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These are the user uploaded subtitles that are being translated: 1 00:00:00,000 --> 00:00:04,090 Let's look at some additional Merchant for more tools that 2 00:00:04,100 --> 00:00:05,190 they make available to us. 3 00:00:05,200 --> 00:00:07,090 So the first thing I want to show was just 4 00:00:07,100 --> 00:00:08,090 the favourites module. 5 00:00:08,100 --> 00:00:11,390 You've noticed in the previous videos that when we are 6 00:00:11,400 --> 00:00:12,990 researching using pretty much, 7 00:00:13,000 --> 00:00:14,490 any of the merchants former tools. 8 00:00:14,500 --> 00:00:17,590 There's a little heart icon on most of the listings 9 00:00:17,600 --> 00:00:19,690 that it will return as results from Amazon, 10 00:00:19,700 --> 00:00:21,690 you hit the little heart icon. 11 00:00:21,700 --> 00:00:23,890 You can store them in your favorites. 12 00:00:23,900 --> 00:00:24,190 And then, 13 00:00:24,200 --> 00:00:25,190 from within your favorites, 14 00:00:25,200 --> 00:00:28,890 you can create categories like this like cat cat, 15 00:00:28,900 --> 00:00:30,190 niches dog, 16 00:00:30,200 --> 00:00:30,490 dog, 17 00:00:30,500 --> 00:00:30,890 stub, 18 00:00:30,900 --> 00:00:31,390 niches, 19 00:00:31,400 --> 00:00:32,689 excetera, 20 00:00:32,700 --> 00:00:35,790 or even like animals as the parent Nation than variation 21 00:00:35,800 --> 00:00:37,890 of like animal. 22 00:00:37,900 --> 00:00:38,590 Suddenly. 23 00:00:38,600 --> 00:00:41,990 She's like CatDog unicorn horse and you can continue to 24 00:00:42,000 --> 00:00:46,490 categorize your favorites and then in storing your favorite designs, 25 00:00:46,500 --> 00:00:49,090 you can if your Outsourcing designs to a v, 26 00:00:49,100 --> 00:00:51,290 a Ava virtual assistant or just, 27 00:00:51,300 --> 00:00:51,790 you know, 28 00:00:51,800 --> 00:00:52,890 hiring a design or whatever, 29 00:00:52,900 --> 00:00:58,290 you can download the product list from your favorites and 30 00:00:58,300 --> 00:01:00,590 send them to your designer and the Really makes it 31 00:01:00,600 --> 00:01:02,790 easy for you to streamline the process and make it 32 00:01:02,800 --> 00:01:04,390 quick just by clicking, 33 00:01:04,400 --> 00:01:06,490 a little heart icon and then coming to the favourites 34 00:01:06,500 --> 00:01:09,190 module and hitting the download product list, 35 00:01:09,200 --> 00:01:10,190 or you can share your Merchant, 36 00:01:10,200 --> 00:01:11,490 former account with you, 37 00:01:11,500 --> 00:01:13,390 trust them and let them log in and look at 38 00:01:13,400 --> 00:01:13,790 your papers there. 39 00:01:15,600 --> 00:01:16,390 The next one, 40 00:01:16,400 --> 00:01:18,090 I want to highlight is the competition Checker. 41 00:01:18,100 --> 00:01:18,590 Now, 42 00:01:18,600 --> 00:01:19,390 I didn't give this is, 43 00:01:19,400 --> 00:01:19,890 Don't lecture? 44 00:01:19,900 --> 00:01:20,390 Because I don't think. 45 00:01:20,400 --> 00:01:23,890 I don't think you should spend too much time and 46 00:01:23,900 --> 00:01:26,090 rely too heavily on the compass and check her here. 47 00:01:26,100 --> 00:01:28,690 I like the methods that I taught you in the 48 00:01:28,700 --> 00:01:29,690 niche call Edition modules, 49 00:01:29,700 --> 00:01:32,190 but this is there too. 50 00:01:32,200 --> 00:01:33,690 Also supplement with, 51 00:01:33,700 --> 00:01:34,790 you know, 52 00:01:34,800 --> 00:01:39,190 your ability to determine if Anish is worth investing your 53 00:01:39,200 --> 00:01:39,590 time in, 54 00:01:39,600 --> 00:01:40,890 in uploading designs. 