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These are the user uploaded subtitles that are being translated: 1 00:00:01,666 --> 00:00:02,499 hey game changers 2 00:00:02,500 --> 00:00:05,433 welcome back to another episode of our clip 3 00:00:05,433 --> 00:00:06,433 finals training 4 00:00:06,700 --> 00:00:07,500 in this video 5 00:00:07,500 --> 00:00:09,200 I like to cover a 6 00:00:09,400 --> 00:00:11,633 funnel called the Product Launch Funnel 7 00:00:12,133 --> 00:00:12,999 so over here 8 00:00:13,000 --> 00:00:17,066 you can see an example of the product launch funnel 9 00:00:17,433 --> 00:00:18,966 um the format 10 00:00:19,300 --> 00:00:21,833 and how pingjun use this funnel type 11 00:00:22,000 --> 00:00:24,333 for his product proven presentations 12 00:00:24,333 --> 00:00:25,933 which is something that he covered 13 00:00:26,000 --> 00:00:28,333 during the Game Changer Intensive event 14 00:00:29,233 --> 00:00:31,266 so just to recap 15 00:00:31,333 --> 00:00:33,333 what this funnel actually is 16 00:00:33,866 --> 00:00:36,966 the product launch funnel is actually very effective 17 00:00:36,966 --> 00:00:39,833 if you are looking to launch a brand new product 18 00:00:39,833 --> 00:00:42,066 or a service into the market 19 00:00:42,366 --> 00:00:43,766 so with this funnel 20 00:00:44,000 --> 00:00:46,366 the idea is that you have 21 00:00:46,933 --> 00:00:50,033 you release a sequence of videos 22 00:00:50,033 --> 00:00:52,866 prior to the actual launch day 23 00:00:53,166 --> 00:00:56,533 or when your shopping cart officially opens 24 00:00:56,800 --> 00:01:00,233 to essentially prime people for the launch 25 00:01:00,266 --> 00:01:03,499 by educating them with different videos 26 00:01:03,500 --> 00:01:05,233 and pre selling the product 27 00:01:05,700 --> 00:01:08,600 which will come at the end so 28 00:01:10,466 --> 00:01:12,533 what you're able to achieve with this funnel 29 00:01:12,533 --> 00:01:14,899 is you're able to talk about your big idea 30 00:01:15,300 --> 00:01:16,533 or your opportunity 31 00:01:16,533 --> 00:01:19,666 and really show them how you and others 32 00:01:19,733 --> 00:01:23,366 are using this concept or this strategy of yours 33 00:01:23,633 --> 00:01:25,133 you're able to let people 34 00:01:26,133 --> 00:01:28,599 behind the scenes and walk them through the process 35 00:01:28,600 --> 00:01:31,333 or the formula that you're about to reveal to them 36 00:01:31,966 --> 00:01:34,799 show viewers what it's like to have that end result 37 00:01:35,800 --> 00:01:37,833 and you're able to answer any objections 38 00:01:37,833 --> 00:01:40,733 and carry out a FAQ 39 00:01:41,000 --> 00:01:42,366 so that you know 40 00:01:42,366 --> 00:01:43,999 you're able to break down mental blocks 41 00:01:44,000 --> 00:01:46,966 and help people transition from that 42 00:01:47,000 --> 00:01:48,766 a doubter to a believer 43 00:01:49,000 --> 00:01:49,966 and eventually 44 00:01:51,500 --> 00:01:52,766 you have your last 45 00:01:53,466 --> 00:01:56,033 video where you actually make the offer 46 00:01:56,033 --> 00:01:59,066 and sell the product so 47 00:02:00,933 --> 00:02:02,266 this product is great 48 00:02:02,266 --> 00:02:05,033 because you are able to broadcast a message 49 00:02:05,033 --> 00:02:06,233 get people excited 50 00:02:06,966 --> 00:02:08,966 build up the anticipation 51 00:02:08,966 --> 00:02:11,566 and so that when it comes to