Would you like to inspect the original subtitles? These are the user uploaded subtitles that are being translated:
1
00:00:01,033 --> 00:00:01,899
hey game changes
2
00:00:01,900 --> 00:00:03,833
welcome back to another video
3
00:00:04,133 --> 00:00:05,999
and today I'm very excited
4
00:00:06,000 --> 00:00:07,766
because I want to share with you
5
00:00:08,233 --> 00:00:10,566
a little bit about email marketing strategies
6
00:00:11,500 --> 00:00:12,933
and autoresponders
7
00:00:13,033 --> 00:00:14,133
how that works
8
00:00:14,166 --> 00:00:17,933
and how you can have that on your WordPress website
9
00:00:18,400 --> 00:00:20,566
so as you can see here
10
00:00:20,566 --> 00:00:23,666
I have a very simple image to kind of illustrate how
11
00:00:24,033 --> 00:00:26,233
email marketing and auto respond
12
00:00:26,233 --> 00:00:28,733
this work so ping
13
00:00:28,733 --> 00:00:31,833
you talk a lot about having people opt into your lead
14
00:00:31,833 --> 00:00:33,633
magnet or your free product
15
00:00:34,033 --> 00:00:36,033
so how does this all work out right
16
00:00:36,033 --> 00:00:38,899
so just to walk you through the flow
17
00:00:38,900 --> 00:00:40,166
first imagine
18
00:00:40,166 --> 00:00:42,599
someone interested in something that you have to offer
19
00:00:42,600 --> 00:00:45,700
whether it's for free or a training a video
20
00:00:46,000 --> 00:00:47,733
a blueprint a template
21
00:00:47,866 --> 00:00:50,099
they opt in to your website
22
00:00:52,366 --> 00:00:54,499
and then they receive an email from you
23
00:00:54,500 --> 00:00:57,433
whether it's to provide them with a resource
24
00:00:57,433 --> 00:01:00,066
a video or if someone purchase your product
25
00:01:00,066 --> 00:01:02,866
right so they receive a welcome email
26
00:01:02,866 --> 00:01:04,533
like welcome to the program
27
00:01:06,100 --> 00:01:09,833
and then you would then send them content emails
28
00:01:09,833 --> 00:01:11,666
or it could be follow up emails
29
00:01:12,266 --> 00:01:13,499
you know if you are just
30
00:01:13,700 --> 00:01:16,900
catering to people that are brand new to your list
31
00:01:18,366 --> 00:01:21,133
it will be giving them content and value
32
00:01:21,633 --> 00:01:22,533
and then along the way
33
00:01:22,533 --> 00:01:24,999
you will be able to then promote a product
34
00:01:25,133 --> 00:01:26,299
lead them to a site
35
00:01:26,900 --> 00:01:30,500
or continue to build a relationship with them
36
00:01:30,600 --> 00:01:33,700
and you can then build a relationship with your list
37
00:01:34,100 --> 00:01:34,866
and your customers
38
00:01:34,866 --> 00:01:36,066
and eventually you know
39
00:01:36,066 --> 00:01:36,766
sell them products
40
00:01:36,766 --> 00:01:38,866
which you feel is you know
41
00:01:38,866 --> 00:01:42,099
compliments to whatever that you have been sending them
42
00:01:42,333 --> 00:01:45,466
or something that you find valuable for them as well
43
00:01:45,533 --> 00:01:50,333
so autoresponders is the software that you need for
44
00:01:50,600 --> 00:01:51,900
your email marketing right
45
00:01:51,900 --> 00:01:53,700
so basically
46
00:01:53,700 --> 00:01:56,566
autoresponders are very powerful automated tools
47
00:01:56,566 --> 00:01:58,566
that helps you to send an email
48
00:01:58,933 --> 00:02:00,733
or a series of email
49
00:02:01,033 --> 00:02:04,666
to someone that has opted in to your email list
50
00:02:05,000 --> 00:02:08,433
either via a web form or an opt in form
51
00:02:08,900 --> 00:02:13,033
and the cool part of setting up an autoresponder
52
00:02:13,033 --> 00:02:16,433
is that it handles everything automatically
53
00:02:16,433 --> 00:02:17,933
as soon as someone option right
54
00:02:17,933 --> 00:02:22,366
you can set when someone will receive the email
55
00:02:22,766 --> 00:02:24,899
how long it takes for the email to reach them
56
00:02:24,900 --> 00:02:25,833
on the subsequent ones
57
00:02:25,833 --> 00:02:28,333
like 1 day till they receive the next one
58
00:02:28,333 --> 00:02:29,299
3 days she'll
59
00:02:29,300 --> 00:02:30,400
till they receive the next one
60
00:02:30,400 --> 00:02:33,300
so that that's the cool part of auto respond this
61
00:02:33,633 --> 00:02:36,766
so you be able to save a lot of time
62
00:02:36,933 --> 00:02:38,699
and you have everything automated
63
00:02:40,833 --> 00:02:41,666
and once you know
64
00:02:41,666 --> 00:02:42,499
you have all this setup
65
00:02:42,500 --> 00:02:44,133
it will work like clockwork
66
00:02:44,133 --> 00:02:45,333
like you know
67
00:02:45,333 --> 00:02:47,066
it will follow the time
68
00:02:47,233 --> 00:02:50,699
and day that you are trying to send them emails
69
00:02:51,166 --> 00:02:53,666
um and the great part is also you know
70
00:02:53,666 --> 00:02:55,666
you get to broadcast a message at any time
71
00:02:55,666 --> 00:02:57,033
to anybody on your list
72
00:02:57,366 --> 00:02:59,699
so I'll walk you through um
73
00:02:59,700 --> 00:03:02,300
what list are building your campaigns
74
00:03:02,300 --> 00:03:03,533
and how it all works
75
00:03:03,800 --> 00:03:05,400
um you know
76
00:03:05,400 --> 00:03:06,866
and you can even schedule broadcast
77
00:03:06,866 --> 00:03:08,033
messaging to them
78
00:03:08,266 --> 00:03:10,766
so auto responders
79
00:03:11,400 --> 00:03:13,900
there are a couple of free platforms out there
80
00:03:14,033 --> 00:03:15,999
and there's also paid platforms
81
00:03:16,133 --> 00:03:17,299
so you know
82
00:03:17,300 --> 00:03:20,600
if you type in auto responders on Google
83
00:03:21,000 --> 00:03:23,366
you'll be able to see that there are a lot of
84
00:03:24,366 --> 00:03:25,999
email providers like
85
00:03:27,333 --> 00:03:28,799
top 10 let's take a look
86
00:03:38,233 --> 00:03:39,733
so there's a Webber
87
00:03:39,733 --> 00:03:41,033
there's milchimp
88
00:03:41,300 --> 00:03:42,366
eye contact
89
00:03:42,400 --> 00:03:43,633
you know these different things
90
00:03:43,633 --> 00:03:44,333
infusion solve
91
00:03:44,333 --> 00:03:47,066
it's something that we use it's more
92
00:03:48,100 --> 00:03:49,400
it has more features
93
00:03:49,600 --> 00:03:51,000
of course it comes with a price
94
00:03:51,000 --> 00:03:52,000
there's get response
95
00:03:52,000 --> 00:03:55,100
and different service providers like these
96
00:03:55,466 --> 00:03:58,166
so for today's demonstration purposes
97
00:03:58,500 --> 00:04:02,500
I like to walk you through a service called Mailchimp
98
00:04:02,700 --> 00:04:05,900
so what's great about Mailchimp is it's very intuitive
99
00:04:06,366 --> 00:04:07,833
it's very advanced