55 00:01:40,900 --> 00:01:41,590 So, 56 00:01:41,600 --> 00:01:44,390 if you come over here to the competition Checker, 57 00:01:44,400 --> 00:01:47,790 it's on the left hand side here and I typed 58 00:01:47,800 --> 00:01:49,490 in hug dealer for this example. 59 00:01:49,500 --> 00:01:51,890 And this was the results. 60 00:01:51,900 --> 00:01:54,290 So first it just shows you the phrase that Dana 61 00:01:54,300 --> 00:01:57,990 lising then it says an estimate of how many products 62 00:01:58,000 --> 00:02:01,090 have this sequence of key words in the title 98, 63 00:02:01,100 --> 00:02:01,990 that's not bad at all. 64 00:02:03,000 --> 00:02:05,290 Then it tells you how many have it in their 65 00:02:05,300 --> 00:02:06,090 bullets? 66 00:02:06,100 --> 00:02:06,590 Now, 67 00:02:06,600 --> 00:02:07,890 in the next one. 68 00:02:07,900 --> 00:02:08,389 I'm going to show you. 69 00:02:08,400 --> 00:02:12,190 You'll you'll see how Merchant former suggests going about optimizing 70 00:02:12,200 --> 00:02:14,790 for SEO and I'll also talk about this and its 71 00:02:14,800 --> 00:02:16,590 own module optimizing precio. 72 00:02:16,600 --> 00:02:20,390 But how many products contain it in the key free 73 00:02:20,400 --> 00:02:21,090 features, 74 00:02:21,100 --> 00:02:21,990 which is the bullet points. 75 00:02:22,000 --> 00:02:23,390 Then in the description, 76 00:02:23,400 --> 00:02:24,690 which is not indexed. 77 00:02:24,700 --> 00:02:26,190 You won't show up in search results, 78 00:02:26,200 --> 00:02:27,490 based on keywords in your scriptions, 79 00:02:27,500 --> 00:02:29,490 but it also can help with, 80 00:02:29,500 --> 00:02:29,790 like, 81 00:02:29,800 --> 00:02:32,590 Google SEO because that is content in the page that 82 00:02:32,600 --> 00:02:33,290 Google will scrape. 83 00:02:33,300 --> 00:02:37,390 And then also alternating the same, 84 00:02:37,400 --> 00:02:39,890 including the same keywords in the brand name. 85 00:02:39,900 --> 00:02:40,790 So you can see here. 86 00:02:40,800 --> 00:02:45,190 There is some room to you. 87 00:02:45,200 --> 00:02:46,690 Have some room to have a leg up on the 88 00:02:46,700 --> 00:02:46,890 competition. 89 00:02:48,400 --> 00:02:52,390 In theory because not everybody is including the key words, 90 00:02:52,400 --> 00:02:57,390 hug dealer in their title bullets description and 91 00:02:57,400 --> 00:03:00,890 brand name and I personally recommend like at a minimum 92 00:03:00,900 --> 00:03:02,490 title bullets. 93 00:03:02,500 --> 00:03:03,590 And Brandt, 94 00:03:03,600 --> 00:03:06,290 if you take up mean in looking at this, 95 00:03:06,300 --> 00:03:06,890 from a high-level, 96 00:03:06,900 --> 00:03:09,890 what you also might see is like people might have 97 00:03:09,900 --> 00:03:12,790 included hug dealer in the title as secondary keywords, 98 00:03:12,800 --> 00:03:14,790 which is why you don't see alternated in the brand. 99 00:03:14,800 --> 00:03:16,090 And the bullets, 100 00:03:16,100 --> 00:03:18,990 which could mean that all of these 98 that are 101 00:03:19,000 --> 00:03:19,690 returned. 102 00:03:19,700 --> 00:03:21,290 Not all of them, 103 00:03:21,300 --> 00:03:24,090 may be like primarily targeting the key words, 104 00:03:24,100 --> 00:03:27,090 hug dealer with the design which means that this competition 105 00:03:27,100 --> 00:03:29,090 might actually be less than 98. 106 00:03:29,100 --> 00:03:32,190 The fact that there's 98 that contain the string of 107 00:03:32,200 --> 00:03:35,990 keywords or the sequence of keywords in succession does not 108 00:03:36,000 --> 00:03:38,990 necessarily mean that the design is a hug dealer designed 109 00:03:39,000 --> 00:03:39,190 primarily. 