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No, no, don't sweat
this. Mic too close.
4
00:00:21,814 --> 00:00:26,854
One, two, one, two. This is
how we do it from Brooklyn.
5
00:00:28,925 --> 00:00:29,512
Oh yeah. That
sound kinda funky.
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00:00:29,512 --> 00:00:30,409
Ow.
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00:00:32,791 --> 00:00:36,726
Now break it down.
And then I start.
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00:00:36,726 --> 00:00:38,486
When you
hear the name Jay-Z,
9
00:00:38,486 --> 00:00:41,248
you can't help but
think of greatness.
10
00:00:41,248 --> 00:00:42,559
From humble beginnings,
11
00:00:42,559 --> 00:00:44,078
growing up in the
Brooklyn Projects,
12
00:00:44,078 --> 00:00:46,701
to becoming the world's
first hiphop billionaire,
13
00:00:46,701 --> 00:00:48,910
Jay-Z never let his
past or surroundings
14
00:00:48,910 --> 00:00:51,879
deter him from reaching
his ultimate goal.
15
00:00:51,879 --> 00:00:55,193
Motivated to give himself
the life he always wanted,
16
00:00:55,193 --> 00:00:57,091
he turned his pain into passion
17
00:00:57,091 --> 00:00:59,266
and used the suffering
he experienced growing up
18
00:00:59,266 --> 00:01:03,684
to influence the words
and lyrics in his music.
19
00:01:03,684 --> 00:01:06,549
And when these lyrics struck
a chord with the public,
20
00:01:06,549 --> 00:01:11,347
the rollercoaster ride of his
life and never slowed down.
21
00:01:16,593 --> 00:01:18,112
For over 30 years,
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00:01:18,112 --> 00:01:21,219
Jay-Z has become synonymous
with the world of hip hop,
23
00:01:21,219 --> 00:01:25,188
and the genre wouldn't
be the same without him.
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00:01:26,776 --> 00:01:28,847
He changed the game
and inspired millions
25
00:01:28,847 --> 00:01:32,195
to follow in his
footsteps to greatness.
26
00:01:35,440 --> 00:01:37,718
The road to success wasn't easy,
27
00:01:37,718 --> 00:01:40,307
but even with a few
bumps along the way,
28
00:01:40,307 --> 00:01:43,448
the boy from Brooklyn
came out on top.
29
00:02:01,949 --> 00:02:05,194
New York City,
the city that never sleeps.
30
00:02:05,194 --> 00:02:07,403
The Big Apple, the
concrete jungle,
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00:02:07,403 --> 00:02:09,025
where dreams are made up.
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00:02:09,025 --> 00:02:10,578
Whatever you know it as,
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00:02:10,578 --> 00:02:12,960
it's one of the world's
most important cities.
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00:02:12,960 --> 00:02:15,790
And as the birthplace
of hip hop in America,
35
00:02:15,790 --> 00:02:18,138
it's sacred ground for many.
36
00:02:38,123 --> 00:02:40,090
From the block
parties of the South Bronx
37
00:02:40,090 --> 00:02:42,748
to the stages of
Madison Square Garden,
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00:02:42,748 --> 00:02:45,786
hip hop has always
been a reflection of
the energy and grit
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00:02:45,786 --> 00:02:48,444
associated with
living in New York.
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00:02:48,444 --> 00:02:50,515
Emerging in the 1970s,
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00:02:50,515 --> 00:02:54,208
hip hop was a byproduct of the
economic and societal issues
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00:02:54,208 --> 00:02:57,867
that many experienced
growing up in America.
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00:02:59,040 --> 00:02:59,972
Well, I'm one.
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00:02:59,972 --> 00:03:00,732
I'm two.
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00:03:00,732 --> 00:03:01,940
Are you ready to go?
46
00:03:01,940 --> 00:03:04,598
'Cause the human beatbox
gonna take the show.
47
00:03:06,565 --> 00:03:08,567
Yes, y'all, you don't stop.
48
00:03:08,567 --> 00:03:11,018
Yes, yes, I'm the person
they call G
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00:03:11,018 --> 00:03:13,296
guaranteed to rock the
mic for you young ladies.
50
00:03:13,296 --> 00:03:15,712
I said we go like this,
and we go like that.
51
00:03:15,712 --> 00:03:18,957
Homeboys and girls, we can
never beat it back, go huh.
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00:03:18,957 --> 00:03:21,097
At street parties
and community gatherings,
53
00:03:21,097 --> 00:03:24,445
rapping was the creative
outlet for the disenfranchised,
54
00:03:24,445 --> 00:03:27,759
particularly young, Black,
Latin, and Caribbean Americans
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00:03:27,759 --> 00:03:32,281
who wanted to tell their own
stories in their own way.
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00:03:33,834 --> 00:03:35,836
By the end of the 1970s,
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00:03:35,836 --> 00:03:38,287
the release of Sugarhill
Gang's Rapper's Delight,
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00:03:38,287 --> 00:03:41,324
which reached the top 40
in the US Billboard charts,
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00:03:41,324 --> 00:03:44,016
propelled hip hop out
of the local communities
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00:03:44,016 --> 00:03:46,156
and entered the spotlight.
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00:03:48,814 --> 00:03:50,022
♪ Hip hop hippy
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00:03:50,022 --> 00:03:51,231
♪ Hippy to the hip hip hop
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00:03:51,231 --> 00:03:52,818
♪ And you don't stop
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00:03:52,818 --> 00:03:55,407
♪ Rock it out baby bubba,
to the boogity bang bang ♪
65
00:03:55,407 --> 00:03:57,375
♪ The boogie, to the
boogie the beat ♪
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00:03:57,375 --> 00:03:59,998
Everybody
say, yeah. Here we go.
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00:03:59,998 --> 00:04:00,826
Here we go.
68
00:04:04,416 --> 00:04:07,350
As the genre moved
from block parties to clubs,
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00:04:07,350 --> 00:04:10,974
a whole new audience began to
experience and enjoy the music
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00:04:10,974 --> 00:04:15,185
that was once purely associated
with the disenfranchised.
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00:04:15,185 --> 00:04:17,257
Hold on. I like
to introduce my dancers-
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00:04:17,257 --> 00:04:19,535
And by
the end of the 1980s,
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00:04:19,535 --> 00:04:21,709
the once niche world of hip hop
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00:04:21,709 --> 00:04:23,884
was part of the
mainstream culture.
75
00:04:23,884 --> 00:04:26,956
Is the undisputed greatest
DJ alive. DJ Jazzy Jeff.
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00:04:26,956 --> 00:04:28,233
I wanna let my dancers
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00:04:28,233 --> 00:04:30,028
do a little something
individually first.
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00:04:30,028 --> 00:04:32,617
Oh, just do little something.
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00:04:43,455 --> 00:04:46,493
Many see the
period from 1986 to 1993
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00:04:46,493 --> 00:04:49,289
as the golden age of
hip hop in America.
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00:04:49,289 --> 00:04:52,430
The emergence of artists
like Tupac Shakur,
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00:04:52,430 --> 00:04:55,087
the Notorious B.I.G. and Nas
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00:04:55,087 --> 00:04:57,227
were just a handful
of popular artists
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00:04:57,227 --> 00:04:59,540
emerging during this time.
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00:04:59,540 --> 00:05:02,854
Characterized by its diversity,
quality, and innovation,
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00:05:02,854 --> 00:05:04,752
it was a time when
every new record
87
00:05:04,752 --> 00:05:07,686
and every emerging artist
seemed to reinvent the genre
88
00:05:07,686 --> 00:05:10,413
through the ever-growing
technique of sampling.
89
00:05:10,413 --> 00:05:11,587
We gonna get funky
with it in the place
90
00:05:11,587 --> 00:05:13,313
to be a little
something like this.
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00:05:13,313 --> 00:05:14,693
Hey Jeff, are you ready?
92
00:05:14,693 --> 00:05:16,385
You ready? Now you
gotta test it up, man.
93
00:05:16,385 --> 00:05:18,283
'Cause we gotta get ready
to rip it. You ready?
94
00:05:18,283 --> 00:05:19,284
You got it?
95
00:05:20,492 --> 00:05:21,769
Test it up?
96
00:05:21,769 --> 00:05:22,839
One.
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00:05:22,839 --> 00:05:24,393
Two.
98
00:05:24,393 --> 00:05:28,535
One, two, DJ Jazzy Jeff and
yours truly, the Fresh Prince.
99
00:05:28,535 --> 00:05:30,675
I'm making an attention
to all the events.
100
00:05:30,675 --> 00:05:33,574
It allowed hip
hop music to defy generations,
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00:05:33,574 --> 00:05:37,129
as songs from the past
became beats of the present.
102
00:05:37,129 --> 00:05:38,372
And different
styles music,
103
00:05:38,372 --> 00:05:39,891
never will another group
go be able to do this.
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00:05:39,891 --> 00:05:42,687
By doing this, the
present with the past,
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00:05:42,687 --> 00:05:45,379
I hip hop with the.
106
00:05:45,379 --> 00:05:47,105
Let me get everybody waving
their hands back and forth,
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00:05:47,105 --> 00:05:48,658
a little something like this.
108
00:05:48,658 --> 00:05:50,626
Let me hear you say yeah.
109
00:05:50,626 --> 00:05:52,144
Yeah.
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00:05:52,144 --> 00:05:53,249
For anyone
growing up in the Projects
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00:05:53,249 --> 00:05:55,769
during the 1980s and 1990s,
112
00:05:55,769 --> 00:05:59,013
the influence of hip hop
cannot be understated.