100
00:04:07,833 --> 00:04:08,966
it's Dragon Drop
101
00:04:08,966 --> 00:04:10,599
and the best thing about it is
102
00:04:14,166 --> 00:04:16,199
that it's free for
103
00:04:19,366 --> 00:04:21,199
the first 2,000 subscribers
104
00:04:21,766 --> 00:04:24,566
and you can actually send 12,000 emails a month
105
00:04:24,800 --> 00:04:26,000
so if you're just starting out
106
00:04:26,000 --> 00:04:30,633
this is actually a great service for you to kind of get
107
00:04:30,633 --> 00:04:31,166
get you know
108
00:04:31,166 --> 00:04:32,566
get get your hands dirty and
109
00:04:32,566 --> 00:04:34,999
and kind of embarrass yourself with setting up
110
00:04:35,000 --> 00:04:36,033
or to respond this
111
00:04:36,366 --> 00:04:37,666
and you know
112
00:04:37,700 --> 00:04:40,000
if you have 2,000 people on your list you know
113
00:04:40,533 --> 00:04:42,166
you know that you're on the right path
114
00:04:42,233 --> 00:04:45,599
and then you can actually upgrade to a monthly program
115
00:04:45,600 --> 00:04:47,633
or you know
116
00:04:47,633 --> 00:04:49,233
try different service providers
117
00:04:49,433 --> 00:04:51,866
so we are in no way affiliated to Mailchimp
118
00:04:51,900 --> 00:04:54,533
it's just something that we find it's easy to use
119
00:04:55,133 --> 00:04:56,399
especially if you're just starting out
120
00:04:56,400 --> 00:04:58,600
and it's free right so
121
00:04:59,933 --> 00:05:01,333
just to show you how it works
122
00:05:01,666 --> 00:05:03,766
the concepts of autoresponders
123
00:05:03,766 --> 00:05:06,399
it seem for different platforms
124
00:05:06,466 --> 00:05:08,699
but so since this is a free platform
125
00:05:08,700 --> 00:05:11,433
I can show you the different capabilities of
126
00:05:11,966 --> 00:05:13,033
and auto responder
127
00:05:13,333 --> 00:05:15,833
so if you do decide to go with melting
128
00:05:15,833 --> 00:05:17,099
here's what you need to do
129
00:05:17,133 --> 00:05:20,766
just sign up for a brand new account over here
130
00:05:21,600 --> 00:05:22,733
fill in your details
131
00:05:22,733 --> 00:05:25,333
you will ask you for what kind of business you're in
132
00:05:25,333 --> 00:05:25,933
and things like that
133
00:05:25,933 --> 00:05:27,066
if you don't have a business
134
00:05:27,266 --> 00:05:28,833
what kind of things that you plan to do
135
00:05:29,133 --> 00:05:30,533
so once you've got everything set up
136
00:05:30,533 --> 00:05:32,199
it's a very straightforward process
137
00:05:33,266 --> 00:05:36,066
then you can go ahead and log in
138
00:05:36,200 --> 00:05:39,066
I'll just log into my demo account over here
139
00:05:42,400 --> 00:05:43,400
oh so just to mention
140
00:05:43,400 --> 00:05:46,466
if you are not sure how often forms look like
141
00:05:46,466 --> 00:05:48,466
I'll just go to one of Pingju's funnels
142
00:05:48,533 --> 00:05:49,399
so for example
143
00:05:49,666 --> 00:05:50,733
this is a form
144
00:05:50,733 --> 00:05:51,466
an order form
145
00:05:51,466 --> 00:05:55,066
that catches information when someone makes an order
146
00:05:55,366 --> 00:05:56,399
so for example
147
00:05:56,400 --> 00:05:57,433
proven presentations
148
00:05:57,433 --> 00:05:58,799
this is a pop up form
149
00:06:00,266 --> 00:06:02,099
you know for people to register for webinar
150
00:06:02,100 --> 00:06:03,500
so all these different forms
151
00:06:04,300 --> 00:06:06,866
the information that your customer send
152
00:06:06,900 --> 00:06:08,700
has to be captured somewhere right
153
00:06:08,700 --> 00:06:11,366
so this is where auto responder comes into play
154
00:06:11,833 --> 00:06:15,333
so to start off um
155
00:06:15,833 --> 00:06:18,033
this is my demo Mailchimp account
156
00:06:18,366 --> 00:06:20,366
I'll just briefly walk you through the different things
157
00:06:20,366 --> 00:06:22,366
that you need to take note off
158
00:06:22,833 --> 00:06:25,399
so for example um
159
00:06:26,600 --> 00:06:28,666
let's say proven presentations right
160
00:06:28,733 --> 00:06:30,233
so if someone opts
161
00:06:30,433 --> 00:06:33,033
and is interested in proven presentations
162
00:06:33,333 --> 00:06:35,033
they will need to fill up this form
163
00:06:36,766 --> 00:06:38,366
and someone that fills up this form
164
00:06:38,366 --> 00:06:40,533
they will then go into a list
165
00:06:40,833 --> 00:06:41,233
for example
166
00:06:41,233 --> 00:06:44,699
if you call it proven Presentations registration list
167
00:06:45,266 --> 00:06:46,333
so that's your list
168
00:06:46,500 --> 00:06:48,700
so if you have 10 people registering to the list
169
00:06:48,700 --> 00:06:50,333
you will then have a list of 10
170
00:06:50,566 --> 00:06:51,566
you know customers
171
00:06:52,833 --> 00:06:54,566
and then you can then set
172
00:06:55,300 --> 00:06:57,933
what kind of emails these 10 people will receive
173
00:06:57,933 --> 00:06:59,099
on a daily basis
174
00:06:59,266 --> 00:07:01,866
or depending on the different schedule so
175
00:07:03,766 --> 00:07:05,599
if I just go into list
176
00:07:08,100 --> 00:07:11,600
so I've already set up a demo list over here
177
00:07:11,600 --> 00:07:12,866
so it's really simple
178
00:07:12,866 --> 00:07:14,433
if you want to create a brand new list
179
00:07:14,900 --> 00:07:18,866
so the first step would be to create a list
180
00:07:19,233 --> 00:07:20,666
and then create a campaign
181
00:07:21,266 --> 00:07:23,966
and then you create the different emails
182
00:07:24,933 --> 00:07:27,399
that is within your campaign right
183
00:07:27,700 --> 00:07:29,366
so someone opts into your form
184
00:07:29,466 --> 00:07:30,699
goes into your list
185
00:07:31,033 --> 00:07:34,133
and this list immediately receives an email
186
00:07:34,333 --> 00:07:36,399
and then they go through an email sequence
187
00:07:36,400 --> 00:07:38,900
so that's the whole flow of this autoresponder
188
00:07:38,933 --> 00:07:40,366
or email marketing process
189
00:07:40,733 --> 00:07:43,233
so if you want to create a list
190
00:07:43,433 --> 00:07:45,533
you can go ahead and create one brand new one here
191
00:07:46,200 --> 00:07:49,033
so if you are someone that already has a list right
192
00:07:49,033 --> 00:07:53,699
you you have a list of people that has from you know
193
00:07:54,700 --> 00:07:55,400
a list of people
194
00:07:55,400 --> 00:07:57,166
that have provided you with their details
195
00:07:57,300 --> 00:07:58,766
whether it's offline online
196
00:07:58,833 --> 00:08:00,966
you can actually import it from a file
197
00:08:01,666 --> 00:08:03,266
manually add a subscriber
198
00:08:04,100 --> 00:08:05,866
