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Would you like to inspect the original subtitles? These are the user uploaded subtitles that are being translated: 1 00:00:02,000 --> 00:00:04,600 This remains one of the toughest processes around. 2 00:00:04,600 --> 00:00:08,080 Lord Sugar is on the hunt for the next big thing. 3 00:00:08,080 --> 00:00:11,080 This is an opportunity of a lifetime. 4 00:00:11,080 --> 00:00:14,200 Battling to become his business partner, 5 00:00:14,200 --> 00:00:16,800 18 ambitious entrepreneurs. 6 00:00:16,800 --> 00:00:18,200 Let's go! Ah! 7 00:00:18,200 --> 00:00:19,560 I've pulled me shin! 8 00:00:19,560 --> 00:00:20,840 Action! Oh! 9 00:00:20,840 --> 00:00:22,520 It's a deal worth fighting for. 10 00:00:22,520 --> 00:00:24,040 Yes! Come on! Please let me finish talking. 11 00:00:24,040 --> 00:00:25,960 Please let me finish talking. Guys, this is absolutely mental. 12 00:00:25,960 --> 00:00:28,360 We're going to get nothing done if we speak to each other like this. 13 00:00:28,360 --> 00:00:29,880 18 candidates. 14 00:00:30,880 --> 00:00:32,360 We just don't want it looking like poo. 15 00:00:32,360 --> 00:00:34,120 12 tough tasks. 16 00:00:34,120 --> 00:00:36,840 That's the biggest load of garbage I've ever seen. 17 00:00:36,840 --> 00:00:39,080 Oh, no. Are you joking? No, I'm not joking. 18 00:00:39,080 --> 00:00:41,120 One life-changing opportunity. 19 00:00:41,120 --> 00:00:42,360 You're fired. 20 00:00:42,360 --> 00:00:44,680 You're fired. It's a bloody shambles. 21 00:00:44,680 --> 00:00:45,960 You're fired. 22 00:00:53,400 --> 00:00:55,040 Previously... 23 00:00:55,040 --> 00:00:57,440 They dig up all of your skeletons. 24 00:00:57,440 --> 00:00:59,640 ..candidates were cross-examined... 25 00:00:59,640 --> 00:01:01,000 I thought it'd be quite funny. 26 00:01:01,000 --> 00:01:03,200 Does it really feel like fun right now? 27 00:01:03,200 --> 00:01:05,080 ..proposals picked apart. 28 00:01:05,080 --> 00:01:08,320 This business plan is a car crash. 29 00:01:08,320 --> 00:01:11,480 It's so unrealistic... Mm. ..as to be just nonsensical. 30 00:01:11,480 --> 00:01:13,200 And in the boardroom... 31 00:01:13,200 --> 00:01:16,240 I've got no confidence whatsoever. 32 00:01:16,240 --> 00:01:19,120 ..Amber-Rose's bubble tea business burst... 33 00:01:19,120 --> 00:01:20,440 You're fired. 34 00:01:20,440 --> 00:01:22,360 ..Chisola's app crashed... 35 00:01:22,360 --> 00:01:23,800 I don't get it. 36 00:01:23,800 --> 00:01:26,440 So it is with regret that you're fired. 37 00:01:26,440 --> 00:01:29,360 ..and Jordan's journey came to a close. 38 00:01:29,360 --> 00:01:32,120 You're here too early, mate. That's the problem. 39 00:01:32,120 --> 00:01:35,800 And so it is regretful that you're fired. 40 00:01:35,800 --> 00:01:39,200 Now Dean and Anisa go head to head... 41 00:01:39,200 --> 00:01:40,600 We're in the final! 42 00:01:40,600 --> 00:01:42,039 Yes! Well done, Anisa. 43 00:01:42,039 --> 00:01:46,039 ..in the battle to become Lord Sugar's business partner. 44 00:01:53,120 --> 00:01:55,160 PHONE RINGS 45 00:01:53,120 --> 00:01:55,160 5am. 46 00:01:55,160 --> 00:01:56,720 For the finalists... 47 00:01:56,720 --> 00:01:58,039 Hello? Hello? 48 00:01:58,039 --> 00:01:59,520 ..one last task. 49 00:01:59,520 --> 00:02:01,280 WOMAN: Lord Sugar would like to meet you 50 00:02:01,280 --> 00:02:04,400 at The Honourable Society Of Lincoln's Inn in Central London. 51 00:02:04,400 --> 00:02:06,880 The cars will be outside in 20 minutes. 52 00:02:06,880 --> 00:02:08,039 PHONE BEEPS 53 00:02:08,039 --> 00:02:10,280 Honourable Society Of Lincoln's Inn? 54 00:02:10,280 --> 00:02:12,600 We'd better go get ready, then, man. Yeah. Good luck. Good luck. 55 00:02:16,000 --> 00:02:20,000 This experience has broken me and then remade me. 56 00:02:20,000 --> 00:02:22,120 It made me realise I've got emotions in me 57 00:02:22,120 --> 00:02:23,600 that I never knew were there. 58 00:02:23,600 --> 00:02:26,160 I'm obviously not only here for myself, 59 00:02:26,160 --> 00:02:28,040 I'm here for my wife and kids. 60 00:02:28,040 --> 00:02:32,079 The company I've got, I've worked so hard to get it where it is. 61 00:02:32,079 --> 00:02:34,680 Everything is riding on the next two days. 62 00:02:34,680 --> 00:02:35,920 It's crunch time. 63 00:02:37,200 --> 00:02:40,920 I came into this process being confident that I can win it. 64 00:02:40,920 --> 00:02:43,480 There's been a lot of mistakes, a lot of lessons, 65 00:02:43,480 --> 00:02:45,079 but I don't regret any of it, 66 00:02:45,079 --> 00:02:47,680 because I've now become a much stronger businesswoman 67 00:02:47,680 --> 00:02:49,000 because of it. 68 00:02:49,000 --> 00:02:51,560 If I won this investment, my whole life would change. 69 00:02:51,560 --> 00:02:53,480 It has the potential to make millions 70 00:02:53,480 --> 00:02:56,200 and that can change my life, but also everyone around me. 71 00:03:12,360 --> 00:03:13,560 Central London. 72 00:03:14,600 --> 00:03:18,000 The Honourable Society Of Lincoln's Inn, 73 00:03:18,000 --> 00:03:21,480 training Britain's barristers since 1422. 74 00:03:35,800 --> 00:03:38,280 Good morning. BOTH: Good morning, Lord Sugar. 75 00:03:38,280 --> 00:03:41,560 Lincoln's Inn is one of the four Inns Of Court, 76 00:03:41,560 --> 00:03:47,240 dedicated to the development of some of the country's finest legal minds. 77 00:03:47,240 --> 00:03:51,320 These are people that argue their case day in, day out. 78 00:03:51,320 --> 00:03:54,000 And that's exactly what you need to do 79 00:03:54,000 --> 00:03:58,520 if you want to win my £250,000. 80 00:03:58,520 --> 00:04:02,640 So, for your final task, I want you to launch your businesses. 81 00:04:02,640 --> 00:04:05,720 You need to create a new brand for your company 82 00:04:05,720 --> 00:04:08,640 and produce an advertising campaign. 83 00:04:08,640 --> 00:04:11,200 And then you'll pitch your business to me 84 00:04:11,200 --> 00:04:14,920 and a roomful of leading industry experts. 85 00:04:14,920 --> 00:04:17,399 Afterwards, we'll meet in the boardroom, 86 00:04:17,399 --> 00:04:21,920 where one of you will become my new business partner. 87 00:04:21,920 --> 00:04:23,120 There's a lot to do, 88 00:04:23,120 --> 00:04:27,240 so I've organised a few familiar faces to help you out. 89 00:04:45,800 --> 00:04:48,200 Well, welcome back, ladies and gentlemen. 90 00:04:48,200 --> 00:04:50,200 To be fair, I'm going to flip a coin. 91 00:04:50,200 --> 00:04:52,200 Who am I going to ask first? Ladies first. 92 00:04:52,200 --> 00:04:53,600 Ladies first. 93 00:04:53,600 --> 00:04:55,560 Heads or tails? Heads, please. 94 00:04:55,560 --> 00:04:57,000 Heads it is. 95 00:04:57,000 --> 00:04:59,240 So you're first choice. Who would you like? 96 00:04:59,240 --> 00:05:00,280 Chisola. 97 00:05:03,800 --> 00:05:04,840 God, you look great. 98 00:05:04,840 --> 00:05:06,400 Dean? Come on, then, Liam. 99 00:05:06,400 --> 00:05:07,560 Aw. 100 00:05:06,400 --> 00:05:07,560 LAUGHTER 101 00:05:07,560 --> 00:05:10,280 First time we get to work with each other, eh? 102 00:05:10,280 --> 00:05:12,400 Proud of you, bruv. Well done. Thank you, man. 103 00:05:12,400 --> 00:05:13,600 Um, Amber-Rose. 104 00:05:16,440 --> 00:05:17,480 Jordan. 105 00:05:20,600 --> 00:05:21,640 Frederick. 106 00:05:24,880 --> 00:05:25,920 Mia. 107 00:05:29,520 --> 00:05:30,560 Emma. 108 00:05:34,200 --> 00:05:35,240 Jonny. 109 00:05:37,960 --> 00:05:39,960 Melica. 110 00:05:39,960 --> 00:05:41,000 MELICA WHISPERS: Well done! 111 00:05:42,680 --> 00:05:44,120 Save the best to last. Nadia. 112 00:05:44,120 --> 00:05:45,320 Thanks, Dean. 113 00:05:46,640 --> 00:05:47,840 All right? Well done, Dean. Thank you. 114 00:05:49,520 --> 00:05:53,600 Right. Anisa. Pizza is a crowded market 115 00:05:53,600 --> 00:05:56,240 and food companies go bust every day, 116 00:05:56,240 --> 00:06:00,320 so you need to prove to me that your business can stand out 117 00:06:00,320 --> 00:06:03,320 in the face of tough competition. 118 00:06:03,320 --> 00:06:06,520 Dean, I'm sure air conditioning makes you a solid living. 119 00:06:06,520 --> 00:06:11,960 What I want to know is if you're offering me a scalable proposition. 120 00:06:11,960 --> 00:06:15,480 Well, good luck to you both and I'll see you in a few days' time. 121 00:06:15,480 --> 00:06:17,760 Off you go. ALL: Thank you, Lord Sugar. 122 00:06:20,560 --> 00:06:25,280 Two days to turn plans on paper into budding businesses. 123 00:06:25,280 --> 00:06:28,040 Deano! So pleased to see you all! 124 00:06:28,040 --> 00:06:29,160 Welcome back. 125 00:06:29,160 --> 00:06:31,560 Getting a taste of Anisa's ambitions... 126 00:06:31,560 --> 00:06:33,320 I'm so excited to try these pizzas. 127 00:06:33,320 --> 00:06:35,720 I've heard they're five stars. 128 00:06:33,320 --> 00:06:35,720 LAUGHTER 129 00:06:35,720 --> 00:06:37,200 ..the rest of her team. 130 00:06:37,200 --> 00:06:40,040 So this is chicken tikka masala one. ALL: Ooh! 131 00:06:40,040 --> 00:06:41,560 Wow. 132 00:06:41,560 --> 00:06:44,720 That's banging. So nice. So lovely. Mm. 133 00:06:46,400 --> 00:06:49,040 The current operations is in the kitchen of my dad's restaurant. 134 00:06:50,360 --> 00:06:54,200 Ah. So the way I want to expand is through dark kitchens. 135 00:06:54,200 --> 00:06:55,680 So what a dark kitchen is, 136 00:06:55,680 --> 00:06:57,720 it's essentially a takeaway without a front. 137 00:06:57,720 --> 00:07:00,600 Mm. Yeah. So these are delivery-only models. 138 00:07:00,600 --> 00:07:02,920 Mm! So some of the feedback from Lord Sugar is, 139 00:07:02,920 --> 00:07:05,240 how am I going to stand out in a crowded market? 140 00:07:05,240 --> 00:07:07,440 So what I want to be known as for this brand 141 00:07:07,440 --> 00:07:09,760 is the pioneer of Indian-style pizzas. 142 00:07:09,760 --> 00:07:12,760 Mm. Mm. So that's the plan going forward. 143 00:07:12,760 --> 00:07:13,840 Any questions? 144 00:07:15,840 --> 00:07:19,440 Honestly, it's banging. Like, it tastes so good. 145 00:07:22,760 --> 00:07:24,280 Across the hall... 146 00:07:24,280 --> 00:07:25,920 The main question from Lord Sugar was, 147 00:07:25,920 --> 00:07:27,840 how are you going to scale up your business? 148 00:07:27,840 --> 00:07:29,520 ..breezing through the details... 149 00:07:29,520 --> 00:07:32,440 I need engineers, more vans, more tools. 150 00:07:32,440 --> 00:07:34,680 ..aircon superfan Dean. 151 00:07:34,680 --> 00:07:37,320 Air conditioning is a sort of heat pump, 152 00:07:37,320 --> 00:07:41,680 basically getting rid of the air outside and bringing it in inside. 153 00:07:41,680 --> 00:07:42,840 But there's no transition. 154 00:07:42,840 --> 00:07:44,360 This is air conditioning talk. 155 00:07:44,360 --> 00:07:46,520 Right, it's a sealed system. It compresses the gas, 156 00:07:46,520 --> 00:07:48,680 pumps the refrigerant round the system. And that's what it does. 157 00:07:48,680 --> 00:07:50,440 It recirculates the air within the room. 158 00:07:50,440 --> 00:07:52,360 That's why it's conditioning the air. 159 00:07:52,360 --> 00:07:54,120 Air conditioning. You getting all this, Jonny, yeah? 160 00:07:54,120 --> 00:07:55,159 Yeah, I'm getting it. 161 00:07:57,159 --> 00:07:59,400 Air conditioning, I'm very passionate about it. 162 00:07:59,400 --> 00:08:01,200 It's not the most glamorous thing in the world, 163 00:08:01,200 --> 00:08:02,720 but I think it's sexy, 164 00:08:02,720 --> 00:08:04,960 so I've just got to make it sexy. 165 00:08:06,600 --> 00:08:08,520 One team will be creating the brand. 166 00:08:08,520 --> 00:08:11,560 I'll be on that team with Chisola and Emma. 167 00:08:11,560 --> 00:08:13,280 Slicing up her supporters... 168 00:08:13,280 --> 00:08:15,360 And the other team will be making the TV ad. 169 00:08:15,360 --> 00:08:17,760 I know, Amber-Rose, you have experience making videos, 170 00:08:17,760 --> 00:08:19,360 I think you'd be a great sub-team leader. 171 00:08:19,360 --> 00:08:20,400 I would be honoured. 172 00:08:20,400 --> 00:08:21,680 ..pizza pro Anisa. 173 00:08:22,920 --> 00:08:24,960 Like, what are your thoughts on the advert? 174 00:08:24,960 --> 00:08:26,640 I don't want it to be too gimmicky. 175 00:08:26,640 --> 00:08:30,280 So the TV ad really needs to focus on what we're all about. 