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00:05:59,013 --> 00:06:02,189
It gave the people who
had no voice a real voice,
114
00:06:02,189 --> 00:06:05,295
and over the course of
the 1980s and 1990s,
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00:06:05,295 --> 00:06:09,817
these voices were beginning
to be heard more and more.
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00:06:11,232 --> 00:06:14,201
For Sean Corey Carter, the
boy who would become Jay-Z,
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00:06:14,201 --> 00:06:16,790
being exposed to the
early eras of hip hop
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00:06:16,790 --> 00:06:21,760
became an education that
would change his life forever.
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00:06:21,760 --> 00:06:24,176
Born in Brooklyn In 1969,
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00:06:24,176 --> 00:06:26,627
Carter was raised in
the Marcy Projects,
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00:06:26,627 --> 00:06:29,699
alongside his three
siblings, by a single mother
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00:06:29,699 --> 00:06:34,635
after his father Adnis
Reeves, abandoned his family.
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00:06:34,635 --> 00:06:37,983
Carter has referred to
the 27 six story buildings
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00:06:37,983 --> 00:06:40,400
that make up the Projects as,
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00:06:40,400 --> 00:06:43,610
"Huge islands built mostly
in the middle of nowhere,
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00:06:43,610 --> 00:06:45,508
designed to warehouse lives
127
00:06:45,508 --> 00:06:47,924
that keep the struggles
of the urban poor
128
00:06:47,924 --> 00:06:50,271
invisible to the
larger country."
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00:06:50,271 --> 00:06:52,826
Carter remembers having
to dodge glass shards
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00:06:52,826 --> 00:06:54,724
that lined the grassy patches
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00:06:54,724 --> 00:06:57,658
that passed for a park while
playing touch football,
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00:06:57,658 --> 00:07:02,007
and unresponsive heroin
addicts collapsed on benches.
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00:07:04,182 --> 00:07:06,633
Throughout the 1980s and 1990s,
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00:07:06,633 --> 00:07:09,187
the Marcy Projects and the
surrounding neighborhood
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00:07:09,187 --> 00:07:11,431
would also become
synonymous with hip hop
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00:07:11,431 --> 00:07:14,054
as the home of several
talented musicians,
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00:07:14,054 --> 00:07:17,022
including Lil Kim,
Mos Def, Aaliyah,
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00:07:17,022 --> 00:07:19,059
and the Notorious B.I.G.
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00:07:21,958 --> 00:07:26,135
Unfortunately, hip hop was not
the only product of the 1980s
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00:07:26,135 --> 00:07:28,793
altering the surroundings
of the Marcy houses
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00:07:28,793 --> 00:07:31,036
and the neighboring area.
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00:07:31,036 --> 00:07:34,212
When the crack epidemic hit
the Projects he lived in,
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00:07:34,212 --> 00:07:38,112
Carter remembers what had been
was gone, and in its place,
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00:07:38,112 --> 00:07:39,666
was a new way of life,
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00:07:39,666 --> 00:07:41,426
that was suddenly everywhere
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00:07:41,426 --> 00:07:44,947
and seemed like it had
been there forever.
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00:07:54,612 --> 00:07:56,165
Determined to make
something of his life
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00:07:56,165 --> 00:07:58,823
and escape the drugs,
violence and poverty
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00:07:58,823 --> 00:08:01,860
that surrounded him growing
up, Carter turned to music,
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00:08:01,860 --> 00:08:03,517
something he had
been passionate about
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00:08:03,517 --> 00:08:05,968
throughout his teenage years.
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00:08:09,005 --> 00:08:12,595
Influenced by his peers and
the local hip hop scene,
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00:08:12,595 --> 00:08:15,633
Carter would write raps
in poems in his notebook,
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00:08:15,633 --> 00:08:17,566
a form of therapy
to tell his story
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00:08:17,566 --> 00:08:20,292
and help him understand himself.
156
00:08:22,502 --> 00:08:25,643
He remembers how for days
he filled page after page
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00:08:25,643 --> 00:08:27,023
of a notebook.
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00:08:27,023 --> 00:08:29,578
Then he would bang out
a beat on the table,
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00:08:29,578 --> 00:08:33,513
his bedroom window,
whatever had a flat surface.
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00:08:33,513 --> 00:08:35,687
He would practice from
the time he woke up
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00:08:35,687 --> 00:08:39,070
until the time he went to sleep.
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00:08:39,070 --> 00:08:40,520
As the '80s progressed,
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00:08:40,520 --> 00:08:43,592
Carter became even more
involved in the hip hop scene
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00:08:43,592 --> 00:08:46,595
that was rapidly
transforming youth culture.
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00:08:46,595 --> 00:08:49,045
Subwoofers and speakers
seven feet tall
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00:08:49,045 --> 00:08:53,187
filled the landscape of the
courtyards at the Marcy houses,
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00:08:53,187 --> 00:08:57,537
the epic battles shaking
the Projects to their core.
168
00:09:00,712 --> 00:09:02,990
Ready? Go on.
169
00:09:02,990 --> 00:09:06,580
All right. Hova December
26, back at y'all.
170
00:09:06,580 --> 00:09:09,894
Peace and love..
171
00:09:09,894 --> 00:09:13,622
What's happening in
here? Gotta.
172
00:09:13,622 --> 00:09:15,624
Another
resident of Marcy Houses
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00:09:15,624 --> 00:09:18,247
was Jonathan Burkes, Jazz-O.
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00:09:18,247 --> 00:09:20,974
In Carter's early days,
he acted as his mentor
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00:09:20,974 --> 00:09:24,425
and pushed him to explore
his musical talents.
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00:09:24,425 --> 00:09:27,256
Jay-Z's name actually
comes from his mentor,
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00:09:27,256 --> 00:09:30,362
the similar structure
acting as a salute to him.
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00:09:30,362 --> 00:09:33,296
In addition, it's a reference
to both his childhood nickname
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00:09:33,296 --> 00:09:38,336
of Jazzy, and the J-Z subway
station near his Brooklyn home.
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00:09:43,790 --> 00:09:46,620
In 1989, he joined his
mentor to record a song
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00:09:46,620 --> 00:09:48,553
called The Originators,
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00:09:48,553 --> 00:09:50,935
which won the pair an
appearance on an episode
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00:09:50,935 --> 00:09:52,661
of Yo MTV Raps.
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00:09:52,661 --> 00:09:54,421
♪ J-A-Y-Z, y'all know
me, I wish you co-write ♪
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00:09:54,421 --> 00:09:56,561
♪ 'Cause you'd pay me all the
rhymes you stole from me ♪
186
00:09:56,561 --> 00:09:58,080
♪ Leave you freeze in a minute
187
00:09:58,080 --> 00:09:59,909
♪ You gotta get in it breathing
only when it lets, no sweat ♪
188
00:09:59,909 --> 00:10:01,255
♪ I stutter-step with ease,
189
00:10:01,255 --> 00:10:02,809
♪ And stop faking,
you're making it, son ♪
190
00:10:02,809 --> 00:10:04,224
♪ I'm breaking and breaking
and breaking your tongue ♪
191
00:10:04,224 --> 00:10:06,985
♪ Don't get caught
perpetrating the cool ones ♪
192
00:10:06,985 --> 00:10:09,263
Jazz scored a
record deal before Carter,
193
00:10:09,263 --> 00:10:11,921
and invited his protegee
to London with him
194
00:10:11,921 --> 00:10:14,372
to record some new music.
195
00:10:22,898 --> 00:10:25,763
Jazz's album tanked after
a poor decision was made
196
00:10:25,763 --> 00:10:27,212
for his first single.
197
00:10:27,212 --> 00:10:29,801
He went from being courted
at the highest level
198
00:10:29,801 --> 00:10:33,909
to not having the people
at EMI return his calls.
199
00:10:37,671 --> 00:10:40,950
The executives who
had withdrawing their
support from Jazz
200
00:10:40,950 --> 00:10:45,437
were then trying to contact
Carter for a solo project.
201
00:10:46,991 --> 00:10:49,165
Given the way his
mentor had been treated,
202
00:10:49,165 --> 00:10:51,305
Carter temporarily
gave up his dreams
203
00:10:51,305 --> 00:10:53,618
of a rap recording contract.
204
00:10:55,413 --> 00:10:59,210
But his first real big
break was soon to come.
205
00:11:07,459 --> 00:11:12,188
From the 1990s to 1995, Jay-Z
returned to street hustling,
206
00:11:12,188 --> 00:11:15,226
while still attempting
to forge a music career.
207
00:11:15,226 --> 00:11:18,332
He would appear on
other artists' songs
with the odd verses
208
00:11:18,332 --> 00:11:20,369
and collaborations
here and there,
209
00:11:20,369 --> 00:11:23,061
but never enough clout
for his own project.
210
00:11:23,061 --> 00:11:26,306
After being turned down by
several labels in the industry,
211
00:11:26,306 --> 00:11:30,897
Jay-Z, Damon Dame Dash,
and Kareem Biggs Burke
212
00:11:30,897 --> 00:11:33,313
started their own record label.
213
00:11:33,313 --> 00:11:37,110
They pooled their resources
to form Roc-A-Fella Records.