or even connect to your ecommerce store
199
00:08:05,866 --> 00:08:07,799
if that's something that you are doing
200
00:08:08,100 --> 00:08:11,533
if not then it's as easy as creating a brand new list
201
00:08:15,200 --> 00:08:17,700
and then let me see
202
00:08:20,733 --> 00:08:22,733
so this this is where you create your
203
00:08:23,366 --> 00:08:24,433
brand new campaign
204
00:08:25,133 --> 00:08:26,699
oh my bad so here
205
00:08:27,366 --> 00:08:28,399
create a list
206
00:08:32,366 --> 00:08:33,733
right so you
207
00:08:33,733 --> 00:08:35,499
there's a lot of different settings over here
208
00:08:35,500 --> 00:08:37,400
but what's the most important step
209
00:08:37,400 --> 00:08:38,800
is that you can create lists
210
00:08:38,800 --> 00:08:39,300
for example
211
00:08:39,300 --> 00:08:40,333
if you're selling
212
00:08:43,866 --> 00:08:49,033
let's say a 30 day of free e book right
213
00:08:49,033 --> 00:08:55,199
free e book campaign free e book list 2019
214
00:08:57,466 --> 00:08:59,266
so then you can
215
00:08:59,266 --> 00:09:01,566
take a look at different customizations over here
216
00:09:06,133 --> 00:09:07,333
but it's as simple as
217
00:09:07,833 --> 00:09:09,166
oh okay I have to fill this in
218
00:09:09,166 --> 00:09:12,833
so this is the address people will reply to
219
00:09:12,833 --> 00:09:14,599
yes so you just need to key in
220
00:09:14,733 --> 00:09:16,466
the email address that you're using
221
00:09:16,600 --> 00:09:18,100
so for example if I'm
222
00:09:19,466 --> 00:09:22,499
sending an email to support at small will calm
223
00:09:22,566 --> 00:09:25,533
so this is the details that they will see
224
00:09:25,533 --> 00:09:26,699
and they will apply to
225
00:09:27,033 --> 00:09:28,633
and I can put small team
226
00:09:29,900 --> 00:09:30,833
let's see
227
00:09:38,600 --> 00:09:40,033
okay so remind people
228
00:09:40,033 --> 00:09:42,399
how you sign up to your list so you
229
00:09:44,666 --> 00:09:46,733
opted into one of my
230
00:09:48,766 --> 00:09:51,699
free e book giveaways
231
00:09:52,400 --> 00:09:57,500
right so nowadays privacy and email marketing are very
232
00:09:57,500 --> 00:09:58,966
very strict so
233
00:09:59,033 --> 00:10:01,833
you'll have to fill up all these different informations
234
00:10:03,900 --> 00:10:06,166
so there's different settings as well
235
00:10:06,166 --> 00:10:07,633
if you want to enable double opt in
236
00:10:07,633 --> 00:10:10,199
that means when someone opts into your form
237
00:10:10,366 --> 00:10:13,833
they will have to click on the confirmation email
238
00:10:14,633 --> 00:10:15,633
that they receive
239
00:10:17,033 --> 00:10:18,299
when they subscribe to your list
240
00:10:18,333 --> 00:10:20,966
so this kind of gathers their second
241
00:10:20,966 --> 00:10:22,533
the consent for the second time
242
00:10:22,766 --> 00:10:24,566
so that you know
243
00:10:24,566 --> 00:10:28,199
you don't get yourself involved in bot spamming
244
00:10:28,200 --> 00:10:30,033
or people would accuse you of
245
00:10:30,200 --> 00:10:32,600
falsely acquiring people's email address
246
00:10:32,600 --> 00:10:34,300
because you've already done this step right
247
00:10:34,300 --> 00:10:37,633
so you can then set notifications
248
00:10:38,700 --> 00:10:40,566
subscribe or unsubscribe activity
249
00:10:41,966 --> 00:10:42,366
for example
250
00:10:42,366 --> 00:10:43,699
if someone just subscribed to your list
251
00:10:43,700 --> 00:10:45,266
then you will receive a notification
252
00:10:45,566 --> 00:10:47,299
so this is different notification
253
00:10:48,266 --> 00:10:49,866
settings that you have access to
254
00:10:52,166 --> 00:10:53,933
all right so if not
255
00:10:53,966 --> 00:10:55,699
then it's as simple as that
256
00:10:55,766 --> 00:10:57,366
creating a brand new list
257
00:10:58,000 --> 00:10:59,800
right so you can imagine
258
00:10:59,800 --> 00:11:00,833
like if you have 10 list
259
00:11:00,833 --> 00:11:04,199
you can see how many subscribers you have um
260
00:11:04,766 --> 00:11:06,199
whether they are opening your emails
261
00:11:06,200 --> 00:11:07,766
or whether they're clicking on the different links
262
00:11:07,766 --> 00:11:09,366
that you have in your emails
263
00:11:09,366 --> 00:11:11,333
right so you can manage the stats
264
00:11:11,666 --> 00:11:13,766
um do so many different things
265
00:11:14,433 --> 00:11:15,266
it's great right
266
00:11:15,266 --> 00:11:17,166
for a free platform um
267
00:11:18,066 --> 00:11:19,566
so the first thing is create a list
268
00:11:19,566 --> 00:11:20,766
which we have already done
269
00:11:21,533 --> 00:11:22,266
the next thing
270
00:11:22,266 --> 00:11:23,266
I like to just
271
00:11:23,266 --> 00:11:25,533
explain a little bit about setting up a campaign
272
00:11:26,200 --> 00:11:27,133
so for example
273
00:11:28,200 --> 00:11:29,066
free e book
274
00:11:29,933 --> 00:11:32,799
you have a free e book section
275
00:11:32,966 --> 00:11:34,466
right you want to give out to your customers
276
00:11:34,933 --> 00:11:39,066
so I've already created one campaign over here
277
00:11:39,566 --> 00:11:42,066
but perhaps I could create a brand new campaign
278
00:11:42,200 --> 00:11:43,633
just to show you how it works
279
00:11:44,566 --> 00:11:46,566
so just click on Create Campaign
280
00:11:50,000 --> 00:11:52,300
so there's different options over here
281
00:11:54,433 --> 00:11:56,399
so let's go ahead and choose an email
282
00:11:57,600 --> 00:12:00,900
so my campaign is my free ebook campaign
283
00:12:04,933 --> 00:12:05,733
so
284
00:12:07,933 --> 00:12:09,866
let me see I'll just create a regular one
285
00:12:20,200 --> 00:12:23,066
right so to who are you sending this campaign to
286
00:12:23,433 --> 00:12:26,833
so I can add recipients so I can choose a list right
287
00:12:26,833 --> 00:12:27,299
for example
288
00:12:27,300 --> 00:12:28,833
my free e book list
289
00:12:29,500 --> 00:12:32,400
what that means is whoever they subscribe to this list
290
00:12:32,400 --> 00:12:35,100
will then go through this campaign of yours right
291
00:12:35,100 --> 00:12:37,500
so you can segment or tag different subscribers
292
00:12:38,200 --> 00:12:39,100
new subscribers
293
00:12:39,133 --> 00:12:40,233
active subscribers
294
00:12:40,266 --> 00:12:42,433
or whoever that is subscribed on this list
295
00:12:42,433 --> 00:12:44,099
let's leave that as that
296
00:12:45,033 --> 00:12:46,466
um personalized
297
00:12:46,466 --> 00:12:47,666
the two failed
298
00:12:47,666 --> 00:12:49,299
let's see okay
299
00:12:49,300 --> 00:12:51,133