176 00:08:30,280 --> 00:08:33,240 Take-away focus. It's not an eat-in restaurant, 177 00:08:33,240 --> 00:08:34,919 it's going to be on the delivery apps. 178 00:08:34,919 --> 00:08:36,760 I think in terms of location, 179 00:08:36,760 --> 00:08:38,919 choose a space that looks like someone's house. 180 00:08:38,919 --> 00:08:41,000 Does that make sense? Yeah. 181 00:08:41,000 --> 00:08:42,480 With the TV ad, 182 00:08:42,480 --> 00:08:44,560 I'm very clear on what I want our end goal to be. 183 00:08:44,560 --> 00:08:45,600 This is my business. 184 00:08:45,600 --> 00:08:48,640 I'm hoping the team also understand and get on board as well. 185 00:08:48,640 --> 00:08:51,360 So, is everyone clear on what the concept is and the idea? 186 00:08:51,360 --> 00:08:53,760 Yeah. Amber-Rose, I fully trust you as sub-team leader. 187 00:08:53,760 --> 00:08:55,520 No pressure! No pressure, I was going to say! 188 00:08:57,680 --> 00:09:01,040 Nadia, I'd like you to go with Liam and Mia and do the TV advert. 189 00:09:01,040 --> 00:09:02,160 Yeah. Sounds fun. 190 00:09:02,160 --> 00:09:03,640 Conditioning his crew... 191 00:09:03,640 --> 00:09:05,680 So, Liam, I'd love for you to be the sub-team leader. 192 00:09:05,680 --> 00:09:06,720 I'm more than happy. 193 00:09:06,720 --> 00:09:08,680 ..Dean. 194 00:09:08,680 --> 00:09:10,840 Guys, with the advert, I want people to know 195 00:09:10,840 --> 00:09:13,040 that air conditioning is not a luxury any more. 196 00:09:13,040 --> 00:09:14,560 It's an essential. 197 00:09:14,560 --> 00:09:16,080 It's not that expensive to buy. 198 00:09:16,080 --> 00:09:17,920 It can all be controlled by your phone. 199 00:09:17,920 --> 00:09:19,240 It tells you the room temperature. 200 00:09:19,240 --> 00:09:21,040 It tells you the pollution in the air. 201 00:09:21,040 --> 00:09:24,560 People need to understand how quick it is to cool a room. 202 00:09:24,560 --> 00:09:26,240 Do want to get that point across. 203 00:09:26,240 --> 00:09:28,320 It's a fan only, if you did want it to be just a fan. 204 00:09:28,320 --> 00:09:29,800 It's also got a dehumidifier on there. 205 00:09:29,800 --> 00:09:33,440 Hay fever sufferers, cleans the air. All this stuff is cheap to run. 206 00:09:33,440 --> 00:09:35,680 It can be installed quickly. No mess. 207 00:09:35,680 --> 00:09:36,880 So if you're doing the advert, 208 00:09:36,880 --> 00:09:38,480 you could be mentioning all these things. 209 00:09:40,440 --> 00:09:43,960 There's a lot of information that Dean wants us to cover in the video. 210 00:09:43,960 --> 00:09:48,280 So my concern is making sure we hit the brief as much as we can 211 00:09:48,280 --> 00:09:49,680 without making it boring. 212 00:09:49,680 --> 00:09:51,480 People think that it only does cooling. 213 00:09:51,480 --> 00:09:53,640 Not a lot of people know that it does heating as well. 214 00:09:53,640 --> 00:09:55,880 Um... All right, sweet. That makes sense. 215 00:09:55,880 --> 00:09:57,880 I just want to plan that... We just need to get the points across 216 00:09:57,880 --> 00:10:01,320 that I'm basically trying to get across. Let's do it. 217 00:10:01,320 --> 00:10:03,040 Let's get out of here. Good luck, guys. 218 00:10:05,600 --> 00:10:06,880 11am. 219 00:10:06,880 --> 00:10:10,400 Today, half of each team will turn out TV ads... 220 00:10:10,400 --> 00:10:12,080 There's a lot he wants to get across. Yeah. 221 00:10:12,080 --> 00:10:14,240 We need to be really strategic in terms of what are going to be 222 00:10:14,240 --> 00:10:16,000 the most useful pieces of information. 223 00:10:16,000 --> 00:10:17,200 Yeah. Yeah. 224 00:10:17,200 --> 00:10:20,240 ..while the finalists build their brands. 225 00:10:20,240 --> 00:10:22,560 I'm so buzzing that you're in the final! 226 00:10:22,560 --> 00:10:25,520 Congratulations. So proud. Honestly, your pizzas taste amazing. 227 00:10:25,520 --> 00:10:27,760 Thank you girls so much. I love the energy. 228 00:10:27,760 --> 00:10:29,600 This is a no-brainer! Yeah! 229 00:10:29,600 --> 00:10:31,600 Get the investment right now. 230 00:10:34,560 --> 00:10:35,960 Central London. 231 00:10:35,960 --> 00:10:39,560 The main thing is the fact that AC can heat up homes. 232 00:10:39,560 --> 00:10:41,920 Obviously, a lot of people just associate it to cooling. 233 00:10:41,920 --> 00:10:44,440 Flipping the focus of Dean's campaign... 234 00:10:44,440 --> 00:10:46,960 So I think a bedroom would be a good location. Yeah. 235 00:10:46,960 --> 00:10:48,480 You're already in there. You're cold. 236 00:10:48,480 --> 00:10:49,640 "Cor, it's freezin' in here." 237 00:10:49,640 --> 00:10:51,960 ..Liam airs his ad idea. 238 00:10:53,080 --> 00:10:55,680 You're going to say, "I turned on my heating ages ago, 239 00:10:55,680 --> 00:10:57,400 "It should warm up in an hour or so." 240 00:10:57,400 --> 00:10:58,440 And then you could say, 241 00:10:58,440 --> 00:11:00,880 "Really? My air conditioning heats my home in minutes." 242 00:11:00,880 --> 00:11:04,280 And you say, "Air con? That usually cools it down, doesn't it?" 243 00:11:04,280 --> 00:11:07,440 And you could say, "Actually air con heats up and cools down, 244 00:11:07,440 --> 00:11:09,720 "whilst cleaning and conditioning the air." 245 00:11:09,720 --> 00:11:11,640 And then... Don't you think it's just a little bit, 246 00:11:11,640 --> 00:11:13,760 like, no disrespect, like a little bit boring, though? 247 00:11:13,760 --> 00:11:15,360 How can we make that fun? 248 00:11:15,360 --> 00:11:17,440 With air con, we're trying to show people 249 00:11:17,440 --> 00:11:19,200 it can do heating of the property. 250 00:11:19,200 --> 00:11:21,960 Yeah, but can we do that, like, in just maybe another way? 251 00:11:21,960 --> 00:11:24,800 Instead of saying, "Oh, it cools, it warms..." But what way? We need... 252 00:11:24,800 --> 00:11:26,360 "It does this." Just something fun. 253 00:11:26,360 --> 00:11:28,160 And I hear what you're saying, 254 00:11:28,160 --> 00:11:31,320 but I feel like we just crack on with the message. OK. 255 00:11:33,240 --> 00:11:35,960 Who wants to watch such a boring ad? 256 00:11:35,960 --> 00:11:39,360 Like, you've literally got 10 seconds to get people engaged 257 00:11:39,360 --> 00:11:41,320 and if it's not caught them within that instance, 258 00:11:41,320 --> 00:11:43,120 they're just going to switch the channel over 259 00:11:43,120 --> 00:11:44,440 and not be interested in it. 260 00:11:44,440 --> 00:11:45,480 At the end of the day, 261 00:11:45,480 --> 00:11:47,640 we need to be getting the key information that Dean wants in there 262 00:11:47,640 --> 00:11:50,240 about air conditioning and his firm. 263 00:11:50,240 --> 00:11:51,880 Do you know what I mean? Yeah. 264 00:11:55,560 --> 00:11:56,760 On the other team... 265 00:11:56,760 --> 00:11:59,960 Maybe we should get a bit creative with this. Yes. 266 00:11:59,960 --> 00:12:02,320 How about two friends at a football match... 267 00:12:02,320 --> 00:12:04,400 ..thinking outside the pizza box... 268 00:12:04,400 --> 00:12:06,520 After the game, they're both starving. 269 00:12:06,520 --> 00:12:08,680 One wants a pizza, one wants Indian. 270 00:12:08,680 --> 00:12:10,040 ..Frederick. 271 00:12:10,040 --> 00:12:11,840 Yeah, like, we could start it off, 272 00:12:11,840 --> 00:12:14,400 "Have you ever wondered what would happen..." 273 00:12:14,400 --> 00:12:16,600 "If your two favourite teams..." SHE GASPS 274 00:12:16,600 --> 00:12:18,120 Fused together! Yes! Yes! 275 00:12:18,120 --> 00:12:20,800 Love that. That's a good opening line. That's really, really good. 276 00:12:20,800 --> 00:12:23,760 We could say, "Ugh, that match was so good, 277 00:12:23,760 --> 00:12:25,480 "but do you know what? I'm really hungry." 278 00:12:25,480 --> 00:12:26,960 And you'd be like, "Should we go for an Indian?" 279 00:12:26,960 --> 00:12:29,000 And like, "No, should we go for a pizza?" "Let's get a pizza." 280 00:12:29,000 --> 00:12:32,000 "Do you know there's this place and it's curries on a pizza, 281 00:12:32,000 --> 00:12:34,040 "so we don't even need to choose between us." 282 00:12:34,040 --> 00:12:35,760 "In football, there can only be one winner, 283 00:12:35,760 --> 00:12:37,520 "but with our pizza, we can have two winners." 284 00:12:37,520 --> 00:12:39,880 HE CHEERS ENTHUSIASTICALLY 285 00:12:40,920 --> 00:12:42,480 That's it. I like it. Yeah? 286 00:12:44,360 --> 00:12:46,040 I feel like it's a very creative idea. 287 00:12:46,040 --> 00:12:47,680 I feel like it's a very fun idea. 288 00:12:47,680 --> 00:12:49,120 British people love football. 289 00:12:49,120 --> 00:12:52,000 British people love curry. British people love pizza. 290 00:12:52,000 --> 00:12:54,720 So ultimately, it is a winning combination. 291 00:12:54,720 --> 00:12:57,040 We've actually come up with a masterpiece here. 292 00:12:57,040 --> 00:12:59,280 I think Anisa will be really happy with it. 293 00:12:59,280 --> 00:13:01,480 I agree. I love it. I love it. 294 00:13:03,560 --> 00:13:04,600 Midday. 295 00:13:05,640 --> 00:13:06,760 Hello. 296 00:13:06,760 --> 00:13:08,440 At creative agency isobel... 297 00:13:08,440 --> 00:13:10,240 I want it to be very clear 298 00:13:10,240 --> 00:13:12,520 straight away what the brand's about. 299 00:13:12,520 --> 00:13:15,360 ..chewing over names for her fusion concept... 300 00:13:15,360 --> 00:13:19,080 You see the name and you know it's Indian-style pizzas. 301 00:13:19,080 --> 00:13:21,560 ..Anisa's pizza posse. 302 00:13:21,560 --> 00:13:23,640 So does anyone have any name ideas? 303 00:13:23,640 --> 00:13:27,280 Um...Spice And Slice? 304 00:13:27,280 --> 00:13:30,320 Mm. They need to know it's Indian-style pizzas. 305 00:13:30,320 --> 00:13:32,560 I had Slice Of India. 306 00:13:32,560 --> 00:13:34,680 It's too Indian, in a way. 307 00:13:34,680 --> 00:13:38,760 Hm. What about something around authentic Indian pizza? 308 00:13:38,760 --> 00:13:39,840 Like something around that. 309 00:13:39,840 --> 00:13:42,320 The only issue is, the chicken tikka masala isn't actually Indian 310 00:13:42,320 --> 00:13:44,520 because it's not authentic. Yeah, yeah. 311 00:13:44,520 --> 00:13:45,960 I want it to be more, like, catchy. 312 00:13:45,960 --> 00:13:47,640 Fusion Spice? 313 00:13:47,640 --> 00:13:50,960 Mm. We need to have the pizza part, definitely, rather than... Yeah. 314 00:13:50,960 --> 00:13:53,960 Fusion Spice Pizzeria. Fusion Spice could be anything. OK, yeah. 315 00:13:53,960 --> 00:13:55,960 Hm. Er... 316 00:13:58,480 --> 00:14:00,720 Chisola and Emma are really trying hard, 317 00:14:00,720 --> 00:14:04,240 but Anisa, because she's so passionate about making it right, 318 00:14:04,240 --> 00:14:06,240 she's shutting down the creativity. 319 00:14:06,240 --> 00:14:09,480 She's got to let loose a bit and come up with some new ideas 320 00:14:09,480 --> 00:14:12,600 that's really going to stand out in a very competitive market space. 321 00:14:12,600 --> 00:14:15,160 What about Pizza Indiana? 322 00:14:15,160 --> 00:14:18,160 I think "Indiana" is like the Italian word for India. 323 00:14:18,160 --> 00:14:19,440 People won't understand it. 324 00:14:19,440 --> 00:14:21,440 I need it to be understandable straight away. 325 00:14:21,440 --> 00:14:22,760 Mm... 326 00:14:25,240 --> 00:14:26,880 I've been thinking about this for years. 327 00:14:26,880 --> 00:14:28,960 It ain't just, like, come down to this now. 328 00:14:28,960 --> 00:14:30,400 Domesticool. 329 00:14:30,400 --> 00:14:32,920 For Dean, name ticked off. 330 00:14:32,920 --> 00:14:35,840 This is the target that I actually want to aim for. 331 00:14:35,840 --> 00:14:37,880 OK. Domestic installations. 332 00:14:37,880 --> 00:14:40,120 Next, lock down his logo. 333 00:14:41,160 --> 00:14:44,880 Can we get this "Domesti" in the lighter blue? Sure. 334 00:14:44,880 --> 00:14:47,200 Domesticool. I don't... 335 00:14:47,200 --> 00:14:49,560 My biggest concern would be that, you know, 336 00:14:49,560 --> 00:14:52,120 we're talking about just doing domestic homes. 337 00:14:52,120 --> 00:14:56,120 Are we blocking ourselves off from commercial? 338 00:14:56,120 --> 00:14:57,920 90% of my work is domestic. 339 00:14:57,920 --> 00:14:59,800 And if I'm including that within the name, 340 00:14:59,800 --> 00:15:01,520 I think it fits quite well. Mm. 341 00:15:01,520 --> 00:15:03,000 Should we maybe get a roof on there? 