214
00:11:37,110 --> 00:11:38,456
♪ You got your own
2001 to ride in ♪
215
00:11:38,456 --> 00:11:40,216
♪ And keep your ass
tight up in Versace ♪
216
00:11:40,216 --> 00:11:41,977
♪ That's why you gotta
watch your friends you ♪
217
00:11:41,977 --> 00:11:43,875
♪ Got to watch me
they conniving, shit ♪
218
00:11:43,875 --> 00:11:45,187
♪ The first chance
to crack the bank ♪
219
00:11:45,187 --> 00:11:47,465
♪ They try me, all they
get is 50 cent franks ♪
220
00:11:47,465 --> 00:11:49,122
♪ And papayas, from the
village to the telly ♪
221
00:11:49,122 --> 00:11:50,779
♪ Time to kill it on
your belly no question ♪
222
00:11:50,779 --> 00:11:53,367
♪ Have more chicks between
my sheets than Essence ♪
223
00:11:53,367 --> 00:11:55,542
♪ They say sex is a
weapon, so when I shoot ♪
224
00:11:55,542 --> 00:11:57,371
♪ Meet your death in
less than 8 seconds ♪
225
00:11:57,371 --> 00:11:59,270
♪ Still pounding
in my after life ♪
226
00:11:59,270 --> 00:12:02,756
♪ Laughing, my shit is
tight, who you asking ♪
227
00:12:02,756 --> 00:12:04,827
♪ Ain't no nigga
like the one I got ♪
228
00:12:04,827 --> 00:12:07,312
♪ No one can fuck me better
229
00:12:07,312 --> 00:12:09,901
♪ Sleeps around but
he gives me a lot ♪
230
00:12:09,901 --> 00:12:11,109
Initially,
231
00:12:11,109 --> 00:12:12,766
the label acted as
an independent outlet
232
00:12:12,766 --> 00:12:17,046
for Jay-Z's debut album,
Reasonable Doubt, in 1996.
233
00:12:18,807 --> 00:12:21,292
Reasonable Doubt
was the first sign
234
00:12:21,292 --> 00:12:22,500
that Jay-Z had
something to offer
235
00:12:22,500 --> 00:12:24,640
within the hip hop community.
236
00:12:24,640 --> 00:12:25,986
He had the beats,
237
00:12:25,986 --> 00:12:28,575
the lyrics and the
connections to make it happen.
238
00:12:28,575 --> 00:12:31,785
But with so many artists vying
for the role of King of Rap
239
00:12:31,785 --> 00:12:34,823
in the 1990s, and the turf
wars between the East Side
240
00:12:34,823 --> 00:12:37,826
and West Side of American hip
hop reaching a fever pitch,
241
00:12:37,826 --> 00:12:39,724
it was one of the
most difficult periods
242
00:12:39,724 --> 00:12:41,243
to try and reach the top.
243
00:12:41,243 --> 00:12:43,659
Biggie Smalls doing his
thing in the rap world.
244
00:12:43,659 --> 00:12:45,212
That's right, baby.
245
00:12:45,212 --> 00:12:47,318
What's up man? From dance
tracks to Video Music Box.
246
00:12:47,318 --> 00:12:48,802
I'm back with you,
man. What's up?
247
00:12:48,802 --> 00:12:52,564
I'm just chilling. Trying
to stay outta trouble.
248
00:12:52,564 --> 00:12:55,602
Yeah, well you game man.
You got a lot going on.
249
00:12:55,602 --> 00:12:57,328
Are there any movie
deals or anything?
250
00:12:57,328 --> 00:12:59,951
Jamming when she was
pregnant with me. Yeah.
251
00:12:59,951 --> 00:13:01,539
So, you
were right in the middle
252
00:13:01,539 --> 00:13:03,092
of the storm.
253
00:13:03,092 --> 00:13:04,956
I'm still in the storm.
I'm still in the storm.
254
00:13:04,956 --> 00:13:08,339
As a matter of fact, my
mother was in a book.
255
00:13:08,339 --> 00:13:09,616
It's a book about my mother
256
00:13:09,616 --> 00:13:10,824
called Look For Me
In The Whirlwind.
257
00:13:10,824 --> 00:13:13,827
And I like to think
that's my motto.
258
00:13:13,827 --> 00:13:15,070
"Look for me in the whirlwind."
259
00:13:15,070 --> 00:13:18,211
Even now, this is all
a whirlwind for me.
260
00:13:24,596 --> 00:13:26,840
The mysterious
deaths of Tupac Shakur
261
00:13:26,840 --> 00:13:30,430
and Biggie Smalls
in 1996 and 1997,
262
00:13:30,430 --> 00:13:33,295
sent shockwaves through
the world of hip hop.
263
00:13:33,295 --> 00:13:35,676
It was the crescendo
of increasing tensions
264
00:13:35,676 --> 00:13:37,506
between the East and West coast,
265
00:13:37,506 --> 00:13:40,820
which had been going toe
to toe for the past decade.
266
00:13:40,820 --> 00:13:43,995
Within six months of
each other, both artists,
267
00:13:43,995 --> 00:13:47,136
who were arguably the most
influential of the decade,
268
00:13:47,136 --> 00:13:49,104
had been killed by
unknown assailants
269
00:13:49,104 --> 00:13:51,140
in drive-by shootings.
270
00:13:51,140 --> 00:13:53,522
For Jay-Z, the death
of Biggie especially
271
00:13:53,522 --> 00:13:55,110
had a more human impact.
272
00:13:55,110 --> 00:13:58,182
I see you. I'm saying,
you doing a good job, man.
273
00:13:58,182 --> 00:13:59,459
I try to.
274
00:13:59,459 --> 00:14:01,461
Yo, this is Biggie
Smalls. That's right.
275
00:14:01,461 --> 00:14:04,567
It's the mad celebrity birthday
bash JD Ralph McDaniels.
276
00:14:04,567 --> 00:14:06,328
From
attending the same school
277
00:14:06,328 --> 00:14:08,295
and growing up in the
same neighborhood,
278
00:14:08,295 --> 00:14:10,815
the two almost
lived the same life,
279
00:14:10,815 --> 00:14:13,197
and having spoken to
Biggie the day he died,
280
00:14:13,197 --> 00:14:15,647
this was personal for Jay-Z.
281
00:14:15,647 --> 00:14:18,133
'Cause I spoke to
him, like I just spoke to him.
282
00:14:18,133 --> 00:14:20,204
I was like, "Nah."
283
00:14:20,204 --> 00:14:24,484
I immediately dismissed
it. Like, "You bugging."
284
00:14:24,484 --> 00:14:29,420
It was like, "Son, it happened.
I'm telling you, honestly."
285
00:14:39,292 --> 00:14:41,190
Biggie paved
the way for rap music,
286
00:14:41,190 --> 00:14:42,882
and his legacy
can still be heard
287
00:14:42,882 --> 00:14:44,884
in the modern music landscape.
288
00:14:44,884 --> 00:14:47,334
Jay didn't just lose a friend,
289
00:14:47,334 --> 00:14:50,130
but lost his
musical inspiration.
290
00:14:53,858 --> 00:14:55,964
The empty space at
the top of hip hop
291
00:14:55,964 --> 00:14:57,897
by the deaths of the
two biggest names
292
00:14:57,897 --> 00:15:00,865
within the genre was
bound to be filled.
293
00:15:00,865 --> 00:15:02,280
And with his own record label
294
00:15:02,280 --> 00:15:04,282
and an impressive debut release,
295
00:15:04,282 --> 00:15:08,700
Jay-Z was in the perfect
position to fill those shoes.
296
00:15:08,700 --> 00:15:11,703
The release of In
My Lifetime in 1997
297
00:15:11,703 --> 00:15:13,740
was a revelation for Jay-Z.
298
00:15:13,740 --> 00:15:16,191
The emotional state he
was in due to the death
299
00:15:16,191 --> 00:15:19,780
of his friend made this
album more personal than ever
300
00:15:19,780 --> 00:15:21,955
with references to his
difficult upbringing
301
00:15:21,955 --> 00:15:23,923
rife throughout the record.
302
00:15:23,923 --> 00:15:26,339
Where I'm From paints a
grim picture of his life
303
00:15:26,339 --> 00:15:27,788
in the Marcy Projects,
304
00:15:27,788 --> 00:15:30,274
giving listeners an insight
into what it was like
305
00:15:30,274 --> 00:15:32,207
to grow up in Brooklyn.
306
00:15:33,380 --> 00:15:35,727
♪ Cough up a lung, where
I'm from, Marcy son ♪
307
00:15:35,727 --> 00:15:37,074
♪ Ain't nothing nice
308
00:15:37,074 --> 00:15:39,007
♪ Been many places but
I'm Brooklyn's own ♪
309
00:15:39,007 --> 00:15:41,285
♪ Cough up a lung, where
I'm from, Marcy son ♪
310
00:15:41,285 --> 00:15:42,596
♪ Ain't nothing nice
311
00:15:42,596 --> 00:15:45,254
♪ Been many places but
I'm Brooklyn's own ♪
312
00:15:45,254 --> 00:15:46,704
But with
references to Biggie
313
00:15:46,704 --> 00:15:47,912
throughout the album,
314
00:15:47,912 --> 00:15:50,570
and title tracks
like The City's Mine,
315
00:15:50,570 --> 00:15:53,849
it was obvious Jay-Z was
not just reliving the past:
316
00:15:53,849 --> 00:15:56,507
he was embracing the
legacy of his lost friend
317
00:15:56,507 --> 00:15:58,647
whilst looking to
fill the power vacuum
318
00:15:58,647 --> 00:16:00,787
that had been left behind.
319
00:16:15,491 --> 00:16:16,768
It wouldn't
be until the release
320
00:16:16,768 --> 00:16:20,289
of Jay-Z's third record,
Hard Knock Life in 1998,
321
00:16:20,289 --> 00:16:22,947
that it looked more likely that
the place at the top of rap
322
00:16:22,947 --> 00:16:25,915
was fully reserved for Jay-Z.
323
00:16:25,915 --> 00:16:27,365
And after its release,
324
00:16:27,365 --> 00:16:30,368
Jay-Z's life was going
to change forever.
