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[Deckman] I'm from the South.
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And so if it's not smoked,
then it's not worthy, right?
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Wood-fired cooking is so primal.
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It's so, like, how it all started 10,000
or however many thousands of years ago.
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And now it's trending,
which I think is funny that
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the original way ancient man
cooked is now trending.
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I mean, how can that possibly be?
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It makes everything taste better.
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It's sort of the ultimate
connection to nature.
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[gentle music playing]
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Using nature to cook nature.
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I've lived and worked all over the world.
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In 2012, we opened Deckman's
En El Mogor in Valle de Guadalupe
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on the grounds of
an organic farm and vineyard
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with the goal to be as close
to a sustainable,
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zero-kilometer restaurant as possible.
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And I think I finally found my home.
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I came here because of
the incredible ingredients
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that come from both the Sea of Cortez
and the Pacific Ocean.
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We have beautiful produce,
cheeses, meats, olive oils,
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all within mere miles from the restaurant.
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For me, it really is a chef's paradise.
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After I became a Mexican citizen,
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it was important for me
to travel the country
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and meet like-minded chefs,
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ranchers, producers, fishermen, artisans,
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who shared my commitment to responsible
and sustainable farming and fishing.
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Join me as we explore and deep dive
into the magical landscape of Mexico
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and discover its rich, culinary tapestry.
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[upbeat music playing]
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[Deckman] The Baja Peninsula's stunning
and diverse landscape of deserts,
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mountains, and coastlines is one of
the longest peninsulas in the world,
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extending over 1,000 kilometers.
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And in my opinion, it's one of
the most spectacular places on the planet.
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The Sea of Cortez
on the east coast of the peninsula
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is known for its biodiversity
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and has been called
the Aquarium of the World
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for its vast variety of marine life.
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It has even been designated
as a UNESCO world heritage site
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due to its ecological importance
in distinctive marine ecosystems.
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The sea supports a wide range
of amazing species and seafood.
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The Pacific Ocean
on the west coast of the peninsula
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also has nutrient-rich waters.
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Here, the ocean has
a consistent tide flow,
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which produces a bounty
of outstanding seafood.
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The northern part of the peninsula
is Baja California.
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And this region has played a pivotal role
in Mexico's food and wine revolution
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that began back in the early 2000's.
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Up until 20 years ago,
there weren't any fine dining restaurants
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held by Mexican chefs
serving Mexican cuisine in Mexico.
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If you went to a fine dining restaurant
in Mexico City, for example,
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the chef would be French,
serving French food and French wine.
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But that began to change when,
in the late 1990's,
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aspiring chefs left the country
to attend culinary school or stage
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at well-known restaurants
throughout the world.
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With new sophisticated palates, knowledge,
and sharpened culinary techniques,
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they returned to Mexico
and opened their own restaurants.
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With a focus on using Mexican ingredients,
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they began to innovate, elevate,
and redefine Mexican cuisine.
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Here in Baja California,
two chefs spearheaded
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the movement to redefine Mexican cuisine
in the early 2000's.
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Benito Molina opened Manzanilla
in Ensenada...
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and Jair Tellez opened Laja
in Valle de Guadalupe,
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both offering fine-dining experiences
with local ingredients.
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[rock music playing]
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My friend Pablo Ferrer was instrumental
in this new culinary movement.
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As a young oceanographer,
he saw Baja ingredients being exported,
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and not even being available
to local chefs.
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He created the marketplace
and the logistics
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to get these incredible ingredients
to local chefs.
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Today, his company, Sargazo,
is one of the premier
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and well-respected
wholesale distribution companies
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in Baja and Mexico.
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It's you, man. You--
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When people ask me
what really caused the catalyst,
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what allowed Mexico to go from...
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sort of seen as almost
a celebration of peasant food--
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I don't know if that's the right word,
but really, really traditional food.
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--uh, in sort of the high-end...
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The ability of a really
finer restaurant experience
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was all created
because he created a logistic
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to get high-end ingredients
to these chefs.
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And there really wasn't--
Other than imported things,
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that didn't exist
on a national level in Mexico.
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Because at that time,
you know, all over Mexico,
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if you wanted, uh,
to have good ingredients...
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[Deckman]
They came from someplace else.
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-...in a restaurant...
-Yeah.
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...they would bring them from abroad.
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So it's, like, ironic that
we had these amazing ingredients
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going to other countries.
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And if you wanted something good,
you would have to bring it--
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Back then, it was really the story
with any ingredient in Mexico.
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You had some of the best
agriculture products in the world
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all being exported.
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And what was left here... We didn't have--
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There weren't very many options.
And I think that's changing.
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I think there's way more
focus today in Mexico
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about, uh, celebrating local producers,
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understanding what is grown around you,
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uh, and really, the producers
understanding that:
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"Hey, there is a marketplace in Mexico
for those ingredients."
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So, yeah, I would say that
I was at the right place
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at the right time,
surrounded by the right people.
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And you know, at that time,
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no hotel would dare
to hire a Mexican chef.
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-Yeah.
-Uh...
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I mean, many different cooks,
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but the head chef would be French, uh...
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-[Deckman] Italian, Spanish, German.
-...European, from anywhere,
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and sometimes a couple of Americans.
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But it was mostly, uh, European chefs.
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And I mean, it's been changing so much.
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Even Mexican food
was not appreciated. I mean...
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It really also changed the country,
and in the sense
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that when the chefs started
being recognized,
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the Mexican chefs started being
recognized as Mexican chefs
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and your restaurant starts being noticed
and it's not from France,
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and it's not from, you know,
a European or American establishment,
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You know, makes you proud.
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And so I think, for Mexico
and for all the, you know,
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from all the way
from the back of the house
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to the front of the house,
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it just, it fills you with pride.
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-Cheers for that.
-Yes, cheers for that.
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-Cheers to the ingredients.
-Everything's delicious Drew.
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-Thank you.
-Thank you.
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[Deckman] Bruma and restaurant Fauna
are part of the new wave of development
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in Guadalupe Valley.
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Beautiful infrastructure offering
a highly polished hotel and gastronomy
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combined with well-made wines
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have set the tempo for
the future development of the area.
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Restaurant Fauna recently grabbed
the number five spot
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of Latin America's 50 best restaurants
by San Pellegrino,
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bringing well-deserved notoriety
to the restaurant and the Valley.
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It's one of the nice things about
being here in Baja California
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that you can really kind of do
sort of whatever you want.
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-Exactly.
-Right?
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But I mean, about no rules.
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Oh, yeah, for sure.
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Because, you know, living
in Michoacán, Oaxaca, or Yucatan,
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there's so much tradition
in so many years.
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We have a colleague
here in the Valley that likes to say,
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"We don't have the weight of
the pyramids on our shoulders."
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Yes.
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And so, you know, Baja food
or Baja cuisine has really become
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kind of anything made
with Baja ingredients.
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Baja is a really young state,
populated by mainly migrants
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-from different parts of the world.
-Exactly.
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So I think it's a combination
between some sort of, like,
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Mexican influence, Baja flavors,
with whatever background you have.
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Each family created
its own "version" of Baja cuisine,
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with the ingredients,
with the backgrounds,
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with whatever they enjoy eating.
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So still we have some food
that we don't share the same... No?
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-Same history.
-It has to do with that.
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Her Spanish background
or my German background
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uh, decided to do something...
something different.
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What brings us together,
I guess, is seafood,
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'cause we all have seafood
in our background
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whatever way you prepared it, you know.
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-I mean, erizo, and lobster, and cangrejo.
-Yes.
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And we always-- We all ate that
in a way, no? And certainly--
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-But that's going back to the ingredients.
-Yeah.
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A lot of people think,
of course, of seafood, no,
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fish tacos when you come here.
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And I think gradually,
gastronomy or food has taken over
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that agricultural part of the Valley.
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We have to remember that the sea
gives us this amazing seafood
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in which everyone, you know--
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We became a gastronomical region
in the country because of it.
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Let's not forget that, you know,
when you come to the Valle,
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have a great meal,
maybe enjoy a carajillo,
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but that's not why you're here, you know.
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-It all started with the wine.
-It all started with the wine.
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Let's remember where we came from,
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what we're doing, what makes this special,
and what created the whole thing.
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-I love wine because I love food.
-Yeah.
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They come together.
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You both grew up here,
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but then you both left
and went to see the world,
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learning your trade and your skills.
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As you travel and you come back home,
you're never the same person.
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It's not the same person that left
on the travel that comes back.