342 00:15:03,000 --> 00:15:04,720 Uh, yeah. So go across the top. 343 00:15:04,720 --> 00:15:07,640 So you're not worried about kind of shutting yourself off 344 00:15:07,640 --> 00:15:09,720 from a big part of the air conditioning market? 345 00:15:09,720 --> 00:15:12,880 No. For me, the domestic market is the one to target 346 00:15:12,880 --> 00:15:15,320 and Domesticool is the way forward. 347 00:15:15,320 --> 00:15:18,200 Mm. Can we get a squiggly line just between there and there? 348 00:15:19,800 --> 00:15:22,360 Lord Sugar has said to Dean that he wants scalability. 349 00:15:22,360 --> 00:15:23,880 That's the biggest thing here. 350 00:15:23,880 --> 00:15:26,560 And we've cut out two thirds of the market 351 00:15:26,560 --> 00:15:28,800 and we're just going for domestics. 352 00:15:28,800 --> 00:15:30,800 So that might be a massive oversight. 353 00:15:30,800 --> 00:15:33,680 "Instant cooling throughout your home." Yeah, I'm happy with that. 354 00:15:33,680 --> 00:15:36,520 You know they obviously specialise in domestic cooling. 355 00:15:36,520 --> 00:15:39,160 To me, it looks really good. Mm. 356 00:15:41,280 --> 00:15:42,520 For Anisa's team... 357 00:15:42,520 --> 00:15:44,240 Shall we just go with Zaal Pizza? 358 00:15:44,240 --> 00:15:46,360 "Zaal" means "spicy" in Bengali. 359 00:15:46,360 --> 00:15:48,280 I think Zaal has a ring to it. Yeah. 360 00:15:48,280 --> 00:15:49,880 ..name finally nailed. 361 00:15:49,880 --> 00:15:50,920 Tight on time. 362 00:15:50,920 --> 00:15:53,840 Icon-wise, I was thinking of an Indian pattern. 363 00:15:53,840 --> 00:15:57,520 Still to produce - a branded box. 364 00:15:57,520 --> 00:15:59,320 I want the inside of the pizza to be yellow 365 00:15:59,320 --> 00:16:00,600 and the border to be purple. 366 00:16:00,600 --> 00:16:04,640 Yeah, I... There's five minutes left. It looks like a flower to me. 367 00:16:04,640 --> 00:16:06,400 I know what Indian patterns look like. 368 00:16:06,400 --> 00:16:08,680 Which I don't. So as somebody who doesn't, 369 00:16:08,680 --> 00:16:10,000 I don't know what that is. 370 00:16:10,000 --> 00:16:12,720 What things come to mind immediately when we say India? 371 00:16:12,720 --> 00:16:14,560 Something that takes you to India is the Taj Mahal. 372 00:16:14,560 --> 00:16:17,880 Yes. I've seen so many Indian restaurants use the Taj Mahal. 373 00:16:17,880 --> 00:16:20,000 I still like my flower the most, but you guys don't like it. 374 00:16:20,000 --> 00:16:21,600 I just don't think I get it. 375 00:16:21,600 --> 00:16:22,800 Just have nothing. 376 00:16:22,800 --> 00:16:25,080 We don't have time. I want the whole box to be yellow. 377 00:16:25,080 --> 00:16:26,760 On the side, that flower pattern. 378 00:16:26,760 --> 00:16:30,160 I know it's so basic right now, but we don't have time. One minute. 379 00:16:30,160 --> 00:16:32,320 I think it needs a temple on the front or something. Yeah. 380 00:16:32,320 --> 00:16:34,640 It looks... I would just chuck the temple on there, 381 00:16:34,640 --> 00:16:35,680 just to say... 382 00:16:35,680 --> 00:16:37,360 OK, fine, do the Taj Mahal. 383 00:16:37,360 --> 00:16:38,760 Yeah. Yeah. Like that. Just in the middle. Fine. 384 00:16:38,760 --> 00:16:40,440 Just something. I don't think there's time 385 00:16:40,440 --> 00:16:41,600 to do anything more now. 386 00:16:45,520 --> 00:16:48,240 Branding and logo was tough. I'm not going to lie. 387 00:16:48,240 --> 00:16:51,520 I think the logo we've ended up with is quite bland. 388 00:16:51,520 --> 00:16:55,600 It's quite plain and doesn't really have anything interesting about it. 389 00:16:55,600 --> 00:16:58,120 I think once it's printed, it'll look better. Yeah. 390 00:17:02,480 --> 00:17:05,000 4pm, Central London. 391 00:17:05,000 --> 00:17:07,400 Just so everyone's familiar with the storyboard... 392 00:17:07,400 --> 00:17:10,800 OK. Just focus on the fact that it warms up the home faster. 393 00:17:10,800 --> 00:17:13,079 Honing in on heating for his ad... 394 00:17:13,079 --> 00:17:14,440 Just do a bit of shivering 395 00:17:14,440 --> 00:17:16,240 and then just have a knock. 396 00:17:16,240 --> 00:17:17,640 And then Mia says, "Come in." 397 00:17:17,640 --> 00:17:19,960 Debut director Liam. 398 00:17:19,960 --> 00:17:21,240 And action. 399 00:17:21,240 --> 00:17:22,560 KNOCKING 400 00:17:21,240 --> 00:17:22,560 Come in. 401 00:17:22,560 --> 00:17:24,400 SHE GASPS 402 00:17:22,560 --> 00:17:24,400 It's Baltic in here, hon, 403 00:17:24,400 --> 00:17:25,599 what's going on? 404 00:17:25,599 --> 00:17:27,760 I turned the central heating on hours ago. 405 00:17:27,760 --> 00:17:29,520 My water's turned to ice! 406 00:17:29,520 --> 00:17:33,280 Honestly, hon, have you not got an Air C...AC-conditioning unit? 407 00:17:33,280 --> 00:17:35,120 AC? That's for cold. No, hon! 408 00:17:35,120 --> 00:17:37,920 Like, these days, they go warm, they go cold 409 00:17:37,920 --> 00:17:40,320 and it's fantastic for air filteration. 410 00:17:41,280 --> 00:17:42,760 "You can even turn it on from your phone." 411 00:17:42,760 --> 00:17:44,640 You can even turn it on from your phone. 412 00:17:44,640 --> 00:17:48,160 This is my house. It's absolutely boiling right now. 413 00:17:48,160 --> 00:17:49,840 All right, cut there, guys. 414 00:17:51,320 --> 00:17:53,600 Their advert makes no sense at all. 415 00:17:53,600 --> 00:17:56,080 These guys have decided to show someone who's cold 416 00:17:56,080 --> 00:17:59,480 and buys an air-conditioning unit to warm them up! 417 00:17:59,480 --> 00:18:02,480 That's a secondary use of an air-conditioning unit. 418 00:18:02,480 --> 00:18:04,840 The primary use is to cool you down. 419 00:18:04,840 --> 00:18:08,600 And it takes literally a matter of minutes to warm up the house. 420 00:18:08,600 --> 00:18:09,640 Perfect. 421 00:18:11,160 --> 00:18:12,520 Across town... 422 00:18:12,520 --> 00:18:14,280 Frederick and Melica! 423 00:18:15,400 --> 00:18:17,720 Jump up! Jump up, we're going to start! 424 00:18:17,720 --> 00:18:19,160 ..coaching her cast... 425 00:18:19,160 --> 00:18:20,680 No! Come on, blue team! 426 00:18:20,680 --> 00:18:21,880 More energy! 427 00:18:21,880 --> 00:18:24,800 Energy! We need to sell pizza! 428 00:18:24,800 --> 00:18:25,880 ..Amber-Rose. 429 00:18:27,000 --> 00:18:29,960 As soon as I say go, you start with your lines. 430 00:18:29,960 --> 00:18:31,360 OK? Go. 431 00:18:31,360 --> 00:18:34,040 Aw! Oh, my goodness! 432 00:18:34,040 --> 00:18:35,920 What a match... Stop! 433 00:18:35,920 --> 00:18:39,000 Stop. Yeah. Um... OK. That was good. 434 00:18:39,000 --> 00:18:41,760 Yeah. I need more energy, quicker. OK. You get it? 435 00:18:41,760 --> 00:18:42,960 Yeah. Action! 436 00:18:42,960 --> 00:18:45,840 Whoa! That match was incredible. 437 00:18:45,840 --> 00:18:47,000 What a game! Cut. 438 00:18:47,000 --> 00:18:48,520 Do that again. Quicker! 439 00:18:48,520 --> 00:18:51,160 Action! Ah! That game was incredible. 440 00:18:51,160 --> 00:18:52,200 What a game! 441 00:18:52,200 --> 00:18:54,160 Try not to pause too much in between your lines. 442 00:18:54,160 --> 00:18:55,840 We're going again, guys. Action! 443 00:18:55,840 --> 00:18:58,360 Whoa! That game was incredible. 444 00:18:58,360 --> 00:19:00,280 What a game! Cut. Do that again. 445 00:19:00,280 --> 00:19:02,440 And if you could speak a little bit louder for me. 446 00:19:02,440 --> 00:19:04,640 OK. And also, Melica, please remember to look forward 447 00:19:04,640 --> 00:19:06,480 into the pitch. From the top. 448 00:19:08,120 --> 00:19:11,080 I'm super-excited making this TV advert today, 449 00:19:11,080 --> 00:19:13,320 because I just feel like I'm in my zone 450 00:19:13,320 --> 00:19:14,920 directing behind the camera. 451 00:19:14,920 --> 00:19:16,400 I feel like I've got a great eye for it 452 00:19:16,400 --> 00:19:18,840 and I'm going to come up with a really great TV advert. 453 00:19:18,840 --> 00:19:20,560 Let's do it one more time. 454 00:19:20,560 --> 00:19:22,720 And Melica, tiny bit more energy. 455 00:19:25,000 --> 00:19:27,280 We're going to just get a bit of a close-up now. 456 00:19:27,280 --> 00:19:29,200 All right. Ready? Action, Nadia. 457 00:19:29,200 --> 00:19:30,600 For Team Aircon... 458 00:19:30,600 --> 00:19:32,080 Have you not got air conditioning? 459 00:19:32,080 --> 00:19:34,200 It warms up the house way quicker. 460 00:19:34,200 --> 00:19:35,680 ..a chance to check in. 461 00:19:35,680 --> 00:19:37,160 Perfect. Close there. Happy with that? 462 00:19:37,160 --> 00:19:38,200 That's, that's great. 463 00:19:38,200 --> 00:19:40,040 PHONE RINGS 464 00:19:38,200 --> 00:19:40,040 Mm. They're calling. 465 00:19:40,040 --> 00:19:42,960 Oh. Hi, guys. How are you? 466 00:19:42,960 --> 00:19:44,120 Yeah. We're good. 467 00:19:44,120 --> 00:19:46,760 So we've come up with the name of the company. 468 00:19:46,760 --> 00:19:48,400 It's called Domesticool. 469 00:19:48,400 --> 00:19:50,440 OK. Domesticool. 470 00:19:50,440 --> 00:19:53,200 "Instant cooling throughout your home" is the tagline. 471 00:19:53,200 --> 00:19:55,920 "Instant cooling throughout your home." 472 00:19:58,120 --> 00:19:59,920 Yeah, so come on. How are you getting on? 473 00:20:01,560 --> 00:20:02,600 Um... 474 00:20:03,640 --> 00:20:06,480 We was, we was looking to do more of a video 475 00:20:06,480 --> 00:20:09,480 basing around the fact that it warms things up. 476 00:20:11,200 --> 00:20:14,680 Um, people are going to be coming to us mainly because they're hot. 477 00:20:14,680 --> 00:20:17,680 Yeah. All right. Sweet. Well, that...sort of... 478 00:20:17,680 --> 00:20:20,800 We've filmed a little bit and we was going to go down the other route, 479 00:20:20,800 --> 00:20:23,440 but obviously it's ne... It's not too late to change. 480 00:20:23,440 --> 00:20:25,120 Um... 481 00:20:25,120 --> 00:20:26,560 Yeah. We'll just switch it all up. 482 00:20:26,560 --> 00:20:28,160 Yeah. Switch it all up. We'll... 483 00:20:28,160 --> 00:20:29,840 It's fine. We'll switch it around. 484 00:20:29,840 --> 00:20:32,560 Yeah. People know an air conditioning company for cooling. 485 00:20:32,560 --> 00:20:35,280 All right. Sweet. Bye, guys. Take care. Cheers, guys. 486 00:20:36,800 --> 00:20:38,560 So we're just basically starting from the top. 487 00:20:38,560 --> 00:20:41,240 We're just going to reshoot. Same, same scene. 488 00:20:41,240 --> 00:20:43,040 Nadia's going to knock. Come in. "It's boiling in here." 489 00:20:43,040 --> 00:20:44,120 "Cor, it's roasting in here, 490 00:20:44,120 --> 00:20:46,160 "you need to get yourself an air conditioning unit." 491 00:20:46,160 --> 00:20:47,200 Got it. 492 00:20:49,720 --> 00:20:52,160 5pm. East London. 493 00:20:52,160 --> 00:20:54,480 So using something like this, like a dhal dough. 494 00:20:54,480 --> 00:20:56,840 Yeah. Yeah. It's a big part of, like, Indian cuisine. 495 00:20:56,840 --> 00:20:59,760 Preparing a new pizza for tomorrow's pitch... 496 00:20:59,760 --> 00:21:01,320 They wanted something more stand-out, 497 00:21:01,320 --> 00:21:04,240 so that's what we'll give them. Oh, here we go. 498 00:21:04,240 --> 00:21:05,920 ..Anisa. 499 00:21:05,920 --> 00:21:08,040 Think I'm going to do a quick chana masala. 500 00:21:08,040 --> 00:21:10,880 Chana... Oh, OK. Ooh, what's a chana masala? 501 00:21:10,880 --> 00:21:12,800 It's like a chickpea curry. Yeah. Mm-hm. 502 00:21:12,800 --> 00:21:13,960 OK, let's go. 503 00:21:13,960 --> 00:21:16,440 The base of any Indian dish is pretty much onions. 504 00:21:16,440 --> 00:21:17,480 Yeah. Yeah. 505 00:21:17,480 --> 00:21:19,760 And then let me just add some of the chickpeas. 506 00:21:19,760 --> 00:21:21,960 This is chaat masala. 507 00:21:21,960 --> 00:21:24,000 This pairs really well with the chickpeas. 508 00:21:24,000 --> 00:21:25,480 Mm. It smells delicious. 509 00:21:25,480 --> 00:21:27,680 So let's put the spicy masala sauce on 510 00:21:27,680 --> 00:21:30,240 and then just add all the chickpeas and the onions. 511 00:21:30,240 --> 00:21:31,720 Like this, Anisa? Mm-hm. 512 00:21:31,720 --> 00:21:32,920 Cheese as well? Yeah. 513 00:21:32,920 --> 00:21:34,400 OK, our first pizza's going in. 514 00:21:34,400 --> 00:21:37,400 Chickpea pizza on a dhal base. 515 00:21:37,400 --> 00:21:39,160 This could be the winning combination. 