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These are the user uploaded subtitles that are being translated: 1 00:00:02,080 --> 00:00:05,980 When you are publishing on Facebook and Twitter, you can use hashtags. 2 00:00:06,010 --> 00:00:10,490 This is definitely true with Instagram, regardless of the platform you're on. 3 00:00:10,690 --> 00:00:14,830 Make sure you play around with how you categorize or tag your content. 4 00:00:15,280 --> 00:00:17,980 And in each, there are many different texts available. 5 00:00:18,160 --> 00:00:19,480 Experiment with this. 6 00:00:19,480 --> 00:00:23,140 See which tracks get the most attention from the social media platforms. 7 00:00:23,290 --> 00:00:24,780 You're sharing a piece of content. 8 00:00:25,330 --> 00:00:29,800 Of course, you're not going to find the magical combination of hashtags or knight. 9 00:00:30,070 --> 00:00:31,240 That's not going to happen. 10 00:00:31,250 --> 00:00:36,810 That's one of those things that you're going to have to find out by doing it over a long period of time. 11 00:00:36,880 --> 00:00:43,200 Still, when you run this experiment, a pattern should emerge sooner or later you were discovered. 12 00:00:43,420 --> 00:00:46,300 Certain hashtags produce a lot more results. 13 00:00:46,300 --> 00:00:49,150 And others, they draw a lot more eyeballs. 14 00:00:49,330 --> 00:00:51,050 They get a lot more attention. 15 00:00:51,080 --> 00:00:53,860 Most importantly, they get a lot more engagement. 16 00:00:53,860 --> 00:00:59,620 Stick results, experiment with tagging niche focus influencers. 17 00:00:59,650 --> 00:01:05,140 When you are doing research on hashtags on Twitter, for example, you will be able to find influencers 18 00:01:05,140 --> 00:01:07,150 that specialize in those hashtags. 19 00:01:07,510 --> 00:01:14,230 So those people just love to post a content related to certain topics, the usual narrow range of hashtags 20 00:01:14,230 --> 00:01:17,800 every time they post a scene that all they focus on. 21 00:01:18,640 --> 00:01:24,790 Once these people look at their content, people retweeting them a lot and they getting a lot of love 22 00:01:24,790 --> 00:01:27,690 for your content, do they get a lot of engagement? 23 00:01:27,790 --> 00:01:29,430 Are people responding worked? 24 00:01:29,440 --> 00:01:35,800 Whether they should be fairly easy to see which accounts are influential in your niche and which are 25 00:01:35,800 --> 00:01:36,220 not? 26 00:01:36,790 --> 00:01:42,310 Don't just focus on how many followers they have instead of looking at a total amount of engagement 27 00:01:42,310 --> 00:01:48,340 that they get and also pay attention to the ratio of followers they have to the numbers of the accounts 28 00:01:48,340 --> 00:01:49,720 they follow with that. 29 00:01:49,780 --> 00:01:53,110 What if I find a mcsmith to be a big poster in my niche? 30 00:01:53,260 --> 00:01:59,500 Because it seems that they just seem to rotate among the 10 hashtags that are most relevant to my age 31 00:01:59,680 --> 00:02:04,180 and look at his followers in relation to the number of accounts he's following. 32 00:02:04,480 --> 00:02:09,760 If he's only following one person, yeah, he's being followed by fifteen thousand people. 33 00:02:09,850 --> 00:02:18,370 McSmith might be an influential person I say that he might be of because I'm also going to have a look 34 00:02:18,370 --> 00:02:20,710 at engagement levels of his policies. 35 00:02:21,160 --> 00:02:23,530 Are his posts getting a lot of retirees? 36 00:02:23,560 --> 00:02:25,240 Are a lot of people responding? 37 00:02:25,390 --> 00:02:27,730 Are a lot of people clicking the hard Icha? 38 00:02:27,910 --> 00:02:33,640 If he's content has these factors, then he's a cult is probably worth following. 39 00:02:34,150 --> 00:02:38,530 Most importantly, you should have influential people on Twitter. 40 00:02:38,650 --> 00:02:43,750 When you post, you use our most powerful hashtags and you mentioned them on your pulse. 41 00:02:44,110 --> 00:02:46,690 This can help you get on their radar. 42 00:02:46,930 --> 00:02:52,870 These people will be put on notice that you are also sharing content that is similar to the stuff that 43 00:02:52,870 --> 00:02:53,980 they are interested in. 44 00:02:54,400 --> 00:03:00,550 If you check out your stuff and they like what they see, don't be surprised if they share your content 45 00:03:00,550 --> 00:03:05,740 with their following, engaging with allies and know about your question or suggestions. 