00:09:14,788
to work around
the appearance first
136
00:09:14,822 --> 00:09:16,924
just trying to get
the pieces to fit.
137
00:09:22,095 --> 00:09:25,365
A thousand details
that are behind every tiny,
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00:09:25,398 --> 00:09:29,970
little thing you see,
that is what makes a great car.
139
00:09:30,003 --> 00:09:32,272
Every single part
of the car is new,
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00:09:32,305 --> 00:09:35,308
2,000-plus parts that
have to be designed,
141
00:09:35,342 --> 00:09:38,178
developed,
tested, and assembled.
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00:09:38,211 --> 00:09:39,947
( overlapping male voices )
Like real textures,
wheel covers...
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00:09:39,980 --> 00:09:41,314
- Door handles...
- Engines, wheel base...
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00:09:41,348 --> 00:09:43,216
- Rear view mirror.
- ...plates....
145
00:09:43,250 --> 00:09:47,287
( voices continue
indistinctly )
146
00:09:47,320 --> 00:09:51,158
Prakash: All those things have
to be designed in that product.
147
00:09:51,191 --> 00:09:54,227
And remember, you have to make
these cars in their thousands.
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00:09:55,829 --> 00:09:57,665
Marcy:
It's really complicated,
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00:09:57,698 --> 00:10:00,167
making sure
that we design the vehicle
150
00:10:00,200 --> 00:10:03,136
so that the people
who have to put the car together
151
00:10:03,170 --> 00:10:06,039
can do it easily.
152
00:10:06,073 --> 00:10:08,041
Edsel:
If you said to me,
153
00:10:08,075 --> 00:10:09,877
"What's
the most important thing
154
00:10:09,910 --> 00:10:12,980
your great-grandfather
Henry Ford ever did?"
155
00:10:13,013 --> 00:10:16,684
I would say to you
the movie "Assembly Line."
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00:10:16,717 --> 00:10:19,186
That's what really took
the car business
157
00:10:19,219 --> 00:10:23,156
from a cottage industry
to what we are today.
158
00:10:23,190 --> 00:10:26,293
There are tremendous changes
being made in the technology.
159
00:10:26,326 --> 00:10:30,197
What hasn't changed
is the process.
160
00:10:30,230 --> 00:10:33,166
What we call the Job 1 Day,
it's really the finish line
161
00:10:33,200 --> 00:10:35,002
for the whole team
and that's when
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00:10:35,035 --> 00:10:37,270
the 2015 Mustang launches.
163
00:10:37,304 --> 00:10:39,239
Man:
Job 1 is mass production.
164
00:10:39,272 --> 00:10:42,042
It's really a culmination of
how everything comes together.
165
00:10:42,075 --> 00:10:45,779
Because as you can imagine,
being a chief engineer,
166
00:10:45,813 --> 00:10:48,281
when you start
shipping vehicles,
167
00:10:48,315 --> 00:10:50,784
that's probably the biggest
moment of your career.
168
00:10:50,818 --> 00:10:54,087
When the first set of customers
get in the car,
169
00:10:54,121 --> 00:10:56,790
the goal that I set out
several years ago
170
00:10:56,824 --> 00:10:58,325
will have been achieved.
171
00:10:58,358 --> 00:11:00,794
But Job 1 for us is--
that's when the car's
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00:11:00,828 --> 00:11:04,331
gonna start shipping out
on trains and on car carriers,
173
00:11:04,364 --> 00:11:06,734
and they're gonna go to real
people in people's driveways,
174
00:11:06,767 --> 00:11:08,001
and that's what Job 1
really is.
175
00:11:25,285 --> 00:11:28,021
Now that's the most expensive
way to solve an issue.
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00:11:28,055 --> 00:11:29,890
What I wanna work through
the next couple days
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00:11:29,923 --> 00:11:32,392
is the more efficient way
of solving the issue, right?
178
00:11:32,425 --> 00:11:34,995
All right.
179
00:11:35,028 --> 00:11:37,030
And Chief made the night
schedule last night
180
00:11:37,064 --> 00:11:40,233
before the director called,
unless you changed
your schedule.
181
00:11:40,267 --> 00:11:42,269
- No, no, no, that's fine.
- The answer was open.
182
00:11:42,302 --> 00:11:45,138
I have to pick up the kids
tonight so I will be available,
183
00:11:45,172 --> 00:11:46,840
I just have to get mobile
at some point.
184
00:11:46,874 --> 00:11:48,776
So anyway, I will join you
for a little bit.
185
00:11:48,809 --> 00:11:51,344
- You're coming to see me?
- For a few minutes.
186
00:11:51,378 --> 00:11:53,180
( speaking indistinctly )
187
00:11:58,919 --> 00:12:01,054
Morning, morning, morning.
Don't give me that look.
188
00:12:08,428 --> 00:12:09,997
Morning, everybody.
189
00:12:10,030 --> 00:12:13,901
Man: So okay up in this
A-pillar joint here.
190
00:12:13,934 --> 00:12:16,970
- Yeah?
- There's an air leak.
191
00:12:17,004 --> 00:12:18,505
Through here,
there's a water leak
192
00:12:18,538 --> 00:12:20,507
and then we had the squeak
up here at the top
193
00:12:20,540 --> 00:12:22,910
of the cal-top
to the A pillar.
194
00:12:22,943 --> 00:12:26,013
- Other than that, this was the
best joint we've ever designed.
- (laughter )
195
00:12:32,119 --> 00:12:36,256
You know, you guys are freaking
all these people out
with the cameras.
196
00:12:36,289 --> 00:12:39,459
Seriously, they--
they are, like, just beyond.
197
00:12:42,362 --> 00:12:44,798
We're just gonna go
for a walk.
198
00:12:44,832 --> 00:12:46,399
I'll wait for you.
199
00:12:46,433 --> 00:12:49,336
Are they down?
200
00:12:49,369 --> 00:12:51,104
When did that happen?
201
00:12:54,341 --> 00:12:57,811
Um, he said we had
a part shortage.
202
00:12:57,845 --> 00:12:59,847
The plant is down.
They're not producing today.
203
00:13:10,924 --> 00:13:12,492
We don't have parts.
204
00:13:12,525 --> 00:13:14,394
we can't build cars.
So it's a big deal.
205
00:13:14,427 --> 00:13:16,096
If you think about it,
not only do we have to pay
206
00:13:16,129 --> 00:13:18,465
the employees
and they're not producing cars,
207
00:13:18,498 --> 00:13:20,000
but we're losing
the production of those cars,
208
00:13:20,033 --> 00:13:22,369
which in this plant
is, you know--
209
00:13:22,402 --> 00:13:25,272
Mustangs alone,
it's well over 300 cars
210
00:13:25,305 --> 00:13:28,275
that are being lost today
plus the Fusion.
211
00:13:28,308 --> 00:13:31,111
And so that's--
the numbers are huge.
212
00:13:31,144 --> 00:13:34,214
So it's not something
you like to see.
213
00:13:39,619 --> 00:13:43,156
Hau:
The auto business is a really
asset-intensive business.
214
00:13:43,190 --> 00:13:46,927
You can't build a car if you're
missing one fastener, right?
215
00:13:46,960 --> 00:13:49,329
It could be something
as simple as a five-cent part.
216
00:13:54,101 --> 00:13:56,069
To do a car program,
you literally--
217
00:13:56,103 --> 00:13:58,338
you invest a billion dollars.
218
00:13:58,371 --> 00:13:59,873
If you're not successful,
219
00:13:59,907 --> 00:14:01,608
you can lose money
very quickly,
220
00:14:01,641 --> 00:14:03,510
and there's a lot
of people's jobs at stake,
221
00:14:03,543 --> 00:14:06,513
you know, people's livelihoods.
And in an assembly plant,
222
00:14:06,546 --> 00:14:09,416
we employ, you know,
900 to 1,000 people
223
00:14:09,449 --> 00:14:12,285
on one shift,
and that's just Ford.
224
00:14:14,154 --> 00:14:16,123
If you think about
the supply base,
225
00:14:16,156 --> 00:14:19,392
it's a multiplier
of seven or so.
226
00:14:19,426 --> 00:14:22,495
It's-- you know, it's not
something to be taken lightly.
227
00:14:34,975 --> 00:14:38,045
Man:
This is a tough business.
228
00:14:38,078 --> 00:14:41,581
I mean, look, we're the first
city to declare bankruptcy.
229
00:14:41,614 --> 00:14:43,383
Um...
230
00:14:43,416 --> 00:14:44,584
there's a lot of pressure
on those guys
231
00:14:44,617 --> 00:14:46,019
because they have
to get it right.
232
00:14:48,455 --> 00:14:50,423
Dave: Well, I think
that this car means a lot
233
00:14:50,457 --> 00:14:53,326
to the automotive industry
and I think that it's a sense
234
00:14:53,360 --> 00:14:55,328
of pride for everybody
in the Detroit area, you know?
235
00:14:58,999 --> 00:15:01,301
Whether you're GM or Chrysler,
it doesn't matter.
236
00:15:01,334 --> 00:15:04,271
American car companies wanna
see the American cars do well.
237
00:15:14,114 --> 00:15:16,483
Hau: If you go down
to downtown Detroit,
238
00:15:16,516 --> 00:15:17,917
you see the Joe Louis fist.
239
00:15:20,220 --> 00:15:23,223
When we start the design
process, we'll pick images,
240
00:15:23,256 --> 00:15:25,558
non-automotive related,
to really provide
241
00:15:25,592 --> 00:15:28,461
the designers
with the inspiration.
242
00:15:28,495 --> 00:15:32,332
For the 2015 car, it was this
fist punching through the air.
243
00:15:37,404 --> 00:15:39,606
Man: My sketch has this
very strong feature,
244
00:15:39,639 --> 00:15:41,674
a strong chin,
I wanna call it.
245
00:15:41,708 --> 00:15:45,178
It has like the
very masculine face
246
00:15:45,212 --> 00:15:47,714
and eyes which are
very fearless as well.
247
00:15:51,318 --> 00:15:54,321
We really wanted
that very strong look,
248
00:15:54,354 --> 00:15:57,390
not only conveying power,
but very much
249
00:15:57,424 --> 00:15:59,592
a salt-of-the-earth,
working,
250
00:15:59,626 --> 00:16:02,329
not trying to be something
that it's not.
251
00:16:02,362 --> 00:16:05,332
That was the imagery
we wanted for the Mustang,
252
00:16:05,365 --> 00:16:07,100
and it's very much
a Detroit thing.
253
00:16:09,669 --> 00:16:12,705
Art: You know,
I think it's not just the car.
254
00:16:12,739 --> 00:16:15,175
I think it's what
the car represents.
255
00:16:15,208 --> 00:16:19,046
It's that feeling that you
can be what you want to be.
256
00:16:19,079 --> 00:16:21,248
You can create yourself.
257
00:16:21,281 --> 00:16:24,017
And that resonated the '60s,
258
00:16:24,051 --> 00:16:28,055
and it continues to resonate
all around the world.
259
00:16:28,088 --> 00:16:30,290
Growing up in Europe
and having this little,
260
00:16:30,323 --> 00:16:32,025
small four-cylinder engines
and you all of a sudden,
261
00:16:32,059 --> 00:16:33,493
see this American V8,
262
00:16:33,526 --> 00:16:35,295
which sounds amazing,
like a lion.
263
00:16:35,328 --> 00:16:36,696
( tires screech )
264
00:16:36,729 --> 00:16:39,399
I had posters I remember
of the Mustang on my wall.
265
00:16:39,432 --> 00:16:41,268
Art:
You can go to Thailand,
266
00:16:41,301 --> 00:16:42,735
and they know
what a Mustang is.
267
00:16:42,769 --> 00:16:46,673
You can go to Russia.
They want a Mustang.
268
00:16:46,706 --> 00:16:50,410
As a kid who grew up overseas,
the thing that stood out for me
269
00:16:50,443 --> 00:16:53,713
was seeing my first Mustang when
I was growing up in Vietnam,
270
00:16:53,746 --> 00:16:56,383
a 1970 Super Boss Mustang.
271
00:16:56,416 --> 00:16:59,686
It was part of
an army promotional tour.
272
00:16:59,719 --> 00:17:03,256
It symbolized everything
that was special about America.
273
00:17:03,290 --> 00:17:05,458
Living in Vietnam,
that's what you envisioned.
274
00:17:05,492 --> 00:17:08,228
The soldiers were big
and strong,
275
00:17:08,261 --> 00:17:10,630
and this car just
embodied those things.
276
00:17:10,663 --> 00:17:12,732
Strength, power, freedom.
277
00:17:12,765 --> 00:17:16,069
You envisioned this car running
at high speeds
278
00:17:16,103 --> 00:17:17,637
in wide-open spaces,
279
00:17:17,670 --> 00:17:22,675
and that was a pretty powerful
image as a kid to see.
280
00:17:22,709 --> 00:17:25,178
You know, my aspirations
living in Vietnam
281
00:17:25,212 --> 00:17:27,114
was to someday own a car.
282
00:17:27,147 --> 00:17:29,482
That was a dream.
283
00:17:29,516 --> 00:17:31,484
It was beyond
my wildest dreams to think
284
00:17:31,518 --> 00:17:34,754
that you could come to
not only live in the U.S.,
285
00:17:34,787 --> 00:17:37,257
go through
the public school system
286
00:17:37,290 --> 00:17:40,660
but then be in charge
of this iconic product.
287
00:17:43,530 --> 00:17:45,732
If you wanna call
that the American dream,
288
00:17:45,765 --> 00:17:48,768
if that's not it,
I don't know what is, you know?
289
00:17:48,801 --> 00:17:51,804
*
290
00:18:11,291 --> 00:18:13,526
When you're 16 years old,
first sign of freedom
291
00:18:13,560 --> 00:18:15,128
is you go out,
you get your driver's license,
292
00:18:15,162 --> 00:18:17,897
and you get a car, okay,
and that's a freedom
293
00:18:17,930 --> 00:18:19,632
that stays with you
until somebody says
294
00:18:19,666 --> 00:18:21,134
you can't drive anymore.
295
00:18:25,305 --> 00:18:29,142
I think you either
have a passion for driving
296
00:18:29,176 --> 00:18:31,444
or it's just
a utilitarian thing
297
00:18:31,478 --> 00:18:33,646
that you got to do to get
from Point A to Point B.
298
00:18:33,680 --> 00:18:35,515
Wilson Pickett:
* Mustang Sally
299
00:18:35,548 --> 00:18:38,585
I've loved the Mustang
ever since I was a kid.
300
00:18:38,618 --> 00:18:42,555
I had a fella on my street
that owned a 1965 Mustang
Fastback, fire-engine orange.
301
00:18:42,589 --> 00:18:45,225
* You better slow
your Mustang down *
302
00:18:45,258 --> 00:18:47,394
And if I even heard him
start the car,
303
00:18:47,427 --> 00:18:49,329
I had to run out there
just to listen to it.
304
00:18:51,431 --> 00:18:54,367
- * Mustang Sally, now baby...
- I'm driving a '68 Coupe.
