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So let's say you have 1000 fans
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And there aren't any more
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And you can contact them directly
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Whenever you want
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What's one way you could we come
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Year after year
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Well
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What I've learnt is instead of
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Raising the price of your current game or trying to build a new audience
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Anytime you have a new product
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Or I may be a small mini game
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Or maybe you have to
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Do you want to offer
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Games
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You can target this same list
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Year after year after year
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Degenerating
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Here's the thing
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You might be think
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Thomas Adam make one game that's on in a focus on right now
21
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But I'm actually going to challenge you to think long term here
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If you're in the game developer and you're really passionate about
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You're probably going to make 10 game
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Instead of Starting Over with a new steam wishlist
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Every time you have a new product or a new game
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Why not target the same people who love your work
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Year after year after year
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So that's why we're going to focus on getting a steam wish
30
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Because you could do this over and over and over again in always contact your loyal for
31
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I call them in
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You're part of my army you're probably on my email list
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Then I can let you know any time I have a new tour or a new video game or a new video upload on my YouTube
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I have direct access
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Gmail
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And I can contact them
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Whenever I
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Solicitor you have a new crowd on a campaign with his indigo or Kicks
39
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Obviously you want to focus on all the marketing techniques
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Play Teach
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In the Kickstarter sex
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This course
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Or you can also
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Reach out to the audience you are the half
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On your email
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The thousand people who are on your live
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Because they're interested in
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Your game
49
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Well
50
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You could talk it then when you have a Kickstarter campaign and get that huge splash on day one
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Have you kissed
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I see you're watching and You soundtrack after you release your game
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You can generate sales and income
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From my email list
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I just letting them know in a sim
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Text email hey my soundtrack is out at 5 but
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What is the new YouTube video what have you started a new YouTube channel and you want to get subscribers that
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Target your email
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What you started a new tiktok account
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And you want to promote your games there
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Email your list
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You could see me now
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Actually
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Email is the cornerstone
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Of all social media
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Game
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If you want to sell to an audience
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Instead of focusing on each individual platform
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Focus on email
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NN
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Utilise email
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To drive track
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To all those
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Most social media platforms in fact I would argue all of them
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Actually
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Hinge on
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You have to login with your email address right
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To get into any
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Social Media platform you login with your email address to get into gaming platform
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Your email address is kind of like your identity
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Online
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So if you can capture someone's email address
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You got em and they are a fan in you can sell to them
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Over and over and over again
85
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This is why Jeff Walker who wrote the book called lante highly recommend
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Read the book lol
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He says the email is so basically money printing machine
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And I got to say ever since I started really focusing on email
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He's right
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Where are you ready to generate income you send an email
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And you let people know about a new product you're off
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Whether it's games soundtrack or books
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A YouTube video or maybe you just creating tools for online courses
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That email
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Is autumn Elle a god
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And you can pretty much to turn
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How much money will Neymar
98
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Based on a certain manner email addresses
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