110 00:03:39,200 --> 00:03:42,490 They might just have included it in their title to 111 00:03:42,500 --> 00:03:45,690 get indexed on more keywords to hope that they get 112 00:03:45,700 --> 00:03:46,290 more visibility. 113 00:03:47,400 --> 00:03:48,290 And then down here, 114 00:03:48,300 --> 00:03:50,790 you can see some of the top designs returned. 115 00:03:50,800 --> 00:03:52,590 And again, 116 00:03:52,600 --> 00:03:56,690 you can you the features and the description here as 117 00:03:56,700 --> 00:03:58,290 well to see what you're up against us. 118 00:03:58,300 --> 00:03:58,990 Not uncommon, 119 00:03:59,000 --> 00:04:00,590 probably to see empty descriptions. 120 00:04:00,600 --> 00:04:02,690 That's those keywords are not indexed. 121 00:04:04,700 --> 00:04:06,190 I am returning back to your also. 122 00:04:06,200 --> 00:04:06,490 By the way. 123 00:04:06,500 --> 00:04:06,690 I mean, 124 00:04:06,700 --> 00:04:08,890 if you see a total score of b or better, 125 00:04:08,900 --> 00:04:09,990 that's probably good. 126 00:04:10,000 --> 00:04:10,990 But again, 127 00:04:11,000 --> 00:04:12,290 I don't rely too heavily on this to. 128 00:04:12,300 --> 00:04:14,590 I look at my I go through the, 129 00:04:14,600 --> 00:04:20,190 the sequence that I taught you in module two lectures. 130 00:04:20,200 --> 00:04:20,990 One, 131 00:04:21,000 --> 00:04:21,089 two, 132 00:04:21,100 --> 00:04:21,490 three, 133 00:04:21,500 --> 00:04:21,690 four, 134 00:04:21,700 --> 00:04:22,190 five, 135 00:04:22,200 --> 00:04:22,390 and six, 136 00:04:22,400 --> 00:04:23,690 what's already selling on Amazon, 137 00:04:23,700 --> 00:04:24,290 part one, 138 00:04:24,300 --> 00:04:24,490 and two, 139 00:04:24,500 --> 00:04:26,590 as my go-to method of determining, 140 00:04:26,600 --> 00:04:28,190 if anisha's were targeting, 141 00:04:28,200 --> 00:04:30,490 I threw in the listing optimizer. 142 00:04:31,400 --> 00:04:34,390 We're lifting score Checker at under listing Optimizer. 143 00:04:34,400 --> 00:04:38,290 You can include in a sin and then keywords to 144 00:04:38,300 --> 00:04:39,790 grade that listing on. 145 00:04:39,800 --> 00:04:42,390 And then what it will do is tell you. 146 00:04:42,400 --> 00:04:42,990 All right. 147 00:04:43,000 --> 00:04:44,290 Are these keywords in a title? 148 00:04:44,300 --> 00:04:45,190 Are they in the brand? 149 00:04:45,200 --> 00:04:46,090 Are they in the features? 150 00:04:46,100 --> 00:04:46,990 Which of the bullet points? 151 00:04:47,000 --> 00:04:48,190 Is it in the description? 152 00:04:48,200 --> 00:04:48,990 Which again, 153 00:04:49,000 --> 00:04:49,990 is the least. 154 00:04:50,000 --> 00:04:52,790 Important is the description of both 1,000 155 00:04:52,800 --> 00:04:52,990 characters. 156 00:04:53,000 --> 00:04:53,790 Now, 157 00:04:53,800 --> 00:04:55,590 is that really that big of a deal? 158 00:04:55,600 --> 00:04:55,890 Like, 159 00:04:55,900 --> 00:04:56,890 if you're into your 10, 160 00:04:56,900 --> 00:04:59,490 maybe you can write a 1000 character, 161 00:04:59,500 --> 00:05:00,890 description insults with characters. 162 00:05:00,900 --> 00:05:01,890 Not it's not words. 163 00:05:01,900 --> 00:05:02,090 But, 164 00:05:02,100 --> 00:05:02,890 you know, 165 00:05:02,900 --> 00:05:04,190 it's time-consuming to do that. 166 00:05:04,200 --> 00:05:07,290 I do not put that much weight in in these 167 00:05:07,300 --> 00:05:09,790 right here at the description or characters. 