516 00:21:40,520 --> 00:21:43,320 Lord Sugar himself said he wants me to stand out in a crowded market. 517 00:21:43,320 --> 00:21:45,080 And I think the pizza we're making right now 518 00:21:45,080 --> 00:21:46,520 definitely pushes that boat. 519 00:21:46,520 --> 00:21:48,200 It has dhal. It has chickpeas. 520 00:21:48,200 --> 00:21:50,480 These are definitely ingredients you don't see on pizzas 521 00:21:50,480 --> 00:21:52,600 and something that you can't get anywhere else. 522 00:21:53,720 --> 00:21:56,280 Mm. Definitely not flavours I've had before, 523 00:21:56,280 --> 00:21:58,320 but it's actually quite a nice mix. 524 00:21:58,320 --> 00:22:00,760 I'm actually really happy. Yeah. It's so unique. 525 00:22:00,760 --> 00:22:02,720 It's special. It's adventurous. Yeah. Mm. 526 00:22:02,720 --> 00:22:04,320 Ten out of ten. Ten out of ten. 527 00:22:07,080 --> 00:22:09,120 Animation studio Parachute. 528 00:22:09,120 --> 00:22:11,040 This is all very new to me. 529 00:22:11,040 --> 00:22:13,360 I'm a bit of a dinosaur when it comes to technology. 530 00:22:13,360 --> 00:22:16,880 Creating a virtual showroom to give his pitch pizzazz... 531 00:22:16,880 --> 00:22:18,560 So far, when they walk in, 532 00:22:18,560 --> 00:22:21,600 they'll have the display where we've got all the different units. Yeah. 533 00:22:21,600 --> 00:22:23,160 ..Dean's team. 534 00:22:23,160 --> 00:22:24,880 What order things do we need? 535 00:22:24,880 --> 00:22:27,080 I don't know how it works. What do you think? 536 00:22:27,080 --> 00:22:29,840 I think it could be cool to have a QR code underneath each one, 537 00:22:29,840 --> 00:22:31,800 so they can scan it for more information. 538 00:22:31,800 --> 00:22:33,600 Yeah, yeah, let's do that. That sounds really good, Jordan. 539 00:22:33,600 --> 00:22:35,560 Should you have a tablet here? 540 00:22:35,560 --> 00:22:36,840 Yeah, yeah. You think we should do that? 541 00:22:36,840 --> 00:22:37,920 One on either side. 542 00:22:37,920 --> 00:22:41,240 And on each of them, it can be like, get a quote. Exactly that. 543 00:22:41,240 --> 00:22:42,800 That's exactly what I'm trying to achieve. 544 00:22:42,800 --> 00:22:45,720 What else can we do? What I thought could be cool is having, 545 00:22:45,720 --> 00:22:48,960 like, someone's living room or someone's bedroom 546 00:22:48,960 --> 00:22:50,640 if they want to see what it would look like. 547 00:22:50,640 --> 00:22:52,160 Above a bed. You know what I mean? 548 00:22:52,160 --> 00:22:53,480 Next to a bed. Yeah. Makes sense. 549 00:22:53,480 --> 00:22:54,640 Yeah. That's good. 550 00:22:54,640 --> 00:22:56,960 So I feel like we've taken it to the next level with this 551 00:22:56,960 --> 00:22:58,120 and we're expanding. 552 00:22:58,120 --> 00:23:00,840 I'm really confident about heading into the pitch tomorrow 553 00:23:00,840 --> 00:23:04,960 and literally just blow them away with my nice, cool showroom. 554 00:23:04,960 --> 00:23:08,080 Loving this. See, I'm not used to this virtual reality world. 555 00:23:08,080 --> 00:23:09,440 Mm. You know? 556 00:23:09,440 --> 00:23:11,640 This is why I got you here, Jordan. Yes, sir. 557 00:23:15,160 --> 00:23:17,160 KNOCKING 558 00:23:15,160 --> 00:23:17,160 Come in! 559 00:23:17,160 --> 00:23:18,280 7pm. 560 00:23:18,280 --> 00:23:19,360 Cor, it's hot in here. 561 00:23:19,360 --> 00:23:21,640 You need instant cooling throughout your home. 562 00:23:21,640 --> 00:23:23,720 Let me fix this for you. 563 00:23:21,640 --> 00:23:23,720 CHIME SOUNDS 564 00:23:23,720 --> 00:23:24,880 Ads wrapped... 565 00:23:24,880 --> 00:23:27,080 We've got a lot of footage that we can work with tomorrow 566 00:23:27,080 --> 00:23:30,120 and hopefully create a great TV advert for Anisa. 567 00:23:30,120 --> 00:23:31,560 ..brands built. 568 00:23:31,560 --> 00:23:33,480 There's my showroom. I'm happy with it. 569 00:23:33,480 --> 00:23:35,120 Cool. Thank you, mate. Thank you very much. 570 00:23:36,720 --> 00:23:39,840 For both teams, back to the house. 571 00:23:45,960 --> 00:23:47,200 7am. 572 00:23:47,200 --> 00:23:50,080 I'm excited to show you what we done yesterday. 573 00:23:50,080 --> 00:23:51,280 For Dean's team... 574 00:23:51,280 --> 00:23:52,960 I think it's really good. 575 00:23:52,960 --> 00:23:55,400 Let's show you and see what you guys think. Yeah, see it. 576 00:23:55,400 --> 00:23:58,080 ..the big reveal of his branding. 577 00:23:58,080 --> 00:23:59,120 NADIA: Ooh. 578 00:24:01,600 --> 00:24:03,040 The only thing I would say is, 579 00:24:03,040 --> 00:24:04,640 it just looks a little bit 580 00:24:04,640 --> 00:24:09,040 like any other domestic kind of household brand, I guess, 581 00:24:09,040 --> 00:24:11,520 in terms of, like, a plumbing company or a building company. 582 00:24:11,520 --> 00:24:12,760 I don't think it does. 583 00:24:12,760 --> 00:24:14,720 I think it does exactly what it says on the tin. 584 00:24:14,720 --> 00:24:18,120 It's Domesticool. So, you know, it's sort of linked to air con 585 00:24:18,120 --> 00:24:19,680 and then you've got the home above it. 586 00:24:19,680 --> 00:24:22,320 It's definitely been played really, really safe. 587 00:24:22,320 --> 00:24:24,520 It wouldn't grab my attention to look twice. 588 00:24:24,520 --> 00:24:26,800 It just, it wouldn't catch my eye. 589 00:24:29,600 --> 00:24:30,840 Across the hall... 590 00:24:30,840 --> 00:24:32,400 Oh! What is this? 591 00:24:32,400 --> 00:24:33,680 The Taj Mahal. 592 00:24:33,680 --> 00:24:35,920 I think the Taj Mahal is a little bit random. 593 00:24:35,920 --> 00:24:37,640 ..presenting her pizza... 594 00:24:37,640 --> 00:24:40,200 It was very much a last-minute decision. 595 00:24:40,200 --> 00:24:43,560 The reason for it is also to give the Indian feel. Yeah. 596 00:24:43,560 --> 00:24:45,120 ..Anisa. 597 00:24:45,120 --> 00:24:48,600 Introducing the chana chaat pizza. Oh! 598 00:24:48,600 --> 00:24:50,720 Chana chaat. 599 00:24:50,720 --> 00:24:52,360 Tuck in. Mm. 600 00:24:52,360 --> 00:24:55,600 What this is is a dhal base. 601 00:24:55,600 --> 00:24:57,400 And then we have the chana chaat. 602 00:24:57,400 --> 00:25:00,560 So chana is chickpeas and the chaat is like a spice. 603 00:25:00,560 --> 00:25:03,400 In terms of the taste, I'm, like, blown away. 604 00:25:03,400 --> 00:25:06,320 I think you've smashed it. The fact that there's chickpeas 605 00:25:06,320 --> 00:25:08,600 in between the layer of cheese and the base, 606 00:25:08,600 --> 00:25:11,080 like, when you bite into it, is delicious. 607 00:25:11,080 --> 00:25:13,000 Anisa, I mean, I've cleaned this plate. 608 00:25:13,000 --> 00:25:14,880 I absolutely love this. 609 00:25:16,080 --> 00:25:18,640 I really liked the pizza. I thought it tasted great. 610 00:25:18,640 --> 00:25:19,720 I'd definitely go and order this. 611 00:25:19,720 --> 00:25:22,280 I want her to start delivering to my area. 612 00:25:22,280 --> 00:25:24,000 If I was to host a dinner party, 613 00:25:24,000 --> 00:25:25,240 I would definitely put that on there. 614 00:25:25,240 --> 00:25:27,440 And I do feel like it would really bring class 615 00:25:27,440 --> 00:25:28,720 to my dinner party as well. 616 00:25:28,720 --> 00:25:29,960 Yeah. It's very classy. 617 00:25:33,000 --> 00:25:34,920 I'm a bit of an old fart when it comes to this. 618 00:25:34,920 --> 00:25:36,960 Right, so let's have a look around. 619 00:25:36,960 --> 00:25:38,200 Next for Dean... 620 00:25:38,200 --> 00:25:39,400 You can come over to here. 621 00:25:39,400 --> 00:25:41,800 You can see all the different types of units. 622 00:25:41,800 --> 00:25:44,560 LIAM: I like the QR code thing. That is class. 623 00:25:44,560 --> 00:25:46,240 ..digital showroom demoed... 624 00:25:46,240 --> 00:25:48,520 You can then come back into these rooms here, 625 00:25:48,520 --> 00:25:49,760 where they actually give you an idea 626 00:25:49,760 --> 00:25:51,720 of what it's going to look like inside your home. 627 00:25:51,720 --> 00:25:55,280 Oh, that's cool. ..a chance to check in on the ad. 628 00:25:55,280 --> 00:25:56,840 So, guys, with the advert, 629 00:25:56,840 --> 00:25:59,200 I'm interested to hear how you got on yesterday. 630 00:26:00,960 --> 00:26:03,000 Yeah. So obviously when we left the brainstorm, 631 00:26:03,000 --> 00:26:05,800 we wanted to do a little bit more of an educational piece 632 00:26:05,800 --> 00:26:07,480 and the fact that, you know, air con 633 00:26:07,480 --> 00:26:09,200 does actually heat places up as well. 634 00:26:09,200 --> 00:26:11,640 I am glad that we switched it back to the cooling. 635 00:26:11,640 --> 00:26:13,840 Main reason people come to us is for cooling. 636 00:26:13,840 --> 00:26:15,880 In hindsight, we probably should have just cracked on 637 00:26:15,880 --> 00:26:18,360 with that straight away, but obviously we wanted... 638 00:26:18,360 --> 00:26:19,720 There's a lot of information there. 639 00:26:19,720 --> 00:26:21,600 Yeah. So I think just keeping it quite basic. 640 00:26:21,600 --> 00:26:22,880 Air conditioning does cold air, 641 00:26:22,880 --> 00:26:25,360 and then we can tell them about the benefits of it. 642 00:26:25,360 --> 00:26:27,160 Yeah. 643 00:26:27,160 --> 00:26:28,200 JORDAN: By the sounds of it, 644 00:26:28,200 --> 00:26:30,360 they spent a lot of time making one video 645 00:26:30,360 --> 00:26:32,200 and then pivoted to something else. 646 00:26:32,200 --> 00:26:34,360 So honestly, I'm not sure what to expect, 647 00:26:34,360 --> 00:26:36,680 but I've faith in Liam that he can edit a good video 648 00:26:36,680 --> 00:26:38,720 and leave something strong for the pitch later. 649 00:26:38,720 --> 00:26:41,320 Mia, I know how good you are with pitches, 650 00:26:41,320 --> 00:26:43,280 so I'd love for you to help me out on this. 651 00:26:43,280 --> 00:26:46,360 Happy to. And Jonny, if you could switch over to the video editing. 652 00:26:47,480 --> 00:26:48,920 I'd like to do a team swap. 653 00:26:48,920 --> 00:26:52,280 Frederick, you've done presentations before. You're a public speaker. 654 00:26:52,280 --> 00:26:53,920 Would you mind switching with Emma? 655 00:26:53,920 --> 00:26:56,160 And if Emma, you go to the video-editing team. 656 00:26:56,160 --> 00:26:57,400 Yes. Let's do it. 657 00:26:57,400 --> 00:26:58,760 Good luck, guys. Good luck. 658 00:27:00,840 --> 00:27:01,880 9am. 659 00:27:03,280 --> 00:27:06,600 Half of each team heads off to edit ads. 660 00:27:06,600 --> 00:27:09,120 It's the biggest day of her life, really, this pitch. 661 00:27:09,120 --> 00:27:12,600 Absolutely. And we can help by making this advert be a good one. 662 00:27:12,600 --> 00:27:14,400 So let's get on with it. Let's smash it. 663 00:27:14,400 --> 00:27:15,680 Let's do it, girls. Let's do it. 664 00:27:15,680 --> 00:27:16,880 For the finalists... 665 00:27:16,880 --> 00:27:19,640 My family has run a restaurant for 47 years. 666 00:27:19,640 --> 00:27:21,160 I think this is a great way to start, 667 00:27:21,160 --> 00:27:23,200 by starting off with, you know, your story. 668 00:27:23,200 --> 00:27:25,960 Pulls on the emotions and the heartstrings. Yes, sir. 669 00:27:25,960 --> 00:27:28,560 ..preparations for the big pitch. 670 00:27:30,240 --> 00:27:31,640 I've never actually pitched before. 671 00:27:31,640 --> 00:27:33,520 I've never done any sort of public speaking, 672 00:27:33,520 --> 00:27:35,000 apart from my speech at my wedding. 673 00:27:35,000 --> 00:27:37,600 I know what yous can do in a pitch. I know how good you are. 674 00:27:37,600 --> 00:27:39,880 I need yous to give me that information 675 00:27:39,880 --> 00:27:41,520 and make sure I'm that good. 676 00:27:41,520 --> 00:27:45,960 You're so personable. Just make sure it doesn't come across too informal. 677 00:27:45,960 --> 00:27:48,680 I don't think it's a massive issue on how it's said, 678 00:27:48,680 --> 00:27:49,760 as long as it's confident. 679 00:27:49,760 --> 00:27:52,680 Lord Sugar's investment isn't just for your benefit, 680 00:27:52,680 --> 00:27:53,920 it's for him as well. 681 00:27:53,920 --> 00:27:55,080 Like, you need to sell yourself, 682 00:27:55,080 --> 00:27:56,880 and you'll do that so effortlessly and naturally. 683 00:27:56,880 --> 00:27:59,400 You know, you've worked your way from an apprentice, 684 00:27:59,400 --> 00:28:01,520 starting a business with two kids, 685 00:28:01,520 --> 00:28:04,440 showing that struggle, showing them your vulnerability there. 