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These are the user uploaded subtitles that are being translated: 1 00:00:18,500 --> 00:00:22,980 There is no practical obstacle whatever now 2 00:00:22,980 --> 00:00:26,020 to the creation of an efficient index 3 00:00:26,020 --> 00:00:30,140 to all human knowledge, ideas and achievements. 4 00:00:31,620 --> 00:00:33,620 To the creation, that is, 5 00:00:33,620 --> 00:00:38,420 of a complete planetary memory for all mankind. 6 00:00:39,660 --> 00:00:43,620 He was one of the early inventors of science fiction. 7 00:00:46,140 --> 00:00:48,140 The idea of time travel, 8 00:00:48,140 --> 00:00:50,420 the possibility of invisibility... 9 00:00:50,420 --> 00:00:54,140 LAUGHTER 10 00:00:54,140 --> 00:00:56,060 ..of intergalactic struggles. 11 00:00:57,980 --> 00:01:00,380 And then, he came up with ideas 12 00:01:00,380 --> 00:01:03,980 of how we might reorganize the knowledge apparatus of the world, 13 00:01:03,980 --> 00:01:05,940 which he called the World Brain. 14 00:01:05,940 --> 00:01:09,060 For Wells, the World Brain had to contain 15 00:01:09,060 --> 00:01:11,940 all that was learnt and known 16 00:01:11,940 --> 00:01:15,780 and that was being learnt and known. 17 00:01:15,780 --> 00:01:19,260 If you have access to anything that's been written, 18 00:01:19,260 --> 00:01:21,060 not just theoretical access, 19 00:01:21,060 --> 00:01:24,140 but like instant access next to your brain, 20 00:01:24,140 --> 00:01:27,020 that changes your idea of who you are. 21 00:01:27,020 --> 00:01:29,980 It can be reproduced exactly 22 00:01:29,980 --> 00:01:35,580 and fully in Peru, China, Iceland, 23 00:01:35,580 --> 00:01:39,340 Central Africa or wherever else. 24 00:01:39,340 --> 00:01:42,420 They were frank in their ambition 25 00:01:42,420 --> 00:01:46,460 and dazzling in their ability to execute it. 26 00:01:47,660 --> 00:01:50,300 The Google Books scanning project 27 00:01:50,300 --> 00:01:54,780 is clearly the most ambitious World Brain scheme 28 00:01:54,780 --> 00:01:56,660 that has ever been invented. 29 00:01:58,700 --> 00:02:03,100 This is no remote dream, no fantasy. 30 00:02:03,100 --> 00:02:07,300 It is a plain statement of a contemporary state of affairs. 31 00:02:16,100 --> 00:02:18,500 The nightmare scenario, in 20 years' time, 32 00:02:18,500 --> 00:02:21,140 would be Google tracking everything we read. 33 00:02:21,140 --> 00:02:24,820 Google could basically hold the whole world hostage. 34 00:02:26,060 --> 00:02:27,860 Ever since Wells, 35 00:02:27,860 --> 00:02:30,700 science fiction is always about the possibility 36 00:02:30,700 --> 00:02:32,900 that people won't really matter in the future. 37 00:02:32,900 --> 00:02:35,060 And the plot is always about some heroic person 38 00:02:35,060 --> 00:02:36,940 that either succeeds or doesn't succeed 39 00:02:36,940 --> 00:02:39,140 in proving that people really matter after all. 40 00:02:54,900 --> 00:02:57,620 It's a library, a public library, 41 00:02:57,620 --> 00:03:01,220 where people go to look at books, and read them and take them away. 42 00:03:02,620 --> 00:03:06,100 That girl works at the library and she checks on books 43 00:03:06,100 --> 00:03:08,900 that are going out and books that are coming back in. 44 00:03:08,900 --> 00:03:10,420 I love libraries. 45 00:03:10,420 --> 00:03:12,220 I like the smell, 46 00:03:12,220 --> 00:03:15,100 the smell of paper properly preserved. 47 00:03:15,100 --> 00:03:17,620 It's as if it's the smell of a hay barn 48 00:03:17,620 --> 00:03:19,900 that's been cleared of all its animals 49 00:03:19,900 --> 00:03:22,580 and made into a human intelligence. 50 00:03:22,580 --> 00:03:25,780 And in a library, you really...even if you're sitting in the tearoom, 51 00:03:25,780 --> 00:03:28,820 discussing your latest findings, 52 00:03:28,820 --> 00:03:32,900 it's amazing how much social interaction with other people 53 00:03:32,900 --> 00:03:36,140 will actually help you to enrich what you're doing. 54 00:03:36,140 --> 00:03:37,740 'In this part of the library, 55 00:03:37,740 --> 00:03:40,420 'the grown-ups can read the stories to the children.' 56 00:03:40,420 --> 00:03:43,940 People sometimes say to me, aren't libraries obsolete? 57 00:03:43,940 --> 00:03:45,900 Um... It's... It's absurd - 58 00:03:45,900 --> 00:03:48,140 they are nerve centres, 59 00:03:48,140 --> 00:03:50,140 centres of intellectual energy. 60 00:03:50,140 --> 00:03:52,620 Libraries stand for an ideal, 61 00:03:52,620 --> 00:03:55,060 which is an educated public. 62 00:03:55,060 --> 00:03:57,140 And to the degree that knowledge is power, 63 00:03:57,140 --> 00:03:59,100 they also stand there for the idea 64 00:03:59,100 --> 00:04:03,340 that power should be disseminated and not centralised. 65 00:04:27,420 --> 00:04:32,020 The first appeal of Google's enterprise, 66 00:04:32,020 --> 00:04:38,500 when we saw it, was just digitising millions and millions of books. 67 00:04:38,500 --> 00:04:40,620 At Harvard, we have, by far, 68 00:04:40,620 --> 00:04:43,260 the greatest university library in the world. 69 00:04:43,260 --> 00:04:46,620 It's enormous - 17 million volumes. 70 00:04:46,620 --> 00:04:50,900 And every library wants its holdings digitised 71 00:04:50,900 --> 00:04:53,940 for lots for reasons, including preservation. 72 00:04:53,940 --> 00:04:57,700 But, beyond that, it raises the possibility 73 00:04:57,700 --> 00:05:00,300 of sharing your intellectual wealth. 74 00:05:00,300 --> 00:05:03,500 I think of the Harvard Library as an international asset. 75 00:05:03,500 --> 00:05:05,580 Something that should be opened up 76 00:05:05,580 --> 00:05:09,020 and shared with the general population. 77 00:05:09,020 --> 00:05:11,220 So here comes Google. 78 00:05:11,220 --> 00:05:13,860 They've got the energy, they've got the technology, 79 00:05:13,860 --> 00:05:17,740 they've got the money and they said, "We'll do it for you. Free!" 80 00:05:17,740 --> 00:05:21,980 Google did such a fabulous job in creating a vision, 81 00:05:21,980 --> 00:05:26,060 not only that a universal digital library could be created, 82 00:05:26,060 --> 00:05:28,460 but that it could be done today. 83 00:05:28,460 --> 00:05:34,140 The Google engineers are like good engineers everywhere, 84 00:05:34,140 --> 00:05:35,700 they just like to think about, 85 00:05:35,700 --> 00:05:37,700 "How do we surmount these challenges?" 86 00:05:37,700 --> 00:05:43,020 They sort of leave the lawsuit to the lawyers to worry about. 87 00:05:48,180 --> 00:05:52,220 Google's a company that believes in its fundamental mission 88 00:05:52,220 --> 00:05:55,060 of empowering everyone in this world 89 00:05:55,060 --> 00:05:58,340 with all the information they need. 90 00:05:58,340 --> 00:06:00,700 Enriched with the right information, 91 00:06:00,700 --> 00:06:03,420 people can make better decisions for themselves, 92 00:06:03,420 --> 00:06:06,020 their families and their communities. 93 00:06:06,020 --> 00:06:09,980 This world is full of wonderful individuals 94 00:06:09,980 --> 00:06:11,820 which have varied needs. 95 00:06:11,820 --> 00:06:15,180 From a farmer in Africa to a mother in India, 96 00:06:15,180 --> 00:06:17,620 to a business person in Japan. 97 00:06:17,620 --> 00:06:21,300 Everyone needs information in this modern day and age. 98 00:06:21,300 --> 00:06:24,140 And Google believes in breaking all the barriers 99 00:06:24,140 --> 00:06:28,020 between every individual and the information they seek. 100 00:06:28,020 --> 00:06:31,740 When you actually negotiate with Google 101 00:06:31,740 --> 00:06:35,340 and do so on their turf, 102 00:06:35,340 --> 00:06:38,660 you enter a strange world. 103 00:06:38,660 --> 00:06:43,820 A Google office doesn't have chairs like this chair, 104 00:06:43,820 --> 00:06:47,900 the furniture consists of large inflated balls 105 00:06:47,900 --> 00:06:51,980 that are coloured green or red or yellow 106 00:06:51,980 --> 00:06:54,940 and the young Google engineers are sitting on these. 107 00:06:54,940 --> 00:06:58,060 It's a kind of Never Never Land feeling. 108 00:07:00,060 --> 00:07:05,780 About ten years ago, I got a visit from a vice president of Google. 109 00:07:05,780 --> 00:07:07,540 And she walked into my office 110 00:07:07,540 --> 00:07:11,060 and described a project that Google had in mind, 111 00:07:11,060 --> 00:07:12,660 which was to digitise 112 00:07:12,660 --> 00:07:15,580 all the books in the Harvard Library. 113 00:07:15,580 --> 00:07:19,460 My first thought was, to put it bluntly, 114 00:07:19,460 --> 00:07:23,220 that maybe they were smoking something, because I didn't think it was possible. 115 00:07:23,220 --> 00:07:26,900 Harvard had been digitising books from time to time, 116 00:07:26,900 --> 00:07:30,740 but they were very limited in number and we didn't do many, 117 00:07:30,740 --> 00:07:34,420 it was a very expensive and complicated project. 118 00:07:34,420 --> 00:07:36,100 I don't remember exactly, 119 00:07:36,100 --> 00:07:39,460 but it was several hundred dollars just for a single book. 120 00:07:39,460 --> 00:07:45,380 But they had invented a copying station 121 00:07:45,380 --> 00:07:49,100 that was a lot cheaper and easier to use, 122 00:07:49,100 --> 00:07:51,140 that didn't damage the books 123 00:07:51,140 --> 00:07:53,900 or, at least, went out of its way not to damage the books. 124 00:07:53,900 --> 00:07:57,060 And it seemed to me that it had a lot of plausibility. 125 00:07:57,060 --> 00:08:00,540 And so, we decided to... to give it a try. 126 00:08:00,540 --> 00:08:04,500 Every great library did digitising, sometimes on a large scale, 127 00:08:04,500 --> 00:08:09,340 our Open Collections Programme digitised 2.3 million pages. 128 00:08:09,340 --> 00:08:10,780 I mean, that's big. 129 00:08:10,780 --> 00:08:15,580 But nothing like as big as what Google attempted to do. 130 00:08:15,580 --> 00:08:19,700 The sheer ambition of digitising everything. 131 00:08:30,820 --> 00:08:33,940 In the ancient world, at the Library of Alexandria, 132 00:08:33,940 --> 00:08:36,900 they copied rolls and tablets, 133 00:08:36,900 --> 00:08:40,620 and attempted to copy all that was known. 134 00:08:40,620 --> 00:08:44,700 And, eventually, the library was destroyed by Julius Caesar 135 00:08:44,700 --> 00:08:48,020 and the loss of that library in Alexandria 136 00:08:48,020 --> 00:08:51,340 was an international catastrophe. 137 00:08:53,420 --> 00:08:56,260 The universal library's been talked about for millennia. 138 00:08:56,260 --> 00:08:59,220 There's a kind of a continuity of development 139 00:08:59,220 --> 00:09:01,380 and, you know, we mustn't forget the important role 140 00:09:01,380 --> 00:09:04,180 that libraries and scholars have always made 141 00:09:04,180 --> 00:09:06,420 for millennia of copying. 142 00:09:06,420 --> 00:09:09,660 And then, you see, with the development of printing, 143 00:09:09,660 --> 00:09:11,740 the multiplicity of texts, 144 00:09:11,740 --> 00:09:13,820 the copying of original texts. 145 00:09:13,820 --> 00:09:15,940 It was possible to think in the Renaissance 146 00:09:15,940 --> 00:09:19,620 that you might be able to amass the whole of published knowledge 147 00:09:19,620 --> 00:09:22,060 in a single room or a single institution. 