305
00:18:54,401 --> 00:18:56,569
I own a 1990 Saleen Mustang.
306
00:18:56,603 --> 00:18:58,471
1970 Mach 1 Mustang.
307
00:18:58,505 --> 00:19:01,508
I actually have an album
with pictures of all of my cars.
308
00:19:01,541 --> 00:19:05,412
My '64 1/2.
My '68. '89 Mustang GT.
309
00:19:05,445 --> 00:19:07,714
Mustang
is a subjective decision.
310
00:19:07,747 --> 00:19:09,849
King Cobra 1978.
311
00:19:09,882 --> 00:19:12,752
If you're really logical,
you would never buy a Mustang.
312
00:19:12,785 --> 00:19:14,287
I could show you lots more.
313
00:19:14,321 --> 00:19:16,223
It's an emotional decision.
314
00:19:16,256 --> 00:19:19,526
* Guess I have to put your flat
feet on the ground *
315
00:19:21,994 --> 00:19:24,297
* What I said now
316
00:19:24,331 --> 00:19:26,199
Everybody has a Mustang story.
317
00:19:26,233 --> 00:19:27,867
You don't have to own one
to have one.
318
00:19:27,900 --> 00:19:30,270
You know somebody
that had a Mustang.
319
00:19:30,303 --> 00:19:31,604
You know a story.
320
00:19:31,638 --> 00:19:33,306
Maybe it was that guy
in high school.
321
00:19:33,340 --> 00:19:35,675
Maybe it was your
sister-in-law's cousin.
322
00:19:35,708 --> 00:19:37,377
Who knows?
323
00:19:37,410 --> 00:19:39,812
Thousands of people
on five continents
324
00:19:39,846 --> 00:19:41,781
spend all of their time,
money and energy
325
00:19:41,814 --> 00:19:43,483
supporting this car.
326
00:19:43,516 --> 00:19:45,852
They've become a social network
around Mustang.
327
00:19:45,885 --> 00:19:47,554
There's nothing like it.
328
00:19:47,587 --> 00:19:48,921
* ... Around Sally
329
00:19:48,955 --> 00:19:52,525
* Ride, Sally, ride...
330
00:19:52,559 --> 00:19:55,328
My job is to have
a connection with fans.
331
00:19:55,362 --> 00:19:57,597
I'm basically the liaison
332
00:19:57,630 --> 00:19:59,699
between Ford Motor Company
and all the clubs.
333
00:19:59,732 --> 00:20:02,702
You don't have to get, like,
a focus group, like,
334
00:20:02,735 --> 00:20:04,804
"Who is the customer?"
It's me.
335
00:20:04,837 --> 00:20:07,307
I'm dealing
with my friends and me.
336
00:20:07,340 --> 00:20:09,809
So communication isn't
you're just yelling out
337
00:20:09,842 --> 00:20:11,244
- your news to someone.
- ( engine revving )
338
00:20:11,278 --> 00:20:13,012
Hey listen,
do you hear something?
339
00:20:13,045 --> 00:20:15,882
It's my Mustang clock.
340
00:20:15,915 --> 00:20:19,386
Every hour I'm reminded
of another Mustang
341
00:20:19,419 --> 00:20:21,688
and another generation
passing me by.
342
00:20:21,721 --> 00:20:24,257
Of course, it drives the guy
at the call center crazy
343
00:20:24,291 --> 00:20:25,958
when cars go by.
344
00:20:25,992 --> 00:20:29,329
( telephone rings )
345
00:20:29,362 --> 00:20:32,765
( engine revving )
346
00:20:42,809 --> 00:20:46,313
Dave: The car only exists
in some very rough prototypes,
347
00:20:46,346 --> 00:20:47,847
which--
when I say it exists,
348
00:20:47,880 --> 00:20:50,617
it exists
from a chassis standpoint.
349
00:20:50,650 --> 00:20:52,385
We've taken
the existing Mustang,
350
00:20:52,419 --> 00:20:54,521
and we have cobbled it up
and bolted on
351
00:20:54,554 --> 00:20:56,956
all of the new bits and pieces
to make it drive.
352
00:20:56,989 --> 00:20:58,925
That's the only form
that exists.
353
00:20:58,958 --> 00:21:00,593
Nothing real about it.
It's still just a model.
354
00:21:08,835 --> 00:21:11,604
Tom Barnes, he is the leader
from the engineering team.
355
00:21:11,638 --> 00:21:13,840
They're the ones that make
all of the thoughts
356
00:21:13,873 --> 00:21:16,709
and then the sketches,
and the dream and the vision
357
00:21:16,743 --> 00:21:19,746
actually come to reality.
358
00:21:19,779 --> 00:21:21,948
Steve: Whatever that car's
gonna drive like,
359
00:21:21,981 --> 00:21:23,916
sound like,
how quick is it,
360
00:21:23,950 --> 00:21:25,685
all that stuff
will come through Tom.
361
00:21:25,718 --> 00:21:29,322
Hau: If you think
of the Mustang as a company,
362
00:21:29,356 --> 00:21:32,392
Dave Pericak as
the chief engineer is the CEO,
363
00:21:32,425 --> 00:21:35,895
and Tom Barnes
is his chief technical officer.
364
00:21:35,928 --> 00:21:38,731
He's got the lead on all
the technical issues.
365
00:21:38,765 --> 00:21:40,867
Steve: Where Dave is more
the captain of the ship,
366
00:21:40,900 --> 00:21:43,970
Tom is, I don't know...
Scotty.
367
00:21:44,003 --> 00:21:47,874
Data doesn't show what you'd
feel, which is very odd.
368
00:21:47,907 --> 00:21:49,876
People have been working
on this car for 55 years.
369
00:21:49,909 --> 00:21:51,644
We're just a slice in time.
370
00:21:51,678 --> 00:21:54,681
Nine million people
have bought this car,
371
00:21:54,714 --> 00:21:58,385
so the design people do
what they need to do.
372
00:21:58,418 --> 00:22:02,021
We engineer the car to work
around the awesome looks.
373
00:22:02,054 --> 00:22:04,757
Dave: I always like
the creative tension
374
00:22:04,791 --> 00:22:06,759
between the design studio
and the engineering teams.
375
00:22:06,793 --> 00:22:08,728
If you're not frustrated
with the design community,
376
00:22:08,761 --> 00:22:10,497
you probably have
a boring design
377
00:22:10,530 --> 00:22:12,399
Because to engineer
a really good design
378
00:22:12,432 --> 00:22:14,567
is a lot harder
than to engineer a box.
379
00:22:14,601 --> 00:22:17,103
( engine starts )
380
00:22:17,136 --> 00:22:20,540
Tom: You hear a car start
and then you can hear this
381
00:22:20,573 --> 00:22:22,575
( imitates engine )
382
00:22:22,609 --> 00:22:24,143
And you know-- you're like,
"That's a Mustang."
383
00:22:24,176 --> 00:22:25,878
You can tell.
You can hear it.
384
00:22:25,912 --> 00:22:30,717
You hear a car pull away--
( imitates engine )
385
00:22:30,750 --> 00:22:33,119
And you're like,
"There's a Mustang."
386
00:22:33,152 --> 00:22:37,890
Woman: We must have
50 different exhausts
387
00:22:37,924 --> 00:22:39,859
that we go through
and we've tuned
388
00:22:39,892 --> 00:22:43,763
- to make it sound right.
- ( engine starts )
389
00:22:43,796 --> 00:22:46,533
Jack: Engineers can follow
the development of a car
390
00:22:46,566 --> 00:22:48,601
day by day,
almost hour by hour.
391
00:22:48,635 --> 00:22:50,737
When any changes are made,
they instantly have
392
00:22:50,770 --> 00:22:53,440
that information so they
can work out the feasibility.
393
00:22:53,473 --> 00:22:55,975
Tom: Most of the time,
it's very, very cool.
394
00:22:56,008 --> 00:22:58,811
Sometimes it can be,
you know, frustrating.
395
00:22:58,845 --> 00:23:02,114
You need to hit certain
timing constraints,
396
00:23:02,148 --> 00:23:05,652
and I always feel like--
try not to look at constraints
397
00:23:05,685 --> 00:23:07,954
and just look where the goal is
and figure out
398
00:23:07,987 --> 00:23:09,889
how to get to the goal.
399
00:23:09,922 --> 00:23:12,525
Julie:
You want to engineer smart
400
00:23:12,559 --> 00:23:14,627
and you wanna engineer on time.
401
00:23:14,661 --> 00:23:16,896
There are times at night
that that's a lot of pressure.
402
00:23:30,977 --> 00:23:33,079
You don't want to be the guy
who gets to stand up
403
00:23:33,112 --> 00:23:34,847
when we get to Job 1
404
00:23:34,881 --> 00:23:37,584
and say to the vice president,
"Not quite done yet."
405
00:23:37,617 --> 00:23:39,085
I don't even know how
I'm gonna do that, Brent.
406
00:23:39,118 --> 00:23:41,187
When the decisions
come to Dave,
407
00:23:41,220 --> 00:23:43,890
it's usually,
"Here is the cost,"
408
00:23:43,923 --> 00:23:45,124
and-or the trade-offs.
409
00:23:45,157 --> 00:23:47,126
There is no more money.
410
00:23:47,159 --> 00:23:49,829
It is a one-in,
one-out game now.
411
00:23:49,862 --> 00:23:52,799
Art: What keeps him up at night
is the same thing that used
412
00:23:52,832 --> 00:23:54,867
to keep me up at night at this
same point in time,
413
00:23:54,901 --> 00:23:57,537
which is, "What are the things
I don't know?
414
00:23:57,570 --> 00:24:00,740
Because the things I don't know
are gonna hurt me."
415
00:24:00,773 --> 00:24:02,775
I don't know, I mean, I don't
know what to do with this.
416
00:24:02,809 --> 00:24:04,511
Or I don't know
how to escalate.
417
00:24:04,544 --> 00:24:06,178
Don't misunderstand
what we're saying.
418
00:24:06,212 --> 00:24:09,649
The steering wheel does not buzz
nearly as much as it used to,
419
00:24:09,682 --> 00:24:13,119
no doubt,
but it is still buzzing
420
00:24:13,152 --> 00:24:15,522
and especially when
you're the driver,
421
00:24:15,555 --> 00:24:17,657
you're feeling it in your hand,
and you're feeling it
in your foot,
422
00:24:17,690 --> 00:24:19,091
And those two together,
423
00:24:19,125 --> 00:24:21,628
you're feeling
a whole lot of vibration.
424
00:24:21,661 --> 00:24:24,664
You need to think ahead
of all those potential things
425
00:24:24,697 --> 00:24:26,933
that could go wrong
and there's a thousand--
426
00:24:26,966 --> 00:24:28,835
more than a thousand of them.
427
00:24:28,868 --> 00:24:30,870
- So you can hear a little bit
of latchiness, right?
- Yeah.
428
00:24:30,903 --> 00:24:32,839
They filled that
with a softer rubber.
429
00:24:32,872 --> 00:24:36,543
Tom: A lot of what
I end up doing and certainly
430
00:24:36,576 --> 00:24:41,814
what Dave ends up doing is just
pushing, constant pushing--
431
00:24:41,848 --> 00:24:44,517
what's next
and what's beyond?
432
00:24:44,551 --> 00:24:45,718
Let's keep going.
433
00:24:45,752 --> 00:24:47,620
( engine revs )
434
00:24:47,654 --> 00:24:49,856
Dave:
Time lost is our enemy.
435
00:24:49,889 --> 00:24:51,958
Once you get behind,
you never catch up.
436
00:24:51,991 --> 00:24:56,663
Candidly, if we're gonna
have this car out in fall
437
00:24:56,696 --> 00:25:00,667
that means we have to start
building it right now.
438
00:25:00,700 --> 00:25:02,802
That means we
have to be finished
439
00:25:02,835 --> 00:25:05,204
engineering it last month.
440
00:25:05,237 --> 00:25:07,239
Art: When he got the job,
I had, actually,
441
00:25:07,273 --> 00:25:10,042
a discussion with him
about this particular point.
442
00:25:10,076 --> 00:25:13,846
The first thing I noticed was
so many people came up to me
443
00:25:13,880 --> 00:25:16,783
and said,
"Don't screw this up."
444
00:25:16,816 --> 00:25:21,721
I mean, high in the company,
low in the company, dealers,
445
00:25:21,754 --> 00:25:25,091
friends of mine
outside the company.
446
00:25:25,124 --> 00:25:27,694
A lot of people just said,
"Don't screw this up.
447
00:25:27,727 --> 00:25:30,663
You screw this up, you're
screwing up the entire country.
448
00:25:30,697 --> 00:25:33,800
This is bigger than Ford
so don't screw it up."
449
00:25:35,702 --> 00:25:38,738
Man: We are out
to strengthen our position
450
00:25:38,771 --> 00:25:41,674
in a field where
the risk is high
451
00:25:41,708 --> 00:25:44,343
and where the competition
runs strong.
452
00:25:44,376 --> 00:25:48,114
Our mutual stake
in success is a big one,
453
00:25:48,147 --> 00:25:51,117
perhaps the biggest
any of us will ever have
454
00:25:51,150 --> 00:25:52,819
in a single venture.
455
00:25:52,852 --> 00:25:55,254
I'm Henry Ford II.
456
00:25:55,287 --> 00:25:58,591
I would like to begin
these brief comments
457
00:25:58,625 --> 00:26:02,194
by offering a sincere welcome
to all of you
458
00:26:02,228 --> 00:26:04,631
who have joined us,
and we look forward
459
00:26:04,664 --> 00:26:08,100
to a long and mutually
rewarding association
460
00:26:08,134 --> 00:26:11,303
based on friendship,
understanding,
461
00:26:11,337 --> 00:26:14,206
and sound business principles.
462
00:26:14,240 --> 00:26:17,877
Henry Ford
was an interesting guy.
463
00:26:17,910 --> 00:26:20,647
You gotta remember,
he came into the company,
464
00:26:20,680 --> 00:26:21,948
you know, out of the Navy.
465
00:26:21,981 --> 00:26:24,083
I think he was
like 26 or 27.
466
00:26:24,116 --> 00:26:26,853
You seem to get a very nice
reception, Mr. Ford.
467
00:26:26,886 --> 00:26:29,622
A lot more than I deserve,
I'm sure of that.
468
00:26:29,656 --> 00:26:31,691
It would be hard
to be sure of yourself.
469
00:26:31,724 --> 00:26:34,126
I mean, what the hell
do you know at 26 or 27
470
00:26:34,160 --> 00:26:37,196
about running
a major automobile company?
471
00:26:37,229 --> 00:26:41,868
Henry Ford II was the apple
of Henry Ford I's eye.
472
00:26:41,901 --> 00:26:44,003
I mean, he was his namesake
473
00:26:44,036 --> 00:26:46,906
and the first grandchild
that Henry Ford had
474
00:26:46,939 --> 00:26:49,642
and Henry Ford took him
everywhere.
475
00:26:49,676 --> 00:26:53,145
Man: Henry, did you know
your grandfather well?