686 00:28:04,440 --> 00:28:07,960 "I am the most passionate person when it comes to air conditioning. 687 00:28:07,960 --> 00:28:10,440 "This is my life." I think that's a lovely way to finish it off. 688 00:28:10,440 --> 00:28:12,360 And then you open the floor to questions and that's it. 689 00:28:12,360 --> 00:28:13,400 Right. Cool. 690 00:28:15,240 --> 00:28:17,240 It's starting to feel really real. Yeah. 691 00:28:17,240 --> 00:28:19,520 I've got one shot at it. There's a lot riding on it. 692 00:28:19,520 --> 00:28:21,680 So I'm just grateful for the team that I've got. 693 00:28:21,680 --> 00:28:24,080 They've given me some really good advice. 694 00:28:24,080 --> 00:28:27,200 I get it, I've just got to deliver it. 695 00:28:27,200 --> 00:28:29,920 Everything in here is already in your mind. 696 00:28:32,640 --> 00:28:33,680 At the edit... 697 00:28:33,680 --> 00:28:36,880 Get Domesticool on the phone and turn your house into a home. 698 00:28:36,880 --> 00:28:39,960 It's all looking quite wooden and quite cringey to watch. 699 00:28:39,960 --> 00:28:42,760 ..while Liam's team add polish to their promo... 700 00:28:42,760 --> 00:28:44,920 # Do-mes-ti-cool. # Perfect. 701 00:28:44,920 --> 00:28:47,480 ..realising her vision... 702 00:28:47,480 --> 00:28:50,240 So we'll use this as our first starting clip. Can we crop it 703 00:28:50,240 --> 00:28:53,400 so that they're in the centre of the frame a little bit, please? 704 00:28:53,400 --> 00:28:54,920 ..Amber-Rose. 705 00:28:56,240 --> 00:28:57,920 Yes, that's the one we'll probably use. 706 00:28:57,920 --> 00:29:00,400 I think you could drop the beginning part of this drone shot 707 00:29:00,400 --> 00:29:02,520 and it could just go, "Aw, what a game!" 708 00:29:02,520 --> 00:29:05,320 Um...I'm going to disagree, I can't lie, 709 00:29:05,320 --> 00:29:07,400 because it needs to set the scene of where they are. 710 00:29:07,400 --> 00:29:08,760 Now we'll go to the next scene, 711 00:29:08,760 --> 00:29:11,640 so I just want to see the footage that we have, please. 712 00:29:11,640 --> 00:29:15,960 Amber-Rose, if we can, can we slow down the tempo as I pick it up? 713 00:29:15,960 --> 00:29:17,840 Probably be better not to, if I'm honest. 714 00:29:17,840 --> 00:29:19,880 Yeah, I do think it could be slower pull there. 715 00:29:19,880 --> 00:29:22,400 Yeah. I don't think we need a longer pull, guys. Just trust me. 716 00:29:24,880 --> 00:29:27,880 Going into this editing session, I knew I'd be taking lead. 717 00:29:27,880 --> 00:29:30,600 Anisa basically gave me free rein to do it. 718 00:29:30,600 --> 00:29:33,360 The girls are chiming in as much as they can, 719 00:29:33,360 --> 00:29:35,480 but I do think that when it comes to something like this, 720 00:29:35,480 --> 00:29:37,520 you just have to have a little bit of tunnel vision. 721 00:29:37,520 --> 00:29:39,320 All right. I'm happy with that. 722 00:29:39,320 --> 00:29:42,440 Who wants to do the voiceover? I'm happy to do it. Yeah? 723 00:29:44,480 --> 00:29:45,520 2pm. 724 00:29:47,480 --> 00:29:48,880 1 Marylebone. 725 00:29:50,600 --> 00:29:52,400 In just two hours... 726 00:29:52,400 --> 00:29:53,800 Wow. Wow. 727 00:29:53,800 --> 00:29:57,560 ..finalists will pitch their businesses to Lord Sugar... 728 00:29:57,560 --> 00:29:59,240 It's getting real now, guys. 729 00:29:59,240 --> 00:30:00,760 This is what it's all come down to. 730 00:30:00,760 --> 00:30:03,280 ..and leading industry experts. 731 00:30:03,280 --> 00:30:05,280 Pizza Hut, Papa John's! 732 00:30:05,280 --> 00:30:07,600 The big players are here. They are. 733 00:30:07,600 --> 00:30:09,480 When I first started the business, 734 00:30:09,480 --> 00:30:10,800 no-one really believed in it. 735 00:30:10,800 --> 00:30:13,760 And now I'm pitching it to industry experts. 736 00:30:13,760 --> 00:30:16,000 Lord Sugar. It feels insane. 737 00:30:16,000 --> 00:30:19,440 I just can't stop thinking about the wife and kids, you know? 738 00:30:19,440 --> 00:30:20,720 How proud they're going to be of me. 739 00:30:20,720 --> 00:30:22,560 You know, it means so much to me. 740 00:30:22,560 --> 00:30:24,440 And I know it means even more to them. 741 00:30:26,320 --> 00:30:27,520 Upstairs... 742 00:30:27,520 --> 00:30:28,560 Hello! Hello! 743 00:30:30,280 --> 00:30:32,440 ..getting a taste of her pizza ad... 744 00:30:32,440 --> 00:30:33,840 Can I see it? Yes! Yeah, yeah. 745 00:30:33,840 --> 00:30:35,640 I'm really excited for you to see it. 746 00:30:35,640 --> 00:30:37,200 ..Anisa. 747 00:30:37,200 --> 00:30:39,360 VOICEOVER: Have you ever wondered what could happen 748 00:30:39,360 --> 00:30:42,520 if your two favourite teams fused together? 749 00:30:42,520 --> 00:30:45,240 What a game. Wow. Incredible. 750 00:30:45,240 --> 00:30:47,280 But I'm not going to lie, I'm starving right now. 751 00:30:47,280 --> 00:30:48,480 Shall we order a takeaway? 752 00:30:48,480 --> 00:30:52,160 I mean, I'm Team Italian, so I'm happy to order a pizza. 753 00:30:52,160 --> 00:30:55,240 And I'm more Team Indian, so I would rather get a curry. 754 00:30:55,240 --> 00:30:57,240 If only we could fuse the two together. 755 00:30:57,240 --> 00:30:59,600 Well, we can! Have you heard of Zaal Pizza? 756 00:30:59,600 --> 00:31:03,120 No! It's Indian-inspired pizza delivered straight to you. 757 00:31:04,160 --> 00:31:05,600 Aw! What do you guys think? 758 00:31:04,160 --> 00:31:05,600 LAUGHTER 759 00:31:09,680 --> 00:31:10,920 I'm speechless. 760 00:31:12,480 --> 00:31:14,280 In a good or a bad way? 761 00:31:14,280 --> 00:31:17,120 Um, the football stadium does feel random. 762 00:31:17,120 --> 00:31:20,240 Mm. Yeah, no, I can completely appreciate 763 00:31:20,240 --> 00:31:22,360 the randomness of the football ground, 764 00:31:22,360 --> 00:31:24,120 but I think, yeah, ultimately, 765 00:31:24,120 --> 00:31:26,200 we tried to tie it in as much as possible. 766 00:31:29,120 --> 00:31:30,480 Across the hall... 767 00:31:30,480 --> 00:31:31,880 We've done our best in the video. 768 00:31:31,880 --> 00:31:34,440 Shall we take a look? Let's have a look, man. I'm... Right. 769 00:31:34,440 --> 00:31:37,000 ..the premiere of Liam's promo. 770 00:31:38,080 --> 00:31:39,120 What's that fan going to do? 771 00:31:39,120 --> 00:31:40,800 Have you not got an air-conditioning unit? 772 00:31:40,800 --> 00:31:42,800 I've opened the windows. I've got a cup of ice. 773 00:31:42,800 --> 00:31:44,200 I don't know what else I can do. 774 00:31:44,200 --> 00:31:46,160 Well, I've got an awesome recommendation for you. 775 00:31:46,160 --> 00:31:48,520 They're called Domesticool. Why don't you give them a call? 776 00:31:48,520 --> 00:31:50,080 Definitely. 777 00:31:50,080 --> 00:31:52,720 Hi, is that Domesticool? I need a quote. 778 00:31:52,720 --> 00:31:54,200 KNOCK AT DOOR 779 00:31:52,720 --> 00:31:54,200 Come in! 780 00:31:54,200 --> 00:31:55,960 Cor, it's roasting in here. 781 00:31:55,960 --> 00:31:58,200 There he is. You need cooling throughout your home. 782 00:31:58,200 --> 00:31:59,680 Let me fix that for you. 783 00:31:59,680 --> 00:32:01,320 Whether you're hot or cold, 784 00:32:01,320 --> 00:32:04,560 get Domesticool on the phone and turn your house into a home. 785 00:32:04,560 --> 00:32:06,200 # Do-mes-ti-cool. # 786 00:32:06,200 --> 00:32:08,720 I like it, man. I think it's good. 787 00:32:08,720 --> 00:32:11,320 # Domesticool.# You've covered all the points. 788 00:32:11,320 --> 00:32:13,040 Yeah. I'm really happy with that. 789 00:32:13,040 --> 00:32:14,360 Now it's just down to me. 790 00:32:14,360 --> 00:32:16,000 I've got to bring this home 791 00:32:16,000 --> 00:32:17,640 and hopefully get my words out. 792 00:32:17,640 --> 00:32:19,160 You just go and smash this. 793 00:32:22,040 --> 00:32:23,920 4pm. 794 00:32:23,920 --> 00:32:27,800 Doors open to some of the biggest names in British business, 795 00:32:27,800 --> 00:32:31,040 including aircon experts 796 00:32:31,040 --> 00:32:32,920 and pizza professionals. 797 00:32:37,440 --> 00:32:40,280 The name of my pizza is Zaal Pizza. 798 00:32:42,000 --> 00:32:45,840 Let me tell you about my background in the air conditioning industry. 799 00:32:49,760 --> 00:32:51,040 First to pitch... 800 00:32:51,040 --> 00:32:52,680 Calm and confident. 801 00:32:52,680 --> 00:32:54,200 ..Anisa. 802 00:32:52,680 --> 00:32:54,200 APPLAUSE 803 00:32:54,200 --> 00:32:56,240 I feel like in life, anyone can have a dream, 804 00:32:56,240 --> 00:32:59,080 but what you really need to do is work hard towards it. 805 00:32:59,080 --> 00:33:01,640 I feel right now, I'm so close. 806 00:33:01,640 --> 00:33:04,520 And it would mean the world to me to secure that investment. 807 00:33:07,800 --> 00:33:11,360 Good evening, ladies and gentlemen and pizza experts. 808 00:33:11,360 --> 00:33:13,920 Thank you all so much for coming tonight. 809 00:33:13,920 --> 00:33:16,880 My brand is Zaal Pizza. 810 00:33:16,880 --> 00:33:21,280 My family have been running an Indian restaurant in South London 811 00:33:21,280 --> 00:33:24,440 for the past 47 years. 812 00:33:24,440 --> 00:33:26,520 I guess you could say curry is in my blood. 813 00:33:26,520 --> 00:33:27,640 LAUGHTER 814 00:33:27,640 --> 00:33:30,560 But how about I let you try it? So let's bring out the pizzas. 815 00:33:32,000 --> 00:33:34,040 So, my current menu features items, 816 00:33:34,040 --> 00:33:38,360 for example, the chicken tikka masala pizza, butter chicken pizza, 817 00:33:38,360 --> 00:33:39,880 chilli paneer pizza. 818 00:33:39,880 --> 00:33:42,920 You think of any of the top curries, I put it on a pizza. 819 00:33:42,920 --> 00:33:46,360 Mm! Nice? Oh, blimey, yeah. 820 00:33:46,360 --> 00:33:48,640 And yesterday I actually developed a new pizza. 821 00:33:48,640 --> 00:33:52,280 It has a dhal-based dough and the chickpeas on top. 822 00:33:52,280 --> 00:33:57,080 It's very similar to chana chaat, which is a big Indian street food. 823 00:33:57,080 --> 00:33:58,480 This is very good. 824 00:34:00,280 --> 00:34:03,040 I like to think Zaal Pizza fixes an issue. 825 00:34:03,040 --> 00:34:04,640 When you're having a takeaway 826 00:34:04,640 --> 00:34:07,080 and you want a curry or you want a pizza, 827 00:34:07,080 --> 00:34:08,320 why not have both? 828 00:34:08,320 --> 00:34:10,719 Have a Zaal Pizza. 829 00:34:08,320 --> 00:34:10,719 LAUGHTER 830 00:34:10,719 --> 00:34:12,560 Have you ever wondered what could happen 831 00:34:12,560 --> 00:34:15,320 if your two favourite teams fused together? 832 00:34:15,320 --> 00:34:18,679 I mean, I'm Team Italian, so I'm happy to order a pizza. 833 00:34:18,679 --> 00:34:21,840 I'm more Team Indian, so I would rather get a curry. 834 00:34:21,840 --> 00:34:23,880 If only we could fuse the two together. 835 00:34:23,880 --> 00:34:26,199 Well, we can! Have you heard of Zaal Pizza? 836 00:34:26,199 --> 00:34:29,480 No! It's Indian-inspired pizza, delivered straight to you. 837 00:34:30,440 --> 00:34:33,120 So, right now, my business is a dark kitchen. 838 00:34:33,120 --> 00:34:37,120 What's great about dark kitchens is the scalability aspect. 839 00:34:37,120 --> 00:34:39,520 Mm-hm. There are low overhead costs, 840 00:34:39,520 --> 00:34:41,760 therefore more profit margins available. 841 00:34:41,760 --> 00:34:43,920 And in terms of numbers, 842 00:34:43,920 --> 00:34:45,920 with the quarter-million-pound investment, 843 00:34:45,920 --> 00:34:49,040 I want to have ten new dark kitchens in the next five years. 844 00:34:49,040 --> 00:34:52,280 And I want to be the pioneer of Indian-style pizzas. 845 00:34:52,280 --> 00:34:55,239 I now open the floor to any questions. Thank you. 846 00:34:55,239 --> 00:34:58,840 I'm Ahmed Awadallah, chief operating officer for Pizza Hut. 847 00:34:58,840 --> 00:35:02,480 Have you thought about how do you accelerate and scale your concept? 848 00:35:02,480 --> 00:35:04,520 Because my brand is still new, 849 00:35:04,520 --> 00:35:05,760 I think in this first stage, 850 00:35:05,760 --> 00:35:07,960 it's very important that I have the control, 851 00:35:07,960 --> 00:35:11,480 because that way when people try Zaal Pizza for the first time, 852 00:35:11,480 --> 00:35:15,440 I can guarantee them a good quality and I can control that level of it. 853 00:35:15,440 --> 00:35:17,400 I do want to franchise in the future, 854 00:35:17,400 --> 00:35:19,960 but I think what's most important for the brand now 855 00:35:19,960 --> 00:35:21,840 is to develop a good reputation 856 00:35:21,840 --> 00:35:24,760 and stand as a pioneer of Indian-style pizzas. 