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These are the user uploaded subtitles that are being translated: 1 00:00:07,924 --> 00:00:13,013 A NETFLIX ORIGINAL DOCUMENTARY 2 00:00:18,059 --> 00:00:23,565 SOMEWHERE IN NEVADA 3 00:00:58,558 --> 00:01:01,311 Ms. Kaiser, you went from from being an idealistic intern 4 00:01:01,394 --> 00:01:02,979 of Barack Obama's campaign 5 00:01:03,063 --> 00:01:06,816 to work for an organization with undesirable people. 6 00:01:09,736 --> 00:01:11,279 Didn't that make you uncomfortable? 7 00:01:17,410 --> 00:01:20,663 He said he had two different business cards. 8 00:01:21,831 --> 00:01:23,083 Who did you work for? 9 00:01:40,225 --> 00:01:41,643 Don't take this the wrong way. 10 00:01:42,936 --> 00:01:44,646 Have you ever in your life worked... 11 00:01:45,939 --> 00:01:49,734 ...or gave information to any state intelligence agency? 12 00:02:02,205 --> 00:02:03,832 NEW YORK 13 00:02:03,915 --> 00:02:05,458 Hello, a short coffee, please. 14 00:02:05,959 --> 00:02:07,544 - That's $2.25. - Cool. 15 00:02:13,675 --> 00:02:14,551 Good. 16 00:02:18,513 --> 00:02:21,224 Who has seen an advertisement 17 00:02:21,850 --> 00:02:23,643 that has made you think 18 00:02:23,726 --> 00:02:27,480 that your microphone is listening to your conversations? 19 00:02:32,152 --> 00:02:34,737 It is hard for us to imagine how it works, 20 00:02:35,071 --> 00:02:38,950 but what happens is that their behavior 21 00:02:39,033 --> 00:02:41,369 is almost exactly predictable. 22 00:02:41,452 --> 00:02:45,957 Advertisements that seem incredibly accurate, 23 00:02:46,583 --> 00:02:48,835 that make us think we are being spied on, 24 00:02:49,335 --> 00:02:51,629 are very likely to be proof of 25 00:02:51,921 --> 00:02:53,756 that the targeting works, 26 00:02:53,840 --> 00:02:56,217 and predicts our behavior. 27 00:02:56,801 --> 00:03:00,930 Maybe it's because the Internet was a reality for me since I was a child, 28 00:03:01,014 --> 00:03:04,267 but the ads don't bother me that much. 29 00:03:04,517 --> 00:03:06,978 When do they affect us? 30 00:03:23,328 --> 00:03:27,165 This is an express train to Brooklyn. 31 00:03:27,248 --> 00:03:30,043 Next station: Canal Street. 32 00:03:33,421 --> 00:03:36,216 It all started with the dream of a connected world. 33 00:03:38,718 --> 00:03:41,930 A space where experiences could be shared experiences 34 00:03:42,347 --> 00:03:43,973 and feel less lonely. 35 00:03:44,057 --> 00:03:45,558 Thanks for the good wishes! 36 00:03:46,100 --> 00:03:49,437 In a short time, the world became our matchmaker... 37 00:03:51,481 --> 00:03:55,068 ...information verifier, personal entertainer, 38 00:03:55,318 --> 00:03:58,696 custodian of our memories and even our psychologist. 39 00:04:01,741 --> 00:04:04,577 I taught Digital Media and Application Development. 40 00:04:05,411 --> 00:04:08,831 Did you know that the data of what we do on the Internet 41 00:04:08,915 --> 00:04:10,333 did not vanish. 42 00:04:12,794 --> 00:04:15,755 And the more I looked into it, the more I realized... 43 00:04:18,299 --> 00:04:20,843 ...that these digital traces of ours 44 00:04:21,427 --> 00:04:25,556 are exploited by a billion-dollar-a-year billion dollar a year industry. 45 00:04:29,769 --> 00:04:31,646 We are now the product. 46 00:04:33,439 --> 00:04:35,358 But we were so fascinated 47 00:04:35,441 --> 00:04:38,403 with the benefits of this free connectivity 48 00:04:39,112 --> 00:04:42,657 that no one bothered to read the terms and the terms and conditions. 49 00:04:57,171 --> 00:04:58,923 All my interactions, 50 00:04:59,799 --> 00:05:02,927 uses of credit cards, Internet searches, 51 00:05:03,261 --> 00:05:05,930 the places where I am, my "likes"... 52 00:05:08,391 --> 00:05:12,854 ...all are recorded in real time and related to my identity, 53 00:05:13,271 --> 00:05:17,859 thus providing the acquirer with direct access to my direct access to my emotional impulse. 54 00:05:21,821 --> 00:05:26,159 Armed with this knowledge, they compete for my attention. 55 00:05:27,285 --> 00:05:30,121 They provide me with a constant flow of content 56 00:05:30,204 --> 00:05:33,875 made especially for me that only I can see. 57 00:05:37,920 --> 00:05:41,007 And this happens with each one of us. 58 00:05:43,718 --> 00:05:44,927 My tastes... 59 00:05:46,679 --> 00:05:47,805 ...my fears... 60 00:05:48,723 --> 00:05:50,391 ...my interests... 61 00:05:51,517 --> 00:05:56,022 ...what my limits are and what it takes to overcome them. 62 00:05:59,942 --> 00:06:01,402 Return to Washington. 63 00:06:01,652 --> 00:06:03,821 Corrupt Hillary lies a lot. 64 00:06:03,905 --> 00:06:06,574 The stock market will crash. There will be a civil war. 65 00:06:08,159 --> 00:06:11,079 We witness the aftermath of our filtered reality 66 00:06:11,162 --> 00:06:12,580 in the 2016 elections. 67 00:06:12,622 --> 00:06:14,957 ...was not offended when Donald Trump said it. 68 00:06:19,670 --> 00:06:21,798 Go fuck yourselves! 69 00:06:22,382 --> 00:06:26,260 The real world became a highly divided zone of destruction. 70 00:06:30,640 --> 00:06:33,434 Fuck those beaners! Build the wall! 71 00:06:38,523 --> 00:06:42,485 How did the dream of a connected world of a connected world drove us apart? 72 00:07:03,548 --> 00:07:06,676 My daughter is eight years old and my son is four. 73 00:07:08,594 --> 00:07:13,683 I analyze each application before installing it and... 74 00:07:14,058 --> 00:07:17,895 I am the parent who reads the privacy policy and says: 75 00:07:19,230 --> 00:07:22,150 "No. See this? They read your messages. 76 00:07:22,692 --> 00:07:24,110 Is that okay with you?" 77 00:07:27,530 --> 00:07:31,242 That's my new way of annoying my children. 78 00:07:33,578 --> 00:07:35,413 - Hello. - Hello 79 00:07:36,497 --> 00:07:38,374 I have been concerned for a long time 80 00:07:38,458 --> 00:07:42,253 that the misuse of our data and information 81 00:07:42,336 --> 00:07:44,589 may affect my children's future. 82 00:07:46,757 --> 00:07:50,261 But it was only with the 2016 elections I became aware 83 00:07:50,470 --> 00:07:52,805 that it had already happened to us in charge. 84 00:07:55,892 --> 00:07:57,310 It was a sensation... 85 00:07:58,519 --> 00:08:01,314 ...to experience the worst of technology. 86 00:08:05,359 --> 00:08:07,528 I became obsessed looking for answers. 87 00:08:09,614 --> 00:08:11,782 And the question I was asking myself was: 88 00:08:13,159 --> 00:08:16,287 who instilled fear in us and how? 89 00:08:21,417 --> 00:08:25,671 This was the Alamo Project, for which it was carried out 90 00:08:25,755 --> 00:08:28,007 Trump's digital campaign. 91 00:08:29,342 --> 00:08:32,011 In the middle of the Alamo Project, 92 00:08:33,054 --> 00:08:35,556 spent a million dollars a day 93 00:08:36,390 --> 00:08:38,184 for Facebook ads. 94 00:08:39,393 --> 00:08:42,063 We had people from Facebook, YouTube and Google 95 00:08:42,146 --> 00:08:44,065 and met here. 96 00:08:44,273 --> 00:08:47,109 Basically, they were our collaborators 97 00:08:47,193 --> 00:08:51,864 in terms of using the platform as effectively as possible. 98 00:08:52,281 --> 00:08:53,658 But we also learned 99 00:08:53,741 --> 00:08:56,327 that a company called Cambridge Analytica... called Cambridge Analytica... 100 00:08:59,288 --> 00:09:02,708 ...also worked on the Alamo Project. 101 00:09:04,085 --> 00:09:06,003 Cambridge Analytica was here. 102 00:09:06,337 --> 00:09:09,840 This is the data brain. 103 00:09:10,132 --> 00:09:12,218 This was the data center. 104 00:09:13,219 --> 00:09:15,346 "Such and such a state will be the target." 105 00:09:15,429 --> 00:09:18,099 - How did they know? - Inside that... 106 00:09:18,224 --> 00:09:20,768 That is its secret ingredient. 107 00:09:28,985 --> 00:09:31,320 - Paul-Olivier? - I'm there. 108 00:09:31,904 --> 00:09:34,740 Let me configure the screen. 109 00:09:36,242 --> 00:09:39,662 I contacted a mathematician in Switzerland 110 00:09:39,745 --> 00:09:41,414 named Paul-Olivier Dehaye. 111 00:09:41,914 --> 00:09:45,293 I have been investigating Cambridge Analytica for more than a year. that I have been investigating Cambridge Analytica. 112 00:09:45,418 --> 00:09:47,712 I think there is more to discover. 113 00:09:49,505 --> 00:09:51,591 Paul and I understood 114 00:09:51,674 --> 00:09:55,886 that in order to send personalized messages to people, you need their data. 115 00:09:55,970 --> 00:09:57,722 THE DATA THAT TURNED THE WORLD UPSIDE DOWN UPSIDE DOWN 116 00:09:57,805 --> 00:10:02,018 And Cambridge Analytica claimed to have 5000 data points 117 00:10:02,101 --> 00:10:04,186 on every U.S. voter. 118 00:10:04,270 --> 00:10:07,690 5,000 data points on each American. 119 00:10:07,815 --> 00:10:09,025 But it was invisible. 120 00:10:10,901 --> 00:10:15,239 And the question is how to make the invisible visible. 121 00:10:19,952 --> 00:10:21,495 That is the hardest part. 122 00:10:26,042 --> 00:10:28,711 Paul-Olivier Dehaye had a hypothesis. 123 00:10:29,170 --> 00:10:32,882 And that assumption was that U.S. voter U.S. voter data 124 00:10:33,215 --> 00:10:37,553 were processed at Cambridge Analytica's of Cambridge Analytica in Great Britain. 125 00:10:38,304 --> 00:10:42,808 HEAD OFFICE OF SCL/CAMBRIDE ANALYTICA 126 00:10:43,768 --> 00:10:45,353 If true, 127 00:10:45,519 --> 00:10:47,480 through a British lawyer 128 00:10:47,563 --> 00:10:50,650 I could force them to return my data to me. 129 00:10:54,403 --> 00:10:57,531 The beauty of David's case is that it summarizes 130 00:10:58,074 --> 00:11:01,369 why data protection is a fundamental right. is a fundamental right. 131 00:11:01,452 --> 00:11:02,828 LAWYER - DATA PROTECTION 132 00:11:02,912 --> 00:11:04,705 The only thing he wants to know 133 00:11:05,164 --> 00:11:06,540 is what you did. 134 00:11:08,042 --> 00:11:12,213 And if David finds out the data that his profile hides... 135 00:11:12,296 --> 00:11:13,339 REQUEST FOR PERSONAL DATA 136 00:11:13,464 --> 00:11:15,883 ...you begin to connect the dots 137 00:11:16,592 --> 00:11:19,929 With Facebook, Cambridge Analytica, Trump, Brexit, 138 00:11:20,137 --> 00:11:23,891 and all these loosely connected loosely connected. 139 00:11:24,517 --> 00:11:26,519 You have to see the beast inside, 140 00:11:26,811 --> 00:11:28,479 the system from the inside. 141 00:11:31,691 --> 00:11:34,694 I am not a robot 142 00:11:39,615 --> 00:11:42,451 I was the chief financial and operations and operations 143 00:11:42,535 --> 00:11:45,287 of Cambridge Analytica or SCL Group. 144 00:11:46,706 --> 00:11:50,167 If they were to talk to former employees of Cambridge Analytica, 145 00:11:50,668 --> 00:11:52,002 would tell them the same thing. 146 00:11:52,211 --> 00:11:55,715 It was an environment of great innovation. 147 00:11:57,675 --> 00:11:59,969 Hello, my name is Alexander Nix, 148 00:12:00,052 --> 00:12:01,804 president of Cambridge Analytica, 149 00:12:02,054 --> 00:12:05,182 world leader in data-driven communications. 150 00:12:05,558 --> 00:12:08,394 From the advertisers of yesteryear to the mathematicians of today, 151 00:12:08,477 --> 00:12:10,479 data experts whose ideas 152 00:12:10,563 --> 00:12:14,900 can tell you more about the audience you want to reach and how to reach them. 153 00:12:18,654 --> 00:12:23,033 Alexander Nix had set out to to create a solid election business. 154 00:12:23,868 --> 00:12:26,746 And then the Obama campaign campaign used, with great success, 155 00:12:26,829 --> 00:12:31,000 data and digital communications 156 00:12:31,292 --> 00:12:34,587 that opened a market to provide to provide them with services 157 00:12:34,670 --> 00:12:36,756 to Republican politicians in the U.S. 158 00:12:39,550 --> 00:12:42,762 God bless the great state of Iowa. 159 00:12:44,597 --> 00:12:48,893 Ted Cruz went from being the lowest-ranked the lowest-ranked candidate in the primaries 160 00:12:49,059 --> 00:12:53,898 to be the last man standing before Trump was nominated. 161 00:12:55,524 --> 00:12:57,234 Let me first say... 162 00:12:57,318 --> 00:12:59,069 Their success in Iowa is proof positive of our of our methodology. 163 00:12:59,153 --> 00:13:00,863 ...that victory is God's. 164 00:13:01,947 --> 00:13:05,993 CRUZ'S CAMPAIGN ATTRIBUTES ITS SUCCESS TO TO PSYCHOLOGICAL AND ANALYTICAL DATA 165 00:13:06,285 --> 00:13:08,454 They said Cruz had an incredible strategy 166 00:13:08,537 --> 00:13:10,790 and now we know whose idea it was. 167 00:13:10,873 --> 00:13:14,126 With me is Alexander Nix, president of Cambridge Analytica, 168 00:13:14,210 --> 00:13:15,419 the company behind it. 169 00:13:15,503 --> 00:13:18,464 Alexander, it is fascinating to analyze all the work that is done 170 00:13:18,547 --> 00:13:20,007 in view of the strategy. 171 00:13:20,090 --> 00:13:22,051 Have the other candidates called you? 172 00:13:22,551 --> 00:13:23,761 Well... 173 00:13:26,472 --> 00:13:29,308 De:--@cambridgeanalytica.org Subject: Trump Contract 174 00:13:29,391 --> 00:13:32,228 Do you need me to start with the contract tomorrow? 175 00:13:35,898 --> 00:13:38,400 It is a privilege for me to speak to you 176 00:13:38,484 --> 00:13:41,111 of the power of big data and psychographic data. 177 00:13:42,530 --> 00:13:46,116 When Cambridge Analytica teamed up with the Trump campaign, 178 00:13:46,200 --> 00:13:48,118 we were an attractive proposition. 179 00:13:48,869 --> 00:13:52,331 We spent 14 months working on the Cruz campaign 180 00:13:52,414 --> 00:13:56,669 and collected a large amount of voter of voter data and research 181 00:13:56,752 --> 00:13:59,338 that we made available to the Trump to the Trump team. 182 00:14:01,382 --> 00:14:06,053 By submitting hundreds of thousands of Americans to this survey... 183 00:14:07,304 --> 00:14:09,515 ...we were able to establish a model 184 00:14:09,598 --> 00:14:12,977 where we have about four or five thousand or five thousand data points 185 00:14:13,060 --> 00:14:17,231 that we can use to predict the personality of every adult in the country. 186 00:14:17,565 --> 00:14:20,359 Personality conditions behavior. 187 00:14:20,442 --> 00:14:23,362 And behavior influences our vote. 188 00:14:24,822 --> 00:14:26,615 We could address people 189 00:14:26,699 --> 00:14:29,451 with very specific digital content. 190 00:14:30,244 --> 00:14:34,832 Secretary Clinton said the e-mails she sent or received were not secret. she sent or received were not secret. 191 00:14:34,915 --> 00:14:36,667 - Was it true? - No, it wasn't. 192 00:14:36,959 --> 00:14:39,962 Our movement will replace 193 00:14:40,045 --> 00:14:44,049 to a failed and corrupt political and corrupt political establishment. 194 00:14:44,133 --> 00:14:47,052 And you may wonder why I'm not 50 points ahead of him. 50 points ahead. 195 00:14:47,136 --> 00:14:49,513 Need to ask? 196 00:14:53,225 --> 00:14:55,394 HILLARY CLINTON EXTREMELY CARELESS 197 00:14:55,477 --> 00:14:57,646 DANGEROUS MYTHOMANIAC 198 00:15:00,024 --> 00:15:02,818 DECISIVE NIGHT IN THE U.S. 199 00:15:02,902 --> 00:15:04,445 A night for history, 200 00:15:04,528 --> 00:15:07,698 Donald Trump's surprise victory over Hillary Clinton over Hillary Clinton, 201 00:15:07,781 --> 00:15:11,535 contradicting all polls, analyst and political class once again, 202 00:15:11,619 --> 00:15:14,163 upon his election as President of the United States. 203 00:15:14,246 --> 00:15:16,540 DONALD TRUMP ELECTED PRESIDENT 204 00:15:17,333 --> 00:15:20,878 Dear Alexander and team: Congratulations on winning the election! 