148 00:10:04,340 --> 00:10:06,380 Then, in the 19th century, 149 00:10:06,380 --> 00:10:10,260 you have various suggestions in France and Belgium 150 00:10:10,260 --> 00:10:12,460 that you can create a catalogue of everything. 151 00:10:12,460 --> 00:10:14,660 What will come next is microfilm. 152 00:10:14,660 --> 00:10:18,340 And so, you start finding huge microfilming projects. 153 00:10:18,340 --> 00:10:21,580 And so, for us, the Google Project was a sort of a natural extension 154 00:10:21,580 --> 00:10:23,420 of that process of development. 155 00:10:28,700 --> 00:10:32,740 Project Gutenberg, Michael Hart, was the first digital library. 156 00:10:32,740 --> 00:10:35,620 He started on the fourth of July, in early 1970s, 157 00:10:35,620 --> 00:10:37,860 by going and typing the Declaration of Independence 158 00:10:37,860 --> 00:10:40,060 so that everybody could have access to it. 159 00:10:40,060 --> 00:10:43,100 Thousands of volunteers worked from all over the world 160 00:10:43,100 --> 00:10:44,500 to go and build this. 161 00:10:44,500 --> 00:10:47,180 He even had the idea that it ought to be possible 162 00:10:47,180 --> 00:10:51,020 to download the entire library that he had created if you wanted that. 163 00:10:51,020 --> 00:10:54,060 And I think it did act as a kind of example of something 164 00:10:54,060 --> 00:10:57,100 that, later on, Google and others 165 00:10:57,100 --> 00:11:01,820 took up in a much bigger, more extensive way. 166 00:11:06,660 --> 00:11:09,300 My name is Raymond Kurzweil and I'm from Queens, New York. 167 00:11:09,300 --> 00:11:13,180 'When I was 12, I became fascinated with pattern recognition.' 168 00:11:13,180 --> 00:11:14,780 And, as a young teenager, 169 00:11:14,780 --> 00:11:20,060 I did a project to teach computers how to recognise patterns in music. 170 00:11:20,060 --> 00:11:21,500 I've built a computer 171 00:11:21,500 --> 00:11:23,940 and, by feeding it certain relationships and music, 172 00:11:23,940 --> 00:11:25,940 I was able to write music with it. 173 00:11:25,940 --> 00:11:27,700 Raymond, how old are you? I'm 17. 174 00:11:27,700 --> 00:11:29,820 Do your parents know what you've been up to? 175 00:11:29,820 --> 00:11:31,020 LAUGHTER 176 00:11:31,020 --> 00:11:34,100 Recognising printed letters was a classical unsolved problem 177 00:11:34,100 --> 00:11:35,980 in the field of pattern recognition. 178 00:11:35,980 --> 00:11:40,580 And so, I created the first omni-font optical character recognition. 179 00:11:40,580 --> 00:11:43,420 This was about 1975. 180 00:11:43,420 --> 00:11:45,980 1978, we developed a commercial version. 181 00:11:45,980 --> 00:11:49,340 And we talked about how you could ultimately scan all books 182 00:11:49,340 --> 00:11:52,180 and all printed material. 183 00:11:52,180 --> 00:11:55,220 'When automobiles came along first, 184 00:11:55,220 --> 00:11:58,700 'they seemed likely to become a rich man's monopoly. 185 00:11:58,700 --> 00:12:02,140 'They cost upward of a thousand pounds. 186 00:12:02,140 --> 00:12:04,780 'Henry Ford altered all that. 187 00:12:04,780 --> 00:12:06,940 'He put the poor man on the road. 188 00:12:06,940 --> 00:12:08,940 'We want a Henry Ford today 189 00:12:08,940 --> 00:12:12,460 'to modernise the distribution of knowledge, 190 00:12:12,460 --> 00:12:15,020 'make good knowledge cheap and easy, 191 00:12:15,020 --> 00:12:17,980 'in this still very ignorant, ill-educated, 192 00:12:17,980 --> 00:12:22,020 'ill-served English-speaking world of ours, 193 00:12:22,020 --> 00:12:27,100 'which might be the greatest power on Earth for the good of mankind.' 194 00:12:36,980 --> 00:12:39,900 We started the Internet Archive in 1996. 195 00:12:41,740 --> 00:12:45,140 The idea was to have all the published works of humankind 196 00:12:45,140 --> 00:12:47,220 available to everybody, 197 00:12:47,220 --> 00:12:49,940 that this was the opportunity of our generation, 198 00:12:49,940 --> 00:12:53,780 that...like the previous generation had put a man on the moon. 199 00:12:53,780 --> 00:12:57,380 The Internet Archive had been completely open with Google. 200 00:12:57,380 --> 00:13:00,300 In fact, I'd gone and given a speech that was attended 201 00:13:00,300 --> 00:13:02,420 by, I think, all of the senior executives 202 00:13:02,420 --> 00:13:05,660 on how one could go about building a digital library 203 00:13:05,660 --> 00:13:07,100 of all books, music, video, 204 00:13:07,100 --> 00:13:10,140 and I'd hoped that there was going to be a way to work with them, 205 00:13:10,140 --> 00:13:11,820 but that was not to be. 206 00:13:11,820 --> 00:13:14,540 Libraries had signed secret agreements with Google... 207 00:13:14,540 --> 00:13:16,860 We didn't know what was really going on. 208 00:13:16,860 --> 00:13:19,300 When it started coming out as a completely separate project, 209 00:13:19,300 --> 00:13:21,140 and not working with others, 210 00:13:21,140 --> 00:13:23,580 then, I started to become suspicious. 211 00:13:25,180 --> 00:13:28,260 Larry Page, who founded Google with me, 212 00:13:28,260 --> 00:13:32,140 first proposed that we digitise all books a decade ago, 213 00:13:32,140 --> 00:13:34,540 when we were a fledgling start-up. 214 00:13:34,540 --> 00:13:37,220 Five years later, in 2004, 215 00:13:37,220 --> 00:13:39,900 Google Books was born. 216 00:13:39,900 --> 00:13:43,300 Despite a number of important digitisation efforts to date, 217 00:13:43,300 --> 00:13:45,500 none have been at a comparable scale, 218 00:13:45,500 --> 00:13:50,300 simply because no-one else has chosen to invest the requisite resources. 219 00:13:50,300 --> 00:13:54,540 If Google Books is successful, others will follow. 220 00:13:54,540 --> 00:13:58,100 I don't think that Google is aware of the fact that it's a corporation. 221 00:13:58,100 --> 00:14:02,100 I think Google does think of itself as an NGO 222 00:14:02,100 --> 00:14:04,380 that just happens to make a lot of money. 223 00:14:04,380 --> 00:14:07,740 And they think of themselves as social reformers 224 00:14:07,740 --> 00:14:13,340 who just happen to have their stock traded on stock exchanges 225 00:14:13,340 --> 00:14:16,620 and who just happen to have investors and shareholders, 226 00:14:16,620 --> 00:14:18,420 but they do think of themselves 227 00:14:18,420 --> 00:14:21,860 as ultimately being in the business of making the world better. 228 00:14:27,700 --> 00:14:30,380 There are few more irreparable property losses 229 00:14:30,380 --> 00:14:32,260 than vanished books. 230 00:14:32,260 --> 00:14:36,500 Nature, politics and war have always been 231 00:14:36,500 --> 00:14:39,300 the mortal enemies of written works. 232 00:14:39,300 --> 00:14:42,380 Most recently, Hurricane Katrina dealt a blow 233 00:14:42,380 --> 00:14:45,420 to the libraries of the Gulf Coast. 234 00:14:45,420 --> 00:14:51,180 At Tulane University, the main library sat in nine feet of water. 235 00:14:51,180 --> 00:14:54,980 In the 1970s, the Khmer Rouge regime, in Cambodia, 236 00:14:54,980 --> 00:14:58,740 decimated cultural institutions throughout the country. 237 00:14:58,740 --> 00:15:01,700 Khmer Rouge fighters took over the National Library 238 00:15:01,700 --> 00:15:05,140 throwing the books into the street, burning them, 239 00:15:05,140 --> 00:15:07,980 while using the stacks as a pigsty. 240 00:15:07,980 --> 00:15:12,660 Now, with Google, the University of Michigan is involved 241 00:15:12,660 --> 00:15:15,820 in one of the most extensive preservation projects 242 00:15:15,820 --> 00:15:17,540 in world history. 243 00:15:17,540 --> 00:15:22,580 Google Books is a potent idea on a number of dimensions. 244 00:15:22,580 --> 00:15:24,900 What I like about Google Books 245 00:15:24,900 --> 00:15:29,020 is the idea of not losing books, 246 00:15:29,020 --> 00:15:33,180 especially books that might be genuinely abandoned. 247 00:15:33,180 --> 00:15:35,580 The idea of getting all that stuff online 248 00:15:35,580 --> 00:15:37,740 is, of course, going to be a benefit, 249 00:15:37,740 --> 00:15:39,660 so that, we have to love. 250 00:16:02,220 --> 00:16:05,460 I went to Google in January 2003. 251 00:16:05,460 --> 00:16:09,300 I actually made, what now I feel quite embarrassed about, 252 00:16:09,300 --> 00:16:11,780 I made a presentation to them, 253 00:16:11,780 --> 00:16:14,180 telling them what they ought to be doing. 254 00:16:14,180 --> 00:16:15,900 Only to find out a few months later 255 00:16:15,900 --> 00:16:18,660 that they'd actually been doing it for a while already. 256 00:16:20,300 --> 00:16:24,860 Project Ocean was the kind of code name, development code name, 257 00:16:24,860 --> 00:16:28,860 that Google were giving to what eventually became Google Books. 258 00:16:28,860 --> 00:16:31,860 So it was called Project Ocean because it was big, I imagine. 259 00:16:31,860 --> 00:16:32,980 HE CHUCKLES 260 00:16:35,180 --> 00:16:37,420 Google seemed to think that they could do 261 00:16:37,420 --> 00:16:39,580 almost a million in three years. 262 00:17:05,180 --> 00:17:08,580 You could say that this mass digitisation 263 00:17:08,580 --> 00:17:14,540 is something like running a huge machine through a library. 264 00:17:14,540 --> 00:17:17,420 You take books by the shelf. 265 00:17:17,420 --> 00:17:20,820 They are put in cartons, on carts. 266 00:17:20,820 --> 00:17:22,740 They are loaded onto trucks. 267 00:17:22,740 --> 00:17:28,340 And then, Google at this time had three places in the country 268 00:17:28,340 --> 00:17:31,380 where it was doing digitisation. 269 00:17:31,380 --> 00:17:35,660 Supposedly, it didn't give the address of where they were. 270 00:17:35,660 --> 00:17:39,700 Google won't say how much scanning all the books cost. 271 00:17:39,700 --> 00:17:41,740 But there are estimates that... 272 00:17:41,740 --> 00:17:44,380 well, it's somewhere between $30 and $100 per book, 273 00:17:44,380 --> 00:17:48,180 so if you multiply that times 20 million... 274 00:17:48,180 --> 00:17:50,060 Google, early on, 275 00:17:50,060 --> 00:17:53,940 bent over backwards to keep us from communicating 276 00:17:53,940 --> 00:17:55,980 with the other libraries. 277 00:17:55,980 --> 00:17:57,980 There were three or four large ones 278 00:17:57,980 --> 00:18:02,460 and each of us was told we should not tell the others 279 00:18:02,460 --> 00:18:06,340 what kind of a contract we had and how we were working with Google. 280 00:18:06,340 --> 00:18:09,540 To begin with, it had to be kept fairly quiet. 281 00:18:09,540 --> 00:18:15,060 It was probably mid 2003 when I started to take the wraps off 282 00:18:15,060 --> 00:18:18,700 in terms of this is going to be a possibility 283 00:18:18,700 --> 00:18:20,740 that we might be working with Google. 284 00:18:22,620 --> 00:18:26,220 I witnessed the scale of the operation and it was very impressive. 285 00:18:26,220 --> 00:18:29,380 20 very large work stations 286 00:18:29,380 --> 00:18:34,140 with very high-resolution cameras 287 00:18:34,140 --> 00:18:36,220 sitting on top of a cradle 288 00:18:36,220 --> 00:18:38,620 with very intense lights. 289 00:18:38,620 --> 00:18:42,060 And, underneath, a lot of black boxes, which, presumably, 290 00:18:42,060 --> 00:18:45,300 contained all of Google's algorithms 291 00:18:45,300 --> 00:18:48,140 that makes Google search what it is. 292 00:18:48,140 --> 00:18:51,900 And they uploaded that stuff straight to Mountain View, 293 00:18:51,900 --> 00:18:54,300 straight from Oxford. 