so let's leave these SS
300
00:12:52,600 --> 00:12:53,400
safe
301
00:12:56,900 --> 00:12:59,333
okay there's no one in my list so
302
00:13:02,433 --> 00:13:03,766
let me just add someone
303
00:13:21,433 --> 00:13:22,866
so you want to indicate that this person
304
00:13:22,866 --> 00:13:24,366
gave me permission to email them
305
00:13:24,366 --> 00:13:26,233
because you know
306
00:13:26,233 --> 00:13:29,566
so that Milky knows that I did not falsely or
307
00:13:30,266 --> 00:13:33,099
unethically receive this email right so
308
00:13:44,133 --> 00:13:45,799
okay let's do this again
309
00:14:11,933 --> 00:14:14,366
perhaps I could try a different email address
310
00:14:25,166 --> 00:14:26,333
hmm that's weird
311
00:14:57,866 --> 00:15:00,966
already subscribe hmm okay great
312
00:15:02,366 --> 00:15:04,333
just do a quick refresh over here
313
00:15:05,033 --> 00:15:08,666
right so guess that this was the lag in my internet
314
00:15:08,666 --> 00:15:10,866
but basically I have 2 subscribers right now
315
00:15:11,600 --> 00:15:12,633
if I want to manage them
316
00:15:12,633 --> 00:15:16,899
this is where I am able to see their contacts
317
00:15:17,333 --> 00:15:18,833
so back to my campaign
318
00:15:19,333 --> 00:15:20,966
I want to send this
319
00:15:21,233 --> 00:15:23,433
email campaign to my free ebook list
320
00:15:25,200 --> 00:15:27,233
perfect my subject
321
00:15:27,500 --> 00:15:29,800
what's my subject line for this campaign
322
00:15:35,800 --> 00:15:39,600
so I can set up the first email that
323
00:15:40,333 --> 00:15:42,366
you know that receive like for example
324
00:15:43,666 --> 00:15:44,599
as promised
325
00:15:45,033 --> 00:15:48,599
here is your ebook
326
00:15:49,800 --> 00:15:51,233
okay click save
327
00:15:52,233 --> 00:15:56,066
and then I'll be able to design the content of my email
328
00:15:56,066 --> 00:15:57,999
right so I can design the email
329
00:16:00,533 --> 00:16:02,666
so Mailchim actually have
330
00:16:02,700 --> 00:16:04,933
a lot of different email templates you can use
331
00:16:04,933 --> 00:16:05,966
which are free
332
00:16:07,400 --> 00:16:09,000
but it really depends
333
00:16:09,000 --> 00:16:11,333
you can actually design your email
334
00:16:11,566 --> 00:16:13,933
just to show you I'll just use a basic one
335
00:16:20,466 --> 00:16:21,699
so as you can see here
336
00:16:22,166 --> 00:16:24,766
Milchim's interface is very intuitive
337
00:16:24,766 --> 00:16:27,133
it's very easy to use
338
00:16:27,133 --> 00:16:28,066
how it works is
339
00:16:28,066 --> 00:16:29,466
you know it's all drag and drop
340
00:16:29,533 --> 00:16:32,066
can drag test text element over here
341
00:16:32,633 --> 00:16:33,666
you can have
342
00:16:35,733 --> 00:16:36,599
different
343
00:16:46,466 --> 00:16:47,666
you can have your logo
344
00:16:49,933 --> 00:16:52,599
you can add a button
345
00:16:54,733 --> 00:16:56,299
and then you can meet you know
346
00:16:56,700 --> 00:16:57,933
subscribe now
347
00:17:00,000 --> 00:17:01,900
and you can link them to different URL
348
00:17:01,900 --> 00:17:03,300
so it's very intuitive
349
00:17:04,033 --> 00:17:07,766
this is where you change your text
350
00:17:08,000 --> 00:17:11,566
so thank you for subscribing
351
00:17:13,900 --> 00:17:15,700
to my email
352
00:17:17,400 --> 00:17:19,933
right so this is just for example right so
353
00:17:21,633 --> 00:17:23,633
you can play around since it's a free account
354
00:17:23,633 --> 00:17:25,966
and you can just drag things around like this
355
00:17:30,633 --> 00:17:32,066
let me just save and close
356
00:17:43,800 --> 00:17:44,500
so there we go
357
00:17:44,500 --> 00:17:48,933
so this is how I set up a campaign in fact
358
00:17:49,366 --> 00:17:52,533
because I chose a singular email
359
00:17:53,000 --> 00:17:54,533
I can actually send it
360
00:17:54,966 --> 00:17:58,899
um but I walk you through how I can create a sequence
361
00:17:58,900 --> 00:18:00,266
and automated sequence
362
00:18:00,466 --> 00:18:02,399
so this is like um
363
00:18:02,400 --> 00:18:04,633
just imagine as an email broadcast right
364
00:18:04,666 --> 00:18:06,966
you can broadcast to whoever that's in your list
365
00:18:06,966 --> 00:18:07,933
and you can send
366
00:18:07,933 --> 00:18:09,033
you can schedule
367
00:18:09,533 --> 00:18:10,633
so you can schedule
368
00:18:10,733 --> 00:18:11,399
for example
369
00:18:11,400 --> 00:18:14,633
when these people will receive your emails
370
00:18:16,066 --> 00:18:18,299
on a specific date a specific time
371
00:18:19,033 --> 00:18:24,333
and then you can schedule your campaign so that's that
372
00:18:28,300 --> 00:18:31,066
so if you want to create an automated campaign
373
00:18:31,300 --> 00:18:34,000
let's see there we go
374
00:18:47,833 --> 00:18:49,333
so there's different options over here
375
00:18:49,333 --> 00:18:50,566
you can check out
376
00:18:51,700 --> 00:18:52,566
there are different
377
00:18:54,133 --> 00:18:54,933
options
378
00:18:56,266 --> 00:18:57,566
which are really really handy
379
00:19:06,000 --> 00:19:08,533
so this is one of the email sequences that I've created
380
00:19:12,066 --> 00:19:14,233
so that it you know it has a workflow
381
00:19:19,333 --> 00:19:22,333
so let me see if I can locate
382
00:19:23,933 --> 00:19:27,133
the campaign I created just now let me see
383
00:19:49,200 --> 00:19:50,500
perhaps a custom one
384
00:19:51,733 --> 00:19:57,199
free e book campaign 2.0 which I will send to my list
385
00:20:02,233 --> 00:20:04,499
yep so this is just an example
386
00:20:05,033 --> 00:20:06,933
so when you create a campaign like this
387
00:20:08,066 --> 00:20:10,166
you can half
388
00:20:10,166 --> 00:20:11,766
whole sequence of emails right
389
00:20:11,766 --> 00:20:15,066
so you can see the trigger is one day
390
00:20:15,333 --> 00:20:17,833
after subscribers are manually added to the workflow
391
00:20:17,833 --> 00:20:22,799
so one day after they have been subscribed to this list
392
00:20:22,833 --> 00:20:23,566
just for example
393
00:20:23,566 --> 00:20:25,399
so if I want to edit the trigger
394
00:20:25,633 --> 00:20:29,133
I can then set they receive immediately
395
00:20:29,133 --> 00:20:29,933
for example
396
00:20:30,533 --> 00:20:32,366
or they receive 3 hours
397
00:20:33,566 --> 00:20:34,899
after an email has been sent out
398
00:20:34,900 --> 00:20:36,633
or after they have subscribed to the list
399
00:20:36,900 --> 00:20:39,000
so there's different options you can look into
400
00:20:40,466 --> 00:20:41,999
just to show you an example
401
00:20:52,133 --> 00:20:52,699