205 00:15:20,961 --> 00:15:24,506 We are celebrating with you. Sincerely, SCL/CA Mexico 206 00:15:31,388 --> 00:15:34,850 U.S.A., U.S.A., U.S.A.! U.S.A., U.S.A., U.S.A.! 207 00:15:34,934 --> 00:15:35,809 Thank you. 208 00:15:36,685 --> 00:15:38,354 Thank you very much to all of you. 209 00:15:40,397 --> 00:15:45,027 WOW! WHAT A NIGHT! THANKS, GUYS. A 210 00:15:46,654 --> 00:15:50,032 If there is one thing we can take away from this event, 211 00:15:50,199 --> 00:15:52,952 is that all these technologies 212 00:15:53,035 --> 00:15:54,662 can make a big difference 213 00:15:54,745 --> 00:15:58,248 and will remain so for many years to come. 214 00:15:59,166 --> 00:16:00,084 Thank you. 215 00:16:07,466 --> 00:16:10,344 After the election, we were thrilled. 216 00:16:12,721 --> 00:16:15,641 We saw our way to becoming a a multi-million dollar company. 217 00:16:16,517 --> 00:16:18,018 We were on top of the world. 218 00:16:18,769 --> 00:16:20,145 At least, we thought so. 219 00:16:24,984 --> 00:16:27,903 LONDON 220 00:16:31,031 --> 00:16:35,452 INVESTIGATIVE JOURNALIST FOR THE GUARDIAN 221 00:16:37,746 --> 00:16:39,581 This is the interesting box. 222 00:16:45,045 --> 00:16:47,548 I was investigating Cambridge Analytica 223 00:16:48,674 --> 00:16:54,888 and its relation to the Brexit campaign to leave the European Union. 224 00:16:57,391 --> 00:16:59,435 And I have done it full time, 225 00:16:59,768 --> 00:17:02,396 twelve hours a day, seven days a week. 226 00:17:02,479 --> 00:17:05,357 I would say that it has become into an obsession. 227 00:17:06,483 --> 00:17:07,901 It has been exhausting. 228 00:17:12,281 --> 00:17:15,659 When I started to analyze this whole network of links 229 00:17:15,743 --> 00:17:18,954 between Cambridge Analytica and Brexit... 230 00:17:20,122 --> 00:17:22,416 ...I sent an email to Andy Wigmore, 231 00:17:22,750 --> 00:17:26,628 who is a collaborator of Nigel Farage. 232 00:17:27,087 --> 00:17:32,634 And Nigel Ferage is a central figure in the Brexit campaign. of the Brexit campaign. 233 00:17:32,718 --> 00:17:34,595 THE MAN WHO CAMPAIGNED FOR BREXIT FOR 20 YEARS 234 00:17:34,678 --> 00:17:36,930 I asked: "Can we go for coffee? 235 00:17:37,264 --> 00:17:40,642 I am very interested in technology and campaigns. 236 00:17:42,478 --> 00:17:45,272 And, quite simply, he told me everything. 237 00:17:45,355 --> 00:17:47,816 THE BAD BOYS OF BREXIT CONGRATULATE 238 00:17:47,900 --> 00:17:50,360 TO THE NEXT PRESIDENT OF THE UNITED STATES. 239 00:17:51,195 --> 00:17:53,072 It was after the investiture. 240 00:17:53,739 --> 00:17:57,034 Andy was showing me the pictures on his cell phone. 241 00:17:57,117 --> 00:17:58,786 "This one is from the investiture." 242 00:18:00,913 --> 00:18:02,247 And: "Very funny. 243 00:18:02,664 --> 00:18:04,374 We had a great time with Donald. 244 00:18:06,543 --> 00:18:09,463 I asked him about the presentation Cambridge Analytica. 245 00:18:10,923 --> 00:18:14,301 And he said to me, "It's because of Nigel. He's a friend of Steve Bannon." 246 00:18:14,635 --> 00:18:17,596 Ladies and gentlemen, Steve Bannon. 247 00:18:18,305 --> 00:18:21,892 Steve Bannon was Trump's campaign manager. Trump's campaign manager. 248 00:18:23,102 --> 00:18:26,647 He is also vice president of Cambridge Analytica. 249 00:18:28,440 --> 00:18:31,068 He said to me, "There are a couple of billionaires in the U.S. 250 00:18:31,360 --> 00:18:33,278 We all have the same goal, 251 00:18:33,946 --> 00:18:38,283 and Brexit laid the groundwork for Trump." 252 00:18:38,367 --> 00:18:41,411 For most of my life, THE U.S. HAS BEEN THE LEADER. For most of my life, the U.S. has been the leader. 253 00:18:41,495 --> 00:18:42,496 POLITICAL PROBREXIT 254 00:18:42,621 --> 00:18:47,126 I would like to think, in my own way, that what we did with Brexit 255 00:18:47,751 --> 00:18:51,130 was the beginning of what will end up being 256 00:18:51,255 --> 00:18:53,632 a global revolution 257 00:18:53,715 --> 00:18:56,051 and Trump's victory is part of it. 258 00:18:57,427 --> 00:19:02,057 THE BAD GUYS OF BREXIT Trump's Inauguration Party 259 00:19:03,142 --> 00:19:05,644 And then he told me many other things: 260 00:19:05,727 --> 00:19:08,605 on the use of artificial intelligence, 261 00:19:08,689 --> 00:19:14,194 of Facebook's data exploration... 262 00:19:14,361 --> 00:19:17,948 And he said, "It's scary, Carole. 263 00:19:18,031 --> 00:19:20,284 It's amazing how much data there is about people. 264 00:19:20,367 --> 00:19:22,202 They give them to you just like that! 265 00:19:22,327 --> 00:19:24,121 It's scary!" 266 00:19:26,039 --> 00:19:27,958 I moved on. 267 00:19:29,668 --> 00:19:30,919 Brexit work. 268 00:19:32,421 --> 00:19:36,925 I began to track down former Cambridge Anlytica Cambridge Anlytica employees. 269 00:19:40,470 --> 00:19:44,975 I finally found someone who wanted to talk to me. 270 00:19:46,435 --> 00:19:47,477 Chris Wylie. 271 00:19:51,231 --> 00:19:54,735 First we talked on the phone, which was crazy. 272 00:19:54,818 --> 00:19:57,654 The conversation lasted eight hours and... 273 00:20:05,746 --> 00:20:08,373 I'm Christopher Wylie, data scientist, 274 00:20:08,457 --> 00:20:10,500 and helped set up Cambridge Analytica. 275 00:20:12,044 --> 00:20:15,297 It is incorrect to say that Cambridge Analytica 276 00:20:15,380 --> 00:20:19,593 is a company that performs scientific analysis data analysis company or a company that handles algorithms. 277 00:20:19,676 --> 00:20:22,930 It is a full-service full-service propaganda machine. 278 00:20:25,140 --> 00:20:26,558 PRODUCTS AND SERVICES 279 00:20:26,683 --> 00:20:29,645 You were an investor in Cambridge Analytica. 280 00:20:29,728 --> 00:20:32,564 - I helped assemble it. - That's right. 281 00:20:32,648 --> 00:20:34,733 And I gave it that amazing name. 282 00:20:35,192 --> 00:20:37,903 Steve Bannon was an editor at Breitbart. 283 00:20:39,613 --> 00:20:43,075 He is a proponent of the Breitbart doctrine, which means 284 00:20:43,158 --> 00:20:46,328 that if you want to make profound changes in society, 285 00:20:46,411 --> 00:20:47,871 first it must be divided. 286 00:20:48,288 --> 00:20:49,790 Only when you divide it, 287 00:20:49,998 --> 00:20:54,711 you can reshape those pieces to shape a new society. 288 00:20:54,795 --> 00:20:58,215 #BLACKLIVESVALUE FOSTERS GLOBAL CHAOS 289 00:20:58,298 --> 00:20:59,633 This was the weapon 290 00:20:59,716 --> 00:21:03,178 that Steve Bannon wanted to build to wage his culture war. 291 00:21:04,012 --> 00:21:05,722 And we built it for them. 292 00:21:06,515 --> 00:21:09,351 I needed to find a way to to gather data 293 00:21:09,476 --> 00:21:13,021 and for that I turned to professors from the University of Cambridge 294 00:21:13,105 --> 00:21:14,648 and asked for their opinion. 295 00:21:14,731 --> 00:21:16,984 UNIVERSITY OF CAMBRIDGE PROFESSOR ALEKSANDER KOGAN 296 00:21:17,109 --> 00:21:21,113 ONE CLICK PERSONALITY TEST 297 00:21:22,072 --> 00:21:25,367 "THIS YOUR DIGITAL LIFE" RECEIVE YOUR PUBLIC PROFILE 298 00:21:28,370 --> 00:21:33,625 Kogan offered us applications on Facebook with special permissions... 299 00:21:34,042 --> 00:21:39,631 ...to collect data from people using or downloading the application... who were using or downloading the application... 300 00:21:40,841 --> 00:21:44,845 ...and also access to your entire network of contacts 301 00:21:45,512 --> 00:21:48,598 to obtain data from your friends as well. 302 00:21:50,225 --> 00:21:52,936 If they had friends who used the application, 303 00:21:56,398 --> 00:21:59,401 Today, after battling leukemia, my father passed away, my father passed away. 304 00:22:00,652 --> 00:22:03,655 We would take the status updates, the "likes", 305 00:22:03,864 --> 00:22:05,907 and sometimes private messages. 306 00:22:08,702 --> 00:22:10,829 It was not only the voters who were our target 307 00:22:10,912 --> 00:22:14,207 but also his personality. 308 00:22:16,543 --> 00:22:20,714 Just by touching several hundred thousand of people 309 00:22:20,797 --> 00:22:23,425 a psychological profile is built 310 00:22:23,508 --> 00:22:28,096 of every voter in the entire U.S. 311 00:22:31,933 --> 00:22:35,354 Didn't people know that their data was being manipulated like this? 312 00:22:36,229 --> 00:22:37,105 No. 313 00:22:42,527 --> 00:22:47,991 They didn't even think about that it was personal information 314 00:22:48,075 --> 00:22:52,454 and that they were manipulating it in a way that was incomprehensible to them? 315 00:22:53,163 --> 00:22:54,039 No. 316 00:22:56,416 --> 00:23:00,545 In history, there are many examples of highly unethical experiments. 317 00:23:01,004 --> 00:23:02,339 And this one was like that? 318 00:23:03,423 --> 00:23:07,511 I think so, it was a very unethical experiment. 319 00:23:08,970 --> 00:23:12,057 You are playing with the psychology of an entire country 320 00:23:12,140 --> 00:23:14,643 without their consent and without their knowledge. 321 00:23:15,727 --> 00:23:20,107 And not only is the psychology of an entire nation the psychology of an entire nation, 322 00:23:20,190 --> 00:23:24,111 but with that of an entire country within a democratic process. 323 00:23:30,992 --> 00:23:33,328 Everything began to become known. 324 00:23:34,746 --> 00:23:40,335 Now we weren't just threatening to do things, we were doing them. 325 00:23:42,712 --> 00:23:45,465 - We are ready. - One, two, three... 326 00:23:46,007 --> 00:23:47,968 And now we continue with the scandal 327 00:23:48,051 --> 00:23:51,138 Cambridge Analytica, a company that profiles voters. 328 00:23:51,388 --> 00:23:54,599 David Carroll filed a lawsuit in Great Britain 329 00:23:54,683 --> 00:23:57,352 requesting that Cambridge Analytica Cambridge Analytica 330 00:23:57,436 --> 00:24:00,439 to hand over all the data they collected about him. 331 00:24:00,939 --> 00:24:02,816 Tell us what you are requesting. 332 00:24:03,316 --> 00:24:05,402 Complete information... 333 00:24:06,820 --> 00:24:08,655 ...where they got our data, 334 00:24:08,822 --> 00:24:11,825 how they processed them, with whom they shared them, 335 00:24:12,576 --> 00:24:14,744 and whether we can be excluded. 336 00:24:17,038 --> 00:24:19,541 Cambridge Analytica claims to have 5000 data points 337 00:24:19,624 --> 00:24:21,668 on millions of people. 338 00:24:21,751 --> 00:24:22,711 It is true. 339 00:24:22,794 --> 00:24:26,173 When people see the extent of surveillance, 340 00:24:26,298 --> 00:24:28,467 I think you will be impressed. 341 00:24:30,135 --> 00:24:33,513 We do not work with Facebook data nor do we have their data. 342 00:24:33,597 --> 00:24:36,766 We use Facebook as a platform for advertising. 343 00:24:37,184 --> 00:24:38,810 Mr. Nix, Channel 4 News. 344 00:24:38,894 --> 00:24:42,063 - Did you lie to Parliament about Facebook? - Of course he didn't. 345 00:24:44,232 --> 00:24:47,611 It's crazy that I have to engage, for a whole year... 346 00:24:47,694 --> 00:24:51,740 a risky legal action in another country 347 00:24:52,032 --> 00:24:54,159 to obtain my voter profile. 348 00:24:54,242 --> 00:24:57,329 David, don't stop, don't give in. 349 00:24:58,955 --> 00:25:00,957 - Go ahead. - I will. Don't worry. 350 00:25:01,041 --> 00:25:02,042 Do not sleep. 351 00:25:05,670 --> 00:25:08,632 Facebook was down 6.35%. 352 00:25:08,715 --> 00:25:12,177 That's $120 billion. That's a lot. 353 00:25:14,387 --> 00:25:17,265 Officials of the Office of the Information Commissioner Information 354 00:25:17,349 --> 00:25:20,602 search Cambridge Analytica's of Cambridge Analytica in London. 355 00:25:20,685 --> 00:25:22,687 They are inside checking computers, 356 00:25:22,938 --> 00:25:24,397 searching for documents. 357 00:25:25,565 --> 00:25:29,361 Facebook knew about the data collection for two years, 358 00:25:29,444 --> 00:25:32,739 but only went public three days ago three days ago. 359 00:25:33,240 --> 00:25:34,491 Really, Facebook? 360 00:25:34,574 --> 00:25:37,410 Didn't they say they breached data of 50 million people 361 00:25:37,494 --> 00:25:41,748 but they notify me of my uncle's sister's of my uncle's sister's dog? 362 00:25:41,831 --> 00:25:44,209 Wish Rex a happy birthday! 363 00:25:48,129 --> 00:25:50,298 You are up against a giant, 364 00:25:50,382 --> 00:25:52,676 to the Goliath of big data marketing. 365 00:25:53,301 --> 00:25:55,136 What are your hopes of winning? 366 00:26:01,977 --> 00:26:04,688 People do not admit that propaganda works. 367 00:26:05,564 --> 00:26:09,734 Because recognizing it means facing our own susceptibility, 368 00:26:10,193 --> 00:26:12,195 an appalling lack of privacy, 369 00:26:12,654 --> 00:26:14,322 and an irremediable dependence 370 00:26:14,406 --> 00:26:19,244 on the platforms that ruin our democracies our democracies on several fronts. 371 00:26:20,370 --> 00:26:23,415 Join us in our fight to recover our data. 372 00:26:32,549 --> 00:26:37,304 MARCH 27, 2018 - BRITISH PARLIAMENT FAKE NEWS INQUIRY 373 00:26:37,387 --> 00:26:41,891 Welcome to our research on disinformation on disinformation and fake news. 374 00:26:41,975 --> 00:26:45,979 We count with the presence of of Christopher Wylie and Paul-Olivier Dehaye 375 00:26:46,062 --> 00:26:48,481 in this commission to give testimony. 376 00:26:49,107 --> 00:26:51,318 Did you or anyone else evaluate 377 00:26:51,401 --> 00:26:53,111 whether this has influenced 378 00:26:53,194 --> 00:26:56,031 in the final result of the EU referendum? of the EU referendum? 379 00:26:59,618 --> 00:27:03,371 When you fail a doping control at the Olympics, 380 00:27:03,788 --> 00:27:08,710 the amount of illegal drugs ingested is not of illegal drug ingested, right? 381 00:27:08,793 --> 00:27:11,671 You don't say, "I still would have come in first." 382 00:27:11,755 --> 00:27:14,883 or: "He only took half of it" or... 383 00:27:14,966 --> 00:27:18,762 It doesn't matter. If you cheated, you lose the medal, right? Because... 384 00:27:20,096 --> 00:27:23,308 ...if we allow cheating in our democratic process, 385 00:27:23,391 --> 00:27:25,560 what will happen next time and the next time? 386 00:27:26,186 --> 00:27:28,146 You should not win by cheating. 387 00:27:29,564 --> 00:27:32,567 Many, like me, will say.... 388 00:27:33,777 --> 00:27:37,697 ...that he was a close collaborator of these people of these people during a certain period. 389 00:27:37,781 --> 00:27:40,367 Why did you decide to report the fact 390 00:27:40,450 --> 00:27:42,786 and testify against your colleagues? 391 00:27:43,286 --> 00:27:46,706 It is a process of coming to terms with what one has created 392 00:27:46,790 --> 00:27:49,793 and the impact this has had. 393 00:27:49,876 --> 00:27:53,672 I feel great remorse for helping to set it up. 394 00:27:54,255 --> 00:27:59,302 Attention has been focused on me because I have transformed... 395 00:28:00,053 --> 00:28:02,514 ...on the face of it, because I am 396 00:28:02,597 --> 00:28:04,683 the one who has given his face and name. 397 00:28:04,766 --> 00:28:07,894 But this commission should also subpoena Brittany Kaiser Brittany Kaiser. 398 00:28:08,353 --> 00:28:09,813 Who is Brittany Kaiser? 399 00:28:14,067 --> 00:28:17,737 From: brittany.kaiser@cambridgeanalytica.org Subject: Trump Contract 400 00:28:17,821 --> 00:28:21,491 Do you need me to start with the contract tomorrow? 401 00:28:22,075 --> 00:28:24,869 Subject: Support for the presidency of Donald Trump 402 00:28:24,953 --> 00:28:27,747 Great job, Brittany. You are magnificent. A 403 00:28:27,831 --> 00:28:32,043 I am no longer interested in supporting white, powerful men 404 00:28:32,127 --> 00:28:35,714 which, obviously, do not take into account the common good. the common good. 405 00:28:35,797 --> 00:28:37,048 BANG! 406 00:28:39,259 --> 00:28:43,388 Brittany Kaiser, who was a key player within Cambridge Analytica, 407 00:28:43,471 --> 00:28:45,765 presented himself as an informant. 408 00:28:46,558 --> 00:28:50,311 Until three weeks ago, Brittany Kaiser, senior executive, held the key to 409 00:28:50,395 --> 00:28:52,856 Steve Bannon's home in Washington. 