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So in this video we will have a look at how
Manu Järvinen uses color in his stylized 3d art.
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so buckle up and let's have a look at some colors!
the first thing that is very characteristic of
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how Manu Järvinen treats color is limited color
palette. it's as simple as going with five or less
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main colors in the image and trying to harmonize
them. basically simplification of the color palette
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goes along the same lines with the simplification
of the shape and other properties of style. so here
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we have five main colors, let's put the swatches
over there to have a brief look at them nearby,
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so the pink, the yellow, the shade of violet, the
shade of teal and some beige. in general the less
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colors we have in our color palette the less
likely we are to screw up. it's just much easier
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to harmonize the color palette this way. there
are many different types of color harmonies
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and you can explore some of them by visiting
Adobe Color website. i highly recommend that.
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this one for example is analogous harmony, meaning
that the colors irradiate from the one side of the
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color wheel so to speak, but no matter the color
scheme, it's easier to keep the complexity of the
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color choice at bay when you have five colors
or even less. in creating stylized 3d art and 2d
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art for that matter control is everything.
and if we have a look at any 3d render by
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mono we will notice exactly that, very controlled
color choices within the limited color palette.
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yet another element of the great stylized art is
color hierarchy. so for example within the limited
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color palette that we have chosen consisting of
five shades, one color is more prominent than the
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others. it's like the main color. in this particular
case an ultra prominent shade of yellow around
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which all other color choices are dancing. for
example if we briefly analyze the color harmony
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by looking at the Adobe Color website we'll
notice that all other colors are pretty much
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based on this choice of the main one. the blue is
complementary to yellow, the reddish pinkish one
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is analogous to it and so on. incidentally yellow
is a great choice for the main color within the
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limited color palette, because it has the brightest
subjective luminance out of all colors. the human
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vision really sets the high priority for it... for
various reasons. so once we decide to go with
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yellow in this particular case, all other
color choices are pretty much influenced by
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this decision and they try to complement this main
one. the blue is precisely on the other side of the
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color wheel so it looks great, it's complementary,
the shade of red is analogous to it and so on
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and so forth. a clear hierarchy between different
colors helps to keep things manageable and simple,
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controllable and as a result, harmonious if we
are lucky. now let's have a look at this awesome
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red car from gearnoodle.com by Manu, we'll notice
that the center of interest is lined up with the
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center of color interest so to speak, the red blurb,
the most prominent color, occupies the best portion
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of the image with the most intense interest,
and the rest of the color harmony choices are
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based on this hero. let's say we can emphasize
and strengthen the main one by choosing the
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color from the opposite side of the color wheel,
that's the complementary contrast, it can go from
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yellow to blue or from red to green depending
on the choice of the main color, but the point is
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to maintain the hierarchy within the palette. the
same is true in case of these amazing kaktus.
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first of all we have some brightest most
prominent color, it doesn't necessarily need to
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be *the brightest* ... it can be the darkest color
out there, the point is that the other swatches
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shouldn't struggle with it, it should complement it
in one way or the other, via the choice of the hue
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or don't forget about the value contrast or
the contrast of brightnesses, that's super
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important. one of the most important properties
of this stylized art Manu-style especially is
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readability and the contrast of light and dark
plays a super important role in achieving ...uh
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the readability that we are talking about. it's
even more important than the contrast between the
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different hues. the value contrast defines where
the eye is drawn to to what portion of the image
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it pretty much tells the viewer: look at this
thing or look at that thing! so the grassy green
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is not only more saturated than the rest of the
colors here but also brighter than them! so you
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can forget about those colors for a minute and
just desaturate the image, squint your eyes and
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see if the color choices still make sense from
the perspective of the light versus dark contrast.
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the other characteristic of the Manu-style and
of the great stylized images in general i believe
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is not related to the choices of the colors,
it's related to the placement of the blobs
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of color within the image. the big shapes
that are instantly recognizable, instantly
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readable and that are filled in with this solid
color not taking the gradients into account for
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the moment is just as important as what kind of
shades you use it's amazing honestly how in pretty
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much all Manu's images you can see the clear
separation of those colors, usually five or less.
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the big intertwined shapes occupied with the
pure shades of vibrant colors, that's very cool
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actually, these blobs of chromaticity the placement,
how you organize the canvas, plus of course the
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color choices and the value contrast, all of those
things define your style and make 3d render look
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stylized... a little bit more like the 2d painting
sort of thing in terms of how you would like to
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control the formal composition. all right, awesome,
so in my opinion the key takeaways of how Manu
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Järvinen uses color in his stylized art is this:
limited color palette. no more than five colors
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do not screw it up accidentally. choosing one of
those colors to build the hierarchy upon and then
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just playing around with various ideas of how you
can complement this most prominent one. the thing
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number three, probably the most important if you
ask me is to keep the brightness contrast in mind
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at all stages of the process of choosing colors
because that pretty much dictates all other
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choices. not forgetting about the placement
of colors, of the organization of canvas
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as opposed to simply choosing various color
schemes and stuff like that. like using the
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big blobs of pure vibrant colors Manu-style and
then after those things are pretty much nailed
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or you have experimented with them you can proceed
to the color schemes, like split complementary,
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double split complementary and other boring and
complex sounding concepts, that's very subjective,
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like, super subjective, sometimes you cannot
tell why you have chosen this color palette, but
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it boils down to those things that
we explored in this video i think.
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