right so this
402
00:20:52,700 --> 00:20:54,566
is just one of the campaigns that I created
403
00:20:55,400 --> 00:20:56,200
the trigger is
404
00:20:56,200 --> 00:20:58,566
immediately after subscribers join my list
405
00:20:58,566 --> 00:21:01,599
so as soon as someone subscribe to my list
406
00:21:02,400 --> 00:21:04,066
they receive a welcome email
407
00:21:05,133 --> 00:21:07,633
one day after they've received the welcome email
408
00:21:07,733 --> 00:21:10,433
they receive a follow up email saying how are you
409
00:21:10,533 --> 00:21:11,766
or you know
410
00:21:11,766 --> 00:21:12,499
how's it going
411
00:21:12,500 --> 00:21:16,133
so the same thing I designed the email I added
412
00:21:18,566 --> 00:21:20,166
if you want to add new emails here
413
00:21:20,166 --> 00:21:21,433
you can do that as well
414
00:21:22,100 --> 00:21:25,066
so you can see that the workflow is
415
00:21:28,266 --> 00:21:31,499
it may look a little foreign and a bit tough at first
416
00:21:31,500 --> 00:21:32,466
but as you play around with it
417
00:21:32,466 --> 00:21:34,799
you will soon understand that it's fairly simple
418
00:21:34,800 --> 00:21:36,200
someone opts into your list
419
00:21:36,866 --> 00:21:38,633
it triggers the welcome email
420
00:21:38,633 --> 00:21:41,299
and one day later it triggers the second email
421
00:21:41,300 --> 00:21:43,366
right so after that
422
00:21:43,366 --> 00:21:46,499
it's just all about confirming the campaign
423
00:21:46,500 --> 00:21:49,833
making sure you'll be sending the to the correct list
424
00:21:50,366 --> 00:21:52,833
and your emails are good to go
425
00:21:55,633 --> 00:21:58,466
so that's the basics of how a campaign works
426
00:21:59,433 --> 00:22:00,166
and the great part is
427
00:22:00,166 --> 00:22:02,299
you can actually send a test email to yourself
428
00:22:02,833 --> 00:22:04,299
to kind of take a look at
429
00:22:04,700 --> 00:22:06,233
whether you're happy with the design
430
00:22:07,166 --> 00:22:08,266
whether you know
431
00:22:08,266 --> 00:22:10,533
you can do a typo test to see if you know
432
00:22:10,533 --> 00:22:13,399
you have grammar and typos out of the way
433
00:22:14,000 --> 00:22:17,633
you can test and you can send it to your own email
434
00:22:18,566 --> 00:22:21,199
so that's that's one of the handy features right
435
00:22:21,200 --> 00:22:22,933
so you can see what your customers are
436
00:22:22,933 --> 00:22:24,333
about to see in their email
437
00:22:31,200 --> 00:22:34,900
okay so exhibit starting
438
00:22:35,500 --> 00:22:36,133
so fuck you
439
00:22:36,133 --> 00:22:38,199
true campaigns and list um
440
00:22:38,800 --> 00:22:41,933
you be able to use the templates as well
441
00:22:41,933 --> 00:22:42,966
if you you know
442
00:22:42,966 --> 00:22:46,133
if you have created an email template that you know
443
00:22:46,133 --> 00:22:48,233
you would like to use in your subsequent emails
444
00:22:48,233 --> 00:22:49,333
you can create them
445
00:22:50,200 --> 00:22:52,733
so that when you create a brand new email
446
00:22:52,800 --> 00:22:54,800
you will always be able to use an old template
447
00:22:54,800 --> 00:22:56,300
so you don't have to set the whole thing up
448
00:22:56,300 --> 00:22:57,433
you just need to set up
449
00:22:58,366 --> 00:22:59,366
change the copy
450
00:22:59,433 --> 00:23:00,966
you know change the different
451
00:23:01,533 --> 00:23:04,033
images that is in that specific template
452
00:23:04,400 --> 00:23:07,966
so this is really handy as well reports
453
00:23:09,333 --> 00:23:11,133
basically reports for your campaigns
454
00:23:11,133 --> 00:23:12,733
right so I don't have any reports right now
455
00:23:12,733 --> 00:23:13,599
because I've never
456
00:23:13,766 --> 00:23:15,599
ran a campaign with this account before
457
00:23:15,733 --> 00:23:17,433
but once you started running a campaign
458
00:23:17,433 --> 00:23:18,466
you'll be able to see
459
00:23:18,766 --> 00:23:20,266
you know how many subscribers you have
460
00:23:20,266 --> 00:23:22,233
how many people got your first email
461
00:23:22,233 --> 00:23:24,333
how many people open your second email
462
00:23:24,333 --> 00:23:27,133
so it's all very systematized
463
00:23:27,566 --> 00:23:28,433
and it's really handy
464
00:23:28,433 --> 00:23:30,766
that you'll be able to see in this platform
465
00:23:32,233 --> 00:23:35,466
content so this is just where you manage your content
466
00:23:35,533 --> 00:23:36,799
you can upload different images
467
00:23:36,800 --> 00:23:39,733
that you use for email campaigns or your email setup
468
00:23:40,333 --> 00:23:41,966
so this is where you be able to see it
469
00:23:41,966 --> 00:23:44,166
I know this topics a little bit dry
470
00:23:44,300 --> 00:23:46,966
but this is key to your email marketing campaigns
471
00:23:47,400 --> 00:23:48,233
and you know
472
00:23:48,233 --> 00:23:49,933
just go ahead and create a free account
473
00:23:49,933 --> 00:23:52,799
and just try creating a very first campaign
474
00:23:53,300 --> 00:23:55,533
and you be able to see that it's very simple
475
00:23:55,533 --> 00:23:56,633
and so with the same process
476
00:23:56,633 --> 00:23:57,533
create a list
477
00:23:58,800 --> 00:23:59,733
create a campaign
478
00:24:00,433 --> 00:24:01,666
monitor the statistics
479
00:24:01,666 --> 00:24:02,499
change your copy
480
00:24:02,500 --> 00:24:03,366
change your logo
481
00:24:03,900 --> 00:24:06,166
so the next thing is
482
00:24:07,033 --> 00:24:08,333
once you've got this setup
483
00:24:08,833 --> 00:24:10,633
how do you actually link it up
484
00:24:10,666 --> 00:24:11,866
to your WordPress website
485
00:24:11,866 --> 00:24:13,933
right so that's the million dollar question
486
00:24:13,966 --> 00:24:16,033
so if you go to
487
00:24:16,233 --> 00:24:17,766
this is just our demo site
488
00:24:18,766 --> 00:24:21,199
just a fresh WordPress site so
489
00:24:22,633 --> 00:24:25,299
how do you have opt in forms on your WordPress site
490
00:24:25,300 --> 00:24:28,000
how do you allow someone to opt into your form
491
00:24:28,000 --> 00:24:29,100
and go into your list
492
00:24:29,433 --> 00:24:32,199
so the first thing you want to do is
493
00:24:35,666 --> 00:24:37,333
actually go in here
494
00:24:55,633 --> 00:24:57,033
so the great thing about WordPress is
495
00:24:57,033 --> 00:24:59,366
there are a lot of different plugins and widgets
496
00:24:59,400 --> 00:25:00,633
which you can install
497
00:25:00,900 --> 00:25:02,133
and for Millchimp itself
498
00:25:02,133 --> 00:25:07,266
they have a plugin specifically for WordPress
499