410 00:28:52,939 --> 00:28:56,192 He spoke at CPAC in 2016 along with Kellyanne Conway, 411 00:28:56,276 --> 00:28:58,820 was at Trump's victory party Trump's victory party, 412 00:28:58,945 --> 00:29:01,239 with mega-donor Rebekah Mercer. 413 00:29:01,322 --> 00:29:02,490 His curriculum is curious 414 00:29:02,574 --> 00:29:04,617 Ms. Kaiser was also involved. 415 00:29:04,701 --> 00:29:07,412 with billionaire Arron Banks, Brexit supporter, 416 00:29:07,495 --> 00:29:09,789 and its Leave.EU campaign. 417 00:29:10,373 --> 00:29:14,002 Cambridge Analytica whistleblower, Brittany Kaiser, had enough of the lies. 418 00:29:16,588 --> 00:29:18,214 She is not an informant. 419 00:29:18,298 --> 00:29:21,426 - What he raises is interesting. - Why is she speaking now? 420 00:29:21,509 --> 00:29:23,344 He only spoke in part. 421 00:29:23,428 --> 00:29:28,349 He's talking to researchers and then you'll get the full picture... 422 00:29:31,102 --> 00:29:35,732 If Brittany Kaiser talks, it all blows up. 423 00:29:46,367 --> 00:29:51,456 SOMEWHERE IN THAILAND 424 00:29:51,539 --> 00:29:53,708 I have proof 425 00:29:53,792 --> 00:29:58,213 that the Brexit and Trump campaigns and the Trump campaign 426 00:29:58,296 --> 00:30:00,673 may have been carried out illegally. 427 00:30:03,426 --> 00:30:07,388 And, for my safety, I don't want geolocation of where I am. 428 00:30:07,764 --> 00:30:09,557 I am... 429 00:30:09,641 --> 00:30:11,476 FORMER BUSINESS DIRECTOR CAMBRIDGE ANALYTICA 430 00:30:11,518 --> 00:30:13,978 ...who attempts to overthrow two governments 431 00:30:14,062 --> 00:30:16,815 and the world's most powerful companies. 432 00:30:16,940 --> 00:30:19,108 All at the same time. 433 00:30:20,693 --> 00:30:25,365 With a somewhat fragmented story, but hopefully it will soon be perfect. 434 00:30:27,742 --> 00:30:31,204 The wealthiest companies technology companies. 435 00:30:31,955 --> 00:30:35,458 Google, Facebook, Amazon, Tesla. 436 00:30:35,542 --> 00:30:40,588 And these companies are the most powerful in the world 437 00:30:40,672 --> 00:30:45,552 because, last year, the value of data value of data surpassed oil. 438 00:30:45,844 --> 00:30:48,471 Data is the world's most valuable most valuable asset in the world. 439 00:30:49,430 --> 00:30:52,392 And these companies are worth a lot 440 00:30:52,475 --> 00:30:56,271 because they have been exploiting people's assets. 441 00:30:57,939 --> 00:31:00,817 One of my friends contacted me 442 00:31:00,900 --> 00:31:03,945 to ask me if I would be satisfied 443 00:31:04,028 --> 00:31:07,866 with the way history would tell my side of the story. would tell my version. 444 00:31:08,783 --> 00:31:11,536 And I thought, "No. 445 00:31:12,620 --> 00:31:14,497 I'm really not happy. 446 00:31:14,581 --> 00:31:17,917 There must still be a lot of information you can provide 447 00:31:18,001 --> 00:31:21,880 to help solve everything. 448 00:31:30,597 --> 00:31:33,600 How are you doing? 449 00:31:33,683 --> 00:31:36,352 Today I need some advice 450 00:31:37,270 --> 00:31:40,607 I have not worked for CA for two Fridays 451 00:31:41,357 --> 00:31:42,817 WRITER / POLITICAL TECHNOLOGIST 452 00:31:42,901 --> 00:31:44,485 I am a political technologist, 453 00:31:44,569 --> 00:31:47,488 and try to shed some light 454 00:31:47,572 --> 00:31:50,408 about how they have used and abused of the data. 455 00:31:52,452 --> 00:31:55,079 Nowadays people are guided by their instinct. instinct. 456 00:31:55,163 --> 00:31:59,918 There is something wrong here and it needs to be fixed. 457 00:32:01,044 --> 00:32:05,548 So I stopped almost everything I was doing 458 00:32:05,632 --> 00:32:08,092 to get to work with Brittany Kaiser with Brittany Kaiser. 459 00:32:10,345 --> 00:32:13,181 I went and met her for the first time, 460 00:32:13,264 --> 00:32:15,642 and spoke very openly, 461 00:32:16,267 --> 00:32:17,685 which got me thinking: 462 00:32:19,020 --> 00:32:20,104 "There's a lot here." 463 00:32:20,146 --> 00:32:24,025 POLITICAL ACTION CONFERENCE CONSERVATIVE POLITICAL ACTION CONFERENCE (CPAC) 464 00:32:26,861 --> 00:32:30,698 We need to understand people's persuasion factors. 465 00:32:30,782 --> 00:32:34,160 What message will we give to the voters so that they understand...? 466 00:32:34,243 --> 00:32:37,538 Tina and I met with Brittany Kaiser. 467 00:32:37,622 --> 00:32:41,876 We are unlike any other political and political and communications consultancy. 468 00:32:41,960 --> 00:32:43,920 Do you work for both parties? 469 00:32:44,003 --> 00:32:47,090 No, only for U.S. Republicans Republicans in the U.S. 470 00:32:47,173 --> 00:32:48,299 WE WON IOWA! 471 00:32:48,383 --> 00:32:49,801 And in Great Britain? 472 00:32:49,884 --> 00:32:52,929 In fact, we are now working on the Brexit campaign. 473 00:32:54,639 --> 00:32:57,642 Yes, in Leave.US. we will do a large-scale investigation 474 00:32:57,725 --> 00:33:00,144 throughout the country to understand 475 00:33:00,228 --> 00:33:03,356 why people are interested in staying or leaving to stay or leave the EU. 476 00:33:03,690 --> 00:33:07,694 And the responses will inform our policies and communications 477 00:33:07,777 --> 00:33:10,321 in order to obtain more new voters, 478 00:33:10,405 --> 00:33:14,200 more unregistered and indifferent voters and indifferent voters than at other times. 479 00:33:14,575 --> 00:33:17,036 Sit down, search your soul 480 00:33:17,120 --> 00:33:21,249 and start writing the truth about you 481 00:33:22,000 --> 00:33:24,544 What happened with all the details 482 00:33:25,169 --> 00:33:28,464 You can do something good with it. 483 00:33:31,092 --> 00:33:34,345 I think we have already laid the groundwork 484 00:33:34,679 --> 00:33:37,932 for her to share relatively explosive material 485 00:33:38,266 --> 00:33:39,517 we have discovered. 486 00:33:40,309 --> 00:33:46,149 And your inbox and your hard drive 487 00:33:46,733 --> 00:33:50,820 are a veritable treasure trove of very superficial information. 488 00:33:53,906 --> 00:33:56,075 We are just scratching the surface. 489 00:34:21,642 --> 00:34:24,395 Tell us about your first meeting at Trump Tower. 490 00:34:25,313 --> 00:34:26,939 November 2015, 491 00:34:27,023 --> 00:34:32,153 I went with Alexander Nix to see Corey Lewandowski 492 00:34:32,236 --> 00:34:34,113 who was the campaign manager. 493 00:34:34,572 --> 00:34:39,077 I asked Corey why the place looked familiar. 494 00:34:39,160 --> 00:34:42,288 He replied: "It's the set of The Apprentice. 495 00:34:42,830 --> 00:34:44,916 That's why it should be familiar to you." 496 00:34:45,583 --> 00:34:47,460 I was shocked, you know? 497 00:34:48,169 --> 00:34:52,048 Trump's campaign headquarters was a television set. 498 00:34:52,131 --> 00:34:53,925 Yes, that's right. 499 00:34:57,804 --> 00:35:00,640 The idea of a company 500 00:35:01,099 --> 00:35:04,393 which conducted a large-scale analysis of a population 501 00:35:05,311 --> 00:35:08,523 and then identified the triggers that would cause people to 502 00:35:08,606 --> 00:35:12,110 to move from one state to another state, 503 00:35:12,193 --> 00:35:18,491 seems to oppose the feeling of autonomy of autonomy and freedom of the individual.... 504 00:35:19,659 --> 00:35:22,245 ...and to the idea of democracy. 505 00:35:22,662 --> 00:35:23,579 Right? 506 00:35:24,497 --> 00:35:28,000 I don't know. I would question that. 507 00:35:28,668 --> 00:35:31,295 The strategy is aimed at 508 00:35:31,379 --> 00:35:34,465 to identify those who still consider who still consider 509 00:35:34,549 --> 00:35:36,259 - different options... - Yes. 510 00:35:36,342 --> 00:35:41,139 ...and make them aware about the options that exist 511 00:35:41,222 --> 00:35:42,765 and, if they are undecided, 512 00:35:42,849 --> 00:35:45,768 can be convinced of one or of one option or the other. 513 00:35:45,852 --> 00:35:49,230 - Yes. - I repeat, they choose, but.... 514 00:35:49,313 --> 00:35:52,733 - Do they really choose? - ...are people who... 515 00:35:54,610 --> 00:35:58,990 Ultimately, they are the ones who will go to the polls and will decide. 516 00:35:59,407 --> 00:36:02,243 I ask Brittany Kaiser all this. 517 00:36:02,326 --> 00:36:03,411 - I know. - You do? 518 00:36:03,494 --> 00:36:07,123 I'm not asking you as part of of Cambridge Analytica or SCL 519 00:36:07,206 --> 00:36:10,585 because you no longer belong there. 520 00:36:10,668 --> 00:36:12,503 Yes, I understand. 521 00:36:12,587 --> 00:36:14,589 Do you think Cambridge Analytica 522 00:36:14,672 --> 00:36:17,925 in any way contravened human rights? human rights? 523 00:36:18,009 --> 00:36:18,885 No. 524 00:36:20,678 --> 00:36:25,766 But, I repeat, the more I listen, the more I question things. 525 00:36:26,684 --> 00:36:31,939 Before that, I spent my career working for human rights. 526 00:36:33,900 --> 00:36:34,817 Good. 527 00:36:35,276 --> 00:36:36,777 Let's go back to that. 528 00:36:38,196 --> 00:36:41,574 It wasn't that long ago. It was a decade ago. 529 00:36:43,201 --> 00:36:44,952 - It wasn't that long ago. - It wasn't that long ago. 530 00:36:47,455 --> 00:36:50,499 This is our puppy March 31, 2006 531 00:36:50,583 --> 00:36:54,045 I worked in elections since I was 14 or 15 years old. 532 00:36:55,838 --> 00:37:00,051 I told my cousin that I had applied to be an intern on the Obama campaign. 533 00:37:00,134 --> 00:37:03,721 He replied: "If you don't get the internship, I die." 534 00:37:05,097 --> 00:37:07,892 He was part of the team that managed Obama's Facebook. 535 00:37:09,227 --> 00:37:13,940 We invented how social networks communicate with voters. 536 00:37:14,023 --> 00:37:16,943 THANK YOU FOR YOUR SUPPORT 537 00:37:19,820 --> 00:37:22,865 I then worked for several years in human rights 538 00:37:22,949 --> 00:37:24,617 and international relations. 539 00:37:25,451 --> 00:37:27,203 First for Amnesty International 540 00:37:27,286 --> 00:37:30,998 and then lobbying at the UN in the European Parliament. 541 00:37:31,082 --> 00:37:32,917 GREETINGS FROM THE BEECH 542 00:37:34,710 --> 00:37:38,089 I used to say that I liked to campaign for human rights, 543 00:37:38,965 --> 00:37:41,842 but sometimes I feel like I'm hitting against a wall 544 00:37:41,926 --> 00:37:44,262 because I don't see the results of what I do. 545 00:37:44,345 --> 00:37:46,764 I don't know if I'm wasting my time. 546 00:37:49,475 --> 00:37:52,144 That's where I was when I met Alexander Nix. 547 00:37:56,482 --> 00:37:59,402 Mutual friends came up with the idea of introducing us to each other. 548 00:38:00,486 --> 00:38:04,115 He was very interested in my experience with the Democrats. 549 00:38:04,532 --> 00:38:06,450 He handed me his card and said: 550 00:38:06,534 --> 00:38:09,161 "I'll get you drunk to steal your secrets." 551 00:38:12,290 --> 00:38:16,168 And, in December 2014, offered me a job. 552 00:38:19,422 --> 00:38:21,215 REPUBLICAN PRESIDENTIAL DEBATE GUEST 553 00:38:21,299 --> 00:38:24,802 Crossing paths with a company where I would see my influence 554 00:38:24,885 --> 00:38:27,221 I was very excited about it. 555 00:38:33,978 --> 00:38:36,439 I became a little more conservative or refined 556 00:38:36,522 --> 00:38:40,985 in terms of my dress or my vocabulary, 557 00:38:41,986 --> 00:38:46,407 and in terms of doing things like going shooting on the weekends 558 00:38:46,490 --> 00:38:47,867 and the like. 559 00:38:48,284 --> 00:38:52,413 They were very different things from what I usually did. 560 00:39:00,004 --> 00:39:02,006 It must have been quite an adventure. 561 00:39:02,214 --> 00:39:03,424 It was very interesting. 562 00:39:03,507 --> 00:39:05,384 With my cowboy boots, 563 00:39:05,468 --> 00:39:08,429 I got into character, I joined the NRA. 564 00:39:08,721 --> 00:39:11,223 - At the Rifle Association, right? - Yes. 565 00:39:11,307 --> 00:39:13,851 To understand their way of thinking. 566 00:39:14,352 --> 00:39:18,356 I don't want to use weapons. I am not interested. 567 00:39:18,439 --> 00:39:20,441 I felt I was going to meet 568 00:39:21,233 --> 00:39:24,320 people with whom he did not agree not agree with at all, 569 00:39:24,403 --> 00:39:27,281 as with my grandparents, uncles, aunts, uncles, cousins. 570 00:39:28,616 --> 00:39:32,620 So it wasn't just a costume, was it? You felt important. 571 00:39:32,953 --> 00:39:35,498 It was important. It is important. 572 00:39:35,581 --> 00:39:39,085 I think the main problem with U.S. of U.S. policy 573 00:39:39,168 --> 00:39:43,005 is that people are so polarized that they don't understand each other, 574 00:39:43,089 --> 00:39:45,925 that's why they can't work together and nothing gets done. 575 00:39:59,522 --> 00:40:03,526 I am about to draft some questions for a senator for a senator 576 00:40:03,609 --> 00:40:06,904 to make them to Mark Zuckerberg 577 00:40:06,987 --> 00:40:10,825 at the Senate Judiciary Committee hearing Senate Judiciary Committee on Tuesday. 578 00:40:11,367 --> 00:40:14,995 "How much of Facebook's revenue 579 00:40:16,122 --> 00:40:19,458 comes directly from monetization 580 00:40:20,042 --> 00:40:23,212 of users' personal data?". 581 00:40:25,089 --> 00:40:26,382 All. 582 00:40:27,842 --> 00:40:29,427 Exactly. 583 00:40:30,386 --> 00:40:32,972 The reality is that Facebook knows about this 584 00:40:33,055 --> 00:40:34,849 more than anyone else in the world 585 00:40:34,932 --> 00:40:39,979 because Facebook is the best platform to experiment. 586 00:40:40,062 --> 00:40:41,188 That's right. 587 00:40:41,814 --> 00:40:44,400 It always gives you the best interaction rates. 588 00:40:44,483 --> 00:40:46,610 We spend the most money 589 00:40:46,694 --> 00:40:49,655 of any commercial or political or political campaign on Facebook. 590 00:40:49,947 --> 00:40:51,740 It takes almost the entire budget. 591 00:40:51,824 --> 00:40:53,492 - That's right. - Yes. 592 00:40:55,327 --> 00:40:58,831 There is the possibility that the U.S. public 593 00:40:58,914 --> 00:41:01,876 and other countries has been the subject of experiments. 594 00:41:07,339 --> 00:41:09,425 Remember the Facebook tests we used 595 00:41:09,508 --> 00:41:12,761 to form personality patterns of U.S. voters? 596 00:41:15,556 --> 00:41:19,226 The truth is that not every voter was our target equally. 597 00:41:20,561 --> 00:41:22,438 Almost all of our resources 598 00:41:22,521 --> 00:41:25,983 were intended for those whose minds whose minds we could change. 599 00:41:26,942 --> 00:41:28,903 We call them "persuadable". 600 00:41:31,280 --> 00:41:32,781 They are all over the country, 601 00:41:32,865 --> 00:41:36,494 but the persuadables that mattered most were in the undecided states 602 00:41:36,577 --> 00:41:41,081 such as Michigan, Wisconsin, Pennsylvania and Florida. and Florida. 603 00:41:44,043 --> 00:41:47,796 Each of these states were divided into districts. 604 00:41:49,215 --> 00:41:54,720 You can say there are 22,000 persuadable persuadable voters in this district... 605 00:41:55,846 --> 00:41:59,725 ...and if there are enough persuadable persuasible in the right districts, 606 00:41:59,808 --> 00:42:03,354 those states would turn red instead of blue. 607 00:42:04,855 --> 00:42:07,816 Our team of creatives designed custom content 608 00:42:07,900 --> 00:42:09,693 to activate these individuals. 609 00:42:09,777 --> 00:42:12,029 Terrorists love permeable borders. 610 00:42:12,112 --> 00:42:15,199 Deficiencies in border in border security allow them to... 611 00:42:15,282 --> 00:42:19,620 We bombard them with blogs, website notes, videos, advertisements... 612 00:42:19,703 --> 00:42:21,705 Every conceivable platform. 613 00:42:22,122 --> 00:42:24,959 Until they saw the world the way we wanted. 614 00:42:29,129 --> 00:42:31,382 Until they voted for our candidate. 615 00:42:33,467 --> 00:42:34,885 It is like a boomerang. 