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How have your international experiences
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allowed you to be better ambassadors,
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better producers here in Baja California?
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The first time I left was to Denmark.
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Uh, Noma was the best restaurant
in the world. That was the first time.
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And I started looking to our cuisine, uh,
in a very different way.
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And it was until I until, of course,
until you see something else.
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For us, growing up here,
you have 500 different dishes,
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like, different textures,
different flavors, different...
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Until I left, I started realizing
how lucky we are,
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and how much...
Like, how much attention to food--
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We have, like, this huge spectrum
of ingredients, flavors, traditions,
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uh, and especially in a region
where we can do whatever we want.
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That was, for me, the biggest thing.
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[pensive music playing]
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[Ojeda] I mean, I spent
16 years in Bordeaux,
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so that was a long while.
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And coming back and living this in Mexico,
just opens up so many possibilities.
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So I think working abroad actually,
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and living abroad,
actually helped me realize
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that the biggest advantage
that we have is us.
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-I know it sounds cliché, but it's not.
-I don't think so. I agree with you.
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We're very, very lucky.
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We have great product from the mountain,
great product from the ocean.
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Uh, I mean, the vegetables are amazing.
We are very fortunate.
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I think sometimes you have
to leave what you have
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-to understand what you have.
-Yeah.
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Because, you know, you can't see
the forest because of the trees.
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And so when you step away,
and you can look back and see the forest,
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then you understand the abundance
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00:13:03,949 --> 00:13:06,577
and the offering that we have
here in Baja California
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and how just world class,
without a doubt, the ingredients are.
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You eat beautifully in the Valle,
and you drink amazing wine.
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Now, let's support that.
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-Salud.
-Salud.
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[Deckman] Ensenada is home
to some of the most progressive
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and innovative
aquaculture projects in the world.
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Aquaculture can get a bad rap sometimes,
223
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but in my opinion,
just as in traditional farming,
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there are good practices
and bad practices.
225
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When done correctly,
aquaculture produces a superior ingredient
226
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while at the same time,
promoting a sustainable future
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and helping conserve
the ocean's endemic populations.
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Although technically not aquaculture,
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Baja aquafarms also doing business
as Bluefiná, off the coast of Ensenada,
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is one of the local projects
helping to conserve biomass.
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00:14:13,727 --> 00:14:18,607
With a team of scientists, engineers,
divers, and aquaculture specialists,
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00:14:18,691 --> 00:14:21,402
the team has created
a more sustainable, ethical,
233
00:14:21,485 --> 00:14:23,988
and responsible fishery for bluefin tuna
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00:14:24,071 --> 00:14:27,575
that is setting best practices
for the bluefin ranching industry.
235
00:14:29,368 --> 00:14:32,788
Because of illegal, unregulated,
and unreported fishing,
236
00:14:32,871 --> 00:14:36,000
bluefin tuna populations
have been severely overfished.
237
00:14:36,500 --> 00:14:41,046
And Bluefiná invited me to see firsthand
how they are redefining this industry
238
00:14:41,130 --> 00:14:43,507
and proving that
it can be done responsibly.
239
00:14:43,591 --> 00:14:45,259
-Thanks, Benito.
-No, no.
240
00:14:45,342 --> 00:14:48,137
You know, I've been in the helicopters
for races and things like that,
241
00:14:48,220 --> 00:14:54,518
but over the ocean and seeing the farm
from the sky, it's really impressive.
242
00:14:54,602 --> 00:14:57,021
I mean, obviously, bluefin tuna gets...
243
00:14:58,897 --> 00:15:03,444
There's a lot of publicity,
there's a lot of, um, pressure,
244
00:15:03,527 --> 00:15:08,240
there's a lot of people
not doing bluefin tuna the right way.
245
00:15:08,324 --> 00:15:14,121
Not respecting the resource,
not acknowledging the market.
246
00:15:14,204 --> 00:15:17,708
And I've watched what you do,
247
00:15:18,459 --> 00:15:24,006
change into a company
that is very, very concerned...
248
00:15:24,089 --> 00:15:26,842
-Of course.
-...very socially active.
249
00:15:27,468 --> 00:15:34,266
And-- And-- And-- And really, is doing
what I see the most it possibly can
250
00:15:35,100 --> 00:15:39,855
to conserve the resource
and-- and still bring it to market.
251
00:15:39,938 --> 00:15:44,151
It has been the hardest part
to get into a concept that
252
00:15:44,234 --> 00:15:48,405
you have a resource
that is overexploited.
253
00:15:48,489 --> 00:15:52,159
We put a lot of effort,
not only this company,
254
00:15:52,242 --> 00:15:57,831
this country put a lot of effort
to set into a quota system.
255
00:15:57,915 --> 00:16:02,378
It's been ten years
that we start this concept
256
00:16:02,461 --> 00:16:05,923
to catch less and do more
with what we have.
257
00:16:06,006 --> 00:16:07,925
We're seeing more tuna.
We're seeing them come back.
258
00:16:08,008 --> 00:16:10,386
-Definitely.
-Nature's incredible in that sense, right?
259
00:16:10,469 --> 00:16:11,679
[Sarmiento] That's the main concept.
260
00:16:11,762 --> 00:16:13,430
[Deckman] Give nature a break,
and she recuperates.
261
00:16:13,514 --> 00:16:16,975
Which is a really cool thing,
is because they're assessing the stocks
262
00:16:17,059 --> 00:16:19,561
and they've realized that
if they only harvest so much
263
00:16:19,561 --> 00:16:23,482
that it's sustainable, and they're being
able to get more tuna in bigger sizes
264
00:16:23,565 --> 00:16:25,484
to capture, out on the ocean.
265
00:16:25,567 --> 00:16:28,904
And they're doing better and better
every year, which is really cool.
266
00:16:28,987 --> 00:16:31,115
So walk me a little bit
through the process
267
00:16:31,198 --> 00:16:36,370
from setting the seine net
to having a nigiri on your plate.
268
00:16:36,453 --> 00:16:38,497
So he catches them
with these big purse seines,
269
00:16:38,580 --> 00:16:40,999
and then he purses them,
and then he puts them into a net,
270
00:16:41,041 --> 00:16:43,585
just like the one that's right
behind us here, to be towed by a boat,
271
00:16:43,669 --> 00:16:46,505
like these boats that we have
behind us here, and they bring it in.
272
00:16:46,588 --> 00:16:48,549
They bring it in here to shore,
where they--
273
00:16:48,632 --> 00:16:51,093
So transfer from the sein net
to the corral at sea.
274
00:16:51,176 --> 00:16:53,846
-Yes.
-[Deckman] Then the corral is towed back?
275
00:16:53,929 --> 00:16:57,224
[Sarmiento] Once we transfer the fish,
we have to keep it alive.
276
00:16:57,307 --> 00:16:59,518
Count the fish, size the fish.
277
00:16:59,601 --> 00:17:02,020
So every fish that is harvested
from the ocean,
278
00:17:02,104 --> 00:17:05,441
when it gets here,
it already has a certificate.
279
00:17:05,524 --> 00:17:08,777
So you have divers
working the whole way in?
280
00:17:08,861 --> 00:17:10,154
-[Sarmiento] Whole way in.
-[Deckman] Okay.
281
00:17:10,237 --> 00:17:13,198
So now we've transferred
from the seine net to the corral.
282
00:17:13,282 --> 00:17:15,993
We've towed the corral back in.
283
00:17:16,076 --> 00:17:17,578
By the time it gets here,
they've been counted.
284
00:17:17,661 --> 00:17:21,206
Do you know how many is in the corral
and their approximate sizes?
285
00:17:21,290 --> 00:17:24,334
Approximate sizes, number of pieces,
and we start feeding.
286
00:17:24,418 --> 00:17:26,253
And that's one of the things
that we talked about,
287
00:17:26,336 --> 00:17:31,425
was that, over time, you've changed
the way you feed the fish.
288
00:17:31,508 --> 00:17:36,305
Yeah, we have learned
how to catch the fish, farm the fish.
289
00:17:37,181 --> 00:17:39,349
Feed the fish on the needs of the fish.
290
00:17:39,433 --> 00:17:42,895
[Schmidt] Get them to the right conditions
so that they're ready for market.
291
00:17:42,978 --> 00:17:44,605
So you don't really need to get them huge.
292
00:17:44,688 --> 00:17:48,275
You just need to get them right,
just a little condition.
293
00:17:48,358 --> 00:17:52,404
Getting that fish in perfect conditions
in the short amount of time...