294 00:18:54,300 --> 00:18:57,580 Google certainly depends on knowing more and more and more 295 00:18:57,580 --> 00:19:01,300 for their algorithm to be better and better and better. 296 00:19:01,300 --> 00:19:06,140 And this is the core of the way economics in this space now works. 297 00:19:06,140 --> 00:19:12,340 They had a specific interest in having lots of things in Google 298 00:19:12,340 --> 00:19:15,100 that would lead people to use Google 299 00:19:15,100 --> 00:19:18,420 so they could make money by having advertisements there. 300 00:19:20,060 --> 00:19:22,380 What are books? They are full of data 301 00:19:22,380 --> 00:19:25,100 and so, the more data you have, 302 00:19:25,100 --> 00:19:28,900 the more you can fine-tune your search technologies. 303 00:19:31,740 --> 00:19:37,340 Some of the enthusiasts for Google's way of gathering data, 304 00:19:37,340 --> 00:19:39,300 and it's not just Google at all, I mean, 305 00:19:39,300 --> 00:19:40,900 it's Silicon Valley in general. 306 00:19:40,900 --> 00:19:42,820 It's the current cultural moment 307 00:19:42,820 --> 00:19:45,460 and includes the other Silicon Valley companies, 308 00:19:45,460 --> 00:19:47,660 but also the modern world of finance. 309 00:19:47,660 --> 00:19:50,180 And also, the modern world of spy craft for states 310 00:19:50,180 --> 00:19:52,380 and also the modern world of criminality. 311 00:19:52,380 --> 00:19:55,940 And the modern world of insurance and health care. 312 00:19:55,940 --> 00:19:58,020 All these things have this idea 313 00:19:58,020 --> 00:20:01,540 that you grab all this data in order to become very powerful, 314 00:20:01,540 --> 00:20:04,340 you create a differential in your ability to see information 315 00:20:04,340 --> 00:20:05,740 versus the ordinary person. 316 00:20:05,740 --> 00:20:08,580 And you create these new incredible castles of power, 317 00:20:08,580 --> 00:20:11,740 but it's OK, it's not just traditional power mongering, 318 00:20:11,740 --> 00:20:14,660 because you're making the world more efficient. 319 00:20:24,340 --> 00:20:28,140 I was a little boy in the '70s growing up in India, 320 00:20:28,140 --> 00:20:32,780 watching re-runs of Star Trek on our family's black-and-white TV. 321 00:20:32,780 --> 00:20:36,420 And from that, those times, 322 00:20:36,420 --> 00:20:41,820 the picture of a Star Trek computer was deeply ingrained in my head. 323 00:20:41,820 --> 00:20:45,780 As a little boy, I was just fascinated by the fact 324 00:20:45,780 --> 00:20:48,820 that you can walk up to a computer and ask it, 325 00:20:48,820 --> 00:20:51,940 "Computer, what's the atmosphere of that planet?" 326 00:20:51,940 --> 00:20:55,260 That was just the most fascinating thing to a little boy 327 00:20:55,260 --> 00:20:56,940 and, from that day on, 328 00:20:56,940 --> 00:21:01,100 it was my dream to build that Star Trek computer. 329 00:21:01,100 --> 00:21:05,300 Only later would I grow up and realise it's really hard, 330 00:21:05,300 --> 00:21:07,740 because computers don't understand language. 331 00:21:07,740 --> 00:21:12,500 And I went through this brief period of disbelief as a graduate student, 332 00:21:12,500 --> 00:21:17,340 where I didn't think I would reach my dream in my lifetime. 333 00:21:17,340 --> 00:21:18,540 But thanks to Google 334 00:21:18,540 --> 00:21:21,340 and all the technologies that we have built here, 335 00:21:21,340 --> 00:21:23,300 and what I see in the pipeline, 336 00:21:23,300 --> 00:21:25,620 I'm closer to my dream than ever. 337 00:24:23,940 --> 00:24:24,820 Um... 338 00:24:51,020 --> 00:24:54,580 Google were and are free to do what they want with the scans. 339 00:24:54,580 --> 00:24:57,460 And why should that concern us? 340 00:25:00,300 --> 00:25:02,860 I mean, part of our ethos 341 00:25:02,860 --> 00:25:05,820 and part of our objective as a library 342 00:25:05,820 --> 00:25:09,660 is to make the information that's contained in our library available 343 00:25:09,660 --> 00:25:13,900 as free of charge as we can possibly make it to anybody who needs it. 344 00:25:13,900 --> 00:25:18,980 And if Google is going to do that on a larger scale, that's fine. 345 00:25:18,980 --> 00:25:23,660 If they are going to make money out of it down the line, why not? 346 00:25:23,660 --> 00:25:26,700 You know, they've invested a lot of money in it. 347 00:25:26,700 --> 00:25:29,540 Um... There's no such thing as a free lunch. 348 00:25:32,620 --> 00:25:35,620 Who wouldn't want to have all of the world's knowledge available 349 00:25:35,620 --> 00:25:37,460 to everyone on the planet? 350 00:25:37,460 --> 00:25:41,740 The problem is that Google, as an intermediary in this process, 351 00:25:41,740 --> 00:25:45,180 has certain interests and has a certain agenda 352 00:25:45,180 --> 00:25:47,500 that is not always transparent. 353 00:25:48,860 --> 00:25:51,420 If you, in Silicon Valley, you have another job, 354 00:25:51,420 --> 00:25:54,260 which is you're building this new life form 355 00:25:54,260 --> 00:25:56,500 that's going to take over the world 356 00:25:56,500 --> 00:25:59,020 and Google is providing the memories for its brain 357 00:25:59,020 --> 00:26:01,660 or the other companies are providing the memories, 358 00:26:01,660 --> 00:26:04,340 and this is something that's openly talked about. 359 00:26:04,340 --> 00:26:09,340 It's all human knowledge in books and out of books 360 00:26:09,340 --> 00:26:14,420 woven together into a single entity 361 00:26:14,420 --> 00:26:18,260 that's accessible by anybody, anywhere in the world, any time. 362 00:26:18,260 --> 00:26:22,140 And that "all knowledge" is transformative. 363 00:26:22,140 --> 00:26:26,900 It really kicks up the civilisation in our society into another level. 364 00:26:28,740 --> 00:26:31,300 Shortly after the launch of Google Books, 365 00:26:31,300 --> 00:26:35,540 in different events, I ran into Larry Page and Sergey Brin 366 00:26:35,540 --> 00:26:39,100 and had this brief exchange with them about the potential. 367 00:26:39,100 --> 00:26:40,220 And, you know, 368 00:26:40,220 --> 00:26:42,780 there was a characteristic Google-founder response, 369 00:26:42,780 --> 00:26:45,660 which was a kind of glint in their eyes and a smile 370 00:26:45,660 --> 00:26:48,500 and the sense that this was just the beginning 371 00:26:48,500 --> 00:26:52,420 of something much bigger than even you at this point can imagine. 372 00:26:58,140 --> 00:27:00,100 At Harvard, we only permitted Google 373 00:27:00,100 --> 00:27:02,740 to digitise books in the public domain, 374 00:27:02,740 --> 00:27:07,620 but the other research libraries that Google first went to 375 00:27:07,620 --> 00:27:10,900 permitted Google to digitise books covered by copyright. 376 00:27:10,900 --> 00:27:14,340 As soon as you get into the copyright area, 377 00:27:14,340 --> 00:27:16,980 things get rapidly complicated. 378 00:27:26,940 --> 00:27:29,780 We're allowing Google to scan all of our books, 379 00:27:29,780 --> 00:27:33,300 those in the public domain and those still in copyright. 380 00:27:33,300 --> 00:27:35,700 We believe it is legal, 381 00:27:35,700 --> 00:27:41,380 ethical and a noble endeavour that will transform our society. 382 00:27:41,380 --> 00:27:44,620 Legal because we believe copyright law allows us fair use 383 00:27:44,620 --> 00:27:47,660 of the millions of books that are being digitised. 384 00:27:58,060 --> 00:28:02,260 Fair use is a piece of American copyright law that allows us 385 00:28:02,260 --> 00:28:05,340 to make copies without ever asking any permission, 386 00:28:05,340 --> 00:28:08,980 without paying any fee for certain carved-out uses. 387 00:28:08,980 --> 00:28:11,700 I happen to think Google's fair use defence is strong. 388 00:28:11,700 --> 00:28:14,300 One of the things that courts have done, 389 00:28:14,300 --> 00:28:16,100 over the last decade or so, 390 00:28:16,100 --> 00:28:18,940 is decided that search engines, 391 00:28:18,940 --> 00:28:23,420 who routinely make copies of information, 392 00:28:23,420 --> 00:28:27,220 are making fair uses when they do it in order to help people 393 00:28:27,220 --> 00:28:29,660 find information that they are looking for. 394 00:28:29,660 --> 00:28:32,780 One of the things Google has done is provide links 395 00:28:32,780 --> 00:28:35,460 to places where you can buy the book. 396 00:28:35,460 --> 00:28:38,220 They scanned, but they did not release the copy. 397 00:28:38,220 --> 00:28:41,100 You could not search, except for key words. 398 00:28:41,100 --> 00:28:43,980 You could not see a page, except for snippets. 399 00:28:43,980 --> 00:28:48,300 They were trying to allow indexing and searching, 400 00:28:48,300 --> 00:28:51,580 without allowing people to get copies. 401 00:28:51,580 --> 00:28:54,300 And we will protect all copyrighted materials, 402 00:28:54,300 --> 00:28:56,660 your work in that archive. 403 00:28:56,660 --> 00:28:58,580 Let me repeat that. 404 00:28:58,580 --> 00:29:05,180 I guarantee you we will protect all copyrighted materials. 405 00:29:05,180 --> 00:29:06,980 I assure you we understand 406 00:29:06,980 --> 00:29:10,940 that providing public access to materials and copyright, 407 00:29:10,940 --> 00:29:14,980 particularly those still in print, would be unlawful. 408 00:29:14,980 --> 00:29:17,940 One of the things that you need to understand about Google 409 00:29:17,940 --> 00:29:22,300 is that they try to roll out projects first 410 00:29:22,300 --> 00:29:24,740 and then, to think about the consequences later. 411 00:29:24,740 --> 00:29:29,540 So you will often see them experiment with something that looks very cool, 412 00:29:29,540 --> 00:29:31,980 maybe the Google Street View Project... 413 00:29:31,980 --> 00:29:35,620 Google launched Street View in 2007, 414 00:29:35,620 --> 00:29:37,540 part of the search engine's long-term goal 415 00:29:37,540 --> 00:29:40,380 to create a virtual 3D map of the whole planet, 416 00:29:40,380 --> 00:29:42,500 right down to street level. 417 00:29:42,500 --> 00:29:44,220 But investigations have revealed 418 00:29:44,220 --> 00:29:45,660 that Google Street View cars 419 00:29:45,660 --> 00:29:49,020 were collecting more than just photographs for their databanks. 420 00:29:49,020 --> 00:29:51,980 Their antennas were also hoovering up personal information 421 00:29:51,980 --> 00:29:54,620 from unencrypted Wi-Fi networks, 422 00:29:54,620 --> 00:29:57,140 including Internet history and passwords. 423 00:29:59,060 --> 00:30:03,140 I think the case of Google collecting Wi-Fi information, 424 00:30:03,140 --> 00:30:05,380 it reveals a complete lack of respect 425 00:30:05,380 --> 00:30:07,620 for privacy within the corporation. 426 00:30:07,620 --> 00:30:12,100 Such projects often reveal that Google does not fully understand 427 00:30:12,100 --> 00:30:14,340 the social consequences of its own work. 428 00:30:27,740 --> 00:30:30,140 We actually do more search queries in China alone 429 00:30:30,140 --> 00:30:34,060 than any other search company does in any other single-national market, 430 00:30:34,060 --> 00:30:37,060 by which I really mean Google in the United States. 431 00:30:37,060 --> 00:30:39,300 So we certainly do aspire to be a World Brain. 