46 00:03:06,050 --> 00:03:11,830 In fact, you should engage with them so much that you are possibly create a relationship where they 47 00:03:11,830 --> 00:03:12,470 could publish. 48 00:03:12,470 --> 00:03:19,720 Your guest opposes, if you are, they are bloggers or discuss whether whatever it is you are doing 49 00:03:19,720 --> 00:03:21,460 on their social media platforms. 50 00:03:21,850 --> 00:03:28,990 And the very least when you partner with them, they become part of your content distribution network. 51 00:03:28,990 --> 00:03:34,720 In fact, a lot of them can even get you interviewed on the influential blogs in your niche. 52 00:03:35,170 --> 00:03:40,210 Don't think that influence or engagement is simply restricted to tagging people. 53 00:03:40,510 --> 00:03:41,740 There are just the beginning. 54 00:03:41,750 --> 00:03:43,900 That's actually the tip of the iceberg. 55 00:03:44,110 --> 00:03:46,120 They can do so much more for you. 56 00:03:46,330 --> 00:03:50,890 You can just have to continuously engage them and be social. 57 00:03:51,310 --> 00:03:56,830 This doesn't mean that you have to kiss there, but that doesn't mean that use your stock, respond 58 00:03:56,950 --> 00:03:59,470 to all of their posts is amazing. 59 00:03:59,800 --> 00:04:00,700 And the great post. 60 00:04:00,700 --> 00:04:01,240 I love it. 61 00:04:01,420 --> 00:04:02,590 That's not going to work. 62 00:04:02,830 --> 00:04:07,240 It's not going to poo poo poo for far enough. 63 00:04:07,240 --> 00:04:08,800 You have to actually engage. 64 00:04:09,040 --> 00:04:15,140 And oftentimes this seem like a Eurocorps deciding that this might seem like you're offering a negative 65 00:04:15,140 --> 00:04:17,770 review, but you need to get their attention. 66 00:04:17,890 --> 00:04:25,000 You need to bring home the point that you actually know your stuff and you're also credible for in the 67 00:04:25,000 --> 00:04:26,170 same niche space. 68 00:04:26,410 --> 00:04:28,920 That's how you get them to take your seriously. 69 00:04:28,930 --> 00:04:32,980 That's the kind of engagement that or is fun respec. 70 00:04:33,160 --> 00:04:38,980 Otherwise, you are just going to look like another member of the corps that they really don't have 71 00:04:38,980 --> 00:04:45,550 any incentive to interview or post your guess accountant, make sure that you're not really sharing 72 00:04:45,550 --> 00:04:48,790 any information or suggesting any point of view. 73 00:04:49,090 --> 00:04:55,720 There are different or distinct experiment with pay to traffic only after you have spent a lot of time 74 00:04:56,140 --> 00:04:59,050 Trami on free traffic from social media marketing. 75 00:04:59,170 --> 00:05:01,030 Should you even think of your. 76 00:05:01,460 --> 00:05:07,520 I traffic, I know this sounds a bit extreme, but is the absolute truth, why? 77 00:05:07,540 --> 00:05:12,500 Well, in the beginning, you don't know when your target audience members will be reading your content. 78 00:05:12,510 --> 00:05:19,340 In the beginning, you don't know that what your demographic of Brigstock look down looks like how many 79 00:05:19,340 --> 00:05:22,610 males compared to female are in your audience? 80 00:05:22,610 --> 00:05:26,150 Who do males or female like a certain types of condoms? 81 00:05:26,150 --> 00:05:29,260 Are you sure were under age ranges? 82 00:05:29,390 --> 00:05:30,890 Where are they located? 83 00:05:31,730 --> 00:05:33,710 I hope you see the big picture here. 84 00:05:33,860 --> 00:05:39,050 You have the youth free traffic in the initial audience, Internet connection, intelligence. 85 00:05:39,440 --> 00:05:44,930 Once you got to all these important things that you can just start paying for Facebook ads and other 86 00:05:44,930 --> 00:05:50,990 platforms to ask if you start any earlier than this one, you probably would end not wasting your money. 87 00:05:51,350 --> 00:05:53,770 Study your statistics first. 88 00:05:53,780 --> 00:05:56,210 Pay close attention to audience pattern. 89 00:05:56,600 --> 00:05:59,090 Take up ask based on these patterns. 8950

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