476
00:26:53,179 --> 00:26:55,648
Did you--
did you, uh--
477
00:26:55,682 --> 00:26:57,283
Well, I felt I knew him
very well, Bob.
478
00:26:57,316 --> 00:27:01,387
We were always brought up
to go out on weekends
479
00:27:01,420 --> 00:27:03,956
out at Fairlane
with my grandmother
480
00:27:03,990 --> 00:27:05,758
and grandfather,
and he used to give us,
481
00:27:05,792 --> 00:27:07,126
really,
the run of the place.
482
00:27:09,428 --> 00:27:11,698
Hal: It was a difficult
process for him
483
00:27:11,731 --> 00:27:13,299
because he didn't have
the background,
484
00:27:13,332 --> 00:27:14,967
and I don't say that
critically.
485
00:27:15,001 --> 00:27:16,869
He had never worked
in finance.
486
00:27:16,903 --> 00:27:19,739
He never worked in engineering
or manufacturing or purchasing.
487
00:27:19,772 --> 00:27:21,107
To his credit,
he was smart enough
488
00:27:21,140 --> 00:27:24,243
to get people
in the company that did.
489
00:27:24,276 --> 00:27:26,713
Man: Ford was in trouble.
490
00:27:26,746 --> 00:27:30,316
GM and Chrysler
were better managed.
491
00:27:30,349 --> 00:27:31,951
We brought in a group
492
00:27:31,984 --> 00:27:34,754
of ten young Army,
Air Force officers,
493
00:27:34,787 --> 00:27:37,790
who became known
as the Whiz Kids.
494
00:27:37,824 --> 00:27:42,995
They are the ten men in
the front row of this picture.
495
00:27:43,029 --> 00:27:47,734
They included Tex Thornton,
Robert McNamara,
496
00:27:47,767 --> 00:27:49,936
and Arjay Miller as well.
497
00:27:49,969 --> 00:27:51,904
It was such
an intriguing story.
498
00:27:51,938 --> 00:27:55,241
Here was this tremendous company
in such bad shape.
499
00:27:55,274 --> 00:27:58,344
When we went to Ford,
the Whiz Kids, back in '46,
500
00:27:58,377 --> 00:28:01,714
to find out how much money they
owed at the end of the year,
501
00:28:01,748 --> 00:28:04,116
they just counted
the open invoices,
502
00:28:04,150 --> 00:28:07,353
but they were about 40 feet
of invoices
503
00:28:07,386 --> 00:28:09,789
and they figured out
it was so many million
504
00:28:09,822 --> 00:28:11,724
per foot of invoices.
505
00:28:11,758 --> 00:28:13,459
That's how they knew
how much money they owed
506
00:28:13,492 --> 00:28:15,227
at the end of the year.
507
00:28:15,261 --> 00:28:18,364
It's hard to believe
how chaotic they were.
508
00:28:18,397 --> 00:28:21,367
Gale: The Whiz Kids took control
of finances in the company,
509
00:28:21,400 --> 00:28:24,036
and they got Mr. Ford
back on track.
510
00:28:24,070 --> 00:28:26,138
The demand for automobiles
in the United States
511
00:28:26,172 --> 00:28:29,041
has been rising
for more than three years
512
00:28:29,075 --> 00:28:31,410
and shows no signs
of tapering off.
513
00:28:31,443 --> 00:28:33,179
Arjay:
He felt he had inherited
a company
514
00:28:33,212 --> 00:28:35,247
it was his obligation
to keep it going.
515
00:28:35,281 --> 00:28:38,885
We all liked Henry Ford II.
He was a warm person.
516
00:28:55,534 --> 00:28:57,403
He was the boss,
517
00:28:57,436 --> 00:28:59,038
but the most important
building block
518
00:28:59,071 --> 00:29:00,539
in the company
are the people.
519
00:29:00,572 --> 00:29:02,975
Every company is faced
by the same market,
520
00:29:03,009 --> 00:29:04,543
the same technology.
521
00:29:04,576 --> 00:29:06,979
It's the people
that make the difference.
522
00:29:07,013 --> 00:29:09,181
Henry Ford II understood that.
523
00:29:09,215 --> 00:29:11,851
He brought in Lee Iacocca,
524
00:29:11,884 --> 00:29:14,353
who was simply
the best car salesman
525
00:29:14,386 --> 00:29:16,355
the world has ever known.
526
00:29:16,388 --> 00:29:19,291
Man: Probably the most
important thing to remember
527
00:29:19,325 --> 00:29:21,828
about Lee Iacocca is,
without him,
528
00:29:21,861 --> 00:29:25,998
the whole story of the Mustang--
that story would not even exist.
529
00:29:26,032 --> 00:29:30,202
He joined Ford
as an engineer,
530
00:29:30,236 --> 00:29:33,873
but he found very quickly
that he could do other things.
531
00:29:33,906 --> 00:29:36,042
So in Philadelphia,
he started doing
532
00:29:36,075 --> 00:29:40,079
Ford sales work
as a district-type person.
533
00:29:40,112 --> 00:29:45,051
This is 1956,
and he contemplated a way
534
00:29:45,084 --> 00:29:49,188
that the average person
could by a 1956 Ford
535
00:29:49,221 --> 00:29:52,558
and pay $56 a month
as a payment.
536
00:29:52,591 --> 00:29:56,428
So the "56 for 56" slogan
was popular.
537
00:29:56,462 --> 00:29:59,298
It sold hundreds of thousands
of more Fords
538
00:29:59,331 --> 00:30:01,600
than they ever thought
they would sell.
539
00:30:01,633 --> 00:30:04,470
Henry Ford II recognized that,
540
00:30:04,503 --> 00:30:06,338
and that's how
he got to Dearborn.
541
00:30:29,095 --> 00:30:31,130
Dave: For our customers,
for our loyalists,
542
00:30:31,163 --> 00:30:33,199
the people who love
this machine,
543
00:30:33,232 --> 00:30:36,502
the prototype is like, you know,
it's like almost the Holy Grail.
544
00:30:36,535 --> 00:30:40,072
We're gonna do whatever it
takes to protect this vehicle.
545
00:30:40,106 --> 00:30:44,443
So one of the things
we're doing is we--
546
00:30:44,476 --> 00:30:47,413
this actually represents
a part of the new car,
547
00:30:47,446 --> 00:30:49,215
a small portion
of the new car.
548
00:30:49,248 --> 00:30:51,150
So we don't want anybody
to see this.
549
00:30:51,183 --> 00:30:52,651
We put foam
and this material over this,
550
00:30:52,684 --> 00:30:54,353
and that way when it's
out on the road
551
00:30:54,386 --> 00:30:55,888
and someone wants
to photograph it,
552
00:30:55,922 --> 00:30:57,389
they have no idea
what's going on.
553
00:30:57,423 --> 00:30:59,125
They know there's
something going on in this area,
554
00:30:59,158 --> 00:31:00,893
but they don't know
what's going on.
555
00:31:00,927 --> 00:31:03,329
We'll end up having to do
a lot of nighttime testing
556
00:31:03,362 --> 00:31:05,664
on fairly secure
Ford facilities
557
00:31:05,697 --> 00:31:08,467
where we can peel all that back,
but we certainly don't want
558
00:31:08,500 --> 00:31:10,536
anyone to see it
until it's time so...
559
00:31:10,569 --> 00:31:12,972
- Right.
- Do you want to show this one?
560
00:31:13,005 --> 00:31:14,406
Sure. Why not?
Let's do it.
561
00:31:14,440 --> 00:31:17,376
The next, what I will say,
big milestone
562
00:31:17,409 --> 00:31:20,379
is what we call
preliminary engineering cutoff.
563
00:31:20,412 --> 00:31:22,915
We've basically
engineered the car,
564
00:31:22,949 --> 00:31:26,085
and now we gotta drive them
and make sure
565
00:31:26,118 --> 00:31:29,221
that they ride correctly,
they steer correctly,
566
00:31:29,255 --> 00:31:32,024
there aren't
any kind of error states.
567
00:31:32,058 --> 00:31:34,961
Dave:
Everybody is trying to figure
out what the next guy is doing
568
00:31:34,994 --> 00:31:36,562
because if they've got
the better gadget
569
00:31:36,595 --> 00:31:38,664
or if they have
a better hood, unique wheel,
570
00:31:38,697 --> 00:31:41,233
you name it, then they're
gonna want to have it, too.
571
00:31:41,267 --> 00:31:43,102
And it's not about
who invents it first,
572
00:31:43,135 --> 00:31:44,603
it's about
who gets it out first.
573
00:31:48,240 --> 00:31:52,111
Barnes did not want to be the
first guy caught in a Mustang.
574
00:31:52,144 --> 00:31:55,581
It was fully camouflaged.
It was time,
575
00:31:55,614 --> 00:32:00,419
So I made Tom take the car
out to go evaluate something.
576
00:32:00,452 --> 00:32:02,288
And he came back,
and as he tossed me the keys,
577
00:32:02,321 --> 00:32:04,190
he said, "Congratulations."
And I said, "What?"
578
00:32:04,223 --> 00:32:05,591
He said, "You'll see me
on the Internet soon."
579
00:32:05,624 --> 00:32:08,227
- Yeah, there's Tom.
- ( laughs )
580
00:32:08,260 --> 00:32:10,529
- There's Barnesie.
- He was so proud
of that moment.
581
00:32:16,602 --> 00:32:19,038
Tom: I was testing
out on the track.
582
00:32:19,071 --> 00:32:22,008
it was all working,
but while it needs to function,
583
00:32:22,041 --> 00:32:25,077
you can write down the numbers
and all that stuff,
584
00:32:25,111 --> 00:32:27,113
a lot of what a car is,
585
00:32:27,146 --> 00:32:30,416
I mean it's still needs
to have character.
586
00:32:30,449 --> 00:32:34,320
Really the Mustang in itself is,
you know, a character.
587
00:32:44,563 --> 00:32:46,665
What would the world
be without a Mustang?
588
00:32:46,698 --> 00:32:49,701
It's hard to imagine.
589
00:32:49,735 --> 00:32:52,538
Woman:
Ford Mustang.
590
00:32:52,571 --> 00:32:54,073
People sing about it
591
00:32:54,106 --> 00:32:56,708
not necessarily because
it rhymes with anything,
592
00:32:56,742 --> 00:32:59,478
but because it's part
of our culture.
593
00:33:07,819 --> 00:33:10,089
Art: People will say,
"When I get in my Mustang,
594
00:33:10,122 --> 00:33:11,723
I feel like
I'm a different person.
595
00:33:11,757 --> 00:33:13,525
I am Steve McQueen."
596
00:33:13,559 --> 00:33:16,028
John: Ford wanted instant
street credibility.
597
00:33:16,062 --> 00:33:17,696
How do you get
instant credibility?
598
00:33:17,729 --> 00:33:19,698
You want to race in it.
599
00:33:19,731 --> 00:33:22,634
( crowd cheering )
600
00:33:22,668 --> 00:33:27,206
The idea was you win on Sunday,
and you sell on Monday.
601
00:33:29,108 --> 00:33:31,110
Mustang showed it
could be a race car,
602
00:33:31,143 --> 00:33:33,579
I think principally
with Carroll Shelby's help.
603
00:33:33,612 --> 00:33:36,148
We've got a couple of new
entries in our stable this year,
604
00:33:36,182 --> 00:33:40,552
the new Mustang-based GT350,
first American car of its kind.
605
00:33:40,586 --> 00:33:42,788
Edsel: He just started putting
high-performance engines
606
00:33:42,821 --> 00:33:45,691
in Mustangs
and making them extra special.
607
00:33:45,724 --> 00:33:49,095
Art: It was a performance
vehicle that was accessible.
608
00:33:49,128 --> 00:33:51,130
You know this
is not a 911 Porsche.
609
00:33:51,163 --> 00:33:54,400
It's not a snooty.
610
00:33:54,433 --> 00:33:56,635
Hal: That was the basic thing
that made this work,
611
00:33:56,668 --> 00:33:59,571
the fact that you could bring
genuine aspiration
612
00:33:59,605 --> 00:34:01,307
down to the affordable.
613
00:34:01,340 --> 00:34:03,842
Little old you could have
something this neat.
614
00:34:03,875 --> 00:34:07,113
Fast, fun and affordable,
that's the essence of Mustang.
615
00:34:14,820 --> 00:34:16,622
Tom: Dave was talking about,
the other day,
616
00:34:16,655 --> 00:34:19,325
some people think you just
follow the recipe and then,
617
00:34:19,358 --> 00:34:21,860
okay, then it pops out,
and it's really good.
618
00:34:21,893 --> 00:34:23,729
That's not how that happens.
619
00:34:23,762 --> 00:34:26,732
You know you have
this all-American classic,
620
00:34:26,765 --> 00:34:28,400
but to be successful,
621
00:34:28,434 --> 00:34:30,302
you have to
constantly innovate,
622
00:34:30,336 --> 00:34:32,338
and there is always
a possibility of failure.
623
00:34:32,371 --> 00:34:35,274
By failing,
I mean delivering a product
624
00:34:35,307 --> 00:34:38,677
that would not be viewed
as a Mustang.
625
00:34:38,710 --> 00:34:43,182
( pop music playing )
626
00:34:43,215 --> 00:34:46,452
In '94, Mustang was gonna
go to front-wheel drive.
627
00:34:46,485 --> 00:34:50,489
It was going to be transverse
V6 engine front-wheel drive
628
00:34:50,522 --> 00:34:51,757
European sports sedan.
629
00:34:51,790 --> 00:34:54,793
That is fundamental change.
630
00:34:54,826 --> 00:34:57,229
There was one school of thought
that it would make it
631
00:34:57,263 --> 00:34:58,697
more fuel-efficient,
632
00:34:58,730 --> 00:35:01,367
we would get better return
potentially,
633
00:35:01,400 --> 00:35:04,136
Then there was a camp that said,
"That's not what a Mustang is."
634
00:35:04,170 --> 00:35:06,572
Steve: When this news broke,
there was a massive
635
00:35:06,605 --> 00:35:09,408
letter-writing campaign.
636
00:35:09,441 --> 00:35:12,678
Art: 100,000 letters
from customers coming in
637
00:35:12,711 --> 00:35:15,781
questioning the chemical
makeup of our brain.
638
00:35:15,814 --> 00:35:17,716
They were convinced
we were on drugs, I think.
639
00:35:17,749 --> 00:35:21,320
Hau: They actually
had a demonstration
640
00:35:21,353 --> 00:35:23,689
outside of Ford
world headquarters.
641
00:35:23,722 --> 00:35:25,724
Fortunately,
the product was launched
642
00:35:25,757 --> 00:35:27,459
as a separate product
called a Probe,
643
00:35:27,493 --> 00:35:29,695
and we stuck
with the tried-and-true
644
00:35:29,728 --> 00:35:31,797
rear-wheel drive formula
for the Mustang.
645
00:35:31,830 --> 00:35:34,300
Steve: It's probably
one of the biggest coups ever
646
00:35:34,333 --> 00:35:35,834
in the automotive industry.
647
00:35:35,867 --> 00:35:38,470
The customers rising up
and changing your product?