432 00:30:39,300 --> 00:30:41,020 I think HG Wells was, I mean, 433 00:30:41,020 --> 00:30:43,180 he is well known for having been quite prescient 434 00:30:43,180 --> 00:30:44,980 about a lot of the things that he envisaged. 435 00:30:44,980 --> 00:30:46,900 Sure we don't have the time machine yet, 436 00:30:46,900 --> 00:30:49,060 but pretty much the rest of it was dead on. 437 00:30:49,060 --> 00:30:51,900 We have a product, which is a very, very popular product, 438 00:30:51,900 --> 00:30:53,340 it's called Baidu Wenku, 439 00:30:53,340 --> 00:30:56,580 the Chinese name of it is the Baidu Library. 440 00:30:56,580 --> 00:31:00,860 It allows people to upload materials that they have 441 00:31:00,860 --> 00:31:03,780 that are either of their own creation, 442 00:31:03,780 --> 00:31:09,380 or that they have the intellectual property rights to, to our site. 443 00:31:54,860 --> 00:31:57,100 There isn't an area of human knowledge 444 00:31:57,100 --> 00:32:00,340 that hasn't been filled out and made more rich and wondrous 445 00:32:00,340 --> 00:32:01,980 by the fact of the Internet. 446 00:32:01,980 --> 00:32:05,660 I am often sort of shocked by people who see it 447 00:32:05,660 --> 00:32:08,180 as the beginnings of this dystopian future. 448 00:32:08,180 --> 00:32:10,060 I embrace it unequivocally. 449 00:32:10,060 --> 00:32:12,540 The Fundamental Knowledge System 450 00:32:12,540 --> 00:32:15,980 which accumulates, sorts, keeps in order 451 00:32:15,980 --> 00:32:19,860 and renders available everything that is known 452 00:32:19,860 --> 00:32:22,300 centres on Barcelona. 453 00:32:22,300 --> 00:32:26,220 With its 17 million active workers, 454 00:32:26,220 --> 00:32:29,580 it is the Memory Of Mankind. 455 00:33:03,100 --> 00:33:06,540 You can look at the Internet as something divine. 456 00:33:06,540 --> 00:33:09,940 We eventually will come, I think, 457 00:33:09,940 --> 00:33:13,900 to revere some of our technological creations, 458 00:33:13,900 --> 00:33:15,340 like the Internet, 459 00:33:15,340 --> 00:33:18,140 to be almost like cathedrals of redwoods, 460 00:33:18,140 --> 00:33:21,020 to be as complicated and as beautiful 461 00:33:21,020 --> 00:33:25,660 as natural creations. 462 00:33:25,660 --> 00:33:28,500 And that, in a real sense, 463 00:33:28,500 --> 00:33:33,380 that there is more of God in a cellphone 464 00:33:33,380 --> 00:33:35,620 than there is in a tree frog, 465 00:33:35,620 --> 00:33:40,020 because a cellphone is an additional layer of evolution 466 00:33:40,020 --> 00:33:42,980 over the natural frog. 467 00:34:18,900 --> 00:34:21,260 It's a new form of medieval church or something like that. 468 00:34:21,260 --> 00:34:23,780 Everybody is to give their data 469 00:34:23,780 --> 00:34:26,740 in service of worship of this digital god. 470 00:34:26,740 --> 00:34:29,420 And I think it's really, really dumb. 471 00:34:47,500 --> 00:34:48,900 It's not unique to this era, 472 00:34:48,900 --> 00:34:52,180 you can look at previous technologies, whether it was radio, 473 00:34:52,180 --> 00:34:53,820 whether it was television, 474 00:34:53,820 --> 00:34:56,220 whether it was the telegraph, it was electricity, 475 00:34:56,220 --> 00:35:00,300 you do have many similar hopes - 476 00:35:00,300 --> 00:35:05,220 that those technologies will bring universal communication, 477 00:35:05,220 --> 00:35:09,300 people will talk to one another, there will be peace everywhere, 478 00:35:09,300 --> 00:35:11,580 education will spread globally... 479 00:35:11,580 --> 00:35:14,820 A lot of similar hopes have been expressed 480 00:35:14,820 --> 00:35:17,100 in connection with earlier technologies. 481 00:35:17,100 --> 00:35:20,540 So this is nothing new, but I think there is something about the scale 482 00:35:20,540 --> 00:35:27,340 at which projects and groups and various companies and organisations 483 00:35:27,340 --> 00:35:30,460 now are putting those cyber-utopian beliefs to work 484 00:35:30,460 --> 00:35:33,500 that is different now than from what it was before. 485 00:35:35,140 --> 00:35:38,300 Science fiction never imagined Google. 486 00:35:38,300 --> 00:35:40,860 Google is a game-changing tool 487 00:35:40,860 --> 00:35:44,380 on the order of the equally handy flint hand axe. 488 00:35:44,380 --> 00:35:46,420 But Google is not ours. 489 00:35:46,420 --> 00:35:50,900 We are its unpaid content providers, in one way or another. 490 00:35:50,900 --> 00:35:53,020 We generate product for Google, 491 00:35:53,020 --> 00:35:55,540 our every search a miniscule contribution. 492 00:35:56,780 --> 00:35:58,420 Google is made of us, 493 00:35:58,420 --> 00:36:03,180 a sort of coral reef of human minds and their products. 494 00:36:03,180 --> 00:36:05,700 We have yet to take Google's measure. 495 00:37:09,700 --> 00:37:11,740 I do think that Google genuinely 496 00:37:11,740 --> 00:37:17,900 wants to make all of the world's information organised and available 497 00:37:17,900 --> 00:37:20,260 to people throughout the globe. 498 00:37:20,260 --> 00:37:23,260 I do think that they genuinely believe in that mission. 499 00:37:23,260 --> 00:37:29,700 Um... But they also happen to believe that nothing will get lost 500 00:37:29,700 --> 00:37:32,060 and no-one will get harmed 501 00:37:32,060 --> 00:37:35,180 if it's Google who will implement that mission. 502 00:37:35,180 --> 00:37:36,620 And I think it's normal. 503 00:37:36,620 --> 00:37:39,900 If they didn't trust themselves to do it, then they would be... 504 00:37:39,900 --> 00:37:44,220 you know, they would have some weird schizophrenic problem, 505 00:37:44,220 --> 00:37:46,500 you know, if they don't trust themselves 506 00:37:46,500 --> 00:37:48,300 to implement their own project. 507 00:38:52,860 --> 00:38:56,860 One of the concerns which came out, as you would expect from France, 508 00:38:56,860 --> 00:38:59,780 was that this was really part of a plot 509 00:38:59,780 --> 00:39:04,260 in the United States to make English the universal language 510 00:39:04,260 --> 00:39:07,340 and, as we know, the most important thing about France, 511 00:39:07,340 --> 00:39:10,340 aside from its wine, is its language. 512 00:39:10,340 --> 00:39:12,820 And there was a real sense 513 00:39:12,820 --> 00:39:18,660 that who are we to be digitising all those books in English? 514 00:39:18,660 --> 00:39:21,740 And I remember some correspondence about the fact 515 00:39:21,740 --> 00:39:26,420 that we, at Harvard, were not just digitising English books, 516 00:39:26,420 --> 00:39:31,540 but were digitising a very large number of books in French. 517 00:39:31,540 --> 00:39:34,740 To which, if I remember correctly, the response came back, 518 00:39:34,740 --> 00:39:37,180 "Who are you to digitise books in French?" 519 00:39:56,060 --> 00:39:59,940 First, we learned that Google was scanning books. 520 00:39:59,940 --> 00:40:01,980 And I remember loving that idea, 521 00:40:01,980 --> 00:40:06,060 because I'm a reader and I write non-fiction books and I do research 522 00:40:06,060 --> 00:40:09,500 and I wanted access to those books. 523 00:40:09,500 --> 00:40:12,860 Then, we heard that they were scanning our books, 524 00:40:12,860 --> 00:40:14,660 they were scanning copyrighted books 525 00:40:14,660 --> 00:40:16,780 and they hadn't asked anyone's permission. 526 00:40:16,780 --> 00:40:19,020 The libraries had just handed them over. 527 00:40:19,020 --> 00:40:22,540 Well, that was obviously a violation of our copyrights 528 00:40:22,540 --> 00:40:27,180 and a little bit of a surprise, to put it mildly. 529 00:40:27,180 --> 00:40:30,180 I remember being very curious about what they were doing 530 00:40:30,180 --> 00:40:32,460 and I popped my name into Google 531 00:40:32,460 --> 00:40:37,100 and saw that it came up with snippets of my books. 532 00:40:37,100 --> 00:40:39,740 So what I did was I searched for terms 533 00:40:39,740 --> 00:40:41,740 that I knew were common in my book, 534 00:40:41,740 --> 00:40:44,260 like "star", "galaxy", 535 00:40:44,260 --> 00:40:46,860 and there were lots and lots of hits 536 00:40:46,860 --> 00:40:49,540 and it would display several snippets. 537 00:40:49,540 --> 00:40:51,700 And then, I would search for other common words 538 00:40:51,700 --> 00:40:54,660 and it was clear that if you were clever about your searches, 539 00:40:54,660 --> 00:40:57,380 you could see quite a bit of the text, if not all of it. 540 00:40:57,380 --> 00:41:02,460 The problem that most authors have is obscurity. 541 00:41:02,460 --> 00:41:06,540 That's the issue. There are a gazillion books. 542 00:41:06,540 --> 00:41:09,180 How do you get people to pay attention to yours? 543 00:41:09,180 --> 00:41:14,660 Google claimed that its use of these millions of copyrighted books 544 00:41:14,660 --> 00:41:18,380 that it had digitised was an example of fair use. 545 00:41:18,380 --> 00:41:20,380 Why? I'm not sure. 546 00:41:20,380 --> 00:41:23,620 I still don't understand how that can be justified. 547 00:41:23,620 --> 00:41:26,460 The point is that the entire book has been copied 548 00:41:26,460 --> 00:41:30,660 and it's been copied by a single company that's doing it for purposes 549 00:41:30,660 --> 00:41:32,820 of profiting off the work. 550 00:41:32,820 --> 00:41:36,980 If you allow a profit-making company to copy a million books, 551 00:41:36,980 --> 00:41:40,500 then, how can you say no to the next enterprise 552 00:41:40,500 --> 00:41:42,740 that also wants to copy the million books? 553 00:41:42,740 --> 00:41:46,740 So The Authors Guild organised a class action suit, 554 00:41:46,740 --> 00:41:49,220 asking them to stop doing that. 555 00:41:49,220 --> 00:41:53,780 The Authors Guild on Tuesday filed a lawsuit against search engine Google 556 00:41:53,780 --> 00:41:56,900 alleging that scanning and digitising library books 557 00:41:56,900 --> 00:42:00,580 constitutes a massive copyright infringement. 558 00:42:00,580 --> 00:42:03,940 The Authors Guild represents more than 8,000 authors 559 00:42:03,940 --> 00:42:06,460 and it's the largest society of published writers 560 00:42:06,460 --> 00:42:08,500 in the United States. 561 00:42:08,500 --> 00:42:12,420 When Google made its decision to scan these millions of books, 562 00:42:12,420 --> 00:42:16,740 it certainly realised that, depending upon how litigation developed, 563 00:42:16,740 --> 00:42:20,420 this could be a bet-the-company decision. 564 00:42:20,420 --> 00:42:25,140 Because copyright liability in the United States can be quite extreme - 565 00:42:25,140 --> 00:42:28,460 $150,000 per copyrighted work. 566 00:42:28,460 --> 00:42:32,020 And, depending on the number of copyrighted works at stake, 567 00:42:32,020 --> 00:42:34,340 it could be in the billions of dollars. 568 00:42:34,340 --> 00:42:36,780 The Association of American Publishers 569 00:42:36,780 --> 00:42:39,380 has filed a lawsuit against Google 570 00:42:39,380 --> 00:42:41,820 alleging the Internet company's plan to scan 571 00:42:41,820 --> 00:42:45,460 and digitally distribute the text of major library collections 572 00:42:45,460 --> 00:42:47,620 would violate copyright protections. 573 00:42:51,700 --> 00:42:58,660 I think the issue of copyright is an archaic, unproductive view. 574 00:42:58,660 --> 00:43:00,500 When you create something, 575 00:43:00,500 --> 00:43:03,740 you're building on the work of other people, 576 00:43:03,740 --> 00:43:05,300 no matter who you are, 577 00:43:05,300 --> 00:43:07,820 whether you are JK Rowling or Shakespeare. 