325
00:16:30,368 --> 00:16:32,992
The title track, which
famously sampled his chorus
326
00:16:32,992 --> 00:16:34,855
from the Broadway musical Annie
327
00:16:34,855 --> 00:16:37,375
became Jay-Z's most
popular single to date,
328
00:16:37,375 --> 00:16:39,308
and the album would
eventually become
329
00:16:39,308 --> 00:16:42,484
Jay-Z's most commercially
successful album.
330
00:16:42,484 --> 00:16:44,003
♪ As hell when I come through
331
00:16:44,003 --> 00:16:46,695
♪ The life and times of
Sean Carter, volume two ♪
332
00:16:46,695 --> 00:16:49,663
♪ It's the hard
knock life for us ♪
333
00:16:49,663 --> 00:16:52,735
♪ It's the hard
knock life for us ♪
334
00:16:52,735 --> 00:16:56,015
♪ Instead of treated,
we get tricked ♪
335
00:16:56,015 --> 00:16:58,948
♪ Instead of kisses,
we get kicked ♪
336
00:16:58,948 --> 00:17:00,778
♪ It's the hard knock life
337
00:17:00,778 --> 00:17:03,229
♪ I flow for those dro-ed out
338
00:17:03,229 --> 00:17:06,025
Seemingly a strange
inspiration for a rapper,
339
00:17:06,025 --> 00:17:07,750
but there was a connection.
340
00:17:07,750 --> 00:17:10,236
"I wasn't worried about the
clash between the hard lyrics
341
00:17:10,236 --> 00:17:12,652
and the image of redhead Annie.
342
00:17:12,652 --> 00:17:16,000
Instead, I found the mirror
between the two stories;
343
00:17:16,000 --> 00:17:19,417
that Annie's story was
mine, and mine was hers.
344
00:17:19,417 --> 00:17:21,937
And the song was the place
where our experiences
345
00:17:21,937 --> 00:17:23,697
weren't contradictions,
346
00:17:23,697 --> 00:17:26,907
just different dimensions
of the same reality."
347
00:17:26,907 --> 00:17:30,256
Lyrics like, "Instead of
kisses we get kicked,"
348
00:17:30,256 --> 00:17:33,362
resonated with his experiences
growing up in the Projects.
349
00:17:33,362 --> 00:17:35,433
And although they
were not orphans,
350
00:17:35,433 --> 00:17:39,782
a whole generation raised
themselves on the streets.
351
00:17:45,409 --> 00:17:47,618
He scored a Grammy
win for the record,
352
00:17:47,618 --> 00:17:49,723
marking the beginning
of a fruitful period
353
00:17:49,723 --> 00:17:51,484
in which Jay-Z would become
354
00:17:51,484 --> 00:17:54,107
one of the biggest
names in hip hop.
355
00:17:54,107 --> 00:17:55,833
That's like a cherry on top.
356
00:17:55,833 --> 00:17:57,766
You make music and
people accept your music
357
00:17:57,766 --> 00:17:58,732
all around the world.
358
00:17:58,732 --> 00:17:59,906
You sell records or whatever,
359
00:17:59,906 --> 00:18:01,494
but then you're
nominated for awards.
360
00:18:01,494 --> 00:18:05,567
So, it's like the cherry
on top. It's great.
361
00:18:05,567 --> 00:18:07,258
By the
end of the millennium,
362
00:18:07,258 --> 00:18:10,192
Jay-Z was firmly at the top
of the world of hip hop.
363
00:18:10,192 --> 00:18:12,884
And thanks to his
collaboration with Mariah Carey
364
00:18:12,884 --> 00:18:14,438
on her song Heartbreaker,
365
00:18:14,438 --> 00:18:19,063
he was for the first time at
the top of the charts too.
366
00:18:19,063 --> 00:18:21,169
♪ She wanna shop with
Jay, play box with Jay ♪
367
00:18:21,169 --> 00:18:23,343
♪ She wanna pillow fight in
the middle of the night ♪
368
00:18:23,343 --> 00:18:25,725
♪ She wanna drive my Benz
with five of her friends ♪
369
00:18:25,725 --> 00:18:28,141
♪ She wanna creep past
the blocks spying again ♪
370
00:18:28,141 --> 00:18:30,592
♪ She wanna roll with
Jay, chase skeeos away ♪
371
00:18:30,592 --> 00:18:32,801
♪ She wanna fight with
lame chicks, blow my day ♪
372
00:18:32,801 --> 00:18:33,767
♪ She wanna
373
00:18:33,767 --> 00:18:35,010
In the same year,
374
00:18:35,010 --> 00:18:36,943
Jay-Z released The Life
And Times Of S Carter,
375
00:18:36,943 --> 00:18:38,807
his fourth solo album.
376
00:18:38,807 --> 00:18:40,843
But the release was
marred by a feud he had
377
00:18:40,843 --> 00:18:42,397
with another music producer
378
00:18:42,397 --> 00:18:45,503
he believed had
leaked the record.
379
00:18:45,503 --> 00:18:47,712
Jay was livid that his
work was circulating
380
00:18:47,712 --> 00:18:49,438
a month before its release,
381
00:18:49,438 --> 00:18:52,510
and in his autobiography
he says how he,
382
00:18:52,510 --> 00:18:55,306
"Ran into the guy
everyone's been telling me
383
00:18:55,306 --> 00:18:56,859
is behind the bootleg.
384
00:18:56,859 --> 00:18:58,516
So, I approached him.
385
00:18:58,516 --> 00:19:01,588
When I told him what I
suspected, to my surprise,
386
00:19:01,588 --> 00:19:03,521
he got real loud
with me right there
387
00:19:03,521 --> 00:19:05,385
in the middle of the club.
388
00:19:05,385 --> 00:19:07,939
Before I even realized
what I was doing,
389
00:19:07,939 --> 00:19:09,700
I headed back over to him.
390
00:19:09,700 --> 00:19:12,530
But this time, I was
blacking out with anger.
391
00:19:12,530 --> 00:19:14,808
The next thing I knew,
all hell had broken loose
392
00:19:14,808 --> 00:19:15,878
in the club.
393
00:19:18,087 --> 00:19:20,297
That night, the guy went
straight to the police
394
00:19:20,297 --> 00:19:23,265
and I was charged with assault."
395
00:19:32,032 --> 00:19:34,138
His arrest and acceptance
of the punishment
396
00:19:34,138 --> 00:19:35,691
was a wake up call.
397
00:19:35,691 --> 00:19:38,487
With everything he had ever
wanted within his grasp
398
00:19:38,487 --> 00:19:40,144
being nearly taken away,
399
00:19:40,144 --> 00:19:43,458
he headed back to the studio
to record The Blueprint.
400
00:19:43,458 --> 00:19:46,978
The record is often cited as
not only Jay-Z's best album,
401
00:19:46,978 --> 00:19:49,498
but one of the best
albums of all time.
402
00:19:49,498 --> 00:19:51,500
And was the start
of his collaboration
403
00:19:51,500 --> 00:19:55,918
with one of hip hop's most
exciting emerging talents.
404
00:20:05,756 --> 00:20:08,172
♪ 400 grand
405
00:20:13,246 --> 00:20:14,730
Whilst Jay-Z
had been working his way
406
00:20:14,730 --> 00:20:18,596
to the top of hip hop in
America in the late 1990s,
407
00:20:18,596 --> 00:20:20,288
a beat maker named Kanye West
408
00:20:20,288 --> 00:20:22,635
had been slowly but
surely working his way up
409
00:20:22,635 --> 00:20:25,293
through the hip hop
scene in Chicago.
410
00:20:25,293 --> 00:20:27,950
A college dropout, West
turned down the opportunity
411
00:20:27,950 --> 00:20:30,332
for formal education
at the age of 20
412
00:20:30,332 --> 00:20:32,576
to pursue a career in music.
413
00:20:32,576 --> 00:20:35,579
His decision soon paid off at
the turn of the new millennium
414
00:20:35,579 --> 00:20:40,204
when in 2000, West took the
train from Chicago to New York,
415
00:20:40,204 --> 00:20:44,381
and began producing for
artists at Roc-A-Fella.
416
00:20:44,381 --> 00:20:45,899
And soon enough,
417
00:20:45,899 --> 00:20:47,660
he was working with Jay-Z
on his upcoming album,
418
00:20:47,660 --> 00:20:48,626
The Blueprint,
419
00:20:48,626 --> 00:20:50,490
hoping to pave a way back
420
00:20:50,490 --> 00:20:53,459
after the end of
his criminal trial.
421
00:20:54,805 --> 00:20:56,496
When the two worlds collided,
422
00:20:56,496 --> 00:20:59,775
it was obvious to them
and the people around them
423
00:20:59,775 --> 00:21:03,745
that the duo were a match
made in hip hop heaven.
424
00:21:04,987 --> 00:21:07,438
The duo returned to
the studio soon after
425
00:21:07,438 --> 00:21:09,544
to start work on
The Blueprint Two,
426
00:21:09,544 --> 00:21:12,754
which was released
at the end of 2002.
427
00:21:14,238 --> 00:21:16,930
The release was also the first
professional collaboration
428
00:21:16,930 --> 00:21:19,450
between Jay-Z and
Beyonce Knowles,
429
00:21:19,450 --> 00:21:21,314
one third of Destiny's Child,
430
00:21:21,314 --> 00:21:24,697
who had begun embarking
on her own solo projects.
431
00:21:24,697 --> 00:21:27,631
And with that song,
titled Bonnie and Clyde,
432
00:21:27,631 --> 00:21:30,910
came rumors that Beyonce
and Jay-Z were an item,
433
00:21:30,910 --> 00:21:35,086
but it would be several years
before it was ever official.