616 00:42:35,678 --> 00:42:37,221 The data is sent... 617 00:42:38,222 --> 00:42:39,765 ...are analyzed 618 00:42:40,349 --> 00:42:43,602 and return in the form of of a message addressed to 619 00:42:44,395 --> 00:42:46,021 to modify your behavior. 620 00:42:46,105 --> 00:42:48,440 LET'S DEFEAT CORRUPT HILLARY 621 00:42:50,359 --> 00:42:51,360 I LIKE 622 00:43:02,496 --> 00:43:05,249 The DCMS Commission announced the next witnesses 623 00:43:05,332 --> 00:43:07,459 for the investigation of false news. 624 00:43:07,751 --> 00:43:09,587 - There it is. - Me. 625 00:43:09,795 --> 00:43:12,798 - You go the day before Alexander. - The former president. 626 00:43:12,923 --> 00:43:13,882 future witnesses 627 00:43:14,008 --> 00:43:15,634 He goes a day before me. 628 00:43:15,718 --> 00:43:16,844 Brittany Kaiser - Alexander Nix 629 00:43:18,053 --> 00:43:21,140 - Does all this seem very real to you? - It is very strong. 630 00:43:22,349 --> 00:43:23,642 It is real. 631 00:43:24,018 --> 00:43:25,060 And important. 632 00:43:33,777 --> 00:43:36,113 THE CAMBRIDGE ANALYTICA THING QUESTIONS THIS DEMOCRACY 633 00:43:36,238 --> 00:43:38,490 DOCUMENT LINKS MILLIONAIRES TO BREXIT CAMPAIGNS? TO BREXIT CAMPAIGNS? 634 00:43:39,575 --> 00:43:42,244 The first time I wrote about Cambridge Analytica 635 00:43:43,162 --> 00:43:45,372 was in December 2016. 636 00:43:47,333 --> 00:43:51,253 I said they had worked for the Trump and Brexit campaigns. 637 00:43:54,423 --> 00:43:56,383 I started receiving letters from them saying: 638 00:43:56,467 --> 00:43:58,093 "We don't work in the Leave campaign. 639 00:43:58,177 --> 00:44:00,679 CA did no paid or pro bono work for or free work for Leave.EU 640 00:44:02,139 --> 00:44:04,600 It was puzzling because on the Leave.EU website 641 00:44:04,683 --> 00:44:06,894 It said, "We hired Cambridge Analytica." 642 00:44:08,937 --> 00:44:12,524 Alexander Nix stated how they worked for the Leave campaign. 643 00:44:13,525 --> 00:44:17,279 Yes, I'm afraid we didn't talk about about that campaign. Not at all. 644 00:44:19,490 --> 00:44:20,949 Did you talk about it or not? 645 00:44:21,033 --> 00:44:22,326 No, we did not talk about it. 646 00:44:22,409 --> 00:44:23,702 - Good. - Yes. 647 00:44:24,745 --> 00:44:27,706 And that's when I discovered a video 648 00:44:27,873 --> 00:44:30,125 of the press launch of Leave.EU. of Leave.EU. 649 00:44:32,628 --> 00:44:35,798 And I said: "Look, there's Brittany Kaiser! 650 00:44:35,881 --> 00:44:38,300 He works for Cambridge Analytica. 651 00:44:38,384 --> 00:44:40,427 He is at the press presentation 652 00:44:40,511 --> 00:44:43,263 talking about all things ingenious 653 00:44:43,347 --> 00:44:46,225 what they will do with the data for the Leave campaign. 654 00:44:48,686 --> 00:44:51,021 What the fuck is that? 655 00:44:51,105 --> 00:44:54,817 How can you keep denying it? It's crazy. 656 00:44:58,779 --> 00:45:02,491 And at the same time Leave EU published 657 00:45:02,574 --> 00:45:04,243 horrible videos about me. 658 00:45:04,993 --> 00:45:06,203 I want to get off! 659 00:45:06,286 --> 00:45:08,831 There was a parody of And Where's the Pilot? 660 00:45:08,914 --> 00:45:11,375 - Don't worry! - I'll take care of it. 661 00:45:11,458 --> 00:45:14,545 Everyone would go and tell her not to be hysterical. 662 00:45:14,628 --> 00:45:15,587 And they beat her. 663 00:45:15,671 --> 00:45:17,548 Sit down. I'll take care of it. 664 00:45:17,673 --> 00:45:19,717 They said, "Easy, easy." 665 00:45:20,342 --> 00:45:24,471 A line of people formed and the last one had a gun. 666 00:45:26,432 --> 00:45:27,975 All this was happening 667 00:45:28,058 --> 00:45:30,936 to the rhythm of the Russian National Anthem. 668 00:45:38,068 --> 00:45:41,613 The day after they launched the video of Leave.EU, 669 00:45:41,739 --> 00:45:45,701 the director of another news agency for whom he was going to do a report 670 00:45:46,034 --> 00:45:47,536 he told me at lunch: 671 00:45:47,619 --> 00:45:50,330 "I think it's very risky for you to file the report." 672 00:45:50,414 --> 00:45:53,542 @carolecadwalla is doing poorly as the Russian conspiracy intensifies! 673 00:45:53,667 --> 00:45:58,046 One gets used to living with so much misinformation 674 00:45:58,130 --> 00:46:00,883 and this propaganda absolutely every day. 675 00:46:01,049 --> 00:46:04,887 And to feel its effects and know that it works, 676 00:46:04,970 --> 00:46:07,931 and that it influences reality whether people believe it or not. 677 00:46:13,437 --> 00:46:15,439 I am used to writing notes. 678 00:46:15,522 --> 00:46:18,025 You write it and then move on with another topic. 679 00:46:18,108 --> 00:46:21,445 I write articles and that's what I did. But I said to myself, "They lied. 680 00:46:21,528 --> 00:46:24,156 They lied about something that is huge. 681 00:46:24,239 --> 00:46:26,533 Because, well, it's... 682 00:46:27,075 --> 00:46:29,953 the rest of the country's future. 683 00:46:30,037 --> 00:46:32,664 - What do you think, Nigel? - Nigel! 684 00:46:32,790 --> 00:46:35,459 THE EU FAILED US ALL 685 00:46:35,584 --> 00:46:39,171 In the referendum, almost everyone had defined points of view. 686 00:46:40,839 --> 00:46:44,218 But there was a small group of people who didn't. 687 00:46:44,301 --> 00:46:46,345 They were the persuadable ones. 688 00:46:46,845 --> 00:46:50,057 It was all a matter of finding these few people 689 00:46:50,140 --> 00:46:52,810 and bombard them with ads. 690 00:46:55,187 --> 00:46:57,898 This was invisible to us. 691 00:47:00,567 --> 00:47:06,990 Let June 23 go down in history as our Independence Day. as our Independence Day. 692 00:47:10,619 --> 00:47:13,705 The British people have spoken and the answer is: "We're out". 693 00:47:13,789 --> 00:47:15,082 For better or worse, 694 00:47:15,165 --> 00:47:18,043 this decision will define our future policy. 695 00:47:18,126 --> 00:47:22,256 Realize that this great country has made a grave mistake. 696 00:47:22,339 --> 00:47:24,174 It is an earthquake. 697 00:47:24,258 --> 00:47:27,553 What happens after an earthquake? We will see. 698 00:47:27,886 --> 00:47:30,013 People disagreed about the meaning of "Leave". 699 00:47:30,097 --> 00:47:32,933 - Simple: leave. Period. - Leave had no manifesto. 700 00:47:33,016 --> 00:47:34,643 But "there is no such thing as leaving, period". 701 00:47:34,726 --> 00:47:37,604 Brexit! Brexit! 702 00:47:39,356 --> 00:47:40,440 LONDON 703 00:47:40,524 --> 00:47:41,984 For your safety, 704 00:47:42,067 --> 00:47:45,487 parents are not allowed to carry children in the luggage trolleys 705 00:47:45,571 --> 00:47:47,573 or let them play on escalators 706 00:47:47,656 --> 00:47:49,283 - Hi, Mom. - Hi, Mom. 707 00:47:50,742 --> 00:47:52,744 That's it, it's over. 708 00:47:52,828 --> 00:47:56,748 I managed to enter the United Kingdom without any problems, 709 00:47:56,832 --> 00:47:59,251 which is fantastic. 710 00:47:59,585 --> 00:48:02,379 I want you to be mentally strong in this, 711 00:48:02,462 --> 00:48:05,799 because what you do is huge. 712 00:48:05,883 --> 00:48:06,758 I know. 713 00:48:06,842 --> 00:48:09,261 And I still fear for your life, 714 00:48:09,344 --> 00:48:12,097 because of the powerful people involved. 715 00:48:12,347 --> 00:48:13,515 Yes, I know. 716 00:48:13,891 --> 00:48:15,976 You must take care of yourself all the time. 717 00:48:16,059 --> 00:48:20,439 I know, but I can't keep quiet because it angers the powerful. 718 00:48:20,522 --> 00:48:23,066 Yes, I know. 719 00:48:23,734 --> 00:48:25,944 I understand this perfectly. 720 00:48:26,904 --> 00:48:30,782 Someone has to bring down those assholes down. 721 00:48:31,158 --> 00:48:32,242 Exactly. 722 00:48:32,326 --> 00:48:34,953 Well, it doesn't matter. 723 00:48:35,203 --> 00:48:36,997 When I have time next month, 724 00:48:37,080 --> 00:48:40,667 I have to go pay for electricity and gas. 725 00:48:41,209 --> 00:48:44,254 Now I don't have $1,000. I have to wait. 726 00:48:44,338 --> 00:48:46,715 I can pay for it. 727 00:48:47,466 --> 00:48:49,885 Don't worry. I don't need them now. 728 00:48:51,887 --> 00:48:54,014 Okay, sweetheart, take care. 729 00:48:54,097 --> 00:48:55,599 - I love you. - Take care of yourself. I love you. 730 00:48:55,682 --> 00:48:58,143 - I love you. Bye-bye, sweetheart. - Bye, sweetheart. 731 00:49:07,903 --> 00:49:09,821 Glad to be back, 732 00:49:09,905 --> 00:49:14,368 but I don't think I can show myself in public much. 733 00:49:17,162 --> 00:49:18,664 The last time I left, 734 00:49:18,747 --> 00:49:23,627 I was in a very difficult situation with several of my friends. 735 00:49:24,294 --> 00:49:26,421 - Fire exit one? - Yes. 736 00:49:29,925 --> 00:49:33,345 Many were angry because he worked for the Brexit campaign 737 00:49:33,428 --> 00:49:36,682 and because he was still working for a company 738 00:49:36,765 --> 00:49:39,601 who supported the likes of Ted Cruz and Donald Trump. 739 00:49:42,354 --> 00:49:45,482 And there is still a group of people who do not know 740 00:49:45,565 --> 00:49:49,194 whether I am doing the right thing or if I do it to protect myself. 741 00:49:56,410 --> 00:49:58,078 More news about Facebook. 742 00:49:58,161 --> 00:50:01,289 Mark Zuckerberg will testify in Congress tomorrow and Wednesday. 743 00:50:01,832 --> 00:50:06,294 This morning he announced measures to avoid obstacles in the voting... 744 00:50:18,724 --> 00:50:20,684 It's today's Financial Times. 745 00:50:20,892 --> 00:50:23,729 My name is on the front page. 746 00:50:23,812 --> 00:50:24,855 Shit. 747 00:50:26,773 --> 00:50:27,649 Here it is. 748 00:50:29,234 --> 00:50:31,361 "Zuckerberg to be questioned in Congress. 749 00:50:31,445 --> 00:50:34,364 Recognize that the social network did not do enough 750 00:50:34,448 --> 00:50:37,159 to prevent their tools from being used to from being used to harm". 751 00:50:37,826 --> 00:50:41,538 "Facebook should pay its 2 billion users for their data. its 2 billion users for their data. 752 00:50:41,872 --> 00:50:45,709 Large technology companies are transformed into digital kleptocracies. 753 00:50:46,084 --> 00:50:47,169 Yesterday...". 754 00:50:51,673 --> 00:50:54,176 I don't see any paragraph that says... 755 00:50:55,385 --> 00:50:57,429 "I helped build this monster.... 756 00:50:58,555 --> 00:50:59,473 ...that... 757 00:50:59,514 --> 00:51:01,683 I hope Facebook will serve as a model 758 00:51:01,767 --> 00:51:05,395 ...wreaked havoc on the world and it will take decades to recover from it... 759 00:51:06,438 --> 00:51:09,900 and I'm very, very sorry about all that. I don't see it here. 760 00:51:12,235 --> 00:51:13,945 The data war has begun. 761 00:51:15,572 --> 00:51:19,409 MARK ZUCKERBERG, FACEBOOK CEO ABOUT USER DATA, 762 00:51:19,493 --> 00:51:23,455 SENATE COMMITTEES ON JUDICIARY AND COMMERCE OF THE SENATE 763 00:51:24,581 --> 00:51:28,376 This company is a superstate, 764 00:51:29,127 --> 00:51:33,006 and the only nation with jurisdiction over it is ours. 765 00:51:40,514 --> 00:51:44,810 The Judiciary and Commerce Commissions, Science and Transportation 766 00:51:44,893 --> 00:51:46,103 open the session. 767 00:51:48,230 --> 00:51:51,024 Chairman Grassley and members of the members of the committee. 768 00:51:52,275 --> 00:51:57,405 My priority has always been the social mission of connecting people, 769 00:51:57,489 --> 00:52:00,158 to form a community and bring the world closer together. 770 00:52:01,201 --> 00:52:04,412 We didn't do enough to prevent to prevent these tools from 771 00:52:04,496 --> 00:52:06,206 be used to harm. 772 00:52:06,623 --> 00:52:09,251 Before talking about the measures to to solve it, 773 00:52:09,334 --> 00:52:10,961 I will talk about how we got here. 774 00:52:11,628 --> 00:52:13,630 When we contacted with Cambridge Analytica, 775 00:52:14,256 --> 00:52:16,466 we were told that the data had been deleted. the data. 776 00:52:16,716 --> 00:52:20,345 A month ago, new reports indicated that this was not true. 777 00:52:21,179 --> 00:52:25,058 We are getting to the bottom of what Cambridge Analytica did. 778 00:52:25,767 --> 00:52:27,894 Come on, blame me, Mark. 779 00:52:27,978 --> 00:52:30,564 ...to solve it and prevent it from happening again. 780 00:52:31,439 --> 00:52:35,235 Thank you very much for seeing me. I will be happy to answer your questions. 781 00:52:36,486 --> 00:52:38,029 Well, Mr. Zuckerberg. 782 00:52:38,113 --> 00:52:40,782 During the 2016 campaign, 783 00:52:41,158 --> 00:52:44,286 Cambridge Analytica worked with the Trump campaign 784 00:52:44,369 --> 00:52:47,664 to refine Project Alamo tactics of the Alamo Project. 785 00:52:47,747 --> 00:52:50,167 Were Facebook employees involved? Facebook employees? 786 00:52:51,668 --> 00:52:55,046 Senator, our employees did not work with Cambridge Analytica. 787 00:52:55,130 --> 00:52:56,339 Of course it is. 788 00:52:56,423 --> 00:52:57,465 My goodness. 789 00:52:57,549 --> 00:53:00,594 The Republican team in Washington did. I met with them. 790 00:53:00,677 --> 00:53:03,555 Although I know we collaborated with the Trump campaign 791 00:53:03,638 --> 00:53:06,600 with sales assistance as with other campaigns. 792 00:53:06,683 --> 00:53:10,604 So they could have participated and worked and worked during that time? 793 00:53:11,229 --> 00:53:13,481 You may be able to establish this in your research. 794 00:53:14,316 --> 00:53:16,818 Senator, my staff will will be in touch with you 795 00:53:16,902 --> 00:53:19,988 to give you details that I cannot give you today. 796 00:53:20,071 --> 00:53:22,657 Oh, my God. That's what the hearing is for... 797 00:53:22,741 --> 00:53:25,368 - ...do you know what I mean? - No, I don't. 798 00:53:25,452 --> 00:53:26,328 Good. 799 00:53:29,831 --> 00:53:33,460 Do you consider the 87 million users are victims? 800 00:53:35,003 --> 00:53:36,254 Senator, I think... 801 00:53:38,256 --> 00:53:41,885 Yes, they did not want their information 802 00:53:42,302 --> 00:53:45,347 was sold to Cambridge Analytica by a developer. Y... 803 00:53:46,473 --> 00:53:47,682 ...is what happened. 804 00:53:47,766 --> 00:53:49,392 It happened in spite of our control. 805 00:53:49,476 --> 00:53:50,810 It wasn't us, though. 806 00:53:50,894 --> 00:53:54,606 It is our responsibility to prevent it and take prompt action. 807 00:53:55,649 --> 00:53:57,734 One of the measures to be taken 808 00:53:57,817 --> 00:54:00,946 is to conduct an audit of Cambridge Analytica's of Cambridge Analytica's systems 809 00:54:01,029 --> 00:54:04,324 to understand what they do, if they still have data... 810 00:54:04,407 --> 00:54:08,286 Obviously, Facebook's reputation has been damaged 811 00:54:08,370 --> 00:54:10,997 by partnering with Cambridge Analytica. 812 00:54:11,081 --> 00:54:13,416 ...process by which Cambridge Analytica... 813 00:54:13,500 --> 00:54:15,043 ...refers to Cambridge Analytica.... 814 00:54:15,126 --> 00:54:18,255 Recent stories about about Cambridge Analytica 815 00:54:18,338 --> 00:54:19,631 and data extraction... 816 00:54:20,006 --> 00:54:23,218 Look how many people are posting about Zuckerberg... 817 00:54:23,301 --> 00:54:25,136 - Everyone is watching. - Oh, my goodness. 818 00:54:25,220 --> 00:54:27,097 All this says... 819 00:54:27,305 --> 00:54:29,182 Cambridge... 820 00:54:31,851 --> 00:54:36,064 I never imagined Cambridge Analytica would become famous. 821 00:54:46,825 --> 00:54:49,411 I learned many things from that moment. 822 00:54:50,161 --> 00:54:53,581 I learned that in the face of a communication communication crisis, 823 00:54:53,665 --> 00:54:56,960 it is not necessary to hire a company specialized in it. 824 00:54:57,127 --> 00:54:59,337 We talked to... 825 00:55:00,922 --> 00:55:04,884 ...many crisis management companies communication companies that listened to us, 826 00:55:04,968 --> 00:55:07,220 evaluated it and then told us: 827 00:55:07,637 --> 00:55:10,307 "Sorry, but we don't want to be associated with your brand. 