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Would you like to inspect the original subtitles? These are the user uploaded subtitles that are being translated: 1 00:00:04,030 --> 00:00:06,030 - Hi, I'm William Lidwell, 2 00:00:06,040 --> 00:00:09,030 author of Universal Principles of Design. 3 00:00:09,040 --> 00:00:11,070 In this weekly series based on my book 4 00:00:11,080 --> 00:00:14,010 we're going to learn about principles of design 5 00:00:14,020 --> 00:00:17,000 that will help you improve usability 6 00:00:17,010 --> 00:00:21,080 with principles like desire lines and forgiveness. 7 00:00:21,090 --> 00:00:24,050 Influence perception and opinion with principles 8 00:00:24,060 --> 00:00:27,010 like figure ground 9 00:00:27,020 --> 00:00:29,080 and top-down lighting bias. 10 00:00:29,090 --> 00:00:33,030 Increase appeal with principles like red effects, 11 00:00:33,040 --> 00:00:36,000 and super-normal stimuli. 12 00:00:36,010 --> 00:00:39,010 And make better design decisions with principles like 13 00:00:39,020 --> 00:00:43,060 feature creep and flexibility trade-offs. 14 00:00:43,070 --> 00:00:46,000 We'll be discussing a new principle every week 15 00:00:46,010 --> 00:00:48,030 to help you expand your design knowledge. 16 00:00:48,040 --> 00:00:50,010 I hope you enjoy the content. 17 00:00:50,020 --> 00:00:00,000 Let's get started. 1289

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