648
00:35:38,504 --> 00:35:40,372
I don't think
it's ever happened before.
649
00:35:41,940 --> 00:35:43,809
It turned out to be
a great car, the '94 Mustang.
650
00:35:43,842 --> 00:35:46,545
I remember when it came out,
I was in high school.
651
00:35:46,578 --> 00:35:48,347
Beautiful car.
652
00:35:48,380 --> 00:35:51,283
Man: Welcome back
to "Muscle Cars on the Radio"
653
00:35:51,317 --> 00:35:54,186
broadcasting coast to coast on
132 radio stations.
654
00:35:54,220 --> 00:35:56,588
Joining us on the "Muscle Cars
on the Radio" hotline,
655
00:35:56,622 --> 00:35:58,824
Dave Pericak,
chief nameplate engineer
656
00:35:58,857 --> 00:36:00,392
for the 2015 Mustang.
657
00:36:00,426 --> 00:36:01,960
- Welcome back, Dave.
- Thanks, Gary.
658
00:36:01,993 --> 00:36:04,363
Thanks for having me
on the show.
659
00:36:04,396 --> 00:36:06,698
I love the fact that you kept
the sequential tail lights.
660
00:36:06,732 --> 00:36:08,934
There are some things
you just can't change, Dave.
661
00:36:08,967 --> 00:36:10,736
I tell you,
the sequential tail lamps,
662
00:36:10,769 --> 00:36:12,738
at one time,
was discussed
663
00:36:12,771 --> 00:36:15,574
on whether or not they
should stay in the car
664
00:36:15,607 --> 00:36:17,443
purely from
a financial standpoint,
665
00:36:17,476 --> 00:36:18,644
and that discussion,
666
00:36:18,677 --> 00:36:20,279
you can see
who won the discussion.
667
00:36:20,312 --> 00:36:21,813
As I basically told them,
668
00:36:21,847 --> 00:36:23,915
"Well, then you might need
a new chief engineer."
669
00:36:23,949 --> 00:36:25,984
You also got rid
of the hockey-stick "L"
670
00:36:26,017 --> 00:36:27,919
on the sides of the doors...
671
00:36:27,953 --> 00:36:29,888
Hau: When he took the job,
I said, "Dave,
672
00:36:29,921 --> 00:36:31,890
the best thing
about working on Mustang
673
00:36:31,923 --> 00:36:33,859
is everybody knows
what a Mustang is.
674
00:36:33,892 --> 00:36:36,795
The worst thing about working
on Mustang is everybody knows
675
00:36:36,828 --> 00:36:39,231
what a Mustang is,
and they'll tell you."
676
00:36:39,265 --> 00:36:41,933
Man: Sometimes I wish that I was
on one of these committees
677
00:36:41,967 --> 00:36:44,503
where they ask public opinion
678
00:36:44,536 --> 00:36:46,405
because I'd rip
most of these cars.
679
00:36:46,438 --> 00:36:47,739
Man:
A lot of people were afraid
680
00:36:47,773 --> 00:36:49,275
it's gonna be a major
European look.
681
00:36:49,308 --> 00:36:50,876
Man:
Some people are afraid
682
00:36:50,909 --> 00:36:52,978
it's not gonna have
that old muscle-car image.
683
00:36:53,011 --> 00:36:55,714
I just never pictured Mustang
again with four cylinders.
684
00:36:55,747 --> 00:36:57,883
Dave: Everyone wants to be
the chief engineer
685
00:36:57,916 --> 00:36:59,618
and everyone wants
to design the car.
686
00:36:59,651 --> 00:37:01,453
Man: Photos have leaked
on the internet.
687
00:37:01,487 --> 00:37:03,021
I think those are just
Photoshop pictures
688
00:37:03,054 --> 00:37:04,990
that are out there,
and my first reaction was,
689
00:37:05,023 --> 00:37:07,293
"That really doesn't look
like a Mustang."
690
00:37:07,326 --> 00:37:08,927
Man: I don't want them
to water it down.
691
00:37:08,960 --> 00:37:11,029
Some of the other cars,
they look so similar.
692
00:37:11,062 --> 00:37:13,765
But I guess it has to appeal
to more people now.
693
00:37:13,799 --> 00:37:15,967
Dave:
Our customers are not afraid
to tell us what they want
694
00:37:16,001 --> 00:37:17,569
and why they want it.
695
00:37:17,603 --> 00:37:19,471
Man: I want it to look like
a Mustang.
696
00:37:19,505 --> 00:37:21,373
If you see the first one,
you'll say, "That's a Mustang."
697
00:37:27,313 --> 00:37:30,282
Well, I think everyone gets
emotional about the Mustang
698
00:37:30,316 --> 00:37:32,851
because number one,
699
00:37:32,884 --> 00:37:35,921
most people have had
a passion for the car
700
00:37:35,954 --> 00:37:38,056
when they were young
and when they were growing up,
701
00:37:38,089 --> 00:37:39,691
whether it was within
their family,
702
00:37:39,725 --> 00:37:42,394
their dad had one,
their brother had one,
703
00:37:42,428 --> 00:37:44,296
that was the first car
they ever drove,
704
00:37:44,330 --> 00:37:46,298
it was the first date
they'd ever had, you know.
705
00:37:46,332 --> 00:37:48,800
I grew up in Chicago,
south suburb of Chicago.
706
00:37:48,834 --> 00:37:51,503
As a little kid we'd always
take things apart
707
00:37:51,537 --> 00:37:52,871
and try to figure out
how they worked
708
00:37:52,904 --> 00:37:54,673
and put them back
together again,
709
00:37:54,706 --> 00:37:56,675
which kind of freaked my mom out
a little bit,
710
00:37:56,708 --> 00:37:58,477
but my dad thought
it was really cool.
711
00:37:58,510 --> 00:38:00,612
So my brothers are about
ten years older than me,
712
00:38:00,646 --> 00:38:03,949
and they were into cars
way before I even was.
713
00:38:03,982 --> 00:38:05,884
The Mustangs just always
caught my attention.
714
00:38:08,119 --> 00:38:10,055
Art: Not everybody
that's been in that job
715
00:38:10,088 --> 00:38:13,525
really knows what a Mustang is,
but Dave does.
716
00:38:13,559 --> 00:38:15,427
When you talk to him,
you can see
717
00:38:15,461 --> 00:38:18,464
he gets the emotional
connection in a very deep way.
718
00:38:20,732 --> 00:38:22,468
I was a young engineer
here at Ford.
719
00:38:22,501 --> 00:38:24,736
My boss had a '94 Mustang.
720
00:38:24,770 --> 00:38:26,772
He was going out of town,
and I asked him
721
00:38:26,805 --> 00:38:28,006
if I could borrow his car.
722
00:38:28,039 --> 00:38:29,408
He said,
"Yeah, sure, no problem."
723
00:38:29,441 --> 00:38:30,776
So I drove it to Chicago
724
00:38:30,809 --> 00:38:32,611
and took my girlfriend
out on a date.
725
00:38:32,644 --> 00:38:34,646
And I pulled up in front
of the high school
726
00:38:34,680 --> 00:38:37,383
where we had met, in fact,
the very room that we had met.
727
00:38:37,416 --> 00:38:38,984
I told her something was wrong
with the car,
728
00:38:39,017 --> 00:38:40,819
and she didn't know
any different, and I got out,
729
00:38:40,852 --> 00:38:42,688
and I opened up the door
and I knelt down
730
00:38:42,721 --> 00:38:45,624
and asked her to marry me
in that Mustang.
731
00:38:45,657 --> 00:38:47,993
For me,
this is the dream job,
732
00:38:48,026 --> 00:38:50,128
and I've said this to a vice
president in this company,
733
00:38:50,161 --> 00:38:52,531
"You have me in this chair
for a reason.
734
00:38:52,564 --> 00:38:54,065
While I'm in it,
I'm gonna do
735
00:38:54,099 --> 00:38:56,968
all of the right things
for the Mustang customer."
736
00:38:57,002 --> 00:38:58,770
Man: Joining us on the
"Muscle Cars on the Radio"
737
00:38:58,804 --> 00:39:01,473
hotline, Dave Pericak,
chief nameplate engineer
738
00:39:01,507 --> 00:39:03,609
for the 2015 Mustang.
739
00:39:03,642 --> 00:39:06,645
- Welcome back, Dave.
- Thanks, Gary. Thanks for
having me on the show.
740
00:39:06,678 --> 00:39:09,615
Henry: I think the greatest
pleasure that I experience
741
00:39:09,648 --> 00:39:11,983
is a successful product.
742
00:39:12,017 --> 00:39:14,686
To see people walk in and spend
their hard-earned money
743
00:39:14,720 --> 00:39:17,956
buying our products is a great
thrill and great success.
744
00:39:17,989 --> 00:39:21,560
Man: Do you have to make
great sacrifices for it?
745
00:39:21,593 --> 00:39:22,994
Well, in terms of time,
surely, yes.
746
00:39:23,028 --> 00:39:25,731
It absorbs most
of your weekdays
747
00:39:25,764 --> 00:39:27,766
and probably a good portion
of your weekends.
748
00:39:27,799 --> 00:39:30,168
It's a consuming job,
let's say that.
749
00:39:30,201 --> 00:39:31,770
Man:
Do you regret that at all?
750
00:39:31,803 --> 00:39:33,505
I don't think so.
751
00:39:33,539 --> 00:39:35,040
I picked the business,
and I'm here,
752
00:39:35,073 --> 00:39:37,075
and I sort of like it.
753
00:39:37,108 --> 00:39:38,910
Lee Iacocca was no dummy.
754
00:39:38,944 --> 00:39:43,148
He knew the timing was right
to take the American population
755
00:39:43,181 --> 00:39:46,952
and introduce them
to something different.
756
00:39:46,985 --> 00:39:49,821
Hal: In 1960, Lee was made
vice president
757
00:39:49,855 --> 00:39:55,093
of the Ford Division,
which is a huge move.
758
00:39:55,126 --> 00:39:58,430
There was an air about him
that was a little mysterious.
759
00:39:58,464 --> 00:40:00,499
I can remember watching
these guys escort him
760
00:40:00,532 --> 00:40:04,169
around the various studios
and smoking his big cigar.
761
00:40:04,202 --> 00:40:06,137
You know, it looked like
the Mafia had arrived.
762
00:40:06,171 --> 00:40:07,873
It was really pretty cool.
763
00:40:07,906 --> 00:40:09,775
( shouting ) That is so
God damn basic to running...
764
00:40:09,808 --> 00:40:11,710
Bob: He knew that his ideas
were good,
765
00:40:11,743 --> 00:40:14,079
and he surrounded himself
with good, creative people.
766
00:40:14,112 --> 00:40:16,715
One of those people
was Hal Sperlich.
767
00:40:17,849 --> 00:40:20,452
Iacocca was a dynamic leader,
768
00:40:20,486 --> 00:40:23,922
but the guy that made it happen
was Hal Sperlich.
769
00:40:23,955 --> 00:40:25,757
Hal:
Sometime in the early '60s,
770
00:40:25,791 --> 00:40:28,159
what became the Mustang
project got started.
771
00:40:28,193 --> 00:40:32,063
My first introduction
to it was with Don Frey,
772
00:40:32,097 --> 00:40:34,099
my boss,
who told me that Iacocca
773
00:40:34,132 --> 00:40:36,468
and the market research
people had identified
774
00:40:36,502 --> 00:40:39,104
a rather dramatic shift
in demographics
775
00:40:39,137 --> 00:40:42,841
that was going to take place,
the arrival of the Baby Boomers.
776
00:40:42,874 --> 00:40:46,778
Jack: The market was untouched.
It was younger buyers.
777
00:40:46,812 --> 00:40:49,014
There was nothing for them
to buy,
778
00:40:49,047 --> 00:40:51,182
you know,
that they could afford.
779
00:40:51,216 --> 00:40:55,086
Hal: Most innovation is
how to be ahead of the market,
780
00:40:55,120 --> 00:40:59,157
you know, how to be ahead of
where demand is at the moment.
781
00:40:59,190 --> 00:41:02,828
Iacocca, who was very much
interested in making a mark,
782
00:41:02,861 --> 00:41:05,697
decided that that
would be his mark.
783
00:41:05,731 --> 00:41:09,100
Bob: When 1960 happened,
when the decade started,
784
00:41:09,134 --> 00:41:11,870
none of the auto manufacturers
in the United States
785
00:41:11,903 --> 00:41:13,972
were building compact cars.
786
00:41:14,005 --> 00:41:16,742
The big stodgy rolling tanks
and couches
787
00:41:16,775 --> 00:41:18,544
that went down the highway,
788
00:41:18,577 --> 00:41:20,779
that was the state
of production in those years.
789
00:41:20,812 --> 00:41:23,081
"This is the way we build cars.
Take it or leave it."
790
00:41:23,114 --> 00:41:24,683
Well, that changed.
791
00:41:24,716 --> 00:41:26,151
The baby boomers said,
"We want something
792
00:41:26,184 --> 00:41:28,554
that brings us
into the modern times."
793
00:41:28,587 --> 00:41:29,988
They wanted
modern refrigerators,
794
00:41:30,021 --> 00:41:31,990
they wanted modern furniture,
795
00:41:32,023 --> 00:41:34,159
they wanted a modern house,
and they wanted a modern car.
796
00:41:34,192 --> 00:41:36,127
Ford didn't have a car
that was a modern car,
797
00:41:36,161 --> 00:41:40,732
and that's what they discovered
was this market.
798
00:41:40,766 --> 00:41:44,069
Lee decided to have
the discussions off-campus.
799
00:41:44,102 --> 00:41:46,204
Man: To discuss a business
proposition
800
00:41:46,237 --> 00:41:48,073
of great mutual interest.
801
00:41:48,106 --> 00:41:50,542
Bob: They met after hours
clandestinely
802
00:41:50,576 --> 00:41:54,179
at the Fairlane Inn
without Henry Ford's knowledge.
803
00:41:54,212 --> 00:41:58,550
They knew if he got wind
of them, it would be canceled
804
00:41:58,584 --> 00:41:59,885
simply because of the Edsel.
805
00:42:02,654 --> 00:42:05,991
The design of the future
is a great question.
806
00:42:06,024 --> 00:42:08,159
I don't think the cars
can get any longer.
807
00:42:08,193 --> 00:42:10,762
They're plenty long enough
and actually, I think,
808
00:42:10,796 --> 00:42:13,064
they're really practically
as low as they're gonna get.
809
00:42:13,098 --> 00:42:15,200
Henry Ford wanted
to reinvent the industry.
810
00:42:15,233 --> 00:42:17,268
He wanted new technology,
811
00:42:17,302 --> 00:42:19,705
something different
and fresh and exciting,
812
00:42:19,738 --> 00:42:22,007
a car that hit
all of those parameters.
813
00:42:29,280 --> 00:42:32,117
Henry: The birth of this new
line of automobiles
814
00:42:32,150 --> 00:42:35,253
is a once-in-a-lifetime
opportunity.