00:25:07,266 --> 00:25:10,699
so you just have to do a one time integration
500
00:25:10,866 --> 00:25:14,399
and you'll be able to use the built in plugin
501
00:25:14,400 --> 00:25:16,866
to help you with form creations and things like that
502
00:25:18,566 --> 00:25:20,633
so what you want to do is to go to plugins
503
00:25:22,666 --> 00:25:24,266
and search for milkshake
504
00:25:30,333 --> 00:25:34,733
this is a really highly rated Militane plugin
505
00:25:34,733 --> 00:25:37,666
so I'll go ahead and use that click on install now
506
00:25:49,633 --> 00:25:53,533
and I'll click activate under my plugins list
507
00:25:54,333 --> 00:25:55,633
okay and then you can see
508
00:25:55,633 --> 00:25:58,066
there's the Mailchimp forward press over here
509
00:26:01,500 --> 00:26:02,800
so it's really straightforward
510
00:26:03,266 --> 00:26:07,733
what you can see here is that we have not integrated
511
00:26:08,666 --> 00:26:11,333
the WordPress to our Mailchim account
512
00:26:11,666 --> 00:26:12,699
so how do you do that
513
00:26:12,700 --> 00:26:14,633
right you need an API key
514
00:26:16,033 --> 00:26:18,166
so an API key is just a key to
515
00:26:18,500 --> 00:26:20,666
to have both platforms talk to each other
516
00:26:20,700 --> 00:26:22,800
it's right so to just connect them together
517
00:26:22,966 --> 00:26:23,899
so it's really straightforward
518
00:26:23,900 --> 00:26:26,133
even though if you don't understand what API key is
519
00:26:26,133 --> 00:26:27,733
just go to your Mailchime account
520
00:26:28,966 --> 00:26:30,766
under your profile
521
00:26:33,600 --> 00:26:40,066
and click on settings and oh integration my bad
522
00:26:44,566 --> 00:26:45,633
was it integration
523
00:26:45,800 --> 00:26:48,766
let me see but there we go extras in API keys
524
00:26:51,166 --> 00:26:51,966
and
525
00:26:53,200 --> 00:26:54,366
I've already created one here
526
00:26:54,366 --> 00:26:55,933
so I'll just use the same one
527
00:26:55,933 --> 00:26:58,699
just want to copy the API key
528
00:27:01,233 --> 00:27:04,599
and paste it over here and click save
529
00:27:07,500 --> 00:27:08,300
there we go
530
00:27:08,300 --> 00:27:09,566
so it's really
531
00:27:09,566 --> 00:27:12,133
really simple to get your WordPress account connected
532
00:27:12,133 --> 00:27:13,933
to your Mailchimp account
533
00:27:14,100 --> 00:27:15,200
so once you've connected
534
00:27:15,200 --> 00:27:18,366
you can see that almost instantaneously
535
00:27:18,366 --> 00:27:21,133
you can see that two of my list has appeared
536
00:27:21,200 --> 00:27:23,766
on my WordPress dashboard
537
00:27:23,766 --> 00:27:26,433
so that tells me that I'm able to
538
00:27:26,966 --> 00:27:29,999
create forms dedicated to a dedicated list
539
00:27:30,000 --> 00:27:31,866
right my demo list has one subscriber
540
00:27:32,033 --> 00:27:34,199
my free ebook campaign has two subscribers
541
00:27:34,466 --> 00:27:35,099
so it's really
542
00:27:35,100 --> 00:27:35,900
really handy
543
00:27:36,066 --> 00:27:37,733
and once you've got this setup
544
00:27:37,766 --> 00:27:39,233
it's a one time setup thing right
545
00:27:39,233 --> 00:27:42,533
so if you have created a brand new list in milchimp
546
00:27:42,533 --> 00:27:44,066
then you just need to click on renew
547
00:27:44,066 --> 00:27:44,699
and then here
548
00:27:44,700 --> 00:27:47,166
you know it will then appear depending on the list
549
00:27:47,166 --> 00:27:49,033
that you have on your milchimp account
550
00:27:49,366 --> 00:27:51,099
right so the next thing I like to walk you through
551
00:27:51,100 --> 00:27:54,200
is creating a brand new form within WordPress
552
00:27:55,700 --> 00:27:57,733
okay so for example
553
00:27:58,266 --> 00:28:00,166
you know you expect the same example
554
00:28:00,166 --> 00:28:02,999
my free ebook campaign for example
555
00:28:03,366 --> 00:28:04,766
this is the farms name
556
00:28:05,200 --> 00:28:08,166
so to which mailchim list should this farm subscribe to
557
00:28:08,166 --> 00:28:10,199
right so my exact same list
558
00:28:10,200 --> 00:28:11,866
the free ebook campaign list
559
00:28:13,866 --> 00:28:15,699
and then I'll add a brand new form
560
00:28:18,866 --> 00:28:21,433
okay so this is the interface
561
00:28:21,433 --> 00:28:24,499
on how you can add a brand new form on your WordPress
562
00:28:25,833 --> 00:28:29,033
so there's a form preview over here
563
00:28:30,400 --> 00:28:32,266
so these are the different list fields
564
00:28:32,266 --> 00:28:33,999
you can add to your form right
565
00:28:34,000 --> 00:28:38,633
so if you're gathering just a name and email address
566
00:28:39,000 --> 00:28:41,066
so these are the different fields that you need
567
00:28:41,066 --> 00:28:42,233
so it's really
568
00:28:42,233 --> 00:28:42,899
really simple
569
00:28:42,900 --> 00:28:44,566
click on first name for example
570
00:28:45,000 --> 00:28:48,533
um you can put different placeholders
571
00:28:49,166 --> 00:28:50,666
um initial value
572
00:28:51,300 --> 00:28:54,433
or select whether this field is required or mandatory
573
00:28:54,433 --> 00:28:55,899
right so if I click this
574
00:28:56,166 --> 00:28:56,999
add to form
575
00:28:57,133 --> 00:28:57,933
there we go
576
00:28:57,933 --> 00:28:59,266
so this is the first name
577
00:28:59,366 --> 00:29:01,099
I'll add the last name in as well
578
00:29:02,500 --> 00:29:04,333
so placeholders are basically like
579
00:29:06,366 --> 00:29:09,099
fill fill this in
580
00:29:10,633 --> 00:29:11,766
right so it's like
581
00:29:13,133 --> 00:29:14,999
please hold it to kind of indicate
582
00:29:16,300 --> 00:29:17,166
I'll give them a guide
583
00:29:17,166 --> 00:29:19,333
on what they're supposed to fill in over here
584
00:29:19,533 --> 00:29:22,033
so if you like to collect more details
585
00:29:22,600 --> 00:29:25,233
you able to add more fields or use these details
586
00:29:25,233 --> 00:29:26,566
but to start out
587
00:29:26,566 --> 00:29:28,799
if you are providing someone with a free item
588
00:29:29,800 --> 00:29:32,033
first name last name and email address will be good
589
00:29:34,233 --> 00:29:37,033
and you can actually add different form fields
590
00:29:37,900 --> 00:29:39,266
or you can even change
591
00:29:40,266 --> 00:29:43,933
you know the different labels of your farm items
592
00:29:43,933 --> 00:29:45,466
so if you don't want it to be your first name
593
00:29:45,466 --> 00:29:48,233
you can just put name so it reflects immediately
594
00:29:48,933 --> 00:29:50,899
so I know this has something to do with code
595
00:29:50,900 --> 00:29:52,100
