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Let's look at some additional Merchant for more tools that
they make available to us.
So the first thing I want to show was just
the favourites module.
You've noticed in the previous videos that when we are
researching using pretty much,
any of the merchants former tools.
There's a little heart icon on most of the listings
that it will return as results from Amazon,
you hit the little heart icon.
You can store them in your favorites.
And then,
from within your favorites,
you can create categories like this like cat cat,
niches dog,
dog,
stub,
niches,
excetera,
or even like animals as the parent Nation than variation
of like animal.
Suddenly.
She's like CatDog unicorn horse and you can continue to
categorize your favorites and then in storing your favorite designs,
you can if your Outsourcing designs to a v,
a Ava virtual assistant or just,
you know,
hiring a design or whatever,
you can download the product list from your favorites and
send them to your designer and the Really makes it
easy for you to streamline the process and make it
quick just by clicking,
a little heart icon and then coming to the favourites
module and hitting the download product list,
or you can share your Merchant,
former account with you,
trust them and let them log in and look at
your papers there.
The next one,
I want to highlight is the competition Checker.
Now,
I didn't give this is,
Don't lecture?
Because I don't think.
I don't think you should spend too much time and
rely too heavily on the compass and check her here.
I like the methods that I taught you in the
niche call Edition modules,
but this is there too.
Also supplement with,
you know,
your ability to determine if Anish is worth investing your
time in,
in uploading designs.
So,
if you come over here to the competition Checker,
it's on the left hand side here and I typed
in hug dealer for this example.
And this was the results.
So first it just shows you the phrase that Dana
lising then it says an estimate of how many products
have this sequence of key words in the title 98,
that's not bad at all.
Then it tells you how many have it in their
bullets?
Now,
in the next one.
I'm going to show you.
You'll you'll see how Merchant former suggests going about optimizing
for SEO and I'll also talk about this and its
own module optimizing precio.
But how many products contain it in the key free
features,
which is the bullet points.
Then in the description,
which is not indexed.
You won't show up in search results,
based on keywords in your scriptions,
but it also can help with,
like,
Google SEO because that is content in the page that
Google will scrape.
And then also alternating the same,
including the same keywords in the brand name.
So you can see here.
There is some room to you.
Have some room to have a leg up on the
competition.
In theory because not everybody is including the key words,
hug dealer in their title bullets description and
brand name and I personally recommend like at a minimum
title bullets.
And Brandt,
if you take up mean in looking at this,
from a high-level,
what you also might see is like people might have
included hug dealer in the title as secondary keywords,
which is why you don't see alternated in the brand.
And the bullets,
which could mean that all of these 98 that are
returned.
Not all of them,
may be like primarily targeting the key words,
hug dealer with the design which means that this competition
might actually be less than 98.
The fact that there's 98 that contain the string of
keywords or the sequence of keywords in succession does not
necessarily mean that the design is a hug dealer designed
primarily.
They might just have included it in their title to
get indexed on more keywords to hope that they get
more visibility.
And then down here,
you can see some of the top designs returned.
And again,
you can you the features and the description here as
well to see what you're up against us.
Not uncommon,
probably to see empty descriptions.
That's those keywords are not indexed.
I am returning back to your also.
By the way.
I mean,
if you see a total score of b or better,
that's probably good.
But again,
I don't rely too heavily on this to.
I look at my I go through the,
the sequence that I taught you in module two lectures.
One,
two,
three,
four,
five,
and six,
what's already selling on Amazon,
part one,
and two,
as my go-to method of determining,
if anisha's were targeting,
I threw in the listing optimizer.
We're lifting score Checker at under listing Optimizer.
You can include in a sin and then keywords to
grade that listing on.
And then what it will do is tell you.
All right.
Are these keywords in a title?
Are they in the brand?
Are they in the features?
Which of the bullet points?
Is it in the description?
Which again,
is the least.
Important is the description of both 1,000
characters.
Now,
is that really that big of a deal?
Like,
if you're into your 10,
maybe you can write a 1000 character,
description insults with characters.
Not it's not words.
But,
you know,
it's time-consuming to do that.
I do not put that much weight in in these
right here at the description or characters.
That is the least significant to me what you really
want to see the checkmarks,
especially if you're grating,
your own listings under the title brand and features.
You want to be including those keywords for sure because
case Studies have shown that can help your organic ranking.
In this case studies are not definitive,
you really need to know from like an engineer that
Amazon and the product managers to know if it's real.
That significant,
but all indications show that it is.
So with regard to listings for checkered.
It's just going to do base the keyword analysis,
on the keywords that you provide here on the 8th
and that you provide a laptop.
So like,
for instance,
with this leak patriotic,
Uncle Sam shirt,
we checked it against the words.
Uncle Sam.
Got a match in the title.
You did not get a matching,
the brand.
You got a match in the product features and product
description,
but you can tell like,
they're brand,
they always put the word leaked and then they put
a primary key word.
So in this they called it leaked patriotic and it's
their July 4th shirts.
Hi,
Manny,
we call July 4th,
but it's also just American America shirts,
you know.
And then,
last but not least,
there is a synonym suggest tool.
This is useful.
If we can this example,
I ran the keyword dad would say we have Father's
Day,
Father's Day designs.
This is telling us based on his research,
that it also suggests that people might be searching for
Dada.
Daddy.
Papa papa.
Papa with two P's,
Pop,
begetter.
I don't know what that means.
Father male parent.
So it's just some additional keywords to get indexed on
relevant to your primary keyword that you provide Merchants for
me.
And this is absolutely valuable.
You know,
the thing is like you're going to have a primary
key words that are going to be your most.
They're going to bring the most value the most valuable
traffic to your listing,
but sometimes the secondary keywords convert to and there's no
there's no harm done in including them.
But the way Amazon algorithm tends to work,
is the the keywords that it knows are associated with
your listing that are converting,
at the highest rate are the ones most likely to
do its most likely to rank you on.
So,
if your design says,
Super Dad,
and then someone searches for Super Dad shirt,
you are most likely,
assuming that people are buying your design to rank high,
on the words,
super dead.
Now,
if you get indexed on the word,
super dad,
that or Super Daddy.
You might still get a conversion.
But if you've never converted a customer on those keywords
while you'll be indexed on them.
You may not rank on page one because people might
have a design that says like something other than Super
Dad something related to Dad,
Dad or daddy more pertinent with sales history on a
customer search in those keywords,
clicking their listings and buying and they're going out rank
you.
So,
just so,
you know,
I keep the right perspective on these additional keywords.
All right,
I believe that is it for the additional Merchant for
more tools?
Hopefully,
you got some value out of this too.
I really believe it's worth it,
especially in the low chairs.
If you got the extra time to put in,
and it really doesn't take long at all,
to find some valuable niches and keyword approaches.
So just leave her in the look,
you guys.
Check out there is a free trial.
You'll get a lot of value out of it soon
that you use.
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