815
00:42:35,286 --> 00:42:39,758
The eyes of the American people
will be on Edsel.
816
00:42:39,791 --> 00:42:42,961
John: He came out with one of
the most well-researched cars
817
00:42:42,994 --> 00:42:44,696
in the history of automobilia.
818
00:42:44,730 --> 00:42:47,766
It was called the Edsel.
819
00:42:47,799 --> 00:42:50,235
Henry: And so I am proud
and pleased to confirm
820
00:42:50,268 --> 00:42:54,039
that our new line of cars
will carry the name Edsel
821
00:42:54,072 --> 00:42:55,807
in honor of my father,
822
00:42:55,841 --> 00:42:59,177
who served as president
of Ford Motor Company.
823
00:42:59,210 --> 00:43:00,779
When you talk Edsel today,
824
00:43:00,812 --> 00:43:03,682
you talk of the flop
of all time.
825
00:43:03,715 --> 00:43:05,150
( crowd gasps )
826
00:43:05,183 --> 00:43:07,786
- It didn't sell.
- I'm ruined!
827
00:43:07,819 --> 00:43:10,989
Bob: The people that actually
worked on the Edsel project
828
00:43:11,022 --> 00:43:15,026
became known as E-Guys,
and the E-Guys
829
00:43:15,060 --> 00:43:17,395
were bad guys
around Ford Motor Company.
830
00:43:17,428 --> 00:43:19,731
Henry Ford didn't wanna
have anything to do with them.
831
00:43:19,765 --> 00:43:21,967
Do you think people
will ever forget the Edsel?
832
00:43:22,000 --> 00:43:24,803
( laughs )
Oh, God, I hope so.
833
00:43:24,836 --> 00:43:27,138
Edsel:
I used to always ask him,
834
00:43:27,172 --> 00:43:29,207
"Why did you let them call
the car Edsel?"
835
00:43:29,240 --> 00:43:32,944
He said it was the management
team that beat him down.
836
00:43:32,978 --> 00:43:34,713
I mean, who knows?
837
00:43:34,746 --> 00:43:37,849
I just think
that it's the wrong car
838
00:43:37,883 --> 00:43:40,251
at the wrong time
with the wrong design.
839
00:43:40,285 --> 00:43:43,822
Hal: It didn't work out,
and the company canned it.
840
00:43:43,855 --> 00:43:45,256
That's a pretty
expensive process,
841
00:43:45,290 --> 00:43:47,025
and it's embarrassing,
842
00:43:47,058 --> 00:43:49,260
which is why people get nervous
about innovating.
843
00:43:49,294 --> 00:43:52,330
He had to bear in mind
that the likes of Iacocca
844
00:43:52,363 --> 00:43:55,266
and others were putting
their careers on the line.
845
00:43:55,300 --> 00:43:59,204
To be for something as unique
as the Mustang project
846
00:43:59,237 --> 00:44:02,007
was in its time
was a high-risk game.
847
00:44:08,379 --> 00:44:12,150
( engine revving )
848
00:44:52,891 --> 00:44:54,926
We go out to one of our
proving grounds out in Arizona
849
00:44:54,960 --> 00:44:56,762
and we drive the car.
850
00:44:56,795 --> 00:44:58,396
That in itself
is an emotional event.
851
00:44:58,429 --> 00:45:01,232
Tom: We had our senior
management out in Arizona.
852
00:45:01,266 --> 00:45:04,369
We had a lot
of aspirational vehicles,
853
00:45:04,402 --> 00:45:06,938
and I'm talking things
like Porsche 911,
854
00:45:06,972 --> 00:45:08,506
and then we also had
our M1 prototype
855
00:45:08,539 --> 00:45:10,809
for the upcoming Mustang.
856
00:45:10,842 --> 00:45:14,079
What we're gonna do--
you'll each go in cars,
and Dave and Frank
857
00:45:14,112 --> 00:45:15,914
are gonna be in one pair,
then you'll flip.
858
00:45:15,947 --> 00:45:17,883
Frank: This vehicle
had to be world-class.
859
00:45:17,916 --> 00:45:19,885
We're gonna sell it in Europe.
860
00:45:19,918 --> 00:45:23,321
You have to be world-class
to be in Europe.
861
00:45:23,354 --> 00:45:25,456
You're going against
the big dogs
862
00:45:25,490 --> 00:45:27,926
in those other markets,
so you set your targets
863
00:45:27,959 --> 00:45:29,995
from an aspirational standpoint.
864
00:45:30,028 --> 00:45:32,864
Steve: We had police cordon
off all the roads.
865
00:45:32,898 --> 00:45:35,333
We went around the tops
of all the mountains around,
866
00:45:35,366 --> 00:45:37,268
to make sure that there
wasn't anybody up there.
867
00:45:37,302 --> 00:45:39,270
It was incredibly nerve-racking.
Nobody's seen--
868
00:45:39,304 --> 00:45:41,139
we hadn't seen the car
out in the wild.
869
00:45:43,108 --> 00:45:45,777
A beautiful car is great,
870
00:45:45,811 --> 00:45:49,915
but if it doesn't exceed
the outgoing car,
871
00:45:49,948 --> 00:45:52,083
people will be disappointed.
872
00:45:52,117 --> 00:45:54,886
The toughest critic I know
is probably Dave.
873
00:45:54,920 --> 00:45:56,487
He takes this stuff to heart.
874
00:45:56,521 --> 00:46:00,291
Tom: The car is
definitely coming together.
875
00:46:00,325 --> 00:46:04,295
It's just that it's a little
short on target on a few things.
876
00:46:04,329 --> 00:46:06,364
But do we know why
or we just don't know why?
877
00:46:06,397 --> 00:46:09,000
No, we have a very
good idea why.
878
00:46:09,034 --> 00:46:12,971
We do wind tunnel tests,
rough road tests.
879
00:46:13,004 --> 00:46:15,573
We do high-mileage drives,
low-mileage drives.
880
00:46:15,606 --> 00:46:19,010
We do cold-weather drives.
We do warm-weather drives.
881
00:46:19,044 --> 00:46:21,279
It's pretty difficult
to anticipate
882
00:46:21,312 --> 00:46:23,448
where the next issue
is gonna come from.
883
00:46:23,481 --> 00:46:25,951
( car chiming )
884
00:46:25,984 --> 00:46:28,353
- What was that?
- I don't know.
885
00:46:28,386 --> 00:46:30,188
Julie: Because they come
from the left.
886
00:46:30,221 --> 00:46:32,223
They come from the right.
They come from everywhere.
887
00:46:32,257 --> 00:46:35,126
That's what happened.
It did fault. Okay.
888
00:46:35,160 --> 00:46:38,163
Just got the camo off
just a couple days ago.
889
00:46:38,196 --> 00:46:40,165
And so there were
some surprises.
890
00:46:40,198 --> 00:46:44,269
The amount of camo
did some damping,
891
00:46:44,302 --> 00:46:46,905
and so we have some things
that have popped up,
892
00:46:46,938 --> 00:46:49,007
but we'll address them,
and we'll go through them.
893
00:46:49,040 --> 00:46:52,177
We've got an entire team
of people
894
00:46:52,210 --> 00:46:55,480
who support these tests
and drives.
895
00:46:55,513 --> 00:46:58,349
Because we don't have a ton
of prototypes running around,
896
00:46:58,383 --> 00:47:00,618
we try to do this
all analytically.
897
00:47:00,651 --> 00:47:02,954
So we try to model what we
think the system is gonna do
898
00:47:02,988 --> 00:47:04,956
because, really,
it's quite costly
899
00:47:04,990 --> 00:47:06,524
to find the error state
in the vehicle
900
00:47:06,557 --> 00:47:08,326
and then engineer it out.
901
00:47:08,359 --> 00:47:11,462
We'd rather engineer
the fix in right the first time.
902
00:47:11,496 --> 00:47:13,264
Tom:
I will say it's surprising
903
00:47:13,298 --> 00:47:16,601
how much the camo affected
the steering feel.
904
00:47:16,634 --> 00:47:18,636
This is a live issue.
905
00:47:18,669 --> 00:47:21,272
I mean, can at least
one of our open issues
906
00:47:21,306 --> 00:47:24,042
for our engineering sign off?
907
00:47:24,075 --> 00:47:27,345
Frank: Tom's the guy that
really brings it all together
908
00:47:27,378 --> 00:47:29,881
and makes a proposal
to Dave to say,
909
00:47:29,915 --> 00:47:31,616
"Here's what it takes to get
to the next level."
910
00:47:34,085 --> 00:47:38,523
Gotta give Tom a lot of credit
for being the thread of Mustang.
911
00:47:38,556 --> 00:47:41,159
He's been on Mustang
for ten years.
912
00:47:41,192 --> 00:47:43,528
I always kid him
he's probably trained, you know,
913
00:47:43,561 --> 00:47:45,496
at least five chief engineers.
914
00:47:54,305 --> 00:47:56,074
Shit, man,
I rocketed down through here
915
00:47:56,107 --> 00:47:58,576
about 160 miles an hour.
916
00:47:58,609 --> 00:48:02,280
Man on radio:
There is a police officer
on the right-hand shoulder.
917
00:48:02,313 --> 00:48:05,483
So just be aware
that the speed limit
is 55 through here.
918
00:48:05,516 --> 00:48:08,219
I feel like this doesn't move
nearly as much as the other car.
919
00:48:08,253 --> 00:48:11,122
Probably isn't,
and that gets into--
920
00:48:11,156 --> 00:48:13,191
you remember all
the A-pillar stiffness we did?
921
00:48:13,224 --> 00:48:15,660
- Yeah.
- Well, the A-pillar stiffness.
922
00:48:15,693 --> 00:48:18,964
So that's why I'm trying
to get from body
923
00:48:18,997 --> 00:48:23,401
and from NVH what is happening
for that sorb fix.
924
00:48:23,434 --> 00:48:25,570
- It's on the torque box.
- Right.
925
00:48:25,603 --> 00:48:28,373
It's down there, it's right
at the base frickin'--
926
00:48:28,406 --> 00:48:30,942
And there's some massive shit
going on down there.
927
00:48:30,976 --> 00:48:32,543
Dave: I flew out there
with the team
928
00:48:32,577 --> 00:48:34,579
to one of our proving grounds
out in Arizona,
929
00:48:34,612 --> 00:48:38,149
and we drive the car,
the GT version of the Mustang,
930
00:48:38,183 --> 00:48:41,152
and...
I wasn't quite there.
931
00:48:41,186 --> 00:48:44,189
It was great,
but it just wasn't great enough.
932
00:48:44,222 --> 00:48:46,224
What is it
that we don't have?
933
00:48:46,257 --> 00:48:49,160
- Here's the problem--
- Is it the pads?
934
00:48:49,194 --> 00:48:51,229
The team worked really hard
to get us to that point,
935
00:48:51,262 --> 00:48:52,730
and I just, you know,
looked at the team
936
00:48:52,763 --> 00:48:55,233
and said, "Guys,
I don't think we're there."
937
00:48:55,266 --> 00:48:57,568
I understand people are working.
We just got to make sure they
got everything they need
938
00:48:57,602 --> 00:48:59,971
and there's no hold-ups
and we can go as fast as we can.
939
00:49:00,005 --> 00:49:01,472
I am a perfectionist.
940
00:49:01,506 --> 00:49:04,976
I don't know that
anything is ever perfect,
941
00:49:05,010 --> 00:49:06,477
you just keep trying
to get there,
942
00:49:06,511 --> 00:49:08,413
and you never quite get there,
but along the way,
943
00:49:08,446 --> 00:49:10,648
you just keep getting better.
944
00:49:17,188 --> 00:49:20,558
Roy Orbison:
* Sweet dream baby...
945
00:49:20,591 --> 00:49:23,628
How could you make a car
that was low-cost and exciting?
946
00:49:23,661 --> 00:49:25,530
Not easy.
947
00:49:25,563 --> 00:49:27,632
In fact, often when you see
a lower-priced car
948
00:49:27,665 --> 00:49:29,434
really take off,
949
00:49:29,467 --> 00:49:31,269
it's because somebody's
figured out
950
00:49:31,302 --> 00:49:34,539
how to bring
the aspiration vehicle down
951
00:49:34,572 --> 00:49:36,641
to a lower price,
and that was certainly
952
00:49:36,674 --> 00:49:38,576
the inspiration
to create the Mustang.
953
00:49:42,513 --> 00:49:45,016
For some reason, it just wasn't
working very well.
954
00:49:45,050 --> 00:49:47,752
Several studios
had a crack at it,
955
00:49:47,785 --> 00:49:51,256
and it really wasn't coming
until Iacocca decided
956
00:49:51,289 --> 00:49:54,059
he wanted to have
a competition and give--
957
00:49:54,092 --> 00:49:58,163
I think it was seven
design studios each a crack
958
00:49:58,196 --> 00:50:00,098
using the exact same packet.
959
00:50:00,131 --> 00:50:03,501
I figured if you're gonna make
a really inexpensive car,
960
00:50:03,534 --> 00:50:05,670
we had to build it
from something inexpensive,
961
00:50:05,703 --> 00:50:07,272
and Ford had the Falcon,
962
00:50:07,305 --> 00:50:09,207
probably the least expensive car
on the planet.
963
00:50:11,142 --> 00:50:13,678
We decided to try to use it
as a base,
964
00:50:13,711 --> 00:50:16,481
the proportions
and the stance and so forth,
965
00:50:16,514 --> 00:50:19,350
and I was the cop to make sure
these guys didn't cheat.
966
00:50:19,384 --> 00:50:23,488
Gale: I was at the Ford Studio
when Hal Sperlich came in
967
00:50:23,521 --> 00:50:26,691
and said, "Iacocca wants
to see some new designs."
968
00:50:26,724 --> 00:50:29,060
And we only had about
three weeks to do it.
969
00:50:29,094 --> 00:50:31,329
So I went home,
sat at the kitchen table
970
00:50:31,362 --> 00:50:35,166
and I sketched out four
or five quick sketches.
971
00:50:35,200 --> 00:50:38,136
When I joined Ford,
they called me the farm boy.
972
00:50:38,169 --> 00:50:40,371
I was working
with a bunch of guys
973
00:50:40,405 --> 00:50:44,075
from New York and California.
974
00:50:44,109 --> 00:50:47,112
They were doing airbrushed
drawings of beautiful cars,
975
00:50:47,145 --> 00:50:49,614
and I thought,
"I'm in the wrong spot.
976
00:50:49,647 --> 00:50:51,449
I can't compete
with these guys."
977
00:50:51,482 --> 00:50:54,385
Hal:
Came to the big showdown,
978
00:50:54,419 --> 00:50:56,521
and there was Iacocca
and myself and a few others
979
00:50:56,554 --> 00:50:58,323
and, of course,
the fathers of each
980
00:50:58,356 --> 00:51:00,358
of these seven cars,
and there were, like,
981
00:51:00,391 --> 00:51:02,093
three or four
that were fantastic.
982
00:51:02,127 --> 00:51:05,296
They picked my sketch
983
00:51:05,330 --> 00:51:07,698
to be put on the driver's side
of the clay.