857 00:35:25,760 --> 00:35:29,040 Hi, Anisa, I'm Chef Romy, broadcaster. 858 00:35:29,040 --> 00:35:32,080 I know this is a very crowded market. 859 00:35:32,080 --> 00:35:35,320 How are you going to make sure you're creating more recipes 860 00:35:35,320 --> 00:35:37,480 that people come back to you? 861 00:35:37,480 --> 00:35:41,160 The reason why is Zaal Pizza can do well is because I'll be behind it. 862 00:35:41,160 --> 00:35:44,600 And I'm constantly thinking of new ideas and I know the consumer. 863 00:35:44,600 --> 00:35:45,840 They want different things. 864 00:35:45,840 --> 00:35:48,280 So we can have monthly specials, seasonal specials. 865 00:35:48,280 --> 00:35:50,480 We want to keep the consumers keep coming back 866 00:35:50,480 --> 00:35:53,080 and keeping having something different. 867 00:35:53,080 --> 00:35:55,600 Thank you so much. Thank you for all your questions 868 00:35:55,600 --> 00:35:58,840 and hopefully, you'll see Zaal Pizza very soon. Thank you. 869 00:35:58,840 --> 00:36:02,160 CHEERING AND APPLAUSE 870 00:36:03,800 --> 00:36:06,560 ALL SCREAM 871 00:36:08,160 --> 00:36:11,040 Oh, my God! Well done! 872 00:36:12,920 --> 00:36:14,280 For Lord Sugar... 873 00:36:14,280 --> 00:36:17,080 The model going forward is dark kitchens. 874 00:36:17,080 --> 00:36:18,520 ..expert feedback. 875 00:36:18,520 --> 00:36:22,120 My worry is how you get people to come to it. 876 00:36:22,120 --> 00:36:25,240 Is it the Deliveroos or the Uber Eats or what? 877 00:36:25,240 --> 00:36:27,840 Dark kitchens are a very hard place to build a brand. 878 00:36:27,840 --> 00:36:30,360 Like, she's trying to create something that's really unique, 879 00:36:30,360 --> 00:36:33,760 which is a massive, massive plus in a crowded market, 880 00:36:33,760 --> 00:36:35,280 but she's got to sell that brand. 881 00:36:35,280 --> 00:36:36,840 She's got to sell that idea to people 882 00:36:36,840 --> 00:36:39,720 and that is hard to do through a third-party app. 883 00:36:39,720 --> 00:36:42,280 I think it's a great concept, but I'm not sure it's all that unique. 884 00:36:42,280 --> 00:36:43,720 I think it's been done before 885 00:36:43,720 --> 00:36:45,920 and big brands have actually taken that mainstream already. 886 00:36:45,920 --> 00:36:47,400 You think it's been done before? 887 00:36:47,400 --> 00:36:50,680 I think it has. Papa John's has just released their tandoori range. 888 00:36:50,680 --> 00:36:54,640 So... You sure? You sure you haven't pinched it from Anisa? 889 00:36:54,640 --> 00:36:55,880 And how's it going? 890 00:36:55,880 --> 00:36:58,320 It's one of our highest-performing pizzas. There you go. 891 00:36:58,320 --> 00:37:00,880 So there's clearly a demand for it. 892 00:37:01,920 --> 00:37:04,400 MUSIC: Daddy Cool by Boney M 893 00:37:04,400 --> 00:37:08,200 Next to take the stage...Dean. 894 00:37:11,400 --> 00:37:12,600 # Daddy 895 00:37:12,600 --> 00:37:13,920 APPLAUSE 896 00:37:12,600 --> 00:37:13,920 # Daddy Cool 897 00:37:15,040 --> 00:37:16,560 # Daddy 898 00:37:16,560 --> 00:37:18,280 # Daddy Cool 899 00:37:18,280 --> 00:37:20,080 Ah! # Daddy 900 00:37:20,080 --> 00:37:21,480 # Daddy Cool... # 901 00:37:23,040 --> 00:37:26,840 Thank you all for coming and welcome to my presentation. 902 00:37:28,000 --> 00:37:29,880 I hope you all liked the song that I chose. 903 00:37:29,880 --> 00:37:31,280 LAUGHTER 904 00:37:31,280 --> 00:37:33,320 I personally can relate to it, 905 00:37:33,320 --> 00:37:34,840 because I am Daddy Cool. 906 00:37:34,840 --> 00:37:36,360 LAUGHTER 907 00:37:36,360 --> 00:37:39,160 I'm a proud dad of two beautiful children 908 00:37:39,160 --> 00:37:42,040 and they are the reason that I am here today. 909 00:37:43,000 --> 00:37:45,120 I started off 15 years ago. 910 00:37:45,120 --> 00:37:49,800 I was an apprentice getting sent to the shops for a glass hammer 911 00:37:49,800 --> 00:37:52,040 and a left-handed screwdriver. 912 00:37:49,800 --> 00:37:52,040 LAUGHTER 913 00:37:52,040 --> 00:37:54,240 I learned as much as I could, 914 00:37:54,240 --> 00:37:56,680 because I always knew, one day, 915 00:37:56,680 --> 00:37:59,360 I am going to have my own air conditioning company. 916 00:37:59,360 --> 00:38:00,800 We went with the name Domesticool 917 00:38:00,800 --> 00:38:03,600 because we want to make it as clear as possible 918 00:38:03,600 --> 00:38:06,120 exactly what audience we are appealing to. 919 00:38:06,120 --> 00:38:08,440 We want homeowners to know 920 00:38:08,440 --> 00:38:11,880 how easy and quick they can have an air conditioning unit 921 00:38:11,880 --> 00:38:13,200 installed inside their home, 922 00:38:13,200 --> 00:38:16,600 because I understand that when customers want air conditioning, 923 00:38:16,600 --> 00:38:18,440 they want it there and then. 924 00:38:18,440 --> 00:38:20,000 Hi, is that Domesticool? 925 00:38:20,000 --> 00:38:21,440 I need a quote. 926 00:38:21,440 --> 00:38:22,960 KNOCK ON DOOR 927 00:38:21,440 --> 00:38:22,960 Come in! 928 00:38:22,960 --> 00:38:25,320 Cor, it's roasting in here. 929 00:38:22,960 --> 00:38:25,320 LAUGHTER 930 00:38:25,320 --> 00:38:28,720 You need cooling throughout your home. Let me fix that for you. 931 00:38:28,720 --> 00:38:29,960 Whether you're hot or cold, 932 00:38:29,960 --> 00:38:31,520 get Domesticool on the phone 933 00:38:31,520 --> 00:38:33,280 and turn your house into a home. 934 00:38:33,280 --> 00:38:34,640 # Do-mes-ti-cool. # 935 00:38:35,760 --> 00:38:38,440 At the moment, I'm currently working from home 936 00:38:38,440 --> 00:38:40,360 and... 937 00:38:40,360 --> 00:38:42,680 ..it's not really suitable, if I'm being honest. 938 00:38:42,680 --> 00:38:44,880 My wife hates it when I get a bulk order 939 00:38:44,880 --> 00:38:46,880 of air conditioning units delivered 940 00:38:46,880 --> 00:38:49,560 and she's got to drag them through the corridor. 941 00:38:51,160 --> 00:38:55,680 So we've created a virtual showroom. 942 00:38:55,680 --> 00:38:59,160 If we was to go through that, you'd be meeted by me. 943 00:38:59,160 --> 00:39:01,240 LAUGHTER 944 00:38:59,160 --> 00:39:01,240 "Meeted." "Meeted." 945 00:39:01,240 --> 00:39:04,200 Here I am, waiting to answer any questions 946 00:39:04,200 --> 00:39:05,960 that you have about air conditioning. 947 00:39:08,160 --> 00:39:09,920 And if we turn around, 948 00:39:09,920 --> 00:39:13,520 this is our range of wall-mounted units. 949 00:39:13,520 --> 00:39:16,200 With the QR code, you can shine your phone on it 950 00:39:16,200 --> 00:39:20,200 and it literally puts the unit on the wall right there in the room, 951 00:39:20,200 --> 00:39:23,280 so you can see what it looks like at home. 952 00:39:23,280 --> 00:39:24,400 So, guys, 953 00:39:24,400 --> 00:39:28,080 Domesticool - it's the future. 954 00:39:28,080 --> 00:39:29,160 Thank you for listening. 955 00:39:29,160 --> 00:39:31,120 APPLAUSE 956 00:39:32,920 --> 00:39:33,960 Where's he going? 957 00:39:33,960 --> 00:39:36,160 Oi, oi, where are you going? 958 00:39:36,160 --> 00:39:38,200 He's got to do a Q & A. 959 00:39:38,200 --> 00:39:40,560 Hi, guys. 960 00:39:40,560 --> 00:39:42,400 LAUGHTER 961 00:39:42,400 --> 00:39:43,760 I'm back again. 962 00:39:45,320 --> 00:39:47,880 Um, I do believe I forgot the Q&A. 963 00:39:47,880 --> 00:39:49,920 LAUGHTER 964 00:39:51,120 --> 00:39:54,320 Mark Dyer from Daikin. Hello, Mark. Great presentation. 965 00:39:54,320 --> 00:39:56,800 Thank you. You talk about expanding your business. 966 00:39:56,800 --> 00:40:00,040 Yep. There's a general skills shortage in the industry. 967 00:40:00,040 --> 00:40:01,600 How will you recruit? 968 00:40:01,600 --> 00:40:03,320 So, at the moment, Mark, 969 00:40:03,320 --> 00:40:06,200 we run an apprentice-based sort of thing. 970 00:40:06,200 --> 00:40:07,800 I get the engineers in young. 971 00:40:07,800 --> 00:40:10,440 We train them, we teach them, we show them the ropes. 972 00:40:10,440 --> 00:40:12,520 I pride myself on my work 973 00:40:12,520 --> 00:40:15,600 and I feel like I am the best at what I do. 974 00:40:15,600 --> 00:40:16,840 And if I can teach them 975 00:40:16,840 --> 00:40:19,440 how to install air conditioning to my standards, 976 00:40:19,440 --> 00:40:20,480 that will go a long way. 977 00:40:21,880 --> 00:40:23,720 Dean, um, 978 00:40:23,720 --> 00:40:27,240 what I want is just my bedroom air conditioning. 979 00:40:27,240 --> 00:40:28,560 How much? 980 00:40:28,560 --> 00:40:31,320 For you, Lord Sugar, it'd be free. LAUGHTER 981 00:40:31,320 --> 00:40:33,600 APPLAUSE 982 00:40:37,360 --> 00:40:40,280 Well, then you won't be hired by me if you're giving things away. 983 00:40:40,280 --> 00:40:43,600 You're giving things away for nothing. 984 00:40:43,600 --> 00:40:45,480 So, guys, that's my presentation. 985 00:40:45,480 --> 00:40:47,080 Invest in air conditioning. 986 00:40:47,080 --> 00:40:49,600 APPLAUSE 987 00:40:52,080 --> 00:40:54,880 CHEERING 988 00:40:52,080 --> 00:40:54,880 Well done, man! 989 00:40:56,520 --> 00:40:58,680 You smashed it. Thank you, man. 990 00:40:58,680 --> 00:41:02,880 Well done! How was it? You smashed it. It was perfect. 991 00:41:04,880 --> 00:41:09,120 I think the issue is the scalability of this business. 992 00:41:09,120 --> 00:41:12,440 He thinks that he can double his business straight away 993 00:41:12,440 --> 00:41:14,760 because he's overloaded at the moment. 994 00:41:14,760 --> 00:41:16,960 When you go into a home in a domestic market, 995 00:41:16,960 --> 00:41:18,280 you're going to install one unit, 996 00:41:18,280 --> 00:41:19,480 maybe two or three, 997 00:41:19,480 --> 00:41:21,720 but it's not the repeat business that you would generate 998 00:41:21,720 --> 00:41:23,360 in the commercial sector. Yeah. 999 00:41:23,360 --> 00:41:27,360 I mean, I think that the market has a bit of potential 1000 00:41:27,360 --> 00:41:31,320 in the sense that we do occasionally have heatwaves. 1001 00:41:31,320 --> 00:41:33,720 Occasionally. Occasionally. Occasionally. 1002 00:41:33,720 --> 00:41:36,080 And when we do, people are, you know, 1003 00:41:36,080 --> 00:41:38,880 are finding it tough to sleep or whatever. 1004 00:41:38,880 --> 00:41:40,120 He's got a good product. 1005 00:41:40,120 --> 00:41:41,840 You know, right now, someone's hot. 1006 00:41:41,840 --> 00:41:44,000 Exactly as you said, they can't sleep. They want to whack it on. 1007 00:41:44,000 --> 00:41:46,360 They want it tomorrow. Yeah. So I think there's something there. 1008 00:41:48,480 --> 00:41:50,280 Pitches over... 1009 00:41:50,280 --> 00:41:53,040 I'm so happy I was able to represent my business, 1010 00:41:53,040 --> 00:41:54,280 show my passion 1011 00:41:54,280 --> 00:41:56,080 and I couldn't have asked for anything more. 1012 00:41:56,080 --> 00:41:58,400 I left it all out there on that stage. 1013 00:41:58,400 --> 00:42:00,360 So hopefully, I've done enough to impress Lord Sugar. 1014 00:42:01,480 --> 00:42:04,720 ..tonight, there's nothing more the candidates can do. 1015 00:42:06,080 --> 00:42:07,960 Tomorrow... 1016 00:42:07,960 --> 00:42:09,760 ..the final showdown. 1017 00:42:19,800 --> 00:42:21,440 You can go through to the boardroom now. 1018 00:42:39,760 --> 00:42:41,480 Well... 1019 00:42:41,480 --> 00:42:45,840 ..um, a spectacular evening last night. 1020 00:42:45,840 --> 00:42:48,320 Very well presented, I would say. 1021 00:42:48,320 --> 00:42:50,240 No, no criticisms there, 1022 00:42:50,240 --> 00:42:56,400 apart from, er, Dean walking up and down the stage. 1023 00:42:56,400 --> 00:42:58,600 I was getting giddy. 1024 00:42:56,400 --> 00:42:58,600 LAUGHTER 1025 00:42:58,600 --> 00:43:02,000 I thought I was watching... I thought I was at Wimbledon. 1026 00:43:02,000 --> 00:43:04,960 What was all that about? I was nervous. 1027 00:43:04,960 --> 00:43:07,040 Um, I've never done anything like that. 1028 00:43:07,040 --> 00:43:09,920 And I thought I'd just... Always a first time. Yeah. Anyway... 1029 00:43:09,920 --> 00:43:13,240 And can I say, Anisa, you looked fantastic. I loved your outfit. 