828 00:55:11,474 --> 00:55:15,270 And I thought that's what they were there for. 829 00:55:15,770 --> 00:55:19,733 It became impossible for us to express ourselves. 830 00:55:26,072 --> 00:55:28,950 We have convened this press conference 831 00:55:29,034 --> 00:55:33,788 to address some unfounded accusations some unfounded accusations 832 00:55:33,872 --> 00:55:38,376 and to the flood of inaccurate speculations and and riddled with misinformation. 833 00:55:38,460 --> 00:55:41,671 The company has been described in certain areas as if it were 834 00:55:41,755 --> 00:55:42,881 a Bond villain. 835 00:55:43,256 --> 00:55:46,634 Cambridge Analytica is not a villain. 836 00:55:47,135 --> 00:55:49,346 Do you believe that what was done was illegal? 837 00:55:50,013 --> 00:55:52,974 We believe that it may be under British law 838 00:55:53,058 --> 00:55:54,517 and that is what we question. 839 00:55:54,601 --> 00:55:56,936 We have a statement from Cambridge Analytica. 840 00:55:57,020 --> 00:55:58,313 Cambridge said: 841 00:55:58,396 --> 00:56:01,649 "David Carroll has the same right to raise this petition 842 00:56:01,733 --> 00:56:05,612 than a Taliban inside a cave in Afghanistan. in Afghanistan. 843 00:56:08,656 --> 00:56:10,742 It came like a tsunami. 844 00:56:11,743 --> 00:56:16,039 There were 35,000 stories a day in the media. 845 00:56:16,289 --> 00:56:17,832 THE CAMBRIDGE ANALYTICA SCAM 846 00:56:19,626 --> 00:56:22,087 They wanted to discredit Trump. 847 00:56:22,545 --> 00:56:24,881 They wanted to discredit Brexit. 848 00:56:24,964 --> 00:56:27,050 And we were the means to do it. 849 00:56:27,634 --> 00:56:31,012 Do you feel you have manipulated democracy? 850 00:56:31,388 --> 00:56:36,351 By providing services to a candidate who would have been fairly nominated 851 00:56:36,434 --> 00:56:39,646 as a Republican U.S. Representative? U.S. Representative? 852 00:56:40,105 --> 00:56:41,523 How is this possible? 853 00:56:43,108 --> 00:56:46,194 Cambridge Analytica became responsible 854 00:56:46,277 --> 00:56:49,864 of many of the bad things that were happening in the world. 855 00:56:49,948 --> 00:56:52,409 THE PRESIDENT OF CAMBRIDGE ANALYTICA LOVES TWO THINGS: 856 00:56:52,492 --> 00:56:54,994 EXPENSIVE CEILING CHANDELIERS AND RUIN THE WORLD 857 00:56:55,078 --> 00:56:57,622 Are you saying Cambridge Analytica is lying? 858 00:56:57,705 --> 00:57:00,417 They intentionally misrepresent the truth. 859 00:57:00,500 --> 00:57:02,168 What evidence do you have? 860 00:57:02,794 --> 00:57:04,087 I was there. 861 00:57:05,463 --> 00:57:08,133 Chris Wylie spoke with great authority 862 00:57:08,216 --> 00:57:11,094 about what had happened at Cambridge Analytica and SCL 863 00:57:11,177 --> 00:57:14,013 in 2015 and 2016, 864 00:57:14,097 --> 00:57:17,267 years in which he was never there. 865 00:57:18,518 --> 00:57:22,939 He had worked for the company for nine months, left in 2014. 866 00:57:23,231 --> 00:57:28,153 He then presented his services for the Trump campaign 867 00:57:28,820 --> 00:57:31,281 and we earned it. 868 00:57:34,075 --> 00:57:37,162 Chris Wylie set out to to ruin the company. 869 00:57:39,914 --> 00:57:41,082 What about Brittany? 870 00:57:46,880 --> 00:57:48,715 I don't know what Brittany was doing. 871 00:57:54,345 --> 00:57:56,014 Brittany was a person who 872 00:57:56,931 --> 00:57:59,934 I considered her a friend. Alexander considered her a friend. 873 00:58:01,478 --> 00:58:02,479 But well... 874 00:58:04,063 --> 00:58:06,399 ...when the world turns upside down... 875 00:58:07,859 --> 00:58:11,696 ...people behave in different in different ways. 876 00:58:12,864 --> 00:58:15,450 Maybe they don't even understand 877 00:58:16,284 --> 00:58:18,077 why they do what they do. 878 00:58:24,959 --> 00:58:28,713 I strongly recommend preparing the declarations. 879 00:58:30,215 --> 00:58:32,217 Let's review the emails together. 880 00:58:32,300 --> 00:58:35,637 Maybe we can review other things and discuss what's out there. 881 00:58:37,472 --> 00:58:39,557 Oh, my goodness. I have the whole agenda. 882 00:58:41,226 --> 00:58:42,227 Shit. 883 00:58:43,269 --> 00:58:45,813 - The whole agenda? - I have the whole agenda. 884 00:58:46,022 --> 00:58:47,273 My goodness. 885 00:58:47,565 --> 00:58:48,483 Downloaded? 886 00:58:48,566 --> 00:58:52,028 I didn't think it was as a link. 887 00:58:52,278 --> 00:58:53,363 It is incredible. 888 00:58:53,446 --> 00:58:55,990 I can do a complete chronology. 889 00:58:56,074 --> 00:58:57,158 That would be nice. 890 00:58:57,700 --> 00:58:59,160 Fuck, look at this. 891 00:59:01,037 --> 00:59:02,497 September 2015. 892 00:59:04,916 --> 00:59:06,626 U.S. Chamber of Commerce.... 893 00:59:07,293 --> 00:59:08,211 Meeting at... 894 00:59:08,336 --> 00:59:09,796 MARKETING 895 00:59:09,879 --> 00:59:11,214 PRESENTATION AT THE NRA 896 00:59:11,297 --> 00:59:14,092 Leave.EU. Review. 897 00:59:14,175 --> 00:59:15,009 It's all there. 898 00:59:15,093 --> 00:59:17,595 I know exactly when it all happened. 899 00:59:17,679 --> 00:59:19,055 At every moment. 900 00:59:23,393 --> 00:59:25,019 I didn't know I had so much. 901 00:59:25,687 --> 00:59:27,021 I have much more, 902 00:59:27,105 --> 00:59:30,108 but that's what I sent, what seemed worthwhile. 903 00:59:36,155 --> 00:59:38,575 Did you have a chance to review everything? 904 00:59:38,700 --> 00:59:41,077 Almost everything. I will check more things today. 905 00:59:44,664 --> 00:59:47,041 Let's take a look at one of the presentations. 906 00:59:47,917 --> 00:59:49,335 "Political CA". 907 00:59:52,171 --> 00:59:53,339 What is this? 908 00:59:54,257 --> 00:59:55,592 It's crazy. 909 00:59:56,301 --> 00:59:57,468 DATA SETS US APART 910 00:59:57,510 --> 01:00:02,515 This is a list of of the main data sources. 911 01:00:04,058 --> 01:00:05,101 And look! 912 01:00:05,184 --> 01:00:08,271 You have the data feeds of 30 million people! 913 01:00:08,354 --> 01:00:09,856 It says so right there! 914 01:00:09,939 --> 01:00:11,608 Fuck! 915 01:00:12,108 --> 01:00:13,401 My goodness. 916 01:00:14,152 --> 01:00:16,571 Created on February 4, 2016. 917 01:00:16,654 --> 01:00:19,324 It was after we told Facebook that we deleted that. 918 01:00:21,075 --> 01:00:23,036 They are the 30 million people 919 01:00:23,119 --> 01:00:26,205 whose data we obtained from Prof. Kogan. Professor Kogan. 920 01:00:26,289 --> 01:00:27,498 There it is. 921 01:00:28,041 --> 01:00:31,794 And here he acknowledges: "The data sets us apart. 922 01:00:32,712 --> 01:00:36,174 because we collect the data data from people, and others don't. 923 01:00:37,967 --> 01:00:38,801 Fuck. 924 01:00:45,558 --> 01:00:47,852 I had forgotten about that. 925 01:00:48,895 --> 01:00:50,647 There are a lot of things. 926 01:00:55,485 --> 01:00:56,736 WHO WE ARE 927 01:00:56,819 --> 01:00:59,864 SALES PRESENTATION CAMBRIDGE ANALYTICA SALES PRESENTATION 928 01:00:59,947 --> 01:01:02,033 BRITTANY COMPUTER 929 01:01:02,241 --> 01:01:04,243 ...what we intend to do as a firm. 930 01:01:04,327 --> 01:01:06,788 We are a behavior behavioral change agency. 931 01:01:07,830 --> 01:01:10,917 The holy grail of communications is 932 01:01:11,000 --> 01:01:13,086 begin to modify behavior. 933 01:01:15,588 --> 01:01:18,633 Trinidad is an interesting case 934 01:01:18,716 --> 01:01:20,218 how we evaluate problems. 935 01:01:23,680 --> 01:01:25,682 There are two main political parties, 936 01:01:26,057 --> 01:01:28,226 one for the blacks and another for the indigenous people. 937 01:01:28,309 --> 01:01:30,353 And they screw each other. 938 01:01:30,436 --> 01:01:33,064 So we work for the indigenous people. 939 01:01:34,399 --> 01:01:37,985 We went to the client and said: "We want young people as a target." 940 01:01:38,069 --> 01:01:42,365 And we try to increase indifference. 941 01:01:44,325 --> 01:01:47,704 The campaign was not political because the kids are not interested. 942 01:01:47,787 --> 01:01:50,748 It had to be reactive because they are lazy. 943 01:01:51,499 --> 01:01:54,961 So we thought of this campaign: 944 01:01:55,044 --> 01:01:57,171 "Be part of the gang. Do something cool. 945 01:01:57,255 --> 01:01:58,423 Be part of a movement. 946 01:01:58,756 --> 01:02:00,967 And the campaign was called "Do it!". 947 01:02:01,676 --> 01:02:02,969 It means: "I will not vote". 948 01:02:03,219 --> 01:02:04,887 "Do it! Don't vote!". 949 01:02:07,974 --> 01:02:09,726 The tribute of the resistance 950 01:02:09,976 --> 01:02:12,729 who knows all of Trinidad and Tobago. 951 01:02:13,396 --> 01:02:15,481 Do it! 952 01:02:16,566 --> 01:02:17,608 Do it! 953 01:02:18,776 --> 01:02:21,988 It is a symbol of resistance not against the government 954 01:02:22,071 --> 01:02:24,490 but against politics and suffrage. 955 01:02:24,949 --> 01:02:28,745 - Do it, do it - Yes, do it 956 01:02:29,120 --> 01:02:31,164 They make their videos for YouTube. 957 01:02:31,247 --> 01:02:34,667 That's the graffiti they do on the prime minister's house. 958 01:02:34,751 --> 01:02:36,502 It was a hecatomb. 959 01:02:38,087 --> 01:02:41,048 We knew that when it came to to vote, 960 01:02:41,382 --> 01:02:44,177 Afro-Caribbean kids would not, 961 01:02:44,260 --> 01:02:45,261 for the "Do it!". 962 01:02:45,344 --> 01:02:48,973 But the indigenous children would do what their parents told them to do, 963 01:02:49,390 --> 01:02:50,641 that is: going to vote. 964 01:02:51,434 --> 01:02:53,478 They had a lot of fun with this, 965 01:02:53,561 --> 01:02:56,397 but they will not contradict their parents. 966 01:02:56,481 --> 01:02:59,317 IN THE ELECTIONS, THE UNITED NATIONS CONGRESS CONGRESS ADDED SIX SEATS 967 01:03:00,610 --> 01:03:05,072 I thank God for the guidance that led us to this victory. 968 01:03:05,156 --> 01:03:07,492 Thank you. Thank you, God. 969 01:03:07,575 --> 01:03:12,663 The difference in participation The difference in participation in the 18-35 years age group was 40%. 970 01:03:13,498 --> 01:03:16,209 This influenced the election by 6%, 971 01:03:16,292 --> 01:03:19,253 which was what we needed in such a close election. 972 01:03:22,298 --> 01:03:28,179 We now run ten national campaigns per year for prime minister or president. 973 01:03:28,763 --> 01:03:30,181 We are working in Malaysia. 974 01:03:31,057 --> 01:03:34,602 We did Lithuania, Romania, Kenya, Ghana. 975 01:03:35,228 --> 01:03:37,104 - Quite a few this year. - Nigeria. 976 01:03:37,522 --> 01:03:40,650 - The Brexit campaign? - Yes, that one too. 977 01:03:41,317 --> 01:03:42,902 We don't talk about that. 978 01:03:42,985 --> 01:03:44,278 We won. 979 01:03:50,243 --> 01:03:52,745 Are you worried that she will let you down? 980 01:03:56,541 --> 01:03:57,542 Look... 981 01:04:06,843 --> 01:04:08,135 Good question. 982 01:04:10,471 --> 01:04:13,975 I know she is complicated.... 983 01:04:15,268 --> 01:04:16,269 ...and that... 984 01:04:18,563 --> 01:04:20,898 ...has done complicated things. 985 01:04:23,776 --> 01:04:26,529 I believe one can redeem oneself. 986 01:04:29,740 --> 01:04:35,204 I believe in individual redemption and in collective social redemption. 987 01:04:35,997 --> 01:04:39,041 I am an idealist. I believe we can repair what is broken 988 01:04:40,376 --> 01:04:42,837 and, at the same time, 989 01:04:42,920 --> 01:04:45,715 I am a realist and I know that not everything can be repaired. 990 01:04:46,716 --> 01:04:49,051 Some things break and are not repaired. 991 01:04:54,682 --> 01:04:57,018 Good morning, welcome to this new session 992 01:04:57,101 --> 01:05:00,104 of the Digital, Culture, Media and Sports Commission and Sports. 993 01:05:00,187 --> 01:05:02,189 We are pleased to welcome Brittany Kaiser 994 01:05:02,273 --> 01:05:04,442 who will testify before the committee today. 995 01:05:05,276 --> 01:05:09,739 There was contact between Facebook and Cambridge Analytica 996 01:05:09,822 --> 01:05:14,994 on the use of data, I believe, in 2015. 997 01:05:15,286 --> 01:05:18,080 Were you aware of it at the time? at the time? 998 01:05:19,206 --> 01:05:21,876 Facebook had announced to all its customers 999 01:05:21,959 --> 01:05:25,880 that they were going to close their access to that data, 1000 01:05:25,963 --> 01:05:27,673 then we agreed to delete them, 1001 01:05:27,757 --> 01:05:31,010 but in March 2016, 1002 01:05:31,093 --> 01:05:33,304 six to eight weeks later, 1003 01:05:33,387 --> 01:05:37,141 our data manager said that those data sources were deleted. 1004 01:05:37,224 --> 01:05:40,227 I got an email from one of our data scientists 1005 01:05:40,311 --> 01:05:44,941 where it says that we used the data from the "likes". 1006 01:05:46,651 --> 01:05:48,903 That seems very strange to me... 1007 01:05:48,986 --> 01:05:51,072 Had Facebook's data feeds Facebook data feeds, 1008 01:05:51,155 --> 01:05:53,491 How come we were still using them in March? 1009 01:05:54,951 --> 01:05:57,536 Ms. Kaiser, you've gone from being an idealistic intern 1010 01:05:57,620 --> 01:05:59,538 of Barack Obama's campaign 1011 01:05:59,622 --> 01:06:03,501 to work for an organization with undesirable people. 1012 01:06:04,043 --> 01:06:07,421 He made presentations for far-right political parties. 1013 01:06:07,755 --> 01:06:09,632 That didn't bother you at all? 1014 01:06:09,966 --> 01:06:15,763 Yes, I would say that it is correct to question those ethics. 1015 01:06:15,930 --> 01:06:19,433 But I was offered presentations 1016 01:06:19,517 --> 01:06:21,811 before clients to whom I had previously I had refused, 1017 01:06:21,894 --> 01:06:25,940 such as Alternative for Germany and the campaign for Marine Le Pen. and the campaign for Marine Le Pen. 1018 01:06:26,065 --> 01:06:29,068 I refused to even talk on the phone. 1019 01:06:30,236 --> 01:06:33,197 - Not with the Independence Party? - No. 1020 01:06:35,116 --> 01:06:38,869 Did you make a presentation for the launch of Leave.EU? 1021 01:06:38,953 --> 01:06:39,996 Yes. 1022 01:06:40,663 --> 01:06:42,873 She must have been disappointed 1023 01:06:42,957 --> 01:06:45,459 when he subsequently did not work for them, right? 1024 01:06:45,835 --> 01:06:48,713 After that day, we didn't work for them work for them anymore. 1025 01:06:48,796 --> 01:06:50,214 Then he had worked. 1026 01:06:50,297 --> 01:06:52,633 What kind of work had he done? 1027 01:06:52,717 --> 01:06:53,968 We had received 1028 01:06:54,051 --> 01:06:57,680 Independence Party data and survey data. and survey data. 1029 01:06:57,763 --> 01:07:03,352 You are contradicting a lot what Nix said earlier. 1030 01:07:03,436 --> 01:07:05,938 He has made it very clear that, in his case, 1031 01:07:06,022 --> 01:07:10,234 worked on the campaign, but was not paid. 1032 01:07:10,317 --> 01:07:11,819 He made that clear. 1033 01:07:12,862 --> 01:07:14,739 To make it clear to us, 1034 01:07:14,822 --> 01:07:16,615 for the purposes of this space, 1035 01:07:16,699 --> 01:07:18,951 how much data should be 1036 01:07:19,035 --> 01:07:22,163 so that they can then be used to create a base 1037 01:07:22,246 --> 01:07:24,999 that targets an entire country in terms of a vote? 1038 01:07:25,082 --> 01:07:27,918 I am not a data scientist, I cannot give you a minimum 1039 01:07:28,002 --> 01:07:29,879 of data points required, 1040 01:07:29,962 --> 01:07:32,673 but I do know that your selection tool 1041 01:07:32,757 --> 01:07:36,594 was controlled by the British government, 1042 01:07:36,677 --> 01:07:39,930 which would mean that the methodology was considered a weapon. 1043 01:07:40,431 --> 01:07:43,267 Communication tactics for military use. 1044 01:07:43,350 --> 01:07:46,896 The proposal was that Leave.EU to use what you call 1045 01:07:46,979 --> 01:07:50,858 military-use communication tactics against the UK population? against the population of the United Kingdom? 