434
00:21:35,086 --> 00:21:36,053
♪ Like it's supposed to be
435
00:21:36,053 --> 00:21:37,019
♪ The '03 Bonnie and Clyde
436
00:21:37,019 --> 00:21:38,573
♪ Hove and B, holla
437
00:21:38,573 --> 00:21:41,058
♪ All I need in
this life of sin ♪
438
00:21:41,058 --> 00:21:43,957
♪ Me and my girlfriend,
me and my girlfriend ♪
439
00:21:43,957 --> 00:21:46,443
♪ Down to ride
till the very end ♪
440
00:21:46,443 --> 00:21:48,479
♪ It's me and my boyfriend
441
00:21:48,479 --> 00:21:49,998
The reason
why the relationship
442
00:21:49,998 --> 00:21:53,208
between Jay-Z and Beyonce was
kept a secret is business.
443
00:21:53,208 --> 00:21:55,521
You get it in record
companies with artists.
444
00:21:55,521 --> 00:21:57,074
The minute an artist
falls in love,
445
00:21:57,074 --> 00:21:58,972
they're frightened that the
sales will be affected by it.
446
00:21:58,972 --> 00:22:00,422
So they're always like,
447
00:22:00,422 --> 00:22:01,043
"Don't tell anyone you're
having a relationship.
448
00:22:01,043 --> 00:22:02,597
Keep it down."
449
00:22:02,597 --> 00:22:04,495
Because they want you to
be accessible to everyone.
450
00:22:04,495 --> 00:22:07,326
They want everyone
drooling over you.
451
00:22:07,326 --> 00:22:08,775
They want to have the
posters on the wall.
452
00:22:08,775 --> 00:22:11,019
And if you know that the person
who's a poster on your wall
453
00:22:11,019 --> 00:22:15,679
is married or conceiving,
with child or something,
454
00:22:15,679 --> 00:22:18,267
it's not quite the same, is it?
455
00:22:22,306 --> 00:22:24,550
Not long after
their first collaboration,
456
00:22:24,550 --> 00:22:26,793
Jay-Z returned the
favor to Beyonce
457
00:22:26,793 --> 00:22:30,418
by appearing in her debut
smash Hit Crazy In Love.
458
00:22:30,418 --> 00:22:33,006
The single went on
to gain global status
459
00:22:33,006 --> 00:22:36,285
and rose to the top of the
US and UK music charts,
460
00:22:36,285 --> 00:22:38,115
earning them both
a Grammy award,
461
00:22:38,115 --> 00:22:40,738
and in 2018 was ranked
the greatest song
462
00:22:40,738 --> 00:22:42,637
of the 21st century.
463
00:22:42,637 --> 00:22:44,949
The song's lyrics fueled
the already roaring fire
464
00:22:44,949 --> 00:22:46,848
of their secret relationship.
465
00:22:46,848 --> 00:22:49,747
And the music video, which
is still iconic today,
466
00:22:49,747 --> 00:22:52,474
gave fans a closer glimpse
at the couple's affection
467
00:22:52,474 --> 00:22:53,786
for each other.
468
00:22:53,786 --> 00:22:54,752
Well, you
know what it was?
469
00:22:54,752 --> 00:22:56,029
I first heard it on the radio.
470
00:22:56,029 --> 00:22:59,481
I remember hearing it
on the radio and going.
471
00:23:01,414 --> 00:23:03,036
This is just...
472
00:23:03,036 --> 00:23:04,313
Like a James Brown song.
473
00:23:04,313 --> 00:23:06,833
When you hear a James
Brown song and you just.
474
00:23:06,833 --> 00:23:09,526
It's so good, your
face is contorted
475
00:23:09,526 --> 00:23:11,942
and the beat is so good
you can't keep still.
476
00:23:11,942 --> 00:23:13,495
It's like, "Oh, man."
477
00:23:13,495 --> 00:23:16,291
Trying to do the dishes,
and it was all going off.
478
00:23:16,291 --> 00:23:20,260
And then when I saw
the video, that was it.
479
00:23:20,260 --> 00:23:23,885
The video is the most
amazing thing I've ever seen.
480
00:23:23,885 --> 00:23:27,820
It was the way that she
walked on the road there.
481
00:23:27,820 --> 00:23:30,374
It was a dirty road
with a broken down car.
482
00:23:30,374 --> 00:23:32,618
But the way she did that walk.
483
00:23:32,618 --> 00:23:33,826
And I always thought
that Naomi Campbell
484
00:23:33,826 --> 00:23:35,414
was the queen of the catwalk,
485
00:23:35,414 --> 00:23:37,416
'cause she's amazing when
she does that catwalk.
486
00:23:37,416 --> 00:23:41,903
Naomi's famous for it,
but Beyonce tore it up.
487
00:23:41,903 --> 00:23:43,387
♪ Yes
488
00:23:43,387 --> 00:23:46,079
♪ So crazy right now
489
00:23:46,079 --> 00:23:47,771
♪ Most incredibly
490
00:23:47,771 --> 00:23:50,325
♪ It's your girl, Bey
491
00:23:50,325 --> 00:23:52,948
♪ It's your boy, young
492
00:23:52,948 --> 00:23:54,916
♪ You ready?
493
00:23:54,916 --> 00:23:57,366
♪ Oh oh oh oh oh
oh oh oh oh no no ♪
494
00:23:57,366 --> 00:23:59,472
♪ Oh oh oh oh oh
oh oh oh oh no no ♪
495
00:23:59,472 --> 00:24:02,475
I mean, she walked along
that little dusty road
496
00:24:02,475 --> 00:24:04,891
with the little
jeans on and the cap,
497
00:24:04,891 --> 00:24:06,134
and then she went, ah.
498
00:24:06,134 --> 00:24:08,723
And you were like, "Oh,
yeah, seal the deal."
499
00:24:08,723 --> 00:24:09,965
She was amazing.
500
00:24:09,965 --> 00:24:12,071
And then you just saw
this big guy, Jay-Z,
501
00:24:12,071 --> 00:24:14,176
come in and do his thing.
502
00:24:15,143 --> 00:24:16,731
Everyone was talking about it,
503
00:24:16,731 --> 00:24:19,043
because no one was quite sure
504
00:24:19,043 --> 00:24:21,529
if they were together
at that time.
505
00:24:21,529 --> 00:24:24,290
It was, "Are they, are they?
506
00:24:24,290 --> 00:24:26,050
Is it real? Are they
really together?
507
00:24:26,050 --> 00:24:27,258
Is it business or what?"
508
00:24:27,258 --> 00:24:28,777
It was kind of the early stages,
509
00:24:28,777 --> 00:24:33,333
but the chemistry that you
saw between Beyonce and Jay-Z
510
00:24:35,059 --> 00:24:37,130
in that video was electrifying.
511
00:24:37,130 --> 00:24:38,856
And they didn't even
actually do anything
512
00:24:38,856 --> 00:24:40,824
in terms of kissing
or anything like that,
513
00:24:40,824 --> 00:24:42,791
but it was just the intensity.
514
00:24:42,791 --> 00:24:44,344
It was powerful.
515
00:24:44,344 --> 00:24:47,624
She was close to him,
and she has that thing
516
00:24:47,624 --> 00:24:50,281
where she breathes
and she kind of goes.
517
00:24:50,281 --> 00:24:51,559
And it's like, "Oh my
God," it was all going off.
518
00:24:51,559 --> 00:24:52,974
It was great.
519
00:24:52,974 --> 00:24:54,907
So, no, it was a fantastic
landmark for her.
520
00:24:54,907 --> 00:24:58,669
I think coming out of
this sort of girl thing.
521
00:24:58,669 --> 00:25:01,292
What an amazing debut
as a solo artist.
522
00:25:01,292 --> 00:25:02,708
You can't get higher than that.
523
00:25:02,708 --> 00:25:04,710
She just completely
destroyed it.
524
00:25:04,710 --> 00:25:06,470
Not much is
known about the first meeting
525
00:25:06,470 --> 00:25:08,748
between Jay-Z and Beyonce,
526
00:25:08,748 --> 00:25:11,164
although many have
their own theories.
527
00:25:11,164 --> 00:25:13,132
They continued to
keep a low profile
528
00:25:13,132 --> 00:25:15,962
until their big
public debut in 2004,
529
00:25:15,962 --> 00:25:19,241
when they both stepped
out on the VMA red carpet.
530
00:25:19,241 --> 00:25:22,072
It was a welcome relief for
the celebrity rumor mill,
531
00:25:22,072 --> 00:25:27,111
who could finally rest knowing
they were right all along.
532
00:25:45,820 --> 00:25:47,338
As a couple,
533
00:25:47,338 --> 00:25:49,927
they continue to successfully
separate their working life
534
00:25:49,927 --> 00:25:54,138
in the public eye and their
private life together.
535
00:25:54,967 --> 00:25:57,003
Even their marriage in 2008
536
00:25:57,003 --> 00:25:59,212
came with no official
confirmation.
537
00:25:59,212 --> 00:26:01,663
A low-key affair with
friends and family
538
00:26:01,663 --> 00:26:03,423
may not have been
what fans wanted,
539
00:26:03,423 --> 00:26:07,566
but it was exactly what
Jay-Z and Beyonce needed.
540
00:26:29,898 --> 00:26:31,728
You are asleep.
541
00:26:31,728 --> 00:26:34,351
Only my eyes.
542
00:26:34,351 --> 00:26:35,939
And my arm.