168 00:05:09,800 --> 00:05:13,390 That is the least significant to me what you really 169 00:05:13,400 --> 00:05:14,490 want to see the checkmarks, 170 00:05:14,500 --> 00:05:15,490 especially if you're grating, 171 00:05:15,500 --> 00:05:18,290 your own listings under the title brand and features. 172 00:05:18,300 --> 00:05:21,190 You want to be including those keywords for sure because 173 00:05:21,200 --> 00:05:24,490 case Studies have shown that can help your organic ranking. 174 00:05:24,500 --> 00:05:26,190 In this case studies are not definitive, 175 00:05:26,200 --> 00:05:28,190 you really need to know from like an engineer that 176 00:05:28,200 --> 00:05:31,390 Amazon and the product managers to know if it's real. 177 00:05:31,400 --> 00:05:32,190 That significant, 178 00:05:32,200 --> 00:05:34,590 but all indications show that it is. 179 00:05:34,600 --> 00:05:36,890 So with regard to listings for checkered. 180 00:05:36,900 --> 00:05:38,490 It's just going to do base the keyword analysis, 181 00:05:38,500 --> 00:05:41,490 on the keywords that you provide here on the 8th 182 00:05:41,500 --> 00:05:42,390 and that you provide a laptop. 183 00:05:45,000 --> 00:05:45,590 So like, 184 00:05:45,600 --> 00:05:45,690 for instance, 185 00:05:45,700 --> 00:05:47,390 with this leak patriotic, 186 00:05:47,400 --> 00:05:48,190 Uncle Sam shirt, 187 00:05:48,200 --> 00:05:49,990 we checked it against the words. 188 00:05:50,000 --> 00:05:50,690 Uncle Sam. 189 00:05:50,700 --> 00:05:51,690 Got a match in the title. 190 00:05:51,700 --> 00:05:52,790 You did not get a matching, 191 00:05:52,800 --> 00:05:53,190 the brand. 192 00:05:53,200 --> 00:05:56,490 You got a match in the product features and product 193 00:05:56,500 --> 00:05:57,290 description, 194 00:05:57,300 --> 00:05:59,190 but you can tell like, 195 00:05:59,200 --> 00:05:59,590 they're brand, 196 00:05:59,600 --> 00:06:01,890 they always put the word leaked and then they put 197 00:06:01,900 --> 00:06:03,090 a primary key word. 198 00:06:03,100 --> 00:06:06,190 So in this they called it leaked patriotic and it's 199 00:06:06,200 --> 00:06:07,390 their July 4th shirts. 200 00:06:08,600 --> 00:06:08,990 Hi, 201 00:06:09,000 --> 00:06:09,290 Manny, 202 00:06:09,300 --> 00:06:10,090 we call July 4th, 203 00:06:10,100 --> 00:06:12,390 but it's also just American America shirts, 204 00:06:12,400 --> 00:06:12,690 you know. 205 00:06:14,100 --> 00:06:14,590 And then, 206 00:06:14,600 --> 00:06:15,290 last but not least, 207 00:06:15,300 --> 00:06:16,890 there is a synonym suggest tool. 208 00:06:16,900 --> 00:06:17,590 This is useful. 209 00:06:17,600 --> 00:06:20,090 If we can this example, 210 00:06:20,100 --> 00:06:22,190 I ran the keyword dad would say we have Father's 211 00:06:22,200 --> 00:06:22,190 Day, 212 00:06:22,200 --> 00:06:25,190 Father's Day designs. 213 00:06:25,200 --> 00:06:28,190 This is telling us based on his research, 214 00:06:28,200 --> 00:06:30,690 that it also suggests that people might be searching for 215 00:06:30,700 --> 00:06:31,990 Dada. 216 00:06:32,000 --> 00:06:32,990 Daddy. 217 00:06:33,000 --> 00:06:34,190 Papa papa. 218 00:06:34,200 --> 00:06:35,890 Papa with two P's, 219 00:06:35,900 --> 00:06:36,390 Pop, 220 00:06:36,400 --> 00:06:37,790 begetter. 221 00:06:37,800 --> 00:06:38,690 I don't know what that means. 222 00:06:38,700 --> 00:06:41,590 Father male parent. 223 00:06:41,600 --> 00:06:45,090 So it's just some additional keywords to get indexed on 224 00:06:45,100 --> 00:06:49,890 relevant to your primary keyword that you provide Merchants for 225 00:06:49,900 --> 00:06:49,990 me. 226 00:06:50,000 --> 00:06:51,790 And this is absolutely valuable. 