1046 01:07:51,901 --> 01:07:53,736 - Yes, sir. - That's crazy. 1047 01:07:54,236 --> 01:07:56,989 I want your point of view. 1048 01:07:57,073 --> 01:08:01,368 What should legislators do to protect people's data? to protect people's data? 1049 01:08:01,827 --> 01:08:04,413 I'm glad you asked. 1050 01:08:04,497 --> 01:08:05,956 Think about it. 1051 01:08:06,207 --> 01:08:08,459 The unique value of Google and Facebook 1052 01:08:08,793 --> 01:08:12,046 is to own and own, to keep and use 1053 01:08:12,129 --> 01:08:14,840 the personal data of people around the world. 1054 01:08:14,965 --> 01:08:17,802 I think the best way forward 1055 01:08:17,885 --> 01:08:21,180 is for people to be the absolute owners of their data. 1056 01:08:22,181 --> 01:08:23,933 - Thank you. - Thank you, Chairman. 1057 01:08:24,016 --> 01:08:26,602 That concludes today's questions. 1058 01:08:26,685 --> 01:08:27,978 Before logging out, 1059 01:08:28,062 --> 01:08:30,981 I must make a brief announcement about Alexander Nix. 1060 01:08:31,065 --> 01:08:34,193 He is not in a position to testify before the Commission tomorrow 1061 01:08:34,276 --> 01:08:37,321 as you have received a notice to appear 1062 01:08:37,404 --> 01:08:39,448 and will be subject to criminal investigation 1063 01:08:39,532 --> 01:08:41,617 by the Office of the Information Information Commissioner. 1064 01:08:41,742 --> 01:08:44,036 I hope to be able to provide more information 1065 01:08:44,120 --> 01:08:46,413 on the subject next week. Thank you. 1066 01:08:46,872 --> 01:08:47,790 Thank you. 1067 01:08:48,541 --> 01:08:49,542 Shit! 1068 01:08:51,043 --> 01:08:52,628 The hearing is over. 1069 01:08:52,670 --> 01:08:53,629 That's right! 1070 01:09:11,730 --> 01:09:13,566 Alexander sent me a message. 1071 01:09:15,860 --> 01:09:17,194 Alexander Nix. 1072 01:09:20,447 --> 01:09:21,615 What did he say? 1073 01:09:22,366 --> 01:09:25,619 "Well done, Britt. You looked tough and you were great." 1074 01:09:26,620 --> 01:09:29,540 With a winking emoji. 1075 01:09:31,167 --> 01:09:33,794 I feel sorry for him. You know what I mean? 1076 01:09:33,878 --> 01:09:37,631 He was not unhappy with me for three and a half years. 1077 01:09:38,132 --> 01:09:42,261 He was kind to you for three and a half years to do what he wanted. 1078 01:09:42,344 --> 01:09:45,181 Yes, but it's fun. 1079 01:09:48,434 --> 01:09:49,310 Hello, Justin. 1080 01:09:49,810 --> 01:09:51,896 How are you? What did you think? 1081 01:09:51,979 --> 01:09:52,897 DAVID'S COLLEAGUE 1082 01:09:52,980 --> 01:09:55,441 I am processing it. It was a lot of revelations. 1083 01:09:57,443 --> 01:10:00,821 SCL must present its defense by the end of the month. 1084 01:10:01,614 --> 01:10:04,200 It will be very interesting to see 1085 01:10:04,283 --> 01:10:07,328 what they can do after this. 1086 01:10:07,828 --> 01:10:08,871 That's right. 1087 01:10:10,164 --> 01:10:11,123 Shit! 1088 01:10:11,207 --> 01:10:15,753 She said that psychographic data should be considered a weapon. 1089 01:10:20,216 --> 01:10:23,552 It seems that Kaiser has moral limits. 1090 01:10:26,805 --> 01:10:31,936 But she well knows that she was inside a very dark world 1091 01:10:32,353 --> 01:10:33,938 and did not turn away. 1092 01:10:34,021 --> 01:10:37,024 And she was involved in that a couple of times. 1093 01:10:37,107 --> 01:10:38,192 Yes. 1094 01:10:42,196 --> 01:10:45,908 You worked for a man who, after meeting you, said to you: 1095 01:10:46,033 --> 01:10:48,452 "I'll get you drunk to steal your secrets." 1096 01:10:48,911 --> 01:10:51,372 He knew what kind of company he worked for. 1097 01:10:51,997 --> 01:10:54,208 I don't know. I guess I trusted him. 1098 01:10:54,500 --> 01:10:59,171 I worked for him for three and a half years. He was my mentor and friend. 1099 01:10:59,505 --> 01:11:01,590 He just sent me a message, 1100 01:11:01,674 --> 01:11:05,010 even though I haven't spoken to him for over a month I haven't spoken to him in over a month. 1101 01:11:05,135 --> 01:11:06,553 He was watching her. 1102 01:11:06,679 --> 01:11:08,222 - That's right. - What did he tell you? 1103 01:11:09,014 --> 01:11:12,434 He told me that he felt me hard, but that I did a good job. 1104 01:11:12,559 --> 01:11:14,520 - Did you answer? - No. 1105 01:11:14,645 --> 01:11:15,813 Will you respond? 1106 01:11:16,021 --> 01:11:18,482 I do not think it is advisable at this time. 1107 01:11:18,607 --> 01:11:20,859 Then there is no friendship, is there? 1108 01:11:21,777 --> 01:11:27,658 Now I question how true that friendship was. 1109 01:11:49,763 --> 01:11:52,141 I recognize Brittany's merit in... 1110 01:11:52,433 --> 01:11:56,312 I am surprised to see how many people don't open their mouths. 1111 01:12:01,233 --> 01:12:03,485 My jaw dropped 1112 01:12:03,569 --> 01:12:08,365 when Brittany said that it was military-grade technology. 1113 01:12:09,199 --> 01:12:11,994 And that it was illegal to use it 1114 01:12:12,077 --> 01:12:14,288 without authorization from the British government. 1115 01:12:18,083 --> 01:12:19,460 They are PSYOPS. 1116 01:12:20,878 --> 01:12:24,131 PSYOPS stands for psychological operations. 1117 01:12:24,214 --> 01:12:27,843 It is a term used by the military 1118 01:12:27,926 --> 01:12:32,431 to describe what is done in a war in a war that is not a war. 1119 01:12:32,514 --> 01:12:36,602 Fundamentally, in a place like Afghanistan like Afghanistan, you have a choice. 1120 01:12:36,685 --> 01:12:38,562 Or blow a village to pieces 1121 01:12:38,645 --> 01:12:42,941 or you try to use techniques to convince them 1122 01:12:43,025 --> 01:12:46,528 that "the Taliban are bad and will be better off without them. 1123 01:12:50,949 --> 01:12:53,869 SCL started as a military contractor. 1124 01:12:54,286 --> 01:12:56,038 SCL Defense. 1125 01:12:57,039 --> 01:13:00,417 We have a fairly large defense business. business. 1126 01:13:01,668 --> 01:13:03,837 We train the British Army, the British Navy, 1127 01:13:03,921 --> 01:13:05,464 U.S. Army, U.S. Special Forces 1128 01:13:05,547 --> 01:13:09,009 We train NATO, the CIA, the State Department, the Pentagon. 1129 01:13:09,551 --> 01:13:15,099 Research is used to influence the behavior of a hostile the behavior of a hostile public. 1130 01:13:15,641 --> 01:13:20,646 How do you convince Muslim males from 14 to 30 years old 1131 01:13:20,729 --> 01:13:22,356 not to join Al-Qaeda? 1132 01:13:23,232 --> 01:13:25,484 With a communication war. 1133 01:13:27,444 --> 01:13:31,115 They have worked in Afghanistan. 1134 01:13:31,198 --> 01:13:34,576 They have worked in several places Eastern Europe. 1135 01:13:34,993 --> 01:13:37,871 But what changed the rules of the game 1136 01:13:37,955 --> 01:13:42,709 is that they resorted to information information warfare for the elections. 1137 01:13:44,002 --> 01:13:47,506 There is a lot of overlap because it is the same methodology. 1138 01:13:50,676 --> 01:13:55,180 In all Cambridge Analytica/SCL Cambridge Analytica/SCL 1139 01:13:55,264 --> 01:13:57,599 for developing countries, 1140 01:13:57,766 --> 01:14:01,854 resorted to the practice of some trick or new technology. 1141 01:14:02,312 --> 01:14:04,106 How to convince people. 1142 01:14:04,189 --> 01:14:07,943 How to avoid participation or how to increase participation. 1143 01:14:10,654 --> 01:14:14,533 And then he continues: "We already know how it is. Let's use it in Britain and the U.S.". 1144 01:14:18,370 --> 01:14:21,623 HIDDEN CAMERA 1145 01:14:23,041 --> 01:14:25,627 - Did you meet with Mr. Trump? - Many times. 1146 01:14:25,836 --> 01:14:28,255 We did all the research, all the data, 1147 01:14:28,338 --> 01:14:30,716 all the analysis, all the selection, 1148 01:14:30,799 --> 01:14:32,759 we did the digital campaign, 1149 01:14:32,843 --> 01:14:34,303 the television campaign, 1150 01:14:34,803 --> 01:14:36,930 and the data gave us the strategy. 1151 01:14:38,474 --> 01:14:41,101 The brand was. "Let's defeat corrupt Hillary." 1152 01:14:41,185 --> 01:14:42,853 You remember, don't you? 1153 01:14:43,437 --> 01:14:44,688 "Corrupt Hillary." 1154 01:14:44,980 --> 01:14:49,151 and the two O's in "crooked" were a pair of wives. were a pair of handcuffs. 1155 01:14:50,569 --> 01:14:52,613 - It was to make her look like... - Prey. 1156 01:14:52,696 --> 01:14:55,115 - "He should be behind bars." - And you created him? 1157 01:14:55,199 --> 01:14:57,659 "Let's defeat corrupt Hillary." Yes. 1158 01:14:57,743 --> 01:15:00,621 And then we did productions... 1159 01:15:01,413 --> 01:15:03,832 Hundreds of different productions, 1160 01:15:03,916 --> 01:15:05,417 and upload them to the Internet, 1161 01:15:05,709 --> 01:15:07,377 We put information 1162 01:15:07,461 --> 01:15:11,381 to circulate on the Internet 1163 01:15:11,465 --> 01:15:14,176 and watched it grow. 1164 01:15:14,718 --> 01:15:19,223 All this infiltrates the networks 1165 01:15:19,306 --> 01:15:22,643 and expands, but without a brand. 1166 01:15:22,726 --> 01:15:25,646 It cannot be attributed to anyone nor can it be traced. 1167 01:15:27,147 --> 01:15:28,440 In my opinion, 1168 01:15:29,608 --> 01:15:32,569 if you are unable to manage your home, 1169 01:15:32,778 --> 01:15:35,072 you can't run the White House. 1170 01:15:35,656 --> 01:15:36,657 It is not possible. 1171 01:15:38,158 --> 01:15:41,620 Corrupt Hillary. She is corrupt. She is most corrupt. 1172 01:15:41,703 --> 01:15:43,413 Let her go to jail! 1173 01:15:43,497 --> 01:15:45,415 That's right. She must go to jail. 1174 01:15:45,499 --> 01:15:47,251 Let her go to jail! 1175 01:15:47,584 --> 01:15:49,920 Let her go to jail! 1176 01:15:51,838 --> 01:15:54,424 Let's defeat it in November. 1177 01:15:54,508 --> 01:15:59,346 LET'S DEFEAT CORRUPT HILLARY 1178 01:16:00,639 --> 01:16:07,604 CAMBRIDGE ANALYTICA LET'S DEFEAT CORRUPT HILLARY 1179 01:16:08,146 --> 01:16:12,109 What was your reaction to seeing the hidden camera on Channel 4? 1180 01:16:13,986 --> 01:16:15,654 No one noticed. 1181 01:16:18,365 --> 01:16:20,492 When we saw the video... 1182 01:16:21,118 --> 01:16:25,872 I saw him in the New York office with all the staff. 1183 01:16:25,998 --> 01:16:27,916 We knew it would be on the air. 1184 01:16:28,000 --> 01:16:30,210 And I think they were all... 1185 01:16:31,878 --> 01:16:33,046 ...shocked. 1186 01:16:35,382 --> 01:16:39,886 Everyone turned away from the screen and went, silently, to their desks. 1187 01:16:44,182 --> 01:16:45,434 For going on the air... 1188 01:16:45,517 --> 01:16:47,978 Channel 4 News together with The Guardian and Observer 1189 01:16:48,061 --> 01:16:51,607 Today a hidden camera interview by Channel 4 News in London, 1190 01:16:51,690 --> 01:16:55,611 shows Cambridge executives, including Chairman Alexander Nix, 1191 01:16:55,694 --> 01:16:58,030 bragging about Trump's victory. 1192 01:16:58,488 --> 01:17:01,533 This hidden camera series from Channel 4 News 1193 01:17:01,617 --> 01:17:03,076 Nix was also filmed 1194 01:17:03,160 --> 01:17:06,038 talking about possible bribery and instigation and instigation of crime. 1195 01:17:06,121 --> 01:17:09,041 Send girls to the candidate's home. 1196 01:17:10,542 --> 01:17:12,753 We have several precedents. 1197 01:17:14,546 --> 01:17:16,632 Mr. Nix, what is your message 1198 01:17:16,715 --> 01:17:19,217 For Cambridge Analytica employees? 1199 01:17:22,012 --> 01:17:24,431 We received statements from Cambridge Analytica. 1200 01:17:25,932 --> 01:17:29,686 Alexander Nix has been suspended with immediate effect. 1201 01:17:29,770 --> 01:17:34,232 The company accused of collecting data of 87 million Facebook users 1202 01:17:34,316 --> 01:17:35,484 says it will close. 1203 01:17:36,068 --> 01:17:40,489 The company says it will file for bankruptcy in the U.S. and the UK. 1204 01:17:42,574 --> 01:17:44,576 According to critics, Cambridge Analytica 1205 01:17:44,660 --> 01:17:47,496 and SCL Elections will cease operations 1206 01:17:47,579 --> 01:17:51,583 to limit or obstruct the investigation of the authorities 1207 01:17:51,667 --> 01:17:53,794 and to dispose of evidence. 1208 01:18:02,761 --> 01:18:05,972 Is the Cambridge Analytica scandal scandal is now the Facebook scandal? 1209 01:18:08,058 --> 01:18:10,018 It is not about a particular company. 1210 01:18:11,436 --> 01:18:16,400 This technology will continue to advance uninterruptedly. 1211 01:18:17,651 --> 01:18:19,444 But Cambridge Analytica no longer exists. 1212 01:18:20,570 --> 01:18:23,281 In some respects, I feel... 1213 01:18:25,867 --> 01:18:30,038 that due to the rapid advancement of this technology this technology, 1214 01:18:30,455 --> 01:18:34,543 and because people do not understand people fail to understand it, 1215 01:18:34,626 --> 01:18:37,045 and because of the concern it generates, 1216 01:18:37,170 --> 01:18:39,965 one way or another there would have been a Cambridge Analytica. 1217 01:18:40,507 --> 01:18:42,968 It sucks that it was Cambridge Analytica. 1218 01:18:52,310 --> 01:18:55,564 THE GUARDIAN AND THE OBSERVER LONDON 1219 01:18:55,772 --> 01:18:57,649 After dealing with the threats 1220 01:18:57,733 --> 01:19:00,277 Cambridge Analytica for one year, 1221 01:19:01,069 --> 01:19:03,363 what made our heads explode 1222 01:19:03,447 --> 01:19:07,075 was the day before publication, upon receiving a letter from Facebook. 1223 01:19:07,159 --> 01:19:10,245 It seemed that they wanted to cow us. 1224 01:19:10,328 --> 01:19:14,499 It did not seem to me to be a legitimate response. 1225 01:19:14,583 --> 01:19:18,420 And one wonders why a company of such magnitude 1226 01:19:18,545 --> 01:19:20,130 British lawyers. 1227 01:19:20,213 --> 01:19:22,382 It was an aggressive threat, 1228 01:19:22,466 --> 01:19:24,259 for which... Did they apologize? 1229 01:19:24,342 --> 01:19:26,178 Yes, they said they were not in a good moment. 1230 01:19:27,220 --> 01:19:29,473 Yes, and up to that point, 1231 01:19:29,556 --> 01:19:31,808 it seemed that the tech giants were still were still 1232 01:19:31,892 --> 01:19:35,312 the good guys who wear sweatshirts who connect the world. 1233 01:19:35,645 --> 01:19:40,025 And there was a change, the big technological ones went from being good 1234 01:19:40,108 --> 01:19:44,112 to say they needed to ask questions 1235 01:19:44,196 --> 01:19:46,531 about this and what it means. 1236 01:19:50,118 --> 01:19:51,912 Cambridge Analytica no longer exists. 1237 01:19:52,829 --> 01:19:58,502 But it is important to understand that Cambridge Analytica 1238 01:19:58,710 --> 01:20:03,381 points to a much bigger story, more troubling story: 1239 01:20:03,799 --> 01:20:08,637 that have our personal data and used against us 1240 01:20:08,720 --> 01:20:10,764 in ways we do not understand. 1241 01:20:14,643 --> 01:20:16,520 And if David recovers his data, 1242 01:20:16,853 --> 01:20:19,689 hopefully we can start to get some answers. to start getting answers. 1243 01:20:22,692 --> 01:20:28,698 Today is the deadline for SCL to comply with the law and return my data. 1244 01:20:30,617 --> 01:20:35,247 We are on the verge of evasion or accountability. 1245 01:20:38,500 --> 01:20:39,918 Carole tweeted: 1246 01:20:40,836 --> 01:20:43,672 "Prof. Carroll testifies before the European Parliament 1247 01:20:43,755 --> 01:20:47,634 the day on which the deadline expires for CA to return the data to you. to return the data to you. 1248 01:20:47,717 --> 01:20:51,388 Failure to do so, criminal proceedings will be initiated. 1249 01:20:56,142 --> 01:20:58,728 "Hello, Ravi, is there any word?". 1250 01:21:00,272 --> 01:21:01,273 "Not yet." 1251 01:21:07,445 --> 01:21:11,741 I am waiting to hear from my lawyer and we still don't know anything. 