543
00:26:35,939 --> 00:26:37,388
In 2003,
544
00:26:37,388 --> 00:26:39,805
after the success of
The Blueprint Two,
545
00:26:39,805 --> 00:26:43,222
Jay-Z announced that his
upcoming album, The Black Album,
546
00:26:43,222 --> 00:26:46,674
would be his very last, as
he was planning to retire.
547
00:26:46,674 --> 00:26:48,848
And he did it in style too.
548
00:26:48,848 --> 00:26:51,230
With tracks like
Encore and Lucifer,
549
00:26:51,230 --> 00:26:55,303
Jay-Z was ending his career
on the ultimate high.
550
00:26:55,303 --> 00:26:57,236
His collaboration
with renowned producer
551
00:26:57,236 --> 00:26:59,341
and label head of
Def Jam Records,
552
00:26:59,341 --> 00:27:02,034
Rick Ruben on the
hit 99 Problems,
553
00:27:02,034 --> 00:27:05,451
proved to be one of Jay-Z's
most popular songs ever.
554
00:27:05,451 --> 00:27:08,005
Give me after,
"Legit." After, "Legit."
555
00:27:08,005 --> 00:27:09,386
Aren't you sharp as a tack?
556
00:27:09,386 --> 00:27:10,836
You some type of
lawyer or something?
557
00:27:10,836 --> 00:27:13,701
Somebody important or something?
558
00:27:13,701 --> 00:27:15,185
I ain't passed the bar
but I know a little bit
559
00:27:15,185 --> 00:27:16,358
enough that you won't...
560
00:27:16,358 --> 00:27:17,566
Aren't you sharp as a tack?
561
00:27:17,566 --> 00:27:18,809
You some type of
lawyer or something?
562
00:27:18,809 --> 00:27:20,569
Lawyer or something?
563
00:27:20,569 --> 00:27:22,468
Lawyer or something?
564
00:27:22,468 --> 00:27:24,366
Having given
everything to music,
565
00:27:24,366 --> 00:27:26,265
Jay-Z took a backseat.
566
00:27:26,265 --> 00:27:28,681
His goal was to focus
on other ventures,
567
00:27:28,681 --> 00:27:31,615
including nurturing more
artists under his record label
568
00:27:31,615 --> 00:27:34,722
and start giving back
to the community.
569
00:27:34,722 --> 00:27:36,447
For most of his career,
570
00:27:36,447 --> 00:27:39,658
Jay-Z has proved to be more
than just a music producer.
571
00:27:39,658 --> 00:27:41,729
Beginning during his
first retirement,
572
00:27:41,729 --> 00:27:43,178
Jay-Z started to put his hand
573
00:27:43,178 --> 00:27:47,666
to a number of important
causes and business ventures.
574
00:27:49,150 --> 00:27:52,671
Most influentially in 2003,
he and his mother Gloria
575
00:27:52,671 --> 00:27:54,949
founded the Sean
Carter Foundation
576
00:27:54,949 --> 00:27:58,262
to help individuals facing
socioeconomic hardships
577
00:27:58,262 --> 00:27:59,850
further their education,
578
00:27:59,850 --> 00:28:04,441
making higher education
possible for millions.
579
00:28:04,441 --> 00:28:05,994
I'm lucky. I'm a lucky person.
580
00:28:05,994 --> 00:28:09,170
I had a talent to do
something that I really loved,
581
00:28:09,170 --> 00:28:13,346
and it took me to places
I thought I'd never see.
582
00:28:13,346 --> 00:28:15,763
My situation could have
turned out differently,
583
00:28:15,763 --> 00:28:17,212
much differently.
584
00:28:22,252 --> 00:28:26,532
My story is a bit of
an anomaly, you know?
585
00:28:26,532 --> 00:28:29,328
So just making sure that people
are prepared for the future,
586
00:28:29,328 --> 00:28:31,054
prepared for this world,
587
00:28:31,054 --> 00:28:33,228
and especially people
that have drive
588
00:28:33,228 --> 00:28:35,161
and want to go further.
589
00:28:36,784 --> 00:28:39,476
Excuse me, and if the thing
that's holding them back
590
00:28:39,476 --> 00:28:40,960
is something financial,
591
00:28:40,960 --> 00:28:45,689
then I don't think that's right,
I don't think that's fair.
592
00:28:45,689 --> 00:28:47,173
So just providing an
opportunity for people
593
00:28:47,173 --> 00:28:49,900
that want to further
their education
594
00:28:49,900 --> 00:28:52,869
and be successful,
important to me.
595
00:28:54,284 --> 00:28:56,320
His retirement
for music became a renaissance
596
00:28:56,320 --> 00:28:59,151
and laid the foundations
in Jay-Z's legacy,
597
00:28:59,151 --> 00:29:01,601
as someone who was going
to impact several lives
598
00:29:01,601 --> 00:29:03,051
across the world.
599
00:29:06,710 --> 00:29:09,057
After three years of
working behind the scenes
600
00:29:09,057 --> 00:29:11,957
and diversifying into a
number of different careers,
601
00:29:11,957 --> 00:29:15,029
the magnetic pull of the
music industry was too much.
602
00:29:15,029 --> 00:29:18,791
And by 2006, Jay was
ready to be back producing
603
00:29:18,791 --> 00:29:21,345
and releasing his music again.
604
00:29:23,520 --> 00:29:26,661
Within a few years, Jay-Z
had released two albums,
605
00:29:26,661 --> 00:29:28,249
been on multiple tours,
606
00:29:28,249 --> 00:29:31,908
continued charitable work
with institutions like the UN,
607
00:29:31,908 --> 00:29:33,323
and set up an educational trust
608
00:29:33,323 --> 00:29:35,083
for the children of Sean Bell,
609
00:29:35,083 --> 00:29:37,914
a Black man who had been shot
and killed on his wedding day
610
00:29:37,914 --> 00:29:39,363
by the police.
611
00:29:39,363 --> 00:29:41,745
It was obvious that
this new era for Jay-Z
612
00:29:41,745 --> 00:29:44,575
valued music just as
highly as helping others
613
00:29:44,575 --> 00:29:47,371
who are less fortunate than him.
614
00:29:57,726 --> 00:30:00,005
Jay-Z's return to
music was huge,
615
00:30:00,005 --> 00:30:03,215
and his 2008 appearance
at Glastonbury
616
00:30:03,215 --> 00:30:06,666
is one of the most iconic
performances of all time.
617
00:30:06,666 --> 00:30:08,599
He was the first
major hip hop artist
618
00:30:08,599 --> 00:30:10,705
to headline the Pyramid stage,
619
00:30:10,705 --> 00:30:13,294
and this fact has
notoriously riled the likes
620
00:30:13,294 --> 00:30:15,814
of Noel Gallagher of Oasis,
621
00:30:15,814 --> 00:30:18,437
who implied it was something
that would never have happened
622
00:30:18,437 --> 00:30:19,679
in his heyday.
623
00:30:21,785 --> 00:30:24,201
Jay-Z responded in
the only way he could,
624
00:30:24,201 --> 00:30:28,619
and used the performance and
music to make his point heard.
625
00:30:31,933 --> 00:30:33,901
♪ Back beat the word
is on the street ♪
626
00:30:33,901 --> 00:30:37,318
♪ That the fire in
your heart is out ♪
627
00:30:37,318 --> 00:30:39,596
♪ I'm sure you've
heard it all before ♪
628
00:30:39,596 --> 00:30:42,495
♪ But you never
really had a doubt ♪
629
00:30:42,495 --> 00:30:45,222
♪ I don't believe that anybody
630
00:30:45,222 --> 00:30:49,468
♪ Feels the way I
do about you now ♪
631
00:30:54,024 --> 00:30:56,406
Headlining
Glastonbury was a turning point
632
00:30:56,406 --> 00:30:57,925
for the world of hip hop,
633
00:30:57,925 --> 00:31:00,789
and emphasized how far it
had come since the 1990s
634
00:31:00,789 --> 00:31:02,930
and entering the mainstream.
635
00:31:02,930 --> 00:31:04,863
With artists like
Kendrick Lamar,
636
00:31:04,863 --> 00:31:08,418
Stormzy and Kanye West
following in his footsteps,
637
00:31:08,418 --> 00:31:12,353
it's clear that Jay-Z
changed the game forever.
638
00:31:14,631 --> 00:31:17,151
One year after
headlining Glastonbury,
639
00:31:17,151 --> 00:31:19,567
Jay-Z released The
Blueprint Three.
640
00:31:19,567 --> 00:31:22,259
With the release came
Jay-Z's biggest hit to date,
641
00:31:22,259 --> 00:31:25,573
Empire State of Mind,
featuring Alicia Keys.
642
00:31:25,573 --> 00:31:28,058
The song acts as a
homage to New York,
643
00:31:28,058 --> 00:31:31,510
referencing specific places
and people from Carter's youth.
644
00:31:31,510 --> 00:31:32,511
♪ I can make it anywhere
645
00:31:32,511 --> 00:31:33,581
♪ Yeah they love me everywhere
646
00:31:33,581 --> 00:31:35,031
♪ I used to cop in Harlem
647
00:31:35,031 --> 00:31:36,273
♪ Hola my Dominicanos
648
00:31:36,273 --> 00:31:37,688
♪ Right there up on Broadway
649
00:31:37,688 --> 00:31:38,827
♪ Brought me back
to that McDonald's ♪
650
00:31:38,827 --> 00:31:40,174
♪ Took it to my stash box
651
00:31:40,174 --> 00:31:41,002
♪ 560 State Street
652
00:31:41,002 --> 00:31:42,176
It's a song
653
00:31:42,176 --> 00:31:43,660
that reveals everything
Jay is about,
654
00:31:43,660 --> 00:31:45,973
and what his music has
always represented.