578 00:43:07,820 --> 00:43:12,060 You're basing your work on the work of others. 579 00:43:12,060 --> 00:43:14,100 You're basically taking their ideas. 580 00:43:14,100 --> 00:43:16,620 An artist does not own their ideas. 581 00:43:16,620 --> 00:43:18,580 No artist does. 582 00:43:18,580 --> 00:43:23,740 Any useful information exists because of the efforts of real people 583 00:43:23,740 --> 00:43:27,980 and copyright is our way of remembering who those people are. 584 00:43:27,980 --> 00:43:30,780 It's crucial to not lose that. 585 00:43:30,780 --> 00:43:34,820 And I think cyber culture is missing the point of copyright. 586 00:43:34,820 --> 00:43:36,860 You might say, "Well, who cares about authors? 587 00:43:36,860 --> 00:43:39,500 "Let a few authors not make as much money as they would have." 588 00:43:39,500 --> 00:43:42,140 But it's a precedent. The whole Internet will become 589 00:43:42,140 --> 00:43:46,620 a tool for the concentration of power and that would be a disaster. 590 00:43:46,620 --> 00:43:50,660 The Internet is the world's largest copy machine, 591 00:43:50,660 --> 00:43:52,860 anything that touches it, it's been copied. 592 00:43:52,860 --> 00:43:56,180 And, just to transmit something along the way, 593 00:43:56,180 --> 00:43:59,580 um...people are making copies of things. 594 00:43:59,580 --> 00:44:03,260 Copies are valueless, they have no worth at all 595 00:44:03,260 --> 00:44:05,020 until there was a focus on copies 596 00:44:05,020 --> 00:44:08,420 because that's an industrial-age artefact. 597 00:45:41,380 --> 00:45:47,260 A book is really a plateau that a person reaches to say, 598 00:45:47,260 --> 00:45:50,020 "This is my testament, this is what I can offer." 599 00:45:50,020 --> 00:45:52,660 A book is not just an extra long tweet, 600 00:45:52,660 --> 00:45:55,180 a book is something that's hard to do. 601 00:45:55,180 --> 00:45:57,220 It's hard to finish. It's hard to publish. 602 00:45:57,220 --> 00:46:00,260 It's a certain achievement of scale, 603 00:46:00,260 --> 00:46:03,100 it's a declaration of this is what my life has learned, 604 00:46:03,100 --> 00:46:04,780 this is what I can offer. 605 00:46:04,780 --> 00:46:07,780 And that is not something that can be dissected 606 00:46:07,780 --> 00:46:11,220 and the little minced pieces simply can't mean the same thing. 607 00:46:15,020 --> 00:46:19,660 The lawsuits were commenced in the fall of 2005 608 00:46:19,660 --> 00:46:22,820 and, within six months, 609 00:46:22,820 --> 00:46:26,860 The Authors Guild and the publishers came to Google 610 00:46:26,860 --> 00:46:31,140 with a proposal about settling the lawsuit. 611 00:46:31,140 --> 00:46:34,020 I was sitting innocently in my office 612 00:46:34,020 --> 00:46:36,820 and a lawyer for the university appeared and he said, 613 00:46:36,820 --> 00:46:40,700 "You are about to take a non-disclosure oath." 614 00:46:40,700 --> 00:46:43,460 Well, I'd never had anything to do with lawyers, 615 00:46:43,460 --> 00:46:46,780 except once in my life when I made a will and I thought, 616 00:46:46,780 --> 00:46:50,860 "Um, I'm in deep water now. What is this all about?" 617 00:46:50,860 --> 00:46:54,900 Well, it turned out that there were secret negotiations 618 00:46:54,900 --> 00:46:57,580 between Google, on the one hand, 619 00:46:57,580 --> 00:47:02,420 and The Authors Guild and The Association of American Publishers on the other. 620 00:47:02,420 --> 00:47:06,180 They were suing Google for infringement of copyright 621 00:47:06,180 --> 00:47:09,740 and, as happens frequently with suits, 622 00:47:09,740 --> 00:47:12,500 they began to negotiate a settlement. 623 00:47:12,500 --> 00:47:15,620 Well, we were not part of that at Harvard. 624 00:47:15,620 --> 00:47:19,260 However, we had to be informed about it because we had the books. 625 00:47:19,260 --> 00:47:20,900 It took three years to work it out, 626 00:47:20,900 --> 00:47:23,140 because there were a lot of issues to be discussed. 627 00:47:23,140 --> 00:47:26,500 There were publishers at the table as well as authors. 628 00:47:26,500 --> 00:47:29,460 And publishers and authors did not have identical interests. 629 00:47:29,460 --> 00:47:33,700 There were libraries, not at the table, but very much in the picture. 630 00:47:33,700 --> 00:47:37,140 They were talking to Google away from the room. 631 00:47:37,140 --> 00:47:39,500 And I'm not sure how much I can say. 632 00:47:39,500 --> 00:47:42,940 I definitely cannot talk specifically about the negotiations 633 00:47:42,940 --> 00:47:45,900 because I signed a non-disclosure agreement, 634 00:47:45,900 --> 00:47:47,900 which I'm told is still in force, 635 00:47:47,900 --> 00:47:49,940 and I don't want to go to jail. 636 00:47:49,940 --> 00:47:53,380 Google's long-running legal battle with the US publishing industry 637 00:47:53,380 --> 00:47:55,900 came to an unexpected halt this morning 638 00:47:55,900 --> 00:47:57,940 as the parties announced a settlement 639 00:47:57,940 --> 00:47:59,700 that would see both sides cooperate 640 00:47:59,700 --> 00:48:02,860 on online access to copyrighted books. 641 00:48:02,860 --> 00:48:07,900 Google have agreed to pay �125 million in the settlement. 642 00:48:07,900 --> 00:48:11,860 �35.5 million of that sum will go towards the establishment 643 00:48:11,860 --> 00:48:15,140 of a rights collecting body for digital books. 644 00:48:15,140 --> 00:48:18,820 $45 millions has been set aside to compensate writers 645 00:48:18,820 --> 00:48:22,860 whose copyrighted books Google has already scanned. 646 00:48:22,860 --> 00:48:25,900 They will get around $60 per book. 647 00:48:25,900 --> 00:48:29,540 The largest portion of the settlement, $45.5 million, 648 00:48:29,540 --> 00:48:32,580 will go just on the legal fees. 649 00:48:32,580 --> 00:48:35,260 But the most striking aspect of the agreement 650 00:48:35,260 --> 00:48:38,980 is that it turns Google into a book seller, selling online access 651 00:48:38,980 --> 00:48:42,580 to out-of-print but still-in-copyright works. 652 00:48:42,580 --> 00:48:46,020 For those of you who don't know the details of the settlement agreement, 653 00:48:46,020 --> 00:48:49,260 it's 385 pages, 654 00:48:49,260 --> 00:48:51,700 it has 46 sections of definitions, 655 00:48:51,700 --> 00:48:54,540 it's got 15 sections on Google's obligations, 656 00:48:54,540 --> 00:48:57,060 it's got nine sections on the economic terms, 657 00:48:57,060 --> 00:49:00,220 it's got six sections on libraries' obligations. 658 00:49:00,220 --> 00:49:03,940 So this is not a little three-or-four page memorandum of understanding 659 00:49:03,940 --> 00:49:06,140 that we are talking about here. 660 00:49:06,140 --> 00:49:08,980 This is a very heavily-negotiated agreement. 661 00:49:08,980 --> 00:49:11,020 So how many people have not read the 334 pages? 662 00:49:11,020 --> 00:49:12,220 CHUCKLING 663 00:49:12,220 --> 00:49:13,420 OK. 664 00:49:13,420 --> 00:49:16,780 We proposed something that was a little bit outside the box 665 00:49:16,780 --> 00:49:20,740 and that was - if money is being made, 666 00:49:20,740 --> 00:49:23,380 share the money with the rights holders. 667 00:49:23,380 --> 00:49:25,060 It couldn't be simpler. 668 00:49:25,060 --> 00:49:28,820 So I thought it would be pretty non-controversial. 669 00:49:28,820 --> 00:49:31,500 That apparently was naive of me. 670 00:49:31,500 --> 00:49:34,740 I personally became increasingly disenchanted 671 00:49:34,740 --> 00:49:37,620 with what originally looked like a great idea. 672 00:49:37,620 --> 00:49:41,060 They basically transformed the search service 673 00:49:41,060 --> 00:49:44,540 into a gigantic commercial enterprise. 674 00:49:44,540 --> 00:49:49,380 They really thought they would digitise every book in existence 675 00:49:49,380 --> 00:49:51,820 and make it available, for a price, everywhere. 676 00:50:00,780 --> 00:50:04,620 The settlement would allow Google to have essentially a licence 677 00:50:04,620 --> 00:50:08,340 to commercialize all books that are out of print. 678 00:50:08,340 --> 00:50:12,940 There were certainly hundreds of thousands 679 00:50:12,940 --> 00:50:15,980 and probably millions of books, 680 00:50:15,980 --> 00:50:19,260 for whom, even if they were in copyright, 681 00:50:19,260 --> 00:50:23,260 no author, no publisher, no rights holder would come forward. 682 00:50:23,260 --> 00:50:26,140 And those books are orphans 683 00:50:26,140 --> 00:50:28,780 and Google would be able to commercialize those 684 00:50:28,780 --> 00:50:30,980 and nobody else would. 685 00:50:30,980 --> 00:50:36,020 A monopoly was being created, a monopoly of access to knowledge. 686 00:50:36,020 --> 00:50:40,140 Did we want the greatest library that would ever exist 687 00:50:40,140 --> 00:50:42,820 to be in the hands of one giant corporation, 688 00:50:42,820 --> 00:50:47,460 which could really charge almost anything it wanted for access to it? 689 00:50:47,460 --> 00:50:49,900 It's not a library, it's a bookstore 690 00:50:49,900 --> 00:50:52,740 and, you know, sell it as a bookstore, if you want, 691 00:50:52,740 --> 00:50:54,780 but don't pretend that it's a library. 692 00:50:54,780 --> 00:50:56,980 When I talk to people in the publishing industry, 693 00:50:56,980 --> 00:51:00,140 they find it humorous cos it's like, "Well, they're orphan for a reason..." 694 00:51:00,140 --> 00:51:01,500 CHUCKLING 695 00:51:01,500 --> 00:51:04,740 And that in fact if we suddenly found this goldmine 696 00:51:04,740 --> 00:51:08,180 where the future of the book are the orphan books... Yeah. 697 00:51:08,180 --> 00:51:11,460 ..OK, then, boy, those publishers sure aren't very smart. 698 00:51:20,100 --> 00:51:23,220 Our principal concern here today in this discussion 699 00:51:23,220 --> 00:51:25,260 is that, under the proposed settlement, 700 00:51:25,260 --> 00:51:28,500 Google would be the only entity that could treat copyright 701 00:51:28,500 --> 00:51:30,180 as an opt-out mechanism. 702 00:51:30,180 --> 00:51:32,780 Everyone else would have to treat it as opt-in. 703 00:51:32,780 --> 00:51:35,300 There are other problems with this proposed settlement. 704 00:51:43,180 --> 00:51:45,980 Listed below are various potential revenue streams for Google 705 00:51:45,980 --> 00:51:47,820 as identified within the settlement - 706 00:51:47,820 --> 00:51:49,580 institutional subscriptions, 707 00:51:49,580 --> 00:51:54,060 consumer purchases, advertising uses, public access service, 708 00:51:54,060 --> 00:51:56,860 print-on-demand, custom publishing, 709 00:51:56,860 --> 00:52:00,620 PDF downloads, consumer subscription model, 710 00:52:00,620 --> 00:52:04,460 summaries, abstracts, compilations of books. 711 00:52:04,460 --> 00:52:06,820 That's what you are going to end up with at a minimum. 712 00:52:06,820 --> 00:52:09,020 What I'm saying to you, Mr Drummond, 713 00:52:09,020 --> 00:52:14,060 does this, in fact, place Google at such a tremendous advantage 714 00:52:14,060 --> 00:52:18,260 in disregard of what has been historically copyright law? 715 00:52:18,260 --> 00:52:20,980 How do you respond to those concerns? 