1030 00:43:13,240 --> 00:43:15,840 Beautiful. I wanted to represent my Bangladeshi culture. 1031 00:43:15,840 --> 00:43:18,160 So I was happy I got the opportunity to wear a lehenga. 1032 00:43:18,160 --> 00:43:21,920 Yes. Now, we'll start with Dean. 1033 00:43:21,920 --> 00:43:24,360 Happy with your mob that came to assist you? 1034 00:43:24,360 --> 00:43:28,240 Yeah. I'm really proud of everyone. Good. Everyone put in 100%. 1035 00:43:28,240 --> 00:43:34,120 Good. So Mia and Nadia and Liam went off to make the TV advert. 1036 00:43:34,120 --> 00:43:36,040 Is that right? Yeah. Yeah. 1037 00:43:36,040 --> 00:43:38,360 To me, it started to sound and look 1038 00:43:38,360 --> 00:43:41,680 like a dodgy adult film, actually, initially. 1039 00:43:41,680 --> 00:43:44,040 Now, Liam, I watched the TV advert... 1040 00:43:45,760 --> 00:43:46,920 LAUGHTER 1041 00:43:46,920 --> 00:43:48,720 Here we go, here we go. 1042 00:43:48,720 --> 00:43:51,480 I suggest you do not try to do any acting. 1043 00:43:51,480 --> 00:43:54,680 Don't take up acting. No, don't take up acting. 1044 00:43:54,680 --> 00:43:58,920 OK. Um, so go on, tell me about the, uh, television advert. 1045 00:43:58,920 --> 00:44:01,080 Yeah. What happened was, in the brainstorm, 1046 00:44:01,080 --> 00:44:04,000 obviously Dean was saying that people didn't really know 1047 00:44:04,000 --> 00:44:06,480 that it does actually heat places up as well. 1048 00:44:06,480 --> 00:44:09,000 But obviously, once we heard the name and the tagline, 1049 00:44:09,000 --> 00:44:10,640 we thought that it would be better, obviously, 1050 00:44:10,640 --> 00:44:12,920 just to put it to the cooling. Yeah, obviously. 1051 00:44:12,920 --> 00:44:15,000 Thank God you did. Absolutely. 1052 00:44:15,000 --> 00:44:17,320 Um, now, Dean, 1053 00:44:17,320 --> 00:44:20,760 the name Domesticool and then the tagline, 1054 00:44:20,760 --> 00:44:22,000 just remind me what it was. 1055 00:44:22,000 --> 00:44:24,960 So the tagline was, "Instant cooling throughout your home." 1056 00:44:24,960 --> 00:44:27,120 "We're not silly about making you chilly." 1057 00:44:27,120 --> 00:44:29,240 LAUGHTER 1058 00:44:27,120 --> 00:44:29,240 That's a good one. 1059 00:44:29,240 --> 00:44:32,480 Um, OK, Anisa. Yes, Lord Sugar? 1060 00:44:32,480 --> 00:44:35,000 A simple question because you're in the pizza business - 1061 00:44:35,000 --> 00:44:36,400 did your team deliver? 1062 00:44:36,400 --> 00:44:38,040 Yes. 1063 00:44:36,400 --> 00:44:38,040 LAUGHTER 1064 00:44:38,040 --> 00:44:40,240 Yeah? I think they all did a good job 1065 00:44:40,240 --> 00:44:41,960 and I was really happy with them. 1066 00:44:41,960 --> 00:44:43,880 The name Zaal Pizza. Mm-hmm. 1067 00:44:43,880 --> 00:44:47,520 Tell me. So I wanted to put a bit of my culture in the name 1068 00:44:47,520 --> 00:44:50,000 and I wanted to create a brand that people would remember. 1069 00:44:50,000 --> 00:44:51,960 And it describes what the pizzas are about. 1070 00:44:51,960 --> 00:44:57,360 Now, you decided to make a new vegetarian pizza. 1071 00:44:57,360 --> 00:44:59,320 Is that right? Yeah. You tasted that one. 1072 00:44:59,320 --> 00:45:02,600 I did, yeah. I got the chicken one, which was fantastic. 1073 00:45:02,600 --> 00:45:05,960 Yeah. Me too. It was gorgeous. Yeah. I took two slices, actually. 1074 00:45:05,960 --> 00:45:07,560 LAUGHTER 1075 00:45:07,560 --> 00:45:09,120 And half of mine. 1076 00:45:10,360 --> 00:45:12,200 Yeah, so that's my number one pizza at the moment. 1077 00:45:12,200 --> 00:45:15,040 I'm very proud of it. And I knew it would be a big hit, that one. 1078 00:45:15,040 --> 00:45:19,640 So Amber-Rose, Melica and Frederick, 1079 00:45:19,640 --> 00:45:22,520 you were sent off to do the TV advert, right? 1080 00:45:22,520 --> 00:45:25,240 Yeah. I suggested we went to the football ground, 1081 00:45:25,240 --> 00:45:27,640 given the fact that two things are fusing together 1082 00:45:27,640 --> 00:45:29,280 and just imagining what would happen 1083 00:45:29,280 --> 00:45:31,480 if your two favourite teams fused together. 1084 00:45:31,480 --> 00:45:34,440 I mean, there was an advantage that, um, you know, 1085 00:45:34,440 --> 00:45:35,480 Liam wasn't in it. 1086 00:45:35,480 --> 00:45:37,720 LAUGHTER 1087 00:45:39,280 --> 00:45:44,520 Um, yeah. So, um, the colleagues of the two finalists. 1088 00:45:44,520 --> 00:45:47,280 What do you feel about Dean, for example? 1089 00:45:47,280 --> 00:45:49,440 I think Dean is a fantastic bloke. 1090 00:45:49,440 --> 00:45:51,120 What you see is what you get with Dean. 1091 00:45:51,120 --> 00:45:52,920 Um, he wears his heart on his sleeve. 1092 00:45:52,920 --> 00:45:55,960 He give it 100% the whole way throughout the process. 1093 00:45:55,960 --> 00:45:58,000 It's not smoke and mirrors with Dean. 1094 00:45:58,000 --> 00:46:00,280 He's just, he's a top bloke. 1095 00:46:00,280 --> 00:46:02,240 I've loved every task working with you, mate. 1096 00:46:02,240 --> 00:46:04,400 Aw, thank you, man. All these words mean so much to me. 1097 00:46:04,400 --> 00:46:07,000 I'm going to ask you people the same about Anisa. 1098 00:46:07,000 --> 00:46:09,080 I think Anisa has been the standout candidate, 1099 00:46:09,080 --> 00:46:10,120 in my opinion. 1100 00:46:10,120 --> 00:46:12,720 You said you're looking for someone with an entrepreneurial spirit. 1101 00:46:12,720 --> 00:46:15,640 I think Anisa has demonstrated that week in and week out. 1102 00:46:15,640 --> 00:46:17,800 Well, she put herself forward every bloody time. 1103 00:46:17,800 --> 00:46:19,200 LAUGHTER 1104 00:46:19,200 --> 00:46:22,520 Exactly. I have been with Anisa from the beginning. 1105 00:46:22,520 --> 00:46:24,800 From day one. We've worked together a lot 1106 00:46:24,800 --> 00:46:27,800 and honestly, she has just stood out every single week. 1107 00:46:27,800 --> 00:46:30,120 She's been incredible. Right. 1108 00:46:30,120 --> 00:46:33,560 I want to thank you very much indeed, old candidates. 1109 00:46:33,560 --> 00:46:36,880 Er, not old candidates, but ex-candidates, 1110 00:46:36,880 --> 00:46:40,440 for coming along and helping in this process. 1111 00:46:40,440 --> 00:46:41,840 So if you don't mind, 1112 00:46:41,840 --> 00:46:44,720 I'll ask you to leave now. 1113 00:46:44,720 --> 00:46:45,960 So thank you very much. 1114 00:46:45,960 --> 00:46:47,760 Thank you. Thanks. It's been an absolute pleasure. 1115 00:46:47,760 --> 00:46:49,640 Thank you. Thanks. Good luck, Anisa. 1116 00:46:49,640 --> 00:46:52,080 Good luck, Dean. Thank you. 1117 00:47:01,760 --> 00:47:05,680 So I've got spicy pizza versus air-con. 1118 00:47:05,680 --> 00:47:08,840 Chilli versus the chiller. Yeah? 1119 00:47:09,960 --> 00:47:13,960 No disrespect to you or indeed to you, 1120 00:47:13,960 --> 00:47:20,160 but profits of £20,000 or £30,000 a year is of no interest to me. 1121 00:47:20,160 --> 00:47:23,560 I'm looking for big business. Right? I understand. 1122 00:47:23,560 --> 00:47:25,680 So, Anisa, 1123 00:47:25,680 --> 00:47:28,400 if...you are the winner, 1124 00:47:28,400 --> 00:47:30,720 tell me how you're going to go forward. 1125 00:47:30,720 --> 00:47:33,480 So what I'm very proud about is my product. 1126 00:47:33,480 --> 00:47:36,560 I believe my pizzas taste great and I'm very confident with that. 1127 00:47:36,560 --> 00:47:38,960 I agree my numbers are not that big, 1128 00:47:38,960 --> 00:47:41,920 but with those numbers, I basically did it by myself 1129 00:47:41,920 --> 00:47:44,400 in terms of idea, conception, pizza. Yeah. 1130 00:47:44,400 --> 00:47:46,400 With your investment, with your advice, 1131 00:47:46,400 --> 00:47:48,360 I know I can make it into a big thing. 1132 00:47:48,360 --> 00:47:52,200 So how important are people like Deliveroo and Uber Eats 1133 00:47:52,200 --> 00:47:53,560 and all that to you? 1134 00:47:53,560 --> 00:47:55,240 They're crucial to the business. 1135 00:47:55,240 --> 00:47:58,240 As a dark kitchen, you do rely on the delivery services. 1136 00:47:58,240 --> 00:48:01,920 What I've done in the last few years is hone my operations. 1137 00:48:01,920 --> 00:48:05,640 So my average review number on Uber Eats is 4.7. 1138 00:48:05,640 --> 00:48:08,480 On Just Eat, it's 4.8, on Deliveroo... 1139 00:48:08,480 --> 00:48:09,560 That's really high. 1140 00:48:09,560 --> 00:48:12,040 Yeah. So I've been consistently good. 1141 00:48:12,040 --> 00:48:13,240 OK. 1142 00:48:13,240 --> 00:48:18,280 Um, Dean. Yes. Uh, you've already started making money. 1143 00:48:18,280 --> 00:48:19,640 Yep. Yep. 1144 00:48:19,640 --> 00:48:24,920 And your idea is that by doubling up the amount of vans you've got, 1145 00:48:24,920 --> 00:48:27,560 um, we're going to double our money. Is that right? 1146 00:48:27,560 --> 00:48:30,160 Yeah. Pretty much. So that's the next step for me. 1147 00:48:30,160 --> 00:48:32,920 If I buy a couple of vans and got more engineers, 1148 00:48:32,920 --> 00:48:35,280 I can deal with the workload that I've got at the moment. 1149 00:48:35,280 --> 00:48:36,640 I've been a supervisor 1150 00:48:36,640 --> 00:48:40,080 for one of the biggest air conditioning companies in the UK 1151 00:48:40,080 --> 00:48:41,800 and I've seen the operation. 1152 00:48:41,800 --> 00:48:44,600 I know how it works. I had 24 blokes underneath me. 1153 00:48:44,600 --> 00:48:45,760 If I can get to that stage, 1154 00:48:45,760 --> 00:48:49,200 I can run it a lot more smoother and better than what they've done. 1155 00:48:49,200 --> 00:48:51,280 And I know it's possible. Yeah. 1156 00:48:51,280 --> 00:48:55,520 So you're going to continue with the residential... 1157 00:48:55,520 --> 00:48:57,240 That's right. ..market. Yeah. 1158 00:48:57,240 --> 00:49:00,200 Not try to address offices and things like that? 1159 00:49:00,200 --> 00:49:02,840 Yeah, so at the moment, 90% of my work is domestic. 1160 00:49:02,840 --> 00:49:04,480 I just prefer the domestic market, 1161 00:49:04,480 --> 00:49:05,960 because that's where I think the gap is. 1162 00:49:05,960 --> 00:49:07,360 Mm. 1163 00:49:07,360 --> 00:49:10,680 Right. Well, I've got a dilemma, really, 1164 00:49:10,680 --> 00:49:12,720 because you're both very credible. 1165 00:49:12,720 --> 00:49:14,960 Both very, very credible. 1166 00:49:14,960 --> 00:49:18,480 I'm going to ask you to step outside 1167 00:49:18,480 --> 00:49:23,080 and I'm going to have a final chat with Baroness Brady and Tim. 1168 00:49:23,080 --> 00:49:24,120 Thank you. Thank you, Lord Sugar. 1169 00:49:30,640 --> 00:49:35,200 Well, a very, very difficult situation I find myself in, 1170 00:49:35,200 --> 00:49:38,720 because they're two great candidates. Right? 1171 00:49:38,720 --> 00:49:40,240 So, what do you think? 1172 00:49:40,240 --> 00:49:43,360 I like Dean. I think the issue for him is, 1173 00:49:43,360 --> 00:49:45,880 he doesn't know how to scale up. 1174 00:49:45,880 --> 00:49:47,360 Mm. This is where he needs you. 1175 00:49:47,360 --> 00:49:49,120 He's lacking that bit of confidence 1176 00:49:49,120 --> 00:49:52,440 that the decisions he's making are the right decisions. Mm. 1177 00:49:52,440 --> 00:49:55,280 And I think you'll give him that push that he needs. 1178 00:49:55,280 --> 00:49:58,720 Yeah. I mean, his business has got great potential. 1179 00:49:59,680 --> 00:50:03,160 So, Anisa. Listen, Anisa is a wonderful candidate. 1180 00:50:03,160 --> 00:50:05,920 She is bright, really articulate 1181 00:50:05,920 --> 00:50:08,600 and really clear about what she wants to create. 1182 00:50:08,600 --> 00:50:12,080 The challenge is always going to be, is it big enough for you? 1183 00:50:12,080 --> 00:50:14,680 I think the difference between the two candidates is this - 1184 00:50:14,680 --> 00:50:15,920 Dean's got a business. 1185 00:50:15,920 --> 00:50:19,640 You're investing in that business and helping him scale it up. 1186 00:50:19,640 --> 00:50:22,560 Anisa. Yes, she has a business. It's tiny. 1187 00:50:22,560 --> 00:50:25,240 But you're really investing in her. Yeah. 1188 00:50:26,560 --> 00:50:28,680 PHONE RINGS 1189 00:50:28,680 --> 00:50:31,600 Could you send the two finalists in, please? 1190 00:50:41,560 --> 00:50:45,000 Well, um, I've got a very tough decision to make 1191 00:50:45,000 --> 00:50:48,840 as to which one of you is going to be my business partner. 