294
00:17:52,488 --> 00:17:56,408
I mean, it's 90 seconds
from water to the ice slurry.
295
00:17:56,492 --> 00:17:59,745
Yes. Since we harvested here,
every fish has its tag.
296
00:17:59,828 --> 00:18:04,833
You can know where it was catch,
the year, the strainer that catch it,
297
00:18:04,875 --> 00:18:06,710
the tow boat that tow it.
298
00:18:06,794 --> 00:18:08,670
It's a whole traceability concept.
299
00:18:08,754 --> 00:18:12,925
How much of your product
is sold on futures?
300
00:18:13,926 --> 00:18:15,719
-None. No.
-None? Wow.
301
00:18:15,803 --> 00:18:17,679
-Really?
-No, no. It's not futures.
302
00:18:17,763 --> 00:18:20,265
This is based on the market needs.
303
00:18:20,349 --> 00:18:23,560
Every fishes harvested today
is already sold.
304
00:18:23,644 --> 00:18:27,356
We were talking about the way
it happens in the Mediterranean
305
00:18:27,439 --> 00:18:30,651
where they capture everything,
306
00:18:31,193 --> 00:18:34,780
they feed everything at the same time,
they harvest everything,
307
00:18:35,322 --> 00:18:39,660
and so there's huge amounts of fish
coming to market all at the same time,
308
00:18:39,743 --> 00:18:42,246
-and all that fish gets frozen.
-[Sarmiento] It is.
309
00:18:42,329 --> 00:18:44,456
There's no long-term employment.
310
00:18:44,540 --> 00:18:47,626
It's almost like migrant workers, right?
And these guys are full-time employees.
311
00:18:47,709 --> 00:18:50,587
They're-- They have
the Baja aquafarms tattoo.
312
00:18:50,671 --> 00:18:54,007
I mean, I see this as being
way more manageable.
313
00:18:54,091 --> 00:18:56,885
That's, uh...
That's controlling your market.
314
00:18:56,969 --> 00:19:00,681
That's [stammers] eliminating waste.
315
00:19:00,764 --> 00:19:03,976
Long-term farming
takes long term everything.
316
00:19:10,816 --> 00:19:14,153
[Deckman] Benito and I were inspired
to come to Baja California
317
00:19:14,236 --> 00:19:16,363
because of a visionary winemaker.
318
00:19:16,905 --> 00:19:20,033
Hugo D'Acosta was trained in Bordeaux.
319
00:19:20,117 --> 00:19:23,745
And when he returned to Mexico,
he saw the potential of the region
320
00:19:23,829 --> 00:19:27,541
producing quality wine
to complement the ingredients.
321
00:19:29,126 --> 00:19:32,421
So he sought out chefs
who wanted to source local
322
00:19:32,504 --> 00:19:35,090
and create a cuisine
that defined Baja California.
323
00:19:35,173 --> 00:19:36,341
[inaudible dialogue]
324
00:19:37,968 --> 00:19:42,472
You and I are both here
because of the same person.
325
00:19:44,141 --> 00:19:46,894
-You came ten years or more before me.
-That is right.
326
00:19:46,977 --> 00:19:48,770
Way more than ten years before me.
327
00:19:48,854 --> 00:19:51,690
-Hugo brought you to Santo Tomás.
-Yes.
328
00:19:51,773 --> 00:19:54,151
What would this be without him?
329
00:19:54,234 --> 00:19:56,945
I mean, he's the first guy that,
you know--
330
00:19:57,029 --> 00:19:59,615
I guess you could probably think
that maybe somebody else
331
00:19:59,698 --> 00:20:03,118
would have seen the situation
in Guadalupe Valley,
332
00:20:03,201 --> 00:20:06,788
where people were stopping growing grapes
because it cost them more to grow them
333
00:20:06,872 --> 00:20:12,586
because the few buyers there were had just
squeezed everything out of the farmers.
334
00:20:12,669 --> 00:20:14,338
And he was like,
"Well, you should make wine."
335
00:20:14,421 --> 00:20:17,424
Maybe somebody else would have done that,
but it wasn't somebody else.
336
00:20:17,507 --> 00:20:20,010
It was Hugo D'Acosta
that had the vision to go,
337
00:20:20,093 --> 00:20:22,888
"Hey, stop selling your fruit for pennies.
338
00:20:22,971 --> 00:20:25,223
I'll teach you how to make wine.
Let's make wine."
339
00:20:25,307 --> 00:20:27,851
And that's where it went, psst, right?
340
00:20:27,935 --> 00:20:32,814
He knew that he had to create
a culture of wine
341
00:20:32,898 --> 00:20:35,317
and teach people to make wine,
342
00:20:35,400 --> 00:20:37,527
teach people to drink wine,
343
00:20:37,611 --> 00:20:40,781
to make a bigger happening, you know.
344
00:20:40,864 --> 00:20:44,868
I think that takes a lot of caring,
a lot of passion,
345
00:20:44,952 --> 00:20:49,706
-a lot of understanding, a lot generosity.
-Generosity.
346
00:20:49,790 --> 00:20:51,166
I mean, I think--
347
00:20:51,250 --> 00:20:53,794
"Visión de campo,"
I say it a lot in Spanish.
348
00:20:53,877 --> 00:20:57,506
And for the wine industry in Mexico
to take off where it took,
349
00:20:57,589 --> 00:21:00,842
they needed food,
so they needed some cooks.
350
00:21:02,135 --> 00:21:03,887
And so that's how it happened.
351
00:21:03,971 --> 00:21:08,517
In Embotelladora Vieja, the first time,
the first reunion I had with him,
352
00:21:08,600 --> 00:21:10,811
he told me,
"I don't care if we make money.
353
00:21:10,894 --> 00:21:12,729
I just want to make
this restaurant famous."
354
00:21:12,813 --> 00:21:17,859
So I ordered a wheel
of Parmigiano Reggiano my first day.
355
00:21:18,318 --> 00:21:20,195
[all laughing]
356
00:21:21,905 --> 00:21:24,282
And quiche de Parmigiano Reggiano.
357
00:21:25,200 --> 00:21:27,786
"The Parmigiano Reggiano
is coming with me."
358
00:21:27,869 --> 00:21:28,745
[all laughing]
359
00:21:28,829 --> 00:21:33,208
But it was this understanding of, like,
how the only thing that matters
360
00:21:33,291 --> 00:21:36,294
is to make the experience more beautiful.
361
00:21:36,837 --> 00:21:38,422
So he was ahead of his time.
362
00:21:38,505 --> 00:21:40,549
-He is still ahead of his time.
-Absolutely.
363
00:21:40,632 --> 00:21:42,718
Ahead of his time and with a huge heart
364
00:21:42,801 --> 00:21:47,014
who shared all this knowledge
and let us shine.
365
00:21:47,097 --> 00:21:50,017
What he did is he created
all this beautiful wine industry
366
00:21:50,100 --> 00:21:52,769
where everybody was making
great artisanal wines,
367
00:21:52,853 --> 00:21:54,771
and that brought in all these great chefs.
368
00:21:54,855 --> 00:21:56,398
And in my case, in particular,
369
00:21:56,481 --> 00:22:00,068
you have all these people
coming in to try great wine
370
00:22:00,152 --> 00:22:02,487
that are made by small producers.
371
00:22:02,571 --> 00:22:06,074
And it opened the door for beer
and for other things
372
00:22:06,158 --> 00:22:10,454
that are made artisanally
much better than,
373
00:22:10,537 --> 00:22:12,414
you know, than the industrial stuff.
374
00:22:12,497 --> 00:22:16,168
So a lot of us are here because of him,
you know, because of Hugo.
375
00:22:16,668 --> 00:22:20,130
And it kind of all brought us all in,
and Ensenada has become a hub for that,
376
00:22:20,213 --> 00:22:22,215
as far as craft beer is concerned.
377
00:22:22,299 --> 00:22:26,094
In my case, uh, Baja,
in particular, Ensenada,
378
00:22:26,178 --> 00:22:28,889
is considered one of the top spots,
379
00:22:28,972 --> 00:22:30,932
and I think a lot of us are here
because of that.
380
00:22:31,016 --> 00:22:33,685
You know, because people are here,
and they like to try new things,
381
00:22:33,769 --> 00:22:36,563
and they like, they know,
they see that it is possible.
382
00:22:36,646 --> 00:22:40,025
And he is the one who made
that possible for all of us.