716 00:52:20,980 --> 00:52:23,820 As of today, we have zero market share in any sort of books, 717 00:52:23,820 --> 00:52:25,940 so we're a new entrant to the market. 718 00:52:25,940 --> 00:52:29,260 So far from being someone who's controlling the market, 719 00:52:29,260 --> 00:52:31,700 we're not even in it yet and we're trying to get in there. 720 00:52:31,700 --> 00:52:34,740 They thought, "All we have to do is kind of announce this to the world 721 00:52:34,740 --> 00:52:37,660 "and the world will go, 'God, what a great agreement!'" 722 00:52:37,660 --> 00:52:40,220 And, for a while, some people did. 723 00:52:40,220 --> 00:52:43,900 But then, you started reading the agreement really carefully 724 00:52:43,900 --> 00:52:46,100 and there were lots of questions. 725 00:52:51,700 --> 00:52:56,380 The problem was there was nothing in the agreement 726 00:52:56,380 --> 00:52:59,700 that respected the privacy of the people 727 00:52:59,700 --> 00:53:03,180 who were looking at the books. 728 00:53:03,180 --> 00:53:05,460 Google was going to be keeping track 729 00:53:05,460 --> 00:53:08,380 of who exactly was reading that book, 730 00:53:08,380 --> 00:53:13,300 how long they were reading it and what they read next. 731 00:53:13,300 --> 00:53:17,980 That information could get back to the government, 732 00:53:17,980 --> 00:53:21,180 could get back to the FBI, could get back to the police, 733 00:53:21,180 --> 00:53:24,300 could get back to their employer. 734 00:53:24,300 --> 00:53:26,900 Because Google wasn't making any kind of guarantees 735 00:53:26,900 --> 00:53:30,540 about what they were going to do in respect of this privacy. 736 00:53:35,900 --> 00:53:40,340 If people find that the privacy policies of a particular technology 737 00:53:40,340 --> 00:53:44,020 are not to their liking, they should unplug it. 738 00:53:44,020 --> 00:53:46,460 They should retreat from the Internet. 739 00:53:47,900 --> 00:53:50,900 They should cut off their phone lines 740 00:53:50,900 --> 00:53:54,140 and they should go up and hide in a mountain. 741 00:53:54,140 --> 00:53:55,780 They have that choice. 742 00:54:00,940 --> 00:54:03,860 Well's conception of the World Brain was that 743 00:54:03,860 --> 00:54:08,460 it was intended to have a power of surveillance over mankind - 744 00:54:08,460 --> 00:54:12,460 information gathered and organised in such a way 745 00:54:12,460 --> 00:54:17,300 that we had an eye that could actually survey 746 00:54:17,300 --> 00:54:19,940 everything that was going on. 747 00:54:19,940 --> 00:54:23,820 It would be able to register where everybody was, 748 00:54:23,820 --> 00:54:25,220 everywhere they went, 749 00:54:25,220 --> 00:54:28,460 potentially, all the transactions that they were engaged in. 750 00:54:28,460 --> 00:54:31,420 And he seemed to think this is likely to be a good thing. 751 00:54:31,420 --> 00:54:33,780 It was a gradual process 752 00:54:33,780 --> 00:54:37,620 of getting to know the details of Google Book Search 753 00:54:37,620 --> 00:54:41,060 and it was the cumulative effect of these details 754 00:54:41,060 --> 00:54:47,820 that made me feel this project was, actually, 755 00:54:47,820 --> 00:54:51,940 something that I myself could not recommend 756 00:54:51,940 --> 00:54:54,260 to the president and fellows of Harvard 757 00:54:54,260 --> 00:54:58,340 as something that we should enthusiastically support. 758 00:55:03,900 --> 00:55:07,340 HG Wells' idea of the World Brain 759 00:55:07,340 --> 00:55:12,100 was a dictatorship of technologists and intellectuals. 760 00:55:12,100 --> 00:55:13,820 These are the geeks of their day 761 00:55:13,820 --> 00:55:16,620 and, gradually, he saw their power would spread 762 00:55:16,620 --> 00:55:19,460 from laboratory to laboratory, from university to university, 763 00:55:19,460 --> 00:55:23,540 as these people with the expertise began to coalesce 764 00:55:23,540 --> 00:55:27,180 into sort of almost like managerial groups 765 00:55:27,180 --> 00:55:31,660 that would mean that we don't need the politicians 766 00:55:31,660 --> 00:55:35,100 and the conflicts and the noise, 767 00:55:35,100 --> 00:55:37,940 the confusion, the babble. 768 00:55:37,940 --> 00:55:41,940 But for the World Brain there was to be a further component 769 00:55:41,940 --> 00:55:44,860 and this is the component that is what disturbs me. 770 00:55:44,860 --> 00:55:46,900 It's how that would be used 771 00:55:46,900 --> 00:55:50,540 to achieve the ultimate goals of civilisation, 772 00:55:50,540 --> 00:55:53,780 as it appears to have been evolving towards. 773 00:56:22,700 --> 00:56:25,700 It's going to change how we interface with information. 774 00:56:25,700 --> 00:56:27,900 People are going to ask, "How did it do that? 775 00:56:27,900 --> 00:56:29,540 "How did it accomplish this task 776 00:56:29,540 --> 00:56:32,540 "which before we thought only humans could ever hope to do?" 777 00:56:32,540 --> 00:56:35,100 David Hume held this view 778 00:56:35,100 --> 00:56:39,820 that sense and experience are the sole foundation of knowledge. 779 00:56:39,820 --> 00:56:41,300 Watson? 780 00:56:41,300 --> 00:56:43,060 What is empiricism? 781 00:56:43,060 --> 00:56:45,740 After IBM's success with Deep Blue, 782 00:56:45,740 --> 00:56:50,060 they looked around for other kinds of games that they could take on. 783 00:56:50,060 --> 00:56:51,700 And they wanted something 784 00:56:51,700 --> 00:56:54,620 that was a very different kind of game than chess. 785 00:56:54,620 --> 00:56:56,540 And so, they picked Jeopardy!, 786 00:56:56,540 --> 00:56:58,580 which is basically a fancy trivia game, 787 00:56:58,580 --> 00:57:01,020 it's one of those games that you or I could play. 788 00:57:01,020 --> 00:57:05,100 It's a human standing there with their carbon and water 789 00:57:05,100 --> 00:57:07,780 versus the computer with all of its silicon 790 00:57:07,780 --> 00:57:09,980 and its main memory and its disk. 791 00:57:09,980 --> 00:57:12,820 After Germany invaded the Netherlands, 792 00:57:12,820 --> 00:57:16,180 this Queen, her family and cabinet fled to London. Maria? 793 00:57:16,180 --> 00:57:17,300 Who is Beatrice? 794 00:57:17,300 --> 00:57:18,940 No, Watson? 795 00:57:18,940 --> 00:57:20,740 Who is Wilhelmina? 796 00:57:20,740 --> 00:57:22,420 That is correct. 797 00:57:22,420 --> 00:57:25,340 This US President negotiated the Treaty of Portsmouth 798 00:57:25,340 --> 00:57:27,020 ending the Russo-Japanese War. 799 00:57:27,020 --> 00:57:28,580 Watson? 800 00:57:28,580 --> 00:57:30,660 Who is Theodore Roosevelt? 801 00:57:30,660 --> 00:57:31,900 Good for $800... 802 00:57:31,900 --> 00:57:35,060 I did talk to Larry Page when Google first started 803 00:57:35,060 --> 00:57:37,300 because I was really perplexed 804 00:57:37,300 --> 00:57:42,420 about why would anybody make a new search engine 805 00:57:42,420 --> 00:57:44,100 when we had AltaVista, 806 00:57:44,100 --> 00:57:46,940 which was the current search engine. 807 00:57:46,940 --> 00:57:48,540 It seemed good enough. 808 00:57:48,540 --> 00:57:52,380 And he said, "Oh, it's not to make a search engine, it's to make an AI." 809 00:57:55,020 --> 00:57:57,660 Most of my discussions have been with Larry Page. 810 00:57:57,660 --> 00:58:01,140 We've talked in general about their quest 811 00:58:01,140 --> 00:58:03,580 to digitise all knowledge 812 00:58:03,580 --> 00:58:07,260 and then develop true AI. 813 00:58:07,260 --> 00:58:11,500 You can create intelligent systems if you have very large databases. 814 00:58:11,500 --> 00:58:14,940 And books are actually probably more valuable 815 00:58:14,940 --> 00:58:17,820 than all the other stuff on the Internet, 816 00:58:17,820 --> 00:58:20,660 cos we have a high standard for what we put in books. 817 00:58:28,780 --> 00:58:31,380 The computer industry and its implications 818 00:58:31,380 --> 00:58:33,460 in terms of information technology 819 00:58:33,460 --> 00:58:36,820 is a multi-trillion-dollar part of the economy. 820 00:58:36,820 --> 00:58:42,580 It will be, you know, the basis of everything we do in the future. 821 00:58:42,580 --> 00:58:47,060 What Watson showed was you can take a very large, very messy set of data 822 00:58:47,060 --> 00:58:49,700 and if you can use those inputs correctly, 823 00:58:49,700 --> 00:58:52,420 you can actually answer really sophisticated questions. 824 00:58:52,420 --> 00:58:57,580 And, certainly, the presence of large amounts of data on the Internet 825 00:58:57,580 --> 00:59:01,140 is going to be as much an input for machines as it is for people. 826 00:59:01,140 --> 00:59:03,700 What we really will need to top that 827 00:59:03,700 --> 00:59:07,340 is computer systems that can understand natural language. 828 00:59:07,340 --> 00:59:11,380 And natural language understanding is actually coming along very well. 829 00:59:11,380 --> 00:59:15,700 IBM's Watson is a very good example of the current state of the art 830 00:59:15,700 --> 00:59:18,500 in computers understanding natural language, 831 00:59:18,500 --> 00:59:20,860 cos not only did Watson have to understand 832 00:59:20,860 --> 00:59:23,900 the convoluted language in the Jeopardy! query, 833 00:59:23,900 --> 00:59:28,220 which includes metaphors and similes and puns, and riddles and jokes, 834 00:59:28,220 --> 00:59:31,340 but it got its knowledge to respond to the query 835 00:59:31,340 --> 00:59:35,620 from actually reading 200 million pages of natural-language documents, 836 00:59:35,620 --> 00:59:39,580 including all of Wikipedia, and several other encyclopaedias. 837 00:59:39,580 --> 00:59:43,300 And when you see a computer play it better than we ever could, 838 00:59:43,300 --> 00:59:45,740 it's one of those moments where you realise, 839 00:59:45,740 --> 00:59:47,820 "Oh, yes, the world really IS different." 840 00:59:47,820 --> 00:59:51,020 An IBM supercomputer named Watson 841 00:59:51,020 --> 00:59:55,820 has won the first ever Jeopardy! quiz show competition 842 00:59:55,820 --> 00:59:59,740 starring a computer as a player. 843 00:59:59,740 --> 01:00:04,940 Google Book Project is, in a sense, trying to make that universal library 844 01:00:04,940 --> 01:00:10,980 which could then be read by an AI or a Watson-like supercomputer. 845 01:00:10,980 --> 01:00:14,620 By 2045, we'll have expanded, according to my calculations, 846 01:00:14,620 --> 01:00:18,980 the intelligence and capability of the human machine civilisation 847 01:00:18,980 --> 01:00:20,580 a billion fold. 848 01:00:20,580 --> 01:00:23,060 So that's such a profound transformation, 849 01:00:23,060 --> 01:00:26,740 such a singular transformation, that we call it the singularity. 850 01:00:26,740 --> 01:00:31,220 Now, this is not yet inside my body or brain. 851 01:00:31,220 --> 01:00:33,580 It may as well be. I'm very dependent on it. 852 01:00:33,580 --> 01:00:35,700 I think this is part of who I am. 853 01:00:35,700 --> 01:00:38,820 Ultimately, this kind of device will be the size of blood cells 854 01:00:38,820 --> 01:00:40,940 and will go inside our body to keep us healthy, 855 01:00:40,940 --> 01:00:44,380 go inside our brains, put our brains directly on the Internet, 856 01:00:44,380 --> 01:00:48,500 give us direct access to the entire library of all books. 857 01:00:51,180 --> 01:00:53,500 AI is just a religion. It doesn't matter. 