subtitlecat.com

All language subtitles for 04 - SEO keyword tools

Afrikaans

Albanian

Amharic

Arabic Download

Armenian

Azerbaijani

Basque

Belarusian

Bengali

Bosnian

Bulgarian

Catalan

Cebuano

Chichewa

Chinese (Simplified)

Chinese (Traditional)

Corsican

Croatian

Czech

Danish

Dutch

English

Esperanto

Estonian

Filipino

Finnish

French

Frisian

Galician

Georgian

German

Greek

Gujarati

Haitian Creole

Hausa

Hawaiian

Hebrew

Hindi

Hmong

Hungarian

Icelandic

Igbo

Indonesian

Irish

Italian

Japanese

Javanese

Kannada

Kazakh

Khmer

Korean

Kurdish (Kurmanji)

Kyrgyz

Lao

Latin

Latvian

Lithuanian

Luxembourgish

Macedonian

Malagasy

Malay

Malayalam

Maltese

Maori

Marathi

Mongolian

Myanmar (Burmese)

Nepali

Norwegian

Pashto

Persian

Polish

Portuguese

Punjabi

Romanian

Russian

Samoan

Scots Gaelic

Serbian

Sesotho

Shona

Sindhi

Sinhala

Slovak

Slovenian

Somali

Spanish

Sundanese

Swahili

Swedish

Tajik

Tamil

Telugu

Thai

Turkish

Ukrainian

Urdu

Uzbek

Vietnamese

Welsh

Xhosa

Yiddish

Yoruba

Zulu

Odia (Oriya)

Kinyarwanda

Turkmen

Tatar

Uyghur

Would you like to inspect the original subtitles? These are the user uploaded subtitles that are being translated: 1 00:00:00,006 --> 00:00:03,006 - [Instructor] SEO tools have made managing your keywords, 2 00:00:03,006 --> 00:00:05,005 viewing your rankings progress, 3 00:00:05,005 --> 00:00:08,004 and evaluating competitors easy. 4 00:00:08,004 --> 00:00:10,007 There are several options on the market. 5 00:00:10,007 --> 00:00:12,007 I'll walk you through the typical features 6 00:00:12,007 --> 00:00:15,000 common in these programs. 7 00:00:15,000 --> 00:00:15,009 If you'd like, 8 00:00:15,009 --> 00:00:18,008 you can also access a free trial of many programs. 9 00:00:18,008 --> 00:00:22,008 SERankings has offered a 45-day trial 10 00:00:22,008 --> 00:00:26,000 without a credit card to LinkedIn Learning members. 11 00:00:26,000 --> 00:00:28,005 You can access it in the link below. 12 00:00:28,005 --> 00:00:30,009 First, keyword research. 13 00:00:30,009 --> 00:00:33,009 You can start by adding keywords into your project. 14 00:00:33,009 --> 00:00:36,006 Many SEO tools will offer suggestions 15 00:00:36,006 --> 00:00:39,006 and show variations of the keywords that you add. 16 00:00:39,006 --> 00:00:41,007 Once the software runs the data, 17 00:00:41,007 --> 00:00:44,003 you'll receive a report about the keywords, 18 00:00:44,003 --> 00:00:47,002 which includes the estimated searches per month, 19 00:00:47,002 --> 00:00:50,007 the volume, SERP features, 20 00:00:50,007 --> 00:00:54,000 the difficulty rating to rank for that keyword, 21 00:00:54,000 --> 00:00:56,008 and the pages of the websites that are ranking. 22 00:00:56,008 --> 00:00:58,006 In many programs, you'll also be able 23 00:00:58,006 --> 00:01:02,002 to connect your Google My Site or Bing Webmaster Tools, 24 00:01:02,002 --> 00:01:03,009 along with Google Analytics. 25 00:01:03,009 --> 00:01:05,006 And it will combine much of the data 26 00:01:05,006 --> 00:01:07,007 to give you a fuller picture. 27 00:01:07,007 --> 00:01:10,003 SEO tools, such as SERanking, 28 00:01:10,003 --> 00:01:15,005 Ahrefs, Moz, Semrush, Majestic SEO, and Serpstat 29 00:01:15,005 --> 00:01:18,001 also provide extensive reporting and data 30 00:01:18,001 --> 00:01:21,003 about the programming and optimization of the website. 31 00:01:21,003 --> 00:01:23,007 These tools will spider your site, 32 00:01:23,007 --> 00:01:27,003 similar to a search engine and provide recommendations, 33 00:01:27,003 --> 00:01:30,007 such as an estimate of the optimization 34 00:01:30,007 --> 00:01:34,001 on the website and what can be done to improve. 35 00:01:34,001 --> 00:01:39,000 They'll evaluate both programming and on-page SEO factors. 36 00:01:39,000 --> 00:01:42,009 Another major feature is the backlink evaluation. 37 00:01:42,009 --> 00:01:44,006 Rankings are not just based 38 00:01:44,006 --> 00:01:47,002 on your on-page keywords optimization, 39 00:01:47,002 --> 00:01:50,000 but also the links coming from other websites 40 00:01:50,000 --> 00:01:51,008 to your website. 41 00:01:51,008 --> 00:01:54,002 SEO tools will evaluate your backlinks 42 00:01:54,002 --> 00:01:56,003 against those of your competitors, 43 00:01:56,003 --> 00:01:59,008 enabling you to see and evaluate the influence 44 00:01:59,008 --> 00:02:02,006 of those backlinks on your rankings. 45 00:02:02,006 --> 00:02:05,004 One word of caution when using keyword tools 46 00:02:05,004 --> 00:02:06,008 from any vendor. 47 00:02:06,008 --> 00:02:09,004 The keyword counts from any tool 48 00:02:09,004 --> 00:02:13,000 are just estimates based on limited data. 49 00:02:13,000 --> 00:02:16,006 Regardless of where you get your keyword research data, 50 00:02:16,006 --> 00:02:19,007 all search volumes are estimated. 51 00:02:19,007 --> 00:02:22,005 Search engines do not openly share search volumes 52 00:02:22,005 --> 00:02:24,000 and similar data. 53 00:02:24,000 --> 00:02:25,005 They will provide estimates, 54 00:02:25,005 --> 00:02:29,005 and that data is merged with other limited data sources 55 00:02:29,005 --> 00:02:32,002 and extrapolated from an algorithm. 56 00:02:32,002 --> 00:02:37,000 So remember, you're not seeing real traffic numbers. 4371