383
00:22:40,108 --> 00:22:43,236
He identified the existence
of the ingredient
384
00:22:44,279 --> 00:22:47,991
and invited the right people
to share those.
385
00:22:50,494 --> 00:22:53,663
And the two of you
were groundbreakers here,
386
00:22:53,747 --> 00:22:56,625
just innovators, you know.
387
00:22:56,708 --> 00:23:00,170
You, a couple years later,
Jair started with Laja.
388
00:23:00,670 --> 00:23:05,801
But, I mean,
that really started the recognition
389
00:23:05,884 --> 00:23:08,220
of the area, what you were doing.
390
00:23:08,303 --> 00:23:09,971
I mean, you have to understand that,
391
00:23:10,055 --> 00:23:12,682
I mean, Ensenada,
for people in Mexico City,
392
00:23:12,766 --> 00:23:14,935
22 years ago was the Wild West.
393
00:23:15,018 --> 00:23:22,275
It was someplace that people
didn't think of coming to do anything.
394
00:23:22,359 --> 00:23:23,777
It was just a town.
395
00:23:23,860 --> 00:23:26,696
I remember
I was so blown away, blown away.
396
00:23:26,780 --> 00:23:31,076
I mean, the ocean, I kind of expected
what I was going to see
397
00:23:31,159 --> 00:23:34,204
after being on the tuna boat
and coming here a couple of times.
398
00:23:34,287 --> 00:23:39,668
But what really blew my mind was when
I went to Maneadoro and I saw the farms.
399
00:23:39,751 --> 00:23:41,336
-[Deckman] Yeah.
-[Benito] I was like, "Oh, my God."
400
00:23:41,419 --> 00:23:45,632
Besides all this beauty in the ocean,
we have all this beauty in the land.
401
00:23:45,715 --> 00:23:49,177
So it was quite something
to see all this other beauty
402
00:23:49,261 --> 00:23:50,846
besides the ocean, which is there.
403
00:23:50,929 --> 00:23:54,558
I mean, like the olive oil,
the wine is another ingredient,
404
00:23:54,641 --> 00:23:57,310
and all the other tradition,
405
00:23:57,394 --> 00:23:59,646
like the cheese with Marcelo,
for example, too.
406
00:23:59,729 --> 00:24:02,149
I mean, there is a lot of projects
and a lot of people
407
00:24:02,232 --> 00:24:06,486
who are really interested or committed
to the products that they make,
408
00:24:06,570 --> 00:24:09,489
and they're proud of it,
and work on it really hard.
409
00:24:09,573 --> 00:24:13,535
For me, the defining element
of Baja cuisine is,
410
00:24:13,618 --> 00:24:16,621
it's not a cuisine
that's based on tradition.
411
00:24:17,122 --> 00:24:19,332
-It's based on ingredient.
-Mm-hm.
412
00:24:19,416 --> 00:24:24,713
And any ingredient made
with Baja ingredients
413
00:24:24,796 --> 00:24:26,965
is automatically Baja cuisine.
414
00:24:27,048 --> 00:24:29,342
That's exactly what I told
Anthony Bourdain.
415
00:24:29,426 --> 00:24:31,511
We have a clean slate here.
416
00:24:32,012 --> 00:24:36,600
And I mean,
we don't have all this tradition
417
00:24:36,683 --> 00:24:38,560
of, like, Oaxaca or Chiapas.
418
00:24:38,643 --> 00:24:42,189
This is a new place
with fantastic ingredients,
419
00:24:42,272 --> 00:24:47,110
with a wine region
that's being born, so it's...
420
00:24:47,194 --> 00:24:50,113
It was-- It was, I think,
one of the most important things,
421
00:24:50,197 --> 00:24:52,407
and also, the freedom that it gave us
422
00:24:52,949 --> 00:24:54,534
because you don't have to follow anything.
423
00:24:54,618 --> 00:24:57,287
-It was for us to do what we wanted.
-[Deckman] Right.
424
00:25:00,290 --> 00:25:02,375
[Deckman] One of the ingredients
that I've had on my menu
425
00:25:02,459 --> 00:25:04,878
since I opened is true striped bass
426
00:25:04,961 --> 00:25:07,214
or in Spanish, "lubina rayada."
427
00:25:07,297 --> 00:25:09,007
When we roast the whole sea bass,
428
00:25:09,090 --> 00:25:11,509
we actually debone it
and put it back together.
429
00:25:11,593 --> 00:25:15,180
We season it with San Felipe sea salt,
ground fennel seed,
430
00:25:15,263 --> 00:25:18,558
and also, fennel confit, with thyme,
431
00:25:18,642 --> 00:25:20,727
a little bit of olive oil
here from the Valley,
432
00:25:20,810 --> 00:25:24,481
and into the hot wood-fired oven
until the fish is done.
433
00:25:25,565 --> 00:25:27,442
We serve it with a sauce vierge,
434
00:25:27,525 --> 00:25:30,028
which is basically just
a cured tomato vinaigrette.
435
00:25:32,030 --> 00:25:35,158
I sourced the fish directly
from Pacifico Aquaculture,
436
00:25:35,242 --> 00:25:38,495
who grows the bass eight miles
off the coast of Ensenada
437
00:25:38,578 --> 00:25:39,829
on Todos Santos Island.
438
00:25:40,372 --> 00:25:43,333
This is part of
the Pacific Biosphere Reserve.
439
00:25:43,416 --> 00:25:47,254
This farm is the only sustainable
sea bass farm in the world.
440
00:25:48,755 --> 00:25:51,383
I've been to the farm
to see how the fish are cared for,
441
00:25:51,466 --> 00:25:53,677
and it's really an incredible experience.
442
00:25:55,178 --> 00:25:58,682
Now, what we're doing there
is selecting the strongest,
443
00:25:58,765 --> 00:26:01,226
the fastest growing,
growing from the start.
444
00:26:01,309 --> 00:26:05,397
Now, we're much more focused
on quality than just on quantity.
445
00:26:05,480 --> 00:26:07,274
They come in the market
as quick as possible.
446
00:26:07,357 --> 00:26:10,860
-Exactly.
-So, what is the total amount of time,
447
00:26:10,944 --> 00:26:14,114
from hatch to placement in the farm?
448
00:26:14,197 --> 00:26:15,573
How long are those fish here?
449
00:26:15,657 --> 00:26:17,742
It takes about 110 days.
450
00:26:17,826 --> 00:26:19,703
How big are the fingerlings when they...?
451
00:26:19,786 --> 00:26:21,997
Oof. They're about this size, yeah.
452
00:26:22,080 --> 00:26:26,167
But, you know, aquaculture
gets a really bad reputation.
453
00:26:26,251 --> 00:26:31,923
There have been some really
horrible examples of aquaculture,
454
00:26:32,007 --> 00:26:33,425
not to do aquaculture.
455
00:26:33,508 --> 00:26:36,886
But aquaculture,
in a closed cycle like yours,
456
00:26:36,970 --> 00:26:40,181
-it's not different than landfarming.
-Nope.
457
00:26:40,265 --> 00:26:42,851
[Deckman] And in the same sense,
there's good land farming,
458
00:26:42,934 --> 00:26:45,812
there's regenerative agriculture,
there's organic agriculture.
459
00:26:45,895 --> 00:26:47,314
There's a lot of different things.
460
00:26:47,397 --> 00:26:51,192
And there's really shitty
commercial agriculture
461
00:26:51,276 --> 00:26:54,279
that's just dumping chemicals
and monoculture.
462
00:26:54,362 --> 00:26:56,698
And the same as in aquaculture.
463
00:26:56,781 --> 00:27:00,201
-There's best practices and not so...
-Not so good practices. Yeah.
464
00:27:00,285 --> 00:27:02,120
And so I really, you know, it's--
465
00:27:02,203 --> 00:27:05,582
I've always enjoyed watching Pacifico
466
00:27:05,665 --> 00:27:10,795
develop and change and become
more and more, with each season,
467
00:27:10,879 --> 00:27:12,464
more dedicated to sustainability,
468
00:27:12,547 --> 00:27:15,050
-more dedicated to traceability...
-[Vincent] Mm-hm.
469
00:27:15,133 --> 00:27:19,304
...and really making it
a long term manageable project.
470
00:27:19,387 --> 00:27:22,724
And congratulations here.
I love your fish.
471
00:27:22,807 --> 00:27:28,063
Good. Again, I think big part of Pacifico
is sustainability, doing things right.