655
00:31:45,973 --> 00:31:49,631
He writes candidly about
it in his autobiography.
656
00:31:49,631 --> 00:31:51,979
"When I first heard
the track for Empire,
657
00:31:51,979 --> 00:31:53,946
I was sure it would be a hit.
658
00:31:53,946 --> 00:31:55,361
It was gorgeous.
659
00:31:55,361 --> 00:31:57,467
My instinct was to dirty it up,
660
00:31:57,467 --> 00:31:59,848
to tell the stories of
the city's gritty side,
661
00:31:59,848 --> 00:32:02,403
to use stories about
hustling and getting hustled
662
00:32:02,403 --> 00:32:05,440
to add tension to the soaring
beauty of the chorus."
663
00:32:05,440 --> 00:32:07,995
♪ New York
664
00:32:07,995 --> 00:32:11,377
♪ Concrete jungle where
dreams are made up ♪
665
00:32:11,377 --> 00:32:14,518
♪ There's nothing you can do
666
00:32:14,518 --> 00:32:15,795
♪ Now you're in New York
667
00:32:15,795 --> 00:32:18,833
And you
say New York City.
668
00:32:18,833 --> 00:32:20,317
Yeah.
669
00:32:20,317 --> 00:32:22,043
♪ These streets will
make you feel brand new ♪
670
00:32:22,043 --> 00:32:24,459
♪ These lights
will inspire you ♪
671
00:32:24,459 --> 00:32:27,807
♪ Let's hear it for New
York, New York, New York ♪
672
00:32:27,807 --> 00:32:29,188
Yes, yes, yes.
673
00:32:31,156 --> 00:32:33,330
♪ Catch me at the X with
OG at a Yankee game ♪
674
00:32:33,330 --> 00:32:34,642
♪ Shit, I make the Yankee hat
675
00:32:34,642 --> 00:32:36,195
♪ More famous than
a Yankee can ♪
676
00:32:36,195 --> 00:32:38,991
♪ You should know I bleed blue
but I ain't a Crip though ♪
677
00:32:38,991 --> 00:32:40,751
Following
his successful return
678
00:32:40,751 --> 00:32:41,718
to the music scene,
679
00:32:41,718 --> 00:32:43,202
it was only a matter of time
680
00:32:43,202 --> 00:32:46,136
before Jay-Z collaborated
with Kanye West again,
681
00:32:46,136 --> 00:32:48,449
who himself had been
enjoying his career
682
00:32:48,449 --> 00:32:51,486
and was now releasing
his own albums.
683
00:32:53,281 --> 00:32:57,906
In 2011, they released a
joint album, Watch The Throne.
684
00:32:57,906 --> 00:33:00,771
The project features guest
appearances from the Dream,
685
00:33:00,771 --> 00:33:03,153
Frank Ocean and Beyonce,
686
00:33:03,153 --> 00:33:06,398
as well as posthumous
vocals from Curtis Mayfield,
687
00:33:06,398 --> 00:33:09,021
and in this clip, Otis Redding.
688
00:33:09,021 --> 00:33:11,092
♪ They ain't see me 'cause I
pulled up in my other Benz ♪
689
00:33:11,092 --> 00:33:13,543
♪ Last week I was in
my other other Benz ♪
690
00:33:13,543 --> 00:33:14,785
♪ Throw your diamonds up
691
00:33:14,785 --> 00:33:16,028
♪ 'Cause we in this
bitch another 'gain ♪
692
00:33:16,028 --> 00:33:18,065
♪ Photoshoot fresh,
looking like wealth ♪
693
00:33:18,065 --> 00:33:21,930
♪ I'm boutta call the
paparazzi on myself ♪
694
00:33:21,930 --> 00:33:23,208
♪ Live from the Mercer
695
00:33:23,208 --> 00:33:24,485
♪ Run up on Yeezy
the wrong way ♪
696
00:33:24,485 --> 00:33:25,727
♪ I might murk ya
697
00:33:25,727 --> 00:33:27,936
♪ Flee in the G450,
I might surface ♪
698
00:33:27,936 --> 00:33:31,526
♪ Political refugee,
asylum can be purchased ♪
699
00:33:31,526 --> 00:33:32,631
♪ Everything's for sale
700
00:33:32,631 --> 00:33:34,529
♪ Got five passports
701
00:33:34,529 --> 00:33:36,083
From
headlining Glastonbury
702
00:33:36,083 --> 00:33:38,568
to achieving his first
number one record,
703
00:33:38,568 --> 00:33:41,053
Jay-Z made a return
to the music industry
704
00:33:41,053 --> 00:33:43,400
unlike anyone before him.
705
00:33:43,400 --> 00:33:46,541
He was just, as if not even
more important to the scene
706
00:33:46,541 --> 00:33:48,060
than ever before,
707
00:33:48,060 --> 00:33:50,028
and it looked like nothing
was going to stop him
708
00:33:50,028 --> 00:33:52,306
from becoming even greater.
709
00:33:56,689 --> 00:33:59,037
For many, the life
of Jay-Z and Beyonce
710
00:33:59,037 --> 00:34:00,728
seemed to be perfect.
711
00:34:00,728 --> 00:34:03,110
And even amongst their
peers in Hollywood,
712
00:34:03,110 --> 00:34:04,594
they're the source of envy
713
00:34:04,594 --> 00:34:07,321
for their ability to keep
matters of their private life
714
00:34:07,321 --> 00:34:08,563
private,
715
00:34:08,563 --> 00:34:10,324
especially in the world
where celebrity lives
716
00:34:10,324 --> 00:34:13,672
are constantly put
under the microscope.
717
00:34:13,672 --> 00:34:15,191
By 2006,
718
00:34:15,191 --> 00:34:16,778
they were voted the most
powerful couple in the world
719
00:34:16,778 --> 00:34:18,297
by Time Magazine.
720
00:34:18,297 --> 00:34:22,370
In 2009, they were ranked as
Hollywood's top earning couple.
721
00:34:22,370 --> 00:34:24,372
And throughout the 21st century,
722
00:34:24,372 --> 00:34:25,891
they continued to top the charts
723
00:34:25,891 --> 00:34:29,446
with both their individual
and collaborative endeavors.
724
00:34:29,446 --> 00:34:33,105
By 2012, they had started
a family of their own too,
725
00:34:33,105 --> 00:34:36,350
with the birth of their
first daughter, Blue Ivy.
726
00:34:36,350 --> 00:34:38,421
But behind the scenes,
tensions were brewing
727
00:34:38,421 --> 00:34:40,733
between the world's
most powerful couple,
728
00:34:40,733 --> 00:34:43,460
tension that was thrust
into the public domain
729
00:34:43,460 --> 00:34:46,912
following the release of
leaked CCTV from an elevator
730
00:34:46,912 --> 00:34:48,500
at the Met Gala.
731
00:34:48,500 --> 00:34:50,226
What happens at the annual gala,
732
00:34:50,226 --> 00:34:51,710
which is widely regarded
733
00:34:51,710 --> 00:34:54,609
as the world's most prestigious
and glamorous fashion event,
734
00:34:54,609 --> 00:34:56,611
is shrouded in as much mystery
735
00:34:56,611 --> 00:35:00,926
as the early relationship
between Jay-Z and Beyonce.
736
00:35:02,755 --> 00:35:04,895
However, the world
finally got a glimpse
737
00:35:04,895 --> 00:35:07,553
behind the scenes of the
most famous secret party
738
00:35:07,553 --> 00:35:09,624
of the world's rich and famous.
739
00:35:09,624 --> 00:35:12,351
But it wasn't the glimpse
into the glamorous lifestyle
740
00:35:12,351 --> 00:35:14,146
that anyone expected.
741
00:35:14,146 --> 00:35:16,666
Following rumors of
Jay-Z's infidelity,
742
00:35:16,666 --> 00:35:20,704
Beyonce's sister Solange Knowles
attacked the hip hop mogul
743
00:35:20,704 --> 00:35:21,671
in a lift.
744
00:35:29,196 --> 00:35:31,059
The pristine image
of the relationship
745
00:35:31,059 --> 00:35:34,201
between the world's most famous
couple had been shattered,
746
00:35:34,201 --> 00:35:37,928
as videos and photos of
the incident spread online.
747
00:35:37,928 --> 00:35:40,345
But the two went on
to address the issue
748
00:35:40,345 --> 00:35:44,625
in the only way they knew
how: through their music.
749
00:35:59,812 --> 00:36:01,055
Following
the incident,
750
00:36:01,055 --> 00:36:03,195
Jay-Z and Beyonce went
back into the studio
751
00:36:03,195 --> 00:36:04,438
at the same time,
752
00:36:04,438 --> 00:36:06,578
recording and producing
their own albums,
753
00:36:06,578 --> 00:36:09,512
both individually
and collaboratively.
754
00:36:09,512 --> 00:36:10,996
For the couple,
755
00:36:10,996 --> 00:36:12,825
the process was like a
therapy session for them,
756
00:36:12,825 --> 00:36:15,794
and you could hear
it in the music.
757
00:36:17,451 --> 00:36:22,249
Beyonce's 2016 album Lemonade
was lauded by critics
758
00:36:22,249 --> 00:36:23,767
as not only her best,
759
00:36:23,767 --> 00:36:26,563
but the singer's most
personal work to date.
760
00:36:26,563 --> 00:36:28,738
The record addresses
her emotional journey
761
00:36:28,738 --> 00:36:32,155
after her husband
Jay-Z's infidelity
762
00:36:32,155 --> 00:36:35,089
in a generational
and racial context.