1252 01:21:11,825 --> 01:21:14,244 So they did not respect the regulator. 1253 01:21:14,327 --> 01:21:16,788 They are not respecting the law. 1254 01:21:17,289 --> 01:21:19,583 Now that a criminal proceeding will be initiated, 1255 01:21:19,749 --> 01:21:21,501 we do not know what will happen. 1256 01:21:22,752 --> 01:21:26,298 And I will move on, 1257 01:21:26,381 --> 01:21:30,051 because its model could affect the population, 1258 01:21:30,135 --> 01:21:33,805 even if it was to a minimal sector, because in the U.S. 1259 01:21:34,139 --> 01:21:39,227 barely 70,000 voters in three states decided decided the election. 1260 01:21:42,230 --> 01:21:45,317 Thank you very much, Professor Carroll. 1261 01:21:45,567 --> 01:21:46,651 Mr. Batten. 1262 01:21:47,277 --> 01:21:51,114 My question is for Carole Cadwallard from The Guardian. 1263 01:21:51,197 --> 01:21:55,911 Does The Guardian have a politically partisan politically partisan view on the issue 1264 01:21:56,036 --> 01:21:59,873 in its intention to collaborate by all means 1265 01:21:59,956 --> 01:22:03,084 to reverse the outcome of the referendum? 1266 01:22:05,420 --> 01:22:10,258 This is not a partisan issue. I couldn't be more definitive about it. 1267 01:22:10,342 --> 01:22:14,346 It is about the integrity of our democracy. 1268 01:22:14,429 --> 01:22:17,057 It is about our national sovereignty. 1269 01:22:17,599 --> 01:22:21,061 And I would like to believe that both are also of interest to you. 1270 01:22:24,189 --> 01:22:28,234 I believe that we urgently need we need more information 1271 01:22:28,318 --> 01:22:31,071 for we do not know how they chose their targets 1272 01:22:31,154 --> 01:22:33,782 and on what type of data they were based. 1273 01:22:34,157 --> 01:22:40,789 One thing we do know is that Facebook has not collaborated in any way 1274 01:22:40,872 --> 01:22:43,708 with the British Parliament in the investigation of the issue. 1275 01:22:44,125 --> 01:22:48,588 You really should look higher 1276 01:22:48,672 --> 01:22:50,799 and see what is important here, 1277 01:22:50,882 --> 01:22:53,468 see the big picture and the risks for all of us. 1278 01:23:04,729 --> 01:23:08,024 Roger, although Facebook has not violated any laws, 1279 01:23:08,108 --> 01:23:12,320 have they violated the moral trust with their consumers? 1280 01:23:12,404 --> 01:23:14,197 With me, yes. 1281 01:23:14,280 --> 01:23:18,743 For three months, since October 2016, I have tried to say: 1282 01:23:18,827 --> 01:23:22,455 "Guys, I think you kill democracy. You will ruin your business." 1283 01:23:22,580 --> 01:23:24,833 - Hi, I'm Roger. - Hi, how are you? 1284 01:23:24,916 --> 01:23:26,668 - It's a pleasure to meet you. - Likewise. 1285 01:23:26,835 --> 01:23:31,131 Facebook is designed to monopolize to monopolize attention. 1286 01:23:31,589 --> 01:23:34,634 They take the basic gimmicks of propaganda 1287 01:23:34,718 --> 01:23:37,053 and combine them with those of gambling in casinos. 1288 01:23:37,137 --> 01:23:38,847 Like slot machines. 1289 01:23:39,305 --> 01:23:43,977 Basically, they play on instincts. 1290 01:23:44,227 --> 01:23:47,647 Fear and anger are the two most serious serious ways to do it. 1291 01:23:47,856 --> 01:23:50,525 They then created a series of tools 1292 01:23:50,608 --> 01:23:56,197 to enable advertisers to tap into to tap into that emotional audience 1293 01:23:57,115 --> 01:24:00,326 with an individual approach. 1294 01:24:00,410 --> 01:24:05,623 There are 2.1 billion people with a reality of their own. 1295 01:24:05,874 --> 01:24:10,879 And when everyone has their own reality, it's easy to manipulate them. 1296 01:24:11,504 --> 01:24:16,926 And the other thing is that they know they're tearing me apart 1297 01:24:17,635 --> 01:24:20,013 with criticisms of what I consider my work. 1298 01:24:20,680 --> 01:24:24,809 It's easier to say, "I won't think about it." 1299 01:24:24,934 --> 01:24:25,810 Yes. 1300 01:24:26,019 --> 01:24:31,024 But life tests us several times, doesn't it? 1301 01:24:31,608 --> 01:24:33,026 For me it was decisive. 1302 01:24:33,109 --> 01:24:37,405 Either I did something about it or I did nothing at all. 1303 01:24:37,906 --> 01:24:40,366 This has my fingerprints on it. 1304 01:24:41,076 --> 01:24:43,286 I mean, I felt very guilty. 1305 01:24:44,662 --> 01:24:47,207 And I wanted to be able to... 1306 01:24:48,416 --> 01:24:49,709 ...to quiet my conscience. 1307 01:25:09,229 --> 01:25:11,689 One of the things that surprised me 1308 01:25:12,190 --> 01:25:15,318 was what happened to you, 1309 01:25:15,401 --> 01:25:17,403 Obama's people and Hillary's people. 1310 01:25:19,697 --> 01:25:22,158 None of them offered to pay me. 1311 01:25:23,576 --> 01:25:27,622 And when your family loses all their money 1312 01:25:27,705 --> 01:25:30,458 and loses his home 1313 01:25:30,542 --> 01:25:33,211 and when your father who brings home the bread, 1314 01:25:33,294 --> 01:25:35,797 he undergoes brain surgery and can no longer work, 1315 01:25:36,214 --> 01:25:38,925 you must work for those who pay you. 1316 01:25:42,303 --> 01:25:45,265 Did your family lose all its money in 2008? 1317 01:25:45,682 --> 01:25:49,811 Yes, but it took time for everything to fall apart. 1318 01:25:52,105 --> 01:25:56,776 We lost the house in 2014 when I started working in Cambridge. 1319 01:26:09,414 --> 01:26:12,375 Alexander Nix appears before the before the Media Committee, 1320 01:26:12,458 --> 01:26:14,460 after refusing to testify, 1321 01:26:14,544 --> 01:26:17,338 due to the investigations of the company. 1322 01:26:27,307 --> 01:26:29,058 My last time in London, 1323 01:26:29,142 --> 01:26:33,188 I remember considering suing SCL 1324 01:26:34,522 --> 01:26:38,484 and think of the fear it generated in me. 1325 01:26:40,153 --> 01:26:42,572 This committee thanks Alexander Nix 1326 01:26:42,655 --> 01:26:45,408 for agreeing to appear before her again today before her today 1327 01:26:45,491 --> 01:26:47,243 to answer our questions. 1328 01:26:47,327 --> 01:26:49,120 Now come back here and... 1329 01:26:49,204 --> 01:26:52,457 These guys are out of action and 1330 01:26:52,540 --> 01:26:54,876 the villain is up against the wall. 1331 01:26:57,086 --> 01:26:59,422 Do you have any allies left in the world 1332 01:27:00,131 --> 01:27:02,592 or is everyone against him? 1333 01:27:06,763 --> 01:27:09,891 I would like to I would like to make a few brief clarifications. 1334 01:27:10,558 --> 01:27:12,560 It will only take me a few minutes. 1335 01:27:12,644 --> 01:27:16,898 But it is important to be able to formulate my answers. 1336 01:27:17,148 --> 01:27:18,233 He is very nervous. 1337 01:27:18,316 --> 01:27:21,819 Mr. Nix, please answer the questions and then we'll see how it goes. and then we will see how it goes. 1338 01:27:22,111 --> 01:27:26,449 Generally, I would respect that, but these are not common circumstances, 1339 01:27:26,532 --> 01:27:30,203 and, if I may, I would like to make a brief statement 1340 01:27:30,286 --> 01:27:31,829 to establish my position. 1341 01:27:31,913 --> 01:27:34,540 I would prefer to address the issue according to the question 1342 01:27:34,624 --> 01:27:37,293 instead of listening to a statement statement at the beginning. 1343 01:27:37,377 --> 01:27:39,587 Mr. Collins, you will have your chance, 1344 01:27:39,671 --> 01:27:43,174 as well as the entire commission, to ask me whatever you want, 1345 01:27:43,258 --> 01:27:45,134 but I insist that... 1346 01:27:45,218 --> 01:27:46,928 How can you start like this? 1347 01:27:47,011 --> 01:27:48,554 He is not in a position to insist. 1348 01:27:48,638 --> 01:27:51,557 "I accept that some answers may be clearer...". 1349 01:27:51,808 --> 01:27:54,560 Excuse me, you are reading the statement. 1350 01:27:54,644 --> 01:27:58,189 - Answer the first question. - Why does it do that? 1351 01:27:59,816 --> 01:28:02,443 - Can you repeat the question? - Yes, thank you. 1352 01:28:02,527 --> 01:28:05,238 You made a presentation to work in the referendum 1353 01:28:05,321 --> 01:28:09,534 and I don't want to dig into Leave.EU, since he made his position clear. 1354 01:28:09,575 --> 01:28:12,912 Those are assumptions, Mr. Farrelly. 1355 01:28:13,162 --> 01:28:16,666 We have or rather I have worked with this company for 15 years. 1356 01:28:17,500 --> 01:28:20,128 We have never participated in an election in the United Kingdom. 1357 01:28:22,672 --> 01:28:24,007 This is not true. 1358 01:28:33,850 --> 01:28:37,186 Carole sent me an email. 1359 01:28:37,270 --> 01:28:40,148 You know that I met with Julian Assange in February. 1360 01:28:42,066 --> 01:28:47,030 You know that I have donated to WikiLeaks at some point in Bitcoin. 1361 01:28:49,032 --> 01:28:51,826 If you publish something about it today, you're going to make... 1362 01:28:53,244 --> 01:28:56,247 ...my dialogue with my own government is very difficult. 1363 01:28:56,956 --> 01:28:59,000 It came up in the Brittany Kaiser trials, 1364 01:28:59,334 --> 01:29:02,628 because you told us about Julian Assange the last time he came 1365 01:29:02,712 --> 01:29:06,049 and said that he tried to access the e-mails 1366 01:29:06,132 --> 01:29:07,675 Julian Assange had, 1367 01:29:08,176 --> 01:29:12,472 Hillary Clinton's emails, in order to benefit the Trump campaign. 1368 01:29:12,555 --> 01:29:15,224 They were potentially controversial emails, 1369 01:29:15,308 --> 01:29:17,643 and we wanted to understand, 1370 01:29:17,727 --> 01:29:22,565 as well as any journalist and most political and most political consultants 1371 01:29:22,648 --> 01:29:25,109 of both U.S. parties, 1372 01:29:25,193 --> 01:29:26,778 what they contained. 1373 01:29:26,861 --> 01:29:32,450 I do not believe that this curiosity is an indication of something vile. 1374 01:29:32,533 --> 01:29:36,245 Oh my goodness. Carole published the article. 1375 01:29:36,287 --> 01:29:38,414 DIRECTOR OF CAMBRIDGE ANALYTICA SPOKE TO ASSANGE ABOUT THE ELECTION 1376 01:29:38,539 --> 01:29:42,585 I didn't talk about the U.S. election! God, that's crazy! 1377 01:29:43,169 --> 01:29:44,170 Paul! 1378 01:29:44,295 --> 01:29:46,798 - Hello, how are you? - Paul! 1379 01:29:47,507 --> 01:29:51,469 I told you that everything is coming out in the open and the question is how... 1380 01:29:51,552 --> 01:29:54,347 I did not conspire to leak Hillary's emails 1381 01:29:54,430 --> 01:29:58,309 and I have nothing to do with Russia, so... 1382 01:29:58,393 --> 01:29:59,310 Yes. 1383 01:29:59,435 --> 01:30:00,895 The issue is... 1384 01:30:02,522 --> 01:30:05,233 - ...it looks like I did both. - Does it? 1385 01:30:05,316 --> 01:30:08,694 If it weren't me, I'd say it looks that way. 1386 01:30:11,114 --> 01:30:12,532 That's why I'm scared. 1387 01:30:12,615 --> 01:30:15,368 There are many people who will never believe me. 1388 01:30:15,910 --> 01:30:18,579 There will be people who won't believe me until I die. 1389 01:30:18,663 --> 01:30:20,415 It is quite possible. 1390 01:30:21,582 --> 01:30:23,835 - Very possible. - I know! 1391 01:30:27,380 --> 01:30:28,256 Well... 1392 01:30:29,715 --> 01:30:31,342 I need to get out of here. 1393 01:30:34,846 --> 01:30:37,807 In my opinion, since it was presented here today, 1394 01:30:37,890 --> 01:30:41,060 has tried to victimize, 1395 01:30:41,686 --> 01:30:46,566 even though you might not remotely you could be seen as a victim. 1396 01:30:46,858 --> 01:30:50,194 You do realize that you are not the victim in this, don't you? 1397 01:30:50,945 --> 01:30:52,196 What if it were? 1398 01:30:52,697 --> 01:30:57,076 What if, at the conclusion of some of these some of these investigations, 1399 01:30:57,160 --> 01:30:59,787 people realize that they simply 1400 01:31:00,538 --> 01:31:05,084 it was believed that we were the ones the ones who contributed 1401 01:31:05,168 --> 01:31:06,878 with the Trump campaign 1402 01:31:06,961 --> 01:31:10,923 and unfairly attributed to us to be the architects of Brexit 1403 01:31:11,549 --> 01:31:15,803 and, as a result of the polarization of both political campaigns, 1404 01:31:15,887 --> 01:31:18,723 the liberal press in general was resented, 1405 01:31:18,806 --> 01:31:21,684 put us in the spotlight 1406 01:31:21,767 --> 01:31:26,147 and coordinated an attack on us, as a company, 1407 01:31:26,230 --> 01:31:29,484 in order to destroy our reputation and our business and our business, 1408 01:31:29,567 --> 01:31:35,490 and all this was backed up by a series of unfounded accusations by a series of unfounded accusations 1409 01:31:35,573 --> 01:31:38,034 and without logical support by Mr. Wylie, 1410 01:31:38,117 --> 01:31:41,787 who gave the media the ammunition they needed, 1411 01:31:41,871 --> 01:31:43,164 they wanted, 1412 01:31:43,247 --> 01:31:46,417 to attack us for something that, in the case of Brexit, 1413 01:31:46,501 --> 01:31:47,502 we did not do? 1414 01:31:47,585 --> 01:31:49,504 So you are the victim in this? 1415 01:31:50,922 --> 01:31:54,550 If you were in this place, you would probably feel 1416 01:31:56,219 --> 01:31:57,470 who is the victim. 1417 01:31:57,887 --> 01:31:59,472 Where the fuck is my passport? 1418 01:32:01,807 --> 01:32:03,601 Not a good day. 1419 01:32:03,851 --> 01:32:05,770 Did I put it somewhere else? 1420 01:32:08,564 --> 01:32:09,565 My goodness. 1421 01:32:10,066 --> 01:32:12,568 I never put it on that site. 1422 01:32:13,194 --> 01:32:15,279 I can't think clearly today. 1423 01:32:19,992 --> 01:32:22,495 I'm nervous. I'm sorry, my friend. 1424 01:32:27,375 --> 01:32:29,252 Coco Mademoiselle makes me feel better. 1425 01:32:30,461 --> 01:32:31,796 At least I smell good. 1426 01:32:38,719 --> 01:32:41,472 I don't know what will happen in the next few days. 1427 01:32:43,015 --> 01:32:46,185 I came back because I wanted to collaborate. 1428 01:32:47,520 --> 01:32:48,771 I want to help. 1429 01:32:49,438 --> 01:32:51,691 NEWARK AIRPORT 1430 01:33:10,126 --> 01:33:12,587 Oh,@carolecadwalla you did it again. 1431 01:33:12,670 --> 01:33:15,131 "Cambridge Analytica director spoke with Assange about the U.S. election." 1432 01:33:15,214 --> 01:33:17,341 Today the Guardian newspaper reports 1433 01:33:17,466 --> 01:33:19,677 that a Cambridge Analytica Cambridge Analytica executive 1434 01:33:19,760 --> 01:33:22,305 met with Julian Assange of WikiLeaks, 1435 01:33:22,763 --> 01:33:25,933 the body that distributed the documents the documents stolen by Russia. 1436 01:33:28,102 --> 01:33:31,022 According to her, they discussed the U.S. elections. U.S. elections. 1437 01:33:31,856 --> 01:33:35,693 Shameful. Mueller, are you listening? 1438 01:33:35,776 --> 01:33:39,697 I think he knows! 1439 01:33:49,457 --> 01:33:52,543 The Mueller investigation called when I booked the flight 1440 01:33:52,627 --> 01:33:54,920 and decided to summon me. 1441 01:33:56,339 --> 01:34:00,635 We talked to them in a friendly way and in a spirit of collaboration, 1442 01:34:00,718 --> 01:34:05,097 and then Carole's note totally changed their opinion of me. 1443 01:34:06,515 --> 01:34:09,268 And yes, I... 1444 01:34:10,144 --> 01:34:12,480 worked at Cambridge Analytica, 1445 01:34:12,563 --> 01:34:15,232 when they had the data feeds from Facebook. Facebook data feeds. 1446 01:34:16,359 --> 01:34:17,902 And, well, I... 1447 01:34:19,487 --> 01:34:22,782 ...I went to Russia once when I was working for Cambridge. 1448 01:34:23,157 --> 01:34:25,743 I visited Julian Assange when he worked for Cambridge. 1449 01:34:25,910 --> 01:34:27,787 I once donated to WikiLeaks. 1450 01:34:27,870 --> 01:34:32,249 I introduced the Trump campaign and drafted the first contract. 1451 01:34:33,167 --> 01:34:35,961 All this makes me look like that I am 1452 01:34:36,420 --> 01:34:40,049 in the midst of great madness. 