472
00:27:28,146 --> 00:27:32,150
Part of it, again, it's certifications
that actually tells people
473
00:27:32,233 --> 00:27:34,444
that we're doing the good thing, no?
474
00:27:34,527 --> 00:27:37,947
You need to be very mindful
of what's going on with the facts, no?
475
00:27:38,031 --> 00:27:39,491
Luckily, we have good people here.
476
00:27:39,574 --> 00:27:42,077
They're all graduates
from the local universities.
477
00:27:42,160 --> 00:27:45,705
The feedback that we get from techs
from day to day is super important
478
00:27:45,789 --> 00:27:47,540
We're four stars BAP-certified.
479
00:27:47,624 --> 00:27:51,086
That's hatchery, farm,
processing, and admin.
480
00:27:51,169 --> 00:27:52,504
They're certified.
481
00:27:52,587 --> 00:27:54,672
It's meaning you don't use hormones.
482
00:27:54,756 --> 00:27:57,342
You're doing--
You're giving the best quality feed.
483
00:27:57,425 --> 00:28:00,595
You're taking care of your people,
which is a big part, social,
484
00:28:00,678 --> 00:28:04,391
doing social part
on the community as well.
485
00:28:04,474 --> 00:28:06,351
Here, we're doing 100% RAS,
486
00:28:06,434 --> 00:28:09,521
so the actual water
that we discharge is small.
487
00:28:09,604 --> 00:28:13,441
The water quality that we discharge
is actually better than what we receive.
488
00:28:13,525 --> 00:28:16,277
-[chuckles]
-So it's a big, big thing.
489
00:28:16,361 --> 00:28:18,822
And at the end of the day,
we have a product that,
490
00:28:18,905 --> 00:28:22,409
compared, let's say, to fisheries,
that it's stable year-round.
491
00:28:22,492 --> 00:28:26,746
The quality is stable since we manage
the feed and everything around it.
492
00:28:26,830 --> 00:28:29,666
It's a really stable product.
Really good product, no?
493
00:28:29,749 --> 00:28:32,001
Well, thank you for your time, brother.
494
00:28:32,085 --> 00:28:34,003
-No problem. Whenever.
-Always a pleasure.
495
00:28:34,087 --> 00:28:36,089
[upbeat music playing]
496
00:28:40,093 --> 00:28:41,261
[seagulls calls]
497
00:28:45,974 --> 00:28:48,518
We hear every day about climate change.
498
00:28:48,601 --> 00:28:52,730
We hear every day about
all the horrible things
499
00:28:52,814 --> 00:28:55,108
that we have done to the earth.
500
00:28:55,191 --> 00:28:59,446
Efforts to recuperate something.
501
00:29:00,029 --> 00:29:01,698
Try to stop Armageddon.
502
00:29:01,781 --> 00:29:05,827
And I see a company like Baja Aqua-Farms
503
00:29:05,910 --> 00:29:13,084
that's going to extreme lengths
to conserve a resource.
504
00:29:14,127 --> 00:29:16,171
Still, a controversial resource.
505
00:29:16,254 --> 00:29:18,506
But you're doing so many things
506
00:29:18,590 --> 00:29:23,511
between traceability and responsibility
in social programs.
507
00:29:23,595 --> 00:29:28,099
How do we get other fisheries
508
00:29:28,933 --> 00:29:32,770
to treat the ocean
like you're treating the ocean?
509
00:29:33,480 --> 00:29:39,402
Just thinking about...
if the kind of traceability
510
00:29:39,486 --> 00:29:44,407
and conservation efforts
that you are applying to your capture,
511
00:29:44,491 --> 00:29:48,953
other fishermen
and other fisheries would use...
512
00:29:50,914 --> 00:29:52,665
how fast the ocean would rebound,
513
00:29:52,749 --> 00:29:58,171
and how much more it would just come back.
514
00:29:58,671 --> 00:30:00,507
I think the most important part
515
00:30:00,590 --> 00:30:04,469
is to understand that we owe
this respect to the ocean.
516
00:30:04,552 --> 00:30:08,223
Every one of us in this table,
we have a huge respect to the ocean,
517
00:30:08,306 --> 00:30:11,017
and the ocean has shaped our lives.
518
00:30:11,100 --> 00:30:15,438
So we have this contribution
of respect to pay back.
519
00:30:15,522 --> 00:30:21,486
And this respect is sustainability,
traceability, zero plastic,
520
00:30:21,569 --> 00:30:23,988
all of those things
that can make a change.
521
00:30:24,072 --> 00:30:28,451
I think it's a mistake
to just concentrate on the ocean.
522
00:30:28,535 --> 00:30:31,829
Yes, the ocean is very important
for everyone sitting here,
523
00:30:31,913 --> 00:30:34,707
but it's so interconnected with the land.
524
00:30:34,791 --> 00:30:39,837
And conservation and traceability
and chemicals and water conservation.
525
00:30:39,921 --> 00:30:44,592
And it's one equation.
526
00:30:44,676 --> 00:30:48,805
If you started with their social programs
and the way they treat their employees,
527
00:30:48,888 --> 00:30:52,100
most fishermen don't get paid very much.
528
00:30:52,183 --> 00:30:55,311
To feed your family,
you have to fish a lot.
529
00:30:55,395 --> 00:30:58,690
You've got to catch huge amounts of fish
530
00:30:58,773 --> 00:31:02,986
to get to a volume that,
"Hey, my kid can go to college.
531
00:31:03,069 --> 00:31:05,989
I can buy a car. I can build a house."
532
00:31:06,072 --> 00:31:09,784
I think if we started in fisheries
533
00:31:09,867 --> 00:31:13,788
from just being willing
to pay more for a fish...
534
00:31:14,914 --> 00:31:18,710
finding a way to eliminate
second, third, fourth, fifth buyers
535
00:31:18,793 --> 00:31:25,550
and get closer to the source
when we're buying, I don't know.
536
00:31:25,633 --> 00:31:27,176
I think that has a...
537
00:31:27,260 --> 00:31:30,388
I think it has a trickle-up effect
538
00:31:30,471 --> 00:31:34,183
and creating a better life
for a fisherman
539
00:31:34,267 --> 00:31:38,646
that would not require them
to just take everything out of the ocean.
540
00:31:38,730 --> 00:31:41,399
And I'm not just talking about Mexico.
I'm talking about worldwide.
541
00:31:42,233 --> 00:31:45,028
Well, I agree.
But it has to do with education.
542
00:31:45,111 --> 00:31:47,530
Showing them that there's a value
like what Pablo is doing,
543
00:31:47,614 --> 00:31:50,116
saying, "Hey, you know,
we will pay you more
544
00:31:50,199 --> 00:31:53,661
for a quality fish
that has been managed properly."
545
00:31:53,745 --> 00:31:55,663
You know, you don't just grab it
and throw it in the boat.
546
00:31:55,747 --> 00:31:58,249
You grab it, you ikejime it,
you put it on ice,
547
00:31:58,333 --> 00:32:00,376
and then, you know,
they'll pay you more for it.
548
00:32:00,460 --> 00:32:03,254
So we need to show them
that there is that market.
549
00:32:03,338 --> 00:32:06,257
As a consumer, we have to be willing
to pay more for that market
550
00:32:06,341 --> 00:32:09,802
and let our distributors or the people
who are getting us our fish know that
551
00:32:09,886 --> 00:32:12,722
so that they can communicate
with the fisheries.
552
00:32:12,805 --> 00:32:15,850
You know, go back to the really--
Vote with your fork.
553
00:32:15,933 --> 00:32:20,313
Move the market based on
what products they choose.
554
00:32:20,396 --> 00:32:23,399
As a restaurant owner,
I don't source things.
555
00:32:23,483 --> 00:32:28,279
First of all, there's nothing that I serve
that I don't know where it's from.
556
00:32:29,822 --> 00:32:33,034
[Deckman] One of my favorite
Baja ingredients is the oyster.
557
00:32:34,369 --> 00:32:39,040
The Pacific coast of Baja has
optimal growing conditions for oysters.
558
00:32:39,123 --> 00:32:42,669
Due to this, the oyster has become
one of the most indicative
559
00:32:42,752 --> 00:32:46,339
and representative ingredients
of the new Baja cuisine.
560
00:32:46,422 --> 00:32:48,800
When I first moved to Baja California,
561
00:32:48,883 --> 00:32:51,344
I was blown away by the quality.
562
00:32:51,427 --> 00:32:53,262
There's a couple
different species being grown.