227 00:06:51,800 --> 00:06:53,690 You know, 228 00:06:53,700 --> 00:06:57,290 the thing is like you're going to have a primary 229 00:06:57,300 --> 00:06:59,490 key words that are going to be your most. 230 00:07:00,800 --> 00:07:04,490 They're going to bring the most value the most valuable 231 00:07:04,500 --> 00:07:05,490 traffic to your listing, 232 00:07:05,500 --> 00:07:09,590 but sometimes the secondary keywords convert to and there's no 233 00:07:09,600 --> 00:07:12,190 there's no harm done in including them. 234 00:07:12,200 --> 00:07:15,690 But the way Amazon algorithm tends to work, 235 00:07:15,700 --> 00:07:19,690 is the the keywords that it knows are associated with 236 00:07:19,700 --> 00:07:21,890 your listing that are converting, 237 00:07:21,900 --> 00:07:24,590 at the highest rate are the ones most likely to 238 00:07:24,600 --> 00:07:26,990 do its most likely to rank you on. 239 00:07:27,000 --> 00:07:27,290 So, 240 00:07:27,300 --> 00:07:29,090 if your design says, 241 00:07:29,100 --> 00:07:29,990 Super Dad, 242 00:07:30,000 --> 00:07:33,090 and then someone searches for Super Dad shirt, 243 00:07:33,100 --> 00:07:34,990 you are most likely, 244 00:07:35,000 --> 00:07:37,690 assuming that people are buying your design to rank high, 245 00:07:37,700 --> 00:07:39,290 on the words, 246 00:07:39,300 --> 00:07:39,990 super dead. 247 00:07:40,000 --> 00:07:40,390 Now, 248 00:07:40,400 --> 00:07:41,690 if you get indexed on the word, 249 00:07:41,700 --> 00:07:42,290 super dad, 250 00:07:42,300 --> 00:07:43,290 that or Super Daddy. 251 00:07:44,100 --> 00:07:46,390 You might still get a conversion. 252 00:07:46,400 --> 00:07:49,590 But if you've never converted a customer on those keywords 253 00:07:49,600 --> 00:07:51,890 while you'll be indexed on them. 254 00:07:51,900 --> 00:07:54,890 You may not rank on page one because people might 255 00:07:54,900 --> 00:07:58,590 have a design that says like something other than Super 256 00:07:58,600 --> 00:08:00,090 Dad something related to Dad, 257 00:08:00,100 --> 00:08:04,190 Dad or daddy more pertinent with sales history on a 258 00:08:04,200 --> 00:08:05,390 customer search in those keywords, 259 00:08:05,400 --> 00:08:08,290 clicking their listings and buying and they're going out rank 260 00:08:08,300 --> 00:08:08,390 you. 261 00:08:08,400 --> 00:08:08,590 So, 262 00:08:08,600 --> 00:08:08,890 just so, 263 00:08:08,900 --> 00:08:09,190 you know, 264 00:08:09,200 --> 00:08:11,390 I keep the right perspective on these additional keywords. 265 00:08:11,400 --> 00:08:12,590 All right, 266 00:08:12,600 --> 00:08:14,890 I believe that is it for the additional Merchant for 267 00:08:14,900 --> 00:08:15,490 more tools? 268 00:08:15,500 --> 00:08:16,790 Hopefully, 269 00:08:16,800 --> 00:08:18,090 you got some value out of this too. 270 00:08:18,100 --> 00:08:19,590 I really believe it's worth it, 271 00:08:19,600 --> 00:08:20,590 especially in the low chairs. 272 00:08:20,600 --> 00:08:22,590 If you got the extra time to put in, 273 00:08:22,600 --> 00:08:23,890 and it really doesn't take long at all, 274 00:08:23,900 --> 00:08:27,490 to find some valuable niches and keyword approaches. 275 00:08:27,500 --> 00:08:29,990 So just leave her in the look, 276 00:08:30,000 --> 00:08:30,390 you guys. 277 00:08:30,400 --> 00:08:32,390 Check out there is a free trial. 278 00:08:32,400 --> 00:08:34,390 You'll get a lot of value out of it soon 279 00:08:34,400 --> 00:08:34,990 that you use.19307

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