858 01:00:53,500 --> 01:00:56,860 What's really happening is real world examples from real people 859 01:00:56,860 --> 01:00:59,900 who entered their answers, their trivia, 860 01:00:59,900 --> 01:01:03,300 their experiences into some online database. 861 01:01:03,300 --> 01:01:06,780 It's actually just a giant puppet theatre repackaging 862 01:01:06,780 --> 01:01:08,540 inputs from real people who are forgotten. 863 01:01:08,540 --> 01:01:11,260 We are pretending they aren't there. 864 01:01:11,260 --> 01:01:14,340 This is something I really want people to see. 865 01:01:14,340 --> 01:01:16,620 The insane structure of modern finance is exactly 866 01:01:16,620 --> 01:01:19,980 the same as the insane structure of modern culture on the Internet. 867 01:01:19,980 --> 01:01:21,420 They're precisely the same. 868 01:01:21,420 --> 01:01:25,500 It's an attempt to gather all the information into a high castle, 869 01:01:25,500 --> 01:01:30,180 optimise the world and pretend that all the people the information came 870 01:01:30,180 --> 01:01:33,820 from don't deserve anything. It's all the same mistake. 871 01:01:33,820 --> 01:01:38,300 Google Search is going to be assisted intelligence 872 01:01:38,300 --> 01:01:41,540 and not artificial intelligence. 873 01:01:41,540 --> 01:01:45,180 In my mind I think of Search as this beautiful symphony 874 01:01:45,180 --> 01:01:50,140 between the user and the search engine and we make music together. 875 01:02:18,540 --> 01:02:22,660 Before the law, there stands a guard. 876 01:02:24,580 --> 01:02:29,260 A man comes from the country begging admittance to the law. 877 01:03:07,860 --> 01:03:09,980 The man tries to peer through the entrance. 878 01:03:09,980 --> 01:03:12,940 He had been taught that the law should be accessible to every man. 879 01:03:14,780 --> 01:03:19,220 "Do not attempt to enter without my permission," says the guard. 880 01:03:25,780 --> 01:03:31,020 This tale is told during the story called The Trial. 881 01:03:31,020 --> 01:03:34,460 I've been surprised at the level of controversy there 882 01:03:34,460 --> 01:03:38,540 because digitising the world's books and making them available, 883 01:03:38,540 --> 01:03:42,900 there's really... there's nobody else who's attempted it at our scale 884 01:03:42,900 --> 01:03:45,620 or who is really working on it. 885 01:03:45,620 --> 01:03:47,980 And I feel like we had a number of technical challenges 886 01:03:47,980 --> 01:03:50,860 which we've overcome. 887 01:03:50,860 --> 01:03:54,380 There was this legal dispute which we have a settlement, 888 01:03:54,380 --> 01:03:58,220 settlements proposed, that we at least jointly agree to with 889 01:03:58,220 --> 01:04:01,980 the authors and publishers and so forth but it remains somewhat 890 01:04:01,980 --> 01:04:08,260 controversial, so I'm surprised at the amount of resistance that's had 891 01:04:08,260 --> 01:04:12,460 but, ultimately, I'm optimistic that we're going to be successful. 892 01:04:44,340 --> 01:04:49,220 It's important to understand that the Google Books element was 893 01:04:49,220 --> 01:04:54,340 negotiated by a small number of people claiming to represent 894 01:04:54,340 --> 01:04:57,420 authors and claiming to represent publishers, 895 01:04:57,420 --> 01:05:00,780 but not every author and not every publisher was in the room 896 01:05:00,780 --> 01:05:05,700 so once the settlement's announced, there's a six-month period 897 01:05:05,700 --> 01:05:10,540 in which it's required to notify them about the terms of the settlement 898 01:05:10,540 --> 01:05:14,300 and give them a chance to opt out if they don't like the settlement 899 01:05:14,300 --> 01:05:17,940 or to give them a chance to object to the terms of the settlement. 900 01:07:56,380 --> 01:08:01,980 The first time I realised Google scanned my book was 2009, November. 901 01:08:01,980 --> 01:08:05,060 Actually my lawyer called me 902 01:08:05,060 --> 01:08:09,140 and he said, "Do you know your book be scanned by Google Book?" 903 01:08:09,140 --> 01:08:13,180 The search engine Google came under intense fire from Chinese authors 904 01:08:13,180 --> 01:08:16,380 as the digital library used books written by Chinese authors 905 01:08:16,380 --> 01:08:17,700 without permission. 906 01:08:17,700 --> 01:08:23,900 The reader, they can search my book by the keyword and maybe around 907 01:08:23,900 --> 01:08:28,580 100 keyword, but I remember the most ridiculous keyword of my book 908 01:08:28,580 --> 01:08:31,740 is 'bed', B-E-D, and 'telephone'. 909 01:08:31,740 --> 01:08:34,820 That's two words I remember and that made me laugh. 910 01:08:34,820 --> 01:08:37,340 This is not intellectual at all. 911 01:08:37,340 --> 01:08:40,980 Me and my lawyer decide to sue Google. 912 01:08:40,980 --> 01:08:44,060 My lawyer asked 60,000, something like that. 913 01:08:44,060 --> 01:08:47,260 My journalist friends said, "I don't want to help you but I know you. 914 01:08:47,260 --> 01:08:52,340 "Why you ask such low money?" so I wrote this blog that night. 915 01:08:52,340 --> 01:08:57,020 When I wake up, it's, like, 400 messages at my blog saying, 916 01:08:57,020 --> 01:09:00,220 "Damage this girl," and, "This girl's a bitch." 917 01:09:00,220 --> 01:09:04,140 Blah blah blah. Really disgusting, horrible messages. 918 01:09:04,140 --> 01:09:08,620 I become a public enemy after Google say they will leave China. 919 01:09:08,620 --> 01:09:12,260 Also, Chinese young people started sending flowers to the Google office 920 01:09:12,260 --> 01:09:15,860 which has made even my best friend be confused. 921 01:09:15,860 --> 01:09:19,340 She say, "Is the government sending you to sue Google?" 922 01:12:10,260 --> 01:12:13,060 Before the court is the plaintiff's motion to approve 923 01:12:13,060 --> 01:12:15,500 the settlement as fair and reasonable. 924 01:12:15,500 --> 01:12:18,100 Numerous materials have been submitted. 925 01:12:18,100 --> 01:12:20,660 Did anyone count up the number of objections? 926 01:12:20,660 --> 01:12:23,820 We have in the range of 500. Thank you. 927 01:12:25,820 --> 01:12:31,060 I flew to New York and it was very exciting. 928 01:12:31,060 --> 01:12:35,980 There were 25 outside parties that 929 01:12:35,980 --> 01:12:39,380 made presentations to Judge Chin. 930 01:12:39,380 --> 01:12:42,540 There were 500 objections for him to read. 931 01:12:42,540 --> 01:12:45,580 The judge basically said, "I'm not going to rule from the bench," 932 01:12:45,580 --> 01:12:48,180 but people were hanging on every word. 933 01:12:48,180 --> 01:12:53,420 This is a fascinating turning point actually in the whole history of 934 01:12:53,420 --> 01:12:55,540 knowledge and of access to knowledge 935 01:12:55,540 --> 01:12:58,340 and it was being played out in a New York courtroom 936 01:12:58,340 --> 01:13:00,420 before Judge Denny Chin 937 01:13:00,420 --> 01:13:03,220 in the Southern Federal District Court of New York. 938 01:13:13,580 --> 01:13:18,020 I confirm that one of my books has been digitally scanned by Google 939 01:13:18,020 --> 01:13:20,100 without my permission. 940 01:13:20,100 --> 01:13:23,700 Because this act is a clear violation of the copyright 941 01:13:23,700 --> 01:13:27,820 law of Japan, I have asked the Metropolitan Police Department 942 01:13:27,820 --> 01:13:33,700 of Japan to criminally charge Google and its CEO for this violation. 943 01:13:33,700 --> 01:13:38,140 The court's decision was to a considerable extent going to 944 01:13:38,140 --> 01:13:42,220 determine the future of books, of digital books. 945 01:13:42,220 --> 01:13:46,700 The proposed settlement results in a de facto monopoly on information 946 01:13:46,700 --> 01:13:51,580 and an intensification of media concentration on Google. 947 01:13:51,580 --> 01:13:55,380 As a result, the right of free access to information, 948 01:13:55,380 --> 01:13:59,900 as well as the existing cultural diversity in both Germany and Europe 949 01:13:59,900 --> 01:14:01,660 will be usurped. 950 01:14:01,660 --> 01:14:05,580 Would it be basically in the hands of commercial speculators, 951 01:14:05,580 --> 01:14:10,420 whose responsibility was to their shareholders 952 01:14:10,420 --> 01:14:12,860 or would it be organised for the public good? 953 01:14:12,860 --> 01:14:16,140 There was a risk of monopolisation there, 954 01:14:16,140 --> 01:14:18,780 that the Department of Justice saw. 955 01:14:20,620 --> 01:14:23,860 The proposed settlement would establish a marketplace 956 01:14:23,860 --> 01:14:26,100 in which only one competitor 957 01:14:26,100 --> 01:14:29,980 would have authority to use a vast array of works. 958 01:14:29,980 --> 01:14:35,500 The risk was that Google could basically hold the whole 959 01:14:35,500 --> 01:14:40,500 world hostage to the price of access to these books 960 01:14:40,500 --> 01:14:44,180 and, because no-one else would have a licence, 961 01:14:44,180 --> 01:14:47,940 no-one else would have a corpus like the corpus they had, 962 01:14:47,940 --> 01:14:51,380 we'd have to pay whatever they wanted to charge. 963 01:14:52,700 --> 01:14:55,820 The core concerns seem to be that this would diminish 964 01:14:55,820 --> 01:14:58,300 the availability to read books in private. 965 01:14:58,300 --> 01:15:04,460 That is not true. This service would be available at public libraries. 966 01:15:04,460 --> 01:15:08,060 You can walk into your neighbourhood library, you can sit down at 967 01:15:08,060 --> 01:15:10,820 a free access terminal, anonymously. 968 01:15:10,820 --> 01:15:13,020 You can search for and read a book. 969 01:15:14,260 --> 01:15:17,220 And if you want to look at it at home, then what? 970 01:15:17,220 --> 01:15:22,140 Well, if you want to look at it at home, that may present an issue. 971 01:15:22,140 --> 01:15:23,940 Here's the rub. 972 01:15:23,940 --> 01:15:27,060 This is a tension between requirements for security 973 01:15:27,060 --> 01:15:30,420 that are insisted on in order not to have these works be 974 01:15:30,420 --> 01:15:32,100 sort of freely disseminated. 975 01:15:34,420 --> 01:15:39,620 In my view, the Google Book Search settlement is no different from the 976 01:15:39,620 --> 01:15:44,500 piracy cases in which the Internet and digital technology are abused. 977 01:15:44,500 --> 01:15:49,100 I strongly urge the court to reject the proposed settlement. 978 01:15:49,100 --> 01:15:52,660 I remember there being a Japanese writer there 979 01:15:52,660 --> 01:15:55,660 and the language was very vivid. 980 01:15:55,660 --> 01:15:57,900 It was as though, you know, 981 01:15:57,900 --> 01:16:01,140 copyright was going to be swept away, 982 01:16:01,140 --> 01:16:05,620 and that copyright was going to be destroyed and the approval of this 983 01:16:05,620 --> 01:16:09,380 settlement was going to, you know, 984 01:16:09,380 --> 01:16:12,940 make the United States out of compliance with treaty obligations. 985 01:16:14,140 --> 01:16:17,820 There's a real risk that, should the court approve the settlement, 986 01:16:17,820 --> 01:16:22,100 members of the World Trade Organisation will initiate 987 01:16:22,100 --> 01:16:25,380 settlement proceedings against the US government. 988 01:16:25,380 --> 01:16:28,980 And if the US government were to lose such proceedings, 989 01:16:28,980 --> 01:16:33,260 which is a very real possibility, our partners would be 990 01:16:33,260 --> 01:16:37,900 entitled to impose trade sanctions against the United States. 