563
00:32:53,346 --> 00:32:56,182
Almost all of them are Crassostrea gigas,
564
00:32:56,265 --> 00:32:58,101
which is the Pacific oyster.
565
00:32:58,184 --> 00:33:00,103
I want to show you guys three oysters
566
00:33:00,186 --> 00:33:03,523
that I've come to love
here in Baja California.
567
00:33:03,606 --> 00:33:06,067
So remember, when you look
at these oysters,
568
00:33:06,150 --> 00:33:08,444
we're talking about
exactly the same species.
569
00:33:08,528 --> 00:33:11,989
The difference in the oyster is the choice
that the farmer makes in his farm.
570
00:33:12,073 --> 00:33:15,743
You can tumble, you can do off bottom,
you can do them on the beach.
571
00:33:15,827 --> 00:33:19,414
Uh, each one of those
ends up with a different result
572
00:33:19,497 --> 00:33:21,332
in the quality of the oyster,
the taste of the oyster
573
00:33:21,416 --> 00:33:26,796
and the form of the oyster.
So this is the Icchati. It's semi-tumbled.
574
00:33:26,879 --> 00:33:30,216
So you get a nice, rounded shell,
decent commercial size.
575
00:33:31,050 --> 00:33:32,135
This is the Kumiai.
576
00:33:32,218 --> 00:33:34,303
Is a little more rough,
has a little more fluting.
577
00:33:34,303 --> 00:33:37,598
Is also semi-tumbled.
A little bit less than the Icchati.
578
00:33:38,141 --> 00:33:41,602
And then this is the Pai Pai,
which is a little oyster golf ball.
579
00:33:41,686 --> 00:33:46,274
Very similar to some of the luxury
tumbled oysters in the Pacific Northwest.
580
00:33:52,864 --> 00:33:55,324
So our sauce mignonette
really only has three ingredients:
581
00:33:55,408 --> 00:33:58,870
red wine vinegar, shallot
and crushed pink peppercorns.
582
00:33:58,953 --> 00:34:00,371
You can add anything you want.
583
00:34:00,455 --> 00:34:06,002
Oysters tend to be salty,
so the opposite of saltiness is acidity.
584
00:34:06,085 --> 00:34:11,257
So that's why typically white champagne
and crisp bright white wines
585
00:34:11,340 --> 00:34:12,675
go so well with oysters.
586
00:34:12,759 --> 00:34:14,761
Because you have the bright acidity
587
00:34:14,844 --> 00:34:17,764
that goes against
the salinity of the oyster.
588
00:34:17,847 --> 00:34:20,224
So we're gonna make a mignonette
with a little bit of vinegar.
589
00:34:20,308 --> 00:34:23,060
Trying to just play a little bit
with the saltiness of the oyster.
590
00:34:24,312 --> 00:34:25,772
A little bit of shallot...
591
00:34:29,150 --> 00:34:30,985
A little bit of brunoise, not much.
592
00:34:34,030 --> 00:34:35,865
And then we'll take
a little bit of the pirul.
593
00:34:35,948 --> 00:34:39,035
This is-- It's already ground.
So this is the pink peppercorn.
594
00:34:39,118 --> 00:34:41,537
And I add just enough
to sort of flavor it.
595
00:34:42,955 --> 00:34:46,042
So now we have the shallot,
the peppercorns.
596
00:34:46,125 --> 00:34:47,794
And this is red wine vinegar.
597
00:34:50,129 --> 00:34:53,049
Mix it slightly, and it's ready to go.
598
00:34:53,132 --> 00:34:55,384
So let's open the oysters.
599
00:34:56,761 --> 00:34:58,596
So we'll start with the Kumiais.
600
00:34:58,679 --> 00:35:01,015
There's so many
different ways to open an oyster.
601
00:35:01,098 --> 00:35:03,267
So I open them from the side.
602
00:35:05,228 --> 00:35:09,857
All we wanna do is just really separate
the adductor muscle from the top shell.
603
00:35:09,941 --> 00:35:13,027
So when you open it, there shouldn't be
half of the oyster stuck here.
604
00:35:13,110 --> 00:35:14,028
Dump the first water.
605
00:35:14,070 --> 00:35:16,781
That's really the water
that's been inside the oyster.
606
00:35:16,864 --> 00:35:19,325
It doesn't really add anything.
If the oyster is alive,
607
00:35:19,408 --> 00:35:20,910
it's gonna make its own water again.
608
00:35:20,993 --> 00:35:22,870
And then I just separate
the adductor muscle
609
00:35:22,954 --> 00:35:24,539
from the bottom shell so you can eat it.
610
00:35:25,581 --> 00:35:27,083
These are the Kumiais.
611
00:35:27,166 --> 00:35:29,126
The flavor profile
of the Kumiai is briny,
612
00:35:29,210 --> 00:35:34,966
obviously, finishes with a slight cucumber
sort of melon finish to it.
613
00:35:35,049 --> 00:35:38,970
And you know, I look at it
as sort of a neon brininess
614
00:35:39,053 --> 00:35:41,764
as opposed to the Pai Pai.
615
00:35:41,848 --> 00:35:43,599
And as we get down, the more tumbled
616
00:35:43,683 --> 00:35:48,688
become a little more creamy and
the saltiness becomes more rounded.
617
00:35:48,771 --> 00:35:50,231
So these are the Icchatis.
618
00:35:53,526 --> 00:35:56,320
Creamier in its profile.
619
00:35:56,863 --> 00:35:59,031
How much mignonette do you use?
It's your call.
620
00:35:59,782 --> 00:36:04,495
I personally eat my oysters...
When I'm eating, a drop of lemon,
621
00:36:04,579 --> 00:36:07,039
maybe not very much mignonette at all.
622
00:36:07,748 --> 00:36:11,836
So we're just gonna... just a little bit.
A little bit of the shallot, not too much.
623
00:36:11,919 --> 00:36:13,963
Otherwise, you're tasting sauce
and not oyster.
624
00:36:14,046 --> 00:36:16,382
Just a touch of the mignonette.
If you like more, it's not a problem.
625
00:36:16,465 --> 00:36:19,552
Put some on the table for your guests,
then they can all make their own decision.
626
00:36:19,635 --> 00:36:23,264
So one of the ways I like to create
the bridge between the ocean and the land,
627
00:36:23,347 --> 00:36:28,144
what I think is one of the most important
products of Guadalupe Valley is olive oil.
628
00:36:28,227 --> 00:36:31,522
So we only use olive oil here
from the Valley,
629
00:36:31,606 --> 00:36:33,816
all cold pressed, extra virgin.
630
00:36:33,900 --> 00:36:39,488
And so we just add just a drop
of the olive oil to the oyster.
631
00:36:39,572 --> 00:36:42,533
And it really gives it
a little more creaminess
632
00:36:42,617 --> 00:36:47,413
and aids with sort of combating
some of the salinity of the Baja oyster.
633
00:36:47,496 --> 00:36:48,915
Enjoy. When you're out there,
634
00:36:48,998 --> 00:36:51,834
and you see Baja oysters
in your favorite oyster bar,
635
00:36:52,376 --> 00:36:53,252
order them.
636
00:37:00,718 --> 00:37:03,054
[bird of prey screeches]
637
00:37:05,598 --> 00:37:07,266
[Deckman]
Off-road racing is one of my passions.
638
00:37:07,350 --> 00:37:10,686
I support many races
like the Rebelle Rally,
639
00:37:10,770 --> 00:37:13,230
the Baja 500 as their chef on the road,
640
00:37:13,314 --> 00:37:15,149
and sometimes I get behind the wheel.
641
00:37:15,358 --> 00:37:16,859
[upbeat rock music playing]
642
00:37:29,246 --> 00:37:30,831
[inaudible dialogue]
643
00:37:41,133 --> 00:37:43,844
Today we are venturing
into the mountains for a fun ride
644
00:37:43,928 --> 00:37:46,389
before dipping into the Ojos Negros Valley
645
00:37:46,472 --> 00:37:48,975
to visit my dear friend Marcelo Castro,
646
00:37:49,058 --> 00:37:52,019
who has continued his family's
100 year legacy
647
00:37:52,103 --> 00:37:55,147
of cheese making that began
when his great-great-grandfather,
648
00:37:55,231 --> 00:37:59,443
a Swiss-Italian immigrant,
bought land in the Valley.
649
00:37:59,527 --> 00:38:01,487
Marcelo is the fourth generation
of cheese makers
650
00:38:01,570 --> 00:38:04,240
and continues to honor
his great grandfather's
651
00:38:04,323 --> 00:38:05,908
all-natural recipe.