but it's really straightforward
596
00:29:52,100 --> 00:29:53,866
it's within the labels
597
00:29:53,966 --> 00:29:54,733
you can check it out
598
00:29:54,733 --> 00:29:55,699
so first name
599
00:29:55,700 --> 00:29:57,566
first name you can change
600
00:29:58,500 --> 00:29:59,833
you know if you want it to be named
601
00:30:03,200 --> 00:30:05,600
and then if you don't want it to be called a sign up
602
00:30:05,766 --> 00:30:06,899
you could then put
603
00:30:08,233 --> 00:30:12,899
sign sign me up right so it's very very functional
604
00:30:12,900 --> 00:30:15,000
and you're able to change things here and there
605
00:30:29,566 --> 00:30:32,166
oops okay why did I create that
606
00:30:42,833 --> 00:30:43,899
okay so
607
00:30:45,333 --> 00:30:48,066
if I'm happy with my form I can click save
608
00:30:52,266 --> 00:30:55,033
of course this is just the most basic form of
609
00:30:56,333 --> 00:30:57,266
an opt in form
610
00:30:57,300 --> 00:30:58,266
right you can
611
00:30:59,533 --> 00:31:02,533
tweak different things you know
612
00:31:03,933 --> 00:31:04,933
what they receive
613
00:31:05,166 --> 00:31:07,433
you know the message they receive after they subscribe
614
00:31:07,466 --> 00:31:09,433
you know if their email address is wrong
615
00:31:09,700 --> 00:31:12,566
these different things are all customizable
616
00:31:13,866 --> 00:31:15,066
you can change settings
617
00:31:15,666 --> 00:31:18,966
you can subscribe to a different list
618
00:31:19,033 --> 00:31:22,133
use double opt in different different things
619
00:31:22,133 --> 00:31:25,099
that's all it's all free and it's amazing
620
00:31:25,266 --> 00:31:25,933
so appearance
621
00:31:25,933 --> 00:31:30,533
you can actually change the different form appearance
622
00:31:30,533 --> 00:31:32,833
for example if you want to use a blue team
623
00:31:38,433 --> 00:31:41,399
there we go so it immediately looks different
624
00:31:43,933 --> 00:31:45,433
it's very customizable
625
00:31:46,500 --> 00:31:48,666
of course with a free platform
626
00:31:49,800 --> 00:31:51,400
you know P auto responders
627
00:31:51,400 --> 00:31:53,366
of course they can have a lot more
628
00:31:53,900 --> 00:31:56,066
options in terms of beautifying your form
629
00:31:56,066 --> 00:31:58,133
but on the most basic form
630
00:31:58,466 --> 00:31:59,833
this will do just fine
631
00:31:59,833 --> 00:32:01,499
right so you can click on save
632
00:32:03,200 --> 00:32:04,566
so what you want to take note over here
633
00:32:04,566 --> 00:32:06,133
is this short code
634
00:32:07,533 --> 00:32:08,266
this short code
635
00:32:08,266 --> 00:32:12,466
which you can use to display inside the your post
636
00:32:12,466 --> 00:32:14,166
your page or your text widget right
637
00:32:14,166 --> 00:32:17,766
so I'll just copy this which will be using a bit later
638
00:32:18,200 --> 00:32:21,900
so for example if I have
639
00:32:22,300 --> 00:32:24,500
if I want to add this in one of my pages
640
00:32:27,500 --> 00:32:28,433
so for example
641
00:32:28,433 --> 00:32:29,866
if I do a quick
642
00:32:32,233 --> 00:32:34,633
page setup let me see
643
00:32:38,633 --> 00:32:40,233
this is a sample page
644
00:32:41,200 --> 00:32:43,566
okay let me create a brand new brand new page
645
00:32:49,466 --> 00:32:53,799
so for example free ebook subscribe below
646
00:32:58,033 --> 00:33:04,566
so if you're interested in claiming my free ebook
647
00:33:05,400 --> 00:33:07,766
fill in your details below
648
00:33:10,066 --> 00:33:12,933
so how do you add that form in here right
649
00:33:12,933 --> 00:33:16,333
so what you need to do is to click on this button here
650
00:33:17,100 --> 00:33:19,000
and change it to Code Editor
651
00:33:20,000 --> 00:33:21,200
I know this is still
652
00:33:21,200 --> 00:33:22,233
this looks a little different
653
00:33:22,233 --> 00:33:24,799
because I think what press has updated your interface
654
00:33:24,800 --> 00:33:27,666
it's now a lot more cleaner and more intuitive
655
00:33:27,766 --> 00:33:29,133
so you click on Cool Editor
656
00:33:29,933 --> 00:33:32,066
and then what you can do is
657
00:33:32,400 --> 00:33:34,600
then paste it within one of the paragraphs
658
00:33:36,066 --> 00:33:37,699
so I'll just paste the code
659
00:33:38,866 --> 00:33:40,766
the shortcut that I got from my form
660
00:33:41,633 --> 00:33:45,266
and then I can change it back to Visual Editor
661
00:33:48,366 --> 00:33:50,933
and I click let me see if it works
662
00:33:50,933 --> 00:33:52,133
click on preview
663
00:33:52,466 --> 00:33:54,366
yeah there we go so
664
00:33:55,800 --> 00:33:56,800
it's that simple
665
00:33:56,800 --> 00:33:58,133
so now you have a page
666
00:33:58,133 --> 00:34:00,766
which have an opt in form over here
667
00:34:01,200 --> 00:34:03,033
and okay since it works
668
00:34:03,033 --> 00:34:04,466
I'll click on publish
669
00:34:09,633 --> 00:34:12,666
so this is how you know you integrate your
670
00:34:12,700 --> 00:34:15,333
Mailchim form into your WordPress website right
671
00:34:15,333 --> 00:34:16,799
so if someone opts in
672
00:34:16,800 --> 00:34:17,600
for example
673
00:34:20,333 --> 00:34:21,633
to show you how it works
674
00:34:43,400 --> 00:34:44,100
so are you subscribed
675
00:34:44,100 --> 00:34:45,400
okay I'll use a different one
676
00:34:47,566 --> 00:34:49,566
just to subscribe and just show you how it works
677
00:34:53,000 --> 00:34:54,533
all right great
678
00:34:54,633 --> 00:34:55,633
so it says thank you
679
00:34:55,633 --> 00:34:56,999
your sign up request was successful
680
00:34:57,000 --> 00:34:59,166
please check your email inbox to confirm
681
00:34:59,333 --> 00:35:01,133
so the reason why it needs a confirmation
682
00:35:01,133 --> 00:35:04,533
it's because we selected the double opt in option
683
00:35:04,533 --> 00:35:06,833
where people have to confirm their email address
684
00:35:07,366 --> 00:35:09,233
for them to be subscribed to your list
685
00:35:09,500 --> 00:35:11,900
so that's one of the options you can use
686
00:35:15,433 --> 00:35:16,799
so I'll just go back to my list
687
00:35:20,266 --> 00:35:22,899
so you can see that the list has 2 subscribers
688
00:35:22,900 --> 00:35:24,633
because I will need to confirm my email address
689
00:35:24,633 --> 00:35:27,199
I'll just do that and I'll be right back
690
00:35:27,766 --> 00:35:29,433
alright so this is it
691
00:35:29,433 --> 00:35:33,599
so I opened up the confirmation email
692
00:35:33,600 --> 00:35:36,566
so I'll need to then subscribe myself to the list
693
00:35:47,666 --> 00:35:48,233
there we go