1192 00:50:48,840 --> 00:50:54,200 Um, so, Anisa, whilst you say that your recipe is unique to you, 1193 00:50:54,200 --> 00:50:58,240 could be quite easy to copy, I think, though. 1194 00:50:58,240 --> 00:50:59,640 What makes it special is, 1195 00:50:59,640 --> 00:51:02,080 we're honed in to just Indian-style pizzas. 1196 00:51:02,080 --> 00:51:04,680 Yeah. For example, if I went to Pizza Hut or Domino's, 1197 00:51:04,680 --> 00:51:07,640 I wouldn't necessarily trust them in making authentic toppings. 1198 00:51:07,640 --> 00:51:10,960 With the money, I would be able to develop my current kitchen 1199 00:51:10,960 --> 00:51:12,360 to become a central hub 1200 00:51:12,360 --> 00:51:14,680 and then develop other dark kitchens around it. 1201 00:51:14,680 --> 00:51:17,320 It's a very cost-effective way of scaling 1202 00:51:17,320 --> 00:51:19,400 and getting my pizzas out there to more people. 1203 00:51:19,400 --> 00:51:22,240 So what is in the dark kitchen, then? 1204 00:51:22,240 --> 00:51:24,840 So with a dark kitchen, you only need one person there, 1205 00:51:24,840 --> 00:51:27,320 because the ingredients are all cooked beforehand 1206 00:51:27,320 --> 00:51:28,440 by professional chefs. 1207 00:51:28,440 --> 00:51:30,000 You only need someone to assemble it. 1208 00:51:30,000 --> 00:51:32,280 It's a lot cheaper than making a brick-and-mortar store, 1209 00:51:32,280 --> 00:51:33,960 because if you think of the space you need, 1210 00:51:33,960 --> 00:51:35,680 it's smaller than this desk. 1211 00:51:35,680 --> 00:51:40,360 So my investment could fund a couple of new dark kitchens, is that right? 1212 00:51:40,360 --> 00:51:41,880 Yes. Correct. What do you do next? 1213 00:51:41,880 --> 00:51:45,680 How do you fund the fourth one or the fifth one or the sixth one? 1214 00:51:45,680 --> 00:51:47,400 Because the profit margins are so high, 1215 00:51:47,400 --> 00:51:50,040 my goal is to have ten within five years. 1216 00:51:50,040 --> 00:51:51,800 And I think that's very reachable. 1217 00:51:51,800 --> 00:51:54,360 There are bigger brands who are doing it even quicker than that. 1218 00:51:54,360 --> 00:51:56,480 What's the profit potential 1219 00:51:56,480 --> 00:52:00,320 in five years' time with ten all-singing and all-dancing? 1220 00:52:00,320 --> 00:52:03,720 So we had around half a million pounds' profit with the ten. 1221 00:52:03,720 --> 00:52:06,480 Sounds good, but it's got to be done. 1222 00:52:06,480 --> 00:52:08,680 It's got to be achieved. 1223 00:52:08,680 --> 00:52:11,360 Now, Dean, according to your figures, 1224 00:52:11,360 --> 00:52:13,760 your next set of accounts is going to show half a million. Yeah. 1225 00:52:13,760 --> 00:52:15,200 Before we came into this process, 1226 00:52:15,200 --> 00:52:17,760 I had it done and it showed 11 months was 461. 1227 00:52:17,760 --> 00:52:20,600 Right. And your guesstimate of profit on that? 1228 00:52:20,600 --> 00:52:23,360 Is about 160. Right. OK. 1229 00:52:23,360 --> 00:52:25,400 What are you going to do from the get-go? 1230 00:52:25,400 --> 00:52:27,280 Day one. I've given you the money. 1231 00:52:27,280 --> 00:52:30,320 You're going to get a smaller warehouse of some kind? 1232 00:52:30,320 --> 00:52:32,840 So I'd get a base, even if it's just an office, a small office. 1233 00:52:32,840 --> 00:52:35,280 So that's going to cost a bit of money. Yeah? 1234 00:52:35,280 --> 00:52:37,960 Yeah. And then next, two more vans? 1235 00:52:37,960 --> 00:52:41,480 Two more vans and two more engineers. 1236 00:52:41,480 --> 00:52:42,720 Two more apprentices. 1237 00:52:42,720 --> 00:52:44,440 Are you ever going to be in a position 1238 00:52:44,440 --> 00:52:48,120 where you are not personally driving a van around? 1239 00:52:48,120 --> 00:52:49,840 Yeah. So this is what the investment's for. 1240 00:52:49,840 --> 00:52:51,200 It's going to give me the opportunity 1241 00:52:51,200 --> 00:52:52,440 to come back off the tools 1242 00:52:52,440 --> 00:52:55,320 and literally go to the jobs, quote them 1243 00:52:55,320 --> 00:52:57,360 and just run the operation a lot more smoother. 1244 00:52:57,360 --> 00:53:01,400 Right. You're a bright lad. You've listened to Anisa. 1245 00:53:01,400 --> 00:53:03,240 In your opinion... Yeah. 1246 00:53:03,240 --> 00:53:06,840 ..why is your business a better proposition to me than hers? 1247 00:53:06,840 --> 00:53:09,800 Because mine's future-proof. We're getting hotter summers. 1248 00:53:09,800 --> 00:53:12,480 People are trying to save money on their bills. 1249 00:53:12,480 --> 00:53:15,640 It's the way the industry is going. It's getting busier and busier. 1250 00:53:15,640 --> 00:53:18,360 My business has grown organically from the start. 1251 00:53:18,360 --> 00:53:20,720 And you've seen what I can do with two people. 1252 00:53:20,720 --> 00:53:22,800 Can you imagine what I can do if I had 24 people? 1253 00:53:22,800 --> 00:53:26,520 So, Anisa, there's quite a bit of a mountain to climb for you 1254 00:53:26,520 --> 00:53:29,120 in the sense that he says, 1255 00:53:29,120 --> 00:53:31,680 "Give me two new vans and I'll get a couple of new blokes 1256 00:53:31,680 --> 00:53:34,080 "and then I'll double my turnover." Right? 1257 00:53:34,080 --> 00:53:35,880 That's what he says. Yeah. Yeah. 1258 00:53:35,880 --> 00:53:39,320 You say that, "I'm going to open a dark kitchen. 1259 00:53:39,320 --> 00:53:40,840 "It's not going to be as quick." 1260 00:53:40,840 --> 00:53:43,600 But, Lord Sugar, with your advice, with your guidance, 1261 00:53:43,600 --> 00:53:45,600 this has the opportunity to be big. 1262 00:53:45,600 --> 00:53:47,560 With my business, it is unique, special, 1263 00:53:47,560 --> 00:53:49,160 and it stands out in the market. 1264 00:53:49,160 --> 00:53:51,920 What's really making you special in the AC market? 1265 00:53:51,920 --> 00:53:53,520 Because I am the best. 1266 00:53:53,520 --> 00:53:55,640 We get a lot of work from Checkatrade, TrustATrader, 1267 00:53:55,640 --> 00:54:01,320 all them sites, and we've got a 9.96 rating out of 250 reviews. 1268 00:54:01,320 --> 00:54:03,720 It comes up the top rated in my area. 1269 00:54:03,720 --> 00:54:06,720 And I'm the top-rated pizza in my area. 1270 00:54:06,720 --> 00:54:09,080 I know, but this is what I'm trying to say. 1271 00:54:09,080 --> 00:54:12,000 I am the best at what I do. So am I. And I've proven it. 1272 00:54:12,000 --> 00:54:14,160 Like, it's there. I've also proved it. It's in black and white. 1273 00:54:14,160 --> 00:54:15,400 I've got awards for it. 1274 00:54:15,400 --> 00:54:17,000 I've also got awards for it. 1275 00:54:17,000 --> 00:54:18,880 LAUGHTER 1276 00:54:18,880 --> 00:54:21,320 We're both award-winners. This is the cream. This is the cream. 1277 00:54:21,320 --> 00:54:27,200 Anisa, give me your kind of final pitch to me 1278 00:54:27,200 --> 00:54:31,640 of why I should choose you as my business partner. 1279 00:54:31,640 --> 00:54:33,080 Lord Sugar, throughout this process, 1280 00:54:33,080 --> 00:54:34,880 I've proven myself as a strong leader. 1281 00:54:34,880 --> 00:54:36,920 I've consistently put my neck on the line. 1282 00:54:36,920 --> 00:54:38,640 I am an all-rounder candidate. 1283 00:54:38,640 --> 00:54:40,960 I'm very confident in my abilities in business, 1284 00:54:40,960 --> 00:54:42,960 and I'm very confident in my product. 1285 00:54:42,960 --> 00:54:44,880 I do genuinely believe Indian-style pizzas 1286 00:54:44,880 --> 00:54:46,480 is the future of the food business. 1287 00:54:46,480 --> 00:54:47,520 Through dark kitchens, 1288 00:54:47,520 --> 00:54:50,080 the costs are low and the profit margins are high. 1289 00:54:50,080 --> 00:54:51,680 The scalability is there 1290 00:54:51,680 --> 00:54:55,200 and I genuinely believe that this is going to be the next big thing. 1291 00:54:55,200 --> 00:54:58,560 Mm. Same question to you, Dean. 1292 00:54:58,560 --> 00:55:01,280 Why should you be my business partner? 1293 00:55:01,280 --> 00:55:03,520 I know my industry like the back of my hand. 1294 00:55:03,520 --> 00:55:05,240 I've got a good reputation. 1295 00:55:05,240 --> 00:55:07,800 I've got customers waiting for us to install it 1296 00:55:07,800 --> 00:55:10,520 literally on a time they can get, um... 1297 00:55:12,480 --> 00:55:14,280 Yeah. See, this is another thing I'm not good at, 1298 00:55:14,280 --> 00:55:15,920 is things like this. Um... 1299 00:55:18,320 --> 00:55:20,560 Take your time. Take your time. 1300 00:55:20,560 --> 00:55:23,280 Yeah. Sorry. All right. 1301 00:55:24,720 --> 00:55:28,320 Um, so, yeah, I'm a very loyal and honest person. 1302 00:55:28,320 --> 00:55:30,000 What you see with me is what you get 1303 00:55:30,000 --> 00:55:32,920 and I'll just give it my all at everything. 1304 00:55:32,920 --> 00:55:33,960 With the investment, 1305 00:55:33,960 --> 00:55:37,040 I'll be able to take the next steps 1306 00:55:37,040 --> 00:55:39,280 when needed to get to where I want to be. 1307 00:55:39,280 --> 00:55:40,400 Right. Well, look... 1308 00:55:41,520 --> 00:55:43,840 ..this is the way I see it. Um... 1309 00:55:43,840 --> 00:55:45,560 Dean... 1310 00:55:45,560 --> 00:55:49,040 Yeah. Through the process, you've...you've been quite good. 1311 00:55:49,040 --> 00:55:51,240 There's been a few rocky moments 1312 00:55:51,240 --> 00:55:54,840 where you remained in it by the skin of your teeth. 1313 00:55:54,840 --> 00:55:56,160 But... 1314 00:55:56,160 --> 00:55:58,000 ..do I have the confidence 1315 00:55:58,000 --> 00:56:02,480 in the residential market buying more and more air conditioning 1316 00:56:02,480 --> 00:56:07,000 and laying out £1,500 to £2,000 and all that stuff? 1317 00:56:07,000 --> 00:56:09,040 That's the big, that is the big issue. 1318 00:56:09,040 --> 00:56:11,360 You know, it's a lot of money, 1319 00:56:11,360 --> 00:56:13,360 as opposed to food, 1320 00:56:13,360 --> 00:56:16,360 where everybody's got to eat. 1321 00:56:16,360 --> 00:56:23,160 And a £10, £12, £11 pizza is affordable by most people. 1322 00:56:23,160 --> 00:56:26,360 So that's where I am at the moment. 1323 00:56:26,360 --> 00:56:27,400 Um... 1324 00:56:28,560 --> 00:56:34,440 Anisa, you've always put yourself forward to be the leader. 1325 00:56:34,440 --> 00:56:37,440 Sometimes you've led successfully, other times you haven't. 1326 00:56:37,440 --> 00:56:42,600 Um...I'm only interested in big turnover. 1327 00:56:42,600 --> 00:56:43,880 Big profits. 1328 00:56:43,880 --> 00:56:47,680 I'm not interested in peanuts. 1329 00:56:47,680 --> 00:56:48,720 So... 1330 00:56:56,960 --> 00:56:59,520 ..giving it deep consideration... 1331 00:57:00,560 --> 00:57:02,040 ..I'm going to say that... 1332 00:57:09,880 --> 00:57:11,000 ..Dean, 1333 00:57:11,000 --> 00:57:12,720 you're going to be my business partner. 1334 00:57:13,880 --> 00:57:15,360 Thank you, Lord Sugar. 1335 00:57:15,360 --> 00:57:17,600 Honestly, you don't understand what this means to me. 1336 00:57:17,600 --> 00:57:19,080 And... Yeah. 1337 00:57:19,080 --> 00:57:20,200 Thank you, man. 1338 00:57:20,200 --> 00:57:21,360 Congratulations. 1339 00:57:21,360 --> 00:57:24,360 Congratulations, Dean. Well done, Dean. 1340 00:57:29,760 --> 00:57:30,920 Ah. 1341 00:57:30,920 --> 00:57:33,240 This is good. Carry on... 1342 00:57:30,920 --> 00:57:33,240 LAUGHTER 1343 00:57:34,440 --> 00:57:36,520 This is what we signed up for, you know. 1344 00:57:36,520 --> 00:57:38,080 This is what we've worked so hard for. 1345 00:57:38,080 --> 00:57:39,120 Yeah. 1346 00:57:40,240 --> 00:57:41,680 Thank you very much. 1347 00:57:41,680 --> 00:57:43,160 Well done. 1348 00:57:43,160 --> 00:57:44,840 Off you go. I'll see you soon. 1349 00:57:58,840 --> 00:58:01,040 I can't believe I've just won The Apprentice. 1350 00:58:01,040 --> 00:58:03,680 This is going to mean the world to me and my family. 1351 00:58:03,680 --> 00:58:05,720 My kids are going to be over the moon. 1352 00:58:05,720 --> 00:58:08,600 I'm sure they're going to be the most popular kids in school. 1353 00:58:08,600 --> 00:58:12,640 Um, yeah. I can't wait to tell them. Can't wait to get home to them. 1354 00:58:13,680 --> 00:58:17,120 18 candidates. One investment. 1355 00:58:18,120 --> 00:58:22,280 For now, Lord Sugar's search is over. 170868

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