984
00:51:07,732 --> 00:51:09,467
Iacocca said,
"You know, this is the car."
985
00:51:09,500 --> 00:51:15,406
I remember Lee turning,
and he said, "We got it."
986
00:51:15,440 --> 00:51:17,742
So that was it.
987
00:51:17,775 --> 00:51:21,312
Hal: When it was approved,
it was a Cougar,
988
00:51:21,346 --> 00:51:24,349
and the symbol
on the grill was a cat.
989
00:51:24,382 --> 00:51:26,617
That didn't last very long.
990
00:51:26,651 --> 00:51:29,454
Someplace along the line,
the marketing axis
991
00:51:29,487 --> 00:51:32,323
under Lee's leadership
decided that the car
992
00:51:32,357 --> 00:51:34,659
should be called a Mustang,
not the Cougar.
993
00:51:34,692 --> 00:51:37,262
There's something
so uniquely American
994
00:51:37,295 --> 00:51:39,697
in the word "mustang."
995
00:51:39,730 --> 00:51:41,432
He knew it could be used
for marketing.
996
00:51:52,377 --> 00:51:55,480
Bob: Iacocca knew that anything
that he would propose
997
00:51:55,513 --> 00:51:58,783
to Henry Ford
was going to be a problem
998
00:51:58,816 --> 00:52:00,751
because Henry
didn't want to launch
999
00:52:00,785 --> 00:52:03,388
off into another
financial disaster.
1000
00:52:03,421 --> 00:52:08,759
The eyes of the American people
will be on Edsel.
1001
00:52:08,793 --> 00:52:11,196
Hal: In the case of the Mustang,
you're saying,
1002
00:52:11,229 --> 00:52:13,464
"We can sell
this large number of cars
1003
00:52:13,498 --> 00:52:16,767
in a market that will exist
once we bring this car out,"
1004
00:52:16,801 --> 00:52:19,337
but we couldn't say,
1005
00:52:19,370 --> 00:52:22,640
"Here's proof this will work,"
'cause there wasn't any proof.
1006
00:52:22,673 --> 00:52:25,576
This came--
this came from the gut.
1007
00:52:27,578 --> 00:52:31,182
Bob: That time,
it took about $75 million
1008
00:52:31,216 --> 00:52:34,452
to get a car from concept
into production.
1009
00:52:34,485 --> 00:52:36,454
Hal:
Lee brought Mr. Ford over.
1010
00:52:36,487 --> 00:52:38,189
You got to remember,
1011
00:52:38,223 --> 00:52:41,592
Ford Motor Company
wasn't a democracy.
1012
00:52:41,626 --> 00:52:44,262
It was a totalitarian state,
1013
00:52:44,295 --> 00:52:45,963
and Lee is just selling,
selling, selling.
1014
00:52:45,996 --> 00:52:49,367
That's his bag, right?
He's the great persuader.
1015
00:52:49,400 --> 00:52:52,803
Bob: Iacocca wanted $75 million,
and Henry Ford said,
1016
00:52:52,837 --> 00:52:54,605
"You got $45 million.
Go with it.
1017
00:52:54,639 --> 00:52:57,442
That's all you're getting,
not a dime more."
1018
00:52:57,475 --> 00:52:59,344
The program was approved,
1019
00:52:59,377 --> 00:53:01,346
and people filed out
of the room.
1020
00:53:01,379 --> 00:53:04,849
I was out there with Iacocca,
and Mr. Ford came up.
1021
00:53:04,882 --> 00:53:07,218
He said, "Okay,
you got your God damn car.
1022
00:53:07,252 --> 00:53:08,786
it better work."
( laughs )
1023
00:53:11,789 --> 00:53:12,957
Does it say what color?
1024
00:53:12,990 --> 00:53:14,859
Maroon.
It's right there.
1025
00:53:14,892 --> 00:53:16,461
Oh, that one.
1026
00:53:16,494 --> 00:53:18,696
They are good-looking,
Barnesie.
1027
00:53:21,766 --> 00:53:23,568
Hi, Kelly.
1028
00:53:23,601 --> 00:53:25,202
What do you think
of the new car?
1029
00:53:37,315 --> 00:53:39,450
I hope so, too.
1030
00:53:39,484 --> 00:53:41,586
You're definitely
the minority at this moment.
1031
00:53:47,558 --> 00:53:49,627
We gotta have it grow on you.
1032
00:53:49,660 --> 00:53:51,896
Tom:
We'll see you.
1033
00:53:51,929 --> 00:53:53,798
No, we love your opinions.
1034
00:53:55,333 --> 00:53:57,668
( engine revs )
1035
00:54:05,676 --> 00:54:08,012
( horn beeping )
1036
00:54:10,648 --> 00:54:14,552
- Tom: You like it?
- You like it?
1037
00:54:14,585 --> 00:54:17,355
That's about the best Mustang
I've ever seen in a long time!
1038
00:54:17,388 --> 00:54:18,723
( laughs )
1039
00:54:18,756 --> 00:54:21,426
Good deal.
Good deal. Thanks.
1040
00:54:26,030 --> 00:54:27,432
Pencils are down,
and there's no more
1041
00:54:27,465 --> 00:54:28,766
engineering work on this car.
1042
00:54:28,799 --> 00:54:30,835
It's pure execution phase
from here.
1043
00:54:30,868 --> 00:54:32,870
It's just making sure
that we get this thing
1044
00:54:32,903 --> 00:54:34,805
ready to go
into the showrooms.
1045
00:54:45,750 --> 00:54:49,320
We're in what we call our
manufacturing launch process.
1046
00:54:49,354 --> 00:54:52,890
- Man: T minus 10, 9...
- We've completed all
of our development.
1047
00:54:52,923 --> 00:54:54,892
Ignition.
1048
00:54:54,925 --> 00:54:57,462
Lift off.
Lift off.
1049
00:55:01,466 --> 00:55:03,368
And now we're going
into production.
1050
00:55:05,970 --> 00:55:09,340
We're literally
building prototype vehicles
1051
00:55:09,374 --> 00:55:11,442
on the assembly lines
to get
1052
00:55:11,476 --> 00:55:13,578
the manufacturing process
up and running.
1053
00:55:13,611 --> 00:55:16,681
And then once we have that,
we can go back to David
1054
00:55:16,714 --> 00:55:18,916
and the team and say,
"We have high confidence
1055
00:55:18,949 --> 00:55:22,620
that you can go ahead into full
production at full line speed."
1056
00:55:37,835 --> 00:55:39,604
Dave: Our program manager,
Prakash Patel,
1057
00:55:39,637 --> 00:55:41,038
he's got a tough job.
1058
00:55:41,071 --> 00:55:42,940
He's kind of like the guy that--
he makes sure
1059
00:55:42,973 --> 00:55:44,909
that everyone in the band
is playing on the right note
1060
00:55:44,942 --> 00:55:47,077
and that everybody plays
when they're supposed to play.
1061
00:55:48,946 --> 00:55:52,617
Frank: The program manager to a
team like this is so important
1062
00:55:52,650 --> 00:55:54,118
because they're the hammer.
1063
00:55:54,151 --> 00:55:55,653
I call them the hammer.
1064
00:55:55,686 --> 00:55:58,556
They have to keep
the vehicle on time.
1065
00:55:58,589 --> 00:56:00,725
Hau: A lot of things
have to come together,
1066
00:56:00,758 --> 00:56:02,727
not only at our plant
at Flat Rock,
1067
00:56:02,760 --> 00:56:06,497
but at every single supplier
site all around the world.
1068
00:56:06,531 --> 00:56:09,934
Everything on that car
has kind of a DNA.
1069
00:56:09,967 --> 00:56:12,970
Whether it's a part that
is manufactured at the plant,
1070
00:56:13,003 --> 00:56:15,440
whether it is a system
that comes into the plant,
1071
00:56:15,473 --> 00:56:17,608
everything
for that particular car
1072
00:56:17,642 --> 00:56:21,579
needs to be there on that date,
that time.
1073
00:56:21,612 --> 00:56:25,583
It's mind-boggling how--
how they're able to do this.
1074
00:56:25,616 --> 00:56:28,052
At this point,
we have started the car.
1075
00:56:28,085 --> 00:56:29,920
We have designed the parts.
1076
00:56:29,954 --> 00:56:32,523
We have confirmed everything
in the virtual world,
1077
00:56:32,557 --> 00:56:35,059
and we said,
"This is where we are."
1078
00:56:35,092 --> 00:56:37,428
Dave: Every millimeter
was fought over,
1079
00:56:37,462 --> 00:56:39,530
every little millimeter
on the vehicle.
1080
00:56:39,564 --> 00:56:43,000
You can imagine we have
some very emotional discussions
1081
00:56:43,033 --> 00:56:45,970
about headlamps
and tail lamps and bumpers
1082
00:56:46,003 --> 00:56:47,638
and, you know, you name it.
1083
00:56:47,672 --> 00:56:49,206
You do feel the weight
on the shoulder,
1084
00:56:49,239 --> 00:56:50,875
but the weight
is that you have to deliver
1085
00:56:50,908 --> 00:56:52,610
what you said you wanted.
1086
00:56:52,643 --> 00:56:55,145
Hold on, if we had
this experience in S197,
1087
00:56:55,179 --> 00:56:57,682
why did we get them on S550?
1088
00:56:57,715 --> 00:56:59,984
Who told us to
give them more business?
1089
00:57:00,017 --> 00:57:02,019
Art:
We're not launching a vehicle
1090
00:57:02,052 --> 00:57:04,589
as much as we are launching
hundreds and hundreds
1091
00:57:04,622 --> 00:57:06,857
of supplier facilities
around the country.
1092
00:57:06,891 --> 00:57:09,594
We build our engines
and transmissions in-house,
1093
00:57:09,627 --> 00:57:13,731
but pretty much everything else
we purchase from our suppliers.
1094
00:57:13,764 --> 00:57:15,666
But why should I pay
Tribal anything?
1095
00:57:15,700 --> 00:57:18,669
There's so many places where
the system could fall apart.
1096
00:57:18,703 --> 00:57:21,105
But why is not their fault?
If they're not delivering
a quality part,
1097
00:57:21,138 --> 00:57:22,973
why is that not fault?
1098
00:57:23,007 --> 00:57:25,810
Hau: We actually go out
to our suppliers and help them.
1099
00:57:25,843 --> 00:57:27,878
We're only successful
if they're successful,
1100
00:57:27,912 --> 00:57:29,680
so we can't afford
to let them fail.
1101
00:57:29,714 --> 00:57:31,582
Okay, that's what I said.
1102
00:57:31,616 --> 00:57:34,251
So I-- that's what I said, if
they are going out of business
1103
00:57:34,284 --> 00:57:36,654
and if they are distressed,
let me know,
1104
00:57:36,687 --> 00:57:40,525
and I will figure out a way
to pay the 47,000 bucks, okay?
1105
00:57:40,558 --> 00:57:42,827
But at this point
in the program,
1106
00:57:42,860 --> 00:57:46,697
I cannot just spend
that kind of money just because.
1107
00:57:46,731 --> 00:57:48,866
Gale:
You have to weigh it and say,
1108
00:57:48,899 --> 00:57:51,135
"We gotta spend the money
on this,
1109
00:57:51,168 --> 00:57:54,171
and we'll save it
someplace else."
1110
00:57:54,204 --> 00:57:57,207
Because everything that's good
isn't the cheapest.
1111
00:57:57,241 --> 00:58:00,845
Okay, who's next?
Brian?
1112
00:58:00,878 --> 00:58:02,813
What's going on is that
on the--
1113
00:58:02,847 --> 00:58:04,582
when the rocker moldings
are going on,
1114
00:58:04,615 --> 00:58:06,150
they're not getting proper
hand clearance
1115
00:58:06,183 --> 00:58:07,985
between the rocker molding
and the wheel.
1116
00:58:08,018 --> 00:58:10,120
They physically cannot reach
their hand in there
1117
00:58:10,154 --> 00:58:11,922
to install the push pin.
1118
00:58:11,956 --> 00:58:14,058
It's almost every wheel,
this is a problem.
1119
00:58:14,091 --> 00:58:16,761
No way, guys.
Buck 34 a car?
1120
00:58:16,794 --> 00:58:19,196
Customer gets nothing for it.
1121
00:58:19,229 --> 00:58:20,831
There's gotta be
a better solution.
1122
00:58:20,865 --> 00:58:24,034
This is just the worst use
of our money.
1123
00:58:24,068 --> 00:58:25,803
Prakash: When I started
in this industry,
1124
00:58:25,836 --> 00:58:27,171
I would go to changes like,
1125
00:58:27,204 --> 00:58:28,773
"Why are you guys bickering
about six cents?
1126
00:58:28,806 --> 00:58:30,975
Here, here's six cents."
Right?
1127
00:58:31,008 --> 00:58:33,010
But you multiply that by years,
1128
00:58:33,043 --> 00:58:35,045
by number of cars,
it makes a big deal.
1129
00:58:35,079 --> 00:58:37,782
Take $1.34 times
hundred thousand cars
1130
00:58:37,815 --> 00:58:40,050
times five years, $1,
1131
00:58:40,084 --> 00:58:41,919
you just spent
half a million dollars.
1132
00:58:41,952 --> 00:58:43,588
Okay, next.
1133
00:58:43,621 --> 00:58:45,055
That is the decision
you just signed off.
1134
00:58:45,089 --> 00:58:47,124
As a representative
of Ford Motor Company,
1135
00:58:47,157 --> 00:58:49,960
you just said, "It is okay to
spend half a million dollars."
1136
00:58:49,994 --> 00:58:52,797
Big difference, a dollar
versus half a million dollars.
1137
00:58:52,830 --> 00:58:55,633
Are you guys sure
this is a must-fix, right?
1138
00:58:55,666 --> 00:58:58,869
Yeah. I signed it.
Four cents more, why?
1139
00:58:58,903 --> 00:59:00,671
Because a longer fastener?
1140
00:59:00,705 --> 00:59:02,139
Man:
That's for the fastener.
1141
00:59:02,172 --> 00:59:04,041
We'll go sort out the money.
1142
00:59:04,074 --> 00:59:06,243
Don't come back
for another change, okay?
1143
00:59:06,276 --> 00:59:07,945
We gotta get this thing done.
1144
00:59:07,978 --> 00:59:10,080
To an engineer--
and I'm an engineer--
1145
00:59:10,114 --> 00:59:13,718
if you give an engineer
enough time, money,
1146
00:59:13,751 --> 00:59:15,219
it can be done.
1147
00:59:15,252 --> 00:59:17,021
We can put a person
on the moon.
1148
00:59:17,054 --> 00:59:19,590
You just need a lot of time
and a lot of money.
1149
00:59:19,624 --> 00:59:21,291
You know, remember,
automotive industry's
1150
00:59:21,325 --> 00:59:22,793
over 100 years old now.
1151
00:59:22,827 --> 00:59:25,029
It's not like we are doing
1152
00:59:25,062 --> 00:59:28,165
a lot of stuff
that hasn't been done before.
