All language subtitles for Scaling-Shopping-Ads-_Part-I_-Google-ADs-Mastery

So,

how do you go about stealing your shopping campaign?

Hopefully by this time of the video,

since you have gotten this far into this course,

you already have a few winning products that you want

to go ahead and skill.

If you don't,

don't worry,

just keep on falling the previous strategies,

which would have mentioned until you get to this point.

Because everything I've mentioned so far in the previous videos,

all words.

I've consistently found success with it.

And we're going to be going over some of my

own campaigns,

which I'm currently running live for my Maine,

General Shopify store following these tactics.

So exactly.

When should you even begin to ask you one thing?

You want understanding?

What a lot of people 99% of dropshipperz fail to

understand is that they try to steal a product which

is not necessarily a winning product.

Now,

what is exactly a winning product before we even cover

that we need to know exactly.

When to even consider scaling you only want to skld

profitable products.

That means if you have a million seals for one

specific Prada How do you store?

But it is not profitable field.

That is not a winning product.

You do not want a scale,

that a lot of people believe that.

Once they start Skilling,

they're going to be able to turn on unprofitable product

into a profitable product.

And in this way,

the end up losing a lot of money.

Trust me.

That is a very hard almost impossible to do and

you would rather spend your time energy and effort trying

to steal a product,

which is already generating you profits,

because in the end private matters,

the amount of sales does not so only skill profitable

product and it by profitable,

I should have just have one or two seals that

are profitable.

It should have at least three to five minimum sales

within the last 7 days.

If it does not have this much amount of sales

in the last 7 days,

that is not necessarily a product.

I would want a scale.

In fact,

I would recommend that you wait until that product get

to the 325 seals rain within the last 7 days

before you try to even skilled at products.

So once you have a product which matches this criteria,

it as /,

325 sales within the last 7 days,

it is profitable.

What should you do?

If there are various different methods to go about stealing

a product's,

killing us.

The number one is the general testing campaign,

scaling,

as I like to call it.

And basically,

it is exactly what it said.

You're trying to steal that product via the general testing

typing,

this method.

Right here,

Ashley do after scaling method number to Fields,

but for the case of this course,

we're going to cover my the number 14.

So exactly,

what is the GTC scaling method.

It is a method which says that the campaign as

a whole must be profitable in the last 7 to

14 days.

Because you want to understand that when you go about

stealing that product via the GTC Skilling method.

You are not necessarily Skilling just that individual product,

rather,

you are scaling,

the entire campaign,

because some of the things we do to that campaign

affect all of the products within the campaign,

not just that individual products.

So that's why you want that entire campaign to be

profitable in the 7 to 14 days because if that

camping is unprofitable.

If you try to scale that your main wouldn't try

to come and get your sales,

but your overall campaign might earn even more unprofitable,

just because there's other products taking up a large portion

of your budget and now that you increase the budget

but you want to make sure there is positive role

as if there's no positive role as again,

going back to the first topic.

You only want us killed profitable products of theirs,

a positive real.

I don't even think about stealing,

but what should you do?

If it is profitable in the last 7 to 14

days,

you have a positive role as you want to go

about increasing the budget,

every seven days by 20%.

Now,

if you are have a budget for the camping below,

$100 a day in the beginning,

let's say it's at $50.

Then you can increase the budget by $10 up to

maximum.

$15,

do not increase the budget for any more than 10

to $15.

But once you cross that $100 a day budget limits,

that is when you want to focus on,

increasing the budget,

every seven days by 20%,

if you are in a Time,

Constrained environment,

like its Q4 and Christmas is around the corner.

Then he can kind of lower this about 3 to

4 days,

increasing the budget by 20% but otherwise six or seven

days.

You also have the ability to increase the bear butt.

And there are two stars here because this is a

very special situation that you want to use this technique.

You only increase the bid.

If the overall campaign robots is above six,

if it is under a six,

do not consider increasing the bed and less than Tariq.

A budget is not fully getting spent.

You only increase the bed.

If the entire budget is not getting spend or if

you have a hydro blast and you still need more

sales because let's say you a robot,

as a 7.0,

spending the entire budget,

but you want to get even more seals.

Now what you do is you increase the bit about

0,

/,

0 1,

all the way up to 0.

.03.

Do not do very big b increases because bid is

a very big factor of the success of a shopping.

Can't win if you play with it too much,

and increase it by too much or decrease.

Am I too much?

That can take a significant role on her campaign and

it might be for the worst.

So always do small bit of changes.

But if you have a high roller at just know

that your room is going to drop,

if you increase the bed,

because now you're increasing,

the bed,

you telling Google to go out and spend more money

to get your customers.

Obviously,

that would it decrease your overall row?

If that's what you want to do it.

If you have the rows up 6.0

or above,

or if your budget is not fully getting spent,

in addition to increasing the bed or increasing the budget,

you also have the ability to scale via adding more

retargeting audience is now I've already made it but you

want to which recording artists as you want to add

in the course as well as on my YouTube channel,

but retarded is extremely important.

A very easy way to get more sales.

You can just scale that way by just adding more

and more audiences are increasing their bid because if you're

getting a considerable amount of visitors sales,

Etc,

you're going to have a large retargeting audience and a

lot of these people that kind of fall through the

cracks within her website.

They don't purchase are going to end up purchasing if

you return Heavily,

so make sure to school if you do that.

But in addition to that,

another way to scale you,

the general testing.

Kevin Scully method is to add more product in that

same Niche or category as the winter.

So,

for instance,

if you had a 3D printer on your website,

curly selling very heavily.

What you would want to do is out of more

of those 3D printers,

maybe a similar style design excetera or a 3D printer,

that is much more powerful than the one you currently

have.

These are very simple ways to continue skill in your

gentle Tyson campaign or that individual product.