the actual launch date 52 00:02:12,266 --> 00:02:14,299 people are actually coming to you with the credit cards 53 00:02:14,300 --> 00:02:15,833 I'm ready to invest in 54 00:02:16,500 --> 00:02:18,966 whatever that you are trying to offer 55 00:02:19,300 --> 00:02:23,700 so this is the funnel that Pingjun has set up 56 00:02:23,933 --> 00:02:25,866 for his proven presentation launch 57 00:02:30,333 --> 00:02:32,666 if you are on already on click funnels 58 00:02:32,666 --> 00:02:37,033 what you're able to do is get this share funnel of ours 59 00:02:37,033 --> 00:02:39,266 where essentially 60 00:02:39,266 --> 00:02:41,299 Pingjung has shared this whole funnel with you 61 00:02:41,300 --> 00:02:43,033 and you will have access to this 62 00:02:43,466 --> 00:02:46,833 so that you're able to go inside and see how the whole 63 00:02:47,066 --> 00:02:48,133 funnel flow is 64 00:02:48,133 --> 00:02:49,533 and you know 65 00:02:49,533 --> 00:02:51,933 change the content so that it suits the product 66 00:02:51,933 --> 00:02:53,766 or service that you're trying to offer 67 00:02:54,166 --> 00:02:56,966 so I'll leave this link down below 68 00:02:57,200 --> 00:02:59,466 so that you're able to claim this share funnel 69 00:02:59,733 --> 00:03:01,033 and once you've claimed it 70 00:03:01,033 --> 00:03:03,399 you'll be able to see that it's under the share funnel 71 00:03:03,400 --> 00:03:06,466 and you'll be able to make changes to this funnel 72 00:03:07,966 --> 00:03:09,433 so let me just quickly 73 00:03:09,433 --> 00:03:11,433 run you through what's in this funnel right 74 00:03:11,433 --> 00:03:14,566 so this is how the funnel looks like 75 00:03:15,100 --> 00:03:17,100 um just like what I've shown you previously 76 00:03:17,100 --> 00:03:18,133 there is um 77 00:03:18,133 --> 00:03:19,466 the valley video 1 78 00:03:19,666 --> 00:03:20,633 valley video 2 79 00:03:20,633 --> 00:03:21,499 valley video 3 80 00:03:21,500 --> 00:03:23,433 and the last video um 81 00:03:23,433 --> 00:03:24,666 is actually not a video 82 00:03:24,666 --> 00:03:25,799 it's a sales page 83 00:03:26,133 --> 00:03:28,633 um then you have your supporting pages 84 00:03:28,633 --> 00:03:30,166 such as the other farm 85 00:03:30,366 --> 00:03:32,233 and then your confirmation page 86 00:03:32,733 --> 00:03:35,366 so the first point of contact 87 00:03:35,400 --> 00:03:36,066 the first page 88 00:03:36,066 --> 00:03:39,166 is actually your landing page or your opt in page 89 00:03:39,200 --> 00:03:40,833 right so in this page 90 00:03:41,833 --> 00:03:43,199 the idea is 91 00:03:45,133 --> 00:03:46,133 I've already opened it up 92 00:03:46,133 --> 00:03:47,699 but essentially what I've did is 93 00:03:47,700 --> 00:03:49,500 I just click on the preview page button 94 00:03:49,933 --> 00:03:51,966 and you'll be able to see this page 95 00:03:52,333 --> 00:03:53,966 so with the landing page 96 00:03:54,333 --> 00:03:56,766 you want to be presenting this 97 00:03:57,866 --> 00:04:00,266 as a series of videos that are 98 00:04:00,866 --> 00:04:02,733 essentially free training materials 99 00:04:02,733 --> 00:04:05,233 or a taste of the product that you're about to offer 100 00:04:05,233 --> 00:04:06,633 so for example 101 00:04:06,666 --> 00:04:08,433 this free training video has nothing for sale 102 00:04:08,433 --> 00:04:10,799 it's just pingjun revealing his proven formula 103 00:04:10,833 --> 00:04:12,433 used in