652
00:38:05,992 --> 00:38:09,036
His cheeses are not pasteurized,
and there are no hormones.
653
00:38:09,120 --> 00:38:11,372
The farm raises German Holstein cows
654
00:38:11,455 --> 00:38:15,584
for their milk production because
of its flavor over the Swiss Jersey.
655
00:38:15,668 --> 00:38:18,254
They are pasture-fed
and fed on fresh clover,
656
00:38:18,337 --> 00:38:21,674
alfalfa and hay,
which adds flavor to the cheeses.
657
00:43:11,380 --> 00:43:13,757
[Deckman in English] Raw meat.
Some people don't like to eat raw meat.
658
00:43:13,841 --> 00:43:16,468
I like to eat raw meat.
I think it's sort of the true flavor
659
00:43:16,552 --> 00:43:22,558
of what responsible, um,
properly raised beef is.
660
00:43:22,641 --> 00:43:25,102
We source from a farm in Sonora
661
00:43:25,185 --> 00:43:28,856
that cares deeply
for the wellness of their animals.
662
00:43:28,939 --> 00:43:31,483
So today we are working
with, uh, eye of ribeye.
663
00:43:31,567 --> 00:43:35,446
So this a ribeye you can tell
there's not a lot of fatty graininess.
664
00:43:35,529 --> 00:43:39,825
This is a grass-fed, non-fattened cow.
665
00:43:39,908 --> 00:43:42,703
We're dealing with textures
that are a little more
666
00:43:42,786 --> 00:43:45,622
less traditional in the sense of, uh...
667
00:43:46,248 --> 00:43:50,294
You know, so much of the beef
is fattened at the end,
668
00:43:50,377 --> 00:43:56,216
and you get this artificial fat, uh,
that's deposited in the meat.
669
00:43:56,300 --> 00:44:00,137
Not really very healthy for the cow
or for the person who eats it.
670
00:44:00,220 --> 00:44:03,182
I'm just gonna do
a little bit of raw ribeye.
671
00:44:03,265 --> 00:44:07,936
So we're just gonna do thin slices,
sort of almost like a sashimi.
672
00:44:08,020 --> 00:44:09,480
I'm gonna do five here.
673
00:44:09,563 --> 00:44:12,983
We're just gonna kind of lay them out.
674
00:44:14,902 --> 00:44:17,821
This kind of a plate
is not something that--
675
00:44:17,905 --> 00:44:19,448
This is not a planned recipe.
676
00:44:19,531 --> 00:44:25,162
So for me anything like a sashimi,
a tiradito, a carpaccio.
677
00:44:25,829 --> 00:44:28,874
It's really about, what do you have
in front of you? What's there?
678
00:44:28,957 --> 00:44:31,460
One of the things that
we really started to do this year
679
00:44:31,543 --> 00:44:35,672
is fermenting excess
from our gardens.
680
00:44:35,756 --> 00:44:37,549
Instead of trying
to turn everything into compost,
681
00:44:37,633 --> 00:44:39,843
we've started to lacto-ferment
a lot of things.
682
00:44:39,927 --> 00:44:42,429
One of the things
that we sort of found along the way
683
00:44:42,513 --> 00:44:44,431
as we were doing this is kimchi.
684
00:44:44,515 --> 00:44:48,185
And we just take vegetables,
things that we already have in our garden.
685
00:44:48,268 --> 00:44:50,270
Everything goes into the kimchi.
686
00:44:50,938 --> 00:44:56,568
Uh, we use cayenne pepper that we grew
and dried from our own garden,
687
00:44:56,652 --> 00:45:00,406
as opposed to buying a chili
that's imported from Korea.
688
00:45:00,489 --> 00:45:03,325
Just give it 2% salt by volume
and let it go.
689
00:45:03,409 --> 00:45:08,247
This is our kimchi. So I'm just gonna chop
this up a little bit for our beef.
690
00:45:08,330 --> 00:45:10,541
Just to give it a little
easier-to-eat texture.
691
00:45:10,624 --> 00:45:14,628
Acidity, spice, punginess...
692
00:45:14,711 --> 00:45:15,754
Just this.
693
00:45:16,380 --> 00:45:19,007
Um, San Felipe sea salt.
694
00:45:19,091 --> 00:45:20,342
Right down the middle.
695
00:45:21,176 --> 00:45:23,679
This is a lemon emulsion that we make.
696
00:45:23,762 --> 00:45:27,349
So this is literally a whole lemon,
we cut them in half,
697
00:45:27,433 --> 00:45:33,814
take out the seeds, and then equal parts
olive oil in the blender,
698
00:45:33,897 --> 00:45:41,530
and it turns into this sort of mayonnaise
that's vegan, um, as well as super tasty.
699
00:45:41,613 --> 00:45:45,742
Uh, this is a bergamot kosho,
that we also made here.
700
00:45:45,826 --> 00:45:50,205
This is inspired by
the yuzu kosho in the Japanese cuisine.
701
00:45:50,289 --> 00:45:53,625
Bergamot is the citrus
that's used in Earl Grey tea.
702
00:45:53,709 --> 00:45:56,962
You don't really use the insides,
you use the outside.
703
00:45:57,588 --> 00:45:58,630
Uh, the rind.
704
00:45:58,714 --> 00:46:03,260
So this is bergamot that's been salt-cured
for about four years.
705
00:46:03,343 --> 00:46:07,723
We then ferment serrano chilis
and then chop everything up together.
706
00:46:07,806 --> 00:46:13,770
So this is our Guadalupe Valley take
on yuzu kosho.
707
00:46:13,854 --> 00:46:16,607
We can add a little freshness, cucumber...
708
00:46:17,316 --> 00:46:20,068
This doesn't have to be super fancy.
709
00:46:20,152 --> 00:46:22,279
It just has to be flavorful, right?
710
00:46:22,362 --> 00:46:25,574
In your house, you have
most of these ingredients.
711
00:46:26,408 --> 00:46:29,286
Just add a little bit of fresh cucumber
on one side of it,
712
00:46:29,369 --> 00:46:31,121
a little bit of green onion,
also from our garden.
713
00:46:31,205 --> 00:46:34,458
One of my favorite sort of
fresh flavor ingredients.
714
00:46:37,169 --> 00:46:38,962
A handful right in the middle.
715
00:46:39,046 --> 00:46:40,255
And these are pea fronds.
716
00:46:40,339 --> 00:46:42,466
We've got some winter peas
that we planted.
717
00:46:42,549 --> 00:46:45,802
So we just go down
and pull the green stuff, man.
718
00:46:45,886 --> 00:46:48,722
And we're gonna put that
a little bit all over the place.
719
00:46:48,805 --> 00:46:51,892
And then back
to the Guadalupe Valley olive oil.
720
00:46:51,975 --> 00:46:53,352
Olive oil on everything.
721
00:46:54,520 --> 00:46:56,396
And just a twist of pepper.
722
00:46:57,898 --> 00:47:01,360
This is a very simple dish.
Use flavors you have that you like.
723
00:47:01,443 --> 00:47:04,196
And just to really take
the raw meat over the top,
724
00:47:04,321 --> 00:47:07,157
Ensenada has extremely healthy,
very sustainable
725
00:47:07,241 --> 00:47:09,576
sea urchin diver industry.
726
00:47:09,660 --> 00:47:12,829
Beef tartare is typically eaten
with egg yolks.
727
00:47:12,913 --> 00:47:15,207
We eat our beef tartare
with raw sea urchin.
728
00:47:15,290 --> 00:47:17,000
This can be eaten
with chopsticks, fork and knife,
729
00:47:17,084 --> 00:47:20,045
you can cut it thick or thinner,
however you like to do it.
730
00:47:20,128 --> 00:47:22,923
Sort of Frenchy, sort of not.
Sort of Kimchi, sort of not.
731
00:47:23,006 --> 00:47:24,633
Sort of Mexican, sort of not.
732
00:47:24,716 --> 00:47:26,385
So, I think that really describes
733
00:47:26,468 --> 00:47:29,012
what Guadalupe Valley
and Baja California is.
734
00:47:29,096 --> 00:47:33,267
It's a crossroads of many,
many different cultures.
735
00:47:41,567 --> 00:47:43,235
[upbeat music playing]
736
00:47:53,912 --> 00:47:56,456
[Deckman] My friend and colleague
Chef Javier Plascencia,
737
00:47:56,456 --> 00:47:59,042
along with his family,
have numerous restaurants
738
00:47:59,042 --> 00:48:00,210
along the peninsula.