991 01:16:37,900 --> 01:16:40,340 You don't use words like that very often. 992 01:16:40,340 --> 01:16:42,700 It wasn't kind of like, "Oh, gee, there are these issues 993 01:16:42,700 --> 01:16:44,580 "and we're concerned about something." 994 01:16:44,580 --> 01:16:47,260 It was like, "THIS VIOLATES A TREATY! 995 01:16:47,260 --> 01:16:50,500 "HOW CAN THE JUDGE DO SOMETHING THAT'S GOING TO VIOLATE A TREATY? 996 01:16:50,500 --> 01:16:51,740 "THIS IS CRAZY!" 997 01:16:51,740 --> 01:16:54,060 I am not going to rule today. 998 01:16:54,060 --> 01:16:58,860 There is just too much to digest. I will reserve decision. 999 01:16:58,860 --> 01:17:02,300 There's much to think about. All rise. 1000 01:17:02,300 --> 01:17:05,340 And then Judge Chin thought about it. 1001 01:17:05,340 --> 01:17:07,700 He thought about it and he thought about it. 1002 01:17:26,260 --> 01:17:31,220 He took a very long time and every morning I got up and I thought, 1003 01:17:31,220 --> 01:17:34,580 "Is Judge Chin going to announce his decision today?" 1004 01:17:34,580 --> 01:17:38,140 And when he finally did, I myself felt thrilled 1005 01:17:38,140 --> 01:17:43,100 because the court actually refused to sanction the settlement. 1006 01:17:43,100 --> 01:17:47,220 Then Google Book Search could not take place, at least according 1007 01:17:47,220 --> 01:17:49,900 to Google's original business plan. 1008 01:17:49,900 --> 01:17:54,300 US circuit judge Denny Chin said the creation of a universal library 1009 01:17:54,300 --> 01:17:57,420 would benefit many but would simply go too far. 1010 01:17:57,420 --> 01:18:00,100 Chin said the settlement of a class action law suit that the 1011 01:18:00,100 --> 01:18:03,660 company reached with US authors and publishers would grant Google 1012 01:18:03,660 --> 01:18:06,140 significant rights to exploit entire books 1013 01:18:06,140 --> 01:18:08,540 without permission of copyright owners. 1014 01:18:08,540 --> 01:18:11,940 Chin also said the deal gives Google a significant advantage over 1015 01:18:11,940 --> 01:18:15,220 competitors and it would be rewarding it for engaging in 1016 01:18:15,220 --> 01:18:17,860 wholesale copying of copyrighted works without permission. 1017 01:18:58,340 --> 01:19:03,900 I think you could read the decision by Judge Chin as a defeat 1018 01:19:03,900 --> 01:19:05,740 of the screen by the book. 1019 01:19:05,740 --> 01:19:09,060 But this is a long war. 1020 01:19:09,060 --> 01:19:12,020 This is one battle and, 1021 01:19:12,020 --> 01:19:16,340 whatever triumph there might have been for books, 1022 01:19:16,340 --> 01:19:17,980 it's going to be short-lived, 1023 01:19:17,980 --> 01:19:20,540 because the screen will ultimately triumph. 1024 01:19:28,300 --> 01:19:31,940 They spent several months trying to negotiate a new settlement, 1025 01:19:31,940 --> 01:19:35,380 couldn't reach a new settlement that was mutually acceptable, 1026 01:19:35,380 --> 01:19:39,500 so they're going to have to go to trial. 1027 01:19:59,020 --> 01:20:03,540 'Baidu, China's search engine giant, has been blamed by Chinese 1028 01:20:03,540 --> 01:20:07,340 'writers for participating in copyright violation. 1029 01:20:07,340 --> 01:20:11,260 'This is because the website offers free online excerpts of stories 1030 01:20:11,260 --> 01:20:15,260 'and books without the authors' prior approval.' 1031 01:20:15,260 --> 01:20:18,900 I think very late March or early April of 2011, 1032 01:20:18,900 --> 01:20:23,780 we purged the site of about 2.8 million files that we believed 1033 01:20:23,780 --> 01:20:27,460 might be copyright infringing within a period of 72 hours. 1034 01:20:27,460 --> 01:20:30,700 I think a good number of them were books or chapters of books. 1035 01:20:30,700 --> 01:20:35,300 We implemented a rule where no-one could upload anything of more 1036 01:20:35,300 --> 01:20:41,020 than 1,000 Chinese characters without it being manually inspected 1037 01:20:41,020 --> 01:20:42,260 for copyright infringement 1038 01:20:42,260 --> 01:20:45,300 or automatically inspected for copyright infringement. 1039 01:20:45,300 --> 01:20:49,220 The problem is then people started uploading parts of books 1040 01:20:49,220 --> 01:20:53,060 in 1,000-character increments so they would avoid detection. 1041 01:20:53,060 --> 01:20:56,460 So there's always people who want to abuse the system. 1042 01:21:00,700 --> 01:21:03,020 The question is, 1043 01:21:03,020 --> 01:21:09,300 has Google already been able to make its search engine better because 1044 01:21:09,300 --> 01:21:14,300 of the Google Books corpus and the scanning of 20 million books? 1045 01:21:14,300 --> 01:21:16,380 I think the answer to that is yes. 1046 01:21:16,380 --> 01:21:19,820 The question of whether large Internet 1047 01:21:19,820 --> 01:21:23,900 companies are making our lives easier or gaining power over us, 1048 01:21:23,900 --> 01:21:28,180 I think it presents a kind of false binary because they're doing both. 1049 01:21:28,180 --> 01:21:29,980 If they were not making our lives easier, 1050 01:21:29,980 --> 01:21:31,940 no-one would be using their services. 1051 01:21:31,940 --> 01:21:34,940 This is the tricky, complicated question 1052 01:21:34,940 --> 01:21:37,140 that we'll have to face down the road. 1053 01:21:37,140 --> 01:21:39,580 All of them are making our lives easier. 1054 01:21:39,580 --> 01:21:41,580 They're making products cheaper. 1055 01:21:41,580 --> 01:21:47,900 They're making our commute less bothersome and more exciting. 1056 01:21:47,900 --> 01:21:52,300 Google will be supplying us with glasses that will augment reality 1057 01:21:52,300 --> 01:21:54,860 and tell us about where our friends are in the city. 1058 01:21:54,860 --> 01:21:57,580 They'll tell us the weather. They'll tell us everything. 1059 01:21:57,580 --> 01:22:00,140 The question is what would the trade-offs be? 1060 01:22:00,140 --> 01:22:04,540 What happens with all of the information that would pass 1061 01:22:04,540 --> 01:22:07,540 through Google Glasses? Surely it will be stored somewhere. 1062 01:22:07,540 --> 01:22:10,060 I'm sure Google will not be discarding it because they will 1063 01:22:10,060 --> 01:22:12,460 need to know what it is that I've seen yesterday 1064 01:22:12,460 --> 01:22:15,340 so that they can customise what I see today even better. 1065 01:22:15,340 --> 01:22:19,540 But then the question is, would the National Security Agency be able to 1066 01:22:19,540 --> 01:22:21,580 go to Google and ask for that data? 1067 01:22:21,580 --> 01:22:24,220 Ask for everything I've seen through my Google Glasses? 1068 01:22:24,220 --> 01:22:27,300 And if that would be the case then the question should be 1069 01:22:27,300 --> 01:22:30,620 do we actually want to have a society where citizens are wearing 1070 01:22:30,620 --> 01:22:32,580 CCTV cameras on their heads? 1071 01:23:24,380 --> 01:23:27,220 Getting to a better system where people are rewarded 1072 01:23:27,220 --> 01:23:30,940 for their information contribution to the world, getting to that system 1073 01:23:30,940 --> 01:23:36,260 from where we are, where people are expected to get by with less, 1074 01:23:36,260 --> 01:23:38,180 that's going to be a hard transition. 1075 01:23:38,180 --> 01:23:41,820 They might involve government but they might involve the big companies 1076 01:23:41,820 --> 01:23:45,900 and the reason why is the big companies like Google and Amazon 1077 01:23:45,900 --> 01:23:48,540 are shooting themselves in the foot with what we're doing 1078 01:23:48,540 --> 01:23:52,820 because what we're doing is shrinking the economy. I mean... 1079 01:23:52,820 --> 01:23:58,620 My concern is not so much the direction in which Google, 1080 01:23:58,620 --> 01:24:01,620 Facebook for that matter, want to take the world. 1081 01:24:01,620 --> 01:24:03,580 My concern is the fact 1082 01:24:03,580 --> 01:24:07,260 that it's Google and Facebook taking us in that direction. 1083 01:24:42,460 --> 01:24:47,180 Our current policy to open up the library and make it part of this 1084 01:24:47,180 --> 01:24:53,020 really very ambitious project, more ambitious I think than Google's, 1085 01:24:53,020 --> 01:24:57,100 which we call the Digital Public Library of America. 1086 01:24:57,100 --> 01:25:00,060 You know, I think that we owe a great deal to Google. 1087 01:25:01,700 --> 01:25:06,100 I can't imagine that this Digital Public Library of America 1088 01:25:06,100 --> 01:25:12,220 would ever have gotten off the ground had Google not started to 1089 01:25:12,220 --> 01:25:17,500 race ahead with its own version of digitization on this massive scale. 1090 01:25:20,140 --> 01:25:24,180 However, you know, Google, wonderful as it is, 1091 01:25:24,180 --> 01:25:26,860 is not familiar with books. 1092 01:25:26,860 --> 01:25:31,940 For example, Walt Whitman's famous book of poems, Leaves Of Grass, 1093 01:25:31,940 --> 01:25:34,380 was catalogued under gardening. 1094 01:26:12,580 --> 01:26:15,580 We are designing the Digital Public Library of America 1095 01:26:15,580 --> 01:26:19,780 so that it will be perfectly compatible with Europeana 1096 01:26:19,780 --> 01:26:23,460 and that means soon we will have a worldwide network. 1097 01:26:23,460 --> 01:26:25,460 A gigantic world library. 1098 01:26:28,220 --> 01:26:34,900 HG Wells' view of science and technology was what sustained him 1099 01:26:34,900 --> 01:26:37,460 and sustained his ideas throughout his whole life. 1100 01:26:37,460 --> 01:26:41,380 He had this sense that, if only we could get the scientists and the 1101 01:26:41,380 --> 01:26:45,020 technologists working in the right way, 1102 01:26:45,020 --> 01:26:47,700 we could transform the world 1103 01:26:47,700 --> 01:26:51,740 and he continued with that belief up until 1104 01:26:51,740 --> 01:26:55,860 the absolute final disillusionment with the entire human world. 1105 01:26:55,860 --> 01:26:58,260 It was a book which he called, so fittingly, 1106 01:26:58,260 --> 01:27:01,100 Mind At The End Of Its Tether. 1107 01:27:01,100 --> 01:27:04,580 He felt that the whole evolutionary process that he had been studying 1108 01:27:04,580 --> 01:27:08,620 and he felt was leading us to something new and wonderful, 1109 01:27:08,620 --> 01:27:10,660 had failed. 1110 01:27:10,660 --> 01:27:16,540 And his last words were that there was no way out or round or through. 1111 01:27:20,180 --> 01:27:24,660 HG WELLS: Our world of self-delusion will perish amidst its evasions 1112 01:27:24,660 --> 01:27:27,140 and fortuities. 1113 01:27:27,140 --> 01:27:33,660 It is like a convoy lost in darkness along an unknown rocky coast 1114 01:27:33,660 --> 01:27:38,780 with quarrelling pirates in the chart room and savages clambering up 1115 01:27:38,780 --> 01:27:44,500 the sides of the ship to plunder and do evil as the whim may take them. 1116 01:27:45,740 --> 01:27:49,180 That is the rough outline of the more 1117 01:27:49,180 --> 01:27:53,220 and more jumbled movie on the screen before us. 1118 01:27:54,700 --> 01:27:57,460 There is no way out. 1119 01:27:57,460 --> 01:27:59,380 Or round. 1120 01:27:59,380 --> 01:28:01,460 Or through. 1121 01:28:21,340 --> 01:28:24,380 Subtitles by Red Bee Media Ltd 97044

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