a sales status 104 00:04:12,900 --> 00:04:14,133 webinars and offline events 105 00:04:14,133 --> 00:04:17,533 that generate the humour of eight figures in sales 106 00:04:17,533 --> 00:04:19,666 and what you can do starting right now 107 00:04:19,766 --> 00:04:23,099 so the idea is to get people to opt in 108 00:04:24,766 --> 00:04:26,866 give you their name and email address 109 00:04:26,866 --> 00:04:29,166 and essentially enter your funnel 110 00:04:30,166 --> 00:04:31,633 so once they've opted in 111 00:04:31,866 --> 00:04:35,933 they will be able to then see your first video 112 00:04:37,600 --> 00:04:38,766 and then they can watch 113 00:04:40,333 --> 00:04:42,499 did you hear the No. 1 bestselling book 114 00:04:42,500 --> 00:04:43,533 Bill and Money Machine 115 00:04:43,533 --> 00:04:44,933 and creator of 116 00:04:45,400 --> 00:04:46,966 so as you can see they 117 00:04:47,000 --> 00:04:47,800 as part of the video 118 00:04:47,800 --> 00:04:49,233 there will be action steps 119 00:04:49,233 --> 00:04:52,433 and different things that you're able to give out 120 00:04:52,433 --> 00:04:53,799 as you know 121 00:04:53,800 --> 00:04:55,833 whether it's giving out value 122 00:04:55,833 --> 00:04:57,833 or something for them to take action on 123 00:04:57,833 --> 00:04:59,333 after they've watched your video 124 00:05:00,100 --> 00:05:01,300 so the idea is 125 00:05:01,300 --> 00:05:03,100 once they've watched the first video 126 00:05:04,166 --> 00:05:08,499 you can then send them an email reminding them to um 127 00:05:08,500 --> 00:05:09,700 watch the first video 128 00:05:09,900 --> 00:05:11,566 so it'll be a sequence of 129 00:05:11,566 --> 00:05:12,566 uh you know 130 00:05:12,566 --> 00:05:14,499 it could span out to a week or two weeks 131 00:05:14,500 --> 00:05:15,700 where you um 132 00:05:15,700 --> 00:05:16,933 see them the first video 133 00:05:17,300 --> 00:05:18,833 and then a couple of days later 134 00:05:18,833 --> 00:05:20,799 after you've reminded them to watch video 1 135 00:05:20,800 --> 00:05:22,133 you can then introduce them 136 00:05:22,133 --> 00:05:24,499 or reveal to them your second video 137 00:05:24,766 --> 00:05:27,333 so as you can see here um 138 00:05:29,000 --> 00:05:31,366 that whenever someone comes to video 1 139 00:05:31,366 --> 00:05:35,033 video 2 3 and 4 are actually grayed out 140 00:05:35,033 --> 00:05:36,299 so it keeps them excited 141 00:05:36,300 --> 00:05:37,633 like you know 142 00:05:37,633 --> 00:05:38,499 they want to be 143 00:05:38,800 --> 00:05:39,466 they're hooked 144 00:05:39,466 --> 00:05:40,666 and they want to see video 2 145 00:05:40,666 --> 00:05:43,299 3 and 4 because of the amount of value 146 00:05:43,300 --> 00:05:46,333 that you delivered in video 1 so 147 00:05:49,666 --> 00:05:52,366 then brings to video No. 2 148 00:05:52,966 --> 00:05:54,166 it's where you give them the link 149 00:05:54,166 --> 00:05:55,199 to watch the second video 150 00:05:55,200 --> 00:05:57,666 and you reveal to them the different secrets 151 00:05:57,666 --> 00:05:58,399 and in this case 152 00:05:58,400 --> 00:05:59,266 is the story 153 00:05:59,266 --> 00:06:00,266 selling formula 154 00:06:00,400 --> 00:06:02,300 same case the format is like this 155 00:06:04,433 --> 00:06:05,766 and video 3 156 00:06:07,366 --> 00:06:11,633 and lastly video 4 is actually a sales page 157 00:06:12,466 --> 00:06:15,166 where you can actually