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In this video, I would like to talk with you one more time about helium 10, helium 10 allows you not
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just, of course, to analyze the German market, but other markets as well.
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For instance, when you click up here on this field, you can then choose the Amazon, the dot com market.
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Now, in my case, I'm going to do exactly that.
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I'm going to click right here and afterwards, then I'm going to search for another term and I'm going
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to go for a very broad term, which is just simply notebook's I'm going to click right here on Notebook.
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And by the way, I can also add more note and keywords to this, if I want to say, for instance, notebook.
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And I can add one more, let's say like notebooks for school and so on and so on.
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In my case, I'm just going to add one keyword, which is notebook, and then I'm going to click right
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here on Get Keywords.
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As soon as I've done that again, it will take a couple of seconds.
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We're now analyzing the dot com market.
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And you can see this right here is the search volume, so five hundred fifty three thousand nine hundred
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and ninety eight.
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That's a lot.
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And the IQ score is very high.
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So fifty five thousand four hundred then total keywords, eighteen thousand four hundred fifteen.
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Smart, complete.
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Seven thousand five hundred organic keywords.
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Seven thousand three hundred thirty two.
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And Amazon recommended four thousand three hundred thirty five.
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And then, of course, to the right, we get the top products and the words that a lot of people choose.
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Now, in the last video, I think there was perhaps a bit confusing that most of you perhaps didn't
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understand the words that were chosen, basically.
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And these are now the words that a lot of people use in their titles, in their descriptions and so
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on.
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Now, these are also keywords that we can use for our titles and our descriptions.
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When I scroll down here, I can actually see all of these different kinds of keywords.
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So I can choose some of these keywords and use them for my book cover, for the title, for the descriptions
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and so on.
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Now, should you choose like these ones right here where there's basically only one book that used exactly
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that one?
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No, I wouldn't go with that.
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I would go with terms that have at least like five to ten.
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So five to 10 times.
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What's that basically term used in that niche?
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And I would even go with a bit higher, let's say, like, I don't know, 2050 or something like that.
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I wouldn't really go with anything like below like five or that I would rather go with like 50 or 100
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or something like that.
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But it should be at least like five to 10.
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And we can actually see that there sometimes, let's say, niches right here where people use a certain
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term a lot.
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And the problem with notebook or the terminal, because, of course, that also a lot of people assume
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that this is, let's see, a physical product in this case an actual laptop.
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So we have some terms which perhaps don't really fit, like laptop or issus or notebooks, azara and
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so on.
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But then there are other terms which are clearly for the book niche.
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So like this one spiral, for instance, or when I scroll down journal or paper or perhaps something
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like that, we go lether might actually be something that people look for because they want like a leather
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coating around their book.
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Then when I scroll down, the basically the measurement can be very important.
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So like certain inches, let's say, how long the book is and how wide the book is, then the composition
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like composition notebooks over instance, when I scroll down even further, hardcover or large or like
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all of these different kinds of terms can be used for the books that we published.
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The next thing that you always want to do is you want again, go right here to the left.
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Look at these different kinds of terms.
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Then look for the Megalith IQ score to make.
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An IQ score should be high, at least like 2000 or something like that.
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Then the search volume should also be at least, let's say, like two to 5000 per month and then the
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search volume trend.
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I don't think that this is so important, at least like when it comes to like notebooks or something
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like that.
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There might be certain times of the year where a lot of people actually purchase these books.
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Like, for instance, when school starts, a lot of people will purchase notebooks on Amazon.
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But let's say in winter or for instance, let's say an early spring or something like that, where people
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go to school, there's no, let's say, holiday or anything like that coming up pretty soon.
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Then these are times where people don't really purchase a lot.
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And then you will see the search volume trend dropping.
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So they're not a lot of people searching for that.
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Buying these kinds of products.
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And then you might say, well, this is my niche, that I should go in because the search volume trend
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is dropping.
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I don't think that makes sense because the trend is going to come back.
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There are seasonal products, and especially notebooks in general are pretty seasonal products.
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Of course, when it comes to other products, let's say, like diet journals or when it comes to, let's
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say, some kind of practice writing books or something like that, there will not be such a strong trend.
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Of course, there are always people like, let's say, after them after New Year's Eve that want to,
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for instance, lose weight or become fitter or something like that.
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And they're going to buy, let's say, a diet journal.
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But that's pretty much if the rest of the year, there's probably not going to be any kind of trend.
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And during the rest of the year, the, let's say, sales are going to be quite consistent.
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So every single month, you're probably going to make pretty much the same amount of money.
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So when you look at search volume trends, always think whether you're currently perhaps after or just
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before some kind of seasonal event where people purchase these.
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More often, if you are, than take that into consideration, if you're not, you probably want to think
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about why the trend is going down so much.
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Is that perhaps something that people are really not interested in anymore is something that is like
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out of date.
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It's perhaps not relevant even anymore and won't become relevant anymore?
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Or is perhaps the theme, the topic of the book perhaps the wrong one?
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Let's say, for instance, and this is like a little bit of a weird example, but when, for instance,
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that time was where people purchase these fidget spinners, I knew that back then because I was already
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in the niche of no content, that there were lots of people that simply just put in design of a fidget
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spinner on their notebook or on there like some kind of journals or something like that.
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And of course, when people didn't want to buy those anymore, no one was looking for them.
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And there were lots of people.
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And you can still find these books in books today because almost no one took them offline.
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There are lots and lots of books, like tens of thousands of books with fidget spinners on them that
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are not selling anymore.
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So these are things that were relevant at some point in time.
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But afterwards, they're not relevant anymore.
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And you want to figure out whether what you're currently producing, like the book that you're on,
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that you're publishing, whether this is some kind of, let's say, very momentary short term interest
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or whether this is something that will also be relevant to you and your audience in the long term.
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And then, of course, when it comes like sponsored ASINs or competing products, pretty much everything
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from the German market applies here as well.
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And when it also comes to like CPR or when it comes to the title density, it's the same as in the German
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market.
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All right.
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There was a note here for this video.
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Thank you for watching.
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And I hope we can see each other in the next one.
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