763
00:36:35,089 --> 00:36:37,195
The fifth track,
Daddy's Lessons,
764
00:36:37,195 --> 00:36:39,266
is a turning point
for the album,
765
00:36:39,266 --> 00:36:42,441
with Beyonce linking
Jay-Z cheating on her
766
00:36:42,441 --> 00:36:47,308
with the experience
of her father Matthew
Knowles' adultery.
767
00:36:47,308 --> 00:36:51,485
Tellingly, in an interview with
Elle Magazine, Beyonce said,
768
00:36:51,485 --> 00:36:55,005
"I hope I can create art
that helps people heal.
769
00:36:55,005 --> 00:36:57,801
Art that makes people feel
proud of their struggle.
770
00:36:57,801 --> 00:37:00,010
Everyone experiences pain,
771
00:37:00,010 --> 00:37:04,739
but sometimes you need to be
uncomfortable to transform."
772
00:37:05,740 --> 00:37:08,881
♪ You are my sunlight
773
00:37:08,881 --> 00:37:12,057
Beyonce explained the
concept of the Lemonade album
774
00:37:12,057 --> 00:37:13,886
to Melinda Matsoukas,
775
00:37:13,886 --> 00:37:16,751
the director of the
Formation music video.
776
00:37:16,751 --> 00:37:19,340
She wanted to show the
historical impact of slavery
777
00:37:19,340 --> 00:37:22,792
on Black love, and what it
has done to the Black family,
778
00:37:22,792 --> 00:37:24,656
and Black men and women,
779
00:37:24,656 --> 00:37:28,694
"How we're almost socialized
not to be together."
780
00:37:31,352 --> 00:37:33,872
♪ With that Creole
make a Texas bama ♪
781
00:37:33,872 --> 00:37:37,393
♪ I like my baby heir
with baby hair and Afros ♪
782
00:37:37,393 --> 00:37:42,398
♪ I like my Negro nose with
Jackson Five nostrils ♪
783
00:37:43,088 --> 00:37:44,123
This is history.
784
00:37:45,263 --> 00:37:49,232
Thank you so much for
being here tonight.
785
00:37:49,232 --> 00:37:52,753
♪ Okay ladies, now let's
get in formation, I slay ♪
786
00:37:52,753 --> 00:37:56,619
♪ Okay ladies, now let's
get in formation, I slay ♪
787
00:37:56,619 --> 00:37:59,415
♪ I slay, I slay, I slay
788
00:37:59,415 --> 00:38:03,350
♪ I slay, I slay, I slay
789
00:38:03,350 --> 00:38:07,285
♪ Slay, or you get eliminated.
790
00:38:07,285 --> 00:38:11,012
♪ Okay ladies, now let's
get in formation, I slay ♪
791
00:38:11,012 --> 00:38:16,052
♪ Okay ladies, now
let's get in formation ♪
792
00:38:18,123 --> 00:38:20,574
♪ You are my sunlight
793
00:38:20,574 --> 00:38:24,129
In 2017,
Jay-Z released 4:44,
794
00:38:25,579 --> 00:38:29,168
which was his response to
the rumors in Lemonade.
795
00:38:29,168 --> 00:38:31,481
The album was Jay's
most personal yet,
796
00:38:31,481 --> 00:38:33,966
and much like his wife's album,
797
00:38:33,966 --> 00:38:37,073
garnered universal acclaim
from music critics.
798
00:38:37,073 --> 00:38:41,249
Hear how personal he becomes
on the titular track.
799
00:38:41,249 --> 00:38:42,492
♪ Apologize
800
00:38:42,492 --> 00:38:43,597
♪ I seen the innocence
leave your eyes ♪
801
00:38:43,597 --> 00:38:45,495
♪ I still mourn this death
802
00:38:45,495 --> 00:38:47,877
♪ I apologize for
the stillborns ♪
803
00:38:47,877 --> 00:38:50,604
♪ 'Cause I wasn't present,
your body wouldn't accept ♪
804
00:38:50,604 --> 00:38:52,916
♪ I apologize to all the women
805
00:38:52,916 --> 00:38:54,055
♪ Whom I toyed with
your emotions ♪
806
00:38:54,055 --> 00:38:55,574
♪ 'Cause I was emotionless
807
00:38:55,574 --> 00:38:58,543
♪ And I apologize
'cause at your best ♪
808
00:38:58,543 --> 00:39:00,924
♪ You are love and because
809
00:39:00,924 --> 00:39:03,168
♪ I fall short of what
I say I'm all about ♪
810
00:39:03,168 --> 00:39:04,272
♪ Your eyes leave
with the soul ♪
811
00:39:04,272 --> 00:39:06,067
♪ That your body once housed
812
00:39:06,067 --> 00:39:07,724
♪ And you stare
blankly in the space ♪
813
00:39:07,724 --> 00:39:09,588
♪ Thinking of all
the time you wasted ♪
814
00:39:09,588 --> 00:39:12,764
♪ On all this basic shit
815
00:39:12,764 --> 00:39:15,353
Just as he had
used music during the 1990s
816
00:39:15,353 --> 00:39:17,527
to talk about his
troubled upbringing,
817
00:39:17,527 --> 00:39:21,945
Jay-Z used 4:44 to get candid
about his current life.
818
00:39:23,361 --> 00:39:27,330
The album covers a wide array
of topics: his family life,
819
00:39:27,330 --> 00:39:30,126
relationships, ongoing
hip hop culture,
820
00:39:30,126 --> 00:39:32,887
stereotypes and racism.
821
00:39:32,887 --> 00:39:36,477
He directly references lines
from Lemonade on the album.
822
00:39:36,477 --> 00:39:40,032
On Beyonce's song
Sorry, she sings,
823
00:39:40,032 --> 00:39:42,449
"You better call Becky
with the good hair."
824
00:39:42,449 --> 00:39:46,004
Jay responds on the track
Family Feud by rapping,
825
00:39:46,004 --> 00:39:48,075
"Leave me alone, Becky."
826
00:39:49,628 --> 00:39:53,563
The Story of OJ references
racism, stereotypes,
827
00:39:53,563 --> 00:39:58,223
and the experience of being
a Black person in America.
828
00:39:58,223 --> 00:40:01,295
Smile discusses his
mother being a lesbian,
829
00:40:01,295 --> 00:40:03,504
featuring a poem from her.
830
00:40:09,027 --> 00:40:11,167
Pitchfork reviewer
Sheldon Pierce
831
00:40:11,167 --> 00:40:14,791
concluded that, "The most
crafty and evasive MC
832
00:40:14,791 --> 00:40:17,449
lays bare his complicated life.
833
00:40:17,449 --> 00:40:20,797
This late career gem is
personal and diamond sharp,
834
00:40:20,797 --> 00:40:23,662
confronting the failings
and legacy of Sean Carter
835
00:40:23,662 --> 00:40:24,939
and America."
836
00:40:24,939 --> 00:40:28,978
He also called the album
an historical artifact.
837
00:40:33,638 --> 00:40:35,640
For the world's most
powerful couple,
838
00:40:35,640 --> 00:40:37,538
producing dual
albums in response
839
00:40:37,538 --> 00:40:39,022
to their troubled love life
840
00:40:39,022 --> 00:40:41,508
would prove to be
incredibly important,
841
00:40:41,508 --> 00:40:43,579
and by the end of 2017,
842
00:40:43,579 --> 00:40:46,789
their life was back on track
as they welcomed twins,
843
00:40:46,789 --> 00:40:50,275
a daughter named Rumi
and a son named Sir.
844
00:40:51,932 --> 00:40:54,037
Any memory of the
Met Gala incident
845
00:40:54,037 --> 00:40:56,592
was quickly washed away in 2022,
846
00:40:56,592 --> 00:40:58,628
and their status as the
king and queen of music
847
00:40:58,628 --> 00:41:00,975
was secured, as
Beyonce tied Jay-Z
848
00:41:00,975 --> 00:41:04,289
for the most Grammy
nominations of all time.
849
00:41:04,289 --> 00:41:06,291
With 88 nominations each,
850
00:41:06,291 --> 00:41:11,054
the couple took their rightful
place on the music throne.
851
00:41:17,751 --> 00:41:18,993
From humble beginnings,
852
00:41:18,993 --> 00:41:21,617
Jay-Z was spurred on to
become something more,
853
00:41:21,617 --> 00:41:22,963
and to fight the status quo
854
00:41:22,963 --> 00:41:26,587
associated with growing
up in the Projects.
855
00:41:29,279 --> 00:41:31,972
He was determined to
give himself and the
people around him
856
00:41:31,972 --> 00:41:34,353
the best life that he could.
857
00:41:36,701 --> 00:41:39,013
Through genuine talent,
self-determination,
858
00:41:39,013 --> 00:41:41,499
and an ability to connect
with people through music
859
00:41:41,499 --> 00:41:44,812
and lyrics, Jay-Z became
a global superstar,
860
00:41:44,812 --> 00:41:46,365
taking hip hop to an audience
861
00:41:46,365 --> 00:41:49,817
far wider than anyone
could have imagined.
862
00:41:52,475 --> 00:41:54,270
And when his reach was global,
863
00:41:54,270 --> 00:41:56,617
and he put his mind to
using his platform for good
864
00:41:56,617 --> 00:41:59,309
to promote causes
he cared about,
865
00:41:59,309 --> 00:42:01,277
the boy who grew up in
the Brooklyn Projects
866
00:42:01,277 --> 00:42:04,625
cemented his legacy as
more than a musician,
867
00:42:04,625 --> 00:42:07,525
but as a powerful
voice for change.
64486
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