set up and build up this hype 158 00:06:15,166 --> 00:06:18,566 where priority registrations has now opened 159 00:06:18,633 --> 00:06:20,399 and people are able to invest in whatever 160 00:06:20,400 --> 00:06:21,600 that you're trying to teach 161 00:06:22,733 --> 00:06:24,166 you know all the product 162 00:06:24,233 --> 00:06:26,366 or online cost that you are trying to offer 163 00:06:26,666 --> 00:06:30,133 so when someone clicks on get registered 164 00:06:30,433 --> 00:06:33,433 that's where they are redirected to the other form 165 00:06:33,433 --> 00:06:35,533 where they are able to invest in your product 166 00:06:35,900 --> 00:06:37,466 so this is how the flow goes 167 00:06:39,533 --> 00:06:40,999 it's just a very simple order form 168 00:06:41,000 --> 00:06:43,233 with a couple of things that recaps on 169 00:06:43,466 --> 00:06:45,799 what they'll be receiving as part of your offer 170 00:06:47,733 --> 00:06:50,533 and when someone actually makes a payment 171 00:06:50,533 --> 00:06:51,499 and completes the payment 172 00:06:51,500 --> 00:06:54,700 they'll be redirected to a confirmation page 173 00:06:55,333 --> 00:06:57,666 so this is where someone will then access 174 00:06:59,000 --> 00:06:59,800 the purchase 175 00:06:59,800 --> 00:07:04,200 and will be redirected to the members area 176 00:07:04,300 --> 00:07:06,600 where they are able to create an account 177 00:07:06,600 --> 00:07:08,333 to your proven presentations 178 00:07:09,200 --> 00:07:10,166 members area 179 00:07:10,400 --> 00:07:13,133 so I'll be talking about membership funnel 180 00:07:13,133 --> 00:07:15,733 and how a membership area is created 181 00:07:15,733 --> 00:07:17,866 in a separate video where you 182 00:07:18,166 --> 00:07:21,833 you're able to learn how to set up this membership area 183 00:07:23,166 --> 00:07:24,799 for your own products and services 184 00:07:25,333 --> 00:07:27,066 so just for the purpose of this video 185 00:07:27,066 --> 00:07:29,233 I just wanted to run you through the different steps 186 00:07:29,566 --> 00:07:31,466 and you can see if you claim this funnel 187 00:07:32,233 --> 00:07:33,766 you're able to go inside 188 00:07:36,900 --> 00:07:37,800 edit page 189 00:07:45,633 --> 00:07:46,599 and make edits 190 00:07:46,600 --> 00:07:50,133 so if you know everything has been set up 191 00:07:50,266 --> 00:07:52,333 essentially just want to change the images 192 00:07:52,633 --> 00:07:54,166 your logo the video 193 00:07:54,233 --> 00:07:55,233 if you have action steps 194 00:07:55,233 --> 00:07:56,266 what will it be 195 00:07:57,000 --> 00:07:57,933 so it's pretty handy 196 00:07:57,933 --> 00:07:59,233 that we're able to share this with you 197 00:07:59,233 --> 00:08:01,699 and it's great value that Penguin has actually 198 00:08:02,766 --> 00:08:04,733 I gave you access to the funnel that 199 00:08:04,733 --> 00:08:06,433 the proven funnel that he has used 200 00:08:07,466 --> 00:08:09,266 for you to make changes to 201 00:08:09,566 --> 00:08:11,733 so you can see here that there are many features 202 00:08:11,733 --> 00:08:15,533 in fact this is not actually a specific feature 203 00:08:16,300 --> 00:08:22,200 it's just a little play on the coloring 204 00:08:22,700 --> 00:08:23,700 so it looks like 205 00:08:23,733 --> 00:08:25,066 so now we can see same color 206 00:08:25,700 --> 00:08:26,866 so if it's black and white 207 00:08:26,933 --> 00:08:28,066 