1153
00:59:28,198 --> 00:59:30,067
A car is a car.
1154
00:59:30,100 --> 00:59:32,937
At it's most basic,
an automobile is automobile.
1155
00:59:32,970 --> 00:59:36,040
But to come out
with a winning product,
1156
00:59:36,073 --> 00:59:37,908
you have to make choices,
1157
00:59:37,942 --> 00:59:41,979
and the team that makes
the most correct choices
1158
00:59:42,012 --> 00:59:44,348
at the most
opportune time wins.
1159
00:59:49,019 --> 00:59:51,355
I was at
the 1964 World's Fair.
1160
00:59:54,124 --> 00:59:56,093
They had all
the various pavilions,
1161
00:59:56,126 --> 00:59:58,162
but the one that caught
my eye was right in the front.
1162
00:59:58,195 --> 00:59:59,930
It was the Ford Rotunda
1163
00:59:59,964 --> 01:00:02,633
and outside of it
was a Mustang.
1164
01:00:02,667 --> 01:00:05,102
Me and my brother
sat in that line
1165
01:00:05,135 --> 01:00:07,738
for a long time while
everybody wandered around.
1166
01:00:07,772 --> 01:00:11,141
It was quite
a memorable thing for me.
1167
01:00:11,175 --> 01:00:13,077
It just hit me.
1168
01:00:13,110 --> 01:00:16,847
Hal: In April of '64,
when the car came out,
1169
01:00:16,881 --> 01:00:18,916
the same week,
made the cover
1170
01:00:18,949 --> 01:00:21,786
of both Time and Newsweek,
so there was an energy.
1171
01:00:23,721 --> 01:00:25,790
This was something big
in America.
1172
01:00:25,823 --> 01:00:28,025
Announcer:
Introducing the unexpected,
1173
01:00:28,058 --> 01:00:29,660
the new Ford Mustang.
1174
01:00:29,694 --> 01:00:31,896
Frank: They booked time
on all three networks
1175
01:00:31,929 --> 01:00:33,998
so it was completely
blasted to the world.
1176
01:00:34,031 --> 01:00:36,200
People swamped the dealerships.
1177
01:00:36,233 --> 01:00:37,902
They actually
had to call police,
1178
01:00:37,935 --> 01:00:39,336
the crowds were so big.
1179
01:00:39,369 --> 01:00:40,938
In the first 18 months,
1180
01:00:40,971 --> 01:00:44,008
they sold a million
of these cars.
1181
01:00:44,041 --> 01:00:47,011
They could not build Mustang
fast enough.
1182
01:00:47,044 --> 01:00:50,080
*
1183
01:00:56,921 --> 01:01:00,324
Hal:
Iacocca was betting his career,
1184
01:01:00,357 --> 01:01:01,992
but he was betting in an area
1185
01:01:02,026 --> 01:01:05,195
in which he had
a unique skill.
1186
01:01:05,229 --> 01:01:06,697
He knew the market.
1187
01:01:09,834 --> 01:01:11,368
He was as good as they get.
1188
01:01:13,437 --> 01:01:17,207
Eventually, Lee became
president of the company.
1189
01:01:17,241 --> 01:01:18,442
He was the king.
1190
01:01:37,094 --> 01:01:39,096
Male reporter:
Lee Iacocca,
1191
01:01:39,129 --> 01:01:40,865
president
of the Ford Motor Company,
1192
01:01:40,898 --> 01:01:44,101
was fired by Henry Ford II,
chairman of the board.
1193
01:01:44,134 --> 01:01:46,270
Publicly, they said
it was a disagreement
1194
01:01:46,303 --> 01:01:48,205
about the company's management.
1195
01:01:48,238 --> 01:01:51,876
Privately, by one report,
Iacocca asked Ford why,
1196
01:01:51,909 --> 01:01:53,510
what he had done wrong?"
1197
01:01:53,543 --> 01:01:56,513
And Ford answered,
"I just don't like you."
1198
01:01:56,546 --> 01:01:59,049
I don't know if you know,
I was fired
1199
01:01:59,083 --> 01:02:01,919
along with Iacocca
from the company.
1200
01:02:01,952 --> 01:02:04,755
So it's--
it was a dangerous place.
1201
01:02:04,789 --> 01:02:06,523
You know.
1202
01:02:06,556 --> 01:02:09,760
He came to work one day,
and everything was a normal day.
1203
01:02:09,794 --> 01:02:12,797
And when he left that afternoon,
he was fired.
1204
01:02:12,830 --> 01:02:14,364
It happened that fast.
1205
01:02:19,203 --> 01:02:22,339
On a personal basis,
I liked Iacocca.
1206
01:02:22,372 --> 01:02:24,441
He was smart...
1207
01:02:24,474 --> 01:02:28,378
the energy,
sense of humor.
1208
01:02:28,412 --> 01:02:32,016
On the business side,
he had one big fault--
1209
01:02:32,049 --> 01:02:34,084
too large an ego.
1210
01:02:34,118 --> 01:02:37,788
He actually thought
that he could get the directors
1211
01:02:37,822 --> 01:02:39,824
to put him over Henry.
1212
01:02:39,857 --> 01:02:41,992
I learned about it,
1213
01:02:42,026 --> 01:02:45,963
and when I told Henry Ford
about it,
1214
01:02:45,996 --> 01:02:49,433
he fired Iacocca.
1215
01:02:49,466 --> 01:02:51,068
Did that make him a dictator?
1216
01:02:51,101 --> 01:02:52,502
Well, that's the way
you run a company.
1217
01:02:52,536 --> 01:02:55,239
You can't run a company
if you're going to have
1218
01:02:55,272 --> 01:02:57,407
two guys competing
for the top job.
1219
01:02:57,441 --> 01:02:59,476
Get that cleared up right away.
1220
01:02:59,509 --> 01:03:02,212
You were asked a question
many, many times.
1221
01:03:02,246 --> 01:03:04,882
If you knew how bad it was,
would you have done it?
1222
01:03:07,484 --> 01:03:10,520
( speaks indistinctly )
1223
01:03:10,554 --> 01:03:13,057
Nobody would do that in life.
1224
01:03:13,090 --> 01:03:14,458
If you knew--
1225
01:03:14,491 --> 01:03:16,961
If God let you know
what was coming next,
1226
01:03:16,994 --> 01:03:19,363
a lot of guys would go
and shoot themselves.
1227
01:03:19,396 --> 01:03:21,598
He don't let you know that,
thank God, okay?
1228
01:03:21,631 --> 01:03:24,401
So that's a silly question,
in a way.
1229
01:03:24,434 --> 01:03:27,004
Would you like to go
in the infantry for four years
1230
01:03:27,037 --> 01:03:28,338
and get shot at?
1231
01:03:28,372 --> 01:03:30,107
No.
If I had a choice, no.
1232
01:03:30,140 --> 01:03:32,376
If I knew that, I wouldn't have
joined up in the war.
1233
01:03:32,409 --> 01:03:37,214
I know, but you don't know
how bad it's gonna be.
1234
01:03:37,247 --> 01:03:38,916
So, no, yeah.
1235
01:03:38,949 --> 01:03:40,584
That's destiny,
they call that.
1236
01:03:40,617 --> 01:03:41,986
Don't fight it.
1237
01:03:44,488 --> 01:03:46,356
Next time I'm gonna control
my destiny, though.
1238
01:03:46,390 --> 01:03:48,425
( laughter )
1239
01:03:57,167 --> 01:03:59,536
My job is not to yell
at people and make--
1240
01:03:59,569 --> 01:04:01,906
I'll do that if I need to,
but that's not my job.
1241
01:04:01,939 --> 01:04:04,241
My job is to be the biggest
cheerleader in the group.
1242
01:04:07,511 --> 01:04:09,313
It's funny,
I think people are more--
1243
01:04:09,346 --> 01:04:12,049
they're more than willing
to walk out on a limb,
1244
01:04:12,082 --> 01:04:14,418
even if they think
that limb might break,
1245
01:04:14,451 --> 01:04:17,321
if they know that you're
gonna be there to catch them.
1246
01:04:17,354 --> 01:04:19,023
And I think that's
the biggest thing.
1247
01:04:19,056 --> 01:04:20,324
I think that's the freedom.
1248
01:04:20,357 --> 01:04:21,926
As a leader,
what I try to do
1249
01:04:21,959 --> 01:04:23,427
is I try to give them
the freedom.
1250
01:04:23,460 --> 01:04:26,096
There's a lot
of smart people held back
1251
01:04:26,130 --> 01:04:28,165
by their own fears
or inhibitions.
1252
01:04:28,198 --> 01:04:30,500
And if you allow them to go
out on the edge,
1253
01:04:30,534 --> 01:04:33,070
hang out a little bit,
knowing that no matter
1254
01:04:33,103 --> 01:04:35,305
what happens,
you will catch them,
1255
01:04:35,339 --> 01:04:38,075
they will go out
on the thinnest branches
1256
01:04:38,108 --> 01:04:40,110
even though they think,
"That thing's gonna crack,"
1257
01:04:40,144 --> 01:04:42,446
they'll go because they know
you're gonna be there for them.
1258
01:04:42,479 --> 01:04:44,448
And when they start doing that,
when more and more people
1259
01:04:44,481 --> 01:04:48,018
start doing that, the power that
you unleash is unbelievable.
1260
01:04:48,052 --> 01:04:50,254
Because when everyone
stays reserved and,
1261
01:04:50,287 --> 01:04:52,656
"I'm not gonna do that because
I might fail,"
1262
01:04:52,689 --> 01:04:54,558
or, "I might get hurt,"
or whatever,
1263
01:04:54,591 --> 01:04:56,560
then the whole team
doesn't progress
1264
01:04:56,593 --> 01:04:58,628
as far forward as they could.
But when they're out there
1265
01:04:58,662 --> 01:05:01,131
slaying dragons
because they know
1266
01:05:01,165 --> 01:05:03,700
that if the dragon gets
a little unruly
1267
01:05:03,733 --> 01:05:07,004
that you're gonna come in
and finish him off,
1268
01:05:07,037 --> 01:05:10,140
they'll slay dragons
all day long for you, man.
1269
01:05:10,174 --> 01:05:11,541
Right?
1270
01:05:25,422 --> 01:05:27,024
You want to be interviewed?
1271
01:05:27,057 --> 01:05:28,625
Man: Oh, yeah, man.
I'm the man.
1272
01:05:28,658 --> 01:05:30,594
What you wanna talk about?
2015 Mustang.
1273
01:05:30,627 --> 01:05:32,629
- What do you think?
- I think it's an awesome car.
1274
01:05:32,662 --> 01:05:35,232
- You think it's an awesome car?
- I think it's gonna sell good
1275
01:05:35,265 --> 01:05:37,467
and it's gonna keep a lot
of people working here.
1276
01:05:37,501 --> 01:05:39,736
- It's a legend man.
It's a legend.
- It is a legend.
1277
01:05:39,769 --> 01:05:41,738
And it gets better
and better over time.
1278
01:05:41,771 --> 01:05:43,407
That's the beauty of it.
1279
01:05:43,440 --> 01:05:44,708
Thank you for helping us
build it, man.
1280
01:05:44,741 --> 01:05:46,510
No problem. No problem.
You got me, right?
1281
01:05:46,543 --> 01:05:48,678
- All right.
- ( laughter )
1282
01:05:48,712 --> 01:05:52,549
At the beginning of a program,
it's all hope and potential
1283
01:05:52,582 --> 01:05:54,184
and opportunity and stuff.
1284
01:05:54,218 --> 01:05:56,220
You know, frankly,
once you start a program,
1285
01:05:56,253 --> 01:05:58,288
95% of what you learn
is bad.
1286
01:05:58,322 --> 01:05:59,723
( indistinct conversations )
1287
01:06:02,359 --> 01:06:03,727
Of course, yeah.
1288
01:06:03,760 --> 01:06:08,332
By design, this edge has
to be parallel to this edge.
1289
01:06:08,365 --> 01:06:10,167
Right.
1290
01:06:10,200 --> 01:06:13,770
Art: It is a tenuous time
in the program,
1291
01:06:13,803 --> 01:06:16,240
There's a lot that can
go wrong from here.
1292
01:06:16,273 --> 01:06:18,375
I thank you, the Ford Motor
Company thanks you.
1293
01:06:18,408 --> 01:06:19,776
He thanks you.
1294
01:06:19,809 --> 01:06:22,279
The shareholders
and stockholders thank you.
1295
01:06:22,312 --> 01:06:24,548
- Bill Ford thanks you.
- ( laughs )
1296
01:06:24,581 --> 01:06:28,285
Thanks, guys.
All right, what else?
1297
01:06:28,318 --> 01:06:30,620
Hau: Often times,
you're defending the car.
1298
01:06:30,654 --> 01:06:32,689
you're fighting for the car,
1299
01:06:32,722 --> 01:06:35,192
and there are days when you
go home and you feel like,
1300
01:06:35,225 --> 01:06:37,361
"Wow, nobody wants me
to be successful."
1301
01:06:37,394 --> 01:06:39,463
Was it deemed a failure
out of CAE,
1302
01:06:39,496 --> 01:06:41,631
or was it something that,
as we looked at it, we thought,
1303
01:06:41,665 --> 01:06:43,767
"Hey, it'd be nice to have
another mil or two
of clearance?"
1304
01:06:43,800 --> 01:06:47,404
Woman:
I mean, obviously, the vehicle
requirement is no contact
1305
01:06:47,437 --> 01:06:49,473
between the bracket
and the solenoid,
1306
01:06:49,506 --> 01:06:53,243
and what you guys showed
was a one-mil contact.
1307
01:06:53,277 --> 01:06:55,179
Therefore,
it was a failure.
1308
01:06:55,212 --> 01:06:57,214
Man: It was a personal foul
of one mil.
1309
01:06:57,247 --> 01:06:59,683
Dave: The program's hanging
by a millimeter at the moment.
1310
01:06:59,716 --> 01:07:01,685
Man: No, it's just that
we believe
1311
01:07:01,718 --> 01:07:03,487
that if we're showing contact
from the CAE model,
1312
01:07:03,520 --> 01:07:05,689
we're likely to have
a fracture.
1313
01:07:05,722 --> 01:07:08,725
So I guess that's kind of
where we are.
1314
01:07:11,461 --> 01:07:16,500
Hau: You very rarely ever see
a repeat chief engineer.
1315
01:07:16,533 --> 01:07:19,303
You're either viewed
as being successful
1316
01:07:19,336 --> 01:07:22,439
and you get asked to go
do something bigger and better
1317
01:07:22,472 --> 01:07:24,641
or you get asked to go do
something different.
1318
01:07:24,674 --> 01:07:27,244
Man: All right, so we've got
everybody lined up.
1319
01:07:27,277 --> 01:07:29,713
They'll re-mesh the file,
they'll get it rerun tonight.
1320
01:07:29,746 --> 01:07:31,848
The model will be done
by noon tomorrow, yes?
1321
01:07:31,881 --> 01:07:33,750
Man:
Having looked at the model,
1322
01:07:33,783 --> 01:07:36,353
and maybe I'm being
a wild-ass optimist here,
1323
01:07:36,386 --> 01:07:38,322
I think we're on the verge
of getting that.
