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All language subtitles for 13. Shopping on Instagram (New Feature)

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Would you like to inspect the original subtitles? These are the user uploaded subtitles that are being translated: 1 00:00:00,520 --> 00:00:05,910 In this video you're going to learn about the most exciting new feature on instagram it's called shopping 2 00:00:05,970 --> 00:00:07,050 on Instagram. 3 00:00:07,260 --> 00:00:14,820 And this is incredibly exciting because it really changes Instagram from a platform where you can inspire 4 00:00:14,820 --> 00:00:19,950 customers and potential customers to a platform where you can sell directly to them. 5 00:00:19,950 --> 00:00:22,280 So let me give you an example of this. 6 00:00:22,290 --> 00:00:28,320 I'm on the Instagram account of this company 10 syle and you can see that they have pictures of their 7 00:00:28,320 --> 00:00:29,120 products here. 8 00:00:29,130 --> 00:00:32,900 It's kind of a tent that you tie up off the ground. 9 00:00:32,940 --> 00:00:33,900 Pretty cool. 10 00:00:34,050 --> 00:00:39,660 But you can see as I scroll them through their Instagram account you can see in some pictures that there 11 00:00:39,660 --> 00:00:43,230 is a little shopping bag in the top right corner. 12 00:00:43,240 --> 00:00:48,680 So let's go click this open now it can see it says top here to view products. 13 00:00:49,110 --> 00:00:54,770 And if I tap that open up combs the product name and the actual price of it. 14 00:00:54,840 --> 00:01:00,500 If I click through I need to be bought to this intermediary page where I can click through again. 15 00:01:01,350 --> 00:01:09,370 And now I'm being brought to the company's Web site where I can go ahead and buy the product directly. 16 00:01:09,370 --> 00:01:16,600 So this is extremely exciting for business owners because you can use Instagram as a way to directly 17 00:01:16,600 --> 00:01:23,110 sell to your customers now and that's a big change from it just being a place to kind of inspire and 18 00:01:23,110 --> 00:01:26,710 show how the product is used in its environments et cetera. 19 00:01:26,710 --> 00:01:32,470 So then to come back here and just explain a little bit about how this works or what's actually happening 20 00:01:32,470 --> 00:01:40,240 here is once you upload a photo you just want tags and then you can put the link to send off two so 21 00:01:40,240 --> 00:01:42,940 people can purchase the product. 22 00:01:42,940 --> 00:01:46,230 Now Instagram isn't taking a cut of these transactions. 23 00:01:46,240 --> 00:01:48,140 That's the other exciting thing. 24 00:01:48,730 --> 00:01:53,830 If you wanted to advertise this post then they would be making money on the advertisement. 25 00:01:54,070 --> 00:02:01,240 But they're not taking a commission on the sale which is even better news for business owners now have 26 00:02:01,240 --> 00:02:06,910 to say that this feature here and shopping on Instagram right now at the time of recording this video 27 00:02:06,910 --> 00:02:12,220 is restricted to certain verticals in for U.S. businesses only. 28 00:02:12,550 --> 00:02:17,310 But I would have done the research and the early trials have been extremely successful. 29 00:02:17,350 --> 00:02:23,680 So there's no doubt in my mind that this feature will be Rhoda rolled out globally across every single 30 00:02:23,890 --> 00:02:24,880 vertical. 31 00:02:24,880 --> 00:02:26,080 So what does that mean for you. 32 00:02:26,080 --> 00:02:32,680 It means this is the number one reason why you should be taking Instagram seriously and building up 33 00:02:32,680 --> 00:02:40,660 your audience right now because this ability to sell directly to your customers for free is just around 34 00:02:40,660 --> 00:02:41,390 the corner. 35 00:02:41,410 --> 00:02:48,790 So hopefully that has got you excited by this new feature on Instagram in general and if you want to 36 00:02:48,790 --> 00:02:55,570 learn how to enable this feature I will link the instructions in the resources of this video and you 37 00:02:55,570 --> 00:02:56,080 can share. 38 00:02:56,070 --> 00:03:02,800 Then if its available free to do right now or if not just look forward to this and coming to your market 39 00:03:02,860 --> 00:03:04,430 or vertical soon. 4249