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Let's take the case of WeCar to broadly think about the business question of growth.
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To grow the business, we got executives,
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would be interested in growing the customer base.
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But, growing it can occur in two ways.
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The first is to get new customers to increase the customer base.
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The second way is to get current customers to
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increase the order size or make repeated orders.
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So, as business analyst,
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you need to break down the question of business growth to
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explore how we can quantify or measure the answer.
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