739
00:48:00,210 --> 00:48:03,088
And have played a significant role
in the culinary scene
740
00:48:03,255 --> 00:48:06,174
Not only of Tijuana but of the
entire Baja peninsula.
741
00:48:06,884 --> 00:48:10,887
We opened Saverios,
and I started cooking Italian.
742
00:48:10,971 --> 00:48:15,601
Um, and then after a few years I said,
"Why am I cooking Italian?
743
00:48:15,684 --> 00:48:20,480
I'm Mexican. I want to learn
about my cuisine or my region."
744
00:48:20,564 --> 00:48:22,899
And I met Pablo.
745
00:48:22,983 --> 00:48:26,778
He started bringing me some samples
of what we had here locally,
746
00:48:26,862 --> 00:48:30,157
the seafood that I'd always cross
to San Diego to get.
747
00:48:30,240 --> 00:48:33,410
You know, salmon and swordfish,
and even basil.
748
00:48:33,493 --> 00:48:36,622
I had to cross to San Diego
to bring basil to Tijuana.
749
00:48:36,705 --> 00:48:42,502
That's how I started, uh, opening my eyes,
seeing what was out here,
750
00:48:42,586 --> 00:48:48,675
and started, you know,
doing my own little changes in the menu.
751
00:48:48,759 --> 00:48:51,970
Mission 19 opened up in 2009?
752
00:48:52,054 --> 00:48:55,390
And I just remember walking in there
and just going, "Oh, wow."
753
00:48:55,474 --> 00:48:58,143
-Yeah, "What is this?"
-This place is a game changer.
754
00:48:58,226 --> 00:48:59,102
Yes.
755
00:48:59,186 --> 00:49:03,774
I mean, Mission 19 was really,
at least for Baja California,
756
00:49:03,857 --> 00:49:07,277
really the first, modern,
757
00:49:08,153 --> 00:49:13,075
cutting edge-- It was-- It was just--
It was so different
758
00:49:13,158 --> 00:49:15,869
than anything that was around.
759
00:49:16,662 --> 00:49:21,416
And in a celebration of Baja ingredients,
760
00:49:21,500 --> 00:49:24,836
incredible service, great wines,
761
00:49:24,920 --> 00:49:28,090
and in a setting
that was really, really special.
762
00:49:28,173 --> 00:49:29,925
It was really nice.
763
00:49:30,008 --> 00:49:35,555
First tasting menus in Tijuana
because, you know, never had it.
764
00:49:36,223 --> 00:49:40,185
Uh, we did a lot of wine dinners,
and met amazing people, and...
765
00:49:40,936 --> 00:49:43,188
So it was a very
ingredient-driven restaurant,
766
00:49:43,271 --> 00:49:45,524
and it was-- It was really fun.
767
00:49:46,775 --> 00:49:51,530
So it was a really good experience
for the younger generation of--
768
00:49:51,655 --> 00:49:54,741
Now a lot of the cooks that worked there,
they have their own restaurants.
769
00:49:55,242 --> 00:49:58,328
Something important
that was going on in Tijuana
770
00:49:58,412 --> 00:50:03,542
is the culinary school.
The culinary arts school.
771
00:50:03,625 --> 00:50:05,544
[Plascencia] It started at
more or less the same time.
772
00:50:05,627 --> 00:50:07,170
[Ferrer] Yeah, they've done
an amazing job.
773
00:50:07,254 --> 00:50:12,175
[Deckman] And that's also, I think,
Mission 19 combined with the school,
774
00:50:12,259 --> 00:50:17,597
which sort of we now have
a finishing school for chefs in Tijuana,
775
00:50:17,681 --> 00:50:19,808
and we also have a real school.
776
00:50:19,891 --> 00:50:23,353
And that's when, like, all these
gastro parks started popping up,
777
00:50:23,437 --> 00:50:28,024
and these really creative,
progressive, young chefs
778
00:50:28,108 --> 00:50:34,489
doing some pretty amazing things
from a 3-meter-by-3-meter box
779
00:50:34,573 --> 00:50:37,951
in some, like, food-truck park.
780
00:50:38,034 --> 00:50:42,831
Well, now it's obvious
that we became a food destination.
781
00:50:42,914 --> 00:50:46,042
Now people are serious
about our food and they come.
782
00:50:46,126 --> 00:50:51,047
And people wanna discover
more of the ingredients that we have.
783
00:50:51,131 --> 00:50:53,884
The wines, of course,
and the craft beer, and...
784
00:50:53,967 --> 00:50:57,220
[Ferrer] A year after Javier
opened Mission 19 in Tijuana,
785
00:50:57,304 --> 00:51:02,309
he opened Finca Altozano,
90 miles south in Guadalupe Valley.
786
00:51:02,809 --> 00:51:06,104
When I walk in today,
I still remember Finca back then,
787
00:51:06,188 --> 00:51:08,648
and it makes me think about
Deckman's back then,
788
00:51:08,732 --> 00:51:11,985
and how we all started
sort of like this.
789
00:51:12,068 --> 00:51:14,321
And then it goes,
"Oh, we need a little more space.
790
00:51:14,404 --> 00:51:16,740
All right, we can do this.
How about that?"
791
00:51:16,823 --> 00:51:20,452
And just sort of the beauty
of starting in an open space
792
00:51:20,535 --> 00:51:24,122
as opposed to
inside of a building in a city,
793
00:51:24,206 --> 00:51:27,000
where you're like, "All right.
Well, I rented this space.
794
00:51:27,083 --> 00:51:29,586
If it gets too small,
I need to find another space."
795
00:51:29,669 --> 00:51:34,883
And in our cases its sort of like,
"Well, I'll just move the haybales."
796
00:51:34,966 --> 00:51:37,552
Right? Or "I'll just extend the deck."
797
00:51:37,636 --> 00:51:40,889
And now, you come in and it's amazing.
798
00:51:45,519 --> 00:51:47,813
[Deckman] One of your quotes
that I use in a lot of interviews
799
00:51:47,896 --> 00:51:50,565
that I always accredit to you is like,
800
00:51:50,649 --> 00:51:53,109
"You know, a friend of mine,
Javier Plascencia, always said,
801
00:51:53,193 --> 00:51:54,444
'Well, here in Baja California,
802
00:51:54,528 --> 00:51:56,530
we don't have the weight
of the pyramids on our shoulders.'"
803
00:51:56,613 --> 00:52:00,909
Which makes us so different
from other places in Mexico.
804
00:52:00,992 --> 00:52:04,621
You know, if I go and I try to do
my version of a mole negro in Oaxaca,
805
00:52:04,704 --> 00:52:07,207
they're gonna go like,
"That's not a fucking mole.
806
00:52:07,290 --> 00:52:08,917
What are you thinking?"
But here it's like,
807
00:52:09,000 --> 00:52:11,127
"Oh, no, these clams are from here.
808
00:52:11,211 --> 00:52:13,755
And I grew the food.
And the oil is from here.
809
00:52:13,839 --> 00:52:16,883
And we grew the chilis.
And the salt is from San Felipe."
810
00:52:16,967 --> 00:52:20,011
"But it doesn't look Mexican."
"Well, it's Baja California."
811
00:52:20,095 --> 00:52:21,179
-Yeah.
-Absolutely.
812
00:52:21,263 --> 00:52:24,391
[Plascencia] Yeah, that's one of the big
advantages that we have here, I think.
813
00:52:24,474 --> 00:52:27,185
Because you get-- I mean,
they're part of your team.
814
00:52:27,269 --> 00:52:30,021
The producers, or the fishermen.
815
00:52:30,522 --> 00:52:34,484
That's what I really love
about this region.
816
00:52:34,568 --> 00:52:35,777
And the people.
817
00:52:35,861 --> 00:52:40,615
They feel very proud when they see
their product on your menu.
818
00:52:40,699 --> 00:52:42,784
They care for it.
They come and check back with you.
819
00:52:42,868 --> 00:52:46,580
"Hey, how's it going?
Is it working out? What can I do?"
820
00:52:46,663 --> 00:52:48,957
You know? That's great.
821
00:52:57,424 --> 00:52:59,426
[band playing jazz music]
822
00:53:04,806 --> 00:53:07,100
[inaudible dialogue]
823
00:54:15,961 --> 00:54:17,963
[rock music playing]
824
00:54:32,602 --> 00:54:34,437
[inaudible dialogue]
72901
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