694
00:35:48,233 --> 00:35:51,733
so this just kind of confirms the subscription
695
00:35:52,000 --> 00:35:52,933
so if you don't want
696
00:35:52,933 --> 00:35:54,933
your customers to go through this double opt in
697
00:35:54,933 --> 00:35:56,333
that's okay as well
698
00:35:57,400 --> 00:35:58,866
but then you will now notice
699
00:35:58,866 --> 00:36:01,033
that when you refresh your list size
700
00:36:03,466 --> 00:36:06,066
you will notice that you will have a new subscriber
701
00:36:06,066 --> 00:36:09,333
because someone has opted in to your opt in form
702
00:36:12,433 --> 00:36:14,266
right so it's as simple as that
703
00:36:15,566 --> 00:36:16,366
and
704
00:36:24,566 --> 00:36:26,199
so because this is still in draft
705
00:36:26,200 --> 00:36:28,933
but what happens if someone subscribes to my campaign
706
00:36:28,933 --> 00:36:31,233
they will then receive and a welcome message
707
00:36:31,233 --> 00:36:32,033
immediately
708
00:36:32,400 --> 00:36:35,366
so that's really the gist of how you can create
709
00:36:37,200 --> 00:36:39,600
other forms and have it integrated to your site
710
00:36:39,900 --> 00:36:43,400
so if you don't want it on your specific page
711
00:36:43,966 --> 00:36:46,199
you can actually have it as a widget
712
00:36:46,733 --> 00:36:48,133
so if you go on the widgets
713
00:36:51,866 --> 00:36:54,633
you can create for example
714
00:36:56,600 --> 00:36:58,600
yep you can have your Mailchimp sign up form
715
00:36:58,600 --> 00:36:59,866
you can place it in
716
00:37:01,366 --> 00:37:02,166
your footer
717
00:37:06,900 --> 00:37:07,866
or your
718
00:37:09,900 --> 00:37:11,233
post and patience sidebar
719
00:37:11,233 --> 00:37:12,333
right so I'll just
720
00:37:13,933 --> 00:37:20,299
show you an example free ebook click save
721
00:37:26,033 --> 00:37:27,166
so then you can see
722
00:37:28,800 --> 00:37:30,600
that creation actually created
723
00:37:31,600 --> 00:37:35,500
the Optim form is the same Optim form but in the footer
724
00:37:35,933 --> 00:37:38,266
right I can have it on
725
00:37:39,133 --> 00:37:41,099
I'm just going back to my widgets
726
00:37:41,100 --> 00:37:44,466
I can have it in my secondary widget area
727
00:37:44,533 --> 00:37:46,366
example if I drag this sign up form
728
00:37:48,800 --> 00:37:50,433
same thing click see
729
00:37:52,233 --> 00:37:54,533
I go back to my website
730
00:37:54,866 --> 00:37:58,966
then you can see that we have an opting farm over here
731
00:37:59,000 --> 00:37:59,566
so of course
732
00:37:59,566 --> 00:38:01,699
because my page doesn't have any content
733
00:38:01,700 --> 00:38:05,166
and the ebook opting farm is just overlaying over
734
00:38:05,733 --> 00:38:07,033
my footer as well
735
00:38:07,133 --> 00:38:09,099
so I'll be able to fix that up
736
00:38:09,100 --> 00:38:10,500
if I have content on my site
737
00:38:10,500 --> 00:38:12,266
and you can imagine on your right corner
738
00:38:12,266 --> 00:38:13,199
you will then have
739
00:38:13,300 --> 00:38:15,200
enough inform for people to clean your ebook
740
00:38:15,200 --> 00:38:17,400
you can add images and different things like that
741
00:38:17,400 --> 00:38:18,400
so it's really handy
742
00:38:20,300 --> 00:38:21,266
so that's really all
743
00:38:21,266 --> 00:38:22,699
so you know
744
00:38:23,066 --> 00:38:24,266
um give it a go
745
00:38:24,466 --> 00:38:26,199
um milchime com
746
00:38:26,900 --> 00:38:27,400
play around
747
00:38:27,400 --> 00:38:28,533
get familiar with campaigns
748
00:38:28,533 --> 00:38:29,566
template list
749
00:38:30,200 --> 00:38:31,000
see how it all works
750
00:38:31,000 --> 00:38:34,366
you can even opt in yourself your email address
751
00:38:34,366 --> 00:38:37,566
and you can see how you receive your emails
752
00:38:38,866 --> 00:38:40,333
in a sequential basis
753
00:38:40,333 --> 00:38:43,099
right so think of it of these
754
00:38:43,833 --> 00:38:44,933
you want to set this up
755
00:38:44,933 --> 00:38:46,299
you know so that you can have it
756
00:38:46,300 --> 00:38:48,133
in conjunction with your online business
757
00:38:48,333 --> 00:38:49,799
when someone purchases your program
758
00:38:49,800 --> 00:38:51,033
they receive an email
759
00:38:51,333 --> 00:38:52,966
or if someone claims their free ebook
760
00:38:52,966 --> 00:38:53,999
they receive an email
761
00:38:54,033 --> 00:38:54,733
a few days later
762
00:38:54,733 --> 00:38:55,966
you get a relationship with them
763
00:38:55,966 --> 00:38:57,899
and have more emails coming their way
764
00:38:59,033 --> 00:39:00,833
so email marketing is stable right
765
00:39:02,500 --> 00:39:04,033
with any online business even
766
00:39:04,033 --> 00:39:05,899
you know you receive emails from pingjun right
767
00:39:05,900 --> 00:39:07,733
a lot of them are automated and yes
768
00:39:07,733 --> 00:39:10,833
been set up by one of our content members in our team
769
00:39:10,933 --> 00:39:12,433
so it's the same thing for yourself
770
00:39:13,433 --> 00:39:15,833
this is one of the key components that you need to
771
00:39:15,833 --> 00:39:17,199
you know for your online business
772
00:39:17,200 --> 00:39:18,833
to build a relationship with your customers
773
00:39:18,833 --> 00:39:20,566
and most importantly
774
00:39:21,966 --> 00:39:22,799
build a list
775
00:39:23,266 --> 00:39:24,866
right so you always hear people say
776
00:39:24,866 --> 00:39:25,799
the money is in the list
777
00:39:25,800 --> 00:39:27,700
because you can imagine if
778
00:39:27,933 --> 00:39:30,999
you have 2,000 people subscribe to your free ebook list
779
00:39:31,033 --> 00:39:33,999
this is 2,000 lives that you can potentially impact
780
00:39:34,000 --> 00:39:34,933
sell them a product
781
00:39:34,933 --> 00:39:37,066
build a relationship um
782
00:39:37,366 --> 00:39:38,899
and provide them with value right
783
00:39:38,900 --> 00:39:41,066
as long as you're genuinely providing them with value
784
00:39:41,066 --> 00:39:43,366
they will stay with you and become your follower
785
00:39:43,900 --> 00:39:44,566
so that's really all
786
00:39:44,566 --> 00:39:46,333
in terms of setting up an autoresponder
787
00:39:46,333 --> 00:39:49,233
I hope this tutorial has brought you value
788
00:39:49,400 --> 00:39:50,866
if you have any questions as always
789
00:39:50,866 --> 00:39:52,966
drop us an email at support smoke com
790
00:39:52,966 --> 00:39:54,466
and we'll be happy to help you out
791
00:39:54,466 --> 00:39:55,266
have a good day
53646
Can't find what you're looking for?
Get subtitles in any language from opensubtitles.com, and translate them here.