1453 01:34:41,175 --> 01:34:44,095 And I see it, and I cannot refute it. 1454 01:34:46,013 --> 01:34:49,225 I will have to reconsider the way I did everything 1455 01:34:49,308 --> 01:34:50,643 in recent years. 1456 01:35:04,990 --> 01:35:08,452 This is a note that we have not yet published. 1457 01:35:08,536 --> 01:35:11,288 Discusses all investigations 1458 01:35:11,372 --> 01:35:16,043 that have been initiated in Great Britain and the U.S. since this story broke. since this story broke. 1459 01:35:16,127 --> 01:35:19,588 So there is an FBI investigation, 1460 01:35:19,672 --> 01:35:22,591 of the U.S. Securities and Exchange Commission Securities and Exchange Commission, 1461 01:35:22,717 --> 01:35:24,176 of the Department of Justice, 1462 01:35:24,260 --> 01:35:25,845 by Robert Mueller, 1463 01:35:25,928 --> 01:35:28,472 of the Senate Intelligence Committee of the Senate, 1464 01:35:28,556 --> 01:35:31,016 of the House Judiciary and Intelligence and Intelligence Committee. 1465 01:35:31,100 --> 01:35:34,687 And these are the current investigations connected with Great Britain. 1466 01:35:36,063 --> 01:35:38,190 ACCORDING TO CONGRESSMEN, FACEBOOK MUST COMBAT FAKE NEWS WITH LAWS 1467 01:35:38,274 --> 01:35:41,277 Parliament spent 18 months investigating. 1468 01:35:42,445 --> 01:35:44,447 All these witnesses were subpoenaed. 1469 01:35:48,242 --> 01:35:51,829 And, at the end, your report clearly states: 1470 01:35:51,954 --> 01:35:54,457 "Our electoral laws are not fit." 1471 01:35:54,540 --> 01:35:56,333 British electoral law was not suitable 1472 01:35:56,417 --> 01:36:00,254 We literally cannot have fair and free elections in this country. 1473 01:36:01,839 --> 01:36:04,508 And we can't have them because of Facebook. 1474 01:36:04,967 --> 01:36:08,846 Because of the technological giants that are still totally unpunished. 1475 01:36:08,929 --> 01:36:10,598 ON FACEBOOK ARE "DIGITAL GANGSTERS". 1476 01:36:13,184 --> 01:36:15,561 Sounds pretty apocalyptic, 1477 01:36:15,644 --> 01:36:19,648 but we seem to be entering a new era a new era. 1478 01:36:20,858 --> 01:36:24,945 We see that authoritarian governments are on the rise. 1479 01:36:25,362 --> 01:36:31,076 And they all use this policy of hate and fear on Facebook. 1480 01:36:33,412 --> 01:36:34,705 Look at Brazil. 1481 01:36:34,789 --> 01:36:40,127 They have elected a right-wing extremist. 1482 01:36:40,211 --> 01:36:44,256 And we know that WhatsApp, which is part of Facebook, 1483 01:36:44,340 --> 01:36:49,929 was clearly involved in disseminating in disseminating false news there. 1484 01:36:51,305 --> 01:36:53,307 And look what happened in Burma. 1485 01:36:54,391 --> 01:36:56,727 There is evidence that Facebook was used 1486 01:36:56,811 --> 01:36:59,772 to incite racial hatred that caused genocide. 1487 01:36:59,855 --> 01:37:03,651 Burn the Muslims, so they will go to Allah faster 1488 01:37:03,734 --> 01:37:06,237 Let us destroy their race. 1489 01:37:07,696 --> 01:37:13,327 We know that the Russian government used Facebook tools in the U.S. 1490 01:37:14,411 --> 01:37:16,789 PROUD TO BE BLACK AND DEFEND THE COMMUNITY 1491 01:37:17,122 --> 01:37:20,626 There is evidence that Russian intelligence 1492 01:37:20,709 --> 01:37:24,046 created fake memes of Black Lives Matter. 1493 01:37:24,755 --> 01:37:28,509 When people clicked on them, they were directed to 1494 01:37:28,801 --> 01:37:32,513 in which they were invited to marches 1495 01:37:32,596 --> 01:37:35,724 organized by the Russian government. 1496 01:37:35,808 --> 01:37:37,852 - Justice now! - When do we want it? 1497 01:37:37,935 --> 01:37:40,020 At the same time, pages were being uploaded 1498 01:37:40,104 --> 01:37:44,191 to opposition groups such as Blue Lives Matter such as Blue Lives Matter. 1499 01:37:45,901 --> 01:37:48,696 The goal is to spread fear and hatred 1500 01:37:49,071 --> 01:37:51,657 to divide the country. 1501 01:37:52,741 --> 01:37:54,368 Divide and rule. 1502 01:37:57,329 --> 01:37:58,998 White supremacy! 1503 01:37:59,707 --> 01:38:01,625 Fascists and proud! 1504 01:38:01,709 --> 01:38:03,085 STOP THE ISLAMIZATION OF TEXAS 1505 01:38:03,544 --> 01:38:04,545 IS NOT MY PRESIDENT 1506 01:38:04,628 --> 01:38:07,965 Fuck Donald Trump! 1507 01:38:08,757 --> 01:38:12,011 These platforms, created to connect us, 1508 01:38:12,595 --> 01:38:14,847 have turned them into weapons. 1509 01:38:16,765 --> 01:38:20,227 And it is impossible to distinguish them 1510 01:38:20,311 --> 01:38:24,315 because it happens on the same platforms 1511 01:38:24,398 --> 01:38:27,985 where we chat with friends or share baby pictures. 1512 01:38:30,112 --> 01:38:32,197 Nothing is what it seems. 1513 01:38:37,286 --> 01:38:41,957 NEW YORK 1514 01:38:45,294 --> 01:38:46,754 Hello, how are you? 1515 01:38:47,421 --> 01:38:49,089 I am well. 1516 01:38:49,173 --> 01:38:55,137 I was here last week and left two suitcases and two bags. 1517 01:38:55,220 --> 01:38:58,390 And I had to go to the airport and leave. 1518 01:38:58,474 --> 01:39:00,476 My luggage has been here for a week. 1519 01:39:06,857 --> 01:39:08,692 My guest, Carole Cadwalladr, 1520 01:39:08,776 --> 01:39:12,071 writes for the British newspapers The Observer and The Guardian. 1521 01:39:12,863 --> 01:39:15,324 Can you tell us more about Facebook's data? 1522 01:39:15,824 --> 01:39:20,871 This from the data, how it influenced Americans 1523 01:39:20,955 --> 01:39:22,998 and what they were influenced by 1524 01:39:23,082 --> 01:39:26,961 is a key part of Mueller's of the Mueller investigation. 1525 01:39:30,965 --> 01:39:34,718 I am going to Washington DC 1526 01:39:35,010 --> 01:39:38,430 to testify in the Mueller investigation. 1527 01:39:41,767 --> 01:39:45,270 I really had no idea, as we sat there 1528 01:39:45,354 --> 01:39:47,898 tallying the votes on our screens on our screens, 1529 01:39:47,982 --> 01:39:50,401 that some of these votes 1530 01:39:50,484 --> 01:39:56,490 were issued by people who had seen who had seen fake news 1531 01:39:56,573 --> 01:39:59,451 Russia on its Facebook page. Facebook page. 1532 01:40:01,120 --> 01:40:02,579 Maybe I wanted to believe 1533 01:40:02,663 --> 01:40:05,708 that Cambridge Analytica was the best. 1534 01:40:07,543 --> 01:40:09,586 It is convenient to believe this version. 1535 01:40:24,101 --> 01:40:28,731 ...degrees Celsius at Washington DC's Reagan Reagan Airport in Washington DC. 1536 01:40:35,195 --> 01:40:37,656 I don't think it is possible to get rid of this. 1537 01:40:40,284 --> 01:40:42,911 You can't leave something like this behind. 1538 01:40:59,053 --> 01:41:01,805 "Youth participation, persuasion... 1539 01:41:03,140 --> 01:41:04,516 ...indifference. 1540 01:41:04,600 --> 01:41:05,893 We are working in Malaysia. 1541 01:41:05,976 --> 01:41:10,105 We did Lithuania, Romania, Kenya, Ghana. 1542 01:41:10,564 --> 01:41:12,691 And the Brexit campaign. 1543 01:41:13,400 --> 01:41:14,693 We don't talk about that. 1544 01:41:14,777 --> 01:41:16,070 We won. 1545 01:41:18,655 --> 01:41:21,200 Listening to all this now, it seems 1546 01:41:21,700 --> 01:41:25,704 a criminal recognizing all the bad things he did for the world. 1547 01:41:27,372 --> 01:41:28,290 Do you know? 1548 01:41:29,291 --> 01:41:32,086 I stood there laughing nervously with him, 1549 01:41:32,169 --> 01:41:33,170 letting it happen. 1550 01:41:41,345 --> 01:41:45,849 As I said, it's the opposite of what I set out to do all my life. 1551 01:41:47,726 --> 01:41:48,727 So... 1552 01:41:51,772 --> 01:41:55,359 ...I get angry with myself for being in a meeting like this, 1553 01:41:55,901 --> 01:41:58,112 and not to have resigned immediately... 1554 01:41:59,321 --> 01:42:00,572 ...in principle. 1555 01:42:04,243 --> 01:42:05,702 What am I doing? 1556 01:42:06,411 --> 01:42:08,622 Which researchers did you talk to? 1557 01:42:09,790 --> 01:42:13,710 I am collaborating as much as possible 1558 01:42:13,794 --> 01:42:17,506 with government investigations in which it may cooperate in which it can cooperate, 1559 01:42:17,589 --> 01:42:20,092 but I am unable to comment being in progress. 1560 01:42:28,892 --> 01:42:31,145 At this time you can use your cell phone, 1561 01:42:31,478 --> 01:42:35,023 but larger devices should remain in storage. 1562 01:42:35,190 --> 01:42:37,025 Brittany made mistakes. 1563 01:42:38,819 --> 01:42:41,155 But it was very brave of him 1564 01:42:41,238 --> 01:42:44,199 introduce yourself and then continue to cooperate 1565 01:42:44,283 --> 01:42:45,826 and not to stay on the sidelines. 1566 01:42:48,620 --> 01:42:51,665 It is one of the two people 1567 01:42:51,915 --> 01:42:56,962 that has seriously denounced Cambridge Analytica Cambridge Analytica. 1568 01:43:00,424 --> 01:43:01,884 We are all responsible. 1569 01:43:04,970 --> 01:43:07,806 The question is: what do we do with with that responsibility? 1570 01:43:08,348 --> 01:43:09,516 Shall we assume it? 1571 01:43:12,269 --> 01:43:14,521 I'm glad it's finally happening. 1572 01:43:14,605 --> 01:43:18,275 to be able to tell people what happened and leave everything... 1573 01:43:19,860 --> 01:43:20,861 ...registered... 1574 01:43:22,154 --> 01:43:24,823 ...for this government, my government. 1575 01:43:47,262 --> 01:43:49,348 Remember Cambridge Analytica? 1576 01:43:49,431 --> 01:43:51,391 It was attributed in 2016 1577 01:43:51,475 --> 01:43:53,477 having had access to to data from all over the 1578 01:43:53,560 --> 01:43:56,438 the electorate voting in the U.S. election in the U.S. election. 1579 01:43:58,232 --> 01:44:02,402 Only one of the 157 million people who voted in that election who voted in that election, 1580 01:44:02,486 --> 01:44:06,365 a man named David Carroll, asked them a very simple question. 1581 01:44:06,907 --> 01:44:09,534 Can I see the data you have about me? 1582 01:44:10,577 --> 01:44:12,371 And they refused to give it to them. 1583 01:44:14,248 --> 01:44:18,460 But the important thing is that today Cambridge Analytica pleaded guilty 1584 01:44:18,543 --> 01:44:22,422 at Hendon Magistrates' Court for failure to comply with the ICO notice. not to comply with the ICO notice. 1585 01:44:22,506 --> 01:44:24,466 What do you think about this? 1586 01:44:26,093 --> 01:44:29,721 We always knew it was an illicit association, Carole. 1587 01:44:29,805 --> 01:44:32,182 Now... it's official? 1588 01:44:40,607 --> 01:44:43,277 I have already left behind the Cambridge Analytica case. 1589 01:44:43,819 --> 01:44:46,530 They pleaded guilty of not giving me my data, 1590 01:44:47,781 --> 01:44:50,075 and I will probably never get them. 1591 01:44:53,036 --> 01:44:55,330 By the time my daughter turns 18 years old, 1592 01:44:55,414 --> 01:44:58,750 there will be 70,000 data points that define it 1593 01:44:59,042 --> 01:45:01,169 and currently has no rights. 1594 01:45:01,545 --> 01:45:03,755 It has no control over it. 1595 01:45:06,383 --> 01:45:08,385 But the battle continues. 1596 01:45:13,348 --> 01:45:15,142 I don't need to tell you 1597 01:45:15,225 --> 01:45:19,521 that there is a dark current that connects us globally 1598 01:45:19,688 --> 01:45:23,567 and that runs through technological platforms. 1599 01:45:24,026 --> 01:45:26,236 That is why I am here, 1600 01:45:26,320 --> 01:45:31,450 to speak directly to you, the gods of Silicon Valley. 1601 01:45:35,412 --> 01:45:36,997 Mark Zuckerberg... 1602 01:45:38,457 --> 01:45:40,208 ...and Sheryl Sandberg, 1603 01:45:40,292 --> 01:45:43,128 and Larry Page and Sergey Brin, 1604 01:45:43,211 --> 01:45:44,671 and Jack Dorsey. 1605 01:45:46,298 --> 01:45:49,051 You set out to to connect people 1606 01:45:49,801 --> 01:45:51,928 and do not want to recognize 1607 01:45:52,012 --> 01:45:55,682 that this same technology is separating us. 1608 01:45:56,683 --> 01:45:59,561 They don't seem to understand 1609 01:45:59,644 --> 01:46:03,023 that this is beyond them, it surpasses any of us. 1610 01:46:03,440 --> 01:46:08,779 It's not about left or right, about leaving or staying or Trump or not Trump. 1611 01:46:09,279 --> 01:46:11,406 It has to do with the real possibility 1612 01:46:11,490 --> 01:46:13,992 to have free and fair free and fair elections. 1613 01:46:14,409 --> 01:46:17,871 I want to ask you something: is this what you want? 1614 01:46:19,289 --> 01:46:22,209 Is this how they want history to remember them? 1615 01:46:23,377 --> 01:46:26,922 As the servants of authoritarianism? 1616 01:46:27,506 --> 01:46:31,343 And my question to others is: is this what we want? 1617 01:46:32,010 --> 01:46:36,181 Sitting and playing with the phone while this darkness traps us? 1618 01:46:41,686 --> 01:46:44,022 Who is online on Facebook now? 1619 01:46:46,274 --> 01:46:47,359 Almost all of them. 1620 01:46:49,111 --> 01:46:50,779 As individuals, 1621 01:46:50,862 --> 01:46:55,700 we can limit the flow of data that we filter from all sides. 1622 01:46:55,784 --> 01:46:59,287 There are no miracle solutions. There is no way to hide. 1623 01:46:59,538 --> 01:47:02,040 So you have to understand... 1624 01:47:02,791 --> 01:47:05,544 ...how your data affects your life. 1625 01:47:07,629 --> 01:47:10,841 Our dignity as human beings is in danger. 1626 01:47:20,434 --> 01:47:22,602 But the most difficult part of all this... 1627 01:47:25,981 --> 01:47:27,941 ...is that these areas of destruction... 1628 01:47:29,317 --> 01:47:31,069 ...and devastating divisions... 1629 01:47:33,947 --> 01:47:37,868 ...begin with the manipulation of an individual of an individual. 1630 01:47:39,369 --> 01:47:40,537 Then another. 1631 01:47:42,080 --> 01:47:43,165 And one more. 1632 01:47:47,711 --> 01:47:50,088 I can't help but ask myself this question: 1633 01:47:52,048 --> 01:47:53,675 can they manipulate me? 1634 01:47:57,304 --> 01:47:58,472 What about you? 1635 01:48:07,063 --> 01:48:09,566 Trump's 2016 digital campaign manager Trump's 1636 01:48:09,649 --> 01:48:12,194 said it posted 5,900,000 ads on Facebook 1637 01:48:12,277 --> 01:48:14,738 in deference to Hillary Clinton's 66,000 Hillary Clinton's 66,000. 1638 01:48:14,821 --> 01:48:20,076 He is now the campaign manager of Trump 2020. 1639 01:48:20,577 --> 01:48:24,414 Alexander Nix declined to be interviewed for the film. 1640 01:48:24,498 --> 01:48:28,335 In statements he said that they had legally obtained the data from Facebook, 1641 01:48:28,418 --> 01:48:32,255 that they only submitted a "proposal to work to work" to Leave.EU 1642 01:48:32,339 --> 01:48:36,176 and that it had not resorted to the closure to evade its legal obligations. 1643 01:48:36,510 --> 01:48:39,513 Prime Minister Kamla Persad-Bissessar of Trinidad and Tobago of Trinidad and Tobago 1644 01:48:39,596 --> 01:48:41,973 denies having worked with Cambridge Analytica. 1645 01:48:42,057 --> 01:48:44,434 The authorities are investigating this this fact. 1646 01:48:44,643 --> 01:48:48,730 Carole Cadwalladr continues to report on threats to democracy 1647 01:48:48,813 --> 01:48:52,901 and, along with the New York Times, was a finalist for a Pulitzer Prize. 1648 01:48:53,235 --> 01:48:57,364 David Carroll continues to teach and fighting 1649 01:48:57,447 --> 01:49:01,576 for data rights to be considered human rights. are considered human rights. 1650 01:49:01,952 --> 01:49:04,704 Brittany Kaiser now defends data rights data rights 1651 01:49:04,788 --> 01:49:06,373 giving expert testimony 1652 01:49:06,456 --> 01:49:09,209 and works with legislators through its #OwnYourData campaign. 1653 01:49:09,292 --> 01:49:13,713 The crucial evidence she presented has helped to change the discourse has helped to change the discourse 1654 01:49:13,797 --> 01:49:18,218 on Brexit, Facebook and data and data protection laws. 1655 01:53:15,413 --> 01:53:17,749 Subtitles: Adriana Sica 127944

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