1324
01:07:38,355 --> 01:07:39,656
I think we're right there.
1325
01:07:42,226 --> 01:07:45,229
At the end of the day,
we've got to have
1326
01:07:45,262 --> 01:07:48,665
zero major issues,
and like I said,
1327
01:07:48,698 --> 01:07:51,435
it's not done until we get
all the way up to Job 1.
1328
01:08:03,480 --> 01:08:06,216
Dave's been a chief for,
you know, quite a while,
1329
01:08:06,250 --> 01:08:09,619
so in a lot of ways,
it's make or break sometimes.
1330
01:08:09,653 --> 01:08:12,889
But I mean, you just have
to live--
1331
01:08:12,922 --> 01:08:15,359
you just have to live
for the car that you're on.
1332
01:08:19,629 --> 01:08:22,566
No. ( laughs )
1333
01:08:22,599 --> 01:08:24,834
I can be very
clear about that. No.
1334
01:08:34,278 --> 01:08:37,647
One year I counted
every bird that we had.
1335
01:08:37,681 --> 01:08:39,183
I just said,
"I'm gonna do it."
1336
01:08:39,216 --> 01:08:41,318
They're literally like
our friends.
1337
01:08:41,351 --> 01:08:44,288
Woman: I don't even fill
the back birdfeeder anymore
1338
01:08:44,321 --> 01:08:47,224
because you fill it up,
and an hour later,
1339
01:08:47,257 --> 01:08:49,359
squirrels will have
just devoured it,
1340
01:08:49,393 --> 01:08:51,361
thrown it all on the ground
and whatever.
1341
01:08:51,395 --> 01:08:53,397
Tom still fills the back one.
I don't.
1342
01:08:53,430 --> 01:08:56,333
Absolutely, squirrels deserve
every right they,
1343
01:08:56,366 --> 01:08:58,302
you know,
we can provide them.
1344
01:09:01,405 --> 01:09:06,410
Woman: I don't think he works
harder than the job needs.
1345
01:09:06,443 --> 01:09:09,813
There are times where I
wish there was a cutoff
1346
01:09:09,846 --> 01:09:12,816
where it would stop.
1347
01:09:12,849 --> 01:09:17,821
But a lot of times it doesn't.
It can't stop.
1348
01:09:17,854 --> 01:09:21,825
We say to each other,
"It is what it is."
1349
01:09:21,858 --> 01:09:25,562
Tom: You know, we've worked
on this 50th car since 2009.
1350
01:09:25,595 --> 01:09:27,564
It takes a long time.
1351
01:09:27,597 --> 01:09:31,735
You have to have endurance,
and you just have to keep...
1352
01:09:31,768 --> 01:09:33,237
going.
1353
01:09:39,276 --> 01:09:43,447
So many things
are very simple,
1354
01:09:43,480 --> 01:09:47,851
but it's very hard
to make something special.
1355
01:09:47,884 --> 01:09:49,553
You know, I mean, you can
look at it different ways.
1356
01:09:49,586 --> 01:09:51,688
You could say,
"It's just a car,"
1357
01:09:51,721 --> 01:09:53,790
you know, whatever.
1358
01:09:53,823 --> 01:09:57,394
There's 60 million cars made
a year in the world now
1359
01:09:57,427 --> 01:10:01,898
and this is just, you know,
one out of probably 1,000
1360
01:10:01,931 --> 01:10:04,834
different varieties
you could buy.
1361
01:10:04,868 --> 01:10:07,971
Lots of people do it
and it should be pretty simple
1362
01:10:08,004 --> 01:10:10,874
and standard,
but it is very complicated,
1363
01:10:10,907 --> 01:10:14,644
and it has to be right.
1364
01:10:14,678 --> 01:10:17,647
It's so hard to explain
because it's so big.
1365
01:10:17,681 --> 01:10:20,817
*
1366
01:10:41,505 --> 01:10:43,407
Young woman: We are here
for Mustangs Across America
1367
01:10:43,440 --> 01:10:45,909
for the 50th anniversary
of Mustang,
1368
01:10:45,942 --> 01:10:49,846
and it's the second day
of the cross-country trip.
1369
01:10:49,879 --> 01:10:52,549
and we will be driving
to Las Cruces later, right?
1370
01:10:52,582 --> 01:10:56,353
- Is that how we say it?
- That is correct. Good job.
1371
01:10:56,386 --> 01:11:01,291
We restored this 1971 Mustang
as a father-daughter project.
1372
01:11:03,760 --> 01:11:05,995
We started in 2010.
1373
01:11:06,029 --> 01:11:07,664
Took us about three,
1374
01:11:07,697 --> 01:11:09,499
three and a half years
to get it done,
1375
01:11:09,533 --> 01:11:11,968
and we actually just
finished it this week.
1376
01:11:12,001 --> 01:11:15,472
Man: I am really envious
of all of you
1377
01:11:15,505 --> 01:11:18,442
getting to spend a week together
driving your favorite cars
1378
01:11:18,475 --> 01:11:20,344
across the U.S.,
and I expect to hear
1379
01:11:20,377 --> 01:11:21,911
all the stories in Charlotte.
1380
01:11:21,945 --> 01:11:25,749
- There you go. Square key.
- Yeah, I know.
1381
01:11:25,782 --> 01:11:27,817
Young woman:
Mustang's always gonna have
1382
01:11:27,851 --> 01:11:29,686
a special place in my heart
because it's the first
1383
01:11:29,719 --> 01:11:32,456
restoration
I've ever done with my dad.
1384
01:11:32,489 --> 01:11:34,691
( engine starts )
1385
01:11:34,724 --> 01:11:36,993
It's my car.
It's my type of car.
1386
01:12:16,900 --> 01:12:18,702
( laughter )
1387
01:12:18,735 --> 01:12:20,804
Okay, where are we?
1388
01:12:20,837 --> 01:12:22,639
( faint conversations )
1389
01:12:32,916 --> 01:12:35,552
The shape it's in,
I think that is a success story.
1390
01:12:37,721 --> 01:12:41,625
Hau: When you're done,
it's kind of an odd feeling.
1391
01:12:41,658 --> 01:12:43,827
( faint applause )
1392
01:12:43,860 --> 01:12:46,830
You certainly feel
a sense of satisfaction
1393
01:12:46,863 --> 01:12:50,033
of being on
a very long journey,
1394
01:12:50,066 --> 01:12:51,968
but that tension
is always there, you know,
1395
01:12:52,001 --> 01:12:53,837
is it gonna stand
the test of time?
1396
01:13:11,755 --> 01:13:14,057
Every new car that you do,
1397
01:13:14,090 --> 01:13:15,992
you go look
at a production car,
1398
01:13:16,025 --> 01:13:17,661
it's an emotion.
1399
01:13:17,694 --> 01:13:21,064
You saw her from the sketch,
1400
01:13:21,097 --> 01:13:22,932
and here it is in metal.
1401
01:13:22,966 --> 01:13:25,001
You can open the door.
You can sit in it.
1402
01:13:25,034 --> 01:13:26,836
You can drive it,
that's emotional.
1403
01:13:26,870 --> 01:13:29,606
It really is.
1404
01:13:29,639 --> 01:13:31,040
And if it isn't,
you've failed.
1405
01:13:31,074 --> 01:13:32,976
( faint cheers and applause )
1406
01:13:38,047 --> 01:13:39,883
Woman: It's the time
for the big reveal,
1407
01:13:39,916 --> 01:13:41,485
the worldwide reveal.
1408
01:13:41,518 --> 01:13:44,120
The 2015 Mustang!
Come on out!
1409
01:13:44,153 --> 01:13:46,856
( cheers and applause )
1410
01:13:46,890 --> 01:13:48,992
I love this car.
It's beautiful.
1411
01:13:50,927 --> 01:13:53,663
As soon as it comes out, I'll be
first in line at the dealer.
1412
01:13:53,697 --> 01:13:55,832
2015 Mustang.
1413
01:13:55,865 --> 01:13:58,702
( man speaking
Chinese language )
1414
01:13:58,735 --> 01:14:01,104
Man: Dave Pericak is the chief
engineer for the Mustang.
1415
01:14:01,137 --> 01:14:03,206
When you build a new car,
you got a lot of history
1416
01:14:03,239 --> 01:14:04,941
you have to honor.
1417
01:14:04,974 --> 01:14:07,110
What was the main thing
you wanted to do new...
1418
01:14:07,143 --> 01:14:11,481
It's modernized
that original 1964 Mustang.
1419
01:14:11,515 --> 01:14:15,619
The shape of the front grille,
it's just like it was back then.
1420
01:14:15,652 --> 01:14:17,554
Man: I like the shape,
especially the back lights.
1421
01:14:17,587 --> 01:14:19,689
It's just like my '66.
1422
01:14:21,958 --> 01:14:25,595
Dave: I want them to say
that they got it right,
1423
01:14:25,629 --> 01:14:29,699
that this is the best Mustang
that they've ever done.
1424
01:14:29,733 --> 01:14:32,669
- This is awesome.
- It is. It is awesome.
1425
01:14:35,605 --> 01:14:39,776
Bob: Henry Ford was a firm
believer in several things--
1426
01:14:39,809 --> 01:14:42,145
simplicity,
1427
01:14:42,178 --> 01:14:44,013
durability,
1428
01:14:44,047 --> 01:14:45,749
and low cost.
1429
01:14:45,782 --> 01:14:47,951
He always professed
that if you could do
1430
01:14:47,984 --> 01:14:50,086
those three things,
1431
01:14:50,119 --> 01:14:53,256
you would win the hearts
of the customers.
1432
01:14:53,289 --> 01:14:57,527
Growing up in an era
where everybody had a horse,
1433
01:14:57,561 --> 01:15:00,263
he'd say to the people,
"What do you want?"
1434
01:15:00,296 --> 01:15:03,567
You know, and they'd always say,
"A faster horse."
1435
01:15:03,600 --> 01:15:06,202
He gave them
something different.
1436
01:15:08,271 --> 01:15:10,139
John: That's why Mustang
is different.
1437
01:15:10,173 --> 01:15:11,875
They didn't ask
the marketplace,
1438
01:15:11,908 --> 01:15:13,910
"What do you want?"
1439
01:15:13,943 --> 01:15:15,979
They were car people,
and they said,
1440
01:15:16,012 --> 01:15:17,747
"What do we want?"
1441
01:15:20,884 --> 01:15:23,987
Man: Whatever year
your favorite Mustang is,
1442
01:15:24,020 --> 01:15:27,256
whatever color it is,
whatever's your favorite,
1443
01:15:27,290 --> 01:15:30,259
it will be there in Charlotte.
1444
01:15:30,293 --> 01:15:32,862
Young woman: I think my
favorite aspect of this car
1445
01:15:32,896 --> 01:15:35,765
would have to be
how original we made it
1446
01:15:35,799 --> 01:15:38,034
and how original it is.
1447
01:15:40,904 --> 01:15:42,305
It looks like a Mustang
that you would have seen
1448
01:15:42,338 --> 01:15:44,540
rolling around in 1971.
1449
01:15:46,242 --> 01:15:48,878
And I really, really like
that aspect of it.
1450
01:16:04,761 --> 01:16:07,196
Woman: If I could ask you all
to please rise
1451
01:16:07,230 --> 01:16:08,965
for our national anthem.
1452
01:16:10,967 --> 01:16:13,970
( "The Star Spangled Banner"
plays )
1453
01:16:56,680 --> 01:16:57,947
Prakash:
People forget...
1454
01:17:00,216 --> 01:17:02,686
that we are engineers,
but we are people,
1455
01:17:02,719 --> 01:17:04,387
and people make cars.
1456
01:17:04,420 --> 01:17:06,255
They build cars,
they design cars,
1457
01:17:06,289 --> 01:17:08,291
they develop cars,
they style cars.
1458
01:17:08,324 --> 01:17:11,661
So whether we like it or not,
people's personalities
1459
01:17:11,695 --> 01:17:13,096
are reflected
in what they do.
1460
01:17:13,129 --> 01:17:17,300
And no two people are alike.
1461
01:17:17,333 --> 01:17:21,104
Hau: It's a fraternity of people
who worked on this car.
1462
01:17:21,137 --> 01:17:24,340
that's what makes it special,
and certainly, for me,
1463
01:17:24,373 --> 01:17:26,810
it's a part of me.
1464
01:17:26,843 --> 01:17:28,945
Once you work on the Mustang,
1465
01:17:28,978 --> 01:17:31,781
you're always part
of Team Mustang.
1466
01:17:31,815 --> 01:17:35,218
Hal: Somehow you are connected
to something that was exciting.
1467
01:17:35,251 --> 01:17:37,453
That connection's still there.
1468
01:17:37,486 --> 01:17:41,157
It's still a love affair
that happened way back when,
1469
01:17:41,190 --> 01:17:44,293
and people are
still knocked out by it
1470
01:17:44,327 --> 01:17:46,062
and still excited about it.
1471
01:17:51,034 --> 01:17:54,037
Gale: You know what I used
to use as a gauge
1472
01:17:54,070 --> 01:17:57,941
on the cars that I worked on
is I would say to myself,
1473
01:17:57,974 --> 01:18:01,010
"Would I like to wash this car?
1474
01:18:01,044 --> 01:18:03,913
Would I feel happy
out there washing it
1475
01:18:03,947 --> 01:18:06,716
and cleaning it
as a designer?"
1476
01:18:06,750 --> 01:18:09,786
And that was a goal
I personally had.
1477
01:18:09,819 --> 01:18:13,322
How many people like to
go out and wash their car?
1478
01:18:13,356 --> 01:18:15,258
Only if it's a favorite car
1479
01:18:15,291 --> 01:18:19,095
that they like
to drive or something.
1480
01:18:19,128 --> 01:18:21,364
If it's a car they don't
really like that much,
1481
01:18:21,397 --> 01:18:23,867
they don't wash it at all,
right?
1482
01:18:23,900 --> 01:18:27,003
*
1483
01:19:07,844 --> 01:19:10,046
( cheers and applause )
1484
01:20:48,144 --> 01:20:51,080
( James Gang's
"Funk #49 plays )
1485
01:20:59,322 --> 01:21:01,991
* I sleep all day,
out all night *
1486
01:21:02,025 --> 01:21:04,527
* I know where you're goin'
1487
01:21:04,560 --> 01:21:07,296
* I don't think
that's a-actin' right *
1488
01:21:07,330 --> 01:21:09,966
* You don't think
it's showin' *
1489
01:21:35,191 --> 01:21:38,061
* A-jumpin' up,
fallin' down *
1490
01:21:38,094 --> 01:21:40,596
* Don't misunderstand me
1491
01:21:40,629 --> 01:21:43,199
* You don't think
that I know your plan *
1492
01:21:43,232 --> 01:21:46,069
* What you tryin'
to hand me? *
1493
01:22:10,359 --> 01:22:14,363
( song fades out )
1494
01:22:17,633 --> 01:22:20,703
*
113812
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