it just seems that 208 00:08:29,866 --> 00:08:31,166 you know it's exclusive content 209 00:08:31,166 --> 00:08:33,166 that will only be reviewed at a later time 210 00:08:33,666 --> 00:08:35,266 so if you would like to make any changes 211 00:08:35,266 --> 00:08:37,466 go ahead and make changes based on your product 212 00:08:37,466 --> 00:08:38,366 and click save 213 00:08:43,500 --> 00:08:46,200 so you can see that you know 214 00:08:46,200 --> 00:08:48,600 you can get access to all these different funnel steps 215 00:08:49,300 --> 00:08:50,400 and make changes 216 00:08:50,600 --> 00:08:51,466 and it's pretty cool 217 00:08:51,466 --> 00:08:53,233 because everything has been set up for you 218 00:08:53,800 --> 00:08:55,033 if you decide to use this funnel 219 00:08:55,033 --> 00:08:56,433 go ahead and do so 220 00:08:57,400 --> 00:09:01,933 the final thing I like to talk about is although 221 00:09:03,266 --> 00:09:04,599 with the product launch funnel 222 00:09:04,600 --> 00:09:06,500 your goal is to pre sell the product 223 00:09:07,033 --> 00:09:09,133 you don't want to appear to sell z 224 00:09:09,733 --> 00:09:11,166 give enough value and content 225 00:09:11,166 --> 00:09:12,599 so that they don't walk away 226 00:09:12,833 --> 00:09:13,299 your audience 227 00:09:13,300 --> 00:09:15,733 don't walk away thinking that they are wasted time on 228 00:09:16,100 --> 00:09:18,033 little more than a sales pitch 229 00:09:18,766 --> 00:09:20,599 in fact use this series of videos 230 00:09:21,500 --> 00:09:23,500 to build a relationship with your audience 231 00:09:23,600 --> 00:09:26,566 so that when it comes to the closing pitch at the end 232 00:09:26,966 --> 00:09:28,099 yeah but you know 233 00:09:28,100 --> 00:09:31,166 they are more likely to say yes to your call to action 234 00:09:31,500 --> 00:09:33,933 so this is a very effective funnel 235 00:09:33,933 --> 00:09:36,099 when you're looking to launch a brand new product 236 00:09:37,566 --> 00:09:40,166 also as part of this funnel 237 00:09:40,166 --> 00:09:41,366 or any funnel 238 00:09:41,533 --> 00:09:42,366 for that case 239 00:09:43,266 --> 00:09:46,933 you will have to integrate it with an autoresponder 240 00:09:46,933 --> 00:09:50,499 so that your audience receive emails 241 00:09:51,066 --> 00:09:54,099 pushing them videos to videos 242 00:09:54,433 --> 00:09:55,599 sending them reminders 243 00:09:56,000 --> 00:09:58,366 so that you bring them through this customer journey 244 00:09:58,566 --> 00:09:59,333 and eventually 245 00:09:59,333 --> 00:10:00,766 when you send that email out 246 00:10:00,766 --> 00:10:02,633 where registrations are open 247 00:10:03,166 --> 00:10:05,133 people will be able to click on that link 248 00:10:05,566 --> 00:10:07,766 and proceed to check out and invest in 249 00:10:08,166 --> 00:10:09,833 the product that you are trying to offer 250 00:10:10,233 --> 00:10:13,166 so that's really all for the product launch funnel 251 00:10:13,400 --> 00:10:15,233 if you have any questions about this funnel 252 00:10:15,400 --> 00:10:16,366 or how to use it 253 00:10:16,366 --> 00:10:18,599 or any tech related questions 254 00:10:19,033 --> 00:10:21,433 drop us an email at supportsmomble com 255 00:10:21,433 --> 00:10:23,099 and we'll be happy to help you out 256 00:10:23,500 --> 00:10:24,700 I'll see you in the next video 17271

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