All these things here are combined with your man,

General testing and the individual product are going to give

you a significant boost in the amount of realize that

you do and them on a budget that you spend

on a daily basis,

but make sure to do kind of all these things.

One by one,

don't add more audiences,

increase the increase the budget,

all in the same day,

of course,

whatever changes you make,

you want to make one change at a time.

Wait,

7 to 14 days before making the next into.

For instance today.

I might wanting Budget by 20% and then seven days

of that performs.

Well,

but I noticed,

my budget is still not getting fully spending.

I might want to increase my bed in 7 days.

And then 7 days after that.

I might want to have them or are they?

The only thing that you can do along with some

of these changes is adding more product.

So today,

I can increase my budget or my bed and add

more product at the same time,

adding more product doesn't necessarily take a negative on your

camping.

But that is in the skillet method,

number one,

very powerful Skilling method,

but I only do that really,

if killing methods number to fields and stealing method number

to is the following,

you want to duplicate your gentle testing campaign,

or whatever,

original camping.

The product is worth in.

Let's say,

for example of 3D printer was within the smart shopping

campaign.

I would make only a new campaign from Star because

it's a smart shopping convenient.

I might want to start a standard shopping came in

for that.

But if it was within a gentle testing campaign,

originally,

all I'm going to do is copy and paste that

original General Session camp.

And start a brand new campaign,

just for that product.

One alternative.

You have his start a smart Standalone camping for the

products.

If the winner was in a smart shopping in pain,

just create a smart shopping,

send them camping for that.

Or you can also try standard shopping.

I'm going to be telling you guys exactly what works

for me the best.

But these are two of the option that you duplicate.

A general testing campaign into another standard shopping camping or

duplicated.

Smart shopping campaign,

into another smart shopping camping,

Skillet that way.

But what you want to do regardless of which method

you choose here is to exclude all the products and

only keep that winning product or product,

within that can be and what you want to do,

to increase the bid,

by one,

sent all the way up to $0.15

of that.

Winning products example,

my 3D printer was a winning product in my gentle

testing Campaign,

which was a standard shopping camping,

the bed that I was getting on average was $0.25.

What I would do is I would increase that $0.25

billion in my duplicated campaign.

Do about twenty-six cents all the way up to $0.40.

Now this range right here and this rain it's going

to be determined by your selling price.

For that product,

how much profit you get personal?

Obviously if I only get $20 of profit,

I might only one increase.

$0.25

B,

maybe 2627 maximum up to 36.

However,

if my profit per sale was around $100,

obviously,

I'll be fine increase in that bed from $0.25

all the way up to 42 increase my chances of

having their products are now,

of course,

just cuz you increase your B heavily does not mean

that that is a winning bid and now magically you're

going to start appearing more towards the front.

You still going to play all of the other techniques,

like a good image,

the medium.

It should be very nice,

high-quality.

Your title.

Should be searching an optimized,

your description should be on point and so forth.

All of those things still need to be done.

But other than that you want to,

can I increase the better within this range right here?

Again,

depending entirely on your profit margins for the product if

there's a lower profit.

Are you want to maintain stability?

Keep the bed.

The same or increase by $0.02

or so my point 25 bet it would be about

20-25 maximum Point 27th.

So you want to keep that in mind when creating

a standalone camping,

but you want to be running this at a minimum

of $24 a day and you want to let it

run for 3 Days To minimum.

I've always noticed that Standalone campaigns,

take a bit longer to really start becoming functional to

release are getting it sealed.

So you don't want to rush that you just want

to give it a minimum of three days.

Just let it run and see if it is getting

yourself or not.

Don't determine anything just from the first 3 days of

running it and don't panic just cuz you don't have

any subs if you want to let the campaign to

run for a minimum of three days.

But once that's done,

you want to look at the previous three days worth

of data and see if he can optimize using the

optimization techniques.

I've already gone over within the scores been optimized,

that can be another three to five days and go

from there.

You don't want to be too hasty.

When it comes to stand alone can beans.

Because a lot of the time,

it's going to take a bit of time to work

but Let's see,

you do everything and it still doesn't work.

That's when you move back to cycling method.

Number one and just kill that product via the general

testing came in.

However,

here is exactly what I've had best results for them

nowadays.

I have been cycling more of my products with the

stand-alone camping method,

which is Method number to.

And I've been having most of the results with manual

CPC with and hand CBC,

check a 4,

using the 101 2.15

increase over the bed.

I've also been having a lot of good success with

the Maxima eclipse in the next video of the scaling

section.

We will be going over some of the campaign's,

but manual CBC within an CBC and maximize clicks,

but I've been working really well for me when it

comes to scaling via the Standalone camping method.

But just keep things,

very simple,

don't overcomplicate this because this does not need to be

over at complicated,

just start with method.

Number to Just duplicate his.

Dad General testing,

can be whatever.

The original camping is into a brand new campaign and

just started at manual CBC within an CBC or Max

nice list.

Addition.

If the product was a winning product within a smart

shopping,

can be go ahead and exclude that product from the

original smart shopping camping,

duplicate that smart shopping a bit and then run it

and its own Standalone can make.

This is another method,

which you can try,

but you do not need to exclude the product within

a standard shopping can be whatever.

The original campaign was were that product came from.

But you what you need to do is your duplicated

Campaign,

which you are going to be using for scaling,

you need to change the priority of that too high,

and we'll be going over all of this in the

next section of this with you.

But again,

keep things simple about the number to Fall by Method.

Number one,

if it's okay and it's going to be a method.

Number one,

you might as well move on from that product on

to the different products that you have.

Some product,

is this very difficult to scale.

Some of them can't even be scaled due to the

lack of audience or search volume out there.

So don't stress too much.

Just use these two methods and go from there.