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In this video you're going to learn how to use hashtags to increase the visibility of your posts.
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Now hashtags are essentially just a way to tell instagram what your content is about.
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And with that they can group content together.
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And one of the cool new features about Instagram is that you can actually now follow hashtags.
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So for example on screen you can see hash tag motivation you can see how many posts that applies to
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127 million on the opportunity to follow that.
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So this is a great way as a as an owner a business owner a personal brand to increase your visibility
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because of.
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Use the hashtag motivation.
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Well then I have the opportunity to appear in front of all those people who are following that hash
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tag who are just who or who are just searching for that hashtag.
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So what I would recommend you do to get started to understand what hashtags you can use to increase
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your visibility is to come in to the discovery tab on Instagram.
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By default its going to go beyond the top top here.
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But you want to come across to town.
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And then you want to type in a hash tag that you think could be related to your business.
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So something like motivation for example we can just type that in.
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Now the cool thing is is that when you type in one hash tag just like Cannes itself you can see related
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cance or related hashtags.
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We've got motivation.
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We can see determination hard work discipline results.
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So what I would start to do is write down these hashtags and if I was creating content similar to what
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I can see here and that that I think would be appropriate I can start to note those Dan now another
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way to find the appropriate hash tags that are going to get visibility for your posts is to come in
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and have a look at some of those top accounts in your Nishan have a look at the hashtags that they are
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using.
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So if I come into post here we can see that doesn't seem to be hash tags are not all come into this
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same so we can see here Debt-Free journey.
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That free community and mortgage debt is dumb and if I click into any of these I can see how popular
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these hashtags are and so 83000 posts before we saw motivation 127 million site is extremely popular.
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It might be hard to catch the attention of people following the motivation hashtag because there's probably
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a lot of competition but you can see this hash tag Debt-Free journey is much less competition honest
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in terms of only 83000 posts so anybody following this hash tag.
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If I use it I have a much better chance of them seeing my posts.
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So I would recommend for your own post you want to use maybe 20 hashtags 10 which are big like that
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motivation etc. and maybe 10 that are very niche specific like that free journey that is dumb no mortgage
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etc..
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And on a good way to come in and find out news goals debt free agency debt free seems to be a pretty
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big one.
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Five hundred thousand posts so you can use maybe those high volume medium or really means you can break
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them up but in total you want to be using about 20.
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So let me show you actually how to input hashtags.
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So while we can see here is Ive got a piece of content that Ive already uploaded and then I can actually
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edit this and then I can write a caption.
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Now when you upload a new piece of content are going to see the same option to write a caption.
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And this is what I recommend you put in your hashtags right when you before you post.
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Not like an hour or two after you post it so always include your hashtags before you actually hit the
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publish button.
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And if I go ahead and start to include some of those hashtags I saw some motivation maybe really high
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volume on and we can put in something like results we can see also a very popular one something that
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we could do this is kind of an older quote so we could say throwback Thursday.
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This is a very popular hashtag t beat t Throwback Thursday.
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You can see there and that's kind of appropriate because this is a bit of an older quote and if I was
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posting this on a Thursday then that would make sense.
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It's actually a Wednesday today.
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But you can see that you can include those teams hashtags not happen on Instagram on a weekly basis.
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So what else can I put in there.
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Maybe I should take learning.
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Let's see how popular that one is.
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Learning is fun learning so you can see you can just keep including those there as you ones.
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And one cool thing is you can also look at this Web site you can type.
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Top hashtags on Instagram and if we come in is a pretty cool list here at top dash hashtags dot com
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and this can also give you some ideas about what hashtags to use.
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So love fashion and beauty happy Qs.
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You can see that TB Throwback Thursday.
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Very popular.
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You can see friends repo's style travel fitness.
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No filter.
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Amazing Instagram Beej swag motivation you can see number 61.
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So those are the three ways that you can identify the hashtags to use.
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Number one use that discovery search bar and have a look at those related hashtags.
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You can also come into the top influencer accounts and see what really are the hashtags that they are
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using.
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That could be very neat specific for you and you can also look at the top hashtags on Instagram if you
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want to find those really top hashtags that you can encourage.
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And remember the key to this and the reason that this gets you more visibility is because people search
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for hashtags or even follow hashtags on Instagram.
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And so this is an incredible strategy that you can use to increase the visibility of